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10 Ways to build COURAGE as Entrepreneurs – #OneRule


courage courage courage could age

courage courage courage could age courage courage it’s not enough to have

courage courage it’s not enough to have

courage courage it’s not enough to have a great idea and the focus and the

a great idea and the focus and the

a great idea and the focus and the conscientiousness to see it to fruition

conscientiousness to see it to fruition

conscientiousness to see it to fruition you must have the strength and the

you must have the strength and the

you must have the strength and the resolve and the courage to pursue that

resolve and the courage to pursue that

resolve and the courage to pursue that idea even when the rest of the world

idea even when the rest of the world

idea even when the rest of the world thinks you’re insane time and time again

thinks you’re insane time and time again

thinks you’re insane time and time again if you look at the stories of

if you look at the stories of

if you look at the stories of extraordinarily important entrepreneurs

extraordinarily important entrepreneurs

extraordinarily important entrepreneurs there is almost always a moment when

there is almost always a moment when

there is almost always a moment when they are the only ones who believe in

they are the only ones who believe in

they are the only ones who believe in the value of what they’re doing you know

the value of what they’re doing you know

the value of what they’re doing you know I tell in my book the story of my book

I tell in my book the story of my book

I tell in my book the story of my book David and lies the story of ingre VAR

David and lies the story of ingre VAR

David and lies the story of ingre VAR comprehend and the crucial moment in the

comprehend and the crucial moment in the

comprehend and the crucial moment in the in the story of IKEA is when he faces a

in the story of IKEA is when he faces a

in the story of IKEA is when he faces a boycott from the other furniture

boycott from the other furniture

boycott from the other furniture manufacturers in Sweden and he’s about

manufacturers in Sweden and he’s about

manufacturers in Sweden and he’s about to go out of business and in desperation

to go out of business and in desperation

to go out of business and in desperation he moves his operations across the

he moves his operations across the

he moves his operations across the Baltic Sea from Sweden to Poland and

Baltic Sea from Sweden to Poland and

Baltic Sea from Sweden to Poland and sets up shop in Poland and that’s what

sets up shop in Poland and that’s what

sets up shop in Poland and that’s what IKEA is IKEA is essentially furniture

IKEA is IKEA is essentially furniture

IKEA is IKEA is essentially furniture ship flat made in Poland that’s the

ship flat made in Poland that’s the

ship flat made in Poland that’s the original elevator pitch for IKEA what’s

original elevator pitch for IKEA what’s

original elevator pitch for IKEA what’s interesting about that is he does it in

interesting about that is he does it in

interesting about that is he does it in 1961 at the height of the Cold War at a

1961 at the height of the Cold War at a

1961 at the height of the Cold War at a time when East and West Communist world

time when East and West Communist world

time when East and West Communist world and free world are closer to outright

and free world are closer to outright

and free world are closer to outright war than at any other time in history a

war than at any other time in history a

war than at any other time in history a guy living in the West Sweden

guy living in the West Sweden

guy living in the West Sweden crosses the pond to Poland the Iron

crosses the pond to Poland the Iron

crosses the pond to Poland the Iron Curtain and sets up shop you cannot

Curtain and sets up shop you cannot

Curtain and sets up shop you cannot imagine what a controversial move that

imagine what a controversial move that

imagine what a controversial move that was that’s like that would be like

was that’s like that would be like

was that’s like that would be like Walmart open operations in North Korea

Walmart open operations in North Korea

Walmart open operations in North Korea literally it’s on that level of kind of

literally it’s on that level of kind of

literally it’s on that level of kind of eyebrow-raising you’ve got to be kidding

eyebrow-raising you’ve got to be kidding

eyebrow-raising you’ve got to be kidding me

me

me who is this guy kind of thing but he

who is this guy kind of thing but he

who is this guy kind of thing but he does it and he persists and he turns his

does it and he persists and he turns his

does it and he persists and he turns his back on all those critics why because he

back on all those critics why because he

back on all those critics why because he is a deeply disagreeable person didn’t

is a deeply disagreeable person didn’t

is a deeply disagreeable person didn’t need people to agree with him right and

need people to agree with him right and

need people to agree with him right and that’s how he’s able to build IKEA into

that’s how he’s able to build IKEA into

that’s how he’s able to build IKEA into this extraordinary runaway success story

this extraordinary runaway success story

this extraordinary runaway success story that’s very hard to do as human beings

that’s very hard to do as human beings

that’s very hard to do as human beings we are hardwired to want the approval of

we are hardwired to want the approval of

we are hardwired to want the approval of our peers the two things we really zero

our peers the two things we really zero

our peers the two things we really zero in on a people are you know two things

in on a people are you know two things

in on a people are you know two things they sound simple they’re not being very

they sound simple they’re not being very

they sound simple they’re not being very difficult courage ingenious courage is

difficult courage ingenious courage is

difficult courage ingenious courage is the one we talk about a lot because it’s

the one we talk about a lot because it’s

the one we talk about a lot because it’s the one that people can learn you know

the one that people can learn you know

the one that people can learn you know courage courage which is to say not

courage courage which is to say not

courage courage which is to say not giving up in the face of adversity you

giving up in the face of adversity you

giving up in the face of adversity you know just being absolutely determined to

know just being absolutely determined to

know just being absolutely determined to succeed you know is something that you

succeed you know is something that you

succeed you know is something that you can you can like force yourself to do it

can you can like force yourself to do it

can you can like force yourself to do it can be very painful you can force

can be very painful you can force

can be very painful you can force yourself to do it the genius part is a

yourself to do it the genius part is a

yourself to do it the genius part is a little bit hard to force yourself to do

little bit hard to force yourself to do

little bit hard to force yourself to do you know courage without genius might

you know courage without genius might

you know courage without genius might not get you where you need to go but

not get you where you need to go but

not get you where you need to go but genius without courage almost certainly

genius without courage almost certainly

genius without courage almost certainly won’t if you can see it here and you

won’t if you can see it here and you

won’t if you can see it here and you have the courage of the speaking it will

have the courage of the speaking it will

have the courage of the speaking it will happen so I see these shots I see these

happen so I see these shots I see these

happen so I see these shots I see these sequences I don’t shy away from them a

sequences I don’t shy away from them a

sequences I don’t shy away from them a lot of times people believe in seven

lot of times people believe in seven

lot of times people believe in seven things but they keep to themselves they

things but they keep to themselves they

things but they keep to themselves they don’t put it out there you truly believe

don’t put it out there you truly believe

don’t put it out there you truly believe in it if you become vocal with it you

in it if you become vocal with it you

in it if you become vocal with it you are creating that law of attraction and

are creating that law of attraction and

are creating that law of attraction and it will become reality and you he would

it will become reality and you he would

it will become reality and you he would overextend I know it touching so mystic

overextend I know it touching so mystic

overextend I know it touching so mystic max thanks again the very minute that

max thanks again the very minute that

max thanks again the very minute that you decide upon something you know that

you decide upon something you know that

you decide upon something you know that what you want you know you’re going to

what you want you know you’re going to

what you want you know you’re going to do it all of these negatives that have

do it all of these negatives that have

do it all of these negatives that have been bothering you they pick up their

been bothering you they pick up their

been bothering you they pick up their baggage and get out they just move out

baggage and get out they just move out

baggage and get out they just move out they can’t live in a positive manner

you

you can you imagine a negative frame of mind

can you imagine a negative frame of mind

can you imagine a negative frame of mind and a positive frame of mind occupying

and a positive frame of mind occupying

and a positive frame of mind occupying the same space at the same time could

the same space at the same time could

the same space at the same time could you imagine that no you can’t because it

you imagine that no you can’t because it

you imagine that no you can’t because it can’t be done and did you know that the

can’t be done and did you know that the

can’t be done and did you know that the slightest bit of a negative and mental

slightest bit of a negative and mental

slightest bit of a negative and mental attitude is sufficient to destroy the

attitude is sufficient to destroy the

attitude is sufficient to destroy the power of prayer did you know that the

power of prayer did you know that the

power of prayer did you know that the slightest bit of a part of a negative

slightest bit of a part of a negative

slightest bit of a part of a negative mental attitude is sufficient destroy

mental attitude is sufficient destroy

mental attitude is sufficient destroy your plan whatever it is you’re doing

your plan whatever it is you’re doing

your plan whatever it is you’re doing carrying out your definiteness of

carrying out your definiteness of

carrying out your definiteness of purpose you have to move with courage

purpose you have to move with courage

purpose you have to move with courage with faith with determination in

with faith with determination in

with faith with determination in connection with carrying out your

connection with carrying out your

connection with carrying out your developers of purpose how do you get

developers of purpose how do you get

developers of purpose how do you get along with other VCS so this is funny so

along with other VCS so this is funny so

along with other VCS so this is funny so I got along with them very well but so

I got along with them very well but so

I got along with them very well but so there are VCS that are that I really

there are VCS that are that I really

there are VCS that are that I really really like Anil boo Zuri is one of them

really like Anil boo Zuri is one of them

really like Anil boo Zuri is one of them who I work with all the time on various

who I work with all the time on various

who I work with all the time on various deals I just I just got off the phone

deals I just I just got off the phone

deals I just I just got off the phone with ditch line who I get along with

with ditch line who I get along with

with ditch line who I get along with very very well so there are a lot of

very very well so there are a lot of

very very well so there are a lot of there a lot of VCs I get along with I’m

there a lot of VCs I get along with I’m

there a lot of VCs I get along with I’m a bad cultural fit for investing um you

a bad cultural fit for investing um you

a bad cultural fit for investing um you may have noticed and and then there’s a

may have noticed and and then there’s a

may have noticed and and then there’s a good reason for this so investor if you

good reason for this so investor if you

good reason for this so investor if you think about the investing environment

think about the investing environment

think about the investing environment it’s this weird coopertition thing

it’s this weird coopertition thing

it’s this weird coopertition thing because you compete for deals but you

because you compete for deals but you

because you compete for deals but you work on deals together so you’re kind of

work on deals together so you’re kind of

work on deals together so you’re kind of partners but your competitors and I

partners but your competitors and I

partners but your competitors and I don’t come from that culture they come

don’t come from that culture they come

don’t come from that culture they come from enterprise software right like you

from enterprise software right like you

from enterprise software right like you know who the top dog in enterprise

know who the top dog in enterprise

know who the top dog in enterprise software is Larry Ellison right like

software is Larry Ellison right like

software is Larry Ellison right like ain’t no co-op petition and Larry

ain’t no co-op petition and Larry

ain’t no co-op petition and Larry Ellison right like all you have to do is

Ellison right like all you have to do is

Ellison right like all you have to do is mention like anybody’s close to a

mention like anybody’s close to a

mention like anybody’s close to a competitor and it’s like a hit will blow

competitor and it’s like a hit will blow

competitor and it’s like a hit will blow off like and he’ll go like bananas like

off like and he’ll go like bananas like

off like and he’ll go like bananas like you know we saw that at deep yeah

you know we saw that at deep yeah

you know we saw that at deep yeah absolutely bananas it’s like its own

absolutely bananas it’s like its own

absolutely bananas it’s like its own baby my shoes let’s go and so you know

baby my shoes let’s go and so you know

baby my shoes let’s go and so you know you know for me and then you know also I

you know for me and then you know also I

you know for me and then you know also I listen to little wheezy

and so sometimes you know the venture

and so sometimes you know the venture capitalists will come at me you know

capitalists will come at me you know

capitalists will come at me you know being friendly

being friendly

being friendly hey you know what the peace sign I’m you

hey you know what the peace sign I’m you

hey you know what the peace sign I’m you know to me the peace sign is just the

know to me the peace sign is just the

know to me the peace sign is just the trigger and the middle finger you know

that that’s from Weezy does it does it

that that’s from Weezy does it does it bother you when they talk about you

bother you when they talk about you

bother you when they talk about you because they don’t do it to your face

because they don’t do it to your face

because they don’t do it to your face they do it’s people like anonymous so

they do it’s people like anonymous so

they do it’s people like anonymous so yeah so that was it as a you’re alluding

yeah so that was it as a you’re alluding

yeah so that was it as a you’re alluding a little bit to when I called them

a little bit to when I called them

a little bit to when I called them crybabies

crybabies

crybabies which gets actually another thing the

which gets actually another thing the

which gets actually another thing the one thing that does bother me a little

one thing that does bother me a little

one thing that does bother me a little bit about some VCS and some angels so

bit about some VCS and some angels so

bit about some VCS and some angels so one of the things that’s happened a lot

one of the things that’s happened a lot

one of the things that’s happened a lot since we’ve been in the industry is we

since we’ve been in the industry is we

since we’ve been in the industry is we get a lot of people calling the press

get a lot of people calling the press

get a lot of people calling the press anonymously there are probably more

anonymously there are probably more

anonymously there are probably more anonymous quotes about us in the press

anonymous quotes about us in the press

anonymous quotes about us in the press than any other like entity right now and

than any other like entity right now and

than any other like entity right now and Sarah calls me up and she goes then I

Sarah calls me up and she goes then I

Sarah calls me up and she goes then I got a tip from six different anonymous

got a tip from six different anonymous

got a tip from six different anonymous angels saying that you’re doing this and

angels saying that you’re doing this and

angels saying that you’re doing this and I’m going if they don’t like what I’m

I’m going if they don’t like what I’m

I’m going if they don’t like what I’m doing why don’t they just come out and

doing why don’t they just come out and

doing why don’t they just come out and say it

say it

say it hey you know like if I don’t like

hey you know like if I don’t like

hey you know like if I don’t like something somebody’s doing I just come

something somebody’s doing I just come

something somebody’s doing I just come out so I put my name on it and the

out so I put my name on it and the

out so I put my name on it and the reason sin that bothers me so much is

reason sin that bothers me so much is

reason sin that bothers me so much is the number one thing we look for in an

the number one thing we look for in an

the number one thing we look for in an entrepreneur and the number one thing

entrepreneur and the number one thing

entrepreneur and the number one thing that I encourage and I try and help

that I encourage and I try and help

that I encourage and I try and help people develop his courage and the

people develop his courage and the

people develop his courage and the reason that that’s important and it’s

reason that that’s important and it’s

reason that that’s important and it’s very very important and it goes back to

very very important and it goes back to

very very important and it goes back to Aristotle so Aristotle said courage is

Aristotle so Aristotle said courage is

Aristotle so Aristotle said courage is the first virtue and the reason it’s the

the first virtue and the reason it’s the

the first virtue and the reason it’s the first virtue is if you don’t have it

first virtue is if you don’t have it

first virtue is if you don’t have it then you don’t have any virtue because

then you don’t have any virtue because

then you don’t have any virtue because all these other things honesty integrity

all these other things honesty integrity

all these other things honesty integrity you know whatever

you know whatever

you know whatever don’t ever get activated if in when

don’t ever get activated if in when

don’t ever get activated if in when they’re important if you don’t have

they’re important if you don’t have

they’re important if you don’t have carts it’s easy to be honest unless it’s

carts it’s easy to be honest unless it’s

carts it’s easy to be honest unless it’s gonna cost you your job or your marriage

gonna cost you your job or your marriage

gonna cost you your job or your marriage or something you care about then it’s

or something you care about then it’s

or something you care about then it’s hard to be honest so without courage

hard to be honest so without courage

hard to be honest so without courage like you don’t have anything have

like you don’t have anything have

like you don’t have anything have integrity you don’t have anything you’re

integrity you don’t have anything you’re

integrity you don’t have anything you’re you’re just like the you’re a zero

you’re just like the you’re a zero

you’re just like the you’re a zero character person and so when people who

character person and so when people who

character person and so when people who are supposed to be coaching

are supposed to be coaching

are supposed to be coaching entrepreneurs angel investors or feces

entrepreneurs angel investors or feces

entrepreneurs angel investors or feces walk around giving anonymous tips to

walk around giving anonymous tips to

walk around giving anonymous tips to like reporters about stuff they don’t

like reporters about stuff they don’t

like reporters about stuff they don’t think is right like and those guys are

think is right like and those guys are

think is right like and those guys are advising the people who I’m working with

advising the people who I’m working with

advising the people who I’m working with like that really like you know that

like that really like you know that

like that really like you know that that’s something that like piss me off

that’s something that like piss me off

that’s something that like piss me off so like I’m not having it and like i’ma

so like I’m not having it and like i’ma

so like I’m not having it and like i’ma call them on it and like they come at me

call them on it and like they come at me

call them on it and like they come at me again you anonymous called me

again you anonymous called me

again you anonymous called me anyway tomorrow I have learned that

anyway tomorrow I have learned that

anyway tomorrow I have learned that courage is the most important attribute

courage is the most important attribute

courage is the most important attribute of a great leader courage to dream big

of a great leader courage to dream big

of a great leader courage to dream big courage of conviction courage to take

courage of conviction courage to take

courage of conviction courage to take board decisions courage to go against

board decisions courage to go against

board decisions courage to go against conventional wisdom and courage to

conventional wisdom and courage to

conventional wisdom and courage to travel the road left travel being in and

travel the road left travel being in and

travel the road left travel being in and making art in general is about bravery

making art in general is about bravery

making art in general is about bravery it’s about taking chances it’s about

it’s about taking chances it’s about

it’s about taking chances it’s about kind of walking down a more

kind of walking down a more

kind of walking down a more uncomfortable path sometimes and that

uncomfortable path sometimes and that

uncomfortable path sometimes and that that I always challenge myself to do

that I always challenge myself to do

that I always challenge myself to do that even if it’s being foolish increase

that even if it’s being foolish increase

that even if it’s being foolish increase your courage harden up a little bit take

your courage harden up a little bit take

your courage harden up a little bit take a cold shower don’t always take a warm

a cold shower don’t always take a warm

a cold shower don’t always take a warm shower acclimate your mind and your body

shower acclimate your mind and your body

shower acclimate your mind and your body to doing things that are harder you know

to doing things that are harder you know

to doing things that are harder you know one of my friends who’s one of the most

one of my friends who’s one of the most

one of my friends who’s one of the most successful people in the young startup

successful people in the young startup

successful people in the young startup but made a billion dollar valuation on a

but made a billion dollar valuation on a

but made a billion dollar valuation on a company of five years whenever we’re

company of five years whenever we’re

company of five years whenever we’re talking about new ideas we’re gonna do

talking about new ideas we’re gonna do

talking about new ideas we’re gonna do next if I say oh that’s gonna be easy

next if I say oh that’s gonna be easy

next if I say oh that’s gonna be easy why don’t we do that he says time

why don’t we do that he says time

why don’t we do that he says time there’s no money in what’s easy focus on

there’s no money in what’s easy focus on

there’s no money in what’s easy focus on these intangibles you know the ability

these intangibles you know the ability

these intangibles you know the ability to have a ton of courage I didn’t invent

to have a ton of courage I didn’t invent

to have a ton of courage I didn’t invent the new technology or a new material for

the new technology or a new material for

the new technology or a new material for Voyager I stuck my neck out and applied

Voyager I stuck my neck out and applied

Voyager I stuck my neck out and applied it without asking myself gee isn’t that

it without asking myself gee isn’t that

it without asking myself gee isn’t that too dangerous or won’t that maybe not

too dangerous or won’t that maybe not

too dangerous or won’t that maybe not work well of course it’s dangerous as

work well of course it’s dangerous as

work well of course it’s dangerous as hell to make an airplane that if we’d

hell to make an airplane that if we’d

hell to make an airplane that if we’d had a little bit of turbulence at

had a little bit of turbulence at

had a little bit of turbulence at takeoff we’d have lost the airplane crew

takeoff we’d have lost the airplane crew

takeoff we’d have lost the airplane crew if I’d have added two or three percent

if I’d have added two or three percent

if I’d have added two or three percent more weight to it got off the end of the

more weight to it got off the end of the

more weight to it got off the end of the runway in flame I encourage the view if

runway in flame I encourage the view if

runway in flame I encourage the view if you are sitting on an idea whether it’s

you are sitting on an idea whether it’s

you are sitting on an idea whether it’s on your laptop whether it’s in your

on your laptop whether it’s in your

on your laptop whether it’s in your garage whether it’s in your basement

garage whether it’s in your basement

garage whether it’s in your basement whether it’s in the back of your car

whether it’s in the back of your car

whether it’s in the back of your car give it a shot right and the best advice

give it a shot right and the best advice

give it a shot right and the best advice I ever received find out if your product

I ever received find out if your product

I ever received find out if your product and cell

and cell

and cell don’t let anybody talk you out of it

don’t let anybody talk you out of it

don’t let anybody talk you out of it give it a chance try make it happen this

give it a chance try make it happen this

give it a chance try make it happen this is our greatest asset as a nation and

is our greatest asset as a nation and

is our greatest asset as a nation and one that we have to continue to

one that we have to continue to

one that we have to continue to encourage you don’t have to go broke you

encourage you don’t have to go broke you

encourage you don’t have to go broke you don’t have to bet everything on it but

don’t have to bet everything on it but

don’t have to bet everything on it but you can start one day at a time taking a

you can start one day at a time taking a

you can start one day at a time taking a chance and seeing if you two can build a

chance and seeing if you two can build a

chance and seeing if you two can build a great company thank you guys so much for

great company thank you guys so much for

great company thank you guys so much for watching I’d love to know how you get

watching I’d love to know how you get

watching I’d love to know how you get more courage as an entrepreneur for me

more courage as an entrepreneur for me

more courage as an entrepreneur for me it comes in two ways one sometimes when

it comes in two ways one sometimes when

it comes in two ways one sometimes when I see a big project that can look too

I see a big project that can look too

I see a big project that can look too scary that can look impossible but if I

scary that can look impossible but if I

scary that can look impossible but if I break it down into smaller steps those

break it down into smaller steps those

break it down into smaller steps those small steps don’t seem so impossible and

small steps don’t seem so impossible and

small steps don’t seem so impossible and so haven’t occurred to that small step

so haven’t occurred to that small step

so haven’t occurred to that small step is easier and then I get from here to

is easier and then I get from here to

is easier and then I get from here to here to here to here and suddenly you

here to here to here and suddenly you

here to here to here and suddenly you look back and you’ve taken giant leaps

look back and you’ve taken giant leaps

look back and you’ve taken giant leaps forward the second thing that’s really

forward the second thing that’s really

forward the second thing that’s really helped me get courage is I try to live

helped me get courage is I try to live

helped me get courage is I try to live my life without regret I try to look

my life without regret I try to look

my life without regret I try to look forward to when I’m you know 90 years

forward to when I’m you know 90 years

forward to when I’m you know 90 years old and looking back on my life and do I

old and looking back on my life and do I

old and looking back on my life and do I wish that I had said yes to the

wish that I had said yes to the

wish that I had said yes to the opportunity or bet on myself at that

opportunity or bet on myself at that

opportunity or bet on myself at that scenario and if I feel like I’m gonna

scenario and if I feel like I’m gonna

scenario and if I feel like I’m gonna live with regret for the rest of my life

live with regret for the rest of my life

live with regret for the rest of my life that gives me the courage to do

that gives me the courage to do

that gives me the courage to do something even though I’m afraid and the

something even though I’m afraid and the

something even though I’m afraid and the answer isn’t don’t be afraid it’s feel

answer isn’t don’t be afraid it’s feel

answer isn’t don’t be afraid it’s feel the fear and do it anyway so wonder what

the fear and do it anyway so wonder what

the fear and do it anyway so wonder what you think how do you get the courage to

you think how do you get the courage to

you think how do you get the courage to be an entrepreneur and chase your big

be an entrepreneur and chase your big

be an entrepreneur and chase your big dreams leaving the comments section

dreams leaving the comments section

dreams leaving the comments section below I’m gonna join in the discussion

below I’m gonna join in the discussion

below I’m gonna join in the discussion thank you so much for watching

thank you so much for watching

thank you so much for watching continue to believe and I’ll see you

continue to believe and I’ll see you

continue to believe and I’ll see you soon

”

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