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Magna Carta 2.0 – the power of consumers in the new economy | Ed McManus | TEDxMelbourne


I want to start by talking about some of

I want to start by talking about some of the inventions that shape the lives we

the inventions that shape the lives we

the inventions that shape the lives we as humankind have today so let’s start

as humankind have today so let’s start

as humankind have today so let’s start with clean water and sanitation since

with clean water and sanitation since

with clean water and sanitation since 1990 2.6 billion people have obtained

1990 2.6 billion people have obtained

1990 2.6 billion people have obtained access to a cleaner water source

access to a cleaner water source

access to a cleaner water source globally at that run rate it will be

globally at that run rate it will be

globally at that run rate it will be another 2,000 people before I finish

another 2,000 people before I finish

another 2,000 people before I finish speaking with you today

speaking with you today

speaking with you today vaccinations in the last 30 years the

vaccinations in the last 30 years the

vaccinations in the last 30 years the percentage of infant’s vaccinated

percentage of infant’s vaccinated

percentage of infant’s vaccinated against diseases like tetanus and

against diseases like tetanus and

against diseases like tetanus and whooping cough has grown from about 40

whooping cough has grown from about 40

whooping cough has grown from about 40 to over 85% smallpox is gone polio is

to over 85% smallpox is gone polio is

to over 85% smallpox is gone polio is almost gone and many many others are on

almost gone and many many others are on

almost gone and many many others are on the run

the run

the run antibiotics my grandfather was born in

antibiotics my grandfather was born in

antibiotics my grandfather was born in Ireland in 1897 and as a young man he

Ireland in 1897 and as a young man he

Ireland in 1897 and as a young man he got a small infection under his

got a small infection under his

got a small infection under his fingernail that just got completely out

fingernail that just got completely out

fingernail that just got completely out of control and his arm had to be

of control and his arm had to be

of control and his arm had to be amputated today entirely preventable

amputated today entirely preventable

amputated today entirely preventable with antibiotics so these are just a few

with antibiotics so these are just a few

with antibiotics so these are just a few of the things along with access to

of the things along with access to

of the things along with access to energy that give us the lives we know

energy that give us the lives we know

energy that give us the lives we know today and we’ve made enormous progress

today and we’ve made enormous progress

today and we’ve made enormous progress worldwide and ensuring the world’s

worldwide and ensuring the world’s

worldwide and ensuring the world’s poorest people gain more and more access

poorest people gain more and more access

poorest people gain more and more access to these basic services that many of us

to these basic services that many of us

to these basic services that many of us in the developed world take for granted

in the developed world take for granted

in the developed world take for granted now we’ll talk more about energy at a

now we’ll talk more about energy at a

now we’ll talk more about energy at a topic I care deeply about it’s important

topic I care deeply about it’s important

topic I care deeply about it’s important because 80% of the world’s population

because 80% of the world’s population

because 80% of the world’s population now have access to electricity and that

now have access to electricity and that

now have access to electricity and that number has grown enormously over the

number has grown enormously over the

number has grown enormously over the years as economies have developed all

years as economies have developed all

years as economies have developed all over the world and it’s key because as

over the world and it’s key because as

over the world and it’s key because as you can see energy use per capita is

you can see energy use per capita is

you can see energy use per capita is very highly correlated with GDP per

very highly correlated with GDP per

very highly correlated with GDP per capita and we see the opposite effect

capita and we see the opposite effect

capita and we see the opposite effect when we look at energy use per capita

when we look at energy use per capita

when we look at energy use per capita and the correlation with share of the

and the correlation with share of the

and the correlation with share of the population in extreme poverty some

population in extreme poverty some

population in extreme poverty some plain-language

plain-language

plain-language having access to energy drives economies

having access to energy drives economies

having access to energy drives economies forward and vice-versa and that means

forward and vice-versa and that means

forward and vice-versa and that means more people with more money in their

more people with more money in their

more people with more money in their pockets that allows them to go and

pockets that allows them to go and

pockets that allows them to go and be empowered and get access to the basic

be empowered and get access to the basic

be empowered and get access to the basic goods and services I just described that

goods and services I just described that

goods and services I just described that improves their quality of life and that

improves their quality of life and that

improves their quality of life and that includes things like smart phones with

includes things like smart phones with

includes things like smart phones with data plans so they can go and watch this

data plans so they can go and watch this

data plans so they can go and watch this TED talk what a wonderful story but

TED talk what a wonderful story but

TED talk what a wonderful story but there is a problem three-quarters of

there is a problem three-quarters of

there is a problem three-quarters of global energy demand today is provided

global energy demand today is provided

global energy demand today is provided by fossil fuels coal oil and gas all the

by fossil fuels coal oil and gas all the

by fossil fuels coal oil and gas all the reserves of these fuels are absolutely

reserves of these fuels are absolutely

reserves of these fuels are absolutely enormous an estimates vary on this a bit

enormous an estimates vary on this a bit

enormous an estimates vary on this a bit but global energy demand between now and

but global energy demand between now and

but global energy demand between now and 2050 is likely to decline a little or

2050 is likely to decline a little or

2050 is likely to decline a little or grow a lot and that is a big problem

grow a lot and that is a big problem

grow a lot and that is a big problem because as all of you know we have this

because as all of you know we have this

because as all of you know we have this enormous threat of climate change and

enormous threat of climate change and

enormous threat of climate change and the global carbon budget is incredibly

the global carbon budget is incredibly

the global carbon budget is incredibly important as an international community

important as an international community

important as an international community we’ve signed up to a climate change

we’ve signed up to a climate change

we’ve signed up to a climate change target of just 1.5 degrees and

target of just 1.5 degrees and

target of just 1.5 degrees and unfortunately it’s unlikely that we’ll

unfortunately it’s unlikely that we’ll

unfortunately it’s unlikely that we’ll get there if we take an extreme scenario

get there if we take an extreme scenario

get there if we take an extreme scenario if we were to burn all the fossil fuel

if we were to burn all the fossil fuel

if we were to burn all the fossil fuel reserves I mentioned a moment ago the

reserves I mentioned a moment ago the

reserves I mentioned a moment ago the climate could warm by 18 degrees in the

climate could warm by 18 degrees in the

climate could warm by 18 degrees in the coming three centuries even taking a

coming three centuries even taking a

coming three centuries even taking a less extreme scenario missing the 1.5

less extreme scenario missing the 1.5

less extreme scenario missing the 1.5 degree target is a big big deal so

degree target is a big big deal so

degree target is a big big deal so you’ll be sitting there and asking

you’ll be sitting there and asking

you’ll be sitting there and asking yourselves is there any good news well

yourselves is there any good news well

yourselves is there any good news well there is renewable energy prices

there is renewable energy prices

there is renewable energy prices continue to fall exponentially and I

continue to fall exponentially and I

continue to fall exponentially and I mean fall beyond any of us and what any

mean fall beyond any of us and what any

mean fall beyond any of us and what any of us in the industry even thought just

of us in the industry even thought just

of us in the industry even thought just two years ago it’s absolutely incredible

two years ago it’s absolutely incredible

two years ago it’s absolutely incredible renewable energy generation is now the

renewable energy generation is now the

renewable energy generation is now the cheapest form of new electricity

cheapest form of new electricity

cheapest form of new electricity generation fact it just keeps falling

generation fact it just keeps falling

generation fact it just keeps falling and falling and we know that renewable

and falling and we know that renewable

and falling and we know that renewable energy generation will be the largest

energy generation will be the largest

energy generation will be the largest share of new electricity generation to

share of new electricity generation to

share of new electricity generation to be added to grids worldwide because it’s

be added to grids worldwide because it’s

be added to grids worldwide because it’s getting cheaper and it’s getting better

getting cheaper and it’s getting better

getting cheaper and it’s getting better and that includes technologies such as

and that includes technologies such as

and that includes technologies such as batteries electric vehicles and other

batteries electric vehicles and other

batteries electric vehicles and other technologies designed to help integrate

technologies designed to help integrate

technologies designed to help integrate renewable energy into the grid

will all of that be enough probably not

will all of that be enough probably not our politicians are balancing what is

our politicians are balancing what is

our politicians are balancing what is possible with what is affordable with

possible with what is affordable with

possible with what is affordable with what’s acceptable but unfortunately

what’s acceptable but unfortunately

what’s acceptable but unfortunately while it’s moving in the right direction

while it’s moving in the right direction

while it’s moving in the right direction it’s just not getting us there and this

it’s just not getting us there and this

it’s just not getting us there and this is why we need to be worried so this is

is why we need to be worried so this is

is why we need to be worried so this is a study that was released recently that

a study that was released recently that

a study that was released recently that that looked at as you get warmer

that looked at as you get warmer

that looked at as you get warmer temperatures and longer heat waves you

temperatures and longer heat waves you

temperatures and longer heat waves you get to a point where people die from

get to a point where people die from

get to a point where people die from heat stress today this is not some

heat stress today this is not some

heat stress today this is not some futuristic picture this is happening

futuristic picture this is happening

futuristic picture this is happening right now in a part of the world home to

right now in a part of the world home to

right now in a part of the world home to over one-fifth of the world’s population

over one-fifth of the world’s population

over one-fifth of the world’s population if we don’t get this under control we

if we don’t get this under control we

if we don’t get this under control we will have major problems because human

will have major problems because human

will have major problems because human life is not compatible with heat stress

life is not compatible with heat stress

life is not compatible with heat stress if we were to get warming of just say 10

if we were to get warming of just say 10

if we were to get warming of just say 10 degrees the area of land made

degrees the area of land made

degrees the area of land made uninhabitable due to heat stress would

uninhabitable due to heat stress would

uninhabitable due to heat stress would make the area of land made uninhabitable

make the area of land made uninhabitable

make the area of land made uninhabitable due to rising sea levels which we always

due to rising sea levels which we always

due to rising sea levels which we always hear about looks small so we need a

hear about looks small so we need a

hear about looks small so we need a different approach to tackle this huge

different approach to tackle this huge

different approach to tackle this huge global problem and I’d like to go back

global problem and I’d like to go back

global problem and I’d like to go back to some moments in history to examine

to some moments in history to examine

to some moments in history to examine moments of change and look at this

moments of change and look at this

moments of change and look at this problem in that context so in 1215 King

problem in that context so in 1215 King

problem in that context so in 1215 King John signed the Magna Carta and that was

John signed the Magna Carta and that was

John signed the Magna Carta and that was the first step in putting power into the

the first step in putting power into the

the first step in putting power into the hands of the people prior to that

hands of the people prior to that

hands of the people prior to that feudalism was the model where whatever

feudalism was the model where whatever

feudalism was the model where whatever the king said went King would lock you

the king said went King would lock you

the king said went King would lock you up or kill you or whatever jump forward

up or kill you or whatever jump forward

up or kill you or whatever jump forward a few centuries to the 1600s in Europe

a few centuries to the 1600s in Europe

a few centuries to the 1600s in Europe was at war and following that the

was at war and following that the

was at war and following that the concept of nation states and

concept of nation states and

concept of nation states and international law was created the idea

international law was created the idea

international law was created the idea was that nations should have sovereignty

was that nations should have sovereignty

was that nations should have sovereignty over their borders and domestic affairs

over their borders and domestic affairs

over their borders and domestic affairs and around the same time the early forms

and around the same time the early forms

and around the same time the early forms of the modern corporation were emerging

of the modern corporation were emerging

of the modern corporation were emerging where nations created companies such as

where nations created companies such as

where nations created companies such as the Dutch East India Company so what you

the Dutch East India Company so what you

the Dutch East India Company so what you can see is the concept of the consumer

can see is the concept of the consumer

can see is the concept of the consumer citizen the nation-state and the

citizen the nation-state and the

citizen the nation-state and the corporation had emerged and what we’ve

corporation had emerged and what we’ve

corporation had emerged and what we’ve seen lots of change since then

seen lots of change since then

seen lots of change since then perhaps no change so significant as what

perhaps no change so significant as what

perhaps no change so significant as what we’re seeing now as a result of

we’re seeing now as a result of

we’re seeing now as a result of technology driving information

technology driving information

technology driving information transparency and content connectivity

transparency and content connectivity

transparency and content connectivity this revolution is Magna Carta 2.0 and

this revolution is Magna Carta 2.0 and

this revolution is Magna Carta 2.0 and it’s changing how corporations and

it’s changing how corporations and

it’s changing how corporations and States interact with consumers and

States interact with consumers and

States interact with consumers and citizens all over the world and I think

citizens all over the world and I think

citizens all over the world and I think this change of putting power back into

this change of putting power back into

this change of putting power back into the hands of the people will be required

the hands of the people will be required

the hands of the people will be required to tackle the problem I discussed so

to tackle the problem I discussed so

to tackle the problem I discussed so there are some examples of Magna Carta

there are some examples of Magna Carta

there are some examples of Magna Carta 2.0 playing out right now in energy I’d

2.0 playing out right now in energy I’d

2.0 playing out right now in energy I’d like to talk to you about those so in

like to talk to you about those so in

like to talk to you about those so in India 240 million people have no access

India 240 million people have no access

India 240 million people have no access to electricity despite enormous progress

to electricity despite enormous progress

to electricity despite enormous progress in recent years it’s a huge problem and

in recent years it’s a huge problem and

in recent years it’s a huge problem and in that context pollinate energy is a

in that context pollinate energy is a

in that context pollinate energy is a social enterprise that is rolling out

social enterprise that is rolling out

social enterprise that is rolling out solar lighting and other sustainable

solar lighting and other sustainable

solar lighting and other sustainable products to over 100,000 people I like

products to over 100,000 people I like

products to over 100,000 people I like the example because it shows what can be

the example because it shows what can be

the example because it shows what can be done as well as the size of the

done as well as the size of the

done as well as the size of the challenge jump now to Africa where

challenge jump now to Africa where

challenge jump now to Africa where 800,000 people have had their lives

800,000 people have had their lives

800,000 people have had their lives impacted by renewable energy in Mali in

impacted by renewable energy in Mali in

impacted by renewable energy in Mali in western Africa this is due to the great

western Africa this is due to the great

western Africa this is due to the great work of the Mari Mali Folk center who

work of the Mari Mali Folk center who

work of the Mari Mali Folk center who are rolling out renewable energy

are rolling out renewable energy

are rolling out renewable energy projects on the ground so think about

projects on the ground so think about

projects on the ground so think about this if that’s possible in Mali where

this if that’s possible in Mali where

this if that’s possible in Mali where only 30 percent of people have access to

only 30 percent of people have access to

only 30 percent of people have access to electricity in the first place what’s

electricity in the first place what’s

electricity in the first place what’s possible here in Australia where our GDP

possible here in Australia where our GDP

possible here in Australia where our GDP per capita is 64 times greater and we

per capita is 64 times greater and we

per capita is 64 times greater and we have a well-developed electricity system

have a well-developed electricity system

have a well-developed electricity system well about an hour from here in

well about an hour from here in

well about an hour from here in Melbourne

Melbourne

Melbourne there’s a community-owned wind farm

there’s a community-owned wind farm

there’s a community-owned wind farm called Hepburn wind they own two

called Hepburn wind they own two

called Hepburn wind they own two turbines those two turbines generate

turbines those two turbines generate

turbines those two turbines generate enough electricity every year for 2,000

enough electricity every year for 2,000

enough electricity every year for 2,000 pounds it’s just a wonderful story and I

pounds it’s just a wonderful story and I

pounds it’s just a wonderful story and I love the story because I know the

love the story because I know the

love the story because I know the challenges of financing building and

challenges of financing building and

challenges of financing building and operating wind farms and I love the

operating wind farms and I love the

operating wind farms and I love the example because the company I run is

example because the company I run is

example because the company I run is working in partnership with Hepburn wind

working in partnership with Hepburn wind

working in partnership with Hepburn wind to help them develop their goals now you

to help them develop their goals now you

to help them develop their goals now you might say well look that sounds good but

might say well look that sounds good but

might say well look that sounds good but how big can this actually be how much of

how big can this actually be how much of

how big can this actually be how much of a contribution can Magna Carta 2.0 make

a contribution can Magna Carta 2.0 make

a contribution can Magna Carta 2.0 make to the world well let’s do the maths so

to the world well let’s do the maths so

to the world well let’s do the maths so here’s Hepburn wind it’s about an hour

here’s Hepburn wind it’s about an hour

here’s Hepburn wind it’s about an hour from Melbourne as I mentioned within 25

from Melbourne as I mentioned within 25

from Melbourne as I mentioned within 25 kilometers of that community

kilometers of that community

kilometers of that community windfarm about 25,000 people live

windfarm about 25,000 people live

windfarm about 25,000 people live Australia’s got a population of 24

Australia’s got a population of 24

Australia’s got a population of 24 million Sophie just divided do the maths

million Sophie just divided do the maths

million Sophie just divided do the maths there about a thousand similar sized

there about a thousand similar sized

there about a thousand similar sized communities all across Australia by

communities all across Australia by

communities all across Australia by coincidence there are thousand of you

coincidence there are thousand of you

coincidence there are thousand of you here today so if just one quarter of

here today so if just one quarter of

here today so if just one quarter of those communities were to develop a

those communities were to develop a

those communities were to develop a similar sized wind or solar farm in

similar sized wind or solar farm in

similar sized wind or solar farm in their community we would have added the

their community we would have added the

their community we would have added the capacity of a coal-fired power station

capacity of a coal-fired power station

capacity of a coal-fired power station to the grid

to the grid

to the grid now think about rooftop solar which many

now think about rooftop solar which many

now think about rooftop solar which many of you will have 1.5 million homes

of you will have 1.5 million homes

of you will have 1.5 million homes across Australia have rooftop solar and

across Australia have rooftop solar and

across Australia have rooftop solar and every time we get another 200,000

every time we get another 200,000

every time we get another 200,000 installations we add the capacity of a

installations we add the capacity of a

installations we add the capacity of a coal-fired power station to the grid and

coal-fired power station to the grid and

coal-fired power station to the grid and this revolution won’t just be on the

this revolution won’t just be on the

this revolution won’t just be on the supply side technology is changing and

supply side technology is changing and

supply side technology is changing and empowering consumers of energy and

empowering consumers of energy and

empowering consumers of energy and electricity more than ever before as we

electricity more than ever before as we

electricity more than ever before as we see that happening in many sectors

see that happening in many sectors

see that happening in many sectors across the economy the company I run is

across the economy the company I run is

across the economy the company I run is making a contribution in this area by

making a contribution in this area by

making a contribution in this area by trying to provide information and

trying to provide information and

trying to provide information and transparency and choice to consumers of

transparency and choice to consumers of

transparency and choice to consumers of electricity where they just did not have

electricity where they just did not have

electricity where they just did not have that before so on 1215 King John knew

that before so on 1215 King John knew

that before so on 1215 King John knew things had to change we’re in a similar

things had to change we’re in a similar

things had to change we’re in a similar position today and the change today is

position today and the change today is

position today and the change today is been driven by technology and for the

been driven by technology and for the

been driven by technology and for the first time large numbers of stakeholders

first time large numbers of stakeholders

first time large numbers of stakeholders can influence how nations and corporates

can influence how nations and corporates

can influence how nations and corporates act and in fact there’s an enormous

act and in fact there’s an enormous

act and in fact there’s an enormous opportunity for corporates to go and

opportunity for corporates to go and

opportunity for corporates to go and partner with communities and consumers

partner with communities and consumers

partner with communities and consumers and stakeholders and those stakeholders

and stakeholders and those stakeholders

and stakeholders and those stakeholders are you sitting in that chair or

are you sitting in that chair or

are you sitting in that chair or watching this video now is the time and

watching this video now is the time and

watching this video now is the time and if I could share one last idea with you

if I could share one last idea with you

if I could share one last idea with you it is that you have the power to put

it is that you have the power to put

it is that you have the power to put that into your hands now is the time to

that into your hands now is the time to

that into your hands now is the time to make a contribution get amongst it

make a contribution get amongst it

make a contribution get amongst it because if all of you do we do stand a

because if all of you do we do stand a

because if all of you do we do stand a chance thank you very much

chance thank you very much

chance thank you very much [Applause]

”

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