
He did wrong in the xxi sa for the same
that more Chinese bonus as well
and if you talk about my grandmother or threat of eta
Brunette Chinese javi but I look perfect and
steam and friendly 15% and is that not trust
in more reliable vein that knows the pp
jaime nava villa stein on the beach that
you know what to do for the mile that
disipa of chao a pay of the brand
talk by the strike or in this strike
not to bore in which there is nothing
left to keep
let’s tackle first thank you
good what you just saw is plug
tv3 are short videos that tell these
embarrassing stories that everyone
we spend as buying condoms
first time her first menstruation
lose your virginity or get reacquainted with
your ex
I am proud to co-founder and director and
creative director of touché fins and
tv plug the first day that I entered
to study cinema my teacher
by the way a great teacher told me if
is here so that one day they
call the gringos
you can follow anything else
gringos will never call them but this
it was my life to make videos to videos
during breaks from school after
classes on holidays
the club and the cast was my sister my
dads my uncles my cousins my neighbors
even the dog if nobody wanted to because
I really did not care and early mornings
neither hunger nor thirst nor sleep because that is
what happens when one has fun and
when you play and I swear you have
best game in the world
it is more if this one was working in
this plug project of 2011 films
what he would do in any other job
would I do in there
then I went to university and
find people who or with whom
I shared this same passion above all
this engine of doing things we wanted
see as spectators and as
spectators we have a great need
which was that we did not have content in
Spanish that we would like
that’s why for me that is very serious
because I’m superman the English so
we have to do something that was born a
premise that to some extent can
be a bit grandiloquent but that
it was very true it was very real in its time
and it remains so only in another
level that was to renew the audiovisual
Ecuadorian
now it is to renew the audiovisual in
Spanish but in that time was to renew
the local audiovisual and in some way
how were we going to do that if one
see a commercial here is super
well done is with a polish image and
simao a super cute sound if the
performances are not of models that
they want to be actors is super good
how could we renew the local warning and
in our field we want to do
comedy if there was so much to do
the comedy we are used to
for many years and already
we had normalized in a comedy
completely pejorative I had to
make fun of the other so we can laugh
did very easily can fall into the
racism sexism in xenophobia
our proposal was different for
laugh at ourselves as he did
chaplin as he did cantinflas in his
era make a comedy much more
experiential than observational and that’s how it was
how our worst anecdotes are
they ended up turning our best
sketches and this game that we had
when he was little he became a
real game in a game with director of
Real photos with real soloists with
real actors especially with a
audience that expects our content
weekly
I know it may sound a bit utopian
romantic is this idea that you
I dream that your project is done
reality but I really swear to you
heart that is truly a great
condition that is to work a lot of
to work more than anything is to take
Mafia is not believing that I can do it if
not to do it is to try to do it
do what
I’m not going to lie to you, it’s not going to come out
well neither to the first nor the second nor the
third but please do not lower the
arms
I have put here in these chairs there are
people with bright projects
and if there is not here at least
they know someone outside who has
brilliant projects but not dried
very common is this phrase when I
that if someone is walking the
street and you meet someone who does not
has seen years ago and says it was what
how is this brother here with a
project and voice
please do not become that woman
in that man project do not
risk they make mistakes
and go back to wrong do not sit on
your comfort zone fall in love with your idea
that although it really is the best idea
of the world because only then will they be able to
fall in love with the rest
when we started we were four
film students with a camera
photos that a computer records video and
a plug dream was actually born
as a pilot project for television
that was rejected by all
television stations in the country that for obvious
reasons we were not as students
inexperienced we do not have an endorsement that
allows to enter nor lever either
that could not be given
our next step in theory by
to have studied cinema was to make the great
format make a movie with this
same content to make a movie
it’s too expensive it’s a very expensive job
the cinema and unfortunately I do not know
we had resources from investors that
be interested in our project but
there is always an option there is no
excuses there are always options and this one was
the internet the internet that is a medium
completely democratic free of
free ivd geographic filters in
which we could have as a
spectator and spectator relationship and
director so close that if the
viewer likes to see content put
the xxi does not like to support this decade
the decade was counted we saw
of I’m nothing in the likes bar if it’s
that the audience create their grief to do
that the content did not write in a
comment and we can read it and
well handle the rudder of the content that
we were making an advantage for
over any traditional medium and
grace of good god we had to follow
down that road and obviously we have to
have a place to operate
e my aunt has a company
multiservice business had a
little room where I used as a warehouse
He took out all the boxes he had there
we put the computer the camera and
we work seven days a week is
when the winds do not exaggerate seven
days a week for 16 hours
daily without holidays without holidays without
birthday without exits because we believed
in the green project we believed in
this despite the fact that no one else thought
this happened five years ago when
we were starting saying ok they want
make content for the internet
do do it in Spanish and English
everyone consumes content in
English
That happened five years ago and it was true
we speak Spanish we want
do in Spain just because they do not
there is this type of content in
Spanish
they said that if you want to do it in
Spanish that according to Spanish totally
neutral that is understood from Spain
mexico going through patagonia was
as it is already good to understand
everywhere but why not talk
as a convocation, let us be the final
when we are no longer so beautiful
to talk that nobody knows outside and
not to be as brave as the
Argentineans than the Mexicans who
Colombians that exported their part
It’s your time law that we export
our our scrap to scrap and is
Pretty mom, I wanted the time that I
I heard a chut in Mexico is like
put the flag on the moon if I swear
and for those who want to make a
parenthesis regarding this I
I remembered a pull I wish with
this one with this country as the video that
comes next but one thing
when we started to launch videos like
as youtube postponed in Colombia because
there were still no YouTube offices
in Ecuador
people said how good these
Colombians do not clarify their promises in
all the funny novels are or are not
colombia do not have a Colombian accent
they said it’s true that good these
Mexicans are in amazing things
the tsja are not in sight that ‘s
I remove that is it counts if I grieve not these
Mexicans lead in Quito and that
peoples that are after that good
that I remembered this because I won
the first applause
ipi literally for being fools
be for speaking as we speak
to film where we are is that now
we are from the sketches channel in Spanish
most seen in the world with more than 15
millions of subscribers only in
YouTube and more than 100 million
reproductions on this platform
not counting the reproductions in
facebook without counting all the content
that plays on platforms
traditional as central comedy in
all america including including
Brazil
the pacifier is bent the Portuguese
from brazil without including galavisión which is
cable channel in the united states and
local channels like ecuavisa and latina
in Peru and and this and this and I’m super
cute policeman entered one of of my
producers the law and where were we
writing said friends just called
the warner brothers and they want us to do
something with them if the gringos finish or
calling in the end this I throw myself to a
super cute story that once
my dad told me later Julian gave me
he said it was a Chinese story of a
businessman who has a company
very big western shoes that
I wanted to see him when he was still
a branch of this company in one place
specific to africa
he called his two strongest salesmen
the stars sellers and for to
send them to see separately for
send them separately to see if it is that
it was profitable to put the branch of the
company came the first son my boss did not
let’s go let’s go bankrupt if we go
to be able to dispute it and nobody uses shoes
said the court thanks step came the
second boss son if we go we make ourselves
millionaires nobody uses shoes
we will be the first to sell shoes
there I think the only difference between
these two sellers is that one believed and
was launched and if anything can
leave them today is that please create and you
throw
thank you very much
[Applause]
[Music]
and
”
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