
how to advertise your app apps are everywhere
everywhere
everywhere right and it’s great it could be a great
right and it’s great it could be a great
right and it’s great it could be a great business to get into because it’s so
business to get into because it’s so
business to get into because it’s so scalable right you put a lot of work in
scalable right you put a lot of work in
scalable right you put a lot of work in at the beginning but then adding new
at the beginning but then adding new
at the beginning but then adding new customers doesn’t cost you anything the
customers doesn’t cost you anything the
customers doesn’t cost you anything the problem is there’s so many apps on the
problem is there’s so many apps on the
problem is there’s so many apps on the market and most of them are crap it’s so
market and most of them are crap it’s so
market and most of them are crap it’s so easy to get in that it’s hard to stand
easy to get in that it’s hard to stand
easy to get in that it’s hard to stand out against everybody else so how do you
out against everybody else so how do you
out against everybody else so how do you do it this comes from a question from
do it this comes from a question from
do it this comes from a question from one of my YouTube viewers Herman willing
one of my YouTube viewers Herman willing
one of my YouTube viewers Herman willing to say I have a question for you I’m an
to say I have a question for you I’m an
to say I have a question for you I’m an app developer I develop apps for iPhone
app developer I develop apps for iPhone
app developer I develop apps for iPhone my question is I’m looking for ways to
my question is I’m looking for ways to
my question is I’m looking for ways to advertise my app everything inside the
advertise my app everything inside the
advertise my app everything inside the app is ready the only thing that’s left
app is ready the only thing that’s left
app is ready the only thing that’s left is sending the app into the App Store do
is sending the app into the App Store do
is sending the app into the App Store do you have any tips for advertising it
you have any tips for advertising it
you have any tips for advertising it here’s how I would do it okay the first
here’s how I would do it okay the first
here’s how I would do it okay the first thing is make sure that the app is great
thing is make sure that the app is great
thing is make sure that the app is great because nothing’s going to help you if
because nothing’s going to help you if
because nothing’s going to help you if you have a crappy product you want
you have a crappy product you want
you have a crappy product you want something that people will talk about ok
something that people will talk about ok
something that people will talk about ok I don’t know what your model is I tend
I don’t know what your model is I tend
I don’t know what your model is I tend to lean towards the freemium apps
to lean towards the freemium apps
to lean towards the freemium apps it starts off free and then there’s so
it starts off free and then there’s so
it starts off free and then there’s so much value in them that you end up
much value in them that you end up
much value in them that you end up paying for it I paid for a number of
paying for it I paid for a number of
paying for it I paid for a number of apps that have gone through that model
apps that have gone through that model
apps that have gone through that model and it’s a great way to build a business
and it’s a great way to build a business
and it’s a great way to build a business you want people talking about your app
you want people talking about your app
you want people talking about your app ok I don’t know how many times I’ve gone
ok I don’t know how many times I’ve gone
ok I don’t know how many times I’ve gone up to people friends family and I’ve had
up to people friends family and I’ve had
up to people friends family and I’ve had my phone and I’ve talked about the apps
my phone and I’ve talked about the apps
my phone and I’ve talked about the apps that I use people ask me and I’ve done
that I use people ask me and I’ve done
that I use people ask me and I’ve done videos what are the apps that you use
videos what are the apps that you use
videos what are the apps that you use and you can you get a sense of a
and you can you get a sense of a
and you can you get a sense of a person’s life just by looking at the
person’s life just by looking at the
person’s life just by looking at the homepage of their phone by seeing what
homepage of their phone by seeing what
homepage of their phone by seeing what apps that they use ok people like to
apps that they use ok people like to
apps that they use ok people like to talk about this stuff if I discover a
talk about this stuff if I discover a
talk about this stuff if I discover a new app I’m making a video on it I’m
new app I’m making a video on it I’m
new app I’m making a video on it I’m telling my friends about it so that the
telling my friends about it so that the
telling my friends about it so that the first step for you is making sure that
first step for you is making sure that
first step for you is making sure that your app is amazing so hopefully that’s
your app is amazing so hopefully that’s
your app is amazing so hopefully that’s built in something I want to talk about
built in something I want to talk about
built in something I want to talk about because it’s so great the next thing is
because it’s so great the next thing is
because it’s so great the next thing is you have to start even with your own
you have to start even with your own
you have to start even with your own network of telling people about your app
network of telling people about your app
network of telling people about your app and what it does and what problem it
and what it does and what problem it
and what it does and what problem it solves why do people need to care about
solves why do people need to care about
solves why do people need to care about this thing right you wrote into me I’m
this thing right you wrote into me I’m
this thing right you wrote into me I’m making a video for you this is going on
making a video for you this is going on
making a video for you this is going on my channel you know coming up on a
my channel you know coming up on a
my channel you know coming up on a million views on my channel I don’t even
million views on my channel I don’t even
million views on my channel I don’t even know what your app does right I could be
know what your app does right I could be
know what your app does right I could be play
play
play you right now Herman’s got this app it
you right now Herman’s got this app it
you right now Herman’s got this app it does this for them the iPhone right you
does this for them the iPhone right you
does this for them the iPhone right you got to tell people what do you do
got to tell people what do you do
got to tell people what do you do what is the app do and what major
what is the app do and what major
what is the app do and what major problem does it solve in everything that
problem does it solve in everything that
problem does it solve in everything that you put out okay if you’re talking to
you put out okay if you’re talking to
you put out okay if you’re talking to people your friends business you have to
people your friends business you have to
people your friends business you have to let people know and it’s not a sales
let people know and it’s not a sales
let people know and it’s not a sales pitch it’s not here’s why you need to go
pitch it’s not here’s why you need to go
pitch it’s not here’s why you need to go buy my app or download my app people are
buy my app or download my app people are
buy my app or download my app people are genuinely curious in what other people
genuinely curious in what other people
genuinely curious in what other people are up to right if I see a friend that I
are up to right if I see a friend that I
are up to right if I see a friend that I haven’t seen for a while what do I ask
haven’t seen for a while what do I ask
haven’t seen for a while what do I ask hey what’s been going on what are you up
hey what’s been going on what are you up
hey what’s been going on what are you up to I just developed this app here’s what
to I just developed this app here’s what
to I just developed this app here’s what it does right it doesn’t have to be a
it does right it doesn’t have to be a
it does right it doesn’t have to be a sales pitch but you got to let people
sales pitch but you got to let people
sales pitch but you got to let people know what it is that you’re doing this
know what it is that you’re doing this
know what it is that you’re doing this is the start okay this is how you start
is the start okay this is how you start
is the start okay this is how you start building this even just through your
building this even just through your
building this even just through your friends and family and in talking to
friends and family and in talking to
friends and family and in talking to people like me who are talking about
people like me who are talking about
people like me who are talking about your videos and your apps okay this is
your videos and your apps okay this is
your videos and your apps okay this is how you get it started but it has to
how you get it started but it has to
how you get it started but it has to start with what it is that you do the
start with what it is that you do the
start with what it is that you do the third thing I would do is start reaching
third thing I would do is start reaching
third thing I would do is start reaching out to people reach out to people who
out to people reach out to people who
out to people reach out to people who have your target audience so if you’re
have your target audience so if you’re
have your target audience so if you’re targeting entrepreneurs if on Troopers
targeting entrepreneurs if on Troopers
targeting entrepreneurs if on Troopers are going to use your app then I’m a
are going to use your app then I’m a
are going to use your app then I’m a great person to talk to if you’re
great person to talk to if you’re
great person to talk to if you’re targeting scientists if you’re targeting
targeting scientists if you’re targeting
targeting scientists if you’re targeting librarians if you’re targeting teenage
librarians if you’re targeting teenage
librarians if you’re targeting teenage girls whatever it is there are people
girls whatever it is there are people
girls whatever it is there are people who are influencers to your target
who are influencers to your target
who are influencers to your target market reach out to them let them know
market reach out to them let them know
market reach out to them let them know what you’re doing I like things that
what you’re doing I like things that
what you’re doing I like things that relate to entrepreneurs right I live and
relate to entrepreneurs right I live and
relate to entrepreneurs right I live and breathe entrepreneurship most of the
breathe entrepreneurship most of the
breathe entrepreneurship most of the stuff I do for entrepreneurship I don’t
stuff I do for entrepreneurship I don’t
stuff I do for entrepreneurship I don’t get paid to do I’m not getting paid to
get paid to do I’m not getting paid to
get paid to do I’m not getting paid to make this video as far as I know Herman
make this video as far as I know Herman
make this video as far as I know Herman you know if you want to buy me something
you know if you want to buy me something
you know if you want to buy me something let’s get to but you know I love this
let’s get to but you know I love this
let’s get to but you know I love this stuff because I live and breathe
stuff because I live and breathe
stuff because I live and breathe entrepreneurship if there was an app for
entrepreneurship if there was an app for
entrepreneurship if there was an app for entrepreneurs and it was great I would
entrepreneurs and it was great I would
entrepreneurs and it was great I would check it out you wouldn’t have to do a
check it out you wouldn’t have to do a
check it out you wouldn’t have to do a huge sales job on me because that’s what
huge sales job on me because that’s what
huge sales job on me because that’s what I love doing anyway if the app is great
I love doing anyway if the app is great
I love doing anyway if the app is great I’m gonna check it out I’m going to tell
I’m gonna check it out I’m going to tell
I’m gonna check it out I’m going to tell my friends I’m going to say hey you need
my friends I’m going to say hey you need
my friends I’m going to say hey you need to check this out I’m going to make a
to check this out I’m going to make a
to check this out I’m going to make a video
video
video I’m going to tweet about it so that’s my
I’m going to tweet about it so that’s my
I’m going to tweet about it so that’s my three-step plan okay number one the app
three-step plan okay number one the app
three-step plan okay number one the app has to be great don’t release a crappy
has to be great don’t release a crappy
has to be great don’t release a crappy product release something that people
product release something that people
product release something that people will use or put on the homepage of their
will use or put on the homepage of their
will use or put on the homepage of their phone and will want to tell their four
phone and will want to tell their four
phone and will want to tell their four about if it’s not keep tinkering and
about if it’s not keep tinkering and
about if it’s not keep tinkering and make it great at least for a select
make it great at least for a select
make it great at least for a select target audience pick a group of people
target audience pick a group of people
target audience pick a group of people who you want to target who use who will
who you want to target who use who will
who you want to target who use who will will live with your app it’s got to be
will live with your app it’s got to be
will live with your app it’s got to be that good
that good
that good for somebody then start telling people
for somebody then start telling people
for somebody then start telling people about it your friends family people who
about it your friends family people who
about it your friends family people who you’re talking to let them know here’s
you’re talking to let them know here’s
you’re talking to let them know here’s the app here’s what I’m working on
the app here’s what I’m working on
the app here’s what I’m working on here’s the problem that it helps and
here’s the problem that it helps and
here’s the problem that it helps and then start reaching out to people start
then start reaching out to people start
then start reaching out to people start reaching out to the influencers who
reaching out to the influencers who
reaching out to the influencers who control your audience who can if they
control your audience who can if they
control your audience who can if they say this is a good thing they’re going
say this is a good thing they’re going
say this is a good thing they’re going to go do it believe we’re watching if
to go do it believe we’re watching if
to go do it believe we’re watching if you liked this video please give it a
you liked this video please give it a
you liked this video please give it a thumbs up below you have a comment leave
thumbs up below you have a comment leave
thumbs up below you have a comment leave it below you have a question leave it
it below you have a question leave it
it below you have a question leave it below you have an app you want to
below you have an app you want to
below you have an app you want to promote that helps entrepreneurs put in
promote that helps entrepreneurs put in
promote that helps entrepreneurs put in the comments I might check it out might
the comments I might check it out might
the comments I might check it out might do a video on it you never know thank
do a video on it you never know thank
do a video on it you never know thank you everybody
you everybody
you everybody I’ll see you soon
”
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