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Focusing the silent path to success | Camilo Pelaez | TEDxColegioNuevaGranada


today we live in a world where

today we live in a world where everything is multitasking for instance

everything is multitasking for instance

everything is multitasking for instance if you see your phones or tablets they

if you see your phones or tablets they

if you see your phones or tablets they perform multiple functions at once and

perform multiple functions at once and

perform multiple functions at once and they are cameras homes media players etc

they are cameras homes media players etc

they are cameras homes media players etc there’s another lying problem for this

there’s another lying problem for this

there’s another lying problem for this problem they are not excel in single

problem they are not excel in single

problem they are not excel in single feature there are all rounders but

feature there are all rounders but

feature there are all rounders but they’re more or less like the modern

they’re more or less like the modern

they’re more or less like the modern Swiss Army knife and this approach you

Swiss Army knife and this approach you

Swiss Army knife and this approach you can see in restaurants you can see in

can see in restaurants you can see in

can see in restaurants you can see in stores and pharmacies when you want to

stores and pharmacies when you want to

stores and pharmacies when you want to load a restaurant chain you will notice

load a restaurant chain you will notice

load a restaurant chain you will notice that they’ll sell merchants lunch dinner

that they’ll sell merchants lunch dinner

that they’ll sell merchants lunch dinner and they can’t they’ll try to turn

and they can’t they’ll try to turn

and they can’t they’ll try to turn themselves into a bar and just to create

themselves into a bar and just to create

themselves into a bar and just to create some extra money

some extra money

some extra money now that the same happens with

now that the same happens with

now that the same happens with pharmacies if you go to a pharmacy

pharmacies if you go to a pharmacy

pharmacies if you go to a pharmacy you’ll be lucky to find some drugs or

you’ll be lucky to find some drugs or

you’ll be lucky to find some drugs or medication between the Isles candy

medication between the Isles candy

medication between the Isles candy makeup grocery items and cleaning items

makeup grocery items and cleaning items

makeup grocery items and cleaning items um so this actually takes me to my story

um so this actually takes me to my story

um so this actually takes me to my story or the story of home burgers when we

or the story of home burgers when we

or the story of home burgers when we started developing a business we focused

started developing a business we focused

started developing a business we focused on a single recipe making a more than

on a single recipe making a more than

on a single recipe making a more than the perfect burger or our formal perfect

the perfect burger or our formal perfect

the perfect burger or our formal perfect burger we work day and night to find the

burger we work day and night to find the

burger we work day and night to find the perfect recipe and like look for the

perfect recipe and like look for the

perfect recipe and like look for the right cuts for the beef switch out the

right cuts for the beef switch out the

right cuts for the beef switch out the sauces make different types of sauces

sauces make different types of sauces

sauces make different types of sauces for the burger and find the perfect one

for the burger and find the perfect one

for the burger and find the perfect one switch out the fries maybe

switch out the fries maybe

switch out the fries maybe sacrifice or those enterprise and when

sacrifice or those enterprise and when

sacrifice or those enterprise and when we were about to open for business

we were about to open for business

we were about to open for business we realized we only had one item and

we realized we only had one item and

we realized we only had one item and other menu who was it was just a very

other menu who was it was just a very

other menu who was it was just a very very handsome fries and at that point we

very handsome fries and at that point we

very handsome fries and at that point we decided to make probably the best

decided to make probably the best

decided to make probably the best decision that we could have made which

decision that we could have made which

decision that we could have made which was stick by one item I make it the best

was stick by one item I make it the best

was stick by one item I make it the best possible so when we opened the

possible so when we opened the

possible so when we opened the restaurant and customers started coming

restaurant and customers started coming

restaurant and customers started coming back we noticed that they came back to

back we noticed that they came back to

back we noticed that they came back to two specific reasons the first is that

two specific reasons the first is that

two specific reasons the first is that they love the convenient efficiency and

they love the convenient efficiency and

they love the convenient efficiency and the quality of the burgers and second

the quality of the burgers and second

the quality of the burgers and second they love that

they love that

they love that the media was so easy that they didn’t

the media was so easy that they didn’t

the media was so easy that they didn’t have to think about what they want to

have to think about what they want to

have to think about what they want to order what they went through to eat that

order what they went through to eat that

order what they went through to eat that day so when a restaurant operation

day so when a restaurant operation

day so when a restaurant operation starts starts to work it starts to

starts starts to work it starts to

starts starts to work it starts to develop itself on the longer the menu

develop itself on the longer the menu

develop itself on the longer the menu and the more complex of menu the more

and the more complex of menu the more

and the more complex of menu the more complex the operations can be and what’s

complex the operations can be and what’s

complex the operations can be and what’s happening is that you end up having like

happening is that you end up having like

happening is that you end up having like a dance between the management the

a dance between the management the

a dance between the management the employees of the customers and when it

employees of the customers and when it

employees of the customers and when it gets busy that a complex dance tends to

gets busy that a complex dance tends to

gets busy that a complex dance tends to break down and breakdowns happen all the

break down and breakdowns happen all the

break down and breakdowns happen all the time and I had never really liked it

time and I had never really liked it

time and I had never really liked it stated but what’s important is that

stated but what’s important is that

stated but what’s important is that because we had such like a focus menu

because we had such like a focus menu

because we had such like a focus menu and a focused operations that were able

and a focused operations that were able

and a focused operations that were able to pick ourselves up and and learn from

to pick ourselves up and and learn from

to pick ourselves up and and learn from my mistakes and developing to get to be

my mistakes and developing to get to be

my mistakes and developing to get to be there every day one clear example is

there every day one clear example is

there every day one clear example is that of that is that when we started to

that of that is that when we started to

that of that is that when we started to expand we had something that we call for

expand we had something that we call for

expand we had something that we call for growing pains which is um we weren’t

growing pains which is um we weren’t

growing pains which is um we weren’t able to keep up with the demand and well

able to keep up with the demand and well

able to keep up with the demand and well then ended up having is that we have to

then ended up having is that we have to

then ended up having is that we have to like along the way to figure out

like along the way to figure out

like along the way to figure out inventory procedures where to store more

inventory procedures where to store more

inventory procedures where to store more inventory to be able to sell more set up

inventory to be able to sell more set up

inventory to be able to sell more set up production standards and production

production standards and production

production standards and production procedures in order to just keep up the

procedures in order to just keep up the

procedures in order to just keep up the operation going and once your example

operation going and once your example

operation going and once your example that is like for instance our inventory

that is like for instance our inventory

that is like for instance our inventory management system this might seem a

management system this might seem a

management system this might seem a little technical but if if you have a

little technical but if if you have a

little technical but if if you have a long menu or a complex menu you have

long menu or a complex menu you have

long menu or a complex menu you have balanced thousands of thousands of items

balanced thousands of thousands of items

balanced thousands of thousands of items you have to count every day or every

you have to count every day or every

you have to count every day or every week and in order to give your inventory

week and in order to give your inventory

week and in order to give your inventory control and if your managers are taking

control and if your managers are taking

control and if your managers are taking care of that

care of that

care of that losing focus on what matters the most

losing focus on what matters the most

losing focus on what matters the most which is cooking a burger or cooking a

which is cooking a burger or cooking a

which is cooking a burger or cooking a great food

great food

great food right and since we didn’t have that

right and since we didn’t have that

right and since we didn’t have that problem our inventory management system

problem our inventory management system

problem our inventory management system was easy to set up and it was easy to

was easy to set up and it was easy to

was easy to set up and it was easy to control after that and our managers can

control after that and our managers can

control after that and our managers can focus on bringing quality to our

focus on bringing quality to our

focus on bringing quality to our customers

customers

customers above all um so also in terms of quality

above all um so also in terms of quality

above all um so also in terms of quality since our menu is simplified the going

since our menu is simplified the going

since our menu is simplified the going to have menu items competing for a

to have menu items competing for a

to have menu items competing for a cooking space in our in our restaurant

cooking space in our in our restaurant

cooking space in our in our restaurant if you ever been to one of our

if you ever been to one of our

if you ever been to one of our restaurants if you’re pretty small you

restaurants if you’re pretty small you

restaurants if you’re pretty small you have a griddle you have the fryer that’s

have a griddle you have the fryer that’s

have a griddle you have the fryer that’s pretty much it and if you have more than

pretty much it and if you have more than

pretty much it and if you have more than one item you’re going to have a

one item you’re going to have a

one item you’re going to have a competition between two items and same

competition between two items and same

competition between two items and same grill you have the grill master trying

grill you have the grill master trying

grill you have the grill master trying to figure out if he’s going to Burger

to figure out if he’s going to Burger

to figure out if he’s going to Burger chicken burgers or whatever other

chicken burgers or whatever other

chicken burgers or whatever other ingredients or products you have so

ingredients or products you have so

ingredients or products you have so since we only had one product that grill

since we only had one product that grill

since we only had one product that grill master could focus on bring out as many

master could focus on bring out as many

master could focus on bring out as many products as many items in C code or as

products as many items in C code or as

products as many items in C code or as many burgers as you could and trying to

many burgers as you could and trying to

many burgers as you could and trying to control the polygon a single hamburger

control the polygon a single hamburger

control the polygon a single hamburger and that’s very important because for

and that’s very important because for

and that’s very important because for instance if we’re known for having a

instance if we’re known for having a

instance if we’re known for having a juicy burger and is it the secret to

juicy burger and is it the secret to

juicy burger and is it the secret to getting a juicy burger is finding the

getting a juicy burger is finding the

getting a juicy burger is finding the right amount of time if you cook it for

right amount of time if you cook it for

right amount of time if you cook it for a short amount of time you’re going to

a short amount of time you’re going to

a short amount of time you’re going to get a proverb if you cook it for a long

get a proverb if you cook it for a long

get a proverb if you cook it for a long amount of time again if every driver so

amount of time again if every driver so

amount of time again if every driver so if this instance the grill guy is it’s

if this instance the grill guy is it’s

if this instance the grill guy is it’s controlling his burgers and yes control

controlling his burgers and yes control

controlling his burgers and yes control another product he’s going to lose focus

another product he’s going to lose focus

another product he’s going to lose focus of his burgers and they’re going to come

of his burgers and they’re going to come

of his burgers and they’re going to come either raw or really dry so eventually

either raw or really dry so eventually

either raw or really dry so eventually one of the having is that quality this

one of the having is that quality this

one of the having is that quality this is he became a pillar of our business um

is he became a pillar of our business um

is he became a pillar of our business um and in terms of the second aspect which

and in terms of the second aspect which

and in terms of the second aspect which is a what we call a menu exciting is

is a what we call a menu exciting is

is a what we call a menu exciting is that when you go into a restaurant and

that when you go into a restaurant and

that when you go into a restaurant and you

you

you long menu with different options there’s

long menu with different options there’s

long menu with different options there’s something the back of the head that

something the back of the head that

something the back of the head that tells you should I order this one or the

tells you should I order this one or the

tells you should I order this one or the vegetarian or a chicken library and you

vegetarian or a chicken library and you

vegetarian or a chicken library and you really don’t know why you want to order

really don’t know why you want to order

really don’t know why you want to order and even after you place your order

and even after you place your order

and even after you place your order you’re still not sure if you made the

you’re still not sure if you made the

you’re still not sure if you made the right decision and this happens is like

right decision and this happens is like

right decision and this happens is like in standing in our language you looking

in standing in our language you looking

in standing in our language you looking at menu

at menu

at menu it takes you a longer time that you

it takes you a longer time that you

it takes you a longer time that you don’t have any options like it might

don’t have any options like it might

don’t have any options like it might sound weird but the lessons that have

sound weird but the lessons that have

sound weird but the lessons that have that you choose to make that decision

that you choose to make that decision

that you choose to make that decision and what happens that whole purpose is

and what happens that whole purpose is

and what happens that whole purpose is that people know that there’s only one

that people know that there’s only one

that people know that there’s only one option you can choose other single patio

option you can choose other single patio

option you can choose other single patio or double patty and that’s about it

or double patty and that’s about it

or double patty and that’s about it right and then what ended up happening

right and then what ended up happening

right and then what ended up happening is that our bottle legs in the operation

is that our bottle legs in the operation

is that our bottle legs in the operation were not because of people having to

were not because of people having to

were not because of people having to make a decision or waiting a long time

make a decision or waiting a long time

make a decision or waiting a long time in line we’re here trying to make a

in line we’re here trying to make a

in line we’re here trying to make a decision it was for his stuff like the

decision it was for his stuff like the

decision it was for his stuff like the credit card processing machine stuff

credit card processing machine stuff

credit card processing machine stuff like that that wasn’t faceted so this is

like that that wasn’t faceted so this is

like that that wasn’t faceted so this is if you prevent the menu exciting people

if you prevent the menu exciting people

if you prevent the menu exciting people know and that the like even though

know and that the like even though

know and that the like even though there’s a line they’re going to come

there’s a line they’re going to come

there’s a line they’re going to come back and it’s going to move fast

back and it’s going to move fast

back and it’s going to move fast right and they and the quality of the

right and they and the quality of the

right and they and the quality of the burgers are always going to be good and

burgers are always going to be good and

burgers are always going to be good and not to extend myself that so much but

not to extend myself that so much but

not to extend myself that so much but looking back all those compromises might

looking back all those compromises might

looking back all those compromises might have seen like a difficult decision then

have seen like a difficult decision then

have seen like a difficult decision then but nowadays it’s a pillar of our

but nowadays it’s a pillar of our

but nowadays it’s a pillar of our business and we look at it like from now

business and we look at it like from now

business and we look at it like from now from now on every decision you want to

from now on every decision you want to

from now on every decision you want to take we want to make it as simple as

take we want to make it as simple as

take we want to make it as simple as possible and it’s focus as possible in

possible and it’s focus as possible in

possible and it’s focus as possible in order to to maintain the quality of your

order to to maintain the quality of your

order to to maintain the quality of your business and I’m not saying this is the

business and I’m not saying this is the

business and I’m not saying this is the only way to do business I’m not only

only way to do business I’m not only

only way to do business I’m not only saying

saying

saying this is the perfect way to do it but

this is the perfect way to do it but

this is the perfect way to do it but this is what they want worked for us and

this is what they want worked for us and

this is what they want worked for us and what make this made a successful I’m on

what make this made a successful I’m on

what make this made a successful I’m on our competition right and the going

our competition right and the going

our competition right and the going forward there is probably going to be

forward there is probably going to be

forward there is probably going to be tinkering because you’re going to be

tinkering because you’re going to be

tinkering because you’re going to be modifications in the matrix setup but at

modifications in the matrix setup but at

modifications in the matrix setup but at the end of the day we’ve established the

the end of the day we’ve established the

the end of the day we’ve established the groundwork in the basis for a focused

groundwork in the basis for a focused

groundwork in the basis for a focused and efficient company

and efficient company

and efficient company [Applause]

”

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