a social revolution against that
around 430 thousand kilos of garbage are
they generate daily in Latin America what
which for us is trash for four
millions of Latin American families is
your livelihood a way of life
highly dangerous because of the conditions
of unhealthiness and insecurity at
which are exposed a form of
life that does not allow you to break that
vicious circle of inequality and poverty
I am antonella romero, lawyer of
profession and entrepreneur by decision
cofundador de traballo un startup
Peruvian social that seeks to transform the
life of thousands of women
Latin American women who are dedicated to
recycling office to tell you a
little more in my country today 108 thousand
families survive with recycling
just as he listens he survives 40% of
those families have as their head a
woman a woman who receives income
newspapers under $ 7 and that
works for more than 15 hours in
strenuous days loading on their
shoulders 40 kilos per day of products
recycled
this situation occurs because
they had the opportunity be a
quality education
60 percent of schoolchildren that
they graduate today from the classrooms of the
public schools can not access
a technical higher education
university that allows them to own
of your future
40 percent are women and women
that today are dedicated to recycling
having no opportunities found in
this job
an escape is so my partner and I
we ask how is it possible that in
the 21st century there is no solution
for this social problem
that is why where some see
problem
we find an opportunity to
develop a social business model
inclusive that seeks to transform life
of those women and they laud powers like
microentrepreneurs generating value because
it is not enough for companies to generate
income if they do not seek
transcend in people’s lives
it is so we unite our passions and
with the help of technology
We developed a mobile application on
which allows each of you
potential users can send a
notification a recycled receives it
he goes to his home he gives them the
segregated product and in exchange for it
you receive points that
later they can be exchanged as
prizes or discounts in centers
commercial department stores and
various services with this model
What we are looking for is to raise awareness
citizenship about the importance of
recycling them marta and this is their
revolution
I firmly believe that young people our
generation are called to give
real solutions to the problems of the
society
we are the young the leaders
that we will help change his life
marta and thousands of women
Latin American which also
They can change the future of their children
who will be our future leaders
countries are not only a model of
profitable business but a solution
sustainable for the recycling problem
that’s why I invite you to
that are part of this dream here
let’s involve the companies that each
day are betting on projects of
social responsibility that we
let’s get involved as civil society to
give a solution to this problem and the
invited something more important to join
to this dream and join this
revolution
Thank you
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