how to get your company to stand out in a competitive market if you’ve got a
a competitive market if you’ve got a
a competitive market if you’ve got a business you want customers to find you
business you want customers to find you
business you want customers to find you you want them to talk about you you have
you want them to talk about you you have
you want them to talk about you you have to stand out and be different and if you
to stand out and be different and if you
to stand out and be different and if you can’t do it through your product because
can’t do it through your product because
can’t do it through your product because you’re selling the same thing as
you’re selling the same thing as
you’re selling the same thing as everybody else then you do it through
everybody else then you do it through
everybody else then you do it through the service provide exceptional service
the service provide exceptional service
the service provide exceptional service make people remember you make people
make people remember you make people
make people remember you make people feel like they’re welcome and they’re
feel like they’re welcome and they’re
feel like they’re welcome and they’re part of something give them an
part of something give them an
part of something give them an experience so they’re gonna go away from
experience so they’re gonna go away from
experience so they’re gonna go away from working with your business telling their
working with your business telling their
working with your business telling their friends you have to go work with these
friends you have to go work with these
friends you have to go work with these guys I’ve got a question from one of my
guys I’ve got a question from one of my
guys I’ve got a question from one of my newsletter readers Joseph who manages a
newsletter readers Joseph who manages a
newsletter readers Joseph who manages a bank
bank
bank he’s a branch manager and he asked me
he’s a branch manager and he asked me
he’s a branch manager and he asked me how do I get more people to come to my
how do I get more people to come to my
how do I get more people to come to my branch instead of going to other banks
branch instead of going to other banks
branch instead of going to other banks or other branches this is a great
or other branches this is a great
or other branches this is a great question because as a bank you’re
question because as a bank you’re
question because as a bank you’re selling the same product right every
selling the same product right every
selling the same product right every bank sells the same product you have the
bank sells the same product you have the
bank sells the same product you have the same accounts same credit cards
same accounts same credit cards
same accounts same credit cards everything is the same there’s not a lot
everything is the same there’s not a lot
everything is the same there’s not a lot of difference between the banks how
of difference between the banks how
of difference between the banks how you’re gonna stand out is through your
you’re gonna stand out is through your
you’re gonna stand out is through your service so I want to tell you about two
service so I want to tell you about two
service so I want to tell you about two banks that I’ve used here in Toronto and
banks that I’ve used here in Toronto and
banks that I’ve used here in Toronto and wine hopefully you can learn from that
wine hopefully you can learn from that
wine hopefully you can learn from that and for everybody else watching these
and for everybody else watching these
and for everybody else watching these are nuggets that you can use and apply
are nuggets that you can use and apply
are nuggets that you can use and apply to your business okay the first is TV so
to your business okay the first is TV so
to your business okay the first is TV so I do most of my banking at TD a lot of
I do most of my banking at TD a lot of
I do most of my banking at TD a lot of the reason is because of this one branch
the reason is because of this one branch
the reason is because of this one branch that opened up next to my location this
that opened up next to my location this
that opened up next to my location this was a test branch for them and they give
was a test branch for them and they give
was a test branch for them and they give you an experience okay when you walk
you an experience okay when you walk
you an experience okay when you walk into that branch you feel special it was
into that branch you feel special it was
into that branch you feel special it was a test pilot for them and basically
a test pilot for them and basically
a test pilot for them and basically everyone is like a Walmart greeter there
everyone is like a Walmart greeter there
everyone is like a Walmart greeter there you come in they welcome you you feel
you come in they welcome you you feel
you come in they welcome you you feel accepted they remember your name they
accepted they remember your name they
accepted they remember your name they ask you how you’re doing and you feel
ask you how you’re doing and you feel
ask you how you’re doing and you feel like they care about you even if it’s a
like they care about you even if it’s a
like they care about you even if it’s a little bit for sometimes you feel like
little bit for sometimes you feel like
little bit for sometimes you feel like they care about you okay if there’s any
they care about you okay if there’s any
they care about you okay if there’s any kind of line up the manager gets up from
kind of line up the manager gets up from
kind of line up the manager gets up from her chair and she comes to the front to
her chair and she comes to the front to
her chair and she comes to the front to start making that line up move faster
start making that line up move faster
start making that line up move faster who does that the manager often is just
who does that the manager often is just
who does that the manager often is just sitting there at the back doing doing
sitting there at the back doing doing
sitting there at the back doing doing their work he or she comes to the front
their work he or she comes to the front
their work he or she comes to the front because she doesn’t want people standing
because she doesn’t want people standing
because she doesn’t want people standing in line
in line
in line okay they look for ways to help me I
okay they look for ways to help me I
okay they look for ways to help me I have eight or nine different accounts
have eight or nine different accounts
have eight or nine different accounts with with TD and I went in recently in
with with TD and I went in recently in
with with TD and I went in recently in one of the guys who was at the front
one of the guys who was at the front
one of the guys who was at the front tells me hey this one account that you
tells me hey this one account that you
tells me hey this one account that you have you’re not doing as many
have you’re not doing as many
have you’re not doing as many transactions to it as you were before
transactions to it as you were before
transactions to it as you were before you can actually downgrade it and save
you can actually downgrade it and save
you can actually downgrade it and save some money on it who does that who tells
some money on it who does that who tells
some money on it who does that who tells you to do that right what bank would
you to do that right what bank would
you to do that right what bank would tell you to do that here’s a way to
tell you to do that here’s a way to
tell you to do that here’s a way to spend less money with us right Thanks
spend less money with us right Thanks
spend less money with us right Thanks don’t do that
don’t do that
don’t do that but this branch does and that’s why I
but this branch does and that’s why I
but this branch does and that’s why I love these guys because I’m gonna send
love these guys because I’m gonna send
love these guys because I’m gonna send them more accounts and way more business
them more accounts and way more business
them more accounts and way more business and I leave one to tell everybody about
and I leave one to tell everybody about
and I leave one to tell everybody about this branch when my friends tell me and
this branch when my friends tell me and
this branch when my friends tell me and they complain about the banks that
they complain about the banks that
they complain about the banks that they’re working with say you know what
they’re working with say you know what
they’re working with say you know what you got to go work with these guys go
you got to go work with these guys go
you got to go work with these guys go check them out and they’re worth
check them out and they’re worth
check them out and they’re worth switching banks for you have people who
switching banks for you have people who
switching banks for you have people who have been lifelong clients with a
have been lifelong clients with a
have been lifelong clients with a certain bank this is worth switching
certain bank this is worth switching
certain bank this is worth switching over because they get much better
over because they get much better
over because they get much better service so provide great service okay
service so provide great service okay
service so provide great service okay there’s one other branch so I had that
there’s one other branch so I had that
there’s one other branch so I had that my mortgage with Bank of Montreal and
my mortgage with Bank of Montreal and
my mortgage with Bank of Montreal and the one thing I loved about this Bank of
the one thing I loved about this Bank of
the one thing I loved about this Bank of Montreal branch is when you walked in
Montreal branch is when you walked in
Montreal branch is when you walked in they were coffee and cookies so if
they were coffee and cookies so if
they were coffee and cookies so if you’re standing in line yeah I don’t the
you’re standing in line yeah I don’t the
you’re standing in line yeah I don’t the stand in line at TD but thank you
stand in line at TD but thank you
stand in line at TD but thank you Montreal there’s a line you can grab a
Montreal there’s a line you can grab a
Montreal there’s a line you can grab a coffee and get some cookies I know it’s
coffee and get some cookies I know it’s
coffee and get some cookies I know it’s just a nice touch so they’re finding
just a nice touch so they’re finding
just a nice touch so they’re finding their own way even though I have to
their own way even though I have to
their own way even though I have to stand in line they make that experience
stand in line they make that experience
stand in line they make that experience a little more enjoyable so whatever your
a little more enjoyable so whatever your
a little more enjoyable so whatever your your product is if you can’t stand out
your product is if you can’t stand out
your product is if you can’t stand out with your product stand out with your
with your product stand out with your
with your product stand out with your service make it enjoyable to work with
service make it enjoyable to work with
service make it enjoyable to work with you give people a reason to talk about
you give people a reason to talk about
you give people a reason to talk about you your customers they run busy lives
you your customers they run busy lives
you your customers they run busy lives okay we all have busy lives we all have
okay we all have busy lives we all have
okay we all have busy lives we all have a million things going on so for you to
a million things going on so for you to
a million things going on so for you to stand out and for them to want to talk
stand out and for them to want to talk
stand out and for them to want to talk about you being good isn’t enough if
about you being good isn’t enough if
about you being good isn’t enough if you’re just good with your service then
you’re just good with your service then
you’re just good with your service then they’re not going to slam you they’re
they’re not going to slam you they’re
they’re not going to slam you they’re not going to tell their friends are what
not going to tell their friends are what
not going to tell their friends are what a crappy company this is you have to be
a crappy company this is you have to be
a crappy company this is you have to be great you have to
great you have to
great you have to you’ve got to stand out with something
you’ve got to stand out with something
you’ve got to stand out with something go so over-the-top over-deliver like
go so over-the-top over-deliver like
go so over-the-top over-deliver like crazy so that they can’t wait to go tell
crazy so that they can’t wait to go tell
crazy so that they can’t wait to go tell their friends oh my god you got to go
their friends oh my god you got to go
their friends oh my god you got to go work at this branch you got to take your
work at this branch you got to take your
work at this branch you got to take your business here because that’s what I do
business here because that’s what I do
business here because that’s what I do with my TV branch now TV itself
with my TV branch now TV itself
with my TV branch now TV itself I like their website I like this one
I like their website I like this one
I like their website I like this one branch some of the other branches suck
branch some of the other branches suck
branch some of the other branches suck you got to get to work TV you got to fix
you got to get to work TV you got to fix
you got to get to work TV you got to fix those branches but I love the branch
those branches but I love the branch
those branches but I love the branch next to my office and that’s where I do
next to my office and that’s where I do
next to my office and that’s where I do my banking and I tell all my friends to
my banking and I tell all my friends to
my banking and I tell all my friends to go so provide great service so customers
go so provide great service so customers
go so provide great service so customers will want to talk about you believe for
will want to talk about you believe for
will want to talk about you believe for those of you watching like the video
those of you watching like the video
those of you watching like the video please give it a thumbs up below it
please give it a thumbs up below it
please give it a thumbs up below it always makes trying to do more for you
always makes trying to do more for you
always makes trying to do more for you and leave a comment let me know what you
and leave a comment let me know what you
and leave a comment let me know what you think you have a question I’ll make a
think you have a question I’ll make a
think you have a question I’ll make a video response for you subscribe to the
video response for you subscribe to the
video response for you subscribe to the channel if you like this video thank you
channel if you like this video thank you
channel if you like this video thank you guys so much and I’ll see you soon
”
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