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A Quiet Desert Failure | Guido Segni | TEDxBari


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one evening at all then those you have

seen scroll and see projected

in here above they are evidently images

of the desert as it was expected that

the theme was seen and precisely

they are details of the sahara desert

that as we all know is the most

large desert surface of ours

planet

these images are at the base of a

crazy project useless at the same time e

that I started about two years ago

2013 more or less than this period is

that at least in intentions should

complete within 50 years the specific is

then I will explain to you why an archive

digital

the title in Italian is translatable

more or less with a calm failure of the

desert and since I am a person

how to say that he likes to leave from

far when it addresses the topics

if you have the patience to listen to me

I will try to tell what he holds together

these satellite images the desert e

the concept of bankruptcy that perhaps is

the most important aspect

therefore the underlying theme is not so much the

desert in its material form here

it speaks of bits and specifically the theme

of which I will speak today is that of the

collective memory and his

transmission

the advent let’s say about those devices

that we all keep in our pockets or on the

home desk or computers

therefore digital technologies therefore

the advent of storage technologies

combined with the birth of the internet and the

its capillary diffusion have in fact

laid the foundations of a new society

information that the

communication as a founding value

today we can communicate in

real time with every part of the world e

we ended up moving many

activities

let’s say about our daily life

the material inside the sphere

of the network the example that I always do

that of social networks for which

we have moved the size of the

relationship between people inside

of the immaterial and digital sphere but

it’s not just the one I said before

many many aspects of ours

daily and have been swallowed by the

network and from this digital world that

at least in the intentions of who this

cep technology sells it should be

the definitive technology does not have

degradation we say of quality and that

so it should guarantee for some

strange reason eternity and therefore today

we pour into these invisible archives

because we do not know where they are

we pour all our memories

individual be they photographs are

they documents and as we go to

deposit our individual memories

we are doing it as a culture

collective as a society

now someone could take you for the

nudist on duty and for this reason me

I am prepared and report you how to say the

thought of one of the founders of

internet kevin surf vinton

to be precise , inter and surfing friends

warns us why recently

he claimed that digital risks

transform the century we are living

in a new digital middle age

what is meant is meant an era

inaccessible

there is an era inaccessible to the epochs

later this because they were all there

told that digital should

solve all our problems but the

problem is that our society and the

society we say based on the economy

of digital and digital technology

at a speed update it develops innova

its technological products at one

speed such that the documents and the

images saved with more technologies

old ones become more and more

inaccessible for example I do

always it is that of the vhs that by heart

he knows that he has become more and more

difficult to bring back that memory

of family films rather than movies

report them on the new new system

digital and therefore at the base of everything

this is a

a strategy that is the strategy that

He takes up then

the company’s that

of planned obsolescence that there

urges you to always buy the last one

technology model and this speed

development that is dictated by reasons

purely economic in fact it does not work

of equal development with the speed of

preservation of contents that we

we are creating and depositing

inside we say about technologies

digital

this to tell you that the problem more

serious than imagined and

go back to vinton surf and tell you what it is

his suggestion was his

suggestion is you have photos of

family to keep to see i

printed documents we are not

I repeat we are talking about any one

speaking of the father one of the fathers say

of the way we know it now

as if to say that the paper support that

many today are a little denigrating

has its own because the super that of

memory transmission for the future

generations

so I made this clarification back

the work that I did see a

abstract that comes from reflection

similar to those of winton surf between

the other for a curious coincidence lo

same vinton cerf in his

statements uses the term desert

little digital to describe this

situation the project was born as one

performance of which you all know

meaning and is a performance

but not developed by a human body

but from an algorithm that is born as the

work obtained from operations

calculation of an algorithm

the goal of this algorithm is how

I said before as crazy as useless

that is, it exploits the large database of

google of google maps that everyone

you know

recover if the images really

satellite of the desert and goes to

index these images in a

digital archive

often we do not know where

on the network so in fact it is

an operation we say repetitive serial

which consists in storing the desert

of sahara in a digital archive is a

project that you clearly know

everyone will be quite broad and broad and

it takes time as I said before

take 50 years to be

completed we started in 2013

and if, how to say, the forecasts are right

in 2060 3 this archive yes

then complete this operation e

repetitive from the fact algorithm

transforms the algorithm into an entity that

it actually crosses the desert

clearly crosses in its form

the digital material but this is

what it does and someone in general

when I go to tell this project

he tells me yes but why did not you choose the

sea ​​because you have not chosen the cities and

the purely symbolic motivation

the desert as they told others

people here is a symbol of fact

first of all, the desert is a place

inhospitable inhospitable for life

especially for the life of being

human

the desert is the place where prophets and

we need visionaries of all sorts

I lose from time to time looking

of the great revelations the desert e

finally a passage a landscape in

eternal change in which every trace

of the man tends to vanish in the turn of

little time and this brings us to

reflect

on the topic of bankruptcy because someone

a company would say 50 years

monumental titanic

in reality I have little hope that

this crossing can succeed

not for my few skills or for the

calculation power or anything else but

just for what I was saying before

we are too optimistic to look at

technology of which we surround with

today the technology as they say comes

in mind virilio we say always implies

failure the accident when we

we invented as virile would say

when we invented the boat

we invented the shipwreck

when we invented the train

we invented the accident

railway

that’s why in the end the failure is

perhaps the ultimate goal of this

performance I do not care to get in

bottom and 50 years but I’m interested in me

interest

I’m sure it will fail but I find it to be

interesting because it will lead to the nude

what is a problem that there

we will face early or the

preservation of collective memory

because it should fail is a lot

simple anyone who has had to do

with web technology knows very well

that in the arc of even one year i

languages technologies change to one

scary speed and we really think

that in 50 years internet will exist in

form in which we have it today will exist

still what we call google today

map e

the server technology that hosts mine

let’s call it algorithm so it will exist

still the question I do not know so for

conclude I repeat the concept a bit

which is the basic concept of the project

that be patient, do not rush

because the desert is coming

thank you

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