
hi everyone it’s really nice to see you all
all
all grab those red tags cause we’re going to
grab those red tags cause we’re going to
grab those red tags cause we’re going to be doing something with them I want you
be doing something with them I want you
be doing something with them I want you to take out some pens and I want you to
to take out some pens and I want you to
to take out some pens and I want you to remember when you were a child what was
remember when you were a child what was
remember when you were a child what was your most favorite thing to do when you
your most favorite thing to do when you
your most favorite thing to do when you were little I remember the room you in
were little I remember the room you in
were little I remember the room you in remember the friends you used to play
remember the friends you used to play
remember the friends you used to play with remember I used to do in your
with remember I used to do in your
with remember I used to do in your privacy and with socially what was it
privacy and with socially what was it
privacy and with socially what was it swings blocks gardening Legos games
swings blocks gardening Legos games
swings blocks gardening Legos games video games write them down on the red
video games write them down on the red
video games write them down on the red write them all down everything you can
write them all down everything you can
write them all down everything you can remember just go back a couple years
remember just go back a couple years
remember just go back a couple years when you were little go back to that
when you were little go back to that
when you were little go back to that place where you would remember all those
place where you would remember all those
place where you would remember all those things you absolutely cherish doing I
things you absolutely cherish doing I
things you absolutely cherish doing I know it was a while ago but bring them
know it was a while ago but bring them
know it was a while ago but bring them all back they’re important they’re
all back they’re important they’re
all back they’re important they’re memorable they shape you don’t forget
memorable they shape you don’t forget
memorable they shape you don’t forget them and write them all down you’re
them and write them all down you’re
them and write them all down you’re gonna need them on your red sheet
gonna need them on your red sheet
gonna need them on your red sheet because you’re gonna need them later
because you’re gonna need them later
because you’re gonna need them later look at that list isn’t that amazing
look at that list isn’t that amazing
look at that list isn’t that amazing when you start thinking about all the
when you start thinking about all the
when you start thinking about all the things you used to do you were little
things you used to do you were little
things you used to do you were little when I was little I like to dress up I
when I was little I like to dress up I
when I was little I like to dress up I like to dress up my dog my brother I
like to dress up my dog my brother I
like to dress up my dog my brother I like to dress up with my friends and go
like to dress up with my friends and go
like to dress up with my friends and go dancing I love to dress up with spoons
dancing I love to dress up with spoons
dancing I love to dress up with spoons on my nose for some reason and I love
on my nose for some reason and I love
on my nose for some reason and I love dressing up with my father who is a
dressing up with my father who is a
dressing up with my father who is a Shriner clown we used to go to parades
Shriner clown we used to go to parades
Shriner clown we used to go to parades together and that yeah was my childhood
together and that yeah was my childhood
together and that yeah was my childhood but my most favorite thing to do was to
but my most favorite thing to do was to
but my most favorite thing to do was to get up on my bed and look across at my
get up on my bed and look across at my
get up on my bed and look across at my barrel get all dressed up and then I
barrel get all dressed up and then I
barrel get all dressed up and then I would go to these magnificent places of
would go to these magnificent places of
would go to these magnificent places of make-believe in the mirror of my
make-believe in the mirror of my
make-believe in the mirror of my imagination it was so awesome I could go
imagination it was so awesome I could go
imagination it was so awesome I could go to under the sea I could go to castles I
to under the sea I could go to castles I
to under the sea I could go to castles I could go to doorways that led somewhere
could go to doorways that led somewhere
could go to doorways that led somewhere new I loved to play in that mirror and
new I loved to play in that mirror and
new I loved to play in that mirror and imagine all the wonderful places I could
imagine all the wonderful places I could
imagine all the wonderful places I could go and then somewhere around 7 years old
go and then somewhere around 7 years old
go and then somewhere around 7 years old it started
it started
it started change because like I felt that Paul I
change because like I felt that Paul I
change because like I felt that Paul I had to grow up and I had a lick go of
had to grow up and I had a lick go of
had to grow up and I had a lick go of all that play that I used to do when I
all that play that I used to do when I
all that play that I used to do when I was little I didn’t want to I mean I
was little I didn’t want to I mean I
was little I didn’t want to I mean I could grow up that’s okay but I didn’t
could grow up that’s okay but I didn’t
could grow up that’s okay but I didn’t want to stop playing so I thought to
want to stop playing so I thought to
want to stop playing so I thought to myself what if I made myself a promise
myself what if I made myself a promise
myself what if I made myself a promise and I never stopped playing heck yeah I
and I never stopped playing heck yeah I
and I never stopped playing heck yeah I could do that because you know what
could do that because you know what
could do that because you know what isn’t that just as important as water
isn’t that just as important as water
isn’t that just as important as water and food and shelter why did it become a
and food and shelter why did it become a
and food and shelter why did it become a rule what’s this silly thing about that
rule what’s this silly thing about that
rule what’s this silly thing about that why did we have to stop playing I don’t
why did we have to stop playing I don’t
why did we have to stop playing I don’t remember what that’s about
remember what that’s about
remember what that’s about but it wasn’t wrong we had to let go of
but it wasn’t wrong we had to let go of
but it wasn’t wrong we had to let go of it and I didn’t think that was right
it and I didn’t think that was right
it and I didn’t think that was right because the possibilities of what you
because the possibilities of what you
because the possibilities of what you can do when you actually allow your play
can do when you actually allow your play
can do when you actually allow your play to continue how they all mix it together
to continue how they all mix it together
to continue how they all mix it together how you problem-solve all the time it
how you problem-solve all the time it
how you problem-solve all the time it was magnificent to still be playing I
was magnificent to still be playing I
was magnificent to still be playing I mean I was a teenager standing up on
mean I was a teenager standing up on
mean I was a teenager standing up on that bed still imagining all these
that bed still imagining all these
that bed still imagining all these worlds I could create but that was
worlds I could create but that was
worlds I could create but that was pretty easy for me because I’m a wacko
pretty easy for me because I’m a wacko
pretty easy for me because I’m a wacko I’m a certified weirdo and I’m an
I’m a certified weirdo and I’m an
I’m a certified weirdo and I’m an absolute complete letting my freak flag
absolute complete letting my freak flag
absolute complete letting my freak flag fly it’s not hard so how big of a deal
fly it’s not hard so how big of a deal
fly it’s not hard so how big of a deal was that for me to actually literally
was that for me to actually literally
was that for me to actually literally keep playing so I said I have to make a
keep playing so I said I have to make a
keep playing so I said I have to make a bigger promise and that bigger promise
bigger promise and that bigger promise
bigger promise and that bigger promise was dear everyone never stop playing so
was dear everyone never stop playing so
was dear everyone never stop playing so what that meant is I had to take what I
what that meant is I had to take what I
what that meant is I had to take what I made the promise to myself to do and try
made the promise to myself to do and try
made the promise to myself to do and try to bring that to all of you everyone
to bring that to all of you everyone
to bring that to all of you everyone everyone run the roll how was I gonna
everyone run the roll how was I gonna
everyone run the roll how was I gonna find out how to make sure that they
find out how to make sure that they
find out how to make sure that they never stopped playing never stop playing
never stopped playing never stop playing
never stopped playing never stop playing so I became a play ologist
so I became a play ologist
so I became a play ologist so I studied went to graduate school got
so I studied went to graduate school got
so I studied went to graduate school got a degree started clinical therapy worked
a degree started clinical therapy worked
a degree started clinical therapy worked with families and play I actually was a
with families and play I actually was a
with families and play I actually was a trained therapist for deaf children and
trained therapist for deaf children and
trained therapist for deaf children and their families learned sign
their families learned sign
their families learned sign which as I was growing up and able to
which as I was growing up and able to
which as I was growing up and able to treat them in therapy communication was
treat them in therapy communication was
treat them in therapy communication was different they used signs
different they used signs
different they used signs I used play then I started writing books
I used play then I started writing books
I used play then I started writing books about it those books were about teaching
about it those books were about teaching
about it those books were about teaching parents how to use play with their kids
parents how to use play with their kids
parents how to use play with their kids to solve problems and then I thought not
to solve problems and then I thought not
to solve problems and then I thought not big enough not enough families not
big enough not enough families not
big enough not enough families not enough so I started inventing and what
enough so I started inventing and what
enough so I started inventing and what were those inventions about they were
were those inventions about they were
were those inventions about they were about trying to take lots of families
about trying to take lots of families
about trying to take lots of families now using what I knew would the human
now using what I knew would the human
now using what I knew would the human behavior how to get people to play and
behavior how to get people to play and
behavior how to get people to play and bringing that into really big play
bringing that into really big play
bringing that into really big play things like the size of theme parks oh
things like the size of theme parks oh
things like the size of theme parks oh my goodness
my goodness
my goodness could I get lots of people to start
could I get lots of people to start
could I get lots of people to start playing you betcha
playing you betcha
playing you betcha take big buckets of water and dump on my
take big buckets of water and dump on my
take big buckets of water and dump on my head – no matter what our cannons climb
head – no matter what our cannons climb
head – no matter what our cannons climb up all kinds of tree house literally
up all kinds of tree house literally
up all kinds of tree house literally look at them play ah what else could I
look at them play ah what else could I
look at them play ah what else could I do work with my team and we invented
do work with my team and we invented
do work with my team and we invented 20,000 foam balls in a room with
20,000 foam balls in a room with
20,000 foam balls in a room with blasters and dumping them on their heads
blasters and dumping them on their heads
blasters and dumping them on their heads and falling and throwing them at each
and falling and throwing them at each
and falling and throwing them at each other and sucking my vacuums and
other and sucking my vacuums and
other and sucking my vacuums and distributing them all over the place and
distributing them all over the place and
distributing them all over the place and it was a lot of great fun and then
it was a lot of great fun and then
it was a lot of great fun and then around 25 years ago as my children were
around 25 years ago as my children were
around 25 years ago as my children were growing up I saw there was something
growing up I saw there was something
growing up I saw there was something else coming into play with us and that
else coming into play with us and that
else coming into play with us and that was technology no technology
was technology no technology
was technology no technology my name’s you definitely can steal the
my name’s you definitely can steal the
my name’s you definitely can steal the big play away but I didn’t look at it
big play away but I didn’t look at it
big play away but I didn’t look at it like that I looked at it like could it
like that I looked at it like could it
like that I looked at it like could it be magic like behind the curtain like
be magic like behind the curtain like
be magic like behind the curtain like you didn’t know what was going on and
you didn’t know what was going on and
you didn’t know what was going on and sort of sneak play in there using that
sort of sneak play in there using that
sort of sneak play in there using that technology so it wasn’t literally and
technology so it wasn’t literally and
technology so it wasn’t literally and the disadvantage to me but it taught me
the disadvantage to me but it taught me
the disadvantage to me but it taught me a lot about invention so I started
a lot about invention so I started
a lot about invention so I started inventing ways to take that kind of play
inventing ways to take that kind of play
inventing ways to take that kind of play like video games and bring them to life
like video games and bring them to life
like video games and bring them to life like an entire 20 thousand square foot
like an entire 20 thousand square foot
like an entire 20 thousand square foot building with castles and trees and tree
building with castles and trees and tree
building with castles and trees and tree houses and goblins and Dragons and you
houses and goblins and Dragons and you
houses and goblins and Dragons and you had this a magic wand it really works
had this a magic wand it really works
had this a magic wand it really works this there’s five million of these now
this there’s five million of these now
this there’s five million of these now in the world and eighteen of these
in the world and eighteen of these
in the world and eighteen of these spread across the world as well
spread across the world as well
spread across the world as well and what it really is is a video game
and what it really is is a video game
and what it really is is a video game come to life you can wave the man
come to life you can wave the man
come to life you can wave the man – quand and it will know who you are at
– quand and it will know who you are at
– quand and it will know who you are at track C through play and then it
track C through play and then it
track C through play and then it literally brings it all to life with
literally brings it all to life with
literally brings it all to life with treasure chest opening you go on quests
treasure chest opening you go on quests
treasure chest opening you go on quests and adventures like Dungeons & Dragons
and adventures like Dungeons & Dragons
and adventures like Dungeons & Dragons like world of warcraft come to life huh
like world of warcraft come to life huh
like world of warcraft come to life huh cool right and you keep this one and it
cool right and you keep this one and it
cool right and you keep this one and it never forgets – you just keep playing
never forgets – you just keep playing
never forgets – you just keep playing the whole time and it always comes back
the whole time and it always comes back
the whole time and it always comes back to how you play these are the magic
to how you play these are the magic
to how you play these are the magic West’s that are all over the world today
West’s that are all over the world today
West’s that are all over the world today and they literally spread through
and they literally spread through
and they literally spread through hallways and resorts and you never ever
hallways and resorts and you never ever
hallways and resorts and you never ever are forgotten I did it in waterpark
are forgotten I did it in waterpark
are forgotten I did it in waterpark slides – so you would go down the
slides – so you would go down the
slides – so you would go down the waterpark slide you go over there lights
waterpark slide you go over there lights
waterpark slide you go over there lights were overhead you have buttons on your
were overhead you have buttons on your
were overhead you have buttons on your handles you you press the button who’s
handles you you press the button who’s
handles you you press the button who’s going down you have to make sure it
going down you have to make sure it
going down you have to make sure it matches with the spy lights and you get
matches with the spy lights and you get
matches with the spy lights and you get backed on the bottom you get a score and
backed on the bottom you get a score and
backed on the bottom you get a score and then if you went home you could still do
then if you went home you could still do
then if you went home you could still do your virtual play like get your fix and
your virtual play like get your fix and
your virtual play like get your fix and we did it with magic West – but what
we did it with magic West – but what
we did it with magic West – but what would happen is the really really really
would happen is the really really really
would happen is the really really really big play like literally wasn’t on that
big play like literally wasn’t on that
big play like literally wasn’t on that virtual device it was in the big place
virtual device it was in the big place
virtual device it was in the big place where all the families were playing
where all the families were playing
where all the families were playing together yeah I still wasn’t good enough
together yeah I still wasn’t good enough
together yeah I still wasn’t good enough so we have that guy he’s already the
so we have that guy he’s already the
so we have that guy he’s already the playwright but who I really want is that
playwright but who I really want is that
playwright but who I really want is that dude he is my next victim
dude he is my next victim
dude he is my next victim he is the arm wrestler there are the
he is the arm wrestler there are the
he is the arm wrestler there are the ones that are kind of leaning in and
ones that are kind of leaning in and
ones that are kind of leaning in and leaning out like maybe I’m gonna do this
leaning out like maybe I’m gonna do this
leaning out like maybe I’m gonna do this and maybe I’m not and I had to think
and maybe I’m not and I had to think
and maybe I’m not and I had to think really hard use my play behavior on
really hard use my play behavior on
really hard use my play behavior on understanding of how I was gonna get
understanding of how I was gonna get
understanding of how I was gonna get them to play cuz they’re really who I’m
them to play cuz they’re really who I’m
them to play cuz they’re really who I’m after cuz remember these guys are kind
after cuz remember these guys are kind
after cuz remember these guys are kind of giving in to it he not so much so
of giving in to it he not so much so
of giving in to it he not so much so let’s take the foam Factory 25 years ago
let’s take the foam Factory 25 years ago
let’s take the foam Factory 25 years ago one of the coolest things about this is
one of the coolest things about this is
one of the coolest things about this is we used to do tests our teams used to
we used to do tests our teams used to
we used to do tests our teams used to bring them in build like a fake one and
bring them in build like a fake one and
bring them in build like a fake one and they all come in and we tried to see how
they all come in and we tried to see how
they all come in and we tried to see how it works so in came the girls the boys
it works so in came the girls the boys
it works so in came the girls the boys everyone’s running around the boys would
everyone’s running around the boys would
everyone’s running around the boys would go in and put like one ball at a time
go in and put like one ball at a time
go in and put like one ball at a time they go in and they put the ball on the
they go in and they put the ball on the
they go in and they put the ball on the shooter boom then go get another one
shooter boom then go get another one
shooter boom then go get another one boom then the girls they take their
boom then the girls they take their
boom then the girls they take their shirts out stuff the balls in run up to
shirts out stuff the balls in run up to
shirts out stuff the balls in run up to the blaster buh-buh-buh-buh-buh boom
the blaster buh-buh-buh-buh-buh boom
the blaster buh-buh-buh-buh-buh boom male the boys completely hunters and
male the boys completely hunters and
male the boys completely hunters and gatherers then I take those hunters and
gatherers then I take those hunters and
gatherers then I take those hunters and gathers and I thought hmm that’s how I’m
gathers and I thought hmm that’s how I’m
gathers and I thought hmm that’s how I’m gonna solve the problem so in walks the
gonna solve the problem so in walks the
gonna solve the problem so in walks the unpress lair the mom looking at this
unpress lair the mom looking at this
unpress lair the mom looking at this blaster Rena going gun play what’s going
blaster Rena going gun play what’s going
blaster Rena going gun play what’s going on I can’t connect I don’t know how so I
on I can’t connect I don’t know how so I
on I can’t connect I don’t know how so I take it and I give her a bag I said go
take it and I give her a bag I said go
take it and I give her a bag I said go get those balls and she would unfold her
get those balls and she would unfold her
get those balls and she would unfold her arms and she would grab that bag and
arms and she would grab that bag and
arms and she would grab that bag and she’d start loading up the balls and she
she’d start loading up the balls and she
she’d start loading up the balls and she start feeling kind of comfortable and
start feeling kind of comfortable and
start feeling kind of comfortable and she’d go after the blasters and then 20
she’d go after the blasters and then 20
she’d go after the blasters and then 20 minutes later she was vicious she was
minutes later she was vicious she was
minutes later she was vicious she was all over up boom I gave her play
all over up boom I gave her play
all over up boom I gave her play permission to participate I gave her
permission to participate I gave her
permission to participate I gave her something she knew how to do together to
something she knew how to do together to
something she knew how to do together to get her connected to that playful Cygnus
get her connected to that playful Cygnus
get her connected to that playful Cygnus and herself she was absolutely hanging
and herself she was absolutely hanging
and herself she was absolutely hanging out with those balls and making it
out with those balls and making it
out with those balls and making it happen now next magic West oh wait let
happen now next magic West oh wait let
happen now next magic West oh wait let me show you watch how it’s done
me show you watch how it’s done
me show you watch how it’s done I love that and I love how much that got
I love that and I love how much that got
I love that and I love how much that got everyone to play match request yeah yeah
everyone to play match request yeah yeah
everyone to play match request yeah yeah yeah yeah I’m able to their this I’m
yeah yeah I’m able to their this I’m
yeah yeah I’m able to their this I’m able to get people to play with magic
able to get people to play with magic
able to get people to play with magic wands it’s kind of easy my kids you’re
wands it’s kind of easy my kids you’re
wands it’s kind of easy my kids you’re gonna get two today you’re gonna fight
gonna get two today you’re gonna fight
gonna get two today you’re gonna fight dragons you’re in but Jesse yeah not so
dragons you’re in but Jesse yeah not so
dragons you’re in but Jesse yeah not so much this guy dad grandpa how was I
much this guy dad grandpa how was I
much this guy dad grandpa how was I gonna get them to play I was I’m gonna
gonna get them to play I was I’m gonna
gonna get them to play I was I’m gonna get them to wanna magic wand and play
get them to wanna magic wand and play
get them to wanna magic wand and play just like the rest of the kids so it was
just like the rest of the kids so it was
just like the rest of the kids so it was the ancient book of wisdom Muk Chi book
the ancient book of wisdom Muk Chi book
the ancient book of wisdom Muk Chi book I give it to the parents to the
I give it to the parents to the
I give it to the parents to the grandparents that had all the places all
grandparents that had all the places all
grandparents that had all the places all the secrets in it and then the kids
the secrets in it and then the kids
the secrets in it and then the kids would go back to the parents and they
would go back to the parents and they
would go back to the parents and they would ask for the clues and then the
would ask for the clues and then the
would ask for the clues and then the parents would go back and they’re like I
parents would go back and they’re like I
parents would go back and they’re like I get it it’s not hard as a videogame but
get it it’s not hard as a videogame but
get it it’s not hard as a videogame but I know how to play and they go by a
I know how to play and they go by a
I know how to play and they go by a magic wand like half of those magic
magic wand like half of those magic
magic wand like half of those magic wands that were sold are from parents
wands that were sold are from parents
wands that were sold are from parents that would buy it so I really enjoyed
that would buy it so I really enjoyed
that would buy it so I really enjoyed that until this one moment when I really
that until this one moment when I really
that until this one moment when I really knew that I accomplished my goal it was
knew that I accomplished my goal it was
knew that I accomplished my goal it was when standing out of magic quest and saw
when standing out of magic quest and saw
when standing out of magic quest and saw a family come up they all had once the
a family come up they all had once the
a family come up they all had once the father’s grandparents everybody in this
father’s grandparents everybody in this
father’s grandparents everybody in this guy he walks up to that lamppost and he
guy he walks up to that lamppost and he
guy he walks up to that lamppost and he waves his magic wand to light it up the
waves his magic wand to light it up the
waves his magic wand to light it up the technology is back in the building it’s
technology is back in the building it’s
technology is back in the building it’s not yeah it’s not lighting folks it’s
not yeah it’s not lighting folks it’s
not yeah it’s not lighting folks it’s done I was in heaven
done I was in heaven
done I was in heaven guess who he thought he was
guess who he thought he was
guess who he thought he was look what happened he’s a little boy
look what happened he’s a little boy
look what happened he’s a little boy again he’s a man with magic it really
again he’s a man with magic it really
again he’s a man with magic it really worked so what if we did this around the
worked so what if we did this around the
worked so what if we did this around the world
world
world what if our sandbox the US UN what if we
what if our sandbox the US UN what if we
what if our sandbox the US UN what if we bought play in to solve big problems
bought play in to solve big problems
bought play in to solve big problems what if we use skills and we thought
what if we use skills and we thought
what if we use skills and we thought about how we play useless things on your
about how we play useless things on your
about how we play useless things on your red tags to actually bring world change
red tags to actually bring world change
red tags to actually bring world change climate change problems solve through
climate change problems solve through
climate change problems solve through play it doesn’t have to stop we might
play it doesn’t have to stop we might
play it doesn’t have to stop we might find the answers we could do something
find the answers we could do something
find the answers we could do something big so I want you all to take your
big so I want you all to take your
big so I want you all to take your fingers like this
fingers like this
fingers like this and I want you to look at me with that
and I want you to look at me with that
and I want you to look at me with that Stern look like I did when I was a
Stern look like I did when I was a
Stern look like I did when I was a little girl and I want you to say it
little girl and I want you to say it
little girl and I want you to say it with me never stop play thank you very
with me never stop play thank you very
with me never stop play thank you very much
”
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