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The Rise of Geek Culture | Jason Bischoff | TEDxSDSU


[Applause]

[Applause] so first and foremost thank you all for

so first and foremost thank you all for

so first and foremost thank you all for this opportunity

this opportunity

this opportunity and an esteemed thank you to my fellow

and an esteemed thank you to my fellow

and an esteemed thank you to my fellow panelists today for your company and

panelists today for your company and

panelists today for your company and insights

insights

insights I truly am humbled by your smarts my

I truly am humbled by your smarts my

I truly am humbled by your smarts my name is Jason Bischoff and I know I may

name is Jason Bischoff and I know I may

name is Jason Bischoff and I know I may read as a bit of an odd duck on the

read as a bit of an odd duck on the

read as a bit of an odd duck on the docket but it’s my hope to entertain and

docket but it’s my hope to entertain and

docket but it’s my hope to entertain and with any luck educate nonetheless before

with any luck educate nonetheless before

with any luck educate nonetheless before we dive in today let’s talk about this

we dive in today let’s talk about this

we dive in today let’s talk about this Impressionism pop culture or geek

Impressionism pop culture or geek

Impressionism pop culture or geek culture is in general at best

culture is in general at best

culture is in general at best Impressionism up close it is a raw

Impressionism up close it is a raw

Impressionism up close it is a raw amorphous elusive and arguably an

amorphous elusive and arguably an

amorphous elusive and arguably an indefinable thing under the microscope

indefinable thing under the microscope

indefinable thing under the microscope it can seem untamed and unstructured

it can seem untamed and unstructured

it can seem untamed and unstructured aside from the odd rough patch of color

aside from the odd rough patch of color

aside from the odd rough patch of color that said when we when we withdraw to a

that said when we when we withdraw to a

that said when we when we withdraw to a safe distance

safe distance

safe distance suddenly our perspective changes it can

suddenly our perspective changes it can

suddenly our perspective changes it can be emotional irrational and sensational

be emotional irrational and sensational

be emotional irrational and sensational suddenly what was once chaos becomes a

suddenly what was once chaos becomes a

suddenly what was once chaos becomes a tapestry of understanding a collective

tapestry of understanding a collective

tapestry of understanding a collective of ideas a moment captured in time there

of ideas a moment captured in time there

of ideas a moment captured in time there are many wondrous reasons for why this

are many wondrous reasons for why this

are many wondrous reasons for why this is the case why our minds work this way

is the case why our minds work this way

is the case why our minds work this way this presentation however has nothing to

this presentation however has nothing to

this presentation however has nothing to do with any of that

do with any of that

do with any of that instead it dares to suggest that the

instead it dares to suggest that the

instead it dares to suggest that the geeks have inherited the earth or a

geeks have inherited the earth or a

geeks have inherited the earth or a hastily thrown together expose on the

hastily thrown together expose on the

hastily thrown together expose on the migration of geek culture into the

migration of geek culture into the

migration of geek culture into the mainstream by the way that that piece

mainstream by the way that that piece

mainstream by the way that that piece you just saw a moment ago if I can click

you just saw a moment ago if I can click

you just saw a moment ago if I can click back to it I don’t know this is working

back to it I don’t know this is working

back to it I don’t know this is working from across the room here there we go

from across the room here there we go

from across the room here there we go this is actually a DC Comics twist on a

this is actually a DC Comics twist on a

this is actually a DC Comics twist on a favor surah’ it was illustrated by a

favor surah’ it was illustrated by a

favor surah’ it was illustrated by a good buddy of mine rate oh thank you

good buddy of mine rate oh thank you

good buddy of mine rate oh thank you swap Tracy’s there we go

swap Tracy’s there we go

swap Tracy’s there we go it was illustrated by a good buddy of

it was illustrated by a good buddy of

it was illustrated by a good buddy of mine a guy named rate IRA you can catch

mine a guy named rate IRA you can catch

mine a guy named rate IRA you can catch him on deviantART under the handle

him on deviantART under the handle

him on deviantART under the handle radiation actor okay let’s see and just

radiation actor okay let’s see and just

radiation actor okay let’s see and just so you’re aware it is called Saturday

so you’re aware it is called Saturday

so you’re aware it is called Saturday morning in front of la sala de justice

morning in front of la sala de justice

morning in front of la sala de justice my right air rate I rap alright so first

my right air rate I rap alright so first

my right air rate I rap alright so first depends upon ttle advisory here we go

depends upon ttle advisory here we go

depends upon ttle advisory here we go yeah first I am a writer we’ll get into

yeah first I am a writer we’ll get into

yeah first I am a writer we’ll get into the specifics in a second but just in

the specifics in a second but just in

the specifics in a second but just in case you were wondering why this Yahoo

case you were wondering why this Yahoo

case you were wondering why this Yahoo was standing here reading it is because

was standing here reading it is because

was standing here reading it is because I make no claim to be a performer but I

I make no claim to be a performer but I

I make no claim to be a performer but I do make a claim to be a writer and what

do make a claim to be a writer and what

do make a claim to be a writer and what is a writer if not a reader makes sense

is a writer if not a reader makes sense

is a writer if not a reader makes sense moving on second anything I may say do

moving on second anything I may say do

moving on second anything I may say do or show in the course of today’s

or show in the course of today’s

or show in the course of today’s presentation is expressly of my own

presentation is expressly of my own

presentation is expressly of my own opinion unless otherwise noted I make no

opinion unless otherwise noted I make no

opinion unless otherwise noted I make no claim to be here on behalf of my past

claim to be here on behalf of my past

claim to be here on behalf of my past present or future employers third what I

present or future employers third what I

present or future employers third what I will be presenting here today is by no

will be presenting here today is by no

will be presenting here today is by no means science it is an undisciplined

means science it is an undisciplined

means science it is an undisciplined pseudoscience observational at best

pseudoscience observational at best

pseudoscience observational at best meaning it’s not c-span’s cold

meaning it’s not c-span’s cold

meaning it’s not c-span’s cold meticulous reality nor is it Fox News’s

meticulous reality nor is it Fox News’s

meticulous reality nor is it Fox News’s panache for improvisational comedy but

panache for improvisational comedy but

panache for improvisational comedy but rather a happy healthy medium at say

rather a happy healthy medium at say

rather a happy healthy medium at say Discovery Channel during Shark Week

Discovery Channel during Shark Week

Discovery Channel during Shark Week fourth and finally I am a

fourth and finally I am a

fourth and finally I am a self-prescribed geek have been my entire

self-prescribed geek have been my entire

self-prescribed geek have been my entire life but being a geek on stage does not

life but being a geek on stage does not

life but being a geek on stage does not necessarily make me any sort of

necessarily make me any sort of

necessarily make me any sort of representative of the broader community

representative of the broader community

representative of the broader community I am simply an ambassador of my kind

I am simply an ambassador of my kind

I am simply an ambassador of my kind like some of you in the audience may

like some of you in the audience may

like some of you in the audience may represent Buddhists or basketball

represent Buddhists or basketball

represent Buddhists or basketball players or simply Californians my point

players or simply Californians my point

players or simply Californians my point is in a lorax reversal I speak not for

is in a lorax reversal I speak not for

is in a lorax reversal I speak not for the trees all right as I mentioned

the trees all right as I mentioned

the trees all right as I mentioned earlier my name is Jason Bischoff and in

earlier my name is Jason Bischoff and in

earlier my name is Jason Bischoff and in the interest of time I’m going to

the interest of time I’m going to

the interest of time I’m going to finagle the process of getting to know

finagle the process of getting to know

finagle the process of getting to know one another and simply put my cards on

one another and simply put my cards on

one another and simply put my cards on the table

the table

the table my six picks six because your short-term

my six picks six because your short-term

my six picks six because your short-term memory may actually retain them judgment

memory may actually retain them judgment

memory may actually retain them judgment hats on ready that’s two all right so I

hats on ready that’s two all right so I

hats on ready that’s two all right so I went to college Concordia excuse me

went to college Concordia excuse me

went to college Concordia excuse me Concordia University Irvine to be exact

Concordia University Irvine to be exact

Concordia University Irvine to be exact it’s a tiny little liberal arts school

it’s a tiny little liberal arts school

it’s a tiny little liberal arts school where I earned a degree in surprise

where I earned a degree in surprise

where I earned a degree in surprise surprise

surprise

surprise writing but with a minor in anthropology

writing but with a minor in anthropology

writing but with a minor in anthropology how the two overlap stay tuned I’m also

how the two overlap stay tuned I’m also

how the two overlap stay tuned I’m also a writer creator by trade meaning I’ve

a writer creator by trade meaning I’ve

a writer creator by trade meaning I’ve written professionally and I’ve been

written professionally and I’ve been

written professionally and I’ve been published as my prime interest is

published as my prime interest is

published as my prime interest is writing for children and teens you’ll

writing for children and teens you’ll

writing for children and teens you’ll find most of my work in that genre

find most of my work in that genre

find most of my work in that genre specifically I’ve worked on four

specifically I’ve worked on four

specifically I’ve worked on four iterations of Ninja Turtles which was

iterations of Ninja Turtles which was

iterations of Ninja Turtles which was mentioned prior including the most

mentioned prior including the most

mentioned prior including the most recent version on Nickelodeon Ben 10

recent version on Nickelodeon Ben 10

recent version on Nickelodeon Ben 10 Disney Princess strawberry shortcake and

Disney Princess strawberry shortcake and

Disney Princess strawberry shortcake and Wonder Woman to name a few cartoons and

Wonder Woman to name a few cartoons and

Wonder Woman to name a few cartoons and comics are and have always been my jam

comics are and have always been my jam

comics are and have always been my jam and I’m very grateful for all I’ve been

and I’m very grateful for all I’ve been

and I’m very grateful for all I’ve been afforded in the field of entertainment

afforded in the field of entertainment

afforded in the field of entertainment we’re like four of them watch okay so I

we’re like four of them watch okay so I

we’re like four of them watch okay so I also happen to be the director of global

also happen to be the director of global

also happen to be the director of global consumer products for Saban brands you

consumer products for Saban brands you

consumer products for Saban brands you may know Saban as the owner producer of

may know Saban as the owner producer of

may know Saban as the owner producer of amongst other things Power Rangers oh

amongst other things Power Rangers oh

amongst other things Power Rangers oh yeah love that okay good cool I’m a huge

yeah love that okay good cool I’m a huge

yeah love that okay good cool I’m a huge Rangers fan entering its 23rd season

Rangers fan entering its 23rd season

Rangers fan entering its 23rd season there’s also a super sophisticated

there’s also a super sophisticated

there’s also a super sophisticated Lionsgate feature film coming out next

Lionsgate feature film coming out next

Lionsgate feature film coming out next spring that reinvents the original

spring that reinvents the original

spring that reinvents the original Mighty Morphin franchise in a

Mighty Morphin franchise in a

Mighty Morphin franchise in a never-before-seen legit to take its

never-before-seen legit to take its

never-before-seen legit to take its super sighting is super exciting and a

super sighting is super exciting and a

super sighting is super exciting and a shameless plug I also happen to be a

shameless plug I also happen to be a

shameless plug I also happen to be a happily married 30-something I’ve been

happily married 30-something I’ve been

happily married 30-something I’ve been with my wife for 10 years this year and

with my wife for 10 years this year and

with my wife for 10 years this year and what will be three married she’s awesome

what will be three married she’s awesome

what will be three married she’s awesome she’s an actor she’s an awesome actor

she’s an actor she’s an awesome actor

she’s an actor she’s an awesome actor and she’s sitting in the audience I love

and she’s sitting in the audience I love

and she’s sitting in the audience I love you beeps politically speaking I’m an

you beeps politically speaking I’m an

you beeps politically speaking I’m an independent that unashamedly leans left

independent that unashamedly leans left

independent that unashamedly leans left and lastly I’m a practicing Lutheran

and lastly I’m a practicing Lutheran

and lastly I’m a practicing Lutheran which is just like being a Catholic but

which is just like being a Catholic but

which is just like being a Catholic but without the guilt and indulgences all

without the guilt and indulgences all

without the guilt and indulgences all right we square got me pegged begs the

right we square got me pegged begs the

right we square got me pegged begs the question why do we as a culture tend to

question why do we as a culture tend to

question why do we as a culture tend to hold occupation relationship status

hold occupation relationship status

hold occupation relationship status political views and or religion as a

political views and or religion as a

political views and or religion as a means to an end a cheat sheet for rash

means to an end a cheat sheet for rash

means to an end a cheat sheet for rash judgments the answer sadly is tradition

judgments the answer sadly is tradition

judgments the answer sadly is tradition for nearly as long as humans have

for nearly as long as humans have

for nearly as long as humans have meaningfully run around a run around the

meaningfully run around a run around the

meaningfully run around a run around the earth it has been this way we are after

earth it has been this way we are after

earth it has been this way we are after all a tribal people finding those of

all a tribal people finding those of

all a tribal people finding those of common ideas and common interests to

common ideas and common interests to

common ideas and common interests to push forward our tribal vision and it’s

push forward our tribal vision and it’s

push forward our tribal vision and it’s no surprise Society is nothing if not

no surprise Society is nothing if not

no surprise Society is nothing if not utilitarian this behavior has afforded

utilitarian this behavior has afforded

utilitarian this behavior has afforded countless generations the chance to set

countless generations the chance to set

countless generations the chance to set strategy and survive but what if I were

strategy and survive but what if I were

strategy and survive but what if I were to suggest that today things are

to suggest that today things are

to suggest that today things are different

different

different what if tribalism has evolved beyond the

what if tribalism has evolved beyond the

what if tribalism has evolved beyond the basic pick-6 in a phenomena changing the

basic pick-6 in a phenomena changing the

basic pick-6 in a phenomena changing the very fabric of our culture what if I

very fabric of our culture what if I

very fabric of our culture what if I said the new currency was you are what

said the new currency was you are what

said the new currency was you are what you geek clear your minds forget

you geek clear your minds forget

you geek clear your minds forget everything you’ve ever learned about me

everything you’ve ever learned about me

everything you’ve ever learned about me for just a moment instead afford me a

for just a moment instead afford me a

for just a moment instead afford me a reintroduction

okay here we go these six brands taught

okay here we go these six brands taught me everything I have ever wanted to

me everything I have ever wanted to

me everything I have ever wanted to learn about myself and in many cases the

learn about myself and in many cases the

learn about myself and in many cases the world I have met countless friends over

world I have met countless friends over

world I have met countless friends over the course of loving these ideas in fact

the course of loving these ideas in fact

the course of loving these ideas in fact some of the earliest chemistry chemistry

some of the earliest chemistry chemistry

some of the earliest chemistry chemistry between me and my brilliant wife was

between me and my brilliant wife was

between me and my brilliant wife was built on the foundation of our mutual

built on the foundation of our mutual

built on the foundation of our mutual admiration for the very geeky stuff that

admiration for the very geeky stuff that

admiration for the very geeky stuff that we had grown up with it has set a tone

we had grown up with it has set a tone

we had grown up with it has set a tone for the last decade of our lives

for the last decade of our lives

for the last decade of our lives informing countless decisions from a

informing countless decisions from a

informing countless decisions from a consumers perspective and how we spend

consumers perspective and how we spend

consumers perspective and how we spend our free time I ask you to stop for a

our free time I ask you to stop for a

our free time I ask you to stop for a second and recognize the incredible

second and recognize the incredible

second and recognize the incredible power at play here

power at play here

power at play here some of you are smiling maybe that’s

some of you are smiling maybe that’s

some of you are smiling maybe that’s because you and I share a common

because you and I share a common

because you and I share a common interest in one or more of these ideas

interest in one or more of these ideas

interest in one or more of these ideas and it tickles your heart the rest of

and it tickles your heart the rest of

and it tickles your heart the rest of you are obviously lifeless monsters void

you are obviously lifeless monsters void

you are obviously lifeless monsters void and void of any real joy in your

and void of any real joy in your

and void of any real joy in your meanings meaningless lives I kid of

meanings meaningless lives I kid of

meanings meaningless lives I kid of course because truth be told even if one

course because truth be told even if one

course because truth be told even if one more or all of these ideas hold no value

more or all of these ideas hold no value

more or all of these ideas hold no value for you or your tribe mentality you are

for you or your tribe mentality you are

for you or your tribe mentality you are at least familiar enough to know that

at least familiar enough to know that

at least familiar enough to know that they are not part of what makes you you

they are not part of what makes you you

they are not part of what makes you you so what let’s dive into the meat and

so what let’s dive into the meat and

so what let’s dive into the meat and potatoes of why this is the case and to

potatoes of why this is the case and to

potatoes of why this is the case and to do so I’m going to use an Edith

do so I’m going to use an Edith

do so I’m going to use an Edith easy-to-digest format taught to me by

easy-to-digest format taught to me by

easy-to-digest format taught to me by one of the greatest mentors of my life a

one of the greatest mentors of my life a

one of the greatest mentors of my life a pastor named Jim Hale Jim a practical

pastor named Jim Hale Jim a practical

pastor named Jim Hale Jim a practical kind man knew that people wouldn’t and

kind man knew that people wouldn’t and

kind man knew that people wouldn’t and couldn’t swallow a sermon unless you

couldn’t swallow a sermon unless you

couldn’t swallow a sermon unless you gave them three very important things

gave them three very important things

gave them three very important things the what the so what and the now what so

the what the so what and the now what so

the what the so what and the now what so without further ado ladies and gentlemen

without further ado ladies and gentlemen

without further ado ladies and gentlemen the what the geeks are here the geeks

the what the geeks are here the geeks

the what the geeks are here the geeks are us 1977 Star Wars hits the big

are us 1977 Star Wars hits the big

are us 1977 Star Wars hits the big screen right place right time right idea

screen right place right time right idea

screen right place right time right idea it captured the imaginations of young

it captured the imaginations of young

it captured the imaginations of young and old setting the stage for a new

and old setting the stage for a new

and old setting the stage for a new modern era now yes Star Wars was the

modern era now yes Star Wars was the

modern era now yes Star Wars was the product of many many epics and big ideas

product of many many epics and big ideas

product of many many epics and big ideas before its time but what made Star Wars

before its time but what made Star Wars

before its time but what made Star Wars unique was the medium in which it was

unique was the medium in which it was

unique was the medium in which it was told it had mass appeal it had aspirate

told it had mass appeal it had aspirate

told it had mass appeal it had aspirate it had an aspirational nature it had an

it had an aspirational nature it had an

it had an aspirational nature it had an ability to flawlessly translate into

ability to flawlessly translate into

ability to flawlessly translate into product and the way it inspired people

product and the way it inspired people

product and the way it inspired people to simply dress up and talk about it

to simply dress up and talk about it

to simply dress up and talk about it it changed our behavior it pivoted our

it changed our behavior it pivoted our

it changed our behavior it pivoted our commercial love for entertainment into

commercial love for entertainment into

commercial love for entertainment into something greater something hungrier

something greater something hungrier

something greater something hungrier Star Wars is what puts its foothold into

Star Wars is what puts its foothold into

Star Wars is what puts its foothold into our emotional and cultural hearts and it

our emotional and cultural hearts and it

our emotional and cultural hearts and it is through that cracked door that

is through that cracked door that

is through that cracked door that precedent that all other dot all other

precedent that all other dot all other

precedent that all other dot all other ideas have since flowed another way to

ideas have since flowed another way to

ideas have since flowed another way to say it is thanks in no small part to the

say it is thanks in no small part to the

say it is thanks in no small part to the history and successes of Star Wars geek

history and successes of Star Wars geek

history and successes of Star Wars geek culture has transitioned into just

culture has transitioned into just

culture has transitioned into just culture in the Western world it is

culture in the Western world it is

culture in the Western world it is emerged from the shadows of our parents

emerged from the shadows of our parents

emerged from the shadows of our parents basements and become an acceptable and

basements and become an acceptable and

basements and become an acceptable and integral piece of our consumer lives

integral piece of our consumer lives

integral piece of our consumer lives extending influence over all the core

extending influence over all the core

extending influence over all the core stuff that makes us us from cradle to

stuff that makes us us from cradle to

stuff that makes us us from cradle to grave from t-shirt to tattoo it is an

grave from t-shirt to tattoo it is an

grave from t-shirt to tattoo it is an easy and less politicized means of self

easy and less politicized means of self

easy and less politicized means of self identity and tribal identity in a world

identity and tribal identity in a world

identity and tribal identity in a world exhausted by the traditional buckets of

exhausted by the traditional buckets of

exhausted by the traditional buckets of politics and religion to be clear

politics and religion to be clear

politics and religion to be clear politics and religion are not going

politics and religion are not going

politics and religion are not going anywhere anytime soon but each culture

anywhere anytime soon but each culture

anywhere anytime soon but each culture is arguably providing more efficient

is arguably providing more efficient

is arguably providing more efficient meaning to the masses with its flashy

meaning to the masses with its flashy

meaning to the masses with its flashy scandal-free fun timeless morality and

scandal-free fun timeless morality and

scandal-free fun timeless morality and ala carte appeal don’t believe me let’s

ala carte appeal don’t believe me let’s

ala carte appeal don’t believe me let’s look at some of the numbers SEOs you’ll

look at some of the numbers SEOs you’ll

look at some of the numbers SEOs you’ll see on the top these are the numbers

see on the top these are the numbers

see on the top these are the numbers that substantiate the things falling out

that substantiate the things falling out

that substantiate the things falling out of my mouth okay so the first one is

of my mouth okay so the first one is

of my mouth okay so the first one is Star Wars The Force awakens two billion

Star Wars The Force awakens two billion

Star Wars The Force awakens two billion dollars worldwide box office since

dollars worldwide box office since

dollars worldwide box office since December all right third highest

December all right third highest

December all right third highest grossing film of all time and climbing

grossing film of all time and climbing

grossing film of all time and climbing currently tracking via NPD at 700

currently tracking via NPD at 700

currently tracking via NPD at 700 million dollars at retail right that’s

million dollars at retail right that’s

million dollars at retail right that’s three months of performance digital

three months of performance digital

three months of performance digital gaming sales last year alone closed in

gaming sales last year alone closed in

gaming sales last year alone closed in at 61 billion dollars eight of the top

at 61 billion dollars eight of the top

at 61 billion dollars eight of the top ten films of all time are tethered to or

ten films of all time are tethered to or

ten films of all time are tethered to or furnished by geek culture excluding

furnished by geek culture excluding

furnished by geek culture excluding religious texts geeky books account for

religious texts geeky books account for

religious texts geeky books account for about three of the top-selling books of

about three of the top-selling books of

about three of the top-selling books of all time and ten of the top twenty

all time and ten of the top twenty

all time and ten of the top twenty totaling hundreds of millions of copies

totaling hundreds of millions of copies

totaling hundreds of millions of copies translated into thousands and thousands

translated into thousands and thousands

translated into thousands and thousands of languages that’s not to mention the

of languages that’s not to mention the

of languages that’s not to mention the countless television shows on air today

countless television shows on air today

countless television shows on air today like the flash and Game of Thrones or

like the flash and Game of Thrones or

like the flash and Game of Thrones or the tens if not hundreds of new

the tens if not hundreds of new

the tens if not hundreds of new high-profile projects come down coming

high-profile projects come down coming

high-profile projects come down coming down the pike perfectly tailored to our

down the pike perfectly tailored to our

down the pike perfectly tailored to our longing consumer consumer dollars

longing consumer consumer dollars

longing consumer consumer dollars seasoning

seasoning

seasoning that with the fact that there is a

that with the fact that there is a

that with the fact that there is a legacy of catalog there excuse me

legacy of catalog there excuse me

legacy of catalog there excuse me there is legacy catalogs of content like

there is legacy catalogs of content like

there is legacy catalogs of content like the x-files finding new life and new

the x-files finding new life and new

the x-files finding new life and new audiences via streaming services like

audiences via streaming services like

audiences via streaming services like Netflix and it is a golden age of

Netflix and it is a golden age of

Netflix and it is a golden age of geekdom but so what what does it mean

geekdom but so what what does it mean

geekdom but so what what does it mean how did we get here where are we going

how did we get here where are we going

how did we get here where are we going this is the part of the story that

this is the part of the story that

this is the part of the story that really turns me on is an amateur

really turns me on is an amateur

really turns me on is an amateur anthropologist because if you’ve read

anthropologist because if you’ve read

anthropologist because if you’ve read any of Peter L Berger’s works

any of Peter L Berger’s works

any of Peter L Berger’s works the answer is apparent and it’s as clear

the answer is apparent and it’s as clear

the answer is apparent and it’s as clear as day okay so for those of you

as day okay so for those of you

as day okay so for those of you unfamiliar burger was born in 1929 and

unfamiliar burger was born in 1929 and

unfamiliar burger was born in 1929 and is still kicking around today god bless

is still kicking around today god bless

is still kicking around today god bless him and is arguably one of the largest

him and is arguably one of the largest

him and is arguably one of the largest sociologists to ever touch the trade and

sociologists to ever touch the trade and

sociologists to ever touch the trade and if you’re unfamiliar sociology is

if you’re unfamiliar sociology is

if you’re unfamiliar sociology is basically the kissing cousin cousin of

basically the kissing cousin cousin of

basically the kissing cousin cousin of anthropology dr. Berger and his social

anthropology dr. Berger and his social

anthropology dr. Berger and his social sociological theory of religion comes

sociological theory of religion comes

sociological theory of religion comes under a book called the sacred canopy

under a book called the sacred canopy

under a book called the sacred canopy elements of a sociological theory of

elements of a sociological theory of

elements of a sociological theory of religion and it’s a real trip if you’ve

religion and it’s a real trip if you’ve

religion and it’s a real trip if you’ve not heard or read anything about it

not heard or read anything about it

not heard or read anything about it I dare you fair warning it’s terribly

I dare you fair warning it’s terribly

I dare you fair warning it’s terribly dry it’s a chore to have to get through

dry it’s a chore to have to get through

dry it’s a chore to have to get through but halfway you’re gonna call into

but halfway you’re gonna call into

but halfway you’re gonna call into question everything you’ve ever known

question everything you’ve ever known

question everything you’ve ever known about yourself your family and the world

about yourself your family and the world

about yourself your family and the world around you somewhere near the end he’ll

around you somewhere near the end he’ll

around you somewhere near the end he’ll piece you back together but I take no

piece you back together but I take no

piece you back together but I take no responsibility for what happens in the

responsibility for what happens in the

responsibility for what happens in the in between it’s riveting stuff so Berger

in between it’s riveting stuff so Berger

in between it’s riveting stuff so Berger has four major ideas that I want to

has four major ideas that I want to

has four major ideas that I want to share with you to share with you today

share with you to share with you today

share with you to share with you today to prove a point the first is the

to prove a point the first is the

to prove a point the first is the incomplete nature of man which when

incomplete nature of man which when

incomplete nature of man which when distilled read something like this

distilled read something like this

distilled read something like this mankind is born incomplete unlike many

mankind is born incomplete unlike many

mankind is born incomplete unlike many animals equipped with the benefit of

animals equipped with the benefit of

animals equipped with the benefit of instinct specialized physiology and

instinct specialized physiology and

instinct specialized physiology and environmental acclamation at Birth

environmental acclamation at Birth

environmental acclamation at Birth humans are born completely vulnerable

humans are born completely vulnerable

humans are born completely vulnerable this means that we are dependent on

this means that we are dependent on

this means that we are dependent on social relationships and interactions in

social relationships and interactions in

social relationships and interactions in order to survive the earliest stages of

order to survive the earliest stages of

order to survive the earliest stages of life simple right I’ve never seen a baby

life simple right I’ve never seen a baby

life simple right I’ve never seen a baby scavenging for food in the dirt at least

scavenging for food in the dirt at least

scavenging for food in the dirt at least not effectively and I’ve certainly never

not effectively and I’ve certainly never

not effectively and I’ve certainly never seen a baby fight another baby to the

seen a baby fight another baby to the

seen a baby fight another baby to the death for a bottle and honestly I hope

death for a bottle and honestly I hope

death for a bottle and honestly I hope to never do so the point is we are too

to never do so the point is we are too

to never do so the point is we are too so we are social creatures in nature

so we are social creatures in nature

so we are social creatures in nature born dependent on social relationships

born dependent on social relationships

born dependent on social relationships from the start the second idea

from the start the second idea

from the start the second idea it’s called the Dyle attic process of

it’s called the Dyle attic process of

it’s called the Dyle attic process of world building and maintenance which

world building and maintenance which

world building and maintenance which again at its simplest read something

again at its simplest read something

again at its simplest read something like this society is a product of man’s

like this society is a product of man’s

like this society is a product of man’s flawed nature our dependency on others

flawed nature our dependency on others

flawed nature our dependency on others to survive it is a dialectic or dialogue

to survive it is a dialectic or dialogue

to survive it is a dialectic or dialogue of knowledge a bank of ideas passed down

of knowledge a bank of ideas passed down

of knowledge a bank of ideas passed down from generation to generation ever

from generation to generation ever

from generation to generation ever evolving ever shape ever shaping and

evolving ever shape ever shaping and

evolving ever shape ever shaping and ever being shaped by the people within

ever being shaped by the people within

ever being shaped by the people within it there’s no part of the human

it there’s no part of the human

it there’s no part of the human experience that is not influenced by the

experience that is not influenced by the

experience that is not influenced by the big idea that is society now stay with

big idea that is society now stay with

big idea that is society now stay with me here people he’s still good so if

me here people he’s still good so if

me here people he’s still good so if babies are born venerable and a need of

babies are born venerable and a need of

babies are born venerable and a need of society to raise it eventually this

society to raise it eventually this

society to raise it eventually this process will shape all the pieces and

process will shape all the pieces and

process will shape all the pieces and parts and personality of that baby this

parts and personality of that baby this

parts and personality of that baby this is a very nurture heavy theory by the

is a very nurture heavy theory by the

is a very nurture heavy theory by the way and everything that baby experiences

way and everything that baby experiences

way and everything that baby experiences in life will be through the lens of well

in life will be through the lens of well

in life will be through the lens of well this is society in which it was raised

this is society in which it was raised

this is society in which it was raised okay now the third idea is a deeper dive

okay now the third idea is a deeper dive

okay now the third idea is a deeper dive into something that looks at how society

into something that looks at how society

into something that looks at how society was formed it is a model in three parts

was formed it is a model in three parts

was formed it is a model in three parts external ization

external ization

external ization man that makes reality objective ation

man that makes reality objective ation

man that makes reality objective ation which is society is an objective reality

which is society is an objective reality

which is society is an objective reality an internalization which is society

an internalization which is society

an internalization which is society makes man allow me to demonstrate this

makes man allow me to demonstrate this

makes man allow me to demonstrate this model with well we can talk about the

model with well we can talk about the

model with well we can talk about the modern chair Once Upon a Time mankind

modern chair Once Upon a Time mankind

modern chair Once Upon a Time mankind was exclusively sitting on its ass upon

was exclusively sitting on its ass upon

was exclusively sitting on its ass upon the ground for reasons unclear someone

the ground for reasons unclear someone

the ground for reasons unclear someone decided or observed that a more

decided or observed that a more

decided or observed that a more comfortable means of rest was upright

comfortable means of rest was upright

comfortable means of rest was upright ergo someone concepted the first chair

ergo someone concepted the first chair

ergo someone concepted the first chair this is externalization innovation on no

this is externalization innovation on no

this is externalization innovation on no knowledge in the interest of pushing the

knowledge in the interest of pushing the

knowledge in the interest of pushing the big idea of society forward and with the

big idea of society forward and with the

big idea of society forward and with the hard work of chair concepting out of the

hard work of chair concepting out of the

hard work of chair concepting out of the way someone built that chair this is

way someone built that chair this is

way someone built that chair this is objective ation the chair is no longer

objective ation the chair is no longer

objective ation the chair is no longer right an idea it is a thing and because

right an idea it is a thing and because

right an idea it is a thing and because it is a thing people interact with it

it is a thing people interact with it

it is a thing people interact with it and suddenly what was once an

and suddenly what was once an

and suddenly what was once an abstraction simply becomes a tacit part

abstraction simply becomes a tacit part

abstraction simply becomes a tacit part of the big idea that is society we all

of the big idea that is society we all

of the big idea that is society we all now sit in chairs at presentations

now sit in chairs at presentations

now sit in chairs at presentations watching Yahoo’s read because of that

watching Yahoo’s read because of that

watching Yahoo’s read because of that great innovation and we don’t question

great innovation and we don’t question

great innovation and we don’t question what a chair is when we walk into the

what a chair is when we walk into the

what a chair is when we walk into the room or what the etiquette is because

room or what the etiquette is because

room or what the etiquette is because many general

many general

many general many generations before us put it all

many generations before us put it all

many generations before us put it all together and pass it on we inherited it

together and pass it on we inherited it

together and pass it on we inherited it still good let’s go back to the baby so

still good let’s go back to the baby so

still good let’s go back to the baby so if the baby is vulnerable and needs

if the baby is vulnerable and needs

if the baby is vulnerable and needs society to grow it will approach life

society to grow it will approach life

society to grow it will approach life colored by the society in which it grows

colored by the society in which it grows

colored by the society in which it grows in this dialectic or dialogue the baby

in this dialectic or dialogue the baby

in this dialectic or dialogue the baby will receive a rich Bank of knowledge

will receive a rich Bank of knowledge

will receive a rich Bank of knowledge and assets built upon the backbone of

and assets built upon the backbone of

and assets built upon the backbone of countless generations of others figuring

countless generations of others figuring

countless generations of others figuring it out maybe if the baby has Drive or

it out maybe if the baby has Drive or

it out maybe if the baby has Drive or society recognizes the baby as someone

society recognizes the baby as someone

society recognizes the baby as someone valuable to the big idea the baby may

valuable to the big idea the baby may

valuable to the big idea the baby may innovate on an old idea and that

innovate on an old idea and that

innovate on an old idea and that innovation may become the new norm

innovation may become the new norm

innovation may become the new norm eventually someone somewhere will

eventually someone somewhere will

eventually someone somewhere will inherit that knowledge and innovate upon

inherit that knowledge and innovate upon

inherit that knowledge and innovate upon it and on and on and on until the end of

it and on and on and on until the end of

it and on and on and on until the end of time cool now and lastly the final idea

time cool now and lastly the final idea

time cool now and lastly the final idea at the center of this model is the Nomos

at the center of this model is the Nomos

at the center of this model is the Nomos which is basically your piece of this

which is basically your piece of this

which is basically your piece of this process the Nomos represents your

process the Nomos represents your

process the Nomos represents your individual identity as your as you

individual identity as your as you

individual identity as your as you traverse this cycle of society it is

traverse this cycle of society it is

traverse this cycle of society it is your operating system your worldview it

your operating system your worldview it

your operating system your worldview it is a complete catalog of your core

is a complete catalog of your core

is a complete catalog of your core information and experiences including

information and experiences including

information and experiences including education language religion politics and

education language religion politics and

education language religion politics and everything else alright so now that

everything else alright so now that

everything else alright so now that we’ve got the basics let’s jump back

we’ve got the basics let’s jump back

we’ve got the basics let’s jump back into the so what because we do have two

into the so what because we do have two

into the so what because we do have two main questions to answer how did we get

main questions to answer how did we get

main questions to answer how did we get here and what does it mean it took

here and what does it mean it took

here and what does it mean it took countless generations of ideas to create

countless generations of ideas to create

countless generations of ideas to create the major cultural milestone of Star

the major cultural milestone of Star

the major cultural milestone of Star Wars in its wake

Wars in its wake

Wars in its wake like ideas or models have populated the

like ideas or models have populated the

like ideas or models have populated the landscape as others inherit the

landscape as others inherit the

landscape as others inherit the precedents and attempt to recreate or

precedents and attempt to recreate or

precedents and attempt to recreate or innovate upon its successes why there

innovate upon its successes why there

innovate upon its successes why there are big dollars at stake the generation

are big dollars at stake the generation

are big dollars at stake the generation that grew up on Star Wars and like ideas

that grew up on Star Wars and like ideas

that grew up on Star Wars and like ideas desires for these experiences to

desires for these experiences to

desires for these experiences to transcend childhood why must the party

transcend childhood why must the party

transcend childhood why must the party stop the generation that believed

stop the generation that believed

stop the generation that believed fantasy transcending adolescence as

fantasy transcending adolescence as

fantasy transcending adolescence as taboo is dying out therefore with

taboo is dying out therefore with

taboo is dying out therefore with one in their way adult geeks with

one in their way adult geeks with

one in their way adult geeks with families are extremely likely to pass on

families are extremely likely to pass on

families are extremely likely to pass on their brand affinities and preferences

their brand affinities and preferences

their brand affinities and preferences as a sacred knowledge and this process

as a sacred knowledge and this process

as a sacred knowledge and this process will likely net positively and shape the

will likely net positively and shape the

will likely net positively and shape the next generation and the next and the

next generation and the next and the

next generation and the next and the next like it or not

next like it or not

next like it or not geek culture is here to stay and it has

geek culture is here to stay and it has

geek culture is here to stay and it has and will permeate every part of our

and will permeate every part of our

and will permeate every part of our society how we consume how we interact

society how we consume how we interact

society how we consume how we interact with one another and ultimately how we

with one another and ultimately how we

with one another and ultimately how we interact with the broader world because

interact with the broader world because

interact with the broader world because collectively we really just like this

collectively we really just like this

collectively we really just like this stuff it inspires and the shackles are

stuff it inspires and the shackles are

stuff it inspires and the shackles are off so now what what are we gonna do

off so now what what are we gonna do

off so now what what are we gonna do with ourselves I don’t know about you

with ourselves I don’t know about you

with ourselves I don’t know about you but I’m gonna ride it out joyously and I

but I’m gonna ride it out joyously and I

but I’m gonna ride it out joyously and I might add with my equally geeky wife

might add with my equally geeky wife

might add with my equally geeky wife there’s there’s so much to see and

there’s there’s so much to see and

there’s there’s so much to see and experience and learn from what’s

experience and learn from what’s

experience and learn from what’s happening in each culture and and to be

happening in each culture and and to be

happening in each culture and and to be clear it’s not just entertainment base I

clear it’s not just entertainment base I

clear it’s not just entertainment base I mean this is happening across a

mean this is happening across a

mean this is happening across a multitude of geeky avenues like science

multitude of geeky avenues like science

multitude of geeky avenues like science and the arts though admittedly I’ve

and the arts though admittedly I’ve

and the arts though admittedly I’ve focused almost exclusively on the latter

focused almost exclusively on the latter

focused almost exclusively on the latter we truly are living in a golden age and

we truly are living in a golden age and

we truly are living in a golden age and as it relates to my own personal work

as it relates to my own personal work

as it relates to my own personal work I’m taking these observations into

I’m taking these observations into

I’m taking these observations into practice developing new models of

practice developing new models of

practice developing new models of entertainment that play intuitively to

entertainment that play intuitively to

entertainment that play intuitively to the process content breeds consumer

the process content breeds consumer

the process content breeds consumer products which breeds culture look

products which breeds culture look

products which breeds culture look familiar the point is I’d like to

familiar the point is I’d like to

familiar the point is I’d like to believe I’m now playing the part of the

believe I’m now playing the part of the

believe I’m now playing the part of the inheritor and innovator taking the

inheritor and innovator taking the

inheritor and innovator taking the lessons of the past and designing the

lessons of the past and designing the

lessons of the past and designing the next generation of ideas to inspire the

next generation of ideas to inspire the

next generation of ideas to inspire the next generation and the next here are

next generation and the next here are

next generation and the next here are just a few ago alright that’s cool here

just a few ago alright that’s cool here

just a few ago alright that’s cool here are just a few examples of what the

are just a few examples of what the

are just a few examples of what the future may look like these are just a

future may look like these are just a

future may look like these are just a small sampling of the shows and ideas

small sampling of the shows and ideas

small sampling of the shows and ideas that I’m actively pitching now and while

that I’m actively pitching now and while

that I’m actively pitching now and while I’d love nothing more than to give you a

I’d love nothing more than to give you a

I’d love nothing more than to give you a sneak peek at this future I’d have to

sneak peek at this future I’d have to

sneak peek at this future I’d have to let get you and the entirety of the

let get you and the entirety of the

let get you and the entirety of the internet streaming audience to sign an

internet streaming audience to sign an

internet streaming audience to sign an NDA first but as the wise psychologists

NDA first but as the wise psychologists

NDA first but as the wise psychologists and parapsychologist Peter Venkman once

and parapsychologist Peter Venkman once

and parapsychologist Peter Venkman once said back off man I’m a scientist you

said back off man I’m a scientist you

said back off man I’m a scientist you guys this has been an absolute joy and

guys this has been an absolute joy and

guys this has been an absolute joy and honor my name is Jason Bischoff and I’ll

honor my name is Jason Bischoff and I’ll

honor my name is Jason Bischoff and I’ll see you guys in the funny books thank

see you guys in the funny books thank

see you guys in the funny books thank you very much for your time

you very much for your time

you very much for your time you

”

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