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The Litter Letter Project | Rachel Hatley | TEDxSpringHillCollege


sharing a new idea is scary sharing an

sharing a new idea is scary sharing an idea with people that is not fully

idea with people that is not fully

idea with people that is not fully formulated in your brain yet can be

formulated in your brain yet can be

formulated in your brain yet can be slightly terrifying but what if we put

slightly terrifying but what if we put

slightly terrifying but what if we put fear aside for a second and did go ahead

fear aside for a second and did go ahead

fear aside for a second and did go ahead and share that idea and we share it with

and share that idea and we share it with

and share that idea and we share it with friends and family and we share it with

friends and family and we share it with

friends and family and we share it with the UPS guy that delivered your parcels

the UPS guy that delivered your parcels

the UPS guy that delivered your parcels and then we shared it with our kids

and then we shared it with our kids

and then we shared it with our kids teachers and then what would happen if

teachers and then what would happen if

teachers and then what would happen if that idea eventually ended up in the

that idea eventually ended up in the

that idea eventually ended up in the hands of perfect strangers in cities and

hands of perfect strangers in cities and

hands of perfect strangers in cities and towns that we’d never visited before and

towns that we’d never visited before and

towns that we’d never visited before and maybe one day all the way across the

maybe one day all the way across the

maybe one day all the way across the world in a country had never even been

world in a country had never even been

world in a country had never even been before in 2012 I was living in a small

before in 2012 I was living in a small

before in 2012 I was living in a small town in the deep south country in in

town in the deep south country in in

town in the deep south country in in Louisiana about an hour north of New

Louisiana about an hour north of New

Louisiana about an hour north of New Orleans and it was idyllic I lived on 10

Orleans and it was idyllic I lived on 10

Orleans and it was idyllic I lived on 10 acres we had a pond there was grass

acres we had a pond there was grass

acres we had a pond there was grass there was trees there was bird singing

there was trees there was bird singing

there was trees there was bird singing there was not big malls it was the

there was not big malls it was the

there was not big malls it was the typical and what you would consider

typical and what you would consider

typical and what you would consider country life but it wasn’t long we

country life but it wasn’t long we

country life but it wasn’t long we weren’t living there that long before we

weren’t living there that long before we

weren’t living there that long before we realized that every two to three days I

realized that every two to three days I

realized that every two to three days I was picking up litter off the side of

was picking up litter off the side of

was picking up litter off the side of the highway this image right here is my

the highway this image right here is my

the highway this image right here is my highway at the time so there’s something

highway at the time so there’s something

highway at the time so there’s something about this that was a complete contrast

about this that was a complete contrast

about this that was a complete contrast to why I was moving to the country so I

to why I was moving to the country so I

to why I was moving to the country so I hate litter I’ve always hated litter I’m

hate litter I’ve always hated litter I’m

hate litter I’ve always hated litter I’m annoyed by it I’m annoyed by people

annoyed by it I’m annoyed by people

annoyed by it I’m annoyed by people dropping it I don’t understand why it’s

dropping it I don’t understand why it’s

dropping it I don’t understand why it’s there at the time I was Coralville way

there at the time I was Coralville way

there at the time I was Coralville way through my MFA in graphic design and

through my MFA in graphic design and

through my MFA in graphic design and starting to sort of go online and

starting to sort of go online and

starting to sort of go online and figuring out what was I going to do with

figuring out what was I going to do with

figuring out what was I going to do with my MFA what was I going to spend my time

my MFA what was I going to spend my time

my MFA what was I going to spend my time doing and I came across this quote that

doing and I came across this quote that

doing and I came across this quote that said I think it was Lily Tomlin who said

said I think it was Lily Tomlin who said

said I think it was Lily Tomlin who said I always wondered why someone didn’t do

I always wondered why someone didn’t do

I always wondered why someone didn’t do something about that and then I realized

something about that and then I realized

something about that and then I realized I was somebody well here I was as a

I was somebody well here I was as a

I was somebody well here I was as a signer in the middle of the country

signer in the middle of the country

signer in the middle of the country there’s some litter on the side of the

there’s some litter on the side of the

there’s some litter on the side of the road why doesn’t somebody do something

road why doesn’t somebody do something

road why doesn’t somebody do something about that maybe I should do something

about that maybe I should do something

about that maybe I should do something about that but what do you do so I’ve

about that but what do you do so I’ve

about that but what do you do so I’ve been a designer for 20 years up until

been a designer for 20 years up until

been a designer for 20 years up until this point and I always considered

this point and I always considered

this point and I always considered design as a tool for some kind of

design as a tool for some kind of

design as a tool for some kind of message we were always problem-solving

message we were always problem-solving

message we were always problem-solving and but when we solve the problems we

and but when we solve the problems we

and but when we solve the problems we use traditional methods to do that so we

use traditional methods to do that so we

use traditional methods to do that so we would design something on a billboard or

would design something on a billboard or

would design something on a billboard or a flyer which was litter incidentally

a flyer which was litter incidentally

a flyer which was litter incidentally and I thought I wanted to do something

and I thought I wanted to do something

and I thought I wanted to do something different so what if I took the litter

different so what if I took the litter

different so what if I took the litter that was on the side of my highway and

that was on the side of my highway and

that was on the side of my highway and used it to address the litter issue how

used it to address the litter issue how

used it to address the litter issue how would I do that I went to the local

would I do that I went to the local

would I do that I went to the local hardware store in town and thought about

hardware store in town and thought about

hardware store in town and thought about how I could collect the litter in some

how I could collect the litter in some

how I could collect the litter in some kind of material and then form it into

kind of material and then form it into

kind of material and then form it into some kind of shape or message again I

some kind of shape or message again I

some kind of shape or message again I was in the country chicken wire is

was in the country chicken wire is

was in the country chicken wire is everywhere so chicken wire it was gonna

everywhere so chicken wire it was gonna

everywhere so chicken wire it was gonna be it was cheap it was easy to get I

be it was cheap it was easy to get I

be it was cheap it was easy to get I didn’t know what I was gonna do with it

didn’t know what I was gonna do with it

didn’t know what I was gonna do with it but I went back home and stared at this

but I went back home and stared at this

but I went back home and stared at this chicken wire for awhile and the seven

chicken wire for awhile and the seven

chicken wire for awhile and the seven bags of litter that I’d picked up off

bags of litter that I’d picked up off

bags of litter that I’d picked up off the highway I thought what the heck am I

the highway I thought what the heck am I

the highway I thought what the heck am I going to do so my son at the time was

going to do so my son at the time was

going to do so my son at the time was about three or four and the great thing

about three or four and the great thing

about three or four and the great thing about young children is they don’t

about young children is they don’t

about young children is they don’t question your sanity so I I came out the

question your sanity so I I came out the

question your sanity so I I came out the house and I said to him would you call

house and I said to him would you call

house and I said to him would you call on the back porch with me for a second

on the back porch with me for a second

on the back porch with me for a second and how about we try and make something

and how about we try and make something

and how about we try and make something out of this litter and he’s like yeah

out of this litter and he’s like yeah

out of this litter and he’s like yeah cool mom let’s do it again

cool mom let’s do it again

cool mom let’s do it again so I knew I had one supporter so what

so I knew I had one supporter so what

so I knew I had one supporter so what you’re seeing right here is the first

you’re seeing right here is the first

you’re seeing right here is the first prototypes that I started off with where

prototypes that I started off with where

prototypes that I started off with where do I start

do I start

do I start ABC right it seems so simple at the time

ABC right it seems so simple at the time

ABC right it seems so simple at the time they’re a little crude they got better

they’re a little crude they got better

they’re a little crude they got better but what was different about this was I

but what was different about this was I

but what was different about this was I started sharing the ideas while I was

started sharing the ideas while I was

started sharing the ideas while I was working on them and that really sort of

working on them and that really sort of

working on them and that really sort of kind of made me progress into

kind of made me progress into

kind of made me progress into thinking about what do other people

thinking about what do other people

thinking about what do other people think about this issue and always been a

think about this issue and always been a

think about this issue and always been a big fan of that whole cliche that says

big fan of that whole cliche that says

big fan of that whole cliche that says think globally act locally lit is a huge

think globally act locally lit is a huge

think globally act locally lit is a huge issue its massive its global it’s too

issue its massive its global it’s too

issue its massive its global it’s too big

big

big how am I going to fix that I can’t fix

how am I going to fix that I can’t fix

how am I going to fix that I can’t fix that I can’t think that way but maybe if

that I can’t think that way but maybe if

that I can’t think that way but maybe if I just focus on my little stretch of

I just focus on my little stretch of

I just focus on my little stretch of highway my little part of the world but

highway my little part of the world but

highway my little part of the world but in my little part of the world there

in my little part of the world there

in my little part of the world there were other people in that part of the

were other people in that part of the

were other people in that part of the world so so I took this idea to some of

world so so I took this idea to some of

world so so I took this idea to some of the local schools and said you know at

the local schools and said you know at

the local schools and said you know at the very least it could be this art

the very least it could be this art

the very least it could be this art project we can go in there and we can

project we can go in there and we can

project we can go in there and we can talk about litter and we can make some

talk about litter and we can make some

talk about litter and we can make some stuff what I didn’t realize was that

these are country kids right so I’m

these are country kids right so I’m going in there to sort of give this

going in there to sort of give this

going in there to sort of give this instruction on how to build something

instruction on how to build something

instruction on how to build something these are country kids that make chicken

these are country kids that make chicken

these are country kids that make chicken coops on the weekend right so they know

coops on the weekend right so they know

coops on the weekend right so they know how to mold this stuff so they were they

how to mold this stuff so they were they

how to mold this stuff so they were they were teaching me this is how you do it

were teaching me this is how you do it

were teaching me this is how you do it and so on and this tool works better and

and so on and this tool works better and

and so on and this tool works better and so on like this so but what had happened

so on like this so but what had happened

so on like this so but what had happened in the actually process of building

in the actually process of building

in the actually process of building these were the conversations about the

these were the conversations about the

these were the conversations about the litter what did we feel about it how do

litter what did we feel about it how do

litter what did we feel about it how do we care do we care how does it how does

we care do we care how does it how does

we care do we care how does it how does it end up on the side of the road and so

it end up on the side of the road and so

it end up on the side of the road and so on the conversations were going while we

on the conversations were going while we

on the conversations were going while we was making stuff so I got to this point

was making stuff so I got to this point

was making stuff so I got to this point where I was making these letters and

where I was making these letters and

where I was making these letters and these words kept coming into the

these words kept coming into the

these words kept coming into the conversations all the time care thing

conversations all the time care thing

conversations all the time care thing respect pride change why all these

respect pride change why all these

respect pride change why all these things that people felt about the issue

things that people felt about the issue

things that people felt about the issue and here I was saying well this has cut

and here I was saying well this has cut

and here I was saying well this has cut me a tool that you can use to address

me a tool that you can use to address

me a tool that you can use to address that issue what about if we make some of

that issue what about if we make some of

that issue what about if we make some of these words that you are thinking about

these words that you are thinking about

these words that you are thinking about so what you’re seeing right here are the

so what you’re seeing right here are the

so what you’re seeing right here are the two-foot tall letters that we initially

two-foot tall letters that we initially

two-foot tall letters that we initially built and actually looks a little bit

built and actually looks a little bit

built and actually looks a little bit more later like letter form so not quite

more later like letter form so not quite

more later like letter form so not quite so cringing looking at these so I then

so cringing looking at these so I then

so cringing looking at these so I then thought that well if I’m just making

thought that well if I’m just making

thought that well if I’m just making these letters and going into schools and

these letters and going into schools and

these letters and going into schools and they’re 2 foot tall and I’m putting them

they’re 2 foot tall and I’m putting them

they’re 2 foot tall and I’m putting them on the side of a high

on the side of a high

on the side of a high way well you drive down the highway at

way well you drive down the highway at

way well you drive down the highway at 55 miles an hour you’re not gonna see

55 miles an hour you’re not gonna see

55 miles an hour you’re not gonna see these things right so I’m gonna have to

these things right so I’m gonna have to

these things right so I’m gonna have to think a little bit bigger at the time I

think a little bit bigger at the time I

think a little bit bigger at the time I had immersed myself in my community I

had immersed myself in my community I

had immersed myself in my community I got involved in some local organizations

got involved in some local organizations

got involved in some local organizations there were really very grassroots type

there were really very grassroots type

there were really very grassroots type of organizations that were trying to do

of organizations that were trying to do

of organizations that were trying to do something about the litter trying to get

something about the litter trying to get

something about the litter trying to get people engaged and they were tired and

people engaged and they were tired and

people engaged and they were tired and they’d run out of ideas and I went there

they’d run out of ideas and I went there

they’d run out of ideas and I went there and I said hey how about you try this

and I said hey how about you try this

and I said hey how about you try this this might be an idea and they said well

this might be an idea and they said well

this might be an idea and they said well that’s all very well and good but how am

that’s all very well and good but how am

that’s all very well and good but how am I going to do that we have no money I

I going to do that we have no money I

I going to do that we have no money I had the opportunity through through

had the opportunity through through

had the opportunity through through going to some recycling lunch in New

going to some recycling lunch in New

going to some recycling lunch in New Orleans and I met the people that keep

Orleans and I met the people that keep

Orleans and I met the people that keep Louisiana beautiful and they invited me

Louisiana beautiful and they invited me

Louisiana beautiful and they invited me to come and share this idea again scary

to come and share this idea again scary

to come and share this idea again scary right standing there with a two-foot

right standing there with a two-foot

right standing there with a two-foot tall letter saying hey how about you

tall letter saying hey how about you

tall letter saying hey how about you think about this as a project so I did

think about this as a project so I did

think about this as a project so I did that I can’t think out to pitch it in

that I can’t think out to pitch it in

that I can’t think out to pitch it in about seven minutes or something like

about seven minutes or something like

about seven minutes or something like that was like speed dating almost so I

that was like speed dating almost so I

that was like speed dating almost so I did that and thought well that’s

did that and thought well that’s

did that and thought well that’s probably the end of it you know they’re

probably the end of it you know they’re

probably the end of it you know they’re not going to put money into this thing

not going to put money into this thing

not going to put money into this thing right but they did they came up to me at

right but they did they came up to me at

right but they did they came up to me at the end of the conference and they said

the end of the conference and they said

the end of the conference and they said you know we’ve got some money we can

you know we’ve got some money we can

you know we’ve got some money we can share with we can share that with you

share with we can share that with you

share with we can share that with you and but you have to do it through an

and but you have to do it through an

and but you have to do it through an organization and you have to write a

organization and you have to write a

organization and you have to write a grant and so on and I don’t know if

grant and so on and I don’t know if

grant and so on and I don’t know if anybody here has written the grant but

anybody here has written the grant but

anybody here has written the grant but they asked you a bunch of questions on

they asked you a bunch of questions on

they asked you a bunch of questions on that grant that I didn’t know the

that grant that I didn’t know the

that grant that I didn’t know the answers to like how much is it going to

answers to like how much is it going to

answers to like how much is it going to cost

cost

cost where are they going to go who are the

where are they going to go who are the

where are they going to go who are the people that you’re going to work with I

people that you’re going to work with I

people that you’re going to work with I don’t know the answers to any of those

don’t know the answers to any of those

don’t know the answers to any of those things so this was an idea I’d got the

things so this was an idea I’d got the

things so this was an idea I’d got the money and but I still didn’t know the

money and but I still didn’t know the

money and but I still didn’t know the answers to all these questions but guess

answers to all these questions but guess

answers to all these questions but guess what the community did so I I gave I

what the community did so I I gave I

what the community did so I I gave I gave my time and energy into putting the

gave my time and energy into putting the

gave my time and energy into putting the idea into their hands and what happened

idea into their hands and what happened

idea into their hands and what happened was sort of like an organic process they

was sort of like an organic process they

was sort of like an organic process they there was somebody on the board that

there was somebody on the board that

there was somebody on the board that said we can we can do welding there was

said we can we can do welding there was

said we can we can do welding there was someone on the board that says we have

someone on the board that says we have

someone on the board that says we have the landfill we can do the space there

the landfill we can do the space there

the landfill we can do the space there was the mayor on the board that says we

was the mayor on the board that says we

was the mayor on the board that says we can put it up and the idea was starting

can put it up and the idea was starting

can put it up and the idea was starting to become this real thing so

to become this real thing so

to become this real thing so what you’re seeing right here is the

what you’re seeing right here is the

what you’re seeing right here is the prison system I know sounds a bit absurd

prison system I know sounds a bit absurd

prison system I know sounds a bit absurd but our prison system welded the letters

but our prison system welded the letters

but our prison system welded the letters into a six-foot-tall framing for us so

into a six-foot-tall framing for us so

into a six-foot-tall framing for us so still using the chicken wire is the

still using the chicken wire is the

still using the chicken wire is the basic prototype that I said I’ve already

basic prototype that I said I’ve already

basic prototype that I said I’ve already created about six months prior so the

created about six months prior so the

created about six months prior so the system was just the same but the framing

system was just the same but the framing

system was just the same but the framing allowed it to sort of stand and be

allowed it to sort of stand and be

allowed it to sort of stand and be sturdy what you’re seeing right here

sturdy what you’re seeing right here

sturdy what you’re seeing right here again is the six foot the first word of

again is the six foot the first word of

again is the six foot the first word of pride pride was the word that came up

pride pride was the word that came up

pride pride was the word that came up all the time in every conversation we

all the time in every conversation we

all the time in every conversation we had and this was in Louisiana in April

had and this was in Louisiana in April

had and this was in Louisiana in April and I don’t know if you’ve been to

and I don’t know if you’ve been to

and I don’t know if you’ve been to Louisiana in April but it’s hot it’s

Louisiana in April but it’s hot it’s

Louisiana in April but it’s hot it’s disgusting

disgusting

disgusting Lee Hart I was sat it I was stood in a

Lee Hart I was sat it I was stood in a

Lee Hart I was sat it I was stood in a landfill we were dealing with a lot of

landfill we were dealing with a lot of

landfill we were dealing with a lot of litter in a building that had no

litter in a building that had no

litter in a building that had no air-conditioning it didn’t smell very

air-conditioning it didn’t smell very

air-conditioning it didn’t smell very good it didn’t feel very good and I was

good it didn’t feel very good and I was

good it didn’t feel very good and I was super excited about it and I was like

super excited about it and I was like

super excited about it and I was like this is a six-foot-tall letter R I am

this is a six-foot-tall letter R I am

this is a six-foot-tall letter R I am fired up

fired up

fired up people were saying are you sure this is

people were saying are you sure this is

people were saying are you sure this is a good thing to do what’s gonna happen

a good thing to do what’s gonna happen

a good thing to do what’s gonna happen when these things get out of there and I

when these things get out of there and I

when these things get out of there and I said you know what it’s okay say it’ll

said you know what it’s okay say it’ll

said you know what it’s okay say it’ll be fine he’ll be fine you know so there

be fine he’ll be fine you know so there

be fine he’ll be fine you know so there was this kind of I was helping them they

was this kind of I was helping them they

was this kind of I was helping them they were helping me we were we were

were helping me we were we were

were helping me we were we were questioning it even while we’d already

questioning it even while we’d already

questioning it even while we’d already had it approved so it was still being

had it approved so it was still being

had it approved so it was still being developed along the way so almost a year

developed along the way so almost a year

developed along the way so almost a year to the day since I had this crazy idea

to the day since I had this crazy idea

to the day since I had this crazy idea in my head these went out on public view

in my head these went out on public view

in my head these went out on public view in the town of Franklinton in Louisiana

in the town of Franklinton in Louisiana

in the town of Franklinton in Louisiana and Washington Parish and they caused a

and Washington Parish and they caused a

and Washington Parish and they caused a stir some people love this thing some

stir some people love this thing some

stir some people love this thing some people didn’t like it so much I had

people didn’t like it so much I had

people didn’t like it so much I had lawyers they came up to me and said I

lawyers they came up to me and said I

lawyers they came up to me and said I cannot believe you’ve taken the litter

cannot believe you’ve taken the litter

cannot believe you’ve taken the litter off the side of the road and you’ve

off the side of the road and you’ve

off the side of the road and you’ve placed it there across my lawyer’s

placed it there across my lawyer’s

placed it there across my lawyer’s office I don’t want to see that and I

office I don’t want to see that and I

office I don’t want to see that and I say guess what

say guess what

say guess what neither do I so it basically what

neither do I so it basically what

neither do I so it basically what happened was it was a series of

happened was it was a series of

happened was it was a series of conversations that allowed this project

conversations that allowed this project

conversations that allowed this project to instill own

to instill own

to instill own ship in the project so everyone that had

ship in the project so everyone that had

ship in the project so everyone that had placed at there by this point we had

placed at there by this point we had

placed at there by this point we had something like I don’t know forty fifty

something like I don’t know forty fifty

something like I don’t know forty fifty people had put their hands on this and I

people had put their hands on this and I

people had put their hands on this and I always believe when you put your hands

always believe when you put your hands

always believe when you put your hands on a project you own it it belongs to

on a project you own it it belongs to

on a project you own it it belongs to you we went ahead and fulfilled the

you we went ahead and fulfilled the

you we went ahead and fulfilled the grant and we made several other words in

grant and we made several other words in

grant and we made several other words in there in the in the parish and I thought

there in the in the parish and I thought

there in the in the parish and I thought that was the end of it I went to Vermont

that was the end of it I went to Vermont

that was the end of it I went to Vermont I finished my MFA I graduated I took the

I finished my MFA I graduated I took the

I finished my MFA I graduated I took the six book question mark to Vermont so I

six book question mark to Vermont so I

six book question mark to Vermont so I took the litter from Louisiana on a

took the litter from Louisiana on a

took the litter from Louisiana on a little vacation to Vermont that is that

little vacation to Vermont that is that

little vacation to Vermont that is that sit in the box and on the way back down

sit in the box and on the way back down

sit in the box and on the way back down I had posted the all the things that

I had posted the all the things that

I had posted the all the things that we’ve done in Washington Parish and Keep

we’ve done in Washington Parish and Keep

we’ve done in Washington Parish and Keep America Beautiful I’d seen it on social

America Beautiful I’d seen it on social

America Beautiful I’d seen it on social media and they contact me and they said

media and they contact me and they said

media and they contact me and they said this is kind of intriguing can we can we

this is kind of intriguing can we can we

this is kind of intriguing can we can we talk about this and I said of course I

talk about this and I said of course I

talk about this and I said of course I said actually I’m in a u-haul and I’ve

said actually I’m in a u-haul and I’ve

said actually I’m in a u-haul and I’ve got a six-foot question mark and how

got a six-foot question mark and how

got a six-foot question mark and how about a drop in your offices in

about a drop in your offices in

about a drop in your offices in Connecticut and show you so this picture

Connecticut and show you so this picture

Connecticut and show you so this picture in the in the middle is my husband

in the in the middle is my husband

in the in the middle is my husband lifting the six-foot question mark and

lifting the six-foot question mark and

lifting the six-foot question mark and keep America’s beautiful office they

keep America’s beautiful office they

keep America’s beautiful office they then presented the idea of maybe we can

then presented the idea of maybe we can

then presented the idea of maybe we can we maybe we can showcase this idea on on

we maybe we can showcase this idea on on

we maybe we can showcase this idea on on Keep America Beautiful website are you

Keep America Beautiful website are you

Keep America Beautiful website are you okay with that I said absolutely Sharon

okay with that I said absolutely Sharon

okay with that I said absolutely Sharon Sharon two days later I was still on the

Sharon two days later I was still on the

Sharon two days later I was still on the way back down from Vermont and somebody

way back down from Vermont and somebody

way back down from Vermont and somebody from Tennessee called me and said I’m

from Tennessee called me and said I’m

from Tennessee called me and said I’m really interested I saw this on Keep

really interested I saw this on Keep

really interested I saw this on Keep America Beautiful site and again I said

America Beautiful site and again I said

America Beautiful site and again I said hey guess what I can drive through

hey guess what I can drive through

hey guess what I can drive through Tennessee so this picture right here is

Tennessee so this picture right here is

Tennessee so this picture right here is me standing in a winn-dixie parking lot

me standing in a winn-dixie parking lot

me standing in a winn-dixie parking lot in the middle of Tennessee with a

in the middle of Tennessee with a

in the middle of Tennessee with a six-foot question mark talking to a

six-foot question mark talking to a

six-foot question mark talking to a perfect stranger yay don’t we all do

perfect stranger yay don’t we all do

perfect stranger yay don’t we all do that every day so she said I’m so

that every day so she said I’m so

that every day so she said I’m so intrigued with this idea I love it is

intrigued with this idea I love it is

intrigued with this idea I love it is there any way I can do it can I can I do

there any way I can do it can I can I do

there any way I can do it can I can I do my version of it and I said not only can

my version of it and I said not only can

my version of it and I said not only can you do your version of it I’m gonna help

you do your version of it I’m gonna help

you do your version of it I’m gonna help you do this thing I don’t know how but

you do this thing I don’t know how but

you do this thing I don’t know how but we’re gonna we’re going to get this done

we’re gonna we’re going to get this done

we’re gonna we’re going to get this done so three months after our conversation

so three months after our conversation

so three months after our conversation they had little letters in Pigeon Forge

they had little letters in Pigeon Forge

they had little letters in Pigeon Forge Tennessee

Tennessee

Tennessee and it’s kind of snowballed from there

and it’s kind of snowballed from there

and it’s kind of snowballed from there so because it’s been on social media and

so because it’s been on social media and

so because it’s been on social media and people have seen the idea they have

people have seen the idea they have

people have seen the idea they have they’ve used it for several different

they’ve used it for several different

they’ve used it for several different purposes so it’s been used for small

purposes so it’s been used for small

purposes so it’s been used for small events with small groups of people with

events with small groups of people with

events with small groups of people with kids that age for up through to their

kids that age for up through to their

kids that age for up through to their grandparents and then it’s used for much

grandparents and then it’s used for much

grandparents and then it’s used for much larger events for like 600 people and so

larger events for like 600 people and so

larger events for like 600 people and so on so it’s across the board some people

on so it’s across the board some people

on so it’s across the board some people have used it for literal wareness some

have used it for literal wareness some

have used it for literal wareness some people have used these as vessels to

people have used these as vessels to

people have used these as vessels to contain recycling materials so it’s been

contain recycling materials so it’s been

contain recycling materials so it’s been used it’s the same project but it’s been

used it’s the same project but it’s been

used it’s the same project but it’s been it’s been used differently in every in

it’s been used differently in every in

it’s been used differently in every in every city so as of right now on I’m

every city so as of right now on I’m

every city so as of right now on I’m standing here right now

standing here right now

standing here right now I have little letters in over 30 cities

I have little letters in over 30 cities

I have little letters in over 30 cities in the United States across six states

in the United States across six states

in the United States across six states and they’re all little different they

and they’re all little different they

and they’re all little different they all are a true reflection of the

all are a true reflection of the

all are a true reflection of the collaboration that is involved in their

collaboration that is involved in their

collaboration that is involved in their city in their town they met they we are

city in their town they met they we are

city in their town they met they we are profoundly connected together because

profoundly connected together because

profoundly connected together because it’s the same idea I had on my back

it’s the same idea I had on my back

it’s the same idea I had on my back porch with my four-year-old but again

porch with my four-year-old but again

porch with my four-year-old but again they’ve been used for different purposes

they’ve been used for different purposes

they’ve been used for different purposes and they belong to them this is a gift I

and they belong to them this is a gift I

and they belong to them this is a gift I gifted this to them and this is what

gifted this to them and this is what

gifted this to them and this is what they created

they created

they created so in terms of outcomes what does this

so in terms of outcomes what does this

so in terms of outcomes what does this all mean well I know that in certain

all mean well I know that in certain

all mean well I know that in certain places it has reduced the litter I know

places it has reduced the litter I know

places it has reduced the litter I know that in many places they have been able

that in many places they have been able

that in many places they have been able to identify the way the issues are with

to identify the way the issues are with

to identify the way the issues are with the litter so if there’s certain

the litter so if there’s certain

the litter so if there’s certain fast-food restaurants in a certain

fast-food restaurants in a certain

fast-food restaurants in a certain location when they’re actually on view

location when they’re actually on view

location when they’re actually on view and the in the letters you can see so

and the in the letters you can see so

and the in the letters you can see so you can sort of identify but Keep

you can sort of identify but Keep

you can sort of identify but Keep America Beautiful comes back to me and

America Beautiful comes back to me and

America Beautiful comes back to me and says sorry they came back to me and they

says sorry they came back to me and they

says sorry they came back to me and they the mission that they have that says

the mission that they have that says

the mission that they have that says people on places are profoundly

people on places are profoundly

people on places are profoundly interconnected you know change happens

interconnected you know change happens

interconnected you know change happens change is not an event it’s a process

change is not an event it’s a process

change is not an event it’s a process collaboration is the key so there’s

collaboration is the key so there’s

collaboration is the key so there’s if I can leave you with anything today

if I can leave you with anything today

if I can leave you with anything today it’s to say that you know it’s a gift if

it’s to say that you know it’s a gift if

it’s to say that you know it’s a gift if you have these ideas if you’re sitting

you have these ideas if you’re sitting

you have these ideas if you’re sitting here and there’s an idea there’s a

here and there’s an idea there’s a

here and there’s an idea there’s a little tiny seed of an idea in your mind

little tiny seed of an idea in your mind

little tiny seed of an idea in your mind go share it with somebody share it with

go share it with somebody share it with

go share it with somebody share it with 20 people share it with 30 people maybe

20 people share it with 30 people maybe

20 people share it with 30 people maybe 15 if those 30 people will be on your

15 if those 30 people will be on your

15 if those 30 people will be on your side and they’ll help you make it happen

side and they’ll help you make it happen

side and they’ll help you make it happen thank you

thank you

thank you [Applause]

”

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