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How to write the perfect want ad


what does it take to put together the

what does it take to put together the perfect team it takes the perfect one

perfect team it takes the perfect one

perfect team it takes the perfect one dad but how do you write the perfect one

dad but how do you write the perfect one

dad but how do you write the perfect one tab most of us take out ad in the

tab most of us take out ad in the

tab most of us take out ad in the newspaper and Craigslist and we say what

newspaper and Craigslist and we say what

newspaper and Craigslist and we say what we’re looking for an account executive

we’re looking for an account executive

we’re looking for an account executive or personal assistant something like

or personal assistant something like

or personal assistant something like that and we get inundated with responses

that and we get inundated with responses

that and we get inundated with responses but that doesn’t guarantee that the

but that doesn’t guarantee that the

but that doesn’t guarantee that the people that we’re going to hire are

people that we’re going to hire are

people that we’re going to hire are great fits because what makes a great

great fits because what makes a great

great fits because what makes a great team are people who believe what you

team are people who believe what you

team are people who believe what you believe if somebody believes what you

believe if somebody believes what you

believe if somebody believes what you believe they’re going to work for you

believe they’re going to work for you

believe they’re going to work for you with blood and sweat and tears if they

with blood and sweat and tears if they

with blood and sweat and tears if they don’t believe what you believe

don’t believe what you believe

don’t believe what you believe they work for your money the example I

they work for your money the example I

they work for your money the example I love to use is of Ernest Shackleton

love to use is of Ernest Shackleton

love to use is of Ernest Shackleton Shackleton was a turn-of-the-century

Shackleton was a turn-of-the-century

Shackleton was a turn-of-the-century English explorer and what makes him

English explorer and what makes him

English explorer and what makes him famous is that he and his team were

famous is that he and his team were

famous is that he and his team were stranded in the Antarctic ice for 22

stranded in the Antarctic ice for 22

stranded in the Antarctic ice for 22 months but what makes Shackleton

months but what makes Shackleton

months but what makes Shackleton expedition famous is that no one died no

expedition famous is that no one died no

expedition famous is that no one died no one died after 22 months being stranded

one died after 22 months being stranded

one died after 22 months being stranded on the ice this was not lucky Shackleton

on the ice this was not lucky Shackleton

on the ice this was not lucky Shackleton hired the perfect team

hired the perfect team

hired the perfect team and just like us he took out an ad in

and just like us he took out an ad in

and just like us he took out an ad in the newspaper he took out an ad in the

the newspaper he took out an ad in the

the newspaper he took out an ad in the London Times now it didn’t say what he

London Times now it didn’t say what he

London Times now it didn’t say what he needed

needed

needed it didn’t say men needed for expedition

it didn’t say men needed for expedition

it didn’t say men needed for expedition must have five years experience and know

must have five years experience and know

must have five years experience and know how to hoist the mainsail

how to hoist the mainsail

how to hoist the mainsail that’s not what he said and think about

that’s not what he said and think about

that’s not what he said and think about how we write one tides account executive

how we write one tides account executive

how we write one tides account executive needed minimum five years experience

needed minimum five years experience

needed minimum five years experience must have a working knowledge of

must have a working knowledge of

must have a working knowledge of Microsoft Office and we get inundated

Microsoft Office and we get inundated

Microsoft Office and we get inundated with responses what Shackleton’s ad said

with responses what Shackleton’s ad said

with responses what Shackleton’s ad said was something different he was brutally

was something different he was brutally

was something different he was brutally honest about what the conditions were

honest about what the conditions were

honest about what the conditions were like to work aboard his ship and on this

like to work aboard his ship and on this

like to work aboard his ship and on this expedition and his ad in the London

expedition and his ad in the London

expedition and his ad in the London Times went like this men needed for

Times went like this men needed for

Times went like this men needed for hazardous journey long hours

hazardous journey long hours

hazardous journey long hours bitter cold dark nights survival

bitter cold dark nights survival

bitter cold dark nights survival doubtful if success Honor guaranteed the

doubtful if success Honor guaranteed the

doubtful if success Honor guaranteed the only people who were applied for the job

only people who were applied for the job

only people who were applied for the job were people who loved insurmountable

were people who loved insurmountable

were people who loved insurmountable odds the only people who apply for the

odds the only people who apply for the

odds the only people who apply for the job were people who read that ad and

job were people who read that ad and

job were people who read that ad and went cool and that’s why Shackleton and

went cool and that’s why Shackleton and

went cool and that’s why Shackleton and his crew survived on the ice for 22

his crew survived on the ice for 22

his crew survived on the ice for 22 months he hired people who were great

months he hired people who were great

months he hired people who were great fits now when we take out ads or when

fits now when we take out ads or when

fits now when we take out ads or when we’re interviewing people

we’re interviewing people

we’re interviewing people we sometimes butter up what the job is

we sometimes butter up what the job is

we sometimes butter up what the job is going to be like we’re not brutal

going to be like we’re not brutal

going to be like we’re not brutal honest if your office is chaotic tell

honest if your office is chaotic tell

honest if your office is chaotic tell people that it’s that it’s chaotic if

people that it’s that it’s chaotic if

people that it’s that it’s chaotic if you’re in office environment is one

you’re in office environment is one

you’re in office environment is one where everybody works late say that in

where everybody works late say that in

where everybody works late say that in your ads say that in your interview

your ads say that in your interview

your ads say that in your interview because if you don’t you’re going to

because if you don’t you’re going to

because if you don’t you’re going to hire people who fall in love with the

hire people who fall in love with the

hire people who fall in love with the job that you’re selling but not the job

job that you’re selling but not the job

job that you’re selling but not the job that they get be brutally brutally

that they get be brutally brutally

that they get be brutally brutally honest what it’s like to work for you

honest what it’s like to work for you

honest what it’s like to work for you and what you believe and you’ll find it

and what you believe and you’ll find it

and what you believe and you’ll find it amazing the kinds of people you can

amazing the kinds of people you can

amazing the kinds of people you can recruit for your team I did this

recruit for your team I did this

recruit for your team I did this recently when I hired somebody to join

recently when I hired somebody to join

recently when I hired somebody to join my team and if you look below you can

my team and if you look below you can

my team and if you look below you can see the exact one tad that I use to find

see the exact one tad that I use to find

see the exact one tad that I use to find somebody on Craigslist

somebody on Craigslist

somebody on Craigslist I wasn’t inundated with responses

I wasn’t inundated with responses

I wasn’t inundated with responses because I said exactly what I believed

because I said exactly what I believed

because I said exactly what I believed and I was brutally honest about what it

and I was brutally honest about what it

and I was brutally honest about what it was like to work for me the amazing

was like to work for me the amazing

was like to work for me the amazing thing was I found the perfect person in

thing was I found the perfect person in

thing was I found the perfect person in just four days somebody who believes

just four days somebody who believes

just four days somebody who believes what I believe so go ahead uses the

what I believe so go ahead uses the

what I believe so go ahead uses the template and see how well you do and

template and see how well you do and

template and see how well you do and don’t forget find somebody who believes

don’t forget find somebody who believes

don’t forget find somebody who believes what you believe not just who does what

what you believe not just who does what

what you believe not just who does what you need them to do

”

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