test one of the most powerful words that you can understand for your business is
you can understand for your business is
you can understand for your business is to test you want to test everything
to test you want to test everything
to test you want to test everything before you launch a product you want to
before you launch a product you want to
before you launch a product you want to test it so that it works see if people
test it so that it works see if people
test it so that it works see if people want to buy it before you launch a new
want to buy it before you launch a new
want to buy it before you launch a new marketing initiative before you start
marketing initiative before you start
marketing initiative before you start spending thousands of your dollars on
spending thousands of your dollars on
spending thousands of your dollars on something test
something test
something test prove to yourself that it’s worth it
prove to yourself that it’s worth it
prove to yourself that it’s worth it stop wasting your money on things that
stop wasting your money on things that
stop wasting your money on things that have a low chance of working test it on
have a low chance of working test it on
have a low chance of working test it on a small scale and expand from there on
a small scale and expand from there on
a small scale and expand from there on the things that you know are working I
the things that you know are working I
the things that you know are working I got a great question from one of my
got a great question from one of my
got a great question from one of my YouTube viewers
YouTube viewers
YouTube viewers ayo who is launching a new clothing
ayo who is launching a new clothing
ayo who is launching a new clothing company and has various designs wants to
company and has various designs wants to
company and has various designs wants to know which design to produce first
know which design to produce first
know which design to produce first because it feel like I don’t want to
because it feel like I don’t want to
because it feel like I don’t want to over produce and waste money like I
over produce and waste money like I
over produce and waste money like I mention in one of the videos this is a
mention in one of the videos this is a
mention in one of the videos this is a great mindset okay this is really
great mindset okay this is really
great mindset okay this is really important because a lot of people who
important because a lot of people who
important because a lot of people who are starting product based businesses
are starting product based businesses
are starting product based businesses they go out they think they have a great
they go out they think they have a great
they go out they think they have a great idea for a product you know you’re
idea for a product you know you’re
idea for a product you know you’re you’re excited you have all that
you’re excited you have all that
you’re excited you have all that enthusiasm they get your company
enthusiasm they get your company
enthusiasm they get your company launched and of course everybody’s gonna
launched and of course everybody’s gonna
launched and of course everybody’s gonna buy this thing right you’re so enthused
buy this thing right you’re so enthused
buy this thing right you’re so enthused and excited that of course people are
and excited that of course people are
and excited that of course people are gonna buy this thing so then you make a
gonna buy this thing so then you make a
gonna buy this thing so then you make a huge order because it’s also way cheaper
huge order because it’s also way cheaper
huge order because it’s also way cheaper right per unit the per unit cost goes
right per unit the per unit cost goes
right per unit the per unit cost goes way down as you make big orders so you
way down as you make big orders so you
way down as you make big orders so you decide to go for a big order you fill
decide to go for a big order you fill
decide to go for a big order you fill your garage and fill your basement
your garage and fill your basement
your garage and fill your basement you’ve invested thousands of dollars
you’ve invested thousands of dollars
you’ve invested thousands of dollars into this thing and it doesn’t go
into this thing and it doesn’t go
into this thing and it doesn’t go anywhere your product is wrong people
anywhere your product is wrong people
anywhere your product is wrong people don’t want it and it’s at that point
don’t want it and it’s at that point
don’t want it and it’s at that point that a lot of entrepreneurs they give up
that a lot of entrepreneurs they give up
that a lot of entrepreneurs they give up they quit you know they’ve wasted tons
they quit you know they’ve wasted tons
they quit you know they’ve wasted tons of money on this project that didn’t go
of money on this project that didn’t go
of money on this project that didn’t go anywhere and so especially for product
anywhere and so especially for product
anywhere and so especially for product based businesses where you have to put
based businesses where you have to put
based businesses where you have to put money down you want to test on a small
money down you want to test on a small
money down you want to test on a small scale to show that there’s demand for
scale to show that there’s demand for
scale to show that there’s demand for this thing before you go out and create
this thing before you go out and create
this thing before you go out and create large quantities I’d even know before I
large quantities I’d even know before I
large quantities I’d even know before I created anything you’re selling t-shirts
created anything you’re selling t-shirts
created anything you’re selling t-shirts show you design online have people order
show you design online have people order
show you design online have people order it online start with a company who can
it online start with a company who can
it online start with a company who can do on-demand printing even if you don’t
do on-demand printing even if you don’t
do on-demand printing even if you don’t make any money off the first t-shirts
make any money off the first t-shirts
make any money off the first t-shirts you’re not losing mine
you’re not losing mine
you’re not losing mine and you’re gaining customers and you’re
and you’re gaining customers and you’re
and you’re gaining customers and you’re gaining market intelligence to know
gaining market intelligence to know
gaining market intelligence to know which products are working and which
which products are working and which
which products are working and which aren’t I use one of the online companies
aren’t I use one of the online companies
aren’t I use one of the online companies that can print on demand and again even
that can print on demand and again even
that can print on demand and again even if you’re not making anything no profit
if you’re not making anything no profit
if you’re not making anything no profit off your first sales you don’t have a
off your first sales you don’t have a
off your first sales you don’t have a basement full of t-shirts that aren’t
basement full of t-shirts that aren’t
basement full of t-shirts that aren’t selling and you’re out fifty thousand
selling and you’re out fifty thousand
selling and you’re out fifty thousand dollars from your investment keep it
dollars from your investment keep it
dollars from your investment keep it simple that the cost per unit will be
simple that the cost per unit will be
simple that the cost per unit will be way higher in small quantities but it’s
way higher in small quantities but it’s
way higher in small quantities but it’s totally worth it because if it doesn’t
totally worth it because if it doesn’t
totally worth it because if it doesn’t work out you’re not in the hole
work out you’re not in the hole
work out you’re not in the hole and if it does work out you can expand
and if it does work out you can expand
and if it does work out you can expand from there and you can start making them
from there and you can start making them
from there and you can start making them at lower costs and build your business
at lower costs and build your business
at lower costs and build your business up for a oh here who’s got this business
up for a oh here who’s got this business
up for a oh here who’s got this business with the t-shirts put your designs
with the t-shirts put your designs
with the t-shirts put your designs online see what people think see which
online see what people think see which
online see what people think see which ones people are willing to order and
ones people are willing to order and
ones people are willing to order and you’ll find quickly that a couple
you’ll find quickly that a couple
you’ll find quickly that a couple designs are killing it and the other
designs are killing it and the other
designs are killing it and the other ones aren’t and it gives you the
ones aren’t and it gives you the
ones aren’t and it gives you the confidence and the intelligence to be
confidence and the intelligence to be
confidence and the intelligence to be able to go after the products that you
able to go after the products that you
able to go after the products that you know we’re working and expand from there
know we’re working and expand from there
know we’re working and expand from there and for everybody else who’s watching if
and for everybody else who’s watching if
and for everybody else who’s watching if you have that same kind of business a
you have that same kind of business a
you have that same kind of business a product based business that’s gonna cost
product based business that’s gonna cost
product based business that’s gonna cost you money to produce make sure you get
you money to produce make sure you get
you money to produce make sure you get some research done first
some research done first
some research done first before you go out and create this thing
before you go out and create this thing
before you go out and create this thing because it’s gonna be a huge waste of
because it’s gonna be a huge waste of
because it’s gonna be a huge waste of time and money if you go in the wrong
time and money if you go in the wrong
time and money if you go in the wrong direction I remember in my first
direction I remember in my first
direction I remember in my first software company we spent a lot of time
software company we spent a lot of time
software company we spent a lot of time when there’s one feature in our software
when there’s one feature in our software
when there’s one feature in our software that we thought was amazing right my
that we thought was amazing right my
that we thought was amazing right my partners were our target audience so
partners were our target audience so
partners were our target audience so they knew the market we thought they
they knew the market we thought they
they knew the market we thought they knew the market they found it really
knew the market they found it really
knew the market they found it really helpful for themselves we built this
helpful for themselves we built this
helpful for themselves we built this feature and it took us a long time to
feature and it took us a long time to
feature and it took us a long time to build and it turns out nobody cared
build and it turns out nobody cared
build and it turns out nobody cared people didn’t care about it now we
people didn’t care about it now we
people didn’t care about it now we weren’t out in the actual hard cost but
weren’t out in the actual hard cost but
weren’t out in the actual hard cost but it was a lot of time right and when
it was a lot of time right and when
it was a lot of time right and when you’re losing money time ins is precious
you’re losing money time ins is precious
you’re losing money time ins is precious right I only have a certain runway
right I only have a certain runway
right I only have a certain runway before I have to think about maybe I
before I have to think about maybe I
before I have to think about maybe I should go get a job now luckily the
should go get a job now luckily the
should go get a job now luckily the software had enough other great things
software had enough other great things
software had enough other great things in it that people wanted to buy it but
in it that people wanted to buy it but
in it that people wanted to buy it but we made the critical
we made the critical
we made the critical error where we didn’t talk to our
error where we didn’t talk to our
error where we didn’t talk to our customers and really understand what
customers and really understand what
customers and really understand what they wanted before we built it so make
they wanted before we built it so make
they wanted before we built it so make sure you have some data to back you up
sure you have some data to back you up
sure you have some data to back you up make sure you have some proof some
make sure you have some proof some
make sure you have some proof some evidence some money coming in before you
evidence some money coming in before you
evidence some money coming in before you expand on a path that could not under
expand on a path that could not under
expand on a path that could not under strong business but destroy your whole
strong business but destroy your whole
strong business but destroy your whole personal finances and I know at the
personal finances and I know at the
personal finances and I know at the beginning it’s so exciting and
beginning it’s so exciting and
beginning it’s so exciting and enthusiastic and you’re you’re working
enthusiastic and you’re you’re working
enthusiastic and you’re you’re working off fumes you’re killing yourself and it
off fumes you’re killing yourself and it
off fumes you’re killing yourself and it feels like nothing can go wrong don’t
feels like nothing can go wrong don’t
feels like nothing can go wrong don’t get too caught up in the excitement that
get too caught up in the excitement that
get too caught up in the excitement that you make a decision like this that can
you make a decision like this that can
you make a decision like this that can sink your business okay so make sure
sink your business okay so make sure
sink your business okay so make sure you’re testing small focus on the things
you’re testing small focus on the things
you’re testing small focus on the things that are working and then invest into
that are working and then invest into
that are working and then invest into those who really blow them up believe if
those who really blow them up believe if
those who really blow them up believe if you guys watching liked the video please
you guys watching liked the video please
you guys watching liked the video please give it a thumbs up below I love seeing
give it a thumbs up below I love seeing
give it a thumbs up below I love seeing those come in it makes you want to do
those come in it makes you want to do
those come in it makes you want to do more and I want to hear what you think
more and I want to hear what you think
more and I want to hear what you think seeing your comments is the best part of
seeing your comments is the best part of
seeing your comments is the best part of my morning when I’m eating my breakfast
my morning when I’m eating my breakfast
my morning when I’m eating my breakfast I load the comments and I love seeing
I load the comments and I love seeing
I load the comments and I love seeing them so please leave a comment below
them so please leave a comment below
them so please leave a comment below even just saying that you’re watching if
even just saying that you’re watching if
even just saying that you’re watching if you have a question leave it in the
you have a question leave it in the
you have a question leave it in the comment section – I make a video
comment section – I make a video
comment section – I make a video response thank you so much and I’ll see
response thank you so much and I’ll see
response thank you so much and I’ll see you soon
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