[Applause] all right happy to be here
all right happy to be here
all right happy to be here meaningful work is it important to do
meaningful work is it important to do
meaningful work is it important to do meaningful work how can I do more
meaningful work how can I do more
meaningful work how can I do more meaningful work how can I make my work
meaningful work how can I make my work
meaningful work how can I make my work more meaningful what makes my work
more meaningful what makes my work
more meaningful what makes my work meaningful I think these are some of the
meaningful I think these are some of the
meaningful I think these are some of the questions that that I have lived with or
questions that that I have lived with or
questions that that I have lived with or I grew up with rather right and that
I grew up with rather right and that
I grew up with rather right and that really is the start of what I think of
really is the start of what I think of
really is the start of what I think of my calling or my career and that’s
my calling or my career and that’s
my calling or my career and that’s really designed so not so many years ago
really designed so not so many years ago
really designed so not so many years ago I was I was an aspiring student like
I was I was an aspiring student like
I was I was an aspiring student like many of you and I had to take a decision
many of you and I had to take a decision
many of you and I had to take a decision about what I wanted to study and of
about what I wanted to study and of
about what I wanted to study and of course I had engineering on top of my
course I had engineering on top of my
course I had engineering on top of my mind because we have such great
mind because we have such great
mind because we have such great technical institutes and everything was
technical institutes and everything was
technical institutes and everything was going alright but I had to kind of ask
going alright but I had to kind of ask
going alright but I had to kind of ask myself hey when I look at something is
myself hey when I look at something is
myself hey when I look at something is how does this thing work is that right
how does this thing work is that right
how does this thing work is that right the first question that comes to my mind
the first question that comes to my mind
the first question that comes to my mind and if I honestly ask myself that the
and if I honestly ask myself that the
and if I honestly ask myself that the answer was always not really you know I
answer was always not really you know I
answer was always not really you know I think I care about what that thing means
think I care about what that thing means
think I care about what that thing means to other people right so that was very
to other people right so that was very
to other people right so that was very revealing for me I was interested in how
revealing for me I was interested in how
revealing for me I was interested in how things work I think that’s very
things work I think that’s very
things work I think that’s very important that’s a very important part
important that’s a very important part
important that’s a very important part of what I do but at the same time a more
of what I do but at the same time a more
of what I do but at the same time a more prominent question that I want to answer
prominent question that I want to answer
prominent question that I want to answer or want an answer to is what does this
or want an answer to is what does this
or want an answer to is what does this thing whatever it is what does it mean
thing whatever it is what does it mean
thing whatever it is what does it mean right what does it mean to people what
right what does it mean to people what
right what does it mean to people what has enable people to do and that really
has enable people to do and that really
has enable people to do and that really that thinking was really something that
that thinking was really something that
that thinking was really something that brought me closer to design I didn’t
brought me closer to design I didn’t
brought me closer to design I didn’t think that I was going to be a designer
think that I was going to be a designer
think that I was going to be a designer I took it off because of this question
I took it off because of this question
I took it off because of this question this motivating question and I have to
this motivating question and I have to
this motivating question and I have to say that it has been a revealing journey
say that it has been a revealing journey
say that it has been a revealing journey from there in trying to understand how I
from there in trying to understand how I
from there in trying to understand how I can create meaning through my work so
can create meaning through my work so
can create meaning through my work so today I’m going to share with
today I’m going to share with
today I’m going to share with you my P principal the only tree how I
you my P principal the only tree how I
you my P principal the only tree how I try to make my more work more meaningful
try to make my more work more meaningful
try to make my more work more meaningful and I think they I hope they can apply
and I think they I hope they can apply
and I think they I hope they can apply to many of you in making your work more
to many of you in making your work more
to many of you in making your work more meaningful so first one I want to talk
meaningful so first one I want to talk
meaningful so first one I want to talk about is the idea of focusing on value
about is the idea of focusing on value
about is the idea of focusing on value for this one I have a story about music
for this one I have a story about music
for this one I have a story about music I’m a musician I perform professionally
I’m a musician I perform professionally
I’m a musician I perform professionally in India and cities I used to have a
in India and cities I used to have a
in India and cities I used to have a band in college and as a as someone who
band in college and as a as someone who
band in college and as a as someone who loves music and I’m sure many of you do
loves music and I’m sure many of you do
loves music and I’m sure many of you do as well you would agree with me that
as well you would agree with me that
as well you would agree with me that music has benefits much beyond just
music has benefits much beyond just
music has benefits much beyond just entertainment if you’re a musician it’s
entertainment if you’re a musician it’s
entertainment if you’re a musician it’s a great way to to build your creativity
a great way to to build your creativity
a great way to to build your creativity it’s a great way to be stress distract
it’s a great way to be stress distract
it’s a great way to be stress distract yourself it’s a great way to seriously
yourself it’s a great way to seriously
yourself it’s a great way to seriously pursue an art and it’s a great social
pursue an art and it’s a great social
pursue an art and it’s a great social enabler and a social connector and I’m
enabler and a social connector and I’m
enabler and a social connector and I’m fascinated by music and at some point in
fascinated by music and at some point in
fascinated by music and at some point in my in my life I got interested in
my in my life I got interested in
my in my life I got interested in children with cerebral palsy so for
children with cerebral palsy so for
children with cerebral palsy so for those of you who you don’t who don’t
those of you who you don’t who don’t
those of you who you don’t who don’t know what it is it’s a condition where
know what it is it’s a condition where
know what it is it’s a condition where part one half of your body basically is
part one half of your body basically is
part one half of your body basically is paralyzed fully or partially right
paralyzed fully or partially right
paralyzed fully or partially right and I contrasted in these children and
and I contrasted in these children and
and I contrasted in these children and the way they live their lives and I saw
the way they live their lives and I saw
the way they live their lives and I saw in front of me kids who were isolated
in front of me kids who were isolated
in front of me kids who were isolated from normal society because of their
from normal society because of their
from normal society because of their functional limitations and who could not
functional limitations and who could not
functional limitations and who could not participate to their fullest in in
participate to their fullest in in
participate to their fullest in in society and I was I thought hey you know
society and I was I thought hey you know
society and I was I thought hey you know I I love music music has done so many
I I love music music has done so many
I I love music music has done so many things for me in these directions why
things for me in these directions why
things for me in these directions why why don’t I think of some way of of
why don’t I think of some way of of
why don’t I think of some way of of giving these kids or making music taking
giving these kids or making music taking
giving these kids or making music taking music closer to these kids so I spent a
music closer to these kids so I spent a
music closer to these kids so I spent a lot of time with them and what I
lot of time with them and what I
lot of time with them and what I realized was yes
realized was yes
realized was yes long these kids were actually very
long these kids were actually very
long these kids were actually very interested in music and they were being
interested in music and they were being
interested in music and they were being exposed to a lot of music but if you
exposed to a lot of music but if you
exposed to a lot of music but if you look at an instrument if you look at a
look at an instrument if you look at a
look at an instrument if you look at a traditional instrument what is the
traditional instrument what is the
traditional instrument what is the traditional instrument about when I
traditional instrument about when I
traditional instrument about when I think of an instrument like a guitar I
think of an instrument like a guitar I
think of an instrument like a guitar I learned to play the guitar I had to
learned to play the guitar I had to
learned to play the guitar I had to spend like two years before I could play
spend like two years before I could play
spend like two years before I could play one song right I had to spend that time
one song right I had to spend that time
one song right I had to spend that time to play a song had to learn the
to play a song had to learn the
to play a song had to learn the instrument first and then play a little
instrument first and then play a little
instrument first and then play a little more and find my friends and so forth
more and find my friends and so forth
more and find my friends and so forth and learn to play in a group and then we
and learn to play in a group and then we
and learn to play in a group and then we could actually play some songs and
could actually play some songs and
could actually play some songs and that’s when I got started getting the
that’s when I got started getting the
that’s when I got started getting the fulfillment of having made music
fulfillment of having made music
fulfillment of having made music together right and a lot of the
together right and a lot of the
together right and a lot of the instruments that were around are
instruments that were around are
instruments that were around are essentially built for this and the
essentially built for this and the
essentially built for this and the values that you associate with
values that you associate with
values that you associate with instruments is one of virtuosity of
instruments is one of virtuosity of
instruments is one of virtuosity of mastery of you know relentless practice
mastery of you know relentless practice
mastery of you know relentless practice of meditative States and so forth and
of meditative States and so forth and
of meditative States and so forth and that’s all great but well when I looked
that’s all great but well when I looked
that’s all great but well when I looked at these kids
at these kids
at these kids and I asked the question okay but what
and I asked the question okay but what
and I asked the question okay but what is the value of instruments for them I
is the value of instruments for them I
is the value of instruments for them I were a completely different answer these
were a completely different answer these
were a completely different answer these kids were not interested in becoming
kids were not interested in becoming
kids were not interested in becoming virtuoso musicians right for them music
virtuoso musicians right for them music
virtuoso musicians right for them music was a way to have fun to communicate to
was a way to have fun to communicate to
was a way to have fun to communicate to connect with each other and to distract
connect with each other and to distract
connect with each other and to distract themselves and enable themselves to
themselves and enable themselves to
themselves and enable themselves to participate more fully in society that’s
participate more fully in society that’s
participate more fully in society that’s the value of a musical instrument and
the value of a musical instrument and
the value of a musical instrument and then the question I had was how might we
then the question I had was how might we
then the question I had was how might we design such a musical instrument that
design such a musical instrument that
design such a musical instrument that can serve this purpose for these kids
can serve this purpose for these kids
can serve this purpose for these kids and this was the result I have a small
and this was the result I have a small
and this was the result I have a small video that shows what the kids were able
video that shows what the kids were able
video that shows what the kids were able to do with it
[Music]
[Music] you
I was able to take those and think of a
I was able to take those and think of a new way of making music accessible to
new way of making music accessible to
new way of making music accessible to thee do that in a way that added value
thee do that in a way that added value
thee do that in a way that added value to their lives
to their lives
to their lives and that made the work more meaningful
and that made the work more meaningful
and that made the work more meaningful to me the next principle I want to share
to me the next principle I want to share
to me the next principle I want to share is making it effortless I had an
is making it effortless I had an
is making it effortless I had an opportunity to work with with a family
opportunity to work with with a family
opportunity to work with with a family physician on making the healthcare
physician on making the healthcare
physician on making the healthcare experience better for patients and it
experience better for patients and it
experience better for patients and it started with a similar kind of
started with a similar kind of
started with a similar kind of exploration into what is the value that
exploration into what is the value that
exploration into what is the value that people are looking for when it comes to
people are looking for when it comes to
people are looking for when it comes to their health or the health care
their health or the health care
their health or the health care experience and the answer was quite
experience and the answer was quite
experience and the answer was quite simple people want to get better people
simple people want to get better people
simple people want to get better people go to a doctor to get better but if you
go to a doctor to get better but if you
go to a doctor to get better but if you look at Family Physicians today and the
look at Family Physicians today and the
look at Family Physicians today and the way they need to operate today we
way they need to operate today we
way they need to operate today we studied family physicians and we found
studied family physicians and we found
studied family physicians and we found that you know they were looking at
that you know they were looking at
that you know they were looking at hundreds of patients every day sitting
hundreds of patients every day sitting
hundreds of patients every day sitting in a cubby hole on the street somewhere
in a cubby hole on the street somewhere
in a cubby hole on the street somewhere and with hundreds of patients a day all
and with hundreds of patients a day all
and with hundreds of patients a day all you can do basically is just take a look
you can do basically is just take a look
you can do basically is just take a look at the face ask them what’s the problem
at the face ask them what’s the problem
at the face ask them what’s the problem and hand him some pills and say bye-bye
and hand him some pills and say bye-bye
and hand him some pills and say bye-bye that’s it that’s the quality of the
that’s it that’s the quality of the
that’s it that’s the quality of the interaction that a family physician
interaction that a family physician
interaction that a family physician unfortunately that’s the time that he
unfortunately that’s the time that he
unfortunately that’s the time that he gets on the opportunity that he gets to
gets on the opportunity that he gets to
gets on the opportunity that he gets to interact with the patients right but
interact with the patients right but
interact with the patients right but what if we changed us around and said
what if we changed us around and said
what if we changed us around and said okay what’s really valuable for people
okay what’s really valuable for people
okay what’s really valuable for people is to get better and getting better
is to get better and getting better
is to get better and getting better involves so many more things it’s not
involves so many more things it’s not
involves so many more things it’s not just about getting the right pills it’s
just about getting the right pills it’s
just about getting the right pills it’s about getting the right advice it’s
about getting the right advice it’s
about getting the right advice it’s about getting the right medication that
about getting the right medication that
about getting the right medication that suits your body and your history so it’s
suits your body and your history so it’s
suits your body and your history so it’s about sharing all these things as well
about sharing all these things as well
about sharing all these things as well it’s also about making sure that the
it’s also about making sure that the
it’s also about making sure that the prescriptions or the treatment has
prescriptions or the treatment has
prescriptions or the treatment has worked what is the status of that what
worked what is the status of that what
worked what is the status of that what additional enablement is required in
additional enablement is required in
additional enablement is required in terms of you know for many an illness is
terms of you know for many an illness is
terms of you know for many an illness is a family affair if the person who’s
a family affair if the person who’s
a family affair if the person who’s earning fall sick the entire family
earning fall sick the entire family
earning fall sick the entire family effective how can we help people deal
effective how can we help people deal
effective how can we help people deal with that and that is all this is a part
with that and that is all this is a part
with that and that is all this is a part of the experience of getting better
of the experience of getting better
of the experience of getting better that’s the value so that’s so we’ve we
that’s the value so that’s so we’ve we
that’s the value so that’s so we’ve we honored so many kinds of things and of
honored so many kinds of things and of
honored so many kinds of things and of course the solution involved you know
course the solution involved you know
course the solution involved you know changing the way doctors relate to
changing the way doctors relate to
changing the way doctors relate to patients by giving them access or giving
patients by giving them access or giving
patients by giving them access or giving them the tools to engage with patients
them the tools to engage with patients
them the tools to engage with patients throughout this journey around these
throughout this journey around these
throughout this journey around these broader needs but in doing that so we we
broader needs but in doing that so we we
broader needs but in doing that so we we follow the first principle like we found
follow the first principle like we found
follow the first principle like we found where the value was and we tried we
where the value was and we tried we
where the value was and we tried we created something that could fill that
created something that could fill that
created something that could fill that gap but what we found was that no matter
gap but what we found was that no matter
gap but what we found was that no matter how good a solution you make right you
how good a solution you make right you
how good a solution you make right you have to look at the reality of the
have to look at the reality of the
have to look at the reality of the doctor which is like it’s he still sees
doctor which is like it’s he still sees
doctor which is like it’s he still sees 100 patients a day he doesn’t have time
100 patients a day he doesn’t have time
100 patients a day he doesn’t have time to learn a new system and to integrate
to learn a new system and to integrate
to learn a new system and to integrate that a part and make it a part of his
that a part and make it a part of his
that a part and make it a part of his you know practice if that system does
you know practice if that system does
you know practice if that system does not work in the framework or the
not work in the framework or the
not work in the framework or the constraints that he has in the way he
constraints that he has in the way he
constraints that he has in the way he works and if you look at so we looked at
works and if you look at so we looked at
works and if you look at so we looked at like currently available systems and
like currently available systems and
like currently available systems and they were very complicated they are all
they were very complicated they are all
they were very complicated they are all designed for heavy record-keeping your
designed for heavy record-keeping your
designed for heavy record-keeping your electronic health records mainly coming
electronic health records mainly coming
electronic health records mainly coming from the insurance industry and so forth
from the insurance industry and so forth
from the insurance industry and so forth where everything is required to be noted
where everything is required to be noted
where everything is required to be noted down and all that goes into a case
down and all that goes into a case
down and all that goes into a case history and that can be used in a legal
history and that can be used in a legal
history and that can be used in a legal kind of framework or a setting and we
kind of framework or a setting and we
kind of framework or a setting and we said hey you know for the purpose that
said hey you know for the purpose that
said hey you know for the purpose that we have we don’t need to make things so
we have we don’t need to make things so
we have we don’t need to make things so complicated what we want is a very
complicated what we want is a very
complicated what we want is a very simple system that doctors can use to
simple system that doctors can use to
simple system that doctors can use to have this kind of relationship with
have this kind of relationship with
have this kind of relationship with their patients
their patients
their patients yet which would fit in their current
yet which would fit in their current
yet which would fit in their current book and that led to developing a system
book and that led to developing a system
book and that led to developing a system that the doctor could use in twenty
that the doctor could use in twenty
that the doctor could use in twenty seconds or less that was our goal and to
seconds or less that was our goal and to
seconds or less that was our goal and to enable this kind of relationship and
enable this kind of relationship and
enable this kind of relationship and that’s this small clip where you see an
that’s this small clip where you see an
that’s this small clip where you see an actual doctor using the system
actual doctor using the system
actual doctor using the system [Music]
[Music]
[Music] so in 20 seconds so no complicated EHRs
so in 20 seconds so no complicated EHRs
so in 20 seconds so no complicated EHRs no complicated devices everything on a
no complicated devices everything on a
no complicated devices everything on a tablet in 20 seconds – to enable you to
tablet in 20 seconds – to enable you to
tablet in 20 seconds – to enable you to give the value or the experience that
give the value or the experience that
give the value or the experience that your patients want to get better so
your patients want to get better so
your patients want to get better so that’s really my second principle it’s
that’s really my second principle it’s
that’s really my second principle it’s not enough to find the value in design
not enough to find the value in design
not enough to find the value in design for it you have to make it effortless
for it you have to make it effortless
for it you have to make it effortless for people to be able to adopt it and
for people to be able to adopt it and
for people to be able to adopt it and that increases the meaning of my work by
that increases the meaning of my work by
that increases the meaning of my work by getting it in the hands of the people
getting it in the hands of the people
getting it in the hands of the people that are going to use it
that are going to use it
that are going to use it the third principle that I want to share
the third principle that I want to share
the third principle that I want to share which I learned later in my career is
which I learned later in my career is
which I learned later in my career is about creating a hook some years before
about creating a hook some years before
about creating a hook some years before I had the opportunity to lead a
I had the opportunity to lead a
I had the opportunity to lead a postgraduate program in design for
postgraduate program in design for
postgraduate program in design for entrepreneurs the idea was that a lot of
entrepreneurs the idea was that a lot of
entrepreneurs the idea was that a lot of students today would like to start their
students today would like to start their
students today would like to start their own businesses because that has become a
own businesses because that has become a
own businesses because that has become a viable option as a career option and the
viable option as a career option and the
viable option as a career option and the law of creative students or creative
law of creative students or creative
law of creative students or creative individuals actually see that as their
individuals actually see that as their
individuals actually see that as their favorable or favored career choice so
favorable or favored career choice so
favorable or favored career choice so why don’t we have a postgraduate program
why don’t we have a postgraduate program
why don’t we have a postgraduate program that gives students the knowledge and
that gives students the knowledge and
that gives students the knowledge and the means for them to do this and as the
the means for them to do this and as the
the means for them to do this and as the director of the program I had the
director of the program I had the
director of the program I had the opportunity to design the whole
opportunity to design the whole
opportunity to design the whole curriculum and the way it was going to
curriculum and the way it was going to
curriculum and the way it was going to be delivered and so forth so I used my
be delivered and so forth so I used my
be delivered and so forth so I used my principle one which was find out where
principle one which was find out where
principle one which was find out where the value is and the value is really
the value is and the value is really
the value is and the value is really about helping creative people start
about helping creative people start
about helping creative people start businesses or get independent in that
businesses or get independent in that
businesses or get independent in that sense in a career sense and the way to
sense in a career sense and the way to
sense in a career sense and the way to make it simple is to make it very
make it simple is to make it very
make it simple is to make it very practical and non textbook II and have a
practical and non textbook II and have a
practical and non textbook II and have a lot of projects and hands on work to
lot of projects and hands on work to
lot of projects and hands on work to reinforce the right behaviors and to
reinforce the right behaviors and to
reinforce the right behaviors and to enable experience based learning or
enable experience based learning or
enable experience based learning or reflective learning this is a program
reflective learning this is a program
reflective learning this is a program that was meant for non designers because
that was meant for non designers because
that was meant for non designers because creative people are everywhere and
creative people are everywhere and
creative people are everywhere and everybody could potentially start a
everybody could potentially start a
everybody could potentially start a business but when we launched the
business but when we launched the
business but when we launched the program
program
program or the way we spoken about spoke about
or the way we spoken about spoke about
or the way we spoken about spoke about it we we targeted it at creative
it we we targeted it at creative
it we we targeted it at creative entrepreneurs and the first year we got
entrepreneurs and the first year we got
entrepreneurs and the first year we got like three students in the second year
like three students in the second year
like three students in the second year we got five I said hey there’s a problem
we got five I said hey there’s a problem
we got five I said hey there’s a problem we’ve applied the right principles we
we’ve applied the right principles we
we’ve applied the right principles we found out that there’s value in this
found out that there’s value in this
found out that there’s value in this it’s actually leading to leading people
it’s actually leading to leading people
it’s actually leading to leading people to a place where they want to be which
to a place where they want to be which
to a place where they want to be which is like the independent creatively and
is like the independent creatively and
is like the independent creatively and have a business and it’s also we’ve
have a business and it’s also we’ve
have a business and it’s also we’ve architected and designed it in a way
architected and designed it in a way
architected and designed it in a way that makes it easy for people with no
that makes it easy for people with no
that makes it easy for people with no background in design to consume it and
background in design to consume it and
background in design to consume it and to learn what they need to learn but we
to learn what they need to learn but we
to learn what they need to learn but we are not seeing the right kind of
are not seeing the right kind of
are not seeing the right kind of engagement we’re not seeing the right
engagement we’re not seeing the right
engagement we’re not seeing the right kind of adoption and the lesson there
kind of adoption and the lesson there
kind of adoption and the lesson there was so what we did was we we changed
was so what we did was we we changed
was so what we did was we we changed that or rather the turning point for us
that or rather the turning point for us
that or rather the turning point for us was to realize it may be creative
was to realize it may be creative
was to realize it may be creative entrepreneurship or becoming
entrepreneurship or becoming
entrepreneurship or becoming entrepreneurs is an end goal and in
entrepreneurs is an end goal and in
entrepreneurs is an end goal and in itself it’s a very challenging goal and
itself it’s a very challenging goal and
itself it’s a very challenging goal and most people most students see that as
most people most students see that as
most people most students see that as something difficult that can be only
something difficult that can be only
something difficult that can be only achieved after a while it takes
achieved after a while it takes
achieved after a while it takes investment from them to come to the
investment from them to come to the
investment from them to come to the level that they’re comfortable with
level that they’re comfortable with
level that they’re comfortable with saying that hey I can be an entrepreneur
saying that hey I can be an entrepreneur
saying that hey I can be an entrepreneur what we realized was that there were a
what we realized was that there were a
what we realized was that there were a whole lot of people or students who just
whole lot of people or students who just
whole lot of people or students who just wanted to be more creative in whatever
wanted to be more creative in whatever
wanted to be more creative in whatever they were doing and that’s a very
they were doing and that’s a very
they were doing and that’s a very different thing and a very easy thing to
different thing and a very easy thing to
different thing and a very easy thing to get started with and if you compare it
get started with and if you compare it
get started with and if you compare it with directly saying that hey I want to
with directly saying that hey I want to
with directly saying that hey I want to be a creative entrepreneur so with that
be a creative entrepreneur so with that
be a creative entrepreneur so with that in sight we read we reframe the program
in sight we read we reframe the program
in sight we read we reframe the program saying hey this is not a program for
saying hey this is not a program for
saying hey this is not a program for creative entrepreneurs per se but it’s a
creative entrepreneurs per se but it’s a
creative entrepreneurs per se but it’s a program for anybody from any background
program for anybody from any background
program for anybody from any background who wants to get wants to be more
who wants to get wants to be more
who wants to get wants to be more creative in the approach that they have
creative in the approach that they have
creative in the approach that they have towards their work so we reframed it
towards their work so we reframed it
towards their work so we reframed it like that and suddenly the program
like that and suddenly the program
like that and suddenly the program strength went from four to thirty the
strength went from four to thirty the
strength went from four to thirty the next year everything was the same
next year everything was the same
next year everything was the same the value created was the same we were
the value created was the same we were
the value created was the same we were still making people creatively
still making people creatively
still making people creatively independent we were still delivering the
independent we were still delivering the
independent we were still delivering the program in an easy practical
program in an easy practical
program in an easy practical experience based learning framework the
experience based learning framework the
experience based learning framework the only thing we changed was that we
only thing we changed was that we
only thing we changed was that we created a hook that allowed people to
created a hook that allowed people to
created a hook that allowed people to make it a part of their lives faster
make it a part of their lives faster
make it a part of their lives faster remove that friction as well so though
remove that friction as well so though
remove that friction as well so though those were my three principles of making
those were my three principles of making
those were my three principles of making the meaning of my work stronger making
the meaning of my work stronger making
the meaning of my work stronger making my work more meaningful if I have to sum
my work more meaningful if I have to sum
my work more meaningful if I have to sum it up I think the most meaning that I
it up I think the most meaning that I
it up I think the most meaning that I get from my work is when my work goes
get from my work is when my work goes
get from my work is when my work goes out and gets used by others for whatever
out and gets used by others for whatever
out and gets used by others for whatever purpose it was designed for so for me I
purpose it was designed for so for me I
purpose it was designed for so for me I see my work as something that is always
see my work as something that is always
see my work as something that is always at the service of a higher purpose and a
at the service of a higher purpose and a
at the service of a higher purpose and a purpose that is defined by somebody else
purpose that is defined by somebody else
purpose that is defined by somebody else so that’s it for my work that’s how I
so that’s it for my work that’s how I
so that’s it for my work that’s how I find meaning in my work and I make my
find meaning in my work and I make my
find meaning in my work and I make my work more meaningful I hope this is
work more meaningful I hope this is
work more meaningful I hope this is something you can take away and apply it
something you can take away and apply it
something you can take away and apply it to you thank you
to you thank you
to you thank you [Applause]
”
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