
wine is where we start from
italy yes because wine art e
culture therefore as such and
citizen of the world but alive Italy
obviously the film in Italy was born
eighty years ago the wine
quality 80 years ago when among others
a great oenologist who was the father
of modern energy has meant that the
product blend happened through
of wines already made and not of the grapes
that is, the grapes put together ciardone
grechetto hedges state no brand wines
facts here this fact has marked
modern energy is therefore not the
Christ’s sacrifice, let alone the
the wedding at Cana, but about 80 years ago and
these 80 years today we can say that the
Italian wine equa 17 of hard drives
burned value, and five and a half billion
of bottles with regard to the
quality of wine ie in the sense of the
quality of the quantity of the product
some money
we are seconds regarding i
products sold ie the number of
bottles are the first in the world
a country that produces wine produces it
good is a great country is a country that
produces quality wine is a
a very great country, a country that is
different from others because while
italy thousand maybe 2 thousand kitchens
Italian
France has 2 and Italy is
the sum of the vines that is a lot
higher than the sum of the vines of the
world imagine how important
This wealth is not over here
our wealth and diversity
we do not go by name of
origin
let’s go for three just for places
for the difference of the vines for the
difference of places for the difference
that the place itself from the difference to the
wine one chardonnay say it is a
international vine
but if this international vine that
it’s called chardonnay it does for example
a certain Sicilian producer and when
you drink it, you smell the zagara
how can we say that it is a vine
international one chardonnay who knows of
zagara from here I mean sing in
how important is the diversity of the
our country of our wealth and the
wealth that would have made the rich
country Italy if we had staked everything
diversity on our diversity
in art but the art of wine but art
of the quality food the areas that they make
the difference in our country compared
to the flattening of the perfumes and gods
we do not have the rest of the world flavors
Compete competition in this we are
the richest country in the world for the
diversity of our wealth and the
most beautiful thing that there were above being
the one that makes the skin crawl
when one begins to study wine
when you understand and understand wine and the
wine that is understood only if with a
two and a half years we work on it
you can not say this is good and
I do not like this
we did not understand the wine thinking that there
about 200 thousand people are counted
today they know wine and 61 million
people do not know what it is they do not know
what is it in the sense that they do not have
changed his life for the better
known in its traditions in the
its diversity as I said before but
above all known to quality
of the hundreds and hundreds of
possibility that Italian wine but also
of one of the world has to be heard
and make yourself heard
here is this sense this sense must
know the wine to tell it about the
to qualify for this
product is that a little
the figure of the sommelier ri in short, who
is that this man is not this now
who pours this woman’s wine to this
boy who goes to the wine in the
in the tavern in the restaurant but the
very similar profession begins
first of all it is hired at the
wineries the sommelier king
the one who sells the wine first is the
cobbler sold shoes sold
even wine today requires a somellier
to sell wine then an agent of
trade we have opened 8,000 wine bars
and taverns of our great-grandparents only
in the last 20 years
imagine this business
juvenile growing side by side in one
careful and prepared consumer because
enter this wine bar tavern from
money of the Tartars 7 comes in for
to associate particular wines of the
particular products are late in the evening
with his girlfriend
they talk about their things about their loves
of their affections while they drink a big one
wine while they drink a great product a
new a new system to switch from
evening and then bank write the newsstands today
newspapers are full of wine there
a lot of wine writing
and then there is the wine teacher you will see
how much as much work turns
around wine as well as that of
producer obviously that at the moment not
we are interested
and how much the producer receives from us
of inputs so we can tell them
what would you like what you would like a
careful consumer and give news to the
careful consumer of all that
is making a producer then a
through the real sommelier that
that acts as a referee in this game
wonderful that wine is wine
tells the millennial history of ddt
territory of course there is a story
that I’m not here today for the minutes that
we have
tell you even in the least
what is the adventure that has
brought forward the wine product in
these our last thousand years
but one thing is certain that it must be understood that
it must be studied that must be told in his
minimum details there is a south of the world
that comes out very well in the open
quality and we said but there is a south
of the world the new zealand the road and
Chile, Argentina and South Africa
doing well and doing serious things
and there is this international tourism of the
a very important tourism tourism
if less than if the data that was me
given in 2014 minus 22 percent e
quality tourism in the city of Rome
today wine tourism is rising
fantastic we are two books that I have on the
my desk which are called rooms on
vineyard I see some resolved born with
of the monstrous crazy elegance the
beauty the professionalism of whom
manages these hotels that have the
rooms on the vineyards this territory
drawn from this italy
drawn from the lines is one thing
fantastic
then appropriates the wine of one
quality tourism that is waning
in the great cities of our country the
tourism wine brings tourism
call a number to come to
visiting the vineyard means visiting the
vineyard that will give the cellar to make some
tastings spend a day
different and above all buy some
wines directly from the producer
a producer that if you know him
when you go home you feel more wine
good is a world that must
fill with many circumstances
circumstances katie katie elevate katie
katie katie form and that make you
always understand that never is never finished
day not to understand
to understand wine better because wine
and the evolution in awareness that
he must transmit emotions to you
his awareness of transmitting gods
territories of the considerations of the
that this product does not stop
just a simple drink that does not
It is certainly a sizzling wine but
that there is a marriage to do
a marriage of love between food and
wine
this marriage is the combination of
food with wine and it would not be
absolutely possible to think that the
wine drunk alone is a meaning
meaning is really when he is
marry a food and there when we recognize
the quality and the way of matching the
food to wine because I have not done it before
because they have not discovered before that
that was the wine combined with this
dish is this dish could be
matched this wine and this is the
strength of a product that gives you the
mathematical certainty of the enthusiasm of
try if you know wine and if you know
the wine you know when you have to stop for
this reason we say that wine
it’s good it’s good because those who know the
Wine knows when wine should stop
it hurts
a French message to the children of 4
years is clear in school is this
two points
wine is good, wine is good
wine is an angel is not a devil
think that the children of 4 years then
go beyond the school cycle
and when they arrive in the trial, I think
around 16 years 15 years fourteen
so years are two years ago
years of wine at school for which the
dentist when he starts putting his fingers
in the mouth of the people he made two
years of wine in france and in italy
in the Italian school hotel school
a member of hospitality in five years
There is not even an hour’s schedule
less
that’s why my friend who has me
presented he said we did a lot
it is well done so much we
fact we have overturned for certain
aspects and spheres of non-knowledge
of wine where they did little because
the wine must be told at least for a year
and a half over 23 and a half years no
be true to make known the
territory in Italy of the world to do
get to know the kids
the effect that the product makes from the point
geographic view to ensure that
these guys do not abuse will never give up
a product as important as the
wine because it is too important and therefore
for this reason we try
desperately to arrive next day
day with word of mouth to tell
wine and try to reduce that
huge amount of people who do not
they know the wine and there are millions of them
60 million before
those that the saying but perhaps do not know
what is and there is not a fact of wealth
no, because wine does not cost, I do not have it
made the rich does not know the wine it
same and is not rich and include
because he is rich, he does not buy it because
it has no culture of wine
we have several episodes but not me
I tell it because maybe they are still aggravating
more the situation of this ours
country we try positive to go
positive forward is to try to
Know this product to love him of
respect it and make this happen
product does not become a negative fact
because the country is not yet prepared
to say aloud that wine is not
a denial
do you think that when I asked the
part minister to talk more about
green-line wine as a maurizio
martina pays this program the beginning
summer
I heard myself answer
a little farther when the palimpsest
it was already done frankly look at that there is one
regulation that the wine at noon
is in a protected band
here I do not do any
consideration if not the one I have
done to him we must change the
regulation there are too many ideas
strange towards the product
there are too strange ideas hurts
It does not hurt I do not care about it
it is interesting to know him that I am
it is interesting to know this aspect
natural this aspect of culture that
has our country and is to know
only that I want
nobody will then abuse a product if
it’s good if it’s an angel does not abuse
in front of interesting things the causes
of culture the great cultures
here I thank you for yours
I look forward to knowing him and
wine to love it
because wine changes your life in
better any trade went to make
in life
even the doctor the engineer will do
better the engineer and you’ll do better
doctor if you know lina and I wish you
always at this always for a lifetime
free your best bottles
only those people you love
thank you
[Applause]
”
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