she’s an American actress model and businesswoman her honest company
businesswoman her honest company
businesswoman her honest company business has become a huge success with
business has become a huge success with
business has become a huge success with a 1 billion dollar valuation
a 1 billion dollar valuation
a 1 billion dollar valuation she has an estimated net worth of over
she has an estimated net worth of over
she has an estimated net worth of over 200 million dollars
200 million dollars
200 million dollars she’s Jessica Alba and here her top 10
she’s Jessica Alba and here her top 10
she’s Jessica Alba and here her top 10 rules for success when I was a kid my
rules for success when I was a kid my
rules for success when I was a kid my parents said anything that you want you
parents said anything that you want you
parents said anything that you want you can achieve you just have to work really
can achieve you just have to work really
can achieve you just have to work really really hard for it I spent a lot of time
really hard for it I spent a lot of time
really hard for it I spent a lot of time in my head fantasizing about being a
in my head fantasizing about being a
in my head fantasizing about being a superhero and about being somebody else
superhero and about being somebody else
superhero and about being somebody else and what would it be like to live
and what would it be like to live
and what would it be like to live someone else’s reality there weren’t so
someone else’s reality there weren’t so
someone else’s reality there weren’t so many women that were action stars I
many women that were action stars I
many women that were action stars I thought that it would be really cool to
thought that it would be really cool to
thought that it would be really cool to be able to kick some butt the resistance
be able to kick some butt the resistance
be able to kick some butt the resistance that anybody has whether you’re a man or
that anybody has whether you’re a man or
that anybody has whether you’re a man or a woman to your idea should do nothing
a woman to your idea should do nothing
a woman to your idea should do nothing but Drive you forward and and force you
but Drive you forward and and force you
but Drive you forward and and force you to really hone in on your idea and give
to really hone in on your idea and give
to really hone in on your idea and give you energy and if it actually holds you
you energy and if it actually holds you
you energy and if it actually holds you back and makes you second-guess yourself
back and makes you second-guess yourself
back and makes you second-guess yourself then maybe you shouldn’t be doing it um
then maybe you shouldn’t be doing it um
then maybe you shouldn’t be doing it um creating a business is impossible at
creating a business is impossible at
creating a business is impossible at times it feels impossible and so you
times it feels impossible and so you
times it feels impossible and so you really have to be I’m just so passionate
really have to be I’m just so passionate
really have to be I’m just so passionate about it and you know really don’t take
about it and you know really don’t take
about it and you know really don’t take no for an answer
no for an answer
no for an answer if anything can like deviate you from
if anything can like deviate you from
if anything can like deviate you from your path then maybe it’s it’s not
your path then maybe it’s it’s not
your path then maybe it’s it’s not necessarily the right one so make sure
necessarily the right one so make sure
necessarily the right one so make sure it is what you want it to be stay
it is what you want it to be stay
it is what you want it to be stay focused and and allow all that
focused and and allow all that
focused and and allow all that resistance along the way to really give
resistance along the way to really give
resistance along the way to really give you energy and fuel your engine to move
you energy and fuel your engine to move
you energy and fuel your engine to move forward I always help you know I think I
forward I always help you know I think I
forward I always help you know I think I do unto others what they what I would
do unto others what they what I would
do unto others what they what I would want them to do into me at the end of
want them to do into me at the end of
want them to do into me at the end of the day my parents always taught me that
the day my parents always taught me that
the day my parents always taught me that and so I treat people the way I wanted
and so I treat people the way I wanted
and so I treat people the way I wanted to I want to be treated and and that’s
to I want to be treated and and that’s
to I want to be treated and and that’s kind of the standards that I live by you
kind of the standards that I live by you
kind of the standards that I live by you know we have direct access to our
know we have direct access to our
know we have direct access to our customer because I I’m into social media
customer because I I’m into social media
customer because I I’m into social media and I want to hear feedback from
and I want to hear feedback from
and I want to hear feedback from parents how they like our products and
parents how they like our products and
parents how they like our products and what they would like to change and how
what they would like to change and how
what they would like to change and how they would like to innovate found on
they would like to innovate found on
they would like to innovate found on these products to have like a brand
these products to have like a brand
these products to have like a brand that’s for parents that you know is made
that’s for parents that you know is made
that’s for parents that you know is made by parents and then we’re listening to
by parents and then we’re listening to
by parents and then we’re listening to parents on how to to change and grow and
parents on how to to change and grow and
parents on how to to change and grow and evolve I think the thing the big
evolve I think the thing the big
evolve I think the thing the big differentiator with our company versus
differentiator with our company versus
differentiator with our company versus the other companies out there is you
the other companies out there is you
the other companies out there is you know they spend millions and millions of
know they spend millions and millions of
know they spend millions and millions of dollars on product development to make a
dollars on product development to make a
dollars on product development to make a product for one cent they want to make
product for one cent they want to make
product for one cent they want to make the cheapest product as humanly possible
the cheapest product as humanly possible
the cheapest product as humanly possible and they don’t really look at the health
and they don’t really look at the health
and they don’t really look at the health ramifications on or the healthiness of
ramifications on or the healthiness of
ramifications on or the healthiness of it it’s really just how cheap and
it it’s really just how cheap and
it it’s really just how cheap and high-volume and we’re exactly the
high-volume and we’re exactly the
high-volume and we’re exactly the opposite and so we spend a lot of money
opposite and so we spend a lot of money
opposite and so we spend a lot of money on product development on high
on product development on high
on product development on high performance on the best ingredients the
performance on the best ingredients the
performance on the best ingredients the healthiest ingredients but really honing
healthiest ingredients but really honing
healthiest ingredients but really honing in on performance I think it’s important
in on performance I think it’s important
in on performance I think it’s important for there to be really no bureaucracy
for there to be really no bureaucracy
for there to be really no bureaucracy here everyone has a voice I encourage
here everyone has a voice I encourage
here everyone has a voice I encourage people to be creative and inspired no
people to be creative and inspired no
people to be creative and inspired no matter what position you’re in here
matter what position you’re in here
matter what position you’re in here everyone has an equal playing field in
everyone has an equal playing field in
everyone has an equal playing field in making this company the best company it
making this company the best company it
making this company the best company it can be so whether it’s someone in our
can be so whether it’s someone in our
can be so whether it’s someone in our warehouse who isn’t a fantastic artist
warehouse who isn’t a fantastic artist
warehouse who isn’t a fantastic artist and he brings his art to some of our
and he brings his art to some of our
and he brings his art to some of our customers by spending you know he’s
customers by spending you know he’s
customers by spending you know he’s spent 12 hours this one employee of ours
spent 12 hours this one employee of ours
spent 12 hours this one employee of ours Dylan who’s a rock star and he spent 12
Dylan who’s a rock star and he spent 12
Dylan who’s a rock star and he spent 12 hours customizing a box a month for one
hours customizing a box a month for one
hours customizing a box a month for one of our customers whether he’s doing a
of our customers whether he’s doing a
of our customers whether he’s doing a dinosaur a robot whatever it is it just
dinosaur a robot whatever it is it just
dinosaur a robot whatever it is it just we want to bring delight and happiness
we want to bring delight and happiness
we want to bring delight and happiness to people outside our customers but also
to people outside our customers but also
to people outside our customers but also inside so we do whatever we can we have
inside so we do whatever we can we have
inside so we do whatever we can we have karaoke nights
karaoke nights
karaoke nights we have what do you what do you think
we have what do you what do you think
we have what do you what do you think would be the best thing in the whole
would be the best thing in the whole
would be the best thing in the whole world that you would want this company
world that you would want this company
world that you would want this company to do days which is every day and you
to do days which is every day and you
to do days which is every day and you know I’m an actor so I really approach
know I’m an actor so I really approach
know I’m an actor so I really approach it from like a more playful creative
it from like a more playful creative
it from like a more playful creative kind of mentality and I really want
kind of mentality and I really want
kind of mentality and I really want people to be inspired and have fun and
people to be inspired and have fun and
people to be inspired and have fun and and I want them to really challenge
and I want them to really challenge
and I want them to really challenge themselves to push the limits well I was
themselves to push the limits well I was
themselves to push the limits well I was twelve so I didn’t really have any idea
twelve so I didn’t really have any idea
twelve so I didn’t really have any idea of anything other than what I was doing
of anything other than what I was doing
of anything other than what I was doing and I you know I just hustled and I
and I you know I just hustled and I
and I you know I just hustled and I tried to be professional and tried to
tried to be professional and tried to
tried to be professional and tried to learn from my mistakes and just try to
learn from my mistakes and just try to
learn from my mistakes and just try to stay two steps ahead of everyone and get
stay two steps ahead of everyone and get
stay two steps ahead of everyone and get those jobs did you know that at that age
those jobs did you know that at that age
those jobs did you know that at that age this is what you want to do for the rest
this is what you want to do for the rest
this is what you want to do for the rest of your life because a lot of people
of your life because a lot of people
of your life because a lot of people will get these jobs when they’re young
will get these jobs when they’re young
will get these jobs when they’re young and they think okay this is good for
and they think okay this is good for
and they think okay this is good for high school or whatever but when did you
high school or whatever but when did you
high school or whatever but when did you make that decision this is going to be a
make that decision this is going to be a
make that decision this is going to be a life
life
life what did she got dark angel because I
what did she got dark angel because I
what did she got dark angel because I didn’t want to be a struggling
didn’t want to be a struggling
didn’t want to be a struggling professional in anything my parents you
professional in anything my parents you
professional in anything my parents you know financially they didn’t have a lot
know financially they didn’t have a lot
know financially they didn’t have a lot and they struggled a lot and so I just
and they struggled a lot and so I just
and they struggled a lot and so I just wanted to make sure that I was going to
wanted to make sure that I was going to
wanted to make sure that I was going to be set and I wasn’t going to struggle
be set and I wasn’t going to struggle
be set and I wasn’t going to struggle and when I got dark angel that was like
and when I got dark angel that was like
and when I got dark angel that was like okay maybe that I can do this for a
okay maybe that I can do this for a
okay maybe that I can do this for a living and and maybe it could be a real
living and and maybe it could be a real
living and and maybe it could be a real career for me being intuitive is
career for me being intuitive is
career for me being intuitive is important and then surround yourself
important and then surround yourself
important and then surround yourself with really smart business people that
with really smart business people that
with really smart business people that can support your weaknesses know what
can support your weaknesses know what
can support your weaknesses know what they are I know I don’t know how to
they are I know I don’t know how to
they are I know I don’t know how to create an e-commerce platform I’m well
create an e-commerce platform I’m well
create an e-commerce platform I’m well aware of that
aware of that
aware of that so I surrounded myself with people who
so I surrounded myself with people who
so I surrounded myself with people who can and who do do that um and then as
can and who do do that um and then as
can and who do do that um and then as far as mentors go
far as mentors go
far as mentors go countless I really I was not shy about
countless I really I was not shy about
countless I really I was not shy about making phone calls to many people I’ve
making phone calls to many people I’ve
making phone calls to many people I’ve been fortunate enough to know people
been fortunate enough to know people
been fortunate enough to know people like Tory Burch and Diane Von
like Tory Burch and Diane Von
like Tory Burch and Diane Von Furstenburg and they you know got lots
Furstenburg and they you know got lots
Furstenburg and they you know got lots of emails and phone calls for me along
of emails and phone calls for me along
of emails and phone calls for me along the way with tears in my eyes saying I
the way with tears in my eyes saying I
the way with tears in my eyes saying I don’t know this is possible why is
don’t know this is possible why is
don’t know this is possible why is everyone telling me
everyone telling me
everyone telling me what do I do what does it even mean to
what do I do what does it even mean to
what do I do what does it even mean to go to to get venture cow
go to to get venture cow
go to to get venture cow what is venture capital what’s a board
what is venture capital what’s a board
what is venture capital what’s a board like I just didn’t know all these
like I just didn’t know all these
like I just didn’t know all these business terms and so they they helped
business terms and so they they helped
business terms and so they they helped me understand it I needed people telling
me understand it I needed people telling
me understand it I needed people telling me no I needed people to not get it and
me no I needed people to not get it and
me no I needed people to not get it and look at me cross-eyed for me to really
look at me cross-eyed for me to really
look at me cross-eyed for me to really figure out exactly what I was gonna do
figure out exactly what I was gonna do
figure out exactly what I was gonna do and how I was going to do it it’s
and how I was going to do it it’s
and how I was going to do it it’s something I had to learn as a woman in
something I had to learn as a woman in
something I had to learn as a woman in business is a to ask for help
business is a to ask for help
business is a to ask for help and to not be afraid of criticism um and
and to not be afraid of criticism um and
and to not be afraid of criticism um and and when you don’t know what to do to be
and when you don’t know what to do to be
and when you don’t know what to do to be okay with not knowing but learning and
okay with not knowing but learning and
okay with not knowing but learning and also to not be defined by your mistakes
also to not be defined by your mistakes
also to not be defined by your mistakes there’s challenges there’s roadblocks
there’s challenges there’s roadblocks
there’s challenges there’s roadblocks there’s mountains and you just have to
there’s mountains and you just have to
there’s mountains and you just have to figure it out you just have to be
figure it out you just have to be
figure it out you just have to be malleable you have to surround yourself
malleable you have to surround yourself
malleable you have to surround yourself with really smart people and I didn’t
with really smart people and I didn’t
with really smart people and I didn’t think I was smart for a really long time
think I was smart for a really long time
think I was smart for a really long time cuz if you’re smart now yeah I think I’m
cuz if you’re smart now yeah I think I’m
cuz if you’re smart now yeah I think I’m um I think I’m um we’re we agree you
um I think I’m um we’re we agree you
um I think I’m um we’re we agree you know I’m not the smartest but but I try
know I’m not the smartest but but I try
know I’m not the smartest but but I try I had this idea on how a family brand
I had this idea on how a family brand
I had this idea on how a family brand can be built that was honest and
can be built that was honest and
can be built that was honest and convenient the thing that drove me was
convenient the thing that drove me was
convenient the thing that drove me was wanting the best and setting the bar
wanting the best and setting the bar
wanting the best and setting the bar really really high there’s always a way
really really high there’s always a way
really really high there’s always a way to do it better people looked at me like
to do it better people looked at me like
to do it better people looked at me like I was nuts you wanted to do all of this
I was nuts you wanted to do all of this
I was nuts you wanted to do all of this like it’s too big of an idea they’re
like it’s too big of an idea they’re
like it’s too big of an idea they’re like why don’t you just do an
like why don’t you just do an
like why don’t you just do an endorsement it would just be so much
endorsement it would just be so much
endorsement it would just be so much easier and it was about money for them
easier and it was about money for them
easier and it was about money for them and I was like but this isn’t about
and I was like but this isn’t about
and I was like but this isn’t about money for me I needed to do this for my
money for me I needed to do this for my
money for me I needed to do this for my daughter I need to do this for other
daughter I need to do this for other
daughter I need to do this for other families there was no way that I could
families there was no way that I could
families there was no way that I could give up until I gave it my all thank you
give up until I gave it my all thank you
give up until I gave it my all thank you guys so much for watching I made this
guys so much for watching I made this
guys so much for watching I made this video because Robin Nicole song writer
video because Robin Nicole song writer
video because Robin Nicole song writer asked me to so if there’s a famous
asked me to so if there’s a famous
asked me to so if there’s a famous entrepreneur that you want me to profile
entrepreneur that you want me to profile
entrepreneur that you want me to profile next leave it in the comments below and
next leave it in the comments below and
next leave it in the comments below and I’ll see what I can do I’d also love to
I’ll see what I can do I’d also love to
I’ll see what I can do I’d also love to know which of Jessica Alba’s top ten
know which of Jessica Alba’s top ten
know which of Jessica Alba’s top ten rules meant the most to you you’re going
rules meant the most to you you’re going
rules meant the most to you you’re going to take some action on leave it in the
to take some action on leave it in the
to take some action on leave it in the comments and I’m going to join in the
comments and I’m going to join in the
comments and I’m going to join in the discussion thank you so much for
discussion thank you so much for
discussion thank you so much for watching
watching
watching continue to believe and you’ll see you
continue to believe and you’ll see you
continue to believe and you’ll see you soon
”
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