
[Applause]
It costs to make friends, it has to be tate and
now you make the funny ones but it costs
See yourself and it’s still harder to look at yourself
when we look at each other, it happens
they record us on video there is no obligation
to see it and you are like me no I do not
I am that person
today I do not have that voice because the news
of the day is that if you are that person
and if you have that voice
that’s why it’s so important to look at yourself
look at yourself because it’s the only way
we have to determine what the
others when they see us for the first time and
some of you may think that what
that others think because we do not care
and why you have
however, looking at ourselves can give us the
necessary elements to work in
the fundamental values of the
self – esteem and communication
influence and how self-esteem can
to get better
Looking in the mirror, it looks like
contradictory truth very simple
sure it happened to you that you have
met someone for the first time
you think everything is fine stage
delighted and after a while when
this person comes back to see and there
Trust tells you and looks
you know that when I first met you
Once I fell fatal and you to me yes
you looked like edge but if I’m super
nice how is it possible or worse yet
that you get today character that you have
it did not look like it did not seem
you know is that the mind confuses the seeing
with being
that’s why it’s essential to know
what they see in this way we can
protect our self-esteem and have the
tools needed to work in
the influence in 1983 and I get
intellectual or the sociologist called john
wood I try not tried not made a
study about what are the capitals
of influence that move the world that is
what moves the world and discovered that
there were 33 essentials the first the
economic capital if g
the more you have the easier it is
buy to your goal
the second is the social capital
The more people you know and the better
works its contact networks because more
easy is to be presented to your goal
the third is the intellectual capital
the more you know how many more masters
with tomás estudias it is easier
convince your goal but for me
missing one basic and essential that is the
erotic capital that does not mean
sleep with everyone who also
it works that too I say it but we
he advised it then that is the capital
erotic erotic capital is to know
use the image the presence and the
charisma to be able to seduce our
goal because we have fifteen seconds
15 cruel seconds to give a good
first impression 15 seconds in the
that we are judged and labeled sad
but who has never done it
who can say that he has not judged
never by the first impression
nobody nobody because that is what we are
it’s not that we are more people it is a
question only of primitive inheritance what
we have in our DNA since
millions and millions of years because it is
is to defend ourselves against possible
attacks
imagine we are going millions millions
millions of years ago worth
I’m calmly my father was
jurassic they work with my
synthetic skins that walking and
suddenly I find myself
with this much confidence does not give input
I can think a little aggressive this
dinosaur has some lines like
you can observe sharp and broken
that can give me the feeling that
I can be attacked and eaten so
what’s going to be my fear emotion and I
I’m going to go but you know maybe it’s very
good dinosaur we do not know
I continue with my Jurassic walk and I
encounter with this one does not want is more
that a little shy and that monkey true
redondito
that’s how cook and good to see is
great but I ‘m not sure that I do not
eat and I go out there what these create
dinosaurs
is what we call the
visual expectations and you
it also creates visual expectations the
visual expectation creates an emotion and
this emotion determines the way in which
I will communicate with others
let’s not confuse with stereotype the
Stereotype is a learned prejudice
educational and social and as you know the
mind agree a negative thought
it’s much easier to change than a
negative emotion
I want you to think that of course you give a
first impression and 55 percent of
the opinion that others make of
you are for the visual expectation
how is your body high low
big little breast without chest and
then also what you have decided
put that body
what kind of clothing you have chosen the
hairstyle that you wear glasses not glasses
makeup absence of him from the
neighborhoods everywhere
all that makes up 55 percent of the
opinion
and sometimes we have not even gone to
look we have not looked in the mirror as
not knowing I had this experience in my
own meats
years ago when I started my company
I was very afraid and I thought
because as I dedicated myself to the image of
everyone would have real prejudice
that what we do is very superficial
then I wanted to create an image for
harder more forceful according
something more aggressive and I put on the disguise
of American executive fitted dress
12 cm heels short crime
platinum cat glasses and you’re us
fixed but my features and my body are
more like rex makes the
diplodocus then I with all this I
I go through the street urgell
Barcelona
quietly to if you’re thinking that
I was squeezing it and suddenly I
I fall and I fall divine so it came to
maracaibo like that and I am myself and stretched to
half step of zebra attached with here a
heel has a skirt me if there
stretched and what happened was pretty
revealing because she was already dressed and not
I could get up because I had broken
the clavicle do not do not put on heels
there and you know g
I do not forget to help anyone and everyone
poor and looks good girl
so he does not come to help me
absolutely nobody is like this the people do not
it’s so bad
an email was created around me
thinking to poor has been hurt not
you know moves breathes yes and I there
thinking how strong
Now seriously, it’s not that the
people were bad people but what
what happened is that the visual expectation
that I was transmitting with everything
that I had decided to put on and what the
my parents have given me was that if I
they said it was well done and I
I understand I would also be afraid
so until I did not take the
decision to retire and smile for
the year
nobody came to help me and tried
improve since then and request my
image because I want to be picked up if
I fall again something that also
happens usually so
55 percent the first impression 38
euros percent
non-verbal expression the body as
you could see before in the video
my caddy is very important at least
have controlled
how we walk as we gesticulate and the
posture the posture is basic imagine
that I want to come here today to
transmit security and I start
Hi, how are you, andrea impossible?
that the body helps to transmit the
as well as correct codes
myself and then transmit that 7
percent 7 percent that is the expression
verbal and you can think good less bad
I have to convince because not of
this 7 on 2 is the content of the message
bush the rest is the voice the tone
the modulation and the voice also gives
a lot of information to all of us
past listening to a radio announcer
They are happy to wear I love it and
suddenly googling and you say to a dream
broken do not do it you’ll stay in the
imaginary is much better so
we have two tangible elements that are
Verbal expression or expression
verbal and nonverbal
the external image that give information to
our interlocutor of what we look like
be and that was an important element
intangible that gives the information to
interlocutor of what we are that is the
attitude
the good attitude towards ourselves
obviously and surely you have
I read a lot of books and you have
I’ve seen many videos and many talks
ted about how to have a good attitude
so me and I will not be less and
I will never give my trick to explain
which is for me to have a good attitude
to start something we do not do
it is usually to accept compliments
when someone tells us something nice not
it deserves
just a thank you
and what we do we love you
serious shirt 4 euros I like me what
I care that you are telling me
even worse this super beautiful today as
look at the nicest child car the night
and they will not or will not understand to be a man
put 3 kilos of makeup you want
It is what is true we are not interested
our life a compliment
it is a gift a gift brings happiness
Chavez and happiness that makes up the
self-esteem so with a simple
thanks is enough
there is also the stop counting
miserias national sport we love
count miseries situation I’m from
work everything pretty much can has gone
ok and something happened to me is bad
a small but assmann the first thing that
I do is look for someone to whom
tell him who is available now
same to tell you my misery friend
commented gef and the other one in singing if
Europeans but we think that with that is
enough not with that our ego the
lego monster starts to grow you see
you think you see how he was right
if bad next act I go to the bathroom
with the mobile and when I’m
forgive yourself, I’m going to this group of
wacha friends to death to tell
what happened to me and all deaths
death here and now we are going to cut
Gaga legs and we will be the
voice of this boss but it does not end here
as it is an adrenaline rush
we left work
today he made nobody know what there is
mom that my daughter has made my boss and
kato mother who is going to tell us that the worst
is that I’ve already said to him game
then because you read somewhere
what psychologists have said that what
it’s better to tell him sorry and you’re not going to
I loved sleeping relaxed I counted them
everyone and you ‘re going to make your day
next you do not remember what has
released but the misery that pursues the
whatsapp group is there your mother te
has called five times the companion of
work and this one that is so that
please do not count more miseries and if
you have to take it out because it says
psychologist that you do not have to take out
chosen the only person of our
environment that is going to tell you because I think
that you’re wrong eye but at least
the misery is over
and to finish one of the payment of
the patterns of the elements of the
attitude that seem most important is
the one to clean the look today that we talk about
to shine from sainz
let’s clean the clean look the
look that means means that
when we look in the mirror
let’s stop detecting those that do not
like when we talk about us leave
let’s stop thinking about what is not
we do well we spend too much time and
We spend too much energy on correcting
things that we are not good at and why not
we focus the other way around because we can not
all your energy in empowering talent
that we have to try to see what is it
I like what I do
naturally fine and put that energy
that you know why because we live a
society in which much more is valued
what has cost you an effort
that what you do well naturally
and that is painful and it costs and is
frustrating and I realized I gave myself
account of this with my son I have a son
of 2011 he married 12,000 chis
I have one that has some notes in
normal mates or norm
instead he has a great talent and it is bad
let me say it for music but it’s
really a great talent started to a
moment given as mother people you know that
goes for a math teacher so that
go up and repeated but what am I going to
crush this child who is not interested
he did not like the test try to put him
all the weight of frustration on something
that I may never be good at it
put the weight of energy and the
talent that is the piano and surely
will be happier when we do this
change of perspective
you know what happens that self-esteem goes up
and we are on the way on the path of
love us a little bit more and it’s very
easy are three simple steps does not go and
I had created emotion and all that you
I’ll say there were three easy steps
please recover tension
improve your image renew your attitude and
worked expression
thank you very much
[Applause]
and
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