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Filter Bubbles | Shraddha Nair | TEDxOOBSchool


so I’m pretty sure that you all browse

so I’m pretty sure that you all browse the web

the web

the web quite frequently but what is different

quite frequently but what is different

quite frequently but what is different is that you and I do not get the same

is that you and I do not get the same

is that you and I do not get the same searches us over similar topics recently

searches us over similar topics recently

searches us over similar topics recently I stumbled upon something quite unique

I stumbled upon something quite unique

I stumbled upon something quite unique which turned out to be a real eye-opener

which turned out to be a real eye-opener

which turned out to be a real eye-opener for me I noticed that all the fields

for me I noticed that all the fields

for me I noticed that all the fields that I was receiving but all related to

that I was receiving but all related to

that I was receiving but all related to my previous frequent searches and this

my previous frequent searches and this

my previous frequent searches and this was not only happening to me with my dad

was not only happening to me with my dad

was not only happening to me with my dad also every single time my dad went

also every single time my dad went

also every single time my dad went online to book us plane tickets for

online to book us plane tickets for

online to book us plane tickets for holidays or such occasions he always

holidays or such occasions he always

holidays or such occasions he always came back with the most overpriced ones

came back with the most overpriced ones

came back with the most overpriced ones but at the same task was handed to my

but at the same task was handed to my

but at the same task was handed to my mom or my uncle they would always come

mom or my uncle they would always come

mom or my uncle they would always come back with the most cheapest ones and

back with the most cheapest ones and

back with the most cheapest ones and then my mom would be with rubbing it in

then my mom would be with rubbing it in

then my mom would be with rubbing it in my dad’s face and he would be fuming

my dad’s face and he would be fuming

my dad’s face and he would be fuming around the house saying oh the plane

around the house saying oh the plane

around the house saying oh the plane tickets these days are so costly so

tickets these days are so costly so

tickets these days are so costly so after little digging I found that these

after little digging I found that these

after little digging I found that these are perceived preferences identified by

are perceived preferences identified by

are perceived preferences identified by the search engines known as filter

the search engines known as filter

the search engines known as filter bubbles sounds simple doesn’t it filter

bubbles sounds simple doesn’t it filter

bubbles sounds simple doesn’t it filter bubbles but these very filter bubbles

bubbles but these very filter bubbles

bubbles but these very filter bubbles are posing quite a headache to

are posing quite a headache to

are posing quite a headache to well-known tengu rows across the globe

well-known tengu rows across the globe

well-known tengu rows across the globe and it’s a rising hot topic in the field

and it’s a rising hot topic in the field

and it’s a rising hot topic in the field of information technology but why is it

of information technology but why is it

of information technology but why is it so important this exact same question

so important this exact same question

so important this exact same question was posed to month zuckerberg and he

was posed to month zuckerberg and he

was posed to month zuckerberg and he answered asked will dying in front of

answered asked will dying in front of

answered asked will dying in front of your house may be more relevant or

your house may be more relevant or

your house may be more relevant or interest right now than people dying in

interest right now than people dying in

interest right now than people dying in Africa it’s actually really simple the

Africa it’s actually really simple the

Africa it’s actually really simple the artificial intelligence working behind

artificial intelligence working behind

artificial intelligence working behind these filter bubbles known as algorithms

these filter bubbles known as algorithms

these filter bubbles known as algorithms provide us an information that I will

provide us an information that I will

provide us an information that I will edited

edited

edited taste and quite often they said this

taste and quite often they said this

taste and quite often they said this passing middle that we do not even need

passing middle that we do not even need

passing middle that we do not even need but this narrows our perspective after

but this narrows our perspective after

but this narrows our perspective after provided with information that has been

provided with information that has been

provided with information that has been specially tailored to our preferences in

specially tailored to our preferences in

specially tailored to our preferences in this frenzy of catering to my feet my

this frenzy of catering to my feet my

this frenzy of catering to my feet my ideas and my opinions I’m often provided

ideas and my opinions I’m often provided

ideas and my opinions I’m often provided with distorted information which hide

with distorted information which hide

with distorted information which hide the details and this this is created

the details and this this is created

the details and this this is created from my data and used without my

from my data and used without my

from my data and used without my validation of her mission but we do need

validation of her mission but we do need

validation of her mission but we do need filters the internet is a huge place and

filters the internet is a huge place and

filters the internet is a huge place and it contains millions upon millions of

it contains millions upon millions of

it contains millions upon millions of information but what draws the line

information but what draws the line

information but what draws the line between this sort of information

between this sort of information

between this sort of information tailored to our preferences and valid

tailored to our preferences and valid

tailored to our preferences and valid information by certified sites from a

information by certified sites from a

information by certified sites from a 360-degree view and the criterias the

360-degree view and the criterias the

360-degree view and the criterias the filters are set upon and these criterias

filters are set upon and these criterias

filters are set upon and these criterias they should not be frequent searches or

they should not be frequent searches or

they should not be frequent searches or a particular perspective but simply a

a particular perspective but simply a

a particular perspective but simply a wider angle let us be the ones with the

wider angle let us be the ones with the

wider angle let us be the ones with the power to filter let us be the ones with

power to filter let us be the ones with

power to filter let us be the ones with the power to choose what is talking to

the power to choose what is talking to

the power to choose what is talking to me is that these discrepancies happen

me is that these discrepancies happen

me is that these discrepancies happen right under our noses and we turn a

right under our noses and we turn a

right under our noses and we turn a blind eye to it well I think this has

blind eye to it well I think this has

blind eye to it well I think this has been rightly justified by Eric Schmidt

been rightly justified by Eric Schmidt

been rightly justified by Eric Schmidt who said it is quite hard for people to

who said it is quite hard for people to

who said it is quite hard for people to watch something that is not in some

watch something that is not in some

watch something that is not in some sense been tailored for them and true

sense been tailored for them and true

sense been tailored for them and true let me give me an example I myself I’m

let me give me an example I myself I’m

let me give me an example I myself I’m quite understand politics now I have a

quite understand politics now I have a

quite understand politics now I have a research project of country a societal

research project of country a societal

research project of country a societal behavior now I go ahead take up the

behavior now I go ahead take up the

behavior now I go ahead take up the search engine and type country a

search engine and type country a

search engine and type country a societal behavior now my search results

societal behavior now my search results

societal behavior now my search results are going to be centered around country

are going to be centered around country

are going to be centered around country is rising revolts corruption uprising

is rising revolts corruption uprising

is rising revolts corruption uprising and such going to the fields while at

and such going to the fields while at

and such going to the fields while at the same time my friend

the same time my friend

the same time my friend who’s not understand politics sadly

who’s not understand politics sadly

who’s not understand politics sadly we’ll find her search results filled

we’ll find her search results filled

we’ll find her search results filled with country is history heritage and

with country is history heritage and

with country is history heritage and culture you can see the wide gap you

culture you can see the wide gap you

culture you can see the wide gap you miss truths and the artificial

miss truths and the artificial

miss truths and the artificial intelligence are the ones who decide

intelligence are the ones who decide

intelligence are the ones who decide what we should know and what we should

what we should know and what we should

what we should know and what we should not these filter bubbles the crater

not these filter bubbles the crater

not these filter bubbles the crater horizon that we agree with and what do

horizon that we agree with and what do

horizon that we agree with and what do we do we keep blissfully staring at it

we do we keep blissfully staring at it

we do we keep blissfully staring at it quite unaware of the stiffness were

quite unaware of the stiffness were

quite unaware of the stiffness were requiring over time even turning them

requiring over time even turning them

requiring over time even turning them the slightest is quite painful and the

the slightest is quite painful and the

the slightest is quite painful and the same thing is happening to our

same thing is happening to our

same thing is happening to our perspectives but we do not need to know

perspectives but we do not need to know

perspectives but we do not need to know everything going around the world these

everything going around the world these

everything going around the world these days we don’t because the internet it’s

days we don’t because the internet it’s

days we don’t because the internet it’s a huge space even though every single

a huge space even though every single

a huge space even though every single day

day

day we carry around birds of information in

we carry around birds of information in

we carry around birds of information in the pockets we do not know what’s real

the pockets we do not know what’s real

the pockets we do not know what’s real and what’s fake we don’t need to look at

and what’s fake we don’t need to look at

and what’s fake we don’t need to look at other horizons because not only do they

other horizons because not only do they

other horizons because not only do they contain information that we need to know

contain information that we need to know

contain information that we need to know but they also contain information that

but they also contain information that

but they also contain information that is worth knowing some of you may think

is worth knowing some of you may think

is worth knowing some of you may think that tailored information it’s quite

that tailored information it’s quite

that tailored information it’s quite convenient you have everything you need

convenient you have everything you need

convenient you have everything you need at your fingertips but what we don’t

at your fingertips but what we don’t

at your fingertips but what we don’t realize that these filter bubbles they

realize that these filter bubbles they

realize that these filter bubbles they are suffocating us by clouding our

are suffocating us by clouding our

are suffocating us by clouding our thinking process and capacity marrying

thinking process and capacity marrying

thinking process and capacity marrying our perspective so much so that we only

our perspective so much so that we only

our perspective so much so that we only see dying schools in our front yard and

see dying schools in our front yard and

see dying schools in our front yard and the cost of a wider world view is indeed

the cost of a wider world view is indeed

the cost of a wider world view is indeed a dangerous proposition 50 manatee ants

a dangerous proposition 50 manatee ants

a dangerous proposition 50 manatee ants nature are we going to be a group of

nature are we going to be a group of

nature are we going to be a group of youngsters who reach beyond our fixed

youngsters who reach beyond our fixed

youngsters who reach beyond our fixed perspectives to create a world of love

perspectives to create a world of love

perspectives to create a world of love and tolerance or are be only going to be

and tolerance or are be only going to be

and tolerance or are be only going to be bothered but me myself I think these are

bothered but me myself I think these are

bothered but me myself I think these are the important questions that me and

the important questions that me and

the important questions that me and humanity needs to answer you can break

humanity needs to answer you can break

humanity needs to answer you can break free from this paradigm by a lot of

free from this paradigm by a lot of

free from this paradigm by a lot of short term solutions one of them

short term solutions one of them

short term solutions one of them big pop yes pop pop with privacy

big pop yes pop pop with privacy

big pop yes pop pop with privacy invasion pop the opacity and pop we past

invasion pop the opacity and pop we past

invasion pop the opacity and pop we past details natural for long-term solutions

details natural for long-term solutions

details natural for long-term solutions well we’ll get believes that these

well we’ll get believes that these

well we’ll get believes that these filter bubble problems I wanted self

filter bubble problems I wanted self

filter bubble problems I wanted self carried themselves over time as he asked

carried themselves over time as he asked

carried themselves over time as he asked do people really want to be in a

do people really want to be in a

do people really want to be in a microcosm when the facts are wrong it

microcosm when the facts are wrong it

microcosm when the facts are wrong it was over time wrong facts they do not

was over time wrong facts they do not

was over time wrong facts they do not lead to good things we have finally

lead to good things we have finally

lead to good things we have finally reached a peak maybe no more but

reached a peak maybe no more but

reached a peak maybe no more but understand less I want the leaves to be

understand less I want the leaves to be

understand less I want the leaves to be handed over to me I do not want my

handed over to me I do not want my

handed over to me I do not want my information to be typecasted thank you

information to be typecasted thank you

information to be typecasted thank you [Applause]

”

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