[Applause] one nappy changed my life forever and is
one nappy changed my life forever and is
one nappy changed my life forever and is about it was exactly 15 years ago I
about it was exactly 15 years ago I
about it was exactly 15 years ago I remembered so vividly I was September
remembered so vividly I was September
remembered so vividly I was September 2002 second week of September and I was
2002 second week of September and I was
2002 second week of September and I was just a wreck I was a two and a half we
just a wreck I was a two and a half we
just a wreck I was a two and a half we called dad and I hadn’t a clue what I
called dad and I hadn’t a clue what I
called dad and I hadn’t a clue what I was doing I had the responsibility of
was doing I had the responsibility of
was doing I had the responsibility of this little baby that had just jumped
this little baby that had just jumped
this little baby that had just jumped into our life and I was a fraud
into our life and I was a fraud
into our life and I was a fraud people call me dad but I tell you I had
people call me dad but I tell you I had
people call me dad but I tell you I had no idea what I was doing and there was
no idea what I was doing and there was
no idea what I was doing and there was one nice little baby there actually so
one nice little baby there actually so
one nice little baby there actually so small as not who’s up to hearing them
small as not who’s up to hearing them
small as not who’s up to hearing them and you know the usual thing okay let’s
and you know the usual thing okay let’s
and you know the usual thing okay let’s go first peel back one tab then peel
go first peel back one tab then peel
go first peel back one tab then peel back the other tab and then put down the
back the other tab and then put down the
back the other tab and then put down the nappy and then as I was reaching across
nappy and then as I was reaching across
nappy and then as I was reaching across get the baby wipe it struck me and it
get the baby wipe it struck me and it
get the baby wipe it struck me and it was like the heavens opened and and the
was like the heavens opened and and the
was like the heavens opened and and the light came down on top of me I would
light came down on top of me I would
light came down on top of me I would fold back over the nappy so they
fold back over the nappy so they
fold back over the nappy so they wouldn’t get squirted in the face and I
wouldn’t get squirted in the face and I
wouldn’t get squirted in the face and I knew at that point I was dad I’d made it
knew at that point I was dad I’d made it
knew at that point I was dad I’d made it I’d figure this out on my own and and
I’d figure this out on my own and and
I’d figure this out on my own and and what I went through on right next I
what I went through on right next I
what I went through on right next I changing that is exactly what you go
changing that is exactly what you go
changing that is exactly what you go through when you take on a new identity
through when you take on a new identity
through when you take on a new identity it’s the same three stages the first
it’s the same three stages the first
it’s the same three stages the first stage is the commitment so I was
stage is the commitment so I was
stage is the commitment so I was committed to being a dad I had a
committed to being a dad I had a
committed to being a dad I had a nine-month warning notice on this so I
nine-month warning notice on this so I
nine-month warning notice on this so I was all in for it yeah and then the
was all in for it yeah and then the
was all in for it yeah and then the second stage is the competent stage now
second stage is the competent stage now
second stage is the competent stage now two and a half weeks in I still hadn’t
two and a half weeks in I still hadn’t
two and a half weeks in I still hadn’t dropped the baby I was doing well and I
dropped the baby I was doing well and I
dropped the baby I was doing well and I knew that you know crying was bad but it
knew that you know crying was bad but it
knew that you know crying was bad but it was only that night that I got to the
was only that night that I got to the
was only that night that I got to the third and the most important stage and
third and the most important stage and
third and the most important stage and that was confidence it was that night
that was confidence it was that night
that was confidence it was that night doing that little thing and realizing it
doing that little thing and realizing it
doing that little thing and realizing it all by myself that I realized I own this
all by myself that I realized I own this
all by myself that I realized I own this I am dad
I am dad
I am dad and and that right there became an
and and that right there became an
and and that right there became an amazing part of who I am I am dad dad is
amazing part of who I am I am dad dad is
amazing part of who I am I am dad dad is me I get judged by dad my teenage
me I get judged by dad my teenage
me I get judged by dad my teenage teenagers they can annoy to me because
teenagers they can annoy to me because
teenagers they can annoy to me because I’m dad and embarrassed but I am dad
I’m dad and embarrassed but I am dad
I’m dad and embarrassed but I am dad yeah now imagine imagine
yeah now imagine imagine
yeah now imagine imagine tomorrow was standing here in front of
tomorrow was standing here in front of
tomorrow was standing here in front of you Robin this is a red circle and I was
you Robin this is a red circle and I was
you Robin this is a red circle and I was no longer dad could you imagine us I’d
no longer dad could you imagine us I’d
no longer dad could you imagine us I’d be devastated
be devastated
be devastated because a huge part of my life would
because a huge part of my life would
because a huge part of my life would have been ripped away from me now that’s
have been ripped away from me now that’s
have been ripped away from me now that’s exactly what happens to someone when
exactly what happens to someone when
exactly what happens to someone when they leave their job to go and start a
they leave their job to go and start a
they leave their job to go and start a business
business
business exactly what happens to them one day
exactly what happens to them one day
exactly what happens to them one day they’re there everything’s perfect the
they’re there everything’s perfect the
they’re there everything’s perfect the following day they lose their job title
following day they lose their job title
following day they lose their job title they lose the social network to lose all
they lose the social network to lose all
they lose the social network to lose all their mates around the water cooler they
their mates around the water cooler they
their mates around the water cooler they lose it all it’s all gone the corner
lose it all it’s all gone the corner
lose it all it’s all gone the corner office everything gone and they have to
office everything gone and they have to
office everything gone and they have to start from scratch all over again and I
start from scratch all over again and I
start from scratch all over again and I know because I’ve done that three times
know because I’ve done that three times
know because I’ve done that three times I’ve left a job to start up a business
I’ve left a job to start up a business
I’ve left a job to start up a business and it is hard it’s no wonder that 90%
and it is hard it’s no wonder that 90%
and it is hard it’s no wonder that 90% of people who leave their jobs less than
of people who leave their jobs less than
of people who leave their jobs less than two years later they’re back again
two years later they’re back again
two years later they’re back again working that idea about being an
working that idea about being an
working that idea about being an entrepreneur and a company owner is
entrepreneur and a company owner is
entrepreneur and a company owner is shattered in and gone so where am I
shattered in and gone so where am I
shattered in and gone so where am I going with this why am I telling you
going with this why am I telling you
going with this why am I telling you about this and why how it matters well
about this and why how it matters well
about this and why how it matters well you’ve got friends right you’ve probably
you’ve got friends right you’ve probably
you’ve got friends right you’ve probably got family members
got family members
got family members you probably got work colleagues and
you probably got work colleagues and
you probably got work colleagues and they’re thinking of starting a business
they’re thinking of starting a business
they’re thinking of starting a business or maybe they’re actually running a
or maybe they’re actually running a
or maybe they’re actually running a business I don’t want to give you a
business I don’t want to give you a
business I don’t want to give you a little insight what’s going on in their
little insight what’s going on in their
little insight what’s going on in their heads right this second so three weeks
heads right this second so three weeks
heads right this second so three weeks ago I was having breakfast with an
ago I was having breakfast with an
ago I was having breakfast with an entrepreneurial friend of mine and she
entrepreneurial friend of mine and she
entrepreneurial friend of mine and she is mmm or a confident full of energy
is mmm or a confident full of energy
is mmm or a confident full of energy Duracell bunny you know all that in fact
Duracell bunny you know all that in fact
Duracell bunny you know all that in fact she’s type of person you don’t want to
she’s type of person you don’t want to
she’s type of person you don’t want to give her too much coffee in case you
give her too much coffee in case you
give her too much coffee in case you just explode in front of you and just
just explode in front of you and just
just explode in front of you and just tell me about her she’d been to the UK
tell me about her she’d been to the UK
tell me about her she’d been to the UK to expressly to go to a big lavish event
to expressly to go to a big lavish event
to expressly to go to a big lavish event and that the lavish event are going to
and that the lavish event are going to
and that the lavish event are going to be friends of hers and some ex work
be friends of hers and some ex work
be friends of hers and some ex work colleagues that she used to work in the
colleagues that she used to work in the
colleagues that she used to work in the UK and has just asked me so how did it
UK and has just asked me so how did it
UK and has just asked me so how did it go and what you said shocked me she said
go and what you said shocked me she said
go and what you said shocked me she said I didn’t go I couldn’t go so you’ve gone
I didn’t go I couldn’t go so you’ve gone
I didn’t go I couldn’t go so you’ve gone all the way to the UK and she didn’t go
all the way to the UK and she didn’t go
all the way to the UK and she didn’t go to the event so I asked her why and
to the event so I asked her why and
to the event so I asked her why and started a bit then she told me so
started a bit then she told me so
started a bit then she told me so basically if I’d gone to that event
basically if I’d gone to that event
basically if I’d gone to that event people would have asked me what are you
people would have asked me what are you
people would have asked me what are you doing how’s business I said those people
doing how’s business I said those people
doing how’s business I said those people they knew me as this high-powered
they knew me as this high-powered
they knew me as this high-powered executive you know go and get it done
executive you know go and get it done
executive you know go and get it done and I’d have to try and tell him but
and I’d have to try and tell him but
and I’d have to try and tell him but like my business and here it is and the
like my business and here it is and the
like my business and here it is and the small little things that they’re doing
small little things that they’re doing
small little things that they’re doing and it just struck me she didn’t have
and it just struck me she didn’t have
and it just struck me she didn’t have the confidence yet to see yourself as
the confidence yet to see yourself as
the confidence yet to see yourself as this entrepreneur she hadn’t developed
this entrepreneur she hadn’t developed
this entrepreneur she hadn’t developed that yet and it’s no surprise that
that yet and it’s no surprise that
that yet and it’s no surprise that actually as the conversation went on she
actually as the conversation went on she
actually as the conversation went on she started telling me how she’s starting to
started telling me how she’s starting to
started telling me how she’s starting to look for jobs again she was gonna leave
look for jobs again she was gonna leave
look for jobs again she was gonna leave that and go back to the corporate world
that and go back to the corporate world
that and go back to the corporate world and ashamed because she’s such a brain
and ashamed because she’s such a brain
and ashamed because she’s such a brain and talent to bring to us but but why
and talent to bring to us but but why
and talent to bring to us but but why should we care let’s be honest okay this
should we care let’s be honest okay this
should we care let’s be honest okay this is just an entrepreneur you know it’s
is just an entrepreneur you know it’s
is just an entrepreneur you know it’s rough and tough she took a gamble it
rough and tough she took a gamble it
rough and tough she took a gamble it hasn’t worked out for her so why should
hasn’t worked out for her so why should
hasn’t worked out for her so why should you care well is does anyone here want
you care well is does anyone here want
you care well is does anyone here want tomorrow to be just a little bit better
tomorrow to be just a little bit better
tomorrow to be just a little bit better than today yeah let me anyone what next
than today yeah let me anyone what next
than today yeah let me anyone what next week better than yeah next month better
week better than yeah next month better
week better than yeah next month better and last month yet is there anyone here
and last month yet is there anyone here
and last month yet is there anyone here want your future to be a little bit
want your future to be a little bit
want your future to be a little bit better than your current yeah we all do
better than your current yeah we all do
better than your current yeah we all do right we all want that that’s part of
right we all want that that’s part of
right we all want that that’s part of being human and here’s where
being human and here’s where
being human and here’s where entrepreneurs come in entrepreneurs
entrepreneurs come in entrepreneurs
entrepreneurs come in entrepreneurs they’re the guys and the gals who take
they’re the guys and the gals who take
they’re the guys and the gals who take the needs and wants that that we want to
the needs and wants that that we want to
the needs and wants that that we want to de Bri don’t have and they make them
de Bri don’t have and they make them
de Bri don’t have and they make them real they create the products and
real they create the products and
real they create the products and services that take us forward how cool
services that take us forward how cool
services that take us forward how cool is that so we need entrepreneurs we need
is that so we need entrepreneurs we need
is that so we need entrepreneurs we need loads of them and and oh my god we’ve
loads of them and and oh my god we’ve
loads of them and and oh my god we’ve loads them around our communities with
loads them around our communities with
loads them around our communities with entrepreneurs setting up shops opening
entrepreneurs setting up shops opening
entrepreneurs setting up shops opening restaurants looking after our children
restaurants looking after our children
restaurants looking after our children looking after our fitness and our health
looking after our fitness and our health
looking after our fitness and our health and our sick
and our sick
and our sick we even entrepreneur is trying to send
we even entrepreneur is trying to send
we even entrepreneur is trying to send us to the moon hey how cool
us to the moon hey how cool
us to the moon hey how cool so entrepreneurs are the lifeblood of
so entrepreneurs are the lifeblood of
so entrepreneurs are the lifeblood of what we want we can’t afford to have
what we want we can’t afford to have
what we want we can’t afford to have entrepreneurs just wandering back into
entrepreneurs just wandering back into
entrepreneurs just wandering back into corporate world because they couldn’t
corporate world because they couldn’t
corporate world because they couldn’t connect with their identity yet what a
connect with their identity yet what a
connect with their identity yet what a waste
waste
waste we want more entrepreneurs to have a
we want more entrepreneurs to have a
we want more entrepreneurs to have a better future for all of us right so
better future for all of us right so
better future for all of us right so I’ve got they see three minutes of 51 in
I’ve got they see three minutes of 51 in
I’ve got they see three minutes of 51 in 50 seconds and I’m going to create
50 seconds and I’m going to create
50 seconds and I’m going to create entrepreneur makers added each and every
entrepreneur makers added each and every
entrepreneur makers added each and every one of you alright my magic wand there
one of you alright my magic wand there
one of you alright my magic wand there it is waving away and what what I need
it is waving away and what what I need
it is waving away and what what I need you to do is remember my friend who
you to do is remember my friend who
you to do is remember my friend who couldn’t answer a question without
couldn’t answer a question without
couldn’t answer a question without confidence I’m going to give you three
confidence I’m going to give you three
confidence I’m going to give you three little questions that’s going to
little questions that’s going to
little questions that’s going to generate the confidence in entrepreneurs
generate the confidence in entrepreneurs
generate the confidence in entrepreneurs and you’re gonna ask these questions of
and you’re gonna ask these questions of
and you’re gonna ask these questions of every entrepreneur you meet so your
every entrepreneur you meet so your
every entrepreneur you meet so your family member who’s thinking of starting
family member who’s thinking of starting
family member who’s thinking of starting a business or is out there your friends
a business or is out there your friends
a business or is out there your friends random strangers don’t care but the
random strangers don’t care but the
random strangers don’t care but the three questions are really simple the
three questions are really simple the
three questions are really simple the first question is who is your customer
first question is who is your customer
first question is who is your customer the second question what are you selling
the second question what are you selling
the second question what are you selling and the third question how are you
and the third question how are you
and the third question how are you selling it so who was and how and here’s
selling it so who was and how and here’s
selling it so who was and how and here’s why those three questions are so
why those three questions are so
why those three questions are so important those three questions are the
important those three questions are the
important those three questions are the basis of every single successful
basis of every single successful
basis of every single successful business forget about all the other
business forget about all the other
business forget about all the other stuff these are the three key things in
stuff these are the three key things in
stuff these are the three key things in the business and if an entrepreneur can
the business and if an entrepreneur can
the business and if an entrepreneur can nail them they’re going to be successful
nail them they’re going to be successful
nail them they’re going to be successful if an entrepreneur can nail them they’re
if an entrepreneur can nail them they’re
if an entrepreneur can nail them they’re going to have the confidence that
going to have the confidence that
going to have the confidence that they’re going to be successful they’re
they’re going to be successful they’re
they’re going to be successful they’re going to own their role as an
going to own their role as an
going to own their role as an entrepreneur but just like me as a dad
entrepreneur but just like me as a dad
entrepreneur but just like me as a dad it took me what fifty attempts to try
it took me what fifty attempts to try
it took me what fifty attempts to try and figure out how to change a nappy if
and figure out how to change a nappy if
and figure out how to change a nappy if my wife would say a lot fewer but we
my wife would say a lot fewer but we
my wife would say a lot fewer but we won’t go there an entrepreneur these
won’t go there an entrepreneur these
won’t go there an entrepreneur these lows of opportunity to go and practice
lows of opportunity to go and practice
lows of opportunity to go and practice then they don’t get this right initially
then they don’t get this right initially
then they don’t get this right initially takes them two or three hundred attempts
takes them two or three hundred attempts
takes them two or three hundred attempts and the more times that we can ask them
and the more times that we can ask them
and the more times that we can ask them to try and get that out the quicker that
to try and get that out the quicker that
to try and get that out the quicker that they’re going to get it their answer and
they’re going to get it their answer and
they’re going to get it their answer and they’re gonna have their aha moment and
they’re gonna have their aha moment and
they’re gonna have their aha moment and they’re gonna figure this out and get to
they’re gonna figure this out and get to
they’re gonna figure this out and get to their confidence now an added incentive
their confidence now an added incentive
their confidence now an added incentive for you guys here tonight is that I know
for you guys here tonight is that I know
for you guys here tonight is that I know in our myths in our community we have a
in our myths in our community we have a
in our myths in our community we have a pile of entrepreneurs and one of them I
pile of entrepreneurs and one of them I
pile of entrepreneurs and one of them I want to tell you about she has a cure
want to tell you about she has a cure
want to tell you about she has a cure for loneliness how cool is that a cure
for loneliness how cool is that a cure
for loneliness how cool is that a cure for loneliness right and I kid you not
for loneliness right and I kid you not
for loneliness right and I kid you not she’s already helped about a hundred
she’s already helped about a hundred
she’s already helped about a hundred people and she and her business has the
people and she and her business has the
people and she and her business has the power and opportunity to help millions
power and opportunity to help millions
power and opportunity to help millions millions right but here’s the problem
millions right but here’s the problem
millions right but here’s the problem she hasn’t nailed these three questions
she hasn’t nailed these three questions
she hasn’t nailed these three questions yet so she’s not confident at the moment
yet so she’s not confident at the moment
yet so she’s not confident at the moment that her business is gonna succeed in
that her business is gonna succeed in
that her business is gonna succeed in fact every now and again I meet her
fact every now and again I meet her
fact every now and again I meet her she’s like oh maybe she go back to
she’s like oh maybe she go back to
she’s like oh maybe she go back to workers check the jobs that would be a
workers check the jobs that would be a
workers check the jobs that would be a travesty guys yeah absolute travesty so
travesty guys yeah absolute travesty so
travesty guys yeah absolute travesty so we can’t let that happen right at all
we can’t let that happen right at all
we can’t let that happen right at all so given this such a small community I
so given this such a small community I
so given this such a small community I know
know
know guaranteed that within this audience
guaranteed that within this audience
guaranteed that within this audience with people who will meet her
with people who will meet her
with people who will meet her this week over the next few weeks and
this week over the next few weeks and
this week over the next few weeks and over the next few months and you might
over the next few months and you might
over the next few months and you might know her but if you ask any random
know her but if you ask any random
know her but if you ask any random entrepreneur those three questions I
entrepreneur those three questions I
entrepreneur those three questions I guarantee a few of you are going to be
guarantee a few of you are going to be
guarantee a few of you are going to be asking her specifically to get those
asking her specifically to get those
asking her specifically to get those right and the thing is is that it could
right and the thing is is that it could
right and the thing is is that it could be you it could be you ask those
be you it could be you ask those
be you it could be you ask those questions but she has the clouds opening
questions but she has the clouds opening
questions but she has the clouds opening the light coming down and she gets it
the light coming down and she gets it
the light coming down and she gets it she gets it and she grabs that and she
she gets it and she grabs that and she
she gets it and she grabs that and she goes forward with her business yeah how
goes forward with her business yeah how
goes forward with her business yeah how cool how cool right so the three
cool how cool right so the three
cool how cool right so the three questions again right random antler I
questions again right random antler I
questions again right random antler I don’t care but these are three questions
don’t care but these are three questions
don’t care but these are three questions you have to ask them right you have to
you have to ask them right you have to
you have to ask them right you have to ask them who’s your customer what are
ask them who’s your customer what are
ask them who’s your customer what are you selling and how are you selling it
you selling and how are you selling it
you selling and how are you selling it who what and how because if you ask them
who what and how because if you ask them
who what and how because if you ask them you’re improving your future you’re
you’re improving your future you’re
you’re improving your future you’re improving my son’s future you’re
improving my son’s future you’re
improving my son’s future you’re improving your family’s future and
improving your family’s future and
improving your family’s future and together we’re going to make all of our
together we’re going to make all of our
together we’re going to make all of our of tomorrow’s but a little bit better
of tomorrow’s but a little bit better
of tomorrow’s but a little bit better than today thank you
than today thank you
than today thank you [Applause]
”
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