It was 38 years ago
but I remember it like it was yesterday is
with pink square apron with
White
I smelled lunchbox tell yourself tangerine mix
hard-boiled egg are all my friends at
side in wooden folders
cute and teacher of curls that I
I loved
I thought that it was not really the
teacher’s favorite I have to
to recognize it totally they had given me the
main role when he was two years old the
of the Virgin Mary
so they would definitely give me the
princess paper
now that he was three years old in a construction site
that we had all invented in there
the nest that there is a princess and reign to
this world of tubers vegetables and
fruits
but we are in the moment of the
selection of papers
all attentive we look at the teacher
was crate was not attentive when
suddenly a question that she throws me
draws attention
who wants to be the princess of the story
democracy democracy to be able to decide
what was the main role
chickweed remember that did not say
smooth in that time
The truth is that as it was a canchera
I shrugged for the titled pucela
face of latitude of suez mixed with
king arturo in catching my head to
let me put the sword and said be of
I passed the paper but the truth is that
out of the corner of my eye the nailing was
another the girl on the side raise the
hand and give him the main role which
auction I will not make the princess
decision is furious
I was really outraged but that’s not
it was the worst he came to the house with a
circulate with a paper that said sweet potato
I was going to be a sweet potato sweet potato in
my year-end performance
my mom who exceeds skilled but not
necessarily with the costumes
wrapped in orange crepe paper put me
the car on the floor and he suggested
bend me throughout the performance
so I spent my time and looking at the floor
cochinaditas of the scotch hunched and
death of going to the bathroom but while
I was watching the floor
I decided in reality decree that the
next time I wanted a role a
role in life do not wait for anyone
I gave it to him and he was not going to lift the two
a hand was going to raise both and the
time went by and I started studying
advertising
this time the sweet potato became the
brain was not necessarily a compliment
and a compliment ccoo was really or
question of uli the bullying that I
they did it because yes, it was one of those
I sat first in the class well
close to the teacher raised the
hand all the time he participated
studied up to when not and
exam so it was brain that mouse that
I wanted to conquer the world and yes
I’m not going to recognize is florear
recongram changon to but having reasons
the first one because yes I wanted to
conquer the world had a half scholarship
that I had to save that I had to
take care of and wanted to deliver that diploma
my parents that is reinforced very much by
pay month by month and the day arrived
was going to graduate came this final exam in
the one that had to make it pretty
came this big that is the typical
document that advertisers give us and
a phrase caught my attention in a
campaign for beers and said it was from
flavor and light volume today let’s make
a bell
for girls I told my team to
My team found the idea incredible and
we send ourselves not your bouquets literally
in the target audience that suggested the
brief we made our campaign
I will never forget the face of the jury
they looked at us as if we were crazy and the
President of the jury with his eyes
huge told us that we were not going to
graduate I had a very bad time I remember
leaving that classroom with the face of a ram
ica between and autogol deglalado and these
guys bullying telling me very well the
brain if done so do not pass it
all right
novo diploma no graduation speech
but there was no repentance either
I would have raised both hands again
to recognize of course
recognize that 22 years ago
of course we could make a
campaign for beer aimed at women
that day I realized that I could lose a
diploma but we gained a position a
point of view your point of view versus
to life and life happened and can
work in the advertising agency of
my dreams cost me a lot of work
enter that agency did not have a folder
to submit but in the absence of work
I had imagination
so I invented myself that worked for
the most important accounts in the country
had arms radio scripts
television at that time there was no digital
but this one had invented me that
truth and I appeared in front of the director
creative that gave me a quote from both
insist with my folder and my face
stick
he started to check he looked at her and he told me
folder is a disaster is very bad but
you are a daring and I like your bar
start tomorrow in the bank account
that we actually creative
my creative partners do not
he liked the work very much he had to undertake
not necessarily the most glamorous not
I was going to serve
of radio and television in reality and
write letters for clients who
they were dissatisfied with the long or
selling cards but I was
fascinated I was in love with my work
it was understood that that white paper with the
date the side
It was my chance to fall in love
someone to make him laugh do it
excited about it began to develop
my own style and curiously the
client wanted to meet that person who
I was behind those wonderful
letters that came to their customers
so they took me to the lamb as
offering before this client did not have the
front and he told me I ‘ve never seen so much
for sanitation a person for a
letter to my client and I want that
works for me to his student said the
most difficult client of the agency is
offering good work I need to put
my stick face again and lift my
hands I told him look here we have a
problem because I earn a lot and I do not think
that you can pay me
then he obviously looks old fox
no but you like and countertop rubiano
remember that at that time I had a
a blonde hair tells me how much
good he tells me I said not good
start thinking about some number one
big important is the blue of a lot
security and he tells me he paid you 50 for
a hundred more
He shook my hand and I closed the deal
my legs were shaking I was shaking
body was trembling data but while
walks said this is the important thing and you
value yourself and not expect others
do the appraisal for you but there is another
kind of value and it’s about having courage
dare to feel that the word
impossible is an aphrodisiac and that was what
what happened to me when I decided to study in
berlin school a school in face and that
I will involve myself traveling along a
year for two months a week and leave
my little daughter who was two years old and me
husband
at that time I was married but I put myself
to think if you mortgage your life many
times to buy a house
maybe very invest in me so I decided
going to Berlin I had a loan and the
first day when we are all seated
with the president of this master’s degree and we
says that the best thesis was going to have a
scholarship
I decreed that he knows he had to serve
they do not know how to work along a
year
I literally burn my eyelashes
while Fernando slept he wrote my
thesis as if it were a book that said
of peace, by the way, was then a
book my first book called trio
memorize every word until the jokes
melo memorize december among the people
when I did the lift someone who
he had to laugh anyway
because the kids were lousy and over
in English
so I did not prepare as if it is
boys or ten pathologist I am and I won I won
to allah to the best thesis and I realized
The important thing to believe in you
the important thing of decreeing that you can
do and can also decree in
very bizarre situations like what
next, what will I tell you?
I wanted so much is so excited about
the president and masters that I decided that
I had to come to Lima
so I invented myself I was an organizer
of events then I sent him to do a
event for the entire marketer industry
with 600 people in a super auditorium
that they lent me sold out
the event everyone was going to go him
I had gotten myself a sponsor
half the passages everything was wonderful
I fall asleep day thinking is this is
my day for the next day when from
soon a year of heading home was not
a cockroach
it was not a while it was an elephant and the
elephant was me
a trombone the tube of doom the trunk
of dumbo on my face I could not believe it
the most important day of my in my life and
I was going to present
in front of these 600 people in industry
with the trunk as well as dumbo while
I was driving to the clinic I remember
that at the traffic light he did an analysis of
conscience I deserve this I said it in
red obviously when it went green
I realized that I did not deserve it
I deserved it
I arrived at the clinic and so terrible my
appearance that began to open the
waters were the sick of the clinic in
the emergency opened up and they gave me
after hours of trying everything
injections against bees and bees already
they did not know what to give me a cocktail
wonderful that they gave me in the clinic
While the doctor and tell me why hours
are you going to be uglier with eyes
swollen
uu cruel but he was right
I stopped I grabbed my wallet and drive my
home I put on my best mascara dress in
eyes and I decided that he was going to leave with
my trunk up and I went out with my trunk
aloft
obviously there was a sepulchral silence
principle have seen is not the test and
in turn whispers no and I decided that
had to break the ice no more
so the title of this presentation
was to think big so I decided
start like that I said that from thinking so much
sancha big mouth and they moved oy
broke the ice and was my linker
emotional throughout the night to
throughout the entire conference before
making jokes I felt more comfortable until
I became fond of my troop, it has touched me
from time to time to see if he followed and
magically the trap left me at 12
of the night
magically but the truth is that
I understood that a problem and again in
problems to lizarro can constitute a
opportunity but there is something missing
of this equation
remember that I told you that when in a
sweet potato hunched I decided that I had to
raise your hands always and that I was going
to want everything and more
but lost love in this journey my
marriage did not work did not hold my
expertise and the truth is that I lived some
hiding time sheltering me these
cliché phrases that good can not be
have everything in life not fed by
this image of meryl streep in the devil
dresses up as a feared prada but does not love
but but that did not make sense was not no
raise your hands again was
attribute marriage failure and
Sentimental to me to do well
life professionally and that did not have
no sense
so he decides to raise his hands
new the two I fell in love trust me
I delivered and today took care seduzco master game
with that accomplice as I like to call it
he and I play a lot, we play the role
play at least once a month when
some vodkas of course and we love
Dancing Pegadito Kant tells me not to
you look at me and he does not contemplate me and that I am his
fantasy and I believe you
you tell me that milkmaid is not me not what
attributed the luck I attribute it again
to raise your hands and believe seriously
believe that of course you deserve
that a person who says that his fantasy
and let the paste and the brush
a detail every night lets go
it’s really going to happen to you if you allow
what happens but things do not
they are necessarily clear both
always and I’ll tell you one last
story and it ‘s about fernanda my daughter
10 years
sometimes one says very much to the children there is
give them the best not and you find
enrolling her in this school that according to
the ranking of the best
a good day fernando arrives and and comes with
an exam all crossed out and we have red
and she tells me mom tells me she says the
mines are not colored
she had the audacity to
have painted the mines of Peru
colors and at that time recognized the
sweet potato seriously I recognized it I looked at it
and I told him I did not tell myself not to his
doctor that the mines are not really
colors and I put scotch on the floor or
he let her fly
obviously I decided to do it second to
blesa night with my husband my ex husband and
I said you know you have to do the wave
today my ex- husband is my best friend
because you can do everything and more and we decide
change it this school that decides and
decrees that it is more important than
children do homework on machismo
develop or solve the square root
of three fernanda me florecita rockera
I want you to keep singing the song I’m
yours of calamaro in the saints
children and do not be ashamed that
all moms should see you with
question mark face
I want you to keep singing me the song
Street 13 with the same passion with the
what he would do would be about machismo
I want you to do what you do and what
feel that every day is Friday
I want you to fall in love with that person
that he declared himself a fan and that he
first row and you applaud and if you go
badly it brings out a smile but above all
fernanda I want you to be very sure of
that you can win everything and more because
the mines
if they are colorful if you want that
what is
this is me today has happened to me
but he raised his hands he has never ever
let life or destiny
luck decided for me and if you ask me
If you have been afraid I will answer you
that all the time all the time that
raised both hands but today my
relationship with fear is a happy one
coexistence
every night they come to visit me and
try to hug me and one sometimes left
that gives me insomnia but it does not stop me
it paralyzes me, it leaves the next day
like a spring because I think seriously
that our empowerment our
fortress are not to be afraid
I think it ‘s just the opposite is
capitalize
is to believe that fear is your strength and
to be your being you who always embraced
always with both hands
thank you very much
to
”
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