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Business Coaching – Evan & Jen #1


okay here if you wanted seven I have a

okay here if you wanted seven I have a special treat for you today over the

special treat for you today over the

special treat for you today over the past little while I’ve been working with

past little while I’ve been working with

past little while I’ve been working with an entrepreneur a friend of mine named

an entrepreneur a friend of mine named

an entrepreneur a friend of mine named Jen who has a copywriting business and

Jen who has a copywriting business and

Jen who has a copywriting business and I’ve been coaching her and helping her

I’ve been coaching her and helping her

I’ve been coaching her and helping her along the way along the road as she’s

along the way along the road as she’s

along the way along the road as she’s growing and I said hey why don’t we make

growing and I said hey why don’t we make

growing and I said hey why don’t we make this public so if other people can learn

this public so if other people can learn

this public so if other people can learn who are facing the same problems as you

who are facing the same problems as you

who are facing the same problems as you and also maybe give your business a

and also maybe give your business a

and also maybe give your business a little bit of exposure so we’re gonna

little bit of exposure so we’re gonna

little bit of exposure so we’re gonna we’re going to try and see how it goes

we’re going to try and see how it goes

we’re going to try and see how it goes this is this is our fourth call I think

this is this is our fourth call I think

this is this is our fourth call I think so I’ve labeled that number one is the

so I’ve labeled that number one is the

so I’ve labeled that number one is the first being recorded but it’s a fourth

first being recorded but it’s a fourth

first being recorded but it’s a fourth call um Jen maybe try to just give a

call um Jen maybe try to just give a

call um Jen maybe try to just give a quick intro so the people who are

quick intro so the people who are

quick intro so the people who are watching know what you’re all about and

watching know what you’re all about and

watching know what you’re all about and then we’ll get into it yeah sure so I’m

then we’ll get into it yeah sure so I’m

then we’ll get into it yeah sure so I’m a copywriter and I’ve been working with

a copywriter and I’ve been working with

a copywriter and I’ve been working with Evan on copy for his new branding of his

Evan on copy for his new branding of his

Evan on copy for his new branding of his sights um and uh yeah my business is you

sights um and uh yeah my business is you

sights um and uh yeah my business is you so much and I’m excited to work with you

so much and I’m excited to work with you

so much and I’m excited to work with you Evan okay so I guess I recap and

Evan okay so I guess I recap and

Evan okay so I guess I recap and everything that said that’s happened

everything that said that’s happened

everything that said that’s happened since last couple months we’ve been

since last couple months we’ve been

since last couple months we’ve been working on coming up with a marketing

working on coming up with a marketing

working on coming up with a marketing pitch be able to clearly identify what

pitch be able to clearly identify what

pitch be able to clearly identify what is it you do so other people can

is it you do so other people can

is it you do so other people can understand it and connect to it so it’s

understand it and connect to it so it’s

understand it and connect to it so it’s not just words something that people

not just words something that people

not just words something that people feel I’m then actually going out there

feel I’m then actually going out there

feel I’m then actually going out there and starting to get clients built this

and starting to get clients built this

and starting to get clients built this business from the ground up so yeah how

business from the ground up so yeah how

business from the ground up so yeah how are we doing on the on the pitch good

are we doing on the on the pitch good

are we doing on the on the pitch good good so last time you and I talked um we

good so last time you and I talked um we

good so last time you and I talked um we talked a little bit about refining my

talked a little bit about refining my

talked a little bit about refining my pitch to kind of get a one word and we

pitch to kind of get a one word and we

pitch to kind of get a one word and we were kind of going back and forth

were kind of going back and forth

were kind of going back and forth between or I was going back and forth

between or I was going back and forth

between or I was going back and forth between touch and sexy because I feel

between touch and sexy because I feel

between touch and sexy because I feel like my copy that thing that

like my copy that thing that

like my copy that thing that differentiates my copy is that really

differentiates my copy is that really

differentiates my copy is that really lures people in and it makes it more

lures people in and it makes it more

lures people in and it makes it more enjoyable for people and so my whole

enjoyable for people and so my whole

enjoyable for people and so my whole thought was I help them sell something

thought was I help them sell something

thought was I help them sell something and I help but make it enjoyable for

and I help but make it enjoyable for

and I help but make it enjoyable for their customer so the idea was you know

their customer so the idea was you know

their customer so the idea was you know the work the thought behind touching and

the work the thought behind touching and

the work the thought behind touching and sexy was was that I really helped you

sexy was was that I really helped you

sexy was was that I really helped you touch out touched your customers and it

touch out touched your customers and it

touch out touched your customers and it can feel something and and after further

can feel something and and after further

can feel something and and after further thought since our last conversation I

thought since our last conversation I

thought since our last conversation I really have been thinking about like

really have been thinking about like

really have been thinking about like what I really enjoy

what I really enjoy

what I really enjoy we doing is and I touched on this before

we doing is and I touched on this before

we doing is and I touched on this before as I’ve called I call myself a dream

as I’ve called I call myself a dream

as I’ve called I call myself a dream teller because I really love to work

teller because I really love to work

teller because I really love to work with entrepreneurs and tell their dreams

with entrepreneurs and tell their dreams

with entrepreneurs and tell their dreams too right so the idea is I want you to

too right so the idea is I want you to

too right so the idea is I want you to express what your dreams are so that

express what your dreams are so that

express what your dreams are so that your customers can relate with that and

your customers can relate with that and

your customers can relate with that and then um feel like you’re you have a

then um feel like you’re you have a

then um feel like you’re you have a connection with them and so thinking

connection with them and so thinking

connection with them and so thinking more about that um I do feel like

more about that um I do feel like

more about that um I do feel like entrepreneur’s have a hard time like

entrepreneur’s have a hard time like

entrepreneur’s have a hard time like really express what their dreams are

really express what their dreams are

really express what their dreams are like they you know they they say that

like they you know they they say that

like they you know they they say that they want to have a business but they

they want to have a business but they

they want to have a business but they don’t didn’t know how to translate even

don’t didn’t know how to translate even

don’t didn’t know how to translate even further they don’t know how to make you

further they don’t know how to make you

further they don’t know how to make you get make it more tangible and I love to

get make it more tangible and I love to

get make it more tangible and I love to be able to write that like write the

be able to write that like write the

be able to write that like write the story about what they really want to do

story about what they really want to do

story about what they really want to do what their real desires are but they’re

what their real desires are but they’re

what their real desires are but they’re crazy dreams are right and so um I

crazy dreams are right and so um I

crazy dreams are right and so um I thought about that and what I really

thought about that and what I really

thought about that and what I really love to do is write fantasies and and

love to do is write fantasies and and

love to do is write fantasies and and fantasy is kind of like something that

fantasy is kind of like something that

fantasy is kind of like something that it’s kind of a fun word it might have

it’s kind of a fun word it might have

it’s kind of a fun word it might have some of the connotations that people

some of the connotations that people

some of the connotations that people don’t really think it’s related to

don’t really think it’s related to

don’t really think it’s related to business but I love it because I think

business but I love it because I think

business but I love it because I think it taps into what someone’s desires is

it taps into what someone’s desires is

it taps into what someone’s desires is you know not just necessarily what

you know not just necessarily what

you know not just necessarily what they’re with their dream is because

they’re with their dream is because

they’re with their dream is because dream has such different connotations

dream has such different connotations

dream has such different connotations but fantasy really leads into like what

but fantasy really leads into like what

but fantasy really leads into like what they really really want you know um and

they really really want you know um and

they really really want you know um and I feel like that’s really that that’s

I feel like that’s really that that’s

I feel like that’s really that that’s really what i do i think that’s what i

really what i do i think that’s what i

really what i do i think that’s what i do best so I think Venus T is my word in

do best so I think Venus T is my word in

do best so I think Venus T is my word in fact I know it’s my word okay whoa but

fact I know it’s my word okay whoa but

fact I know it’s my word okay whoa but we already have a couple people watching

we already have a couple people watching

we already have a couple people watching this is this is good um okay ya fantasy

this is this is good um okay ya fantasy

this is this is good um okay ya fantasy it’s interesting so fantasy to me it

it’s interesting so fantasy to me it

it’s interesting so fantasy to me it kind of seems like something that is

kind of seems like something that is

kind of seems like something that is unattainable you know like I really want

unattainable you know like I really want

unattainable you know like I really want that to happen but it’s it’s in a

that to happen but it’s it’s in a

that to happen but it’s it’s in a fantasy world but Tom no it’s good if

fantasy world but Tom no it’s good if

fantasy world but Tom no it’s good if you love it that’s like I’m all about

you love it that’s like I’m all about

you love it that’s like I’m all about believe and people will will question

believe and people will will question

believe and people will will question that and I don’t have any doubt like I

that and I don’t have any doubt like I

that and I don’t have any doubt like I can explain it and I love that word so

can explain it and I love that word so

can explain it and I love that word so if you know people are going to say

if you know people are going to say

if you know people are going to say fantasy what how does that make sense

fantasy what how does that make sense

fantasy what how does that make sense for someone who does copy so as long as

for someone who does copy so as long as

for someone who does copy so as long as it feels right the the way you talk

it feels right the the way you talk

it feels right the the way you talk about it may kind of change over time as

about it may kind of change over time as

about it may kind of change over time as you get used to express in it sure but

you get used to express in it sure but

you get used to express in it sure but it should feel like I somebody come said

it should feel like I somebody come said

it should feel like I somebody come said now

now

now is he’s not right for you you should

is he’s not right for you you should

is he’s not right for you you should feel like you’ve been wronged like

feel like you’ve been wronged like

feel like you’ve been wronged like that’s a that’s a big I love that right

that’s a that’s a big I love that right

that’s a that’s a big I love that right yeah is that they’re like is that I say

yeah is that they’re like is that I say

yeah is that they’re like is that I say now fantasy that’s too unrealistic for

now fantasy that’s too unrealistic for

now fantasy that’s too unrealistic for business owners and people you’re

business owners and people you’re

business owners and people you’re talking they wanted to sing fantasy I

talking they wanted to sing fantasy I

talking they wanted to sing fantasy I don’t know I like it because I think

don’t know I like it because I think

don’t know I like it because I think what it does it really taps into

what it does it really taps into

what it does it really taps into someone’s into someone’s desires right I

someone’s into someone’s desires right I

someone’s into someone’s desires right I help you write what you who you want to

help you write what you who you want to

help you write what you who you want to be the but I also tap into what your

be the but I also tap into what your

be the but I also tap into what your customers want to be you know I remind

customers want to be you know I remind

customers want to be you know I remind them of what their dreams are encouraged

them of what their dreams are encouraged

them of what their dreams are encouraged them to go after them and the idea is if

them to go after them and the idea is if

them to go after them and the idea is if someone reads your copy on your site

someone reads your copy on your site

someone reads your copy on your site they are like fulfilling their fantasy

they are like fulfilling their fantasy

they are like fulfilling their fantasy it feels more real to them and then it

it feels more real to them and then it

it feels more real to them and then it encourages them to go after it and if

encourages them to go after it and if

encourages them to go after it and if they’re encouraging the gaffer that

they’re encouraging the gaffer that

they’re encouraging the gaffer that means are taking action that means you

means are taking action that means you

means are taking action that means you know things are transpiring sales are

know things are transpiring sales are

know things are transpiring sales are happening right so um I don’t know it in

happening right so um I don’t know it in

happening right so um I don’t know it in that way I feel like it’s it’s perfect

that way I feel like it’s it’s perfect

that way I feel like it’s it’s perfect because I happen to it to what you

because I happen to it to what you

because I happen to it to what you really want as a business owner but also

really want as a business owner but also

really want as a business owner but also what your customers really want ok cool

what your customers really want ok cool

what your customers really want ok cool i like the passion this is a good start

i like the passion this is a good start

i like the passion this is a good start so that the next thing is now that you

so that the next thing is now that you

so that the next thing is now that you have that definition is when you are

have that definition is when you are

have that definition is when you are thinking about working with clients

thinking about working with clients

thinking about working with clients mm-hmm Oh will relate to that word very

mm-hmm Oh will relate to that word very

mm-hmm Oh will relate to that word very well and others will say you’re crazy

well and others will say you’re crazy

well and others will say you’re crazy sure and that’s a want the people say

sure and that’s a want the people say

sure and that’s a want the people say fantasy yes that’s what I want this is

fantasy yes that’s what I want this is

fantasy yes that’s what I want this is great I think of I don’t know why that

great I think of I don’t know why that

great I think of I don’t know why that that I don’t know a brand that thinks

that I don’t know a brand that thinks

that I don’t know a brand that thinks you know fantasy means fantasy to me but

you know fantasy means fantasy to me but

you know fantasy means fantasy to me but um I think of Disney where it’s make

um I think of Disney where it’s make

um I think of Disney where it’s make dreams come true sure yeah we’re

dreams come true sure yeah we’re

dreams come true sure yeah we’re somewhat when it connects with me so I

somewhat when it connects with me so I

somewhat when it connects with me so I their brain you can think of that is all

their brain you can think of that is all

their brain you can think of that is all about fantasy I mean the only brains I

about fantasy I mean the only brains I

about fantasy I mean the only brains I could think of are probably more or more

could think of are probably more or more

could think of are probably more or more sexual oriented right like a fantasy

sexual oriented right like a fantasy

sexual oriented right like a fantasy shop or something like that so that’s

shop or something like that so that’s

shop or something like that so that’s the one thing that kind of made me think

the one thing that kind of made me think

the one thing that kind of made me think gosh I’m not sure that that’s the term

gosh I’m not sure that that’s the term

gosh I’m not sure that that’s the term some business owners off but i think the

some business owners off but i think the

some business owners off but i think the other reason why i love the word fantasy

other reason why i love the word fantasy

other reason why i love the word fantasy is that i want to write a book I don’t

is that i want to write a book I don’t

is that i want to write a book I don’t know if I’ve ever mentioned that to you

know if I’ve ever mentioned that to you

know if I’ve ever mentioned that to you and the kind of genre of book i want to

and the kind of genre of book i want to

and the kind of genre of book i want to write touches on fantasy also so to me

write touches on fantasy also so to me

write touches on fantasy also so to me it just like fits me really well um and

it just like fits me really well um and

it just like fits me really well um and i think that like you said the right

i think that like you said the right

i think that like you said the right customers that are attracted to that

customers that are attracted to that

customers that are attracted to that word will hopefully you know feel

word will hopefully you know feel

word will hopefully you know feel connection to that too yeah does have

connection to that too yeah does have

connection to that too yeah does have that kind of connotation you know

that kind of connotation you know

that kind of connotation you know fantasy novel zara zara so people will

fantasy novel zara zara so people will

fantasy novel zara zara so people will associate it with that that kind of

associate it with that that kind of

associate it with that that kind of mentality um but but part of your role

mentality um but but part of your role

mentality um but but part of your role is also explaining how it’s more when i

is also explaining how it’s more when i

is also explaining how it’s more when i talked about believe people think it’s

talked about believe people think it’s

talked about believe people think it’s just believe in yourself like how great

just believe in yourself like how great

just believe in yourself like how great that’s what most people assume but it’s

that’s what most people assume but it’s

that’s what most people assume but it’s more than that for me it’s also believed

more than that for me it’s also believed

more than that for me it’s also believed that you’re doing the right thing mm-hmm

that you’re doing the right thing mm-hmm

that you’re doing the right thing mm-hmm I’m the business not just for money but

I’m the business not just for money but

I’m the business not just for money but because there’s something that needs to

because there’s something that needs to

because there’s something that needs to get done and you believe in that cause

get done and you believe in that cause

get done and you believe in that cause right then also believe that if you keep

right then also believe that if you keep

right then also believe that if you keep going you’ll be successful that even if

going you’ll be successful that even if

going you’ll be successful that even if if it’s you know you all you see is

if it’s you know you all you see is

if it’s you know you all you see is darkness around you and you’re not

darkness around you and you’re not

darkness around you and you’re not getting any momentum but if you believe

getting any momentum but if you believe

getting any momentum but if you believe if you keep going you’ll see the light

if you keep going you’ll see the light

if you keep going you’ll see the light at the end of the tunnel yeah all three

at the end of the tunnel yeah all three

at the end of the tunnel yeah all three components to believe for me where most

components to believe for me where most

components to believe for me where most people only see one it’s probably the

people only see one it’s probably the

people only see one it’s probably the same thing for you it’s a fantasy you

same thing for you it’s a fantasy you

same thing for you it’s a fantasy you know you have that side of you that most

know you have that side of you that most

know you have that side of you that most people will relate to but then but

people will relate to but then but

people will relate to but then but there’s two or three other things that

there’s two or three other things that

there’s two or three other things that it means to you you know expressing not

it means to you you know expressing not

it means to you you know expressing not clearly on your website and when you’re

clearly on your website and when you’re

clearly on your website and when you’re doing videos and talking about it some

doing videos and talking about it some

doing videos and talking about it some people understand yeah angry alright i’m

people understand yeah angry alright i’m

people understand yeah angry alright i’m writing this down Jim fan okay all right

writing this down Jim fan okay all right

writing this down Jim fan okay all right fantasy okay well it does it does elicit

fantasy okay well it does it does elicit

fantasy okay well it does it does elicit some it makes you think right it makes

some it makes you think right it makes

some it makes you think right it makes it puts you in a place it makes you feel

it puts you in a place it makes you feel

it puts you in a place it makes you feel something so that’s that’s good it

something so that’s that’s good it

something so that’s that’s good it wasn’t what I was expecting but that’s

wasn’t what I was expecting but that’s

wasn’t what I was expecting but that’s okay good okay that’s good so how can we

okay good okay that’s good so how can we

okay good okay that’s good so how can we start using that in then the stuff that

start using that in then the stuff that

start using that in then the stuff that you’re putting out you have your website

you’re putting out you have your website

you’re putting out you have your website he are you doing anything with your

he are you doing anything with your

he are you doing anything with your social media there’s not a lot i just

social media there’s not a lot i just

social media there’s not a lot i just have started doing a little bit um and I

have started doing a little bit um and I

have started doing a little bit um and I thought about maybe doing more of my

thought about maybe doing more of my

thought about maybe doing more of my facebook page i am on twitter um so i’m

facebook page i am on twitter um so i’m

facebook page i am on twitter um so i’m not doing a lot you know it’s funny I

not doing a lot you know it’s funny I

not doing a lot you know it’s funny I actually have I do have my website out

actually have I do have my website out

actually have I do have my website out and has some copy on there they actually

and has some copy on there they actually

and has some copy on there they actually do I have something that kind of

do I have something that kind of

do I have something that kind of reflects this philosophy of mine but

reflects this philosophy of mine but

reflects this philosophy of mine but doesn’t really come out instead of a

doesn’t really come out instead of a

doesn’t really come out instead of a fantasy so obvious I think it’d be good

fantasy so obvious I think it’d be good

fantasy so obvious I think it’d be good if I put a blog post out about that um

if I put a blog post out about that um

if I put a blog post out about that um and what’s really funny is someone

and what’s really funny is someone

and what’s really funny is someone recently contacted me they somehow found

recently contacted me they somehow found

recently contacted me they somehow found me through google and um hired me to do

me through google and um hired me to do

me through google and um hired me to do some copy ready for them so and one of

some copy ready for them so and one of

some copy ready for them so and one of the things that she said really spoke to

the things that she said really spoke to

the things that she said really spoke to her on my side was was the idea of being

her on my side was was the idea of being

her on my side was was the idea of being bold

bold

bold and finding pleasure in your life and so

and finding pleasure in your life and so

and finding pleasure in your life and so all that coming to me relays to fantasy

all that coming to me relays to fantasy

all that coming to me relays to fantasy as well so um so yeah I think I think

as well so um so yeah I think I think

as well so um so yeah I think I think you’re right though making that more

you’re right though making that more

you’re right though making that more clear on my website and talking about

clear on my website and talking about

clear on my website and talking about fantasy copy would be good to kind of

fantasy copy would be good to kind of

fantasy copy would be good to kind of help translate that word a little bit

help translate that word a little bit

help translate that word a little bit more yeah and you want people who will

more yeah and you want people who will

more yeah and you want people who will search for fantasy right and we may

search for fantasy right and we may

search for fantasy right and we may think they’re crazy like why am i

think they’re crazy like why am i

think they’re crazy like why am i searching for fantasy but it’s what

searching for fantasy but it’s what

searching for fantasy but it’s what comes up yeah so here’s an example I was

comes up yeah so here’s an example I was

comes up yeah so here’s an example I was looking for an artist for for my guides

looking for an artist for for my guides

looking for an artist for for my guides right so you’ve seen some of the guides

right so you’ve seen some of the guides

right so you’ve seen some of the guides yeah one of the guys is about thinking

yeah one of the guys is about thinking

yeah one of the guys is about thinking big and encouraging entrepreneurial so I

big and encouraging entrepreneurial so I

big and encouraging entrepreneurial so I wanted an artist to help me create a

wanted an artist to help me create a

wanted an artist to help me create a painting a digital portrait at the top

painting a digital portrait at the top

painting a digital portrait at the top that would reflect thinking big at the

that would reflect thinking big at the

that would reflect thinking big at the rest for whatever something something

rest for whatever something something

rest for whatever something something about thinking big so i’m i’m searching

about thinking big so i’m i’m searching

about thinking big so i’m i’m searching on google like thinking big artist right

on google like thinking big artist right

on google like thinking big artist right right your father something right and

right your father something right and

right your father something right and nothing came up and i was struggling so

nothing came up and i was struggling so

nothing came up and i was struggling so there are people who will be searching

there are people who will be searching

there are people who will be searching for this kind of stuff we’re looking for

for this kind of stuff we’re looking for

for this kind of stuff we’re looking for you know copywriter fantasy and you’ll

you know copywriter fantasy and you’ll

you know copywriter fantasy and you’ll come up now right if you put this on

come up now right if you put this on

come up now right if you put this on your website you make it all about that

your website you make it all about that

your website you make it all about that you’ll start to share left right so it’s

you’ll start to share left right so it’s

you’ll start to share left right so it’s great for the website um or the social

great for the website um or the social

great for the website um or the social media stuff what I love what I’d love

media stuff what I love what I’d love

media stuff what I love what I’d love for you to do is start building a

for you to do is start building a

for you to do is start building a movement around

movement around

movement around fantasy okay why this is important in

fantasy okay why this is important in

fantasy okay why this is important in your life why like what’s the mantra

your life why like what’s the mantra

your life why like what’s the mantra like what’s the fantasy mantra that you

like what’s the fantasy mantra that you

like what’s the fantasy mantra that you want people to connect with well I mean

want people to connect with well I mean

want people to connect with well I mean to me it means like making your penis

to me it means like making your penis

to me it means like making your penis he’s real because I feel like um once

he’s real because I feel like um once

he’s real because I feel like um once you write things down they become real I

you write things down they become real I

you write things down they become real I think you even talked about this in one

think you even talked about this in one

think you even talked about this in one of your recent videos you were talking

of your recent videos you were talking

of your recent videos you were talking about how people you know they say they

about how people you know they say they

about how people you know they say they want to be successful but they don’t

want to be successful but they don’t

want to be successful but they don’t have it contains abul right they don’t

have it contains abul right they don’t

have it contains abul right they don’t have like a business plan or whatever

have like a business plan or whatever

have like a business plan or whatever but it’s even more than a business plan

but it’s even more than a business plan

but it’s even more than a business plan it’s actually like having a story in

it’s actually like having a story in

it’s actually like having a story in front of you that makes you feel like

front of you that makes you feel like

front of you that makes you feel like you’re famous ease are coming real like

you’re famous ease are coming real like

you’re famous ease are coming real like that is super powerful and and can make

that is super powerful and and can make

that is super powerful and and can make things really happen for you in your

things really happen for you in your

things really happen for you in your life um and that’s kind of that’s kind

life um and that’s kind of that’s kind

life um and that’s kind of that’s kind of my mantra like you know when you

of my mantra like you know when you

of my mantra like you know when you write it down write down your fantasies

write it down write down your fantasies

write it down write down your fantasies they can they can become really you just

they can they can become really you just

they can they can become really you just have to it helps you feel them that’s

have to it helps you feel them that’s

have to it helps you feel them that’s good I like it I like it so what I’d

good I like it I like it so what I’d

good I like it I like it so what I’d love to see is this movement around

love to see is this movement around

love to see is this movement around fantasy that is built around you where

fantasy that is built around you where

fantasy that is built around you where you’re encouraging people to make their

you’re encouraging people to make their

you’re encouraging people to make their fantasies come through and part of that

fantasies come through and part of that

fantasies come through and part of that is what you do is copy writing but right

is what you do is copy writing but right

is what you do is copy writing but right it’s a powerful movement that you are

it’s a powerful movement that you are

it’s a powerful movement that you are helping to two lead and for people who

helping to two lead and for people who

helping to two lead and for people who maybe don’t feel they have a fantasy or

maybe don’t feel they have a fantasy or

maybe don’t feel they have a fantasy or are trying to find it right you can look

are trying to find it right you can look

are trying to find it right you can look to you as someone who inspires them and

to you as someone who inspires them and

to you as someone who inspires them and helps them okay content that you share

helps them okay content that you share

helps them okay content that you share I’d love for you to share work that

I’d love for you to share work that

I’d love for you to share work that you’re doing for people right work that

you’re doing for people right work that

you’re doing for people right work that you are helping people out with if it’s

you are helping people out with if it’s

you are helping people out with if it’s you know coffee on this on the side or

you know coffee on this on the side or

you know coffee on this on the side or this new client you have or whatever

this new client you have or whatever

this new client you have or whatever share some examples of it mm-hmm and

share some examples of it mm-hmm and

share some examples of it mm-hmm and explain how that relates to fantasy okay

explain how that relates to fantasy okay

explain how that relates to fantasy okay right so ideally now all of your clients

right so ideally now all of your clients

right so ideally now all of your clients somehow relate to fantasy because this

somehow relate to fantasy because this

somehow relate to fantasy because this is what you do you know you don’t want

is what you do you know you don’t want

is what you do you know you don’t want to write boring stuff that is not

to write boring stuff that is not

to write boring stuff that is not related to your mission yes right ah

related to your mission yes right ah

related to your mission yes right ah don’t like any artist and what you do is

don’t like any artist and what you do is

don’t like any artist and what you do is art you know it’s maybe not seen as art

art you know it’s maybe not seen as art

art you know it’s maybe not seen as art as much as a painter but what you’re

as much as a painter but what you’re

as much as a painter but what you’re treating this art you often have to

treating this art you often have to

treating this art you often have to explain your art

explain your art

explain your art just show how you got here and now that

just show how you got here and now that

just show how you got here and now that one will stand you better so if you’re

one will stand you better so if you’re

one will stand you better so if you’re creating a blog post your equate trading

creating a blog post your equate trading

creating a blog post your equate trading the tweet it’d be great to see what went

the tweet it’d be great to see what went

the tweet it’d be great to see what went into it so the creative process or how

into it so the creative process or how

into it so the creative process or how you included fantasy in this and and

you included fantasy in this and and

you included fantasy in this and and everything that you create now should be

everything that you create now should be

everything that you create now should be related to having people believe that

related to having people believe that

related to having people believe that their fantasies can come true right cool

their fantasies can come true right cool

their fantasies can come true right cool I love it then i’d love to see other

I love it then i’d love to see other

I love it then i’d love to see other things related to fantasy that also

things related to fantasy that also

things related to fantasy that also inspire you so it’s not just your work

inspire you so it’s not just your work

inspire you so it’s not just your work mm-hmm great it’s one thing but i love

mm-hmm great it’s one thing but i love

mm-hmm great it’s one thing but i love to see other if it’s quotes or pictures

to see other if it’s quotes or pictures

to see other if it’s quotes or pictures or books or sayings or famous people or

or books or sayings or famous people or

or books or sayings or famous people or a moment that happened you on the street

a moment that happened you on the street

a moment that happened you on the street or something yeah it’s the fantasy that

or something yeah it’s the fantasy that

or something yeah it’s the fantasy that you can share for your audience I love

you can share for your audience I love

you can share for your audience I love that idea yes so if you look at my

that idea yes so if you look at my

that idea yes so if you look at my twitter feed i’ll have i’ll have my own

twitter feed i’ll have i’ll have my own

twitter feed i’ll have i’ll have my own quotes and stuff on there but it’s also

quotes and stuff on there but it’s also

quotes and stuff on there but it’s also inspirational pictures or quotes or

inspirational pictures or quotes or

inspirational pictures or quotes or other stuff that relates to believe that

other stuff that relates to believe that

other stuff that relates to believe that that my audience likes so right at the

that my audience likes so right at the

that my audience likes so right at the beginning that’s you talking to yourself

beginning that’s you talking to yourself

beginning that’s you talking to yourself you know is like right right totally no

you know is like right right totally no

you know is like right right totally no I know is also in it helps keep you

I know is also in it helps keep you

I know is also in it helps keep you motivated when I when I read the quotes

motivated when I when I read the quotes

motivated when I when I read the quotes that I put out it keeps me believing in

that I put out it keeps me believing in

that I put out it keeps me believing in what I’m doing and so that hopefully

what I’m doing and so that hopefully

what I’m doing and so that hopefully will serve to inspire I mean that’s how

will serve to inspire I mean that’s how

will serve to inspire I mean that’s how you know you have the right word if the

you know you have the right word if the

you know you have the right word if the stuff that you’re sharing that’s about

stuff that you’re sharing that’s about

stuff that you’re sharing that’s about fantasy is still keeping your dream

fantasy is still keeping your dream

fantasy is still keeping your dream alive and what you want to build and

alive and what you want to build and

alive and what you want to build and making that dream of yours come true

making that dream of yours come true

making that dream of yours come true okay um so I mean it’s easy to get

okay um so I mean it’s easy to get

okay um so I mean it’s easy to get bogged down on overwhelmed with social

bogged down on overwhelmed with social

bogged down on overwhelmed with social media and all that stuff but it’d be

media and all that stuff but it’d be

media and all that stuff but it’d be great to see some kind of regular

great to see some kind of regular

great to see some kind of regular contribution that you can write even on

contribution that you can write even on

contribution that you can write even on Twitter like once a day if you could

Twitter like once a day if you could

Twitter like once a day if you could share something that relates to fantasy

share something that relates to fantasy

share something that relates to fantasy somehow it doesn’t have to be deep deep

somehow it doesn’t have to be deep deep

somehow it doesn’t have to be deep deep meaning yet you’re still kind of getting

meaning yet you’re still kind of getting

meaning yet you’re still kind of getting your feet wet and getting used to it

your feet wet and getting used to it

your feet wet and getting used to it sure but

sure but

sure but if fantasy is what you’re all about then

if fantasy is what you’re all about then

if fantasy is what you’re all about then there’s a lot of things in your life

there’s a lot of things in your life

there’s a lot of things in your life that are related to fantasy yeah well

that are related to fantasy yeah well

that are related to fantasy yeah well housing your your job your you know your

housing your your job your you know your

housing your your job your you know your business the books you read so it’s

business the books you read so it’s

business the books you read so it’s finding something on a regular basis to

finding something on a regular basis to

finding something on a regular basis to be able to share with your audience that

be able to share with your audience that

be able to share with your audience that relate to fantasy premium yeah I agree

relate to fantasy premium yeah I agree

relate to fantasy premium yeah I agree it’s funny because I think that a lot of

it’s funny because I think that a lot of

it’s funny because I think that a lot of people just are afraid to like really

people just are afraid to like really

people just are afraid to like really delve into what their fantasies are they

delve into what their fantasies are they

delve into what their fantasies are they you know they sort of have them but then

you know they sort of have them but then

you know they sort of have them but then they just like they’re afraid to have

they just like they’re afraid to have

they just like they’re afraid to have them for some reason they don’t think

them for some reason they don’t think

them for some reason they don’t think that they can have a dream or they think

that they can have a dream or they think

that they can have a dream or they think it’s too big of a dream like you’re a

it’s too big of a dream like you’re a

it’s too big of a dream like you’re a same think big or or whatnot and I think

same think big or or whatnot and I think

same think big or or whatnot and I think you can even have little fantasies and

you can even have little fantasies and

you can even have little fantasies and they can come true like I mean I’ve

they can come true like I mean I’ve

they can come true like I mean I’ve started doing this since I thought of

started doing this since I thought of

started doing this since I thought of the word fantasy I’ve literally started

the word fantasy I’ve literally started

the word fantasy I’ve literally started writing myself small fantasies and it’s

writing myself small fantasies and it’s

writing myself small fantasies and it’s amazing how many of them have come true

amazing how many of them have come true

amazing how many of them have come true I mean just little things um if they

I mean just little things um if they

I mean just little things um if they manifested themselves so I really

manifested themselves so I really

manifested themselves so I really believe this like if you write it down

believe this like if you write it down

believe this like if you write it down and you have them you focus on them they

and you have them you focus on them they

and you have them you focus on them they come true unlike that message to if you

come true unlike that message to if you

come true unlike that message to if you write it down your that’s like your

write it down your that’s like your

write it down your that’s like your first step to making it happen yeah

first step to making it happen yeah

first step to making it happen yeah that’s something that could help inspire

that’s something that could help inspire

that’s something that could help inspire and encourage people who don’t believe

and encourage people who don’t believe

and encourage people who don’t believe that it’s gonna happen yeah we’re

that it’s gonna happen yeah we’re

that it’s gonna happen yeah we’re helping them with that very first step

helping them with that very first step

helping them with that very first step um that’s great i love that that can be

um that’s great i love that that can be

um that’s great i love that that can be like a repeating theme and whatever you

like a repeating theme and whatever you

like a repeating theme and whatever you know it sparks you can write something

know it sparks you can write something

know it sparks you can write something about it yeah okay this is cool this is

about it yeah okay this is cool this is

about it yeah okay this is cool this is good this is a good start um how are we

good this is a good start um how are we

good this is a good start um how are we doing with all the other stuff that the

doing with all the other stuff that the

doing with all the other stuff that the companies are following up with the spa

companies are following up with the spa

companies are following up with the spa client the local companies all that

client the local companies all that

client the local companies all that stuff it’s coming along good I feel like

stuff it’s coming along good I feel like

stuff it’s coming along good I feel like I’ve got some momentum going which is

I’ve got some momentum going which is

I’ve got some momentum going which is awesome um I felt like I was sort of

awesome um I felt like I was sort of

awesome um I felt like I was sort of dragging a little bit because as some of

dragging a little bit because as some of

dragging a little bit because as some of the companies I was reaching out to you

the companies I was reaching out to you

the companies I was reaching out to you know we’re like oh I y’all give you the

know we’re like oh I y’all give you the

know we’re like oh I y’all give you the names that person such and such you know

names that person such and such you know

names that person such and such you know you know i’ll email you back and I

you know i’ll email you back and I

you know i’ll email you back and I finally just started you know actually

finally just started you know actually

finally just started you know actually you kind of inspired me one of your

you kind of inspired me one of your

you kind of inspired me one of your videos you said something like do

videos you said something like do

videos you said something like do something every day I do something small

something every day I do something small

something every day I do something small and I was like yeah let’s do something

and I was like yeah let’s do something

and I was like yeah let’s do something small just go into you know business

small just go into you know business

small just go into you know business owners and just see if I can talk them

owners and just see if I can talk them

owners and just see if I can talk them and and so I’ve been trying to you know

and and so I’ve been trying to you know

and and so I’ve been trying to you know three or four times a week just go look

three or four times a week just go look

three or four times a week just go look this about local business owner that I

this about local business owner that I

this about local business owner that I don’t know i mean i know a lot of it

don’t know i mean i know a lot of it

don’t know i mean i know a lot of it centers for my current job but I thought

centers for my current job but I thought

centers for my current job but I thought to really build momentum just talking to

to really build momentum just talking to

to really build momentum just talking to more people and and this have been

more people and and this have been

more people and and this have been helpful i’ve met a few business owners

helpful i’ve met a few business owners

helpful i’ve met a few business owners and you know a lot of them said oh it’s

and you know a lot of them said oh it’s

and you know a lot of them said oh it’s the holidays come back and see me in

the holidays come back and see me in

the holidays come back and see me in january which is growing but i feel like

january which is growing but i feel like

january which is growing but i feel like i got the momentum going and so um so

i got the momentum going and so um so

i got the momentum going and so um so I’m talking to local business owners and

I’m talking to local business owners and

I’m talking to local business owners and I’m still in process of I know one of

I’m still in process of I know one of

I’m still in process of I know one of your suggestions was to write some copy

your suggestions was to write some copy

your suggestions was to write some copy for an aspirational company like a

for an aspirational company like a

for an aspirational company like a bigger company so I’m still in process

bigger company so I’m still in process

bigger company so I’m still in process of writing that copy and I haven’t done

of writing that copy and I haven’t done

of writing that copy and I haven’t done the video yet for that but I definitely

the video yet for that but I definitely

the video yet for that but I definitely want to do that um but I definitely feel

want to do that um but I definitely feel

want to do that um but I definitely feel like there’s momentum going which is

like there’s momentum going which is

like there’s momentum going which is awesome ok have you thought about who

awesome ok have you thought about who

awesome ok have you thought about who that company is going to be yeah well I

that company is going to be yeah well I

that company is going to be yeah well I really like the idea um the true and

really like the idea um the true and

really like the idea um the true and company is the name of the business it’s

company is the name of the business it’s

company is the name of the business it’s a lingerie company and they have some

a lingerie company and they have some

a lingerie company and they have some good copy on their main website but when

good copy on their main website but when

good copy on their main website but when you look at the product descriptions

you look at the product descriptions

you look at the product descriptions they’re kind of boring um and I think a

they’re kind of boring um and I think a

they’re kind of boring um and I think a lingerie company is a great company to

lingerie company is a great company to

lingerie company is a great company to write EST kappa far right right that’s

write EST kappa far right right that’s

write EST kappa far right right that’s good i like it yeah yeah because their

good i like it yeah yeah because their

good i like it yeah yeah because their copy for their um their products are

copy for their um their products are

copy for their um their products are it’s kind of boring just as a

it’s kind of boring just as a

it’s kind of boring just as a description you know of the different

description you know of the different

description you know of the different items and it there’s so much room there

items and it there’s so much room there

items and it there’s so much room there to buy a story like to try a little mini

to buy a story like to try a little mini

to buy a story like to try a little mini story for each item so that’s kind of

story for each item so that’s kind of

story for each item so that’s kind of what my goal is cool have you approached

what my goal is cool have you approached

what my goal is cool have you approached them yet no I have not you don’t know

them yet no I have not you don’t know

them yet no I have not you don’t know anybody there no I know nobody there are

anybody there no I know nobody there are

anybody there no I know nobody there are they local no they’re not okay yeah okay

they local no they’re not okay yeah okay

they local no they’re not okay yeah okay this was this is the aspirational client

this was this is the aspirational client

this was this is the aspirational client we’re gonna make a video and then show

we’re gonna make a video and then show

we’re gonna make a video and then show them what you’re exactly yeah okay so

them what you’re exactly yeah okay so

them what you’re exactly yeah okay so when is that going to be ready um I’ll

when is that going to be ready um I’ll

when is that going to be ready um I’ll have it ready but next time we talk

have it ready but next time we talk

have it ready but next time we talk how’s that I said that last time but i

how’s that I said that last time but i

how’s that I said that last time but i think i’m looking at my notes i’m pretty

think i’m looking at my notes i’m pretty

think i’m looking at my notes i’m pretty sure that’s what you said last night it

sure that’s what you said last night it

sure that’s what you said last night it is what i said last one but i have to

is what i said last one but i have to

is what i said last one but i have to say i got a little distracted with the

say i got a little distracted with the

say i got a little distracted with the famous TV which it which is okay because

famous TV which it which is okay because

famous TV which it which is okay because i feel like it um it put me in the right

i feel like it um it put me in the right

i feel like it um it put me in the right direction and feel like enough you know

direction and feel like enough you know

direction and feel like enough you know now it’s like I know what I’m doing it’s

now it’s like I know what I’m doing it’s

now it’s like I know what I’m doing it’s good enough Nick that company before you

good enough Nick that company before you

good enough Nick that company before you pick the word fantasy it’s it’s

pick the word fantasy it’s it’s

pick the word fantasy it’s it’s interesting yeah yeah so I felt it I

interesting yeah yeah so I felt it I

interesting yeah yeah so I felt it I felt it was the right company so yeah

felt it was the right company so yeah

felt it was the right company so yeah yeah cool and I not talk to my client

yeah cool and I not talk to my client

yeah cool and I not talk to my client and friend willow at ma

and friend willow at ma

and friend willow at ma will mean up modern apothecary and she

will mean up modern apothecary and she

will mean up modern apothecary and she has an awesome natural skincare line um

has an awesome natural skincare line um

has an awesome natural skincare line um and she also she has a website up with

and she also she has a website up with

and she also she has a website up with products but no descriptions and a

products but no descriptions and a

products but no descriptions and a similar kind of thing as she knows kind

similar kind of thing as she knows kind

similar kind of thing as she knows kind of where my goals are and um my ideas of

of where my goals are and um my ideas of

of where my goals are and um my ideas of actually she had touched on fantasy a

actually she had touched on fantasy a

actually she had touched on fantasy a little bit with her and she loves it so

little bit with her and she loves it so

little bit with her and she loves it so I’m gonna be running some part

I’m gonna be running some part

I’m gonna be running some part descriptions for her on her website tail

descriptions for her on her website tail

descriptions for her on her website tail cool that’s great my goal for you I

cool that’s great my goal for you I

cool that’s great my goal for you I would love to see this fantasy movement

would love to see this fantasy movement

would love to see this fantasy movement take off so it becomes a marketing

take off so it becomes a marketing

take off so it becomes a marketing magnet for you so you’re not constantly

magnet for you so you’re not constantly

magnet for you so you’re not constantly having to go out to talk to businesses

having to go out to talk to businesses

having to go out to talk to businesses but people will self identify and say

but people will self identify and say

but people will self identify and say wow this is great i love what this woman

wow this is great i love what this woman

wow this is great i love what this woman stands for and we need to hire this

stands for and we need to hire this

stands for and we need to hire this person yeah so okay yeah in the movement

person yeah so okay yeah in the movement

person yeah so okay yeah in the movement cool so what can you do on your website

cool so what can you do on your website

cool so what can you do on your website to bring fantasy into it little more to

to bring fantasy into it little more to

to bring fantasy into it little more to have that word show up and people

have that word show up and people

have that word show up and people quickly understand this is about fantasy

quickly understand this is about fantasy

quickly understand this is about fantasy and copywriting well i think immediately

and copywriting well i think immediately

and copywriting well i think immediately i could probably um have a tagline of

i could probably um have a tagline of

i could probably um have a tagline of some sort up near the top that says it

some sort up near the top that says it

some sort up near the top that says it right away somehow um because right now

right away somehow um because right now

right away somehow um because right now it just says emotion touched copywriting

it just says emotion touched copywriting

it just says emotion touched copywriting sure so I could rephrase that a little

sure so I could rephrase that a little

sure so I could rephrase that a little bit so it’s more about Tennessee right

bit so it’s more about Tennessee right

bit so it’s more about Tennessee right so now you’re different right because

so now you’re different right because

so now you’re different right because every copywriter will say well I like to

every copywriter will say well I like to

every copywriter will say well I like to put emotion into my copy nobody without

put emotion into my copy nobody without

put emotion into my copy nobody without fantasy yeah what this is good you’re

fantasy yeah what this is good you’re

fantasy yeah what this is good you’re different I like it it’s good okay um I

different I like it it’s good okay um I

different I like it it’s good okay um I don’t want you to go and spend tons of

don’t want you to go and spend tons of

don’t want you to go and spend tons of money on on fixing up your website is

money on on fixing up your website is

money on on fixing up your website is there something easy that you can do

there something easy that you can do

there something easy that you can do like can you do that yourself or is it a

like can you do that yourself or is it a

like can you do that yourself or is it a quick fix that you can have your person

quick fix that you can have your person

quick fix that you can have your person do yeah that’s just like quick sex I’m

do yeah that’s just like quick sex I’m

do yeah that’s just like quick sex I’m sure okay yeah cool uh and then I guess

sure okay yeah cool uh and then I guess

sure okay yeah cool uh and then I guess gearing the whole home page copy towards

gearing the whole home page copy towards

gearing the whole home page copy towards fantasy yeah i agree and there’s i think

fantasy yeah i agree and there’s i think

fantasy yeah i agree and there’s i think the coffee on there’s really weird more

the coffee on there’s really weird more

the coffee on there’s really weird more towards the name you so much um which i

towards the name you so much um which i

towards the name you so much um which i still like but i think i could i could

still like but i think i could i could

still like but i think i could i could rephrase a little bit so that it does

rephrase a little bit so that it does

rephrase a little bit so that it does fit in my fantasy okay cool so can that

fit in my fantasy okay cool so can that

fit in my fantasy okay cool so can that happen when’s that gonna happen that

happen when’s that gonna happen that

happen when’s that gonna happen that will happen this week

will happen this week

will happen this week right good this week and then the social

right good this week and then the social

right good this week and then the social media stop so you already have your

media stop so you already have your

media stop so you already have your account set up just not using them mmhmm

account set up just not using them mmhmm

account set up just not using them mmhmm yeah that’s why it’s off your name or

yeah that’s why it’s off your name or

yeah that’s why it’s off your name or you so much or what well yeah it’s under

you so much or what well yeah it’s under

you so much or what well yeah it’s under a rock star jen which is another name

a rock star jen which is another name

a rock star jen which is another name that I’ve used a lot um so I might

that I’ve used a lot um so I might

that I’ve used a lot um so I might change that I don’t know if I should

change that I don’t know if I should

change that I don’t know if I should change the net what do you think should

change the net what do you think should

change the net what do you think should i change the name you would make sense

i change the name you would make sense

i change the name you would make sense to change my name so it actually has

to change my name so it actually has

to change my name so it actually has dynasty in there I’m like a Twitter

dynasty in there I’m like a Twitter

dynasty in there I’m like a Twitter account let’s put our handle um I like

account let’s put our handle um I like

account let’s put our handle um I like building personal brands ya know so I

building personal brands ya know so I

building personal brands ya know so I like you’ve been your name unless that’s

like you’ve been your name unless that’s

like you’ve been your name unless that’s already taken it’s hard to get Twitter

already taken it’s hard to get Twitter

already taken it’s hard to get Twitter accounts now yeah um but I track the

accounts now yeah um but I track the

accounts now yeah um but I track the Evan Carmichael on everything and I

Evan Carmichael on everything and I

Evan Carmichael on everything and I people know that I Stanford believe not

people know that I Stanford believe not

people know that I Stanford believe not comes out and everything that that I

comes out and everything that that I

comes out and everything that that I could but it’s kind of so you’ve got

could but it’s kind of so you’ve got

could but it’s kind of so you’ve got fantasy you’ve got rock star John you’ve

fantasy you’ve got rock star John you’ve

fantasy you’ve got rock star John you’ve got you so much I how many different

got you so much I how many different

got you so much I how many different things you want people to remember right

things you want people to remember right

things you want people to remember right like rock star jen like rock star means

like rock star jen like rock star means

like rock star jen like rock star means something else yeah right I mean it can

something else yeah right I mean it can

something else yeah right I mean it can be tied into fantasy like you want to be

be tied into fantasy like you want to be

be tied into fantasy like you want to be a rock star or something whatever I but

a rock star or something whatever I but

a rock star or something whatever I but it it’s kind of holding two separate

it it’s kind of holding two separate

it it’s kind of holding two separate thoughts it’s not as easy to communicate

thoughts it’s not as easy to communicate

thoughts it’s not as easy to communicate yeah I agree especially if you’re at the

yeah I agree especially if you’re at the

yeah I agree especially if you’re at the early stages and you don’t have a lot of

early stages and you don’t have a lot of

early stages and you don’t have a lot of followers or any kind of activity to

followers or any kind of activity to

followers or any kind of activity to switch it up now is probably the best

switch it up now is probably the best

switch it up now is probably the best time to do it yeah i would probably

time to do it yeah i would probably

time to do it yeah i would probably switch it to either your name mm-hmm or

switch it to either your name mm-hmm or

switch it to either your name mm-hmm or fantasy gin or something like that

fantasy gin or something like that

fantasy gin or something like that something that something like you should

something that something like you should

something that something like you should get excited by looking at it yeah he’s

get excited by looking at it yeah he’s

get excited by looking at it yeah he’s even you so much uh you asking people to

even you so much uh you asking people to

even you so much uh you asking people to remember you so much and your name and

remember you so much and your name and

remember you so much and your name and fantasy so that already is yeah i agree

fantasy so that already is yeah i agree

fantasy so that already is yeah i agree because closer to my name they’ll be

because closer to my name they’ll be

because closer to my name they’ll be awesome I know Jennifer price is taken

awesome I know Jennifer price is taken

awesome I know Jennifer price is taken and you so much has also taken um but I

and you so much has also taken um but I

and you so much has also taken um but I thought about doing Jen so much um but

thought about doing Jen so much um but

thought about doing Jen so much um but yeah i’ll play with it i’ll play with a

yeah i’ll play with it i’ll play with a

yeah i’ll play with it i’ll play with a name that I think works but I do like

name that I think works but I do like

name that I think works but I do like the idea of brandy myself and then

the idea of brandy myself and then

the idea of brandy myself and then having fantasy is as

having fantasy is as

having fantasy is as message mm-hmm like you so much uh at

message mm-hmm like you so much uh at

message mm-hmm like you so much uh at least to me maybe you tie it in like it

least to me maybe you tie it in like it

least to me maybe you tie it in like it has to tie in somehow because you

has to tie in somehow because you

has to tie in somehow because you created this and you’re all about

created this and you’re all about

created this and you’re all about fantasy so relates somehow but it seems

fantasy so relates somehow but it seems

fantasy so relates somehow but it seems like a different concept yeah but

like a different concept yeah but

like a different concept yeah but usually you so much as like you could

usually you so much as like you could

usually you so much as like you could you can fulfill your fantasies you know

you can fulfill your fantasies you know

you can fulfill your fantasies you know mean it’s all about you you know mm-hmm

mean it’s all about you you know mm-hmm

mean it’s all about you you know mm-hmm but yeah I need to think about that more

but yeah I need to think about that more

but yeah I need to think about that more the language around that yeah you know

the language around that yeah you know

the language around that yeah you know what when I started my business and my

what when I started my business and my

what when I started my business and my website was off of my name and and and

website was off of my name and and and

website was off of my name and and and for a long time I actually regretted it

for a long time I actually regretted it

for a long time I actually regretted it because it was just a personal website

because it was just a personal website

because it was just a personal website at the start and I just talked about

at the start and I just talked about

at the start and I just talked about where I was from and what I was doing

where I was from and what I was doing

where I was from and what I was doing and it was was not a business and I just

and it was was not a business and I just

and it was was not a business and I just used it because it was convenient and

used it because it was convenient and

used it because it was convenient and and then I regret it like I wish I used

and then I regret it like I wish I used

and then I regret it like I wish I used entrepreneur in there somehow or small

entrepreneur in there somehow or small

entrepreneur in there somehow or small business expert or something like that

business expert or something like that

business expert or something like that in my domain name I and now i’m so glad

in my domain name I and now i’m so glad

in my domain name I and now i’m so glad that i didn’t yeah because the personal

that i didn’t yeah because the personal

that i didn’t yeah because the personal brand is so powerful great you can make

brand is so powerful great you can make

brand is so powerful great you can make it built around you and people get to

it built around you and people get to

it built around you and people get to know you your face they see you on

know you your face they see you on

know you your face they see you on videos they hear your message it makes

videos they hear your message it makes

videos they hear your message it makes it a lot easier to want to work with you

it a lot easier to want to work with you

it a lot easier to want to work with you want to share what you’re doing ah so it

want to share what you’re doing ah so it

want to share what you’re doing ah so it is a concern it’s nice to have some kind

is a concern it’s nice to have some kind

is a concern it’s nice to have some kind of consistency across the board with

of consistency across the board with

of consistency across the board with your social media stuff hey Greg what do

your social media stuff hey Greg what do

your social media stuff hey Greg what do you think I want you to think of you so

you think I want you to think of you so

you think I want you to think of you so much like to me i have my own my own

much like to me i have my own my own

much like to me i have my own my own feelings and thoughts around that but uh

feelings and thoughts around that but uh

feelings and thoughts around that but uh you summer i guess my first i would be

you summer i guess my first i would be

you summer i guess my first i would be you could you could do so much you could

you could you could do so much you could

you could you could do so much you could be so much its kind of uplifting and it

be so much its kind of uplifting and it

be so much its kind of uplifting and it does relate to fantasy like you wouldn’t

does relate to fantasy like you wouldn’t

does relate to fantasy like you wouldn’t pick something that’s totally opposite

pick something that’s totally opposite

pick something that’s totally opposite of fantasy because you made it so right

of fantasy because you made it so right

of fantasy because you made it so right yes but it’s like is that the main

yes but it’s like is that the main

yes but it’s like is that the main things that your main message or not um

things that your main message or not um

things that your main message or not um you know I wouldn’t associate it to a

you know I wouldn’t associate it to a

you know I wouldn’t associate it to a copywriter but that’s fine like you the

copywriter but that’s fine like you the

copywriter but that’s fine like you the whole point here is to get a feeling and

whole point here is to get a feeling and

whole point here is to get a feeling and then you inject what your specialty is

then you inject what your specialty is

then you inject what your specialty is to help them agree yeah I did try to

to help them agree yeah I did try to

to help them agree yeah I did try to work the copy some how to incorporate

work the copy some how to incorporate

work the copy some how to incorporate you so much into fantasy but the social

you so much into fantasy but the social

you so much into fantasy but the social media stuff becomes an issue where you

media stuff becomes an issue where you

media stuff becomes an issue where you don’t have mm-hmm thank you so much or

don’t have mm-hmm thank you so much or

don’t have mm-hmm thank you so much or or your name right right domain like

or your name right right domain like

or your name right right domain like your name calm no I don’t I don’t even

your name calm no I don’t I don’t even

your name calm no I don’t I don’t even know if it’s available I don’t know if

know if it’s available I don’t know if

know if it’s available I don’t know if I’ve look that up I’ve looked up uh

I’ve look that up I’ve looked up uh

I’ve look that up I’ve looked up uh other names around Jen but um that’s

other names around Jen but um that’s

other names around Jen but um that’s interesting I don’t know yeah or or or

interesting I don’t know yeah or or or

interesting I don’t know yeah or or or Jen inside a Jennifer hey right ah the

Jen inside a Jennifer hey right ah the

Jen inside a Jennifer hey right ah the domain is for sale Jennifer priced homes

domain is for sale Jennifer priced homes

domain is for sale Jennifer priced homes for sale anyway yeah yeah or second

for sale anyway yeah yeah or second

for sale anyway yeah yeah or second could write my name jen into into you so

could write my name jen into into you so

could write my name jen into into you so much are into fantasy somehow i like

much are into fantasy somehow i like

much are into fantasy somehow i like that idea or do you have a middle

that idea or do you have a middle

that idea or do you have a middle initial or name really yeah my middle

initial or name really yeah my middle

initial or name really yeah my middle name is Laura which is my daughter’s

name is Laura which is my daughter’s

name is Laura which is my daughter’s name to that would be kind of confusing

name to that would be kind of confusing

name to that would be kind of confusing well you could be like jenn l price or

well you could be like jenn l price or

well you could be like jenn l price or something right or gentle ooo look

something right or gentle ooo look

something right or gentle ooo look that’s my mom calls me yes as long as

that’s my mom calls me yes as long as

that’s my mom calls me yes as long as comfortable use like you’re fine with

comfortable use like you’re fine with

comfortable use like you’re fine with Jenna Jennifer some people like do not

Jenna Jennifer some people like do not

Jenna Jennifer some people like do not call me Jen you know right right so

call me Jen you know right right so

call me Jen you know right right so that’s fine um but if you’re okay with

that’s fine um but if you’re okay with

that’s fine um but if you’re okay with that that being your name then it might

that that being your name then it might

that that being your name then it might be worth looking at you can get all of

be worth looking at you can get all of

be worth looking at you can get all of those across the board and the domain

those across the board and the domain

those across the board and the domain name mm-hmm you know people I guess are

name mm-hmm you know people I guess are

name mm-hmm you know people I guess are finding your website as illustrated by

finding your website as illustrated by

finding your website as illustrated by that client that just came in yeah but

that client that just came in yeah but

that client that just came in yeah but this is still like round stage right

this is still like round stage right

this is still like round stage right this is still so early and having

this is still so early and having

this is still so early and having something powerful and easy to share

something powerful and easy to share

something powerful and easy to share goes a long way to helping word about

goes a long way to helping word about

goes a long way to helping word about spread for you I agree okay I’m gonna

spread for you I agree okay I’m gonna

spread for you I agree okay I’m gonna write that thing okay it gets me names

write that thing okay it gets me names

write that thing okay it gets me names social-media handles okay and then what

social-media handles okay and then what

social-media handles okay and then what about thinking on the types of content

about thinking on the types of content

about thinking on the types of content that you can create so you can start I

that you can create so you can start I

that you can create so you can start I mean you can even start now with

mean you can even start now with

mean you can even start now with whatever you have and then if you switch

whatever you have and then if you switch

whatever you have and then if you switch your account tell you’re moving but what

your account tell you’re moving but what

your account tell you’re moving but what kind

kind

kind think about Facebook or Twitter what can

think about Facebook or Twitter what can

think about Facebook or Twitter what can you share that relates to fantasy that

you share that relates to fantasy that

you share that relates to fantasy that will help people who believe in the same

will help people who believe in the same

will help people who believe in the same thing feel inspired and ready to act on

thing feel inspired and ready to act on

thing feel inspired and ready to act on something yeah I mean I love the idea of

something yeah I mean I love the idea of

something yeah I mean I love the idea of finding quotes to share on twitter and

finding quotes to share on twitter and

finding quotes to share on twitter and also um on facebook i know people on

also um on facebook i know people on

also um on facebook i know people on facebook love like the little you know

facebook love like the little you know

facebook love like the little you know like infographics are you know a little

like infographics are you know a little

like infographics are you know a little you know graphics up quotes versus just

you know graphics up quotes versus just

you know graphics up quotes versus just actually putting something on Twitter

actually putting something on Twitter

actually putting something on Twitter but it’d be cool if i could find like

but it’d be cool if i could find like

but it’d be cool if i could find like other content across some other websites

other content across some other websites

other content across some other websites that talk about fantasy or dreams coming

that talk about fantasy or dreams coming

that talk about fantasy or dreams coming true or writing things down um that I

true or writing things down um that I

true or writing things down um that I could put links on from Twitter for sure

could put links on from Twitter for sure

could put links on from Twitter for sure and Facebook really yeah um you don’t

and Facebook really yeah um you don’t

and Facebook really yeah um you don’t have to go out and create your own stuff

have to go out and create your own stuff

have to go out and create your own stuff yet you know time and budget is always

yet you know time and budget is always

yet you know time and budget is always an issue you know yeah so when you’re

an issue you know yeah so when you’re

an issue you know yeah so when you’re sure we’ll hire somebody to make these

sure we’ll hire somebody to make these

sure we’ll hire somebody to make these for you it’s okay to share with your day

for you it’s okay to share with your day

for you it’s okay to share with your day out there mm-hmm um I liked the story

out there mm-hmm um I liked the story

out there mm-hmm um I liked the story idea and especially if you can also

idea and especially if you can also

idea and especially if you can also hashtag the author or at single the

hashtag the author or at single the

hashtag the author or at single the author yeah you’re sharing your stunt

author yeah you’re sharing your stunt

author yeah you’re sharing your stunt their stuff and like a quick sentence as

their stuff and like a quick sentence as

their stuff and like a quick sentence as to why you like it because yeah we’re

to why you like it because yeah we’re

to why you like it because yeah we’re also going to be of like mine to you

also going to be of like mine to you

also going to be of like mine to you because they wrote something that you

because they wrote something that you

because they wrote something that you enjoy and just getting on their radar

enjoy and just getting on their radar

enjoy and just getting on their radar screen could lead to something right the

screen could lead to something right the

screen could lead to something right the other thing I could do and I’ve talked

other thing I could do and I’ve talked

other thing I could do and I’ve talked about this little bit with Jason is just

about this little bit with Jason is just

about this little bit with Jason is just right like a little mini entrepreneur um

right like a little mini entrepreneur um

right like a little mini entrepreneur um fantasies like sort of that are related

fantasies like sort of that are related

fantasies like sort of that are related to um you know businesses that might

to um you know businesses that might

to um you know businesses that might want to hire me um you know what are

want to hire me um you know what are

want to hire me um you know what are some of their fantasies and kind of like

some of their fantasies and kind of like

some of their fantasies and kind of like so they can connect with that somehow um

so they can connect with that somehow um

so they can connect with that somehow um you know I don’t know if that makes

you know I don’t know if that makes

you know I don’t know if that makes sense to put on my side somewhere or if

sense to put on my side somewhere or if

sense to put on my side somewhere or if it’s um you know i’m not sure but i love

it’s um you know i’m not sure but i love

it’s um you know i’m not sure but i love the idea yeah it should be something

the idea yeah it should be something

the idea yeah it should be something that gets you excited like if you read

that gets you excited like if you read

that gets you excited like if you read it you say yeah that’s that’s hashtag

it you say yeah that’s that’s hashtag

it you say yeah that’s that’s hashtag fantasy right like you get to define

fantasy right like you get to define

fantasy right like you get to define what hashtag fantasy is right well

what hashtag fantasy is right well

what hashtag fantasy is right well sharing that so if you write something

sharing that so if you write something

sharing that so if you write something and that’s that

and that’s that

and that’s that what it embodies and yeah you want to

what it embodies and yeah you want to

what it embodies and yeah you want to share it not everything that you share

share it not everything that you share

share it not everything that you share has to be related to you right and copy

has to be related to you right and copy

has to be related to you right and copy right that’s part of it and you’re

right that’s part of it and you’re

right that’s part of it and you’re sharing your copywriting success and

sharing your copywriting success and

sharing your copywriting success and stories but sharing things that inspire

stories but sharing things that inspire

stories but sharing things that inspire you whatever you are great like that’s

you whatever you are great like that’s

you whatever you are great like that’s what’s going to help spread it to right

what’s going to help spread it to right

what’s going to help spread it to right so what’s what’s reasonable could you do

so what’s what’s reasonable could you do

so what’s what’s reasonable could you do like one thing a week that you can post

like one thing a week that you can post

like one thing a week that you can post the Facebook or Twitter yeah okay I mean

the Facebook or Twitter yeah okay I mean

the Facebook or Twitter yeah okay I mean ideally I’d like to get you to once a

ideally I’d like to get you to once a

ideally I’d like to get you to once a day or even more than that but yeah I

day or even more than that but yeah I

day or even more than that but yeah I don’t be too much and then you’re not

don’t be too much and then you’re not

don’t be too much and then you’re not doing anything right right I drew I

doing anything right right I drew I

doing anything right right I drew I agree but I could I think I could easily

agree but I could I think I could easily

agree but I could I think I could easily do two or three week I mean I guess one

do two or three week I mean I guess one

do two or three week I mean I guess one week is a giggle and then hopefully I’ll

week is a giggle and then hopefully I’ll

week is a giggle and then hopefully I’ll exceed that yeah yeah cuz they you ever

exceed that yeah yeah cuz they you ever

exceed that yeah yeah cuz they you ever share any other people’s content that to

share any other people’s content that to

share any other people’s content that to me seems like I could easily do that you

me seems like I could easily do that you

me seems like I could easily do that you know a couple of times a week versus

know a couple of times a week versus

know a couple of times a week versus join my own like once a week to me is it

join my own like once a week to me is it

join my own like once a week to me is it yeah okay and give it the hashtag

yeah okay and give it the hashtag

yeah okay and give it the hashtag hashtag fans yeah I love it okay um so I

hashtag fans yeah I love it okay um so I

hashtag fans yeah I love it okay um so I think that’s good do you have you have

think that’s good do you have you have

think that’s good do you have you have other thoughts or questions um no no not

other thoughts or questions um no no not

other thoughts or questions um no no not right now okay so what I’ve got here on

right now okay so what I’ve got here on

right now okay so what I’ve got here on our list until our next call is thinking

our list until our next call is thinking

our list until our next call is thinking about the fantasy kind of mantra a

about the fantasy kind of mantra a

about the fantasy kind of mantra a little bit born defining it and tighten

little bit born defining it and tighten

little bit born defining it and tighten it up put it on your homepage and fixing

it up put it on your homepage and fixing

it up put it on your homepage and fixing that copy once a week social media

that copy once a week social media

that copy once a week social media chairs with hashtag fantasy and looking

chairs with hashtag fantasy and looking

chairs with hashtag fantasy and looking at domain name / social-media handles

at domain name / social-media handles

at domain name / social-media handles around something new you can brand okay

around something new you can brand okay

around something new you can brand okay on top of aspirational copy for chewing

on top of aspirational copy for chewing

on top of aspirational copy for chewing company I know yes yes your work

company I know yes yes your work

company I know yes yes your work holidays are here I know right I’ve got

holidays are here I know right I’ve got

holidays are here I know right I’ve got nothing else to do that’s all I’m

nothing else to do that’s all I’m

nothing else to do that’s all I’m excited for your progress I can feel the

excited for your progress I can feel the

excited for your progress I can feel the excitement in your your voice to about

excitement in your your voice to about

excitement in your your voice to about fantasies I was I I wasn’t initially

fantasies I was I I wasn’t initially

fantasies I was I I wasn’t initially sold on the concept but but hearing your

sold on the concept but but hearing your

sold on the concept but but hearing your passion Ford

passion Ford

passion Ford brings me in so it’s good good fantastic

brings me in so it’s good good fantastic

brings me in so it’s good good fantastic so here we go to weekend okay haha work

so here we go to weekend okay haha work

so here we go to weekend okay haha work the next time and for those of you guys

the next time and for those of you guys

the next time and for those of you guys watching we’ve had viewers throughout

watching we’ve had viewers throughout

watching we’ve had viewers throughout kind of pop in and out and we’ll have

kind of pop in and out and we’ll have

kind of pop in and out and we’ll have more who kind of come in online and

more who kind of come in online and

more who kind of come in online and watch afterwards we get to see jen girl

watch afterwards we get to see jen girl

watch afterwards we get to see jen girl awesome thank you so much Evan I love

awesome thank you so much Evan I love

awesome thank you so much Evan I love your suggest I’m excited dr. soon okay

your suggest I’m excited dr. soon okay

your suggest I’m excited dr. soon okay bye

”

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