Press "Enter" to skip to content

Vanilla and Creativity | Oliver Feuerhahn | TEDxTaipeiAmericanSchool


vanilla the world’s most ubiquitous

vanilla the world’s most ubiquitous flavor so ever president that today

flavor so ever president that today

flavor so ever president that today calling something vanilla connotes

calling something vanilla connotes

calling something vanilla connotes blandness and simplicity it’s everywhere

blandness and simplicity it’s everywhere

blandness and simplicity it’s everywhere from our pastries to her perfume and

from our pastries to her perfume and

from our pastries to her perfume and sometimes even our clothing but it

sometimes even our clothing but it

sometimes even our clothing but it wasn’t always like that

wasn’t always like that

wasn’t always like that in fact for quite some time vanilla was

in fact for quite some time vanilla was

in fact for quite some time vanilla was Europe’s most exotic import the very

Europe’s most exotic import the very

Europe’s most exotic import the very plant coming from Mexico was so hard to

plant coming from Mexico was so hard to

plant coming from Mexico was so hard to cultivate it’s surprising we even know

cultivate it’s surprising we even know

cultivate it’s surprising we even know what it tastes like today luckily for us

what it tastes like today luckily for us

what it tastes like today luckily for us and the story of creativity most of the

and the story of creativity most of the

and the story of creativity most of the past few years have been dedicated to

past few years have been dedicated to

past few years have been dedicated to the cultivation of this plant when

the cultivation of this plant when

the cultivation of this plant when conquistadors first tasted the planet

conquistadors first tasted the planet

conquistadors first tasted the planet they brought it back to Europe where

they brought it back to Europe where

they brought it back to Europe where chefs nobility and perfume makers alike

chefs nobility and perfume makers alike

chefs nobility and perfume makers alike demanded more however due to the

demanded more however due to the

demanded more however due to the troublesome nature of vinolas

troublesome nature of vinolas

troublesome nature of vinolas cultivation Europeans had to embark on a

cultivation Europeans had to embark on a

cultivation Europeans had to embark on a journey through scientific discovery and

journey through scientific discovery and

journey through scientific discovery and forced labour but most of all creativity

now for years no one could find the

now for years no one could find the solution to vanillas cultivation until

solution to vanillas cultivation until

solution to vanillas cultivation until edmond alveus now obvious was

edmond alveus now obvious was

edmond alveus now obvious was anticipated in fact he didn’t even have

anticipated in fact he didn’t even have

anticipated in fact he didn’t even have the right to his own freedom as a slave

the right to his own freedom as a slave

the right to his own freedom as a slave Albia slurred everything he knew about

Albia slurred everything he knew about

Albia slurred everything he knew about creativity through trial and error

creativity through trial and error

creativity through trial and error failure after failure he learned that

failure after failure he learned that

failure after failure he learned that the vanilla plant could only be

the vanilla plant could only be

the vanilla plant could only be pollinated by hand and at just 12 years

pollinated by hand and at just 12 years

pollinated by hand and at just 12 years old he kick-started what today is a

old he kick-started what today is a

old he kick-started what today is a billion-dollar industry around the same

billion-dollar industry around the same

billion-dollar industry around the same time a scientist in Belgium by the name

time a scientist in Belgium by the name

time a scientist in Belgium by the name of Charles Morin came to a similar

of Charles Morin came to a similar

of Charles Morin came to a similar conclusion he realized that a species of

conclusion he realized that a species of

conclusion he realized that a species of bees in Mexico pot pollinated the plant

bees in Mexico pot pollinated the plant

bees in Mexico pot pollinated the plant in a similar way to which alveus would

in a similar way to which alveus would

in a similar way to which alveus would to different people living in vastly

to different people living in vastly

to different people living in vastly different circumstances use different

different circumstances use different

different circumstances use different methods but came to the same conclusion

methods but came to the same conclusion

methods but came to the same conclusion this tells us that creative success is

this tells us that creative success is

this tells us that creative success is in a terroristic only present in a

in a terroristic only present in a

in a terroristic only present in a select few but rather in everybody

select few but rather in everybody

select few but rather in everybody obvious didn’t have a moment of

obvious didn’t have a moment of

obvious didn’t have a moment of greatness nor did Charles Morin both of

greatness nor did Charles Morin both of

greatness nor did Charles Morin both of them went through trial error and

them went through trial error and

them went through trial error and discovery to come to their respective

discovery to come to their respective

discovery to come to their respective conclusions creating is an extraordinary

conclusions creating is an extraordinary

conclusions creating is an extraordinary yes sometimes the results may be but to

yes sometimes the results may be but to

yes sometimes the results may be but to create is to be human

create is to be human

create is to be human it’s in everyone now this word

it’s in everyone now this word

it’s in everyone now this word creativity the literal definition is the

creativity the literal definition is the

creativity the literal definition is the use of imagination or new ideas to

use of imagination or new ideas to

use of imagination or new ideas to create something but I disagree with

create something but I disagree with

create something but I disagree with that i think that it perpetuates the

that i think that it perpetuates the

that i think that it perpetuates the already existing myth that creativity is

already existing myth that creativity is

already existing myth that creativity is a short process one person usually a man

a short process one person usually a man

a short process one person usually a man has a million-dollar idea in a spark of

has a million-dollar idea in a spark of

has a million-dollar idea in a spark of brilliance when in reality creativity is

brilliance when in reality creativity is

brilliance when in reality creativity is long and convoluted and can really only

long and convoluted and can really only

long and convoluted and can really only be defined by rejection the only way to

be defined by rejection the only way to

be defined by rejection the only way to avoid rejection is not create anything

avoid rejection is not create anything

avoid rejection is not create anything new creativity is amazed and sometimes

new creativity is amazed and sometimes

new creativity is amazed and sometimes the only way moot to move forward is to

the only way moot to move forward is to

the only way moot to move forward is to move backwards you have to rethink and

move backwards you have to rethink and

move backwards you have to rethink and reevaluate find what’s wrong and fix it

reevaluate find what’s wrong and fix it

reevaluate find what’s wrong and fix it because you can’t go through a maze with

because you can’t go through a maze with

because you can’t go through a maze with only moving forward most of the times

only moving forward most of the times

only moving forward most of the times the exits already behind you

the exits already behind you

the exits already behind you this mindset will allow us to understand

this mindset will allow us to understand

this mindset will allow us to understand that creation is the destination but

that creation is the destination but

that creation is the destination but creativity the ordinary act so we all

creativity the ordinary act so we all

creativity the ordinary act so we all know that creativity comes in various

know that creativity comes in various

know that creativity comes in various shapes and sizes but whatever the medium

shapes and sizes but whatever the medium

shapes and sizes but whatever the medium creation is an incredibly powerful tool

creation is an incredibly powerful tool

creation is an incredibly powerful tool over winter break I worked as an intern

over winter break I worked as an intern

over winter break I worked as an intern at a startup company which develops

at a startup company which develops

at a startup company which develops modular smartwatches the people there

modular smartwatches the people there

modular smartwatches the people there outlined what creativity meant to them

outlined what creativity meant to them

outlined what creativity meant to them and they split it up into three tiers of

and they split it up into three tiers of

and they split it up into three tiers of creativity the first one being to create

creativity the first one being to create

creativity the first one being to create at its simplest form creativity is

at its simplest form creativity is

at its simplest form creativity is simply creating but it’s a lot harder

simply creating but it’s a lot harder

simply creating but it’s a lot harder than it sounds but everybody is capable

than it sounds but everybody is capable

than it sounds but everybody is capable in fact at our school were given plenty

in fact at our school were given plenty

in fact at our school were given plenty of opportunities to create we write an

of opportunities to create we write an

of opportunities to create we write an English class we create works of

English class we create works of

English class we create works of literature robots and robotics and so

literature robots and robotics and so

literature robots and robotics and so much more but that’s where it stops we

much more but that’s where it stops we

much more but that’s where it stops we never reached the second creativity

never reached the second creativity

never reached the second creativity which is work that inspires others now

which is work that inspires others now

which is work that inspires others now it’s a lot harder and the Creator might

it’s a lot harder and the Creator might

it’s a lot harder and the Creator might not know for years in fact Vincent van

not know for years in fact Vincent van

not know for years in fact Vincent van Gogh died penniless he thought of

Gogh died penniless he thought of

Gogh died penniless he thought of himself as an utter failure but now he’s

himself as an utter failure but now he’s

himself as an utter failure but now he’s inspiration to artists and makers

inspiration to artists and makers

inspiration to artists and makers everywhere this is evident in successful

everywhere this is evident in successful

everywhere this is evident in successful people as well

people as well

people as well youtubers and movie makers have been

youtubers and movie makers have been

youtubers and movie makers have been incredibly successful at inspiring the

incredibly successful at inspiring the

incredibly successful at inspiring the rest of our population but we don’t

rest of our population but we don’t

rest of our population but we don’t strive to see this at our school this

strive to see this at our school this

strive to see this at our school this leads me to the third tier of creativity

leads me to the third tier of creativity

leads me to the third tier of creativity which is work that allows others to

which is work that allows others to

which is work that allows others to create now this is why Apple makes

create now this is why Apple makes

create now this is why Apple makes computers and smartwatches and Google

computers and smartwatches and Google

computers and smartwatches and Google runs a search engine this may

runs a search engine this may

runs a search engine this may come in the form of a startup weekend at

come in the form of a startup weekend at

come in the form of a startup weekend at our own school or even a TEDx event much

our own school or even a TEDx event much

our own school or even a TEDx event much like this one at school we aren’t

like this one at school we aren’t

like this one at school we aren’t challenged to reach this level of

challenged to reach this level of

challenged to reach this level of creation if anything we aren’t even

creation if anything we aren’t even

creation if anything we aren’t even challenged to create work that inspires

challenged to create work that inspires

challenged to create work that inspires others rather we’re fixated on getting

others rather we’re fixated on getting

others rather we’re fixated on getting the highest grade possible and following

the highest grade possible and following

the highest grade possible and following teacher rubrics when in reality we

teacher rubrics when in reality we

teacher rubrics when in reality we should be focused on our passions and be

should be focused on our passions and be

should be focused on our passions and be learning from our mistakes so let’s look

learning from our mistakes so let’s look

learning from our mistakes so let’s look into why we accept this ever so obvious

into why we accept this ever so obvious

into why we accept this ever so obvious misconception for years we’ve lived

misconception for years we’ve lived

misconception for years we’ve lived thinking that if we create something

thinking that if we create something

thinking that if we create something better than we’ve had before the world

better than we’ve had before the world

better than we’ve had before the world would give whatever it took to get their

would give whatever it took to get their

would give whatever it took to get their hands on such a product this is why in

hands on such a product this is why in

hands on such a product this is why in the 1800’s Ralph Waldo Emerson wrote

the 1800’s Ralph Waldo Emerson wrote

the 1800’s Ralph Waldo Emerson wrote build a better mousetrap and the world

build a better mousetrap and the world

build a better mousetrap and the world will beat a path to your door but since

will beat a path to your door but since

will beat a path to your door but since then every year that have been four

then every year that have been four

then every year that have been four hundred mousetrap patents 40 of which

hundred mousetrap patents 40 of which

hundred mousetrap patents 40 of which are issued this means that since Emerson

are issued this means that since Emerson

are issued this means that since Emerson there have been five thousand new

there have been five thousand new

there have been five thousand new mousetraps yet the original one out

mousetraps yet the original one out

mousetraps yet the original one out sells all his competitors two to one

sells all his competitors two to one

sells all his competitors two to one this tells us that although Emerson

this tells us that although Emerson

this tells us that although Emerson probably didn’t mean for the world to

probably didn’t mean for the world to

probably didn’t mean for the world to create new mousetrap after new mousetrap

create new mousetrap after new mousetrap

create new mousetrap after new mousetrap the story is still telling of how we

the story is still telling of how we

the story is still telling of how we base important decisions like our

base important decisions like our

base important decisions like our education systems on information that

education systems on information that

education systems on information that might have been accurate years ago

might have been accurate years ago

might have been accurate years ago Edmund Albus didn’t just create a

Edmund Albus didn’t just create a

Edmund Albus didn’t just create a solution to properly cultivate vanilla

solution to properly cultivate vanilla

solution to properly cultivate vanilla in fact he was living proof a living

in fact he was living proof a living

in fact he was living proof a living example that when the world doesn’t be

example that when the world doesn’t be

example that when the world doesn’t be the path to your door you have to be the

the path to your door you have to be the

the path to your door you have to be the path to the world thank you

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *