I’m good good evening everybody that’s me that’s me : thank you I’m
that’s me that’s me : thank you I’m
that’s me that’s me : thank you I’m gonna Scottish space entrepreneur I say
gonna Scottish space entrepreneur I say
gonna Scottish space entrepreneur I say don’t belittle my accent but trust me
don’t belittle my accent but trust me
don’t belittle my accent but trust me I’m a Scottish trespass entrepreneurial
space entrepreneurship these two words
space entrepreneurship these two words were never meant to be together even few
were never meant to be together even few
were never meant to be together even few years ago very few people talked about
years ago very few people talked about
years ago very few people talked about space entrepreneurship space and
space entrepreneurship space and
space entrepreneurship space and entrepreneurship are two very rare best
entrepreneurship are two very rare best
entrepreneurship are two very rare best beasts that very few people where
beasts that very few people where
beasts that very few people where courageous or maybe crazy crazy enough
courageous or maybe crazy crazy enough
courageous or maybe crazy crazy enough to chase at but today it’s completely
to chase at but today it’s completely
to chase at but today it’s completely different we can all be potentially a
different we can all be potentially a
different we can all be potentially a space entrepreneur and this is why I’m
space entrepreneur and this is why I’m
space entrepreneur and this is why I’m going to explain how it works so let’s
going to explain how it works so let’s
going to explain how it works so let’s focus first on the first side of this
focus first on the first side of this
focus first on the first side of this equation which is space why space is the
equation which is space why space is the
equation which is space why space is the place to start your business today this
place to start your business today this
place to start your business today this is basically because you’ve got three
is basically because you’ve got three
is basically because you’ve got three main technology trends which are getting
main technology trends which are getting
main technology trends which are getting major and which are coming together and
major and which are coming together and
major and which are coming together and they make things possible now the first
they make things possible now the first
they make things possible now the first trend is something we call new space
trend is something we call new space
trend is something we call new space which could be related to big data from
which could be related to big data from
which could be related to big data from space the second trend is cloud
space the second trend is cloud
space the second trend is cloud solutions and the sub trends as we’ve
solutions and the sub trends as we’ve
solutions and the sub trends as we’ve heard is about artificial intelligence
heard is about artificial intelligence
heard is about artificial intelligence let’s look at first new space the best
let’s look at first new space the best
let’s look at first new space the best way to understand what new space is is
way to understand what new space is is
way to understand what new space is is obviously to look at what is old space
obviously to look at what is old space
obviously to look at what is old space so all space is basically this
so all space is basically this
so all space is basically this organization multinational organization
organization multinational organization
organization multinational organization which in the past have been developing
which in the past have been developing
which in the past have been developing massive very expensive spacecraft
massive very expensive spacecraft
massive very expensive spacecraft they’ve been backed up by government for
they’ve been backed up by government for
they’ve been backed up by government for decades and it took years to develop a
decades and it took years to develop a
decades and it took years to develop a spacecraft and then to launch it and to
spacecraft and then to launch it and to
spacecraft and then to launch it and to operate it and the result is that from
operate it and the result is that from
operate it and the result is that from this spacecraft in space it will produce
this spacecraft in space it will produce
this spacecraft in space it will produce a very little amount of data because of
a very little amount of data because of
a very little amount of data because of the cost and the few numbers they are if
the cost and the few numbers they are if
the cost and the few numbers they are if you look at new space now in opposition
you look at new space now in opposition
you look at new space now in opposition it’s a new start of companies quite
it’s a new start of companies quite
it’s a new start of companies quite often started which have raised private
often started which have raised private
often started which have raised private investment and we have started to
investment and we have started to
investment and we have started to leverage other technology like your
leverage other technology like your
leverage other technology like your iPhone
iPhone
iPhone on your tablet or your laptop they’ve
on your tablet or your laptop they’ve
on your tablet or your laptop they’ve also started to access space at much
also started to access space at much
also started to access space at much lower cost by piggybacking on the big
lower cost by piggybacking on the big
lower cost by piggybacking on the big spacecraft on the result of this new
spacecraft on the result of this new
spacecraft on the result of this new space that’ll be that for the price of
space that’ll be that for the price of
space that’ll be that for the price of one big spacecraft you can build dozens
one big spacecraft you can build dozens
one big spacecraft you can build dozens hundreds of the smaller spacecraft when
hundreds of the smaller spacecraft when
hundreds of the smaller spacecraft when you look at the data once you’ve got
you look at the data once you’ve got
you look at the data once you’ve got these dozens or hundreds of spacecraft
these dozens or hundreds of spacecraft
these dozens or hundreds of spacecraft in space what it gives you is what we
in space what it gives you is what we
in space what it gives you is what we call revisit the revisit is about
call revisit the revisit is about
call revisit the revisit is about passing on a regular basis over on
passing on a regular basis over on
passing on a regular basis over on location and again and again and again
location and again and again and again
location and again and again and again ok so let’s look at this from a very
ok so let’s look at this from a very
ok so let’s look at this from a very concrete example ok
concrete example ok
concrete example ok the image you got there on the left is
the image you got there on the left is
the image you got there on the left is what we call an odd space image this is
what we call an odd space image this is
what we call an odd space image this is a huge image you know the minimum size
a huge image you know the minimum size
a huge image you know the minimum size would be 10 kilometer by 10 kilometer on
would be 10 kilometer by 10 kilometer on
would be 10 kilometer by 10 kilometer on the level of details containing this
the level of details containing this
the level of details containing this image are amazing we are looking at
image are amazing we are looking at
image are amazing we are looking at details around 30 centimeter for the
details around 30 centimeter for the
details around 30 centimeter for the best of this image ok the image you get
best of this image ok the image you get
best of this image ok the image you get at the bottom right is an image from a
at the bottom right is an image from a
at the bottom right is an image from a new space spacecraft much smaller much
new space spacecraft much smaller much
new space spacecraft much smaller much more blurry not very accurate you know
more blurry not very accurate you know
more blurry not very accurate you know so now let’s think about this I’m a
so now let’s think about this I’m a
so now let’s think about this I’m a commodity trader so for people who do
commodity trader so for people who do
commodity trader so for people who do not know what is a commodity trader is
not know what is a commodity trader is
not know what is a commodity trader is basically somebody with selling and
basically somebody with selling and
basically somebody with selling and buying some commodity like grains and
buying some commodity like grains and
buying some commodity like grains and making out of this and they do this with
making out of this and they do this with
making out of this and they do this with speculation and better they are
speculation and better they are
speculation and better they are speculating more money they will make
speculating more money they will make
speculating more money they will make now as a commodity trader I am
now as a commodity trader I am
now as a commodity trader I am interested to monitor movement of bodies
interested to monitor movement of bodies
interested to monitor movement of bodies on the Mississippi the reason is that
on the Mississippi the reason is that
on the Mississippi the reason is that these bodies of the containers they
these bodies of the containers they
these bodies of the containers they contain grain and if you if I can
contain grain and if you if I can
contain grain and if you if I can monitor on regular basis these batteries
monitor on regular basis these batteries
monitor on regular basis these batteries on the Mississippi going south to the
on the Mississippi going south to the
on the Mississippi going south to the Gulf of Mexico I can potentially predict
Gulf of Mexico I can potentially predict
Gulf of Mexico I can potentially predict how much grain will be exported from the
how much grain will be exported from the
how much grain will be exported from the US at the end of the month if I wanted
US at the end of the month if I wanted
US at the end of the month if I wanted to use satellite imagery from the old
to use satellite imagery from the old
to use satellite imagery from the old space and get this image where I can you
space and get this image where I can you
space and get this image where I can you know identify very clearly one specific
know identify very clearly one specific
know identify very clearly one specific Dodge I might have any major Ramones
Dodge I might have any major Ramones
Dodge I might have any major Ramones every three months
every three months
every three months best case scenario if I get an image
best case scenario if I get an image
best case scenario if I get an image from this new space what I can get is an
from this new space what I can get is an
from this new space what I can get is an image of a week every day and very soon
image of a week every day and very soon
image of a week every day and very soon area walls
area walls
area walls and this is real what the value of new
and this is real what the value of new
and this is real what the value of new space is it’s about giving much greater
space is it’s about giving much greater
space is it’s about giving much greater revisit time of your locations so we can
revisit time of your locations so we can
revisit time of your locations so we can all now monitor you know fast moving
all now monitor you know fast moving
all now monitor you know fast moving assets and very regular and rapid
assets and very regular and rapid
assets and very regular and rapid changes cloud solutions everybody knows
changes cloud solutions everybody knows
changes cloud solutions everybody knows what the cloud is know when stuff
what the cloud is know when stuff
what the cloud is know when stuff happening now don’t we know why it’s
happening now don’t we know why it’s
happening now don’t we know why it’s happening most seriously cloud
happening most seriously cloud
happening most seriously cloud infrastructure our set of computers
infrastructure our set of computers
infrastructure our set of computers which offer huge processing storage and
which offer huge processing storage and
which offer huge processing storage and network capabilities they first been
network capabilities they first been
network capabilities they first been developed by major IT companies like
developed by major IT companies like
developed by major IT companies like Google and Amazon just to name them to
Google and Amazon just to name them to
Google and Amazon just to name them to name them and then very recently what
name them and then very recently what
name them and then very recently what these companies have done if they
these companies have done if they
these companies have done if they started to open access to this
started to open access to this
started to open access to this infrastructure for subpart E that’s what
infrastructure for subpart E that’s what
infrastructure for subpart E that’s what we call infrastructure as a service the
we call infrastructure as a service the
we call infrastructure as a service the benefit for existing this infrastructure
benefit for existing this infrastructure
benefit for existing this infrastructure now is you don’t have anymore to buy
now is you don’t have anymore to buy
now is you don’t have anymore to buy yourself your computer you don’t have
yourself your computer you don’t have
yourself your computer you don’t have anymore to invest into this cost what
anymore to invest into this cost what
anymore to invest into this cost what you can do is you can go straightaway to
you can do is you can go straightaway to
you can do is you can go straightaway to this company rent access the access to
this company rent access the access to
this company rent access the access to the infrastructure and then you can use
the infrastructure and then you can use
the infrastructure and then you can use them and then you give them back if you
them and then you give them back if you
them and then you give them back if you look at this from a start-up perspective
look at this from a start-up perspective
look at this from a start-up perspective it brings the unique assets let’s take
it brings the unique assets let’s take
it brings the unique assets let’s take the example of this startup which is
the example of this startup which is
the example of this startup which is based in the u.s. is called DJ art labs
based in the u.s. is called DJ art labs
based in the u.s. is called DJ art labs the cat labs a few years ago wanted to
the cat labs a few years ago wanted to
the cat labs a few years ago wanted to process a huge volume of data one
process a huge volume of data one
process a huge volume of data one petabyte of data for quadrillion pixels
petabyte of data for quadrillion pixels
petabyte of data for quadrillion pixels of satellite imagery and convolution
of satellite imagery and convolution
of satellite imagery and convolution data to see if they can identify better
data to see if they can identify better
data to see if they can identify better and what they can do in terms of cone
and what they can do in terms of cone
and what they can do in terms of cone prediction kernel prediction if they are
prediction kernel prediction if they are
prediction kernel prediction if they are to buy their own infrastructure that
to buy their own infrastructure that
to buy their own infrastructure that would of course you know huge huge
would of course you know huge huge
would of course you know huge huge budgets for them and mobile the startup
budgets for them and mobile the startup
budgets for them and mobile the startup scene you do not have this funding the
scene you do not have this funding the
scene you do not have this funding the time it would have taken to develop this
time it would have taken to develop this
time it would have taken to develop this infrastructure would have been enormous
infrastructure would have been enormous
infrastructure would have been enormous so what they did is basically they go
so what they did is basically they go
so what they did is basically they go back to Google and made a partnership
back to Google and made a partnership
back to Google and made a partnership and by accessing Google infrastructure
and by accessing Google infrastructure
and by accessing Google infrastructure as a service they processed all this
as a service they processed all this
as a service they processed all this imagery 11 years of image archive in
imagery 11 years of image archive in
imagery 11 years of image archive in less than 16 hours the result they’ve
less than 16 hours the result they’ve
less than 16 hours the result they’ve been able to predict more accurately and
been able to predict more accurately and
been able to predict more accurately and much quicker the kernel production in
much quicker the kernel production in
much quicker the kernel production in the US than the US Department of
the US than the US Department of
the US than the US Department of Agriculture
Agriculture
Agriculture product-market fit this is exactly what
product-market fit this is exactly what
product-market fit this is exactly what they started needed then they’ve been
they started needed then they’ve been
they started needed then they’ve been able to raise more investment and today
able to raise more investment and today
able to raise more investment and today they are creating a big data factory
they are creating a big data factory
they are creating a big data factory from space which has the objective to
from space which has the objective to
from space which has the objective to monitor the world on a daily basis third
monitor the world on a daily basis third
monitor the world on a daily basis third major technology trends which is coming
major technology trends which is coming
major technology trends which is coming together
together
together artificial intelligence we’ve all heard
artificial intelligence we’ve all heard
artificial intelligence we’ve all heard about artificial intelligence the way we
about artificial intelligence the way we
about artificial intelligence the way we summarized artificial intelligence I
summarized artificial intelligence I
summarized artificial intelligence I will call this a smart process which has
will call this a smart process which has
will call this a smart process which has the capability to learn from and to
the capability to learn from and to
the capability to learn from and to predict on data the way we use
predict on data the way we use
predict on data the way we use artificial intelligence in imagery is by
artificial intelligence in imagery is by
artificial intelligence in imagery is by identifying and counting object but we
identifying and counting object but we
identifying and counting object but we have to do this at scale better and
have to do this at scale better and
have to do this at scale better and faster than trained human eyes let’s
faster than trained human eyes let’s
faster than trained human eyes let’s look at this into perspective when you
look at this into perspective when you
look at this into perspective when you apply artificial intelligence to
apply artificial intelligence to
apply artificial intelligence to satellite image what you can start to
satellite image what you can start to
satellite image what you can start to identify very small object into huge
identify very small object into huge
identify very small object into huge pictures you can count cars you can
pictures you can count cars you can
pictures you can count cars you can count those or habitations or boats
count those or habitations or boats
count those or habitations or boats about the Sabres and the planer but when
about the Sabres and the planer but when
about the Sabres and the planer but when you place this into much greater
you place this into much greater
you place this into much greater perspective and you look at this from
perspective and you look at this from
perspective and you look at this from the map you’ve got in the middle ok this
the map you’ve got in the middle ok this
the map you’ve got in the middle ok this map in fact is a population density map
map in fact is a population density map
map in fact is a population density map of an alliance with South Africa ok
of an alliance with South Africa ok
of an alliance with South Africa ok Facebook few years ago they wanted to
Facebook few years ago they wanted to
Facebook few years ago they wanted to bring Internet to the world and they
bring Internet to the world and they
bring Internet to the world and they needed to understand where are the
needed to understand where are the
needed to understand where are the globally unconnected when they went to
globally unconnected when they went to
globally unconnected when they went to the World Bank
the World Bank
the World Bank this is the map they’ve been given what
this is the map they’ve been given what
this is the map they’ve been given what can you do with this map so what
can you do with this map so what
can you do with this map so what Facebook did basically is they developed
Facebook did basically is they developed
Facebook did basically is they developed some artificial intelligence
some artificial intelligence
some artificial intelligence technologies which which they’ve applied
technologies which which they’ve applied
technologies which which they’ve applied on to huge volume of satellite imagery
on to huge volume of satellite imagery
on to huge volume of satellite imagery to identify every single habitation in
to identify every single habitation in
to identify every single habitation in the country and they’ve done this at a
the country and they’ve done this at a
the country and they’ve done this at a level of granularity which is huge but
level of granularity which is huge but
level of granularity which is huge but the benefit obviously for Facebook are
the benefit obviously for Facebook are
the benefit obviously for Facebook are much greater when you bring this to the
much greater when you bring this to the
much greater when you bring this to the perspective just just think about you
perspective just just think about you
perspective just just think about you know having access to this data for the
know having access to this data for the
know having access to this data for the sensors no for household or for for
sensors no for household or for for
sensors no for household or for for vaccination campaign and that’s really
vaccination campaign and that’s really
vaccination campaign and that’s really what this machine learning or artificial
what this machine learning or artificial
what this machine learning or artificial intelligence is bringing now to this
intelligence is bringing now to this
intelligence is bringing now to this sector so let’s summarize why space is
sector so let’s summarize why space is
sector so let’s summarize why space is the best place to start your business
the best place to start your business
the best place to start your business there is no more barrier you’ve got
there is no more barrier you’ve got
there is no more barrier you’ve got access to big data from space you’ve got
access to big data from space you’ve got
access to big data from space you’ve got access to infrastructure as a service
access to infrastructure as a service
access to infrastructure as a service you know this is community now and now
you know this is community now and now
you know this is community now and now artificial intelligence is getting open
artificial intelligence is getting open
artificial intelligence is getting open source what we can do now is we can
source what we can do now is we can
source what we can do now is we can start to develop you know these barriers
start to develop you know these barriers
start to develop you know these barriers have been lower we can start to develop
have been lower we can start to develop
have been lower we can start to develop new applications and new services and
new applications and new services and
new applications and new services and start to engage and create new market
start to engage and create new market
start to engage and create new market opportunity so let’s let’s look at the
opportunity so let’s let’s look at the
opportunity so let’s let’s look at the second side at the other side of this
second side at the other side of this
second side at the other side of this space entrepreneurship equation let’s
space entrepreneurship equation let’s
space entrepreneurship equation let’s look at entrepreneur
look at entrepreneur
look at entrepreneur what’s the stage to be an entrepreneur
what’s the stage to be an entrepreneur
what’s the stage to be an entrepreneur the three major ingredients that you
the three major ingredients that you
the three major ingredients that you need into your entrepreneurship recipe
need into your entrepreneurship recipe
need into your entrepreneurship recipe obviously the team the ideal and the
obviously the team the ideal and the
obviously the team the ideal and the market let’s look at the team I’m pretty
market let’s look at the team I’m pretty
market let’s look at the team I’m pretty sure that some of you have heard that
sure that some of you have heard that
sure that some of you have heard that it’s super important to grow to create a
it’s super important to grow to create a
it’s super important to grow to create a great team of funders and this is true
great team of funders and this is true
great team of funders and this is true you will need to bring people on board
you will need to bring people on board
you will need to bring people on board not have better knowledge the new of the
not have better knowledge the new of the
not have better knowledge the new of the technology or the market for instance
technology or the market for instance
technology or the market for instance I’m the first one to say as an
I’m the first one to say as an
I’m the first one to say as an entrepreneur I’m not building a business
entrepreneur I’m not building a business
entrepreneur I’m not building a business I’ve been building the team which is
I’ve been building the team which is
I’ve been building the team which is building the business but there is
building the business but there is
building the business but there is something that not that many people tell
something that not that many people tell
something that not that many people tell you in the same way that it is very
you in the same way that it is very
you in the same way that it is very important to bring great talent on board
important to bring great talent on board
important to bring great talent on board of your business it is important to know
of your business it is important to know
of your business it is important to know when is the good time to let them go
when is the good time to let them go
when is the good time to let them go because when you will progress your
because when you will progress your
because when you will progress your business you will face some challenge
business you will face some challenge
business you will face some challenge you will have to take some big leap of
you will have to take some big leap of
you will have to take some big leap of faith you will have to make some
faith you will have to make some
faith you will have to make some investments will have to work hard and
investments will have to work hard and
investments will have to work hard and what you will see that not everybody is
what you will see that not everybody is
what you will see that not everybody is ready to do this type of commitment some
ready to do this type of commitment some
ready to do this type of commitment some of them will just piggyback on your
of them will just piggyback on your
of them will just piggyback on your success and they are the worst
success and they are the worst
success and they are the worst so it’s reimpose on to know how to build
so it’s reimpose on to know how to build
so it’s reimpose on to know how to build a team but it’s super important to know
a team but it’s super important to know
a team but it’s super important to know when to let go these guys because they
when to let go these guys because they
when to let go these guys because they will slow down your progress and some
will slow down your progress and some
will slow down your progress and some time will jeopardize the success of your
time will jeopardize the success of your
time will jeopardize the success of your business the idea quite often we think
business the idea quite often we think
business the idea quite often we think that the idea is the most important of
that the idea is the most important of
that the idea is the most important of the business and in fact this is
the business and in fact this is
the business and in fact this is completely the opposite the idea counter
completely the opposite the idea counter
completely the opposite the idea counter must follow thing still good to have a
must follow thing still good to have a
must follow thing still good to have a good idea of what you want to do with
good idea of what you want to do with
good idea of what you want to do with your business but what primitives is
your business but what primitives is
your business but what primitives is what we call the custom of pana what you
what we call the custom of pana what you
what we call the custom of pana what you have to do is you have to talk to users
have to do is you have to talk to users
have to do is you have to talk to users you have to talk to individuals to
you have to talk to individuals to
you have to talk to individuals to businesses and start to understand their
businesses and start to understand their
businesses and start to understand their problem once you understand their
problem once you understand their
problem once you understand their problem
problem
problem you have to look at the source and then
you have to look at the source and then
you have to look at the source and then find a way to address this then you’ve
find a way to address this then you’ve
find a way to address this then you’ve got an idea then from this idea you will
got an idea then from this idea you will
got an idea then from this idea you will develop a concept which you will test
develop a concept which you will test
develop a concept which you will test again with users with customers this
again with users with customers this
again with users with customers this Pradas concept will be developed further
Pradas concept will be developed further
Pradas concept will be developed further into a prototype into a Minimum Viable
into a prototype into a Minimum Viable
into a prototype into a Minimum Viable Product which again you bring forth in
Product which again you bring forth in
Product which again you bring forth in front of customers or users to see how
front of customers or users to see how
front of customers or users to see how it works
it works
it works and it will end up has been a product
and it will end up has been a product
and it will end up has been a product both by paying customer
both by paying customer
both by paying customer because the business does not exist
because the business does not exist
because the business does not exist without a paying customer once you’ve
without a paying customer once you’ve
without a paying customer once you’ve got your first paying customer you do it
got your first paying customer you do it
got your first paying customer you do it again and you’ve got a second pin
again and you’ve got a second pin
again and you’ve got a second pin customers and again and again and you
customers and again and again and you
customers and again and again and you end up by having a market but here again
end up by having a market but here again
end up by having a market but here again it’s difficult because if you’ve got a
it’s difficult because if you’ve got a
it’s difficult because if you’ve got a very few number of customers you end up
very few number of customers you end up
very few number of customers you end up into a niche market and it’s very
into a niche market and it’s very
into a niche market and it’s very difficult to get out of us or to small
difficult to get out of us or to small
difficult to get out of us or to small niche markets but in the same way if you
niche markets but in the same way if you
niche markets but in the same way if you go too big you cannot address this
go too big you cannot address this
go too big you cannot address this market because you don’t have enough
market because you don’t have enough
market because you don’t have enough focus on what you have to do so the
focus on what you have to do so the
focus on what you have to do so the markets what we call the beach and
markets what we call the beach and
markets what we call the beach and market is the first market you need to
market is the first market you need to
market is the first market you need to address and the most difficult to find
address and the most difficult to find
address and the most difficult to find because you need to position yourself as
because you need to position yourself as
because you need to position yourself as a nice to a fetcher helping them to
a nice to a fetcher helping them to
a nice to a fetcher helping them to reduce their cost and even increasing
reduce their cost and even increasing
reduce their cost and even increasing their revenues at this stage then you
their revenues at this stage then you
their revenues at this stage then you can scale up your business and you can
can scale up your business and you can
can scale up your business and you can potentially be a successful entrepreneur
potentially be a successful entrepreneur
potentially be a successful entrepreneur so let’s summarize the second type
so let’s summarize the second type
so let’s summarize the second type technology is there you know between the
technology is there you know between the
technology is there you know between the data the computing and the machine
data the computing and the machine
data the computing and the machine learning you might already think about
learning you might already think about
learning you might already think about friends or colleagues to start to create
friends or colleagues to start to create
friends or colleagues to start to create a funding team oK you’ve got an idea and
a funding team oK you’ve got an idea and
a funding team oK you’ve got an idea and there is a huge untapped market they are
there is a huge untapped market they are
there is a huge untapped market they are waiting for you we’ve got most of the
waiting for you we’ve got most of the
waiting for you we’ve got most of the ingredients to create this space
ingredients to create this space
ingredients to create this space entrepreneurship ventures but we are
entrepreneurship ventures but we are
entrepreneurship ventures but we are missing the most the most fundamental
missing the most the most fundamental
missing the most the most fundamental ingredient into this recipe this is
ingredient into this recipe this is
ingredient into this recipe this is about execution you will have to execute
about execution you will have to execute
about execution you will have to execute an executing is more than 50% of the
an executing is more than 50% of the
an executing is more than 50% of the success of a startup and I would set
success of a startup and I would set
success of a startup and I would set tough luck guys
tough luck guys
tough luck guys because there is no blog there is no
because there is no blog there is no
because there is no blog there is no book there is no TED talk about
book there is no TED talk about
book there is no TED talk about executing okay you have to do this
executing okay you have to do this
executing okay you have to do this yourself what I’m going to tell you is
yourself what I’m going to tell you is
yourself what I’m going to tell you is I’m going to tell you a bit of my story
I’m going to tell you a bit of my story
I’m going to tell you a bit of my story and when I feel that sometimes I had to
and when I feel that sometimes I had to
and when I feel that sometimes I had to execute and make important decision so I
execute and make important decision so I
execute and make important decision so I started my career with more than a
started my career with more than a
started my career with more than a decade ago in the space industry in
decade ago in the space industry in
decade ago in the space industry in and I was one of these very lucky people
and I was one of these very lucky people
and I was one of these very lucky people working with satellite imagery very
working with satellite imagery very
working with satellite imagery very quickly
quickly
quickly I understood the value of this imagery
I understood the value of this imagery
I understood the value of this imagery and that you can start to develop new
and that you can start to develop new
and that you can start to develop new applications and services and I started
applications and services and I started
applications and services and I started to you know to to kind of scratch a new
to you know to to kind of scratch a new
to you know to to kind of scratch a new market there my manager at the time
market there my manager at the time
market there my manager at the time refilled that there was some potential
refilled that there was some potential
refilled that there was some potential there so I was promoted a manager you
there so I was promoted a manager you
there so I was promoted a manager you know being a manager in France is a
know being a manager in France is a
know being a manager in France is a great stuff great recognition you’ve got
great stuff great recognition you’ve got
great stuff great recognition you’ve got your hafize you approve timesheets you
your hafize you approve timesheets you
your hafize you approve timesheets you authorized early days you do forecasts
authorized early days you do forecasts
authorized early days you do forecasts and reporting for your managers we do
and reporting for your managers we do
and reporting for your managers we do forecasts and reporting for their own
forecasts and reporting for their own
forecasts and reporting for their own managers no no I don’t want to be a
managers no no I don’t want to be a
managers no no I don’t want to be a manager I want you to be a leader you
manager I want you to be a leader you
manager I want you to be a leader you know I wanted to bring people together
know I wanted to bring people together
know I wanted to bring people together from different cultures from different
from different cultures from different
from different cultures from different skills and experience I wanted to
skills and experience I wanted to
skills and experience I wanted to inspire and lead them to outperform and
inspire and lead them to outperform and
inspire and lead them to outperform and execute and the French culture was not
execute and the French culture was not
execute and the French culture was not good at the time so I decided to pack up
good at the time so I decided to pack up
good at the time so I decided to pack up and go to UK and I landed in Port moose
and go to UK and I landed in Port moose
and go to UK and I landed in Port moose in South of England then I had the
in South of England then I had the
in South of England then I had the opportunity to develop further my idea
opportunity to develop further my idea
opportunity to develop further my idea into a concept and then even into a
into a concept and then even into a
into a concept and then even into a vision and a mission to the point that I
vision and a mission to the point that I
vision and a mission to the point that I had given a strategy on the table I went
had given a strategy on the table I went
had given a strategy on the table I went to gain in front of my manager present
to gain in front of my manager present
to gain in front of my manager present in my strategy hoping to get some bit
in my strategy hoping to get some bit
in my strategy hoping to get some bit some good feedback and maybe some
some good feedback and maybe some
some good feedback and maybe some funding to start to implement it and you
funding to start to implement it and you
funding to start to implement it and you know what they tell me
know what they tell me
know what they tell me this is crystal ball gazing seriously
this is crystal ball gazing seriously
this is crystal ball gazing seriously guys I told you that you know between
guys I told you that you know between
guys I told you that you know between the cloud the new space the machine
the cloud the new space the machine
the cloud the new space the machine learning you know this is going to be
learning you know this is going to be
learning you know this is going to be big and what you tell me is crystal ball
big and what you tell me is crystal ball
big and what you tell me is crystal ball gazing well you’ve got funding you’ve
gazing well you’ve got funding you’ve
gazing well you’ve got funding you’ve got the talent you’ve got the best
got the talent you’ve got the best
got the talent you’ve got the best satellite in the world
satellite in the world
satellite in the world now I was not ready to accept you know
now I was not ready to accept you know
now I was not ready to accept you know this at this stage so what I did is I
this at this stage so what I did is I
this at this stage so what I did is I navigated through through the
navigated through through the
navigated through through the organization and I decided to tap at the
organization and I decided to tap at the
organization and I decided to tap at the highest level director of strategy if
highest level director of strategy if
highest level director of strategy if this guy doesn’t get it and I don’t know
this guy doesn’t get it and I don’t know
this guy doesn’t get it and I don’t know what I’m going to do so I managed to get
what I’m going to do so I managed to get
what I’m going to do so I managed to get a 15 minutes time slot with this
a 15 minutes time slot with this
a 15 minutes time slot with this director of strategy very stressful I
director of strategy very stressful I
director of strategy very stressful I get ready get my suit the tie get my
get ready get my suit the tie get my
get ready get my suit the tie get my keynote which I rehearsed and rehearsed
keynote which I rehearsed and rehearsed
keynote which I rehearsed and rehearsed get my content release and I was going
get my content release and I was going
get my content release and I was going to these events I made you know my 15
to these events I made you know my 15
to these events I made you know my 15 minutes
minutes
minutes perfect keynote I would have never made
perfect keynote I would have never made
perfect keynote I would have never made such a performance and then at the end I
such a performance and then at the end I
such a performance and then at the end I looked at the manager
looked at the manager
looked at the manager he looked at me in the eyes and he say I
he looked at me in the eyes and he say I
he looked at me in the eyes and he say I like people like you
like people like you
like people like you I like people thinking out of the box
I like people thinking out of the box
I like people thinking out of the box thinking out of the box you know guys
thinking out of the box you know guys
thinking out of the box you know guys when you’ve been into cooperation or
when you’ve been into cooperation or
when you’ve been into cooperation or industry and you’ve got your manager
industry and you’ve got your manager
industry and you’ve got your manager that look at you and say I like you
that look at you and say I like you
that look at you and say I like you because you think out of the box you
because you think out of the box you
because you think out of the box you know that whatever you will say you will
know that whatever you will say you will
know that whatever you will say you will say after this it will not count this is
say after this it will not count this is
say after this it will not count this is just some beautiful management
just some beautiful management
just some beautiful management so at this stage I already thought about
so at this stage I already thought about
so at this stage I already thought about the next steps
the next steps
the next steps I was completely disengaged you know
I was completely disengaged you know
I was completely disengaged you know what I’ve done I decided to get out of
what I’ve done I decided to get out of
what I’ve done I decided to get out of the office getting out of the office is
the office getting out of the office is
the office getting out of the office is maybe the most important because you
maybe the most important because you
maybe the most important because you stopped talking to yourself
stopped talking to yourself
stopped talking to yourself you stopped making your own apologies
you stopped making your own apologies
you stopped making your own apologies what I did is I went into the street I
what I did is I went into the street I
what I did is I went into the street I talked to people to individuals to
talked to people to individuals to
talked to people to individuals to businesses understand why the way we
businesses understand why the way we
businesses understand why the way we using Google Maps you know what was very
using Google Maps you know what was very
using Google Maps you know what was very important for them to make decisions and
important for them to make decisions and
important for them to make decisions and I started to identify some problems even
I started to identify some problems even
I started to identify some problems even an idea came out of this from this idea
an idea came out of this from this idea
an idea came out of this from this idea I thought that I could create a much
I thought that I could create a much
I thought that I could create a much greater market opportunity if we are
greater market opportunity if we are
greater market opportunity if we are going to unlock access to all this
going to unlock access to all this
going to unlock access to all this imagery so I decided to move to Scotland
imagery so I decided to move to Scotland
imagery so I decided to move to Scotland and create a team this team now is
and create a team this team now is
and create a team this team now is building a business they are fantastic
building a business they are fantastic
building a business they are fantastic talent from all over the world and all
talent from all over the world and all
talent from all over the world and all together they are starting to build a
together they are starting to build a
together they are starting to build a business with paying customers and we
business with paying customers and we
business with paying customers and we are now starting to create a new
are now starting to create a new
are now starting to create a new marketplace for satellite imagery we are
marketplace for satellite imagery we are
marketplace for satellite imagery we are creating the mass market so if you have
creating the mass market so if you have
creating the mass market so if you have to retain something today this is this
to retain something today this is this
to retain something today this is this get out of the office if you don’t feel
get out of the office if you don’t feel
get out of the office if you don’t feel you are manager but you want to be a
you are manager but you want to be a
you are manager but you want to be a great inspirational leader if you don’t
great inspirational leader if you don’t
great inspirational leader if you don’t trust crystal balls but you’ve got a
trust crystal balls but you’ve got a
trust crystal balls but you’ve got a crispy vision if you don’t accept
crispy vision if you don’t accept
crispy vision if you don’t accept anymore
anymore
anymore the management like crystal
the management like crystal
the management like crystal ball gazing this is you this is your
ball gazing this is you this is your
ball gazing this is you this is your chance get out of the office and become
chance get out of the office and become
chance get out of the office and become a space entrepreneur thank you
a space entrepreneur thank you
a space entrepreneur thank you you
you
you [Applause]
”
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