hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s
another edition of ask Evan in today’s
another edition of ask Evan in today’s episode I’m going to answer question
episode I’m going to answer question
episode I’m going to answer question from one of my readers Nathan who is a
from one of my readers Nathan who is a
from one of my readers Nathan who is a newsletter reader and has a website
newsletter reader and has a website
newsletter reader and has a website called ila safety they create personal
called ila safety they create personal
called ila safety they create personal alarms for women that are trendy and
alarms for women that are trendy and
alarms for women that are trendy and chic and their accessories so now he’s
chic and their accessories so now he’s
chic and their accessories so now he’s wondering how do I get the final push
wondering how do I get the final push
wondering how do I get the final push for that big order so he’s got a website
for that big order so he’s got a website
for that big order so he’s got a website here I thought it’d be good to check out
here I thought it’d be good to check out
here I thought it’d be good to check out the site we will talk about it while we
the site we will talk about it while we
the site we will talk about it while we give some advice for for Nathan so
give some advice for for Nathan so
give some advice for for Nathan so here’s the site now it’s important that
here’s the site now it’s important that
here’s the site now it’s important that you realize very rarely the companies
you realize very rarely the companies
you realize very rarely the companies like this get huge orders off the bat
like this get huge orders off the bat
like this get huge orders off the bat from big retailers so you got to start
from big retailers so you got to start
from big retailers so you got to start small built the momentum keeps ending up
small built the momentum keeps ending up
small built the momentum keeps ending up the little guys I know it’s kind of what
the little guys I know it’s kind of what
the little guys I know it’s kind of what you started with the boutique kind of
you started with the boutique kind of
you started with the boutique kind of retailer so keep on with those and keep
retailer so keep on with those and keep
retailer so keep on with those and keep getting in the price keep the momentum
getting in the price keep the momentum
getting in the price keep the momentum going so when you start talking to the
going so when you start talking to the
going so when you start talking to the bigger retailers you have all this
bigger retailers you have all this
bigger retailers you have all this momentum behind you so I know you’ve
momentum behind you so I know you’ve
momentum behind you so I know you’ve done some pricey bid on TV you’ve gotten
done some pricey bid on TV you’ve gotten
done some pricey bid on TV you’ve gotten some articles keep pushing it out and
some articles keep pushing it out and
some articles keep pushing it out and keep signing up the little guys as soon
keep signing up the little guys as soon
keep signing up the little guys as soon as the momentum starts to die it’s a lot
as the momentum starts to die it’s a lot
as the momentum starts to die it’s a lot harder to get it going and to get the
harder to get it going and to get the
harder to get it going and to get the attention of the bigger retailers the
attention of the bigger retailers the
attention of the bigger retailers the next thing when you’re approaching a
next thing when you’re approaching a
next thing when you’re approaching a retailer they’re going to look at who
retailer they’re going to look at who
retailer they’re going to look at who else is selling it right so you know on
else is selling it right so you know on
else is selling it right so you know on your web show you say where to buy so if
your web show you say where to buy so if
your web show you say where to buy so if I click on that all it says is you’re
I click on that all it says is you’re
I click on that all it says is you’re available across the UK in high street
available across the UK in high street
available across the UK in high street retailers and online so it doesn’t say
retailers and online so it doesn’t say
retailers and online so it doesn’t say you know where it is that you can buy it
you know where it is that you can buy it
you know where it is that you can buy it it goes to say to find out where to
it goes to say to find out where to
it goes to say to find out where to purchase a product you’re interested in
purchase a product you’re interested in
purchase a product you’re interested in visit the product selector so I click on
visit the product selector so I click on
visit the product selector so I click on product selector right now I’ve wasted a
product selector right now I’ve wasted a
product selector right now I’ve wasted a lot of time trying to find you ready who
lot of time trying to find you ready who
lot of time trying to find you ready who is selling your product so then I click
is selling your product so then I click
is selling your product so then I click on this as a product and it doesn’t
on this as a product and it doesn’t
on this as a product and it doesn’t actually tell me like you promised where
actually tell me like you promised where
actually tell me like you promised where I can find us so you know the more
I can find us so you know the more
I can find us so you know the more people have to search and find something
people have to search and find something
people have to search and find something on the website the more frustrated
on the website the more frustrated
on the website the more frustrated they’re going to be so if I’m a retailer
they’re going to be so if I’m a retailer
they’re going to be so if I’m a retailer and I want to sell your stuff and I want
and I want to sell your stuff and I want
and I want to sell your stuff and I want to find out who else is selling it I
to find out who else is selling it I
to find out who else is selling it I can’t find out without calling in or
can’t find out without calling in or
can’t find out without calling in or emailing in so I’d switch them around
emailing in so I’d switch them around
emailing in so I’d switch them around you have some name stores who are
you have some name stores who are
you have some name stores who are selling it put them on
selling it put them on
selling it put them on here show some brands even on your home
here show some brands even on your home
here show some brands even on your home page that shows some of the mob show
page that shows some of the mob show
page that shows some of the mob show some of the media off that you’ve you’ve
some of the media off that you’ve you’ve
some of the media off that you’ve you’ve gotten just again built that momentum
gotten just again built that momentum
gotten just again built that momentum going on as much as you can when you
going on as much as you can when you
going on as much as you can when you start talking to the bigger guys it’s
start talking to the bigger guys it’s
start talking to the bigger guys it’s rarely a huge order that they place they
rarely a huge order that they place they
rarely a huge order that they place they want to test it on a small scale could
want to test it on a small scale could
want to test it on a small scale could be geographic location one product line
be geographic location one product line
be geographic location one product line test it out see how well it works and
test it out see how well it works and
test it out see how well it works and then from there they experience so what
then from there they experience so what
then from there they experience so what you want to do work with them you get
you want to do work with them you get
you want to do work with them you get that first small order you work with
that first small order you work with
that first small order you work with them you promote it as much as you can
them you promote it as much as you can
them you promote it as much as you can you tell your audience about it you
you tell your audience about it you
you tell your audience about it you drive people to their store you want it
drive people to their store you want it
drive people to their store you want it to sell out right as soon as they make a
to sell out right as soon as they make a
to sell out right as soon as they make a small purchase wherever they’re going to
small purchase wherever they’re going to
small purchase wherever they’re going to be selling it you want all of their
be selling it you want all of their
be selling it you want all of their products to sell out get some media
products to sell out get some media
products to sell out get some media around that tell your fans about it
around that tell your fans about it
around that tell your fans about it build up an audience if they do that
build up an audience if they do that
build up an audience if they do that they’re gonna want to do more business
they’re gonna want to do more business
they’re gonna want to do more business with you right the more they see that
with you right the more they see that
with you right the more they see that people are coming back ordering on the
people are coming back ordering on the
people are coming back ordering on the small scale they’re gonna want to expand
small scale they’re gonna want to expand
small scale they’re gonna want to expand it up by more and more from you and the
it up by more and more from you and the
it up by more and more from you and the small orders lead to big doors so I
small orders lead to big doors so I
small orders lead to big doors so I don’t know how much success you’ve had
don’t know how much success you’ve had
don’t know how much success you’ve had so far if you even talked to some of the
so far if you even talked to some of the
so far if you even talked to some of the bigger guys or if you gotten some small
bigger guys or if you gotten some small
bigger guys or if you gotten some small orders but that’s usually the step
orders but that’s usually the step
orders but that’s usually the step process I wouldn’t expect an overnight
process I wouldn’t expect an overnight
process I wouldn’t expect an overnight somebody sees your product and places a
somebody sees your product and places a
somebody sees your product and places a huge order with you but step by step if
huge order with you but step by step if
huge order with you but step by step if you keep building up momentum you keep
you keep building up momentum you keep
you keep building up momentum you keep working with the small guys you keep
working with the small guys you keep
working with the small guys you keep getting the media you show on your
getting the media you show on your
getting the media you show on your website where they can buy it now so you
website where they can buy it now so you
website where they can buy it now so you can show off some of the retailers that
can show off some of the retailers that
can show off some of the retailers that you’re working with and then you start
you’re working with and then you start
you’re working with and then you start making these smaller orders with the
making these smaller orders with the
making these smaller orders with the bigger guys focus on one product line
bigger guys focus on one product line
bigger guys focus on one product line even in a geographic location show that
even in a geographic location show that
even in a geographic location show that you can sell out and it’s going to be a
you can sell out and it’s going to be a
you can sell out and it’s going to be a success to give them the incentive and
success to give them the incentive and
success to give them the incentive and motivation to want to sell more buy more
motivation to want to sell more buy more
motivation to want to sell more buy more from you and continue expanding about
from you and continue expanding about
from you and continue expanding about your product looks very cool I wish you
your product looks very cool I wish you
your product looks very cool I wish you the best of luck and hopefully you can
the best of luck and hopefully you can
the best of luck and hopefully you can keep us posted as you go with your
keep us posted as you go with your
keep us posted as you go with your progress is very exciting so hopefully
progress is very exciting so hopefully
progress is very exciting so hopefully that helped if you guys liked the video
that helped if you guys liked the video
that helped if you guys liked the video please give it a thumbs up below and it
please give it a thumbs up below and it
please give it a thumbs up below and it also love to hear you have to think
also love to hear you have to think
also love to hear you have to think about the site a what you would do if
about the site a what you would do if
about the site a what you would do if you want to leave a comment under the
you want to leave a comment under the
you want to leave a comment under the video and stay tuned for next episode
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