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B for Braille | Upasana Makati | TEDxYouth@DPSGurgaon


so are you blind a common question that

so are you blind a common question that I usually get asked when somebody tries

I usually get asked when somebody tries

I usually get asked when somebody tries to have a conversation with me about why

to have a conversation with me about why

to have a conversation with me about why I started white print so did one of your

I started white print so did one of your

I started white print so did one of your friends or a member of your family

friends or a member of your family

friends or a member of your family inspire you to start a venture of this

inspire you to start a venture of this

inspire you to start a venture of this nature and when they don’t get any

nature and when they don’t get any

nature and when they don’t get any interesting answers from me

interesting answers from me

interesting answers from me they actually resolved to listening to

they actually resolved to listening to

they actually resolved to listening to my actual backstory it was a night in

my actual backstory it was a night in

my actual backstory it was a night in 2012 when I was just reflecting upon the

2012 when I was just reflecting upon the

2012 when I was just reflecting upon the day and I thought about what is it that

day and I thought about what is it that

day and I thought about what is it that the visually impaired started there

the visually impaired started there

the visually impaired started there David firstly for me I love my newspaper

David firstly for me I love my newspaper

David firstly for me I love my newspaper every morning if it’s even if it just

every morning if it’s even if it just

every morning if it’s even if it just means ten minutes of you know breathing

means ten minutes of you know breathing

means ten minutes of you know breathing through the pages I didn’t find any

through the pages I didn’t find any

through the pages I didn’t find any answers I looked up online to answer my

answers I looked up online to answer my

answers I looked up online to answer my curiosity I picked up the phone in the

curiosity I picked up the phone in the

curiosity I picked up the phone in the middle of the night spoke to a couple of

middle of the night spoke to a couple of

middle of the night spoke to a couple of friends they thought I was being crazy I

friends they thought I was being crazy I

friends they thought I was being crazy I went to the National Association for the

went to the National Association for the

went to the National Association for the blind which is one of the largest

blind which is one of the largest

blind which is one of the largest organizations working for the visually

organizations working for the visually

organizations working for the visually impaired here in India and I requested

impaired here in India and I requested

impaired here in India and I requested them to connect me to a few visually

them to connect me to a few visually

them to connect me to a few visually impaired individuals for me to take my

impaired individuals for me to take my

impaired individuals for me to take my journey researching about what I was

journey researching about what I was

journey researching about what I was looking for

looking for

looking for I’d conducted thorough research for

I’d conducted thorough research for

I’d conducted thorough research for about three months and I was convinced

about three months and I was convinced

about three months and I was convinced that it was time for me to quit my job

that it was time for me to quit my job

that it was time for me to quit my job and start a magazine and commit myself

and start a magazine and commit myself

and start a magazine and commit myself to creating and giving my thought you

to creating and giving my thought you

to creating and giving my thought you know a concrete structure in May 2013 we

know a concrete structure in May 2013 we

know a concrete structure in May 2013 we started in this first English lifestyle

started in this first English lifestyle

started in this first English lifestyle magazine and Braille white print we

magazine and Braille white print we

magazine and Braille white print we cover everything right from politics

cover everything right from politics

cover everything right from politics literature art Bollywood fashion

literature art Bollywood fashion

literature art Bollywood fashion inspiring stories of the common man and

inspiring stories of the common man and

inspiring stories of the common man and they even invite our readers to write

they even invite our readers to write

they even invite our readers to write about anything that might interest them

about anything that might interest them

about anything that might interest them a magazine is circulated across India in

a magazine is circulated across India in

a magazine is circulated across India in schools colleges offices old-age homes a

schools colleges offices old-age homes a

schools colleges offices old-age homes a lot of libraries and of course

lot of libraries and of course

lot of libraries and of course Institute’s that cater specifically to

Institute’s that cater specifically to

Institute’s that cater specifically to the needs of the visually impaired and

the needs of the visually impaired and

the needs of the visually impaired and our youngest readers 12 and our oldest

our youngest readers 12 and our oldest

our youngest readers 12 and our oldest is 80 what we also realized in our pro

is 80 what we also realized in our pro

is 80 what we also realized in our pro says of speaking to the community was we

says of speaking to the community was we

says of speaking to the community was we were not going to make this a charity

were not going to make this a charity

were not going to make this a charity venture we realized that the community

venture we realized that the community

venture we realized that the community was tired of being sympathized with and

was tired of being sympathized with and

was tired of being sympathized with and this of course took us to the root of

this of course took us to the root of

this of course took us to the root of advertising we approached a lot of

advertising we approached a lot of

advertising we approached a lot of corporate and shared our idea we knew

corporate and shared our idea we knew

corporate and shared our idea we knew there’ll be a lot of resistance and a

there’ll be a lot of resistance and a

there’ll be a lot of resistance and a lot of hesitancy from them because they

lot of hesitancy from them because they

lot of hesitancy from them because they had not really created advertising

had not really created advertising

had not really created advertising material that was catering only

material that was catering only

material that was catering only specifically to the visually impaired

specifically to the visually impaired

specifically to the visually impaired till today but over time we realized

till today but over time we realized

till today but over time we realized that they were not only excited about

that they were not only excited about

that they were not only excited about the idea but they also wanted to

the idea but they also wanted to

the idea but they also wanted to experiment we’ve had corporates like

experiment we’ve had corporates like

experiment we’ve had corporates like Tatas Mahindra’s coca-cola pit Delight

Tatas Mahindra’s coca-cola pit Delight

Tatas Mahindra’s coca-cola pit Delight Aircel Vodafone who’ve come ahead and

Aircel Vodafone who’ve come ahead and

Aircel Vodafone who’ve come ahead and created specific ads for instance coke

created specific ads for instance coke

created specific ads for instance coke went a step ahead and they made these

went a step ahead and they made these

went a step ahead and they made these musical ads for us very no it was just

musical ads for us very no it was just

musical ads for us very no it was just like those musical cards when you open

like those musical cards when you open

like those musical cards when you open the magazine the song would start

the magazine the song would start

the magazine the song would start playing and I thrilled our readers pity

playing and I thrilled our readers pity

playing and I thrilled our readers pity light recently created a very

light recently created a very

light recently created a very interesting copy driven ad specifically

interesting copy driven ad specifically

interesting copy driven ad specifically for our magazine for ferry call what we

for our magazine for ferry call what we

for our magazine for ferry call what we realized through this journey of you

realized through this journey of you

realized through this journey of you know evolving the magazine was that

know evolving the magazine was that

know evolving the magazine was that there was a lot that needed to be done

there was a lot that needed to be done

there was a lot that needed to be done in order to create awareness about

in order to create awareness about

in order to create awareness about Braille literacy music in our belief is

Braille literacy music in our belief is

Braille literacy music in our belief is supposed to be really strong in

supposed to be really strong in

supposed to be really strong in conveying a message and we created a

conveying a message and we created a

conveying a message and we created a short music film B for Braille which

short music film B for Braille which

short music film B for Braille which I’ll show you at the end of the

I’ll show you at the end of the

I’ll show you at the end of the presentation you know took to spread

presentation you know took to spread

presentation you know took to spread awareness of course spreading awareness

awareness of course spreading awareness

awareness of course spreading awareness was the first step to action and to

was the first step to action and to

was the first step to action and to tackle the issue from its foundation we

tackle the issue from its foundation we

tackle the issue from its foundation we created Braille tactile alphabet books

created Braille tactile alphabet books

created Braille tactile alphabet books to activate our released last year we

to activate our released last year we

to activate our released last year we understood that the quality of Braille

understood that the quality of Braille

understood that the quality of Braille printing has been constantly criticized

printing has been constantly criticized

printing has been constantly criticized by our readers and to counter that we

by our readers and to counter that we

by our readers and to counter that we came up with the Polli Braille

came up with the Polli Braille

came up with the Polli Braille technology we use that and print

technology we use that and print

technology we use that and print attacked a bit which gives the permanent

attacked a bit which gives the permanent

attacked a bit which gives the permanent nature to the dots and tactile outlines

nature to the dots and tactile outlines

nature to the dots and tactile outlines to every alphabet so we did that in

to every alphabet so we did that in

to every alphabet so we did that in Hindi and English we what if we were

Hindi and English we what if we were

Hindi and English we what if we were catering only to

catering only to

catering only to visually impaired and we realized that

visually impaired and we realized that

visually impaired and we realized that the images had to be clear but we also

the images had to be clear but we also

the images had to be clear but we also focused on detailing to give them on

focused on detailing to give them on

focused on detailing to give them on very integrated fun learning experience

very integrated fun learning experience

very integrated fun learning experience in a National Institute of Design a

in a National Institute of Design a

in a National Institute of Design a graduate Neha created these specific

graduate Neha created these specific

graduate Neha created these specific designs for them and now the book is

designs for them and now the book is

designs for them and now the book is used not only by the visually impaired

used not only by the visually impaired

used not only by the visually impaired but kids with low vision with multiple

but kids with low vision with multiple

but kids with low vision with multiple disabilities with complete loss of sight

disabilities with complete loss of sight

disabilities with complete loss of sight across the country oh we learnt that

across the country oh we learnt that

across the country oh we learnt that kids in schools in catering to the

kids in schools in catering to the

kids in schools in catering to the visually impaired they teach them shapes

visually impaired they teach them shapes

visually impaired they teach them shapes with a piece of thread that’s when

with a piece of thread that’s when

with a piece of thread that’s when you’re not activate proved to be a great

you’re not activate proved to be a great

you’re not activate proved to be a great learning resource of fun integrated

learning resource of fun integrated

learning resource of fun integrated learning because one of my proofreaders

learning because one of my proofreaders

learning because one of my proofreaders at nab told me that she is blind and her

at nab told me that she is blind and her

at nab told me that she is blind and her kids were sighted so at a very early age

kids were sighted so at a very early age

kids were sighted so at a very early age she had to appoint a tutor for her

she had to appoint a tutor for her

she had to appoint a tutor for her children and she could not enjoy that

children and she could not enjoy that

children and she could not enjoy that learning process with her children and

learning process with her children and

learning process with her children and she said that if I had resources like

she said that if I had resources like

she said that if I had resources like this it would be fun learning experience

this it would be fun learning experience

this it would be fun learning experience for both my child and me but that

for both my child and me but that

for both my child and me but that couldn’t happen back then to counter

couldn’t happen back then to counter

couldn’t happen back then to counter that dr. Pat has been highly appreciated

that dr. Pat has been highly appreciated

that dr. Pat has been highly appreciated but what we also learned was that our

but what we also learned was that our

but what we also learned was that our journey was not stopping there it was it

journey was not stopping there it was it

journey was not stopping there it was it has been truly you know sort of a great

has been truly you know sort of a great

has been truly you know sort of a great learning experience for us because we

learning experience for us because we

learning experience for us because we understand that Abdo we are talking to

understand that Abdo we are talking to

understand that Abdo we are talking to the visually impaired there is a sense

the visually impaired there is a sense

the visually impaired there is a sense of change of perception that we need to

of change of perception that we need to

of change of perception that we need to create among other people who saw you

create among other people who saw you

create among other people who saw you know sort of have ignored this community

know sort of have ignored this community

know sort of have ignored this community to a very very large extent and these

to a very very large extent and these

to a very very large extent and these are some of the pictures of the schools

are some of the pictures of the schools

are some of the pictures of the schools that have already started using tactimon

that have already started using tactimon

that have already started using tactimon and we really you know enjoyed the whole

and we really you know enjoyed the whole

and we really you know enjoyed the whole process of actually going to school and

process of actually going to school and

process of actually going to school and getting the child to feel each shape

getting the child to feel each shape

getting the child to feel each shape because till today if you know if I were

because till today if you know if I were

because till today if you know if I were to tell my child and my child was blind

to tell my child and my child was blind

to tell my child and my child was blind that you know a for Apple and you know I

that you know a for Apple and you know I

that you know a for Apple and you know I have to get a fruit in front of you or I

have to get a fruit in front of you or I

have to get a fruit in front of you or I could take a book and give that

could take a book and give that

could take a book and give that experience that all other sided children

experience that all other sided children

experience that all other sided children are getting in schools today I’ll end

are getting in schools today I’ll end

are getting in schools today I’ll end with a short music film but I also like

with a short music film but I also like

with a short music film but I also like to end with them

to end with them

to end with them message that you know this is just the

message that you know this is just the

message that you know this is just the beginning these are very very small

beginning these are very very small

beginning these are very very small steps that we have taken there’s a lot

steps that we have taken there’s a lot

steps that we have taken there’s a lot that needs to be done there’s a lot that

that needs to be done there’s a lot that

that needs to be done there’s a lot that we want to do in creating a much more

we want to do in creating a much more

we want to do in creating a much more fun-filled learning experience for a

fun-filled learning experience for a

fun-filled learning experience for a visually impaired child and moreover we

visually impaired child and moreover we

visually impaired child and moreover we all need to start you know making a

all need to start you know making a

all need to start you know making a society more inclusive in every form

society more inclusive in every form

society more inclusive in every form that we can I’m going to leave you with

that we can I’m going to leave you with

that we can I’m going to leave you with the short music film b4 Braille

the short music film b4 Braille

the short music film b4 Braille [Music]

[Music]

[Music] they cooled oh hey Colleen I’m gonna

they cooled oh hey Colleen I’m gonna

they cooled oh hey Colleen I’m gonna they cooled oh heck y’all eatin gonna

they cooled oh heck y’all eatin gonna

they cooled oh heck y’all eatin gonna angle your support by China cutaway

angle your support by China cutaway

angle your support by China cutaway we use the poocho pay China guru bio

we use the poocho pay China guru bio

we use the poocho pay China guru bio gala goddess of the hey cowboy

gala goddess of the hey cowboy

gala goddess of the hey cowboy and it’ll say Peter say hum coach in

and it’ll say Peter say hum coach in

and it’ll say Peter say hum coach in order to lay new children

shut up yeah I do but I don’t

shut up yeah I do but I don’t Oh

Oh

Oh [Music]

[Music]

[Music] he startled me

get out it by passing in up by tonight

get out it by passing in up by tonight seven fish toggle it

[Music]

[Music] Johnny her kissing a pica honey butter

Johnny her kissing a pica honey butter

Johnny her kissing a pica honey butter oh shut up easily

oh shut up easily

oh shut up easily oh sorry are they Barney choirs

oh sorry are they Barney choirs

oh sorry are they Barney choirs yeah he hack a power button okay man

yeah he hack a power button okay man

yeah he hack a power button okay man Patroni

Patroni

Patroni [Music]

[Music]

[Music] maybe I should be but

maybe I should be but

maybe I should be but [Music]

Oh judge on the chair

Oh judge on the chair [Music]

[Music]

[Music] hi Deshawn

hi Deshawn

hi Deshawn [Music]

[Music]

[Music] forgive me

[Music]

[Music] good

good

good got a mega lotto said no go kill a dog

got a mega lotto said no go kill a dog

got a mega lotto said no go kill a dog maybe Connie said better say

maybe Connie said better say

maybe Connie said better say Oh

[Music]

[Music] shut up behind

[Music]

[Music] Oh

Oh

Oh [Music]

[Applause]

[Applause] [Music]

[Music]

[Music] [Applause]

”

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