
if you’re in a highly competitive market you need to stand for something if you
you need to stand for something if you
you need to stand for something if you want to stand out hi I’m Evan Carmichael
want to stand out hi I’m Evan Carmichael
want to stand out hi I’m Evan Carmichael I believe that hungry entrepreneurs
I believe that hungry entrepreneurs
I believe that hungry entrepreneurs deserve help so today amazing a question
deserve help so today amazing a question
deserve help so today amazing a question from one of my face book readers am on
from one of my face book readers am on
from one of my face book readers am on who wrote in saying I just started a pub
who wrote in saying I just started a pub
who wrote in saying I just started a pub and grill can you gives him the give me
and grill can you gives him the give me
and grill can you gives him the give me advice and how to attract more customers
advice and how to attract more customers
advice and how to attract more customers and expand saumon is in a situation a
and expand saumon is in a situation a
and expand saumon is in a situation a lot of people can relate to it’s a hard
lot of people can relate to it’s a hard
lot of people can relate to it’s a hard business to start restaurants have the
business to start restaurants have the
business to start restaurants have the highest failure of almost any business
highest failure of almost any business
highest failure of almost any business out there it’s so competitive there’s a
out there it’s so competitive there’s a
out there it’s so competitive there’s a lot of cost to get this thing going and
lot of cost to get this thing going and
lot of cost to get this thing going and it’s hard to stand out you have to find
it’s hard to stand out you have to find
it’s hard to stand out you have to find a way to stand for something and be
a way to stand for something and be
a way to stand for something and be known for something to separate yourself
known for something to separate yourself
known for something to separate yourself from the crowd you should not just be
from the crowd you should not just be
from the crowd you should not just be another pub and grill you have to be
another pub and grill you have to be
another pub and grill you have to be known for having the best whatever why
known for having the best whatever why
known for having the best whatever why should people come to your pub and grill
should people come to your pub and grill
should people come to your pub and grill over anybody everybody else’s what is
over anybody everybody else’s what is
over anybody everybody else’s what is special about you it could be you have a
special about you it could be you have a
special about you it could be you have a special recipe it could be your staff
special recipe it could be your staff
special recipe it could be your staff really believes in something you have a
really believes in something you have a
really believes in something you have a guiding mission for the business
guiding mission for the business
guiding mission for the business something give me something to latch on
something give me something to latch on
something give me something to latch on to it doesn’t even have to be related to
to it doesn’t even have to be related to
to it doesn’t even have to be related to the food that you’re selling I’m based
the food that you’re selling I’m based
the food that you’re selling I’m based here in Toronto Canada we have bars that
here in Toronto Canada we have bars that
here in Toronto Canada we have bars that are designated as the Manchester United
are designated as the Manchester United
are designated as the Manchester United bar and every week many new soccer fans
bar and every week many new soccer fans
bar and every week many new soccer fans will pack the bar in the morning to
will pack the bar in the morning to
will pack the bar in the morning to watch their game together that’s their
watch their game together that’s their
watch their game together that’s their bar because the owners a big fan and so
bar because the owners a big fan and so
bar because the owners a big fan and so he set it up that way and people now
he set it up that way and people now
he set it up that way and people now have loyalty to this bar over everybody
have loyalty to this bar over everybody
have loyalty to this bar over everybody else they’ll drive in from all the way
else they’ll drive in from all the way
else they’ll drive in from all the way across town to go to that specific bar
across town to go to that specific bar
across town to go to that specific bar and when they’re looking for a bar to
and when they’re looking for a bar to
and when they’re looking for a bar to hang out at on a day when menu isn’t
hang out at on a day when menu isn’t
hang out at on a day when menu isn’t plane what do you think they’re going to
plane what do you think they’re going to
plane what do you think they’re going to go they’re going to go to their favorite
go they’re going to go to their favorite
go they’re going to go to their favorite bar the one they have all the happy
bar the one they have all the happy
bar the one they have all the happy memories in so you need to create that
memories in so you need to create that
memories in so you need to create that for your business
for your business
for your business and you have to express it in all the
and you have to express it in all the
and you have to express it in all the messaging that comes across you should
messaging that comes across you should
messaging that comes across you should no longer just be another pub and grill
no longer just be another pub and grill
no longer just be another pub and grill you are the pub and grill that is known
you are the pub and grill that is known
you are the pub and grill that is known for what this applies to any
for what this applies to any
for what this applies to any entrepreneur who is in a competitive
entrepreneur who is in a competitive
entrepreneur who is in a competitive business if you’re a photographer if
business if you’re a photographer if
business if you’re a photographer if your website developer if your real
your website developer if your real
your website developer if your real estate agent whatever it is you have to
estate agent whatever it is you have to
estate agent whatever it is you have to be known for something you can’t just be
be known for something you can’t just be
be known for something you can’t just be another photographer a real estate agent
another photographer a real estate agent
another photographer a real estate agent there’s too many of them you have to be
there’s too many of them you have to be
there’s too many of them you have to be known for something you have to stand
known for something you have to stand
known for something you have to stand for something so you can stand out good
for something so you can stand out good
for something so you can stand out good luck I hope you apply it to your
luck I hope you apply it to your
luck I hope you apply it to your business for those of you watching
business for those of you watching
business for those of you watching please give the video a thumbs up if you
please give the video a thumbs up if you
please give the video a thumbs up if you liked it i love seeing those come in and
liked it i love seeing those come in and
liked it i love seeing those come in and if you have a question about this video
if you have a question about this video
if you have a question about this video or question about your own business i’d
or question about your own business i’d
or question about your own business i’d love to hear from you i always read it
love to hear from you i always read it
love to hear from you i always read it in the comments so please leave a
in the comments so please leave a
in the comments so please leave a comment and i will see you on the next
comment and i will see you on the next
comment and i will see you on the next episode
”
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