using YouTube to brand your business so I got a great question from one of my
I got a great question from one of my
I got a great question from one of my patreon supporters dan winegar love you
patreon supporters dan winegar love you
patreon supporters dan winegar love you guys
guys
guys Pat runs a new service that I signed up
Pat runs a new service that I signed up
Pat runs a new service that I signed up with and he wrote in to say hi Evan I’d
with and he wrote in to say hi Evan I’d
with and he wrote in to say hi Evan I’d love to see a video on branding or using
love to see a video on branding or using
love to see a video on branding or using videos and YouTube to brand your small
videos and YouTube to brand your small
videos and YouTube to brand your small business so I’m a big I’m a big fan of
business so I’m a big I’m a big fan of
business so I’m a big I’m a big fan of YouTube and big fan of music videos and
YouTube and big fan of music videos and
YouTube and big fan of music videos and YouTube has become my favorite social
YouTube has become my favorite social
YouTube has become my favorite social media network when I wake up every
media network when I wake up every
media network when I wake up every morning they go to my computer or grab
morning they go to my computer or grab
morning they go to my computer or grab my lentils or in this case because I’m
my lentils or in this case because I’m
my lentils or in this case because I’m sick I’m grabbing my honey tea and my
sick I’m grabbing my honey tea and my
sick I’m grabbing my honey tea and my Mickey Mouse cup and I look at my
Mickey Mouse cup and I look at my
Mickey Mouse cup and I look at my youtube comments and why I love video is
youtube comments and why I love video is
youtube comments and why I love video is it’s a great way for your prospects and
it’s a great way for your prospects and
it’s a great way for your prospects and for your customers to connect to you if
for your customers to connect to you if
for your customers to connect to you if you want people to buy it from you
you want people to buy it from you
you want people to buy it from you compared to your competition especially
compared to your competition especially
compared to your competition especially going up against big competitors the
going up against big competitors the
going up against big competitors the difference is gonna be your story right
difference is gonna be your story right
difference is gonna be your story right why should I buy from you over everybody
why should I buy from you over everybody
why should I buy from you over everybody else it’s because you have a passionate
else it’s because you have a passionate
else it’s because you have a passionate story
story
story right you believe in something special
right you believe in something special
right you believe in something special right and if I can feel that coming
right and if I can feel that coming
right and if I can feel that coming through the video if I can watch your
through the video if I can watch your
through the video if I can watch your video and feel connected to you I’m much
video and feel connected to you I’m much
video and feel connected to you I’m much more likely to buy from you I people who
more likely to buy from you I people who
more likely to buy from you I people who meet me at events who you know if I’m
meet me at events who you know if I’m
meet me at events who you know if I’m walking down the street they’ll come up
walking down the street they’ll come up
walking down the street they’ll come up to me and they’ll say hey Evan and
to me and they’ll say hey Evan and
to me and they’ll say hey Evan and they’ll they know me right and they know
they’ll they know me right and they know
they’ll they know me right and they know all stuff about me until it was a little
all stuff about me until it was a little
all stuff about me until it was a little scary to start but it’s because I share
scary to start but it’s because I share
scary to start but it’s because I share a lot through my videos people feel like
a lot through my videos people feel like
a lot through my videos people feel like they have a personal connection to me
they have a personal connection to me
they have a personal connection to me even though I’m I have no idea who they
even though I’m I have no idea who they
even though I’m I have no idea who they are and it’s an opportunity that this is
are and it’s an opportunity that this is
are and it’s an opportunity that this is how you can stand out as an entrepreneur
how you can stand out as an entrepreneur
how you can stand out as an entrepreneur is to tell your story and show your
is to tell your story and show your
is to tell your story and show your passions now whatever business you’re in
passions now whatever business you’re in
passions now whatever business you’re in you’re doing it because you’re excited
you’re doing it because you’re excited
you’re doing it because you’re excited about it right you have a deep passion
about it right you have a deep passion
about it right you have a deep passion for it’s not just to make money if it is
for it’s not just to make money if it is
for it’s not just to make money if it is you gotta switch out and start a new
you gotta switch out and start a new
you gotta switch out and start a new business but you know if you if you love
business but you know if you if you love
business but you know if you if you love gardening that’s your thing you know you
gardening that’s your thing you know you
gardening that’s your thing you know you love gardening and used to do with your
love gardening and used to do with your
love gardening and used to do with your mom when you were young and
mom when you were young and
mom when you were young and you know garden is how you stay calm and
you know garden is how you stay calm and
you know garden is how you stay calm and it’s it’s your former meditation and you
it’s it’s your former meditation and you
it’s it’s your former meditation and you love helping people with their gardens
love helping people with their gardens
love helping people with their gardens and when you start talking about
and when you start talking about
and when you start talking about gardening your face lights up you get
gardening your face lights up you get
gardening your face lights up you get all excited that’s what I need to see
all excited that’s what I need to see
all excited that’s what I need to see because when I come to your website it’s
because when I come to your website it’s
because when I come to your website it’s gonna be boring right your website looks
gonna be boring right your website looks
gonna be boring right your website looks like every other website so so I’ve no
like every other website so so I’ve no
like every other website so so I’ve no reason to buy from you over everybody
reason to buy from you over everybody
reason to buy from you over everybody else I’m just gonna see okay who’s the
else I’m just gonna see okay who’s the
else I’m just gonna see okay who’s the lowest-cost I’m gonna go with that
lowest-cost I’m gonna go with that
lowest-cost I’m gonna go with that person
person
person but if you come across with the video
but if you come across with the video
but if you come across with the video and share your personal story as to why
and share your personal story as to why
and share your personal story as to why you started this why it means so much to
you started this why it means so much to
you started this why it means so much to you not not a not a sales promo video
you not not a not a sales promo video
you not not a not a sales promo video okay I don’t need to be sold they’ll
okay I don’t need to be sold they’ll
okay I don’t need to be sold they’ll tell me the five reasons why you’re
tell me the five reasons why you’re
tell me the five reasons why you’re better than everybody else make a video
better than everybody else make a video
better than everybody else make a video that tells me about you and why you’re
that tells me about you and why you’re
that tells me about you and why you’re so passionate about gardening or about
so passionate about gardening or about
so passionate about gardening or about whatever it is that you do that comes
whatever it is that you do that comes
whatever it is that you do that comes across and when I’m comparing you to
across and when I’m comparing you to
across and when I’m comparing you to other people I’m gonna saying wow I
other people I’m gonna saying wow I
other people I’m gonna saying wow I really I need to work with this person
really I need to work with this person
really I need to work with this person because they really love what they’re
because they really love what they’re
because they really love what they’re doing I feel like I’m gonna get good
doing I feel like I’m gonna get good
doing I feel like I’m gonna get good service I feel like you’re gonna do a
service I feel like you’re gonna do a
service I feel like you’re gonna do a good job right I remember having a
good job right I remember having a
good job right I remember having a somebody call in to my radio show who
somebody call in to my radio show who
somebody call in to my radio show who was a landscaper what they said was they
was a landscaper what they said was they
was a landscaper what they said was they started landscaping because they they
started landscaping because they they
started landscaping because they they want to create a nice community and they
want to create a nice community and they
want to create a nice community and they treat each law that they landscape like
treat each law that they landscape like
treat each law that they landscape like it was his mother’s and he’s really
it was his mother’s and he’s really
it was his mother’s and he’s really emotional for me landscape ins whatever
emotional for me landscape ins whatever
emotional for me landscape ins whatever but for him landscaping is like that
but for him landscaping is like that
but for him landscaping is like that that is a huge deal and so have it
that is a huge deal and so have it
that is a huge deal and so have it imagine that so good so I need someone
imagine that so good so I need someone
imagine that so good so I need someone to come Alliance again need someone to
to come Alliance again need someone to
to come Alliance again need someone to cut my grass okay I don’t look at
cut my grass okay I don’t look at
cut my grass okay I don’t look at university kids college kids high school
university kids college kids high school
university kids college kids high school kids whoever’s gonna spend you know 20
kids whoever’s gonna spend you know 20
kids whoever’s gonna spend you know 20 bucks come and cut my lawn why am I
bucks come and cut my lawn why am I
bucks come and cut my lawn why am I gonna pay you you know forty bucks to do
gonna pay you you know forty bucks to do
gonna pay you you know forty bucks to do it but you coming across and sharing
it but you coming across and sharing
it but you coming across and sharing that story and telling me that you’re
that story and telling me that you’re
that story and telling me that you’re gonna treat my property like it was your
gonna treat my property like it was your
gonna treat my property like it was your mother’s property without kind of care
mother’s property without kind of care
mother’s property without kind of care and love I’m gonna sign up with you like
and love I’m gonna sign up with you like
and love I’m gonna sign up with you like that’s who I want to work with I want to
that’s who I want to work with I want to
that’s who I want to work with I want to work with people who are passionate what
work with people who are passionate what
work with people who are passionate what they’re doing are you gonna attract a
they’re doing are you gonna attract a
they’re doing are you gonna attract a better clientele they’re gonna spend
better clientele they’re gonna spend
better clientele they’re gonna spend more money with you they’re gonna refer
more money with you they’re gonna refer
more money with you they’re gonna refer more business to you it’s your biggest
more business to you it’s your biggest
more business to you it’s your biggest single competitive advantage as an
single competitive advantage as an
single competitive advantage as an entrepreneur is to tell your story and
entrepreneur is to tell your story and
entrepreneur is to tell your story and so many people do such a bad
so many people do such a bad
so many people do such a bad job of it so homework is get in front of
job of it so homework is get in front of
job of it so homework is get in front of a camera you know use your laptop I’m
a camera you know use your laptop I’m
a camera you know use your laptop I’m usually set up with my with all my gear
usually set up with my with all my gear
usually set up with my with all my gear and everything but today I’m feeling
and everything but today I’m feeling
and everything but today I’m feeling sick so I’m just I’m in front of my Mac
sick so I’m just I’m in front of my Mac
sick so I’m just I’m in front of my Mac air I’m just sitting in front of my
air I’m just sitting in front of my
air I’m just sitting in front of my computer and recording videos it doesn’t
computer and recording videos it doesn’t
computer and recording videos it doesn’t have to be complicated doesn’t have to
have to be complicated doesn’t have to
have to be complicated doesn’t have to be high budget start recording the video
be high budget start recording the video
be high budget start recording the video and just tell me your story tell me why
and just tell me your story tell me why
and just tell me your story tell me why you’re doing this business and why it
you’re doing this business and why it
you’re doing this business and why it means so much to you and imagine you
means so much to you and imagine you
means so much to you and imagine you sitting across from somebody who’s
sitting across from somebody who’s
sitting across from somebody who’s asking you just like that so why did you
asking you just like that so why did you
asking you just like that so why did you start this up and tap into some passion
start this up and tap into some passion
start this up and tap into some passion and it may take you 50 takes to get
and it may take you 50 takes to get
and it may take you 50 takes to get something that you like and you still
something that you like and you still
something that you like and you still may not like it but put it up because
may not like it but put it up because
may not like it but put it up because people watching that they feel your love
people watching that they feel your love
people watching that they feel your love they’re gonna sign up with you and as
they’re gonna sign up with you and as
they’re gonna sign up with you and as maybe as a bonus then I know it’s hard I
maybe as a bonus then I know it’s hard I
maybe as a bonus then I know it’s hard I know you’re stepping outside your
know you’re stepping outside your
know you’re stepping outside your comfort zone I know it’s challenging and
comfort zone I know it’s challenging and
comfort zone I know it’s challenging and and the scary stuff you don’t want to do
and the scary stuff you don’t want to do
and the scary stuff you don’t want to do you know it’s it’s too far outside your
you know it’s it’s too far outside your
you know it’s it’s too far outside your comfort zone but you know you want to
comfort zone but you know you want to
comfort zone but you know you want to have success you gotta be able to step
have success you gotta be able to step
have success you gotta be able to step outside your comfort zone and do
outside your comfort zone and do
outside your comfort zone and do something a little scary sometimes so as
something a little scary sometimes so as
something a little scary sometimes so as an added bonus for anybody who takes
an added bonus for anybody who takes
an added bonus for anybody who takes that challenge who makes a video after
that challenge who makes a video after
that challenge who makes a video after watching this video tells her story and
watching this video tells her story and
watching this video tells her story and we’ll watch it personally and give you
we’ll watch it personally and give you
we’ll watch it personally and give you my feedback on what I think about it to
my feedback on what I think about it to
my feedback on what I think about it to make it better okay that’s a good
make it better okay that’s a good
make it better okay that’s a good challenge it’s a good fork believe those
challenge it’s a good fork believe those
challenge it’s a good fork believe those are you watching you can subscribe to my
are you watching you can subscribe to my
are you watching you can subscribe to my channel by clicking on there should be a
channel by clicking on there should be a
channel by clicking on there should be a box coming up here you can support me or
box coming up here you can support me or
box coming up here you can support me or click on the link in the description and
click on the link in the description and
click on the link in the description and become a PadFone supporter just like
become a PadFone supporter just like
become a PadFone supporter just like Darren was fast this question and leave
Darren was fast this question and leave
Darren was fast this question and leave a comment let me know what you think I
a comment let me know what you think I
a comment let me know what you think I love your comments coming in they mean a
love your comments coming in they mean a
love your comments coming in they mean a lot to me and so I always appreciate
lot to me and so I always appreciate
lot to me and so I always appreciate those so thank you guys and I’ll see you
those so thank you guys and I’ll see you
those so thank you guys and I’ll see you soon
”
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