people say not to fall in love you create you’ll end up hurt they say
you create you’ll end up hurt they say
you create you’ll end up hurt they say approach it practically measure it
approach it practically measure it
approach it practically measure it against time money resources look at it
against time money resources look at it
against time money resources look at it objectively but I say if you don’t put
objectively but I say if you don’t put
objectively but I say if you don’t put love into what you create
love into what you create
love into what you create you’re never gonna in a way I run an
you’re never gonna in a way I run an
you’re never gonna in a way I run an online video magazine which brings to
online video magazine which brings to
online video magazine which brings to the forefront lifestyle pioneers who
the forefront lifestyle pioneers who
the forefront lifestyle pioneers who lead lives differently
lead lives differently
lead lives differently much like the some of the speakers were
much like the some of the speakers were
much like the some of the speakers were coming and speaking so stories we talk
coming and speaking so stories we talk
coming and speaking so stories we talk about are around contemporary lifestyle
about are around contemporary lifestyle
about are around contemporary lifestyle and culture today I’ll take you through
and culture today I’ll take you through
and culture today I’ll take you through my journey which will unravel to you my
my journey which will unravel to you my
my journey which will unravel to you my roots to innovation before one goes out
roots to innovation before one goes out
roots to innovation before one goes out into the parts unknown one must truly
into the parts unknown one must truly
into the parts unknown one must truly understand where he belongs and where he
understand where he belongs and where he
understand where he belongs and where he comes from I come from a small town
comes from I come from a small town
comes from I come from a small town called onion for how many of you all
called onion for how many of you all
called onion for how many of you all know Arab and Buddhist thought as much
know Arab and Buddhist thought as much
know Arab and Buddhist thought as much so a nun Perez a town which is two hours
so a nun Perez a town which is two hours
so a nun Perez a town which is two hours north of Bangalore here’s the funny
north of Bangalore here’s the funny
north of Bangalore here’s the funny thing
thing
thing people from anantpur can reach the
people from anantpur can reach the
people from anantpur can reach the Bangalore Airport faster than Bangalore
Bangalore Airport faster than Bangalore
Bangalore Airport faster than Bangalore residents themselves so my father owned
residents themselves so my father owned
residents themselves so my father owned a poultry and a horticultural farm in
a poultry and a horticultural farm in
a poultry and a horticultural farm in our land poor and while growing up in my
our land poor and while growing up in my
our land poor and while growing up in my infant years my only friends were the
infant years my only friends were the
infant years my only friends were the farmers kids I used to run around naked
farmers kids I used to run around naked
farmers kids I used to run around naked in the fields I’ll take dumps in the
in the fields I’ll take dumps in the
in the fields I’ll take dumps in the open thinking I was he-man that being my
open thinking I was he-man that being my
open thinking I was he-man that being my favorite cartoon character so my parents
favorite cartoon character so my parents
favorite cartoon character so my parents were worried they wanted to send their
were worried they wanted to send their
were worried they wanted to send their he-man son to civilization and they
he-man son to civilization and they
he-man son to civilization and they decided to take me to Bangalore and
decided to take me to Bangalore and
decided to take me to Bangalore and leave me at an anglo-indian ladies house
leave me at an anglo-indian ladies house
leave me at an anglo-indian ladies house for me to get civilized I was only four
for me to get civilized I was only four
for me to get civilized I was only four when this happened coming to think of it
when this happened coming to think of it
when this happened coming to think of it had my parents not done this I wouldn’t
had my parents not done this I wouldn’t
had my parents not done this I wouldn’t be here today speaking in front of you I
be here today speaking in front of you I
be here today speaking in front of you I had dreamers for parents who send me to
had dreamers for parents who send me to
had dreamers for parents who send me to amazing boarding schools and colleges
amazing boarding schools and colleges
amazing boarding schools and colleges across the country so when you go to
across the country so when you go to
across the country so when you go to boarding schools in such a tender age
boarding schools in such a tender age
boarding schools in such a tender age you tend to forge some very strong
you tend to forge some very strong
you tend to forge some very strong friendships because you cut off from the
friendships because you cut off from the
friendships because you cut off from the outside world and you you’re inside
outside world and you you’re inside
outside world and you you’re inside these four walls so your friends become
these four walls so your friends become
these four walls so your friends become your family and you tend to have a lot
your family and you tend to have a lot
your family and you tend to have a lot of influence over each other next up I
of influence over each other next up I
of influence over each other next up I sign up for a lot of creative activities
sign up for a lot of creative activities
sign up for a lot of creative activities in school which is where the so seeds
in school which is where the so seeds
in school which is where the so seeds were sown for me to do my creative
were sown for me to do my creative
were sown for me to do my creative storytelling once school got over
storytelling once school got over
storytelling once school got over college choosing what you had to do for
college choosing what you had to do for
college choosing what you had to do for college was a really important thing and
college was a really important thing and
college was a really important thing and my parents wanted me to be a CA or a
my parents wanted me to be a CA or a
my parents wanted me to be a CA or a lawyer and I wanted to be in the movies
lawyer and I wanted to be in the movies
lawyer and I wanted to be in the movies that was being idealistic for someone
that was being idealistic for someone
that was being idealistic for someone who’s not from Bombay and does not have
who’s not from Bombay and does not have
who’s not from Bombay and does not have a godfather in the movie business that’s
a godfather in the movie business that’s
a godfather in the movie business that’s what my dad at least thought but I
what my dad at least thought but I
what my dad at least thought but I nevertheless signed up for a media
nevertheless signed up for a media
nevertheless signed up for a media school for my postgraduate studies and I
school for my postgraduate studies and I
school for my postgraduate studies and I lied at home saying that I was doing an
lied at home saying that I was doing an
lied at home saying that I was doing an MBA for which they believe me they also
MBA for which they believe me they also
MBA for which they believe me they also gifted me a car so one when one goes to
gifted me a car so one when one goes to
gifted me a car so one when one goes to media school they would agree that your
media school they would agree that your
media school they would agree that your internship was the most crucial part of
internship was the most crucial part of
internship was the most crucial part of your curriculum it was your foundation
your curriculum it was your foundation
your curriculum it was your foundation stone it was your first outside exposure
stone it was your first outside exposure
stone it was your first outside exposure into the professional world you aspire
into the professional world you aspire
into the professional world you aspire to get into I took my internship
to get into I took my internship
to get into I took my internship seriously and I landed one with mr. de
seriously and I landed one with mr. de
seriously and I landed one with mr. de Baca Banerjee who was an up and about
Baca Banerjee who was an up and about
Baca Banerjee who was an up and about filmmaker back then and even now so
filmmaker back then and even now so
filmmaker back then and even now so Dibakar Banerjee’s team exposed me to
Dibakar Banerjee’s team exposed me to
Dibakar Banerjee’s team exposed me to two setups one was the ad films and the
two setups one was the ad films and the
two setups one was the ad films and the other was the feature films so the ad
other was the feature films so the ad
other was the feature films so the ad films people were going chaotic to chase
films people were going chaotic to chase
films people were going chaotic to chase the need of a client or a marketing need
the need of a client or a marketing need
the need of a client or a marketing need and the feature films people were going
and the feature films people were going
and the feature films people were going crazy to chase the vision of the
crazy to chase the vision of the
crazy to chase the vision of the director or the storyteller so I drew my
director or the storyteller so I drew my
director or the storyteller so I drew my own conclusion from this and said okay
own conclusion from this and said okay
own conclusion from this and said okay if one needs to be in the creative
if one needs to be in the creative
if one needs to be in the creative business one needs to do some things for
business one needs to do some things for
business one needs to do some things for his stomach and one for a soul so the
his stomach and one for a soul so the
his stomach and one for a soul so the stomach pays the bills and the soul
stomach pays the bills and the soul
stomach pays the bills and the soul satisfies your original storytelling so
satisfies your original storytelling so
satisfies your original storytelling so with this learning I wanted to start my
with this learning I wanted to start my
with this learning I wanted to start my own company but internships were not
own company but internships were not
own company but internships were not paid for back then and to make matters
paid for back then and to make matters
paid for back then and to make matters worse my parents found out that I was no
worse my parents found out that I was no
worse my parents found out that I was no more an MBA so they cut me off my pocket
more an MBA so they cut me off my pocket
more an MBA so they cut me off my pocket money so here I was in Bombay high and
money so here I was in Bombay high and
money so here I was in Bombay high and dry with a car at my disposal but with
dry with a car at my disposal but with
dry with a car at my disposal but with no money wanting to start a company not
no money wanting to start a company not
no money wanting to start a company not knowing what to do I called a couple of
knowing what to do I called a couple of
knowing what to do I called a couple of boarding school friends and they told me
boarding school friends and they told me
boarding school friends and they told me hey why don’t you drive down to
hey why don’t you drive down to
hey why don’t you drive down to Hyderabad we can help you sell your car
Hyderabad we can help you sell your car
Hyderabad we can help you sell your car and get you money to start a company so
and get you money to start a company so
and get you money to start a company so I thought that was a great idea back
I thought that was a great idea back
I thought that was a great idea back then so I drove from Bombay reached
then so I drove from Bombay reached
then so I drove from Bombay reached Hyderabad into this place where I didn’t
Hyderabad into this place where I didn’t
Hyderabad into this place where I didn’t know any
know any
know any apart from two three friends and we sold
apart from two three friends and we sold
apart from two three friends and we sold the car so once my dad got a whiff of
the car so once my dad got a whiff of
the car so once my dad got a whiff of this he was so furious he came and took
this he was so furious he came and took
this he was so furious he came and took away all the money from the sale of the
away all the money from the sale of the
away all the money from the sale of the car so he gave me the opportunity back
car so he gave me the opportunity back
car so he gave me the opportunity back then to either come back to the farm and
then to either come back to the farm and
then to either come back to the farm and take over the family business or try my
take over the family business or try my
take over the family business or try my luck in media I decided the later so I
luck in media I decided the later so I
luck in media I decided the later so I took up a one-bedroom whole kitchen and
took up a one-bedroom whole kitchen and
took up a one-bedroom whole kitchen and I did the Bombay struggle in Hyderabad
and then I started positioning myself as
and then I started positioning myself as this kid who worked on a cult film
this kid who worked on a cult film
this kid who worked on a cult film called love sex or dhoka the story of
called love sex or dhoka the story of
called love sex or dhoka the story of our lives
our lives
our lives LSD was a cult film for its director it
LSD was a cult film for its director it
LSD was a cult film for its director it was the country’s first digitally
was the country’s first digitally
was the country’s first digitally produced film so I learned that in my
produced film so I learned that in my
produced film so I learned that in my internship and I saw how content could
internship and I saw how content could
internship and I saw how content could be very cost-effectively produced so
be very cost-effectively produced so
be very cost-effectively produced so finally that unpaid internship started
finally that unpaid internship started
finally that unpaid internship started to pay off I started bagging some video
to pay off I started bagging some video
to pay off I started bagging some video assignments in Hyderabad for boring
assignments in Hyderabad for boring
assignments in Hyderabad for boring service sector jobs and this started to
service sector jobs and this started to
service sector jobs and this started to you know make me feel very encouraged
you know make me feel very encouraged
you know make me feel very encouraged that my stomach was getting fed you know
that my stomach was getting fed you know
that my stomach was getting fed you know it was very empowering to own your own
it was very empowering to own your own
it was very empowering to own your own buck so once the project started coming
buck so once the project started coming
buck so once the project started coming in I called I put a label to my services
in I called I put a label to my services
in I called I put a label to my services and called myself julius films for some
and called myself julius films for some
and called myself julius films for some reason people thought i produce content
reason people thought i produce content
reason people thought i produce content only for shoestring budgets that’s a
only for shoestring budgets that’s a
only for shoestring budgets that’s a myth I’m trying to break even today so
myth I’m trying to break even today so
myth I’m trying to break even today so once the stomachs started getting fed
once the stomachs started getting fed
once the stomachs started getting fed the soul started feeling hungry and I
the soul started feeling hungry and I
the soul started feeling hungry and I was trying to figure how do i do my
was trying to figure how do i do my
was trying to figure how do i do my original storytelling at that time the
original storytelling at that time the
original storytelling at that time the mediums for storytelling were 3 film
mediums for storytelling were 3 film
mediums for storytelling were 3 film which had huge barriers to entry you had
which had huge barriers to entry you had
which had huge barriers to entry you had you needed a lot of money and you know
you needed a lot of money and you know
you needed a lot of money and you know contacts to get into films TV was still
contacts to get into films TV was still
contacts to get into films TV was still neutral ground and digital was a new
neutral ground and digital was a new
neutral ground and digital was a new concept nobody understood it this was
concept nobody understood it this was
concept nobody understood it this was back in 2011 2010 so I decided to choose
back in 2011 2010 so I decided to choose
back in 2011 2010 so I decided to choose the mid-ground
the mid-ground
the mid-ground and started researching about television
and started researching about television
and started researching about television I couldn’t relate myself to the soap
I couldn’t relate myself to the soap
I couldn’t relate myself to the soap operas and the fiction television that
operas and the fiction television that
operas and the fiction television that was happening in India so I decided to
was happening in India so I decided to
was happening in India so I decided to put my focus on nonfiction entertain so
put my focus on nonfiction entertain so
put my focus on nonfiction entertain so a nonfiction was mostly boring
a nonfiction was mostly boring
a nonfiction was mostly boring documentaries or reality television
documentaries or reality television
documentaries or reality television shows made very classically so I when I
shows made very classically so I when I
shows made very classically so I when I started do
started do
started do research about these reality television
research about these reality television
research about these reality television shows I realized that these reality
shows I realized that these reality
shows I realized that these reality television shows belong to some European
television shows belong to some European
television shows belong to some European production houses and were licensed
production houses and were licensed
production houses and were licensed globally and were billion-dollar
globally and were billion-dollar
globally and were billion-dollar properties so I asked myself why does in
properties so I asked myself why does in
properties so I asked myself why does in India have an indigenous format which is
India have an indigenous format which is
India have an indigenous format which is globally licensed from the TV non
globally licensed from the TV non
globally licensed from the TV non fiction TV world so this research made
fiction TV world so this research made
fiction TV world so this research made me meet my mentor mr. St Prasad who was
me meet my mentor mr. St Prasad who was
me meet my mentor mr. St Prasad who was an IT tycoon from Hyderabad now mr.
an IT tycoon from Hyderabad now mr.
an IT tycoon from Hyderabad now mr. Prasad understood intellectual property
Prasad understood intellectual property
Prasad understood intellectual property and software and he told me like
and software and he told me like
and software and he told me like software content also can be programmed
software content also can be programmed
software content also can be programmed and licensed globally to be monetized so
and licensed globally to be monetized so
and licensed globally to be monetized so this got me very interested and I
this got me very interested and I
this got me very interested and I started looking at content very
started looking at content very
started looking at content very differently so before I could even know
differently so before I could even know
differently so before I could even know it mr. Prasad hired me and very soon I
it mr. Prasad hired me and very soon I
it mr. Prasad hired me and very soon I went to one of the world’s largest
went to one of the world’s largest
went to one of the world’s largest content trading platforms which was to
content trading platforms which was to
content trading platforms which was to Kahn I was 24 just after my internship
Kahn I was 24 just after my internship
Kahn I was 24 just after my internship being exposed to this world it was very
being exposed to this world it was very
being exposed to this world it was very overwhelming to see what was happening
overwhelming to see what was happening
overwhelming to see what was happening and not knowing what to do somebody gave
and not knowing what to do somebody gave
and not knowing what to do somebody gave me a book to prepare for this market
me a book to prepare for this market
me a book to prepare for this market because it was a very big market and I
because it was a very big market and I
because it was a very big market and I read that book and it spoke about three
read that book and it spoke about three
read that book and it spoke about three gentlemen who made these three shows Who
gentlemen who made these three shows Who
gentlemen who made these three shows Who Wants to Be a Millionaire
Wants to Be a Millionaire
Wants to Be a Millionaire Big Brother and survivor so these three
Big Brother and survivor so these three
Big Brother and survivor so these three people had one thing in common and that
people had one thing in common and that
people had one thing in common and that was the risk coin in limbed
was the risk coin in limbed
was the risk coin in limbed to make a prototype of their format and
to make a prototype of their format and
to make a prototype of their format and that made them billionaires so I was
that made them billionaires so I was
that made them billionaires so I was very aspirational after at that book and
very aspirational after at that book and
very aspirational after at that book and I went about in the con market saying
I went about in the con market saying
I went about in the con market saying okay now I’ll also you know do this but
okay now I’ll also you know do this but
okay now I’ll also you know do this but I realized everybody there put money
I realized everybody there put money
I realized everybody there put money where their mouth was they already
where their mouth was they already
where their mouth was they already prototype and were pitching their videos
prototype and were pitching their videos
prototype and were pitching their videos whereas I was taking floating around
whereas I was taking floating around
whereas I was taking floating around paper formats and my PPT is in my laptop
paper formats and my PPT is in my laptop
paper formats and my PPT is in my laptop so I realized people were convinced and
so I realized people were convinced and
so I realized people were convinced and were ready to put back their ideas with
were ready to put back their ideas with
were ready to put back their ideas with their money
their money
their money so I with this learning I came back to
so I with this learning I came back to
so I with this learning I came back to mr. Prasad then I wanted to you know
mr. Prasad then I wanted to you know
mr. Prasad then I wanted to you know tell him that we also need to product
tell him that we also need to product
tell him that we also need to product prototype our ideas you know these PPTs
prototype our ideas you know these PPTs
prototype our ideas you know these PPTs are not going to
are not going to
are not going to anymore but to my bad luck mr. Prasad
anymore but to my bad luck mr. Prasad
anymore but to my bad luck mr. Prasad and his team decided to lay me off and
and his team decided to lay me off and
and his team decided to lay me off and shut down the operations of this side of
shut down the operations of this side of
shut down the operations of this side of the business so here I was without a job
the business so here I was without a job
the business so here I was without a job and once again back to square one with
and once again back to square one with
and once again back to square one with my shoelace and shoestring budgets not
my shoelace and shoestring budgets not
my shoelace and shoestring budgets not knowing what to do but this time around
knowing what to do but this time around
knowing what to do but this time around I had all the information exposure so
I had all the information exposure so
I had all the information exposure so luckily for me I was in Hyderabad back
luckily for me I was in Hyderabad back
luckily for me I was in Hyderabad back then it was Anza Pradesh now divided
then it was Anza Pradesh now divided
then it was Anza Pradesh now divided Telangana but yeah
Telangana but yeah
Telangana but yeah Andhra was the highest media penetrated
Andhra was the highest media penetrated
Andhra was the highest media penetrated state when I say media penetrated I mean
state when I say media penetrated I mean
state when I say media penetrated I mean I mean there were the highest number of
I mean there were the highest number of
I mean there were the highest number of mobile users internet users highest
mobile users internet users highest
mobile users internet users highest number of movie scripts and there were
number of movie scripts and there were
number of movie scripts and there were almost 60 television channels in
almost 60 television channels in
almost 60 television channels in Hyderabad so content was a buzz and I
Hyderabad so content was a buzz and I
Hyderabad so content was a buzz and I became a valuable commodity so one of
became a valuable commodity so one of
became a valuable commodity so one of the television channels approached me to
the television channels approached me to
the television channels approached me to come be a consultant a Content
come be a consultant a Content
come be a consultant a Content consultant they were making local travel
consultant they were making local travel
consultant they were making local travel and lifestyle content so I decided okay
and lifestyle content so I decided okay
and lifestyle content so I decided okay great I got an opportunity so I started
great I got an opportunity so I started
great I got an opportunity so I started consulting for them but nobody took a 25
consulting for them but nobody took a 25
consulting for them but nobody took a 25 year-old consultant very seriously so I
year-old consultant very seriously so I
year-old consultant very seriously so I was being ignored
was being ignored
was being ignored finally I fought my way to get a show
finally I fought my way to get a show
finally I fought my way to get a show produced on my own over there and they
produced on my own over there and they
produced on my own over there and they asked me to leave my consultancy job
asked me to leave my consultancy job
asked me to leave my consultancy job which was a very nice paying job and was
which was a very nice paying job and was
which was a very nice paying job and was very portable so they asked me that I
very portable so they asked me that I
very portable so they asked me that I had to you know leave my job and take up
had to you know leave my job and take up
had to you know leave my job and take up the risk of producing this show which
the risk of producing this show which
the risk of producing this show which was six and a half hours of content that
was six and a half hours of content that
was six and a half hours of content that was thirteen episodes 22 minutes each an
was thirteen episodes 22 minutes each an
was thirteen episodes 22 minutes each an entire TV season
entire TV season
entire TV season let me really basic meager budgets so it
let me really basic meager budgets so it
let me really basic meager budgets so it was a challenge and a risk which I
was a challenge and a risk which I
was a challenge and a risk which I decided to take because I wanted to get
decided to take because I wanted to get
decided to take because I wanted to get out of my comfort zone so once I got
out of my comfort zone so once I got
out of my comfort zone so once I got this opportunity I reached out to my
this opportunity I reached out to my
this opportunity I reached out to my longtime collaborator Rohan Tucker
longtime collaborator Rohan Tucker
longtime collaborator Rohan Tucker so Rohan and me go back to my media
so Rohan and me go back to my media
so Rohan and me go back to my media school days we got each other’s wife and
school days we got each other’s wife and
school days we got each other’s wife and we creatively understood each other so
we creatively understood each other so
we creatively understood each other so we jammed over a couple of beers and
we jammed over a couple of beers and
we jammed over a couple of beers and came up with this idea to document the
came up with this idea to document the
came up with this idea to document the entire lower Himalayas and Rohan being
entire lower Himalayas and Rohan being
entire lower Himalayas and Rohan being from the region had also not explored
from the region had also not explored
from the region had also not explored his route so it was like a write-back
his route so it was like a write-back
his route so it was like a write-back perspective to his roots
perspective to his roots
perspective to his roots so I found it very interesting and I
so I found it very interesting and I
so I found it very interesting and I said yes cello let’s do this and Rohan
said yes cello let’s do this and Rohan
said yes cello let’s do this and Rohan and his den girlfriend now wife party
and his den girlfriend now wife party
and his den girlfriend now wife party set off on a four month expedition
set off on a four month expedition
set off on a four month expedition across the lower Himalayas to film this
across the lower Himalayas to film this
across the lower Himalayas to film this with very little hope with with very
with very little hope with with very
with very little hope with with very little money and a lot of hope we came
little money and a lot of hope we came
little money and a lot of hope we came back and completed that project by the
back and completed that project by the
back and completed that project by the time we finished making this show the
time we finished making this show the
time we finished making this show the channel we produced it for shut down now
channel we produced it for shut down now
channel we produced it for shut down now we didn’t know what to do
we didn’t know what to do
we didn’t know what to do and it was very it was a very confusing
and it was very it was a very confusing
and it was very it was a very confusing situation to be in we put in so much
situation to be in we put in so much
situation to be in we put in so much effort love into making this show after
effort love into making this show after
effort love into making this show after months and months of pursue the channel
months and months of pursue the channel
months and months of pursue the channel finally gives me an offer to buy back
finally gives me an offer to buy back
finally gives me an offer to buy back the show at five times the cost I
the show at five times the cost I
the show at five times the cost I produced it so this was a very dark and
produced it so this was a very dark and
produced it so this was a very dark and low phase in my life I had no money I
low phase in my life I had no money I
low phase in my life I had no money I was crying cringing trying to see how I
was crying cringing trying to see how I
was crying cringing trying to see how I can you know get this show out I didn’t
can you know get this show out I didn’t
can you know get this show out I didn’t know how to face my collaborators
know how to face my collaborators
know how to face my collaborators because I was the producer and I had to
because I was the producer and I had to
because I was the producer and I had to be responsible for seeing the content
be responsible for seeing the content
be responsible for seeing the content meeting its doom
meeting its doom
meeting its doom so not knowing what to do and seeing my
so not knowing what to do and seeing my
so not knowing what to do and seeing my obsession again another boarding school
obsession again another boarding school
obsession again another boarding school friend of mine comes to my rescue and
friend of mine comes to my rescue and
friend of mine comes to my rescue and takes me to his uncle who’s a shipping
takes me to his uncle who’s a shipping
takes me to his uncle who’s a shipping magnate in Bombay I recite my story to
magnate in Bombay I recite my story to
magnate in Bombay I recite my story to this gentleman mr. Giorgio brow and he
this gentleman mr. Giorgio brow and he
this gentleman mr. Giorgio brow and he magnanimously offers me the money to go
magnanimously offers me the money to go
magnanimously offers me the money to go buy back my content later I learned that
buy back my content later I learned that
buy back my content later I learned that mr. Georgie also was an aluminous of our
mr. Georgie also was an aluminous of our
mr. Georgie also was an aluminous of our school what were the odds before I
school what were the odds before I
school what were the odds before I proceed I’ll show you a glimpse of the
proceed I’ll show you a glimpse of the
proceed I’ll show you a glimpse of the show you guys tell me if it was worth it
show you guys tell me if it was worth it
show you guys tell me if it was worth it this is the Himalaya which literally
this is the Himalaya which literally
this is the Himalaya which literally means abode of snow it’s the last
means abode of snow it’s the last
means abode of snow it’s the last frontier the king of all mountains here
frontier the king of all mountains here
frontier the king of all mountains here species have thrived and gone extinct
species have thrived and gone extinct
species have thrived and gone extinct civilizations came and then destroyed
civilizations came and then destroyed
civilizations came and then destroyed but the mountains they have seen it all
but the mountains they have seen it all
but the mountains they have seen it all [Music]
[Music]
[Music] it’s called Sunday
my name is raw and the mountains my home
my name is raw and the mountains my home I believe that before one takes a step
I believe that before one takes a step
I believe that before one takes a step outside into the paths unknown
outside into the paths unknown
outside into the paths unknown one must truly understand where he
one must truly understand where he
one must truly understand where he belongs
this is my window a window where I
this is my window a window where I explore and film my own backyard through
explore and film my own backyard through
explore and film my own backyard through travel adventure music practically
travel adventure music practically
travel adventure music practically anything that can slow time down for me
you can call this my quest for
you can call this my quest for redemption my path to inspiration a test
redemption my path to inspiration a test
redemption my path to inspiration a test of spirituality a way to become a young
of spirituality a way to become a young
of spirituality a way to become a young fool again as this is my way back home
[Music]
[Music] [Applause]
[Applause]
[Applause] so I went looking for my soul and I
so I went looking for my soul and I
so I went looking for my soul and I found way back home and once I bought
found way back home and once I bought
found way back home and once I bought back this content I had an equally
back this content I had an equally
back this content I had an equally Herculean task in front of me I needed
Herculean task in front of me I needed
Herculean task in front of me I needed to find a distributor and a broadcaster
to find a distributor and a broadcaster
to find a distributor and a broadcaster to carry this show so this was produced
to carry this show so this was produced
to carry this show so this was produced in 2013 and luckily for the merit of the
in 2013 and luckily for the merit of the
in 2013 and luckily for the merit of the content it found finally found its way
content it found finally found its way
content it found finally found its way to a TV channel in Bombay called Pepsi
to a TV channel in Bombay called Pepsi
to a TV channel in Bombay called Pepsi MTV Indies which licensed it exclusively
MTV Indies which licensed it exclusively
MTV Indies which licensed it exclusively for a year but in these being Indies
for a year but in these being Indies
for a year but in these being Indies didn’t have the marketing budgets so the
didn’t have the marketing budgets so the
didn’t have the marketing budgets so the content took time to surface to its
content took time to surface to its
content took time to surface to its merit today way back home is one of the
merit today way back home is one of the
merit today way back home is one of the largest licensed properties from India
largest licensed properties from India
largest licensed properties from India it’s licensed to some of the largest
it’s licensed to some of the largest
it’s licensed to some of the largest content markets in North America Canada
content markets in North America Canada
content markets in North America Canada China and is also making a Hindi version
China and is also making a Hindi version
China and is also making a Hindi version read up in this July on epic television
read up in this July on epic television
read up in this July on epic television so the risk I took four years back paid
so the risk I took four years back paid
so the risk I took four years back paid off and I gave it it’s time so if you
off and I gave it it’s time so if you
off and I gave it it’s time so if you believe in something you need to really
believe in something you need to really
believe in something you need to really really believe in it
really believe in it
really believe in it and give it its time and while you give
and give it its time and while you give
and give it its time and while you give it it’s time you need to have fun
it it’s time you need to have fun
it it’s time you need to have fun otherwise you’re gonna burn out so
otherwise you’re gonna burn out so
otherwise you’re gonna burn out so that’s what we started doing when we ran
that’s what we started doing when we ran
that’s what we started doing when we ran the digital marketing campaign for way
the digital marketing campaign for way
the digital marketing campaign for way back home we saw that the content had a
back home we saw that the content had a
back home we saw that the content had a lot of stickiness with the digital
lot of stickiness with the digital
lot of stickiness with the digital medium and that’s what Digital love dude
medium and that’s what Digital love dude
medium and that’s what Digital love dude loved you to have your own mandate and
loved you to have your own mandate and
loved you to have your own mandate and we saw a lot of people looked up to
we saw a lot of people looked up to
we saw a lot of people looked up to Rohan as a lifestyle pioneer and we
Rohan as a lifestyle pioneer and we
Rohan as a lifestyle pioneer and we decided that there were a lot more
decided that there were a lot more
decided that there were a lot more people like Ron and those are the
people like Ron and those are the
people like Ron and those are the stories we chase today way back home is
stories we chase today way back home is
stories we chase today way back home is actually my roots to innovation it’s
actually my roots to innovation it’s
actually my roots to innovation it’s because of that I have a cult digital
because of that I have a cult digital
because of that I have a cult digital media company with almost 25 original
media company with almost 25 original
media company with almost 25 original formats such as these waiting to find
formats such as these waiting to find
formats such as these waiting to find their place in the world now if you look
their place in the world now if you look
their place in the world now if you look back at my journey I would like to
back at my journey I would like to
back at my journey I would like to emphasize on three particular things
emphasize on three particular things
emphasize on three particular things which everyone should apply one is
which everyone should apply one is
which everyone should apply one is invest in your relationships you cannot
invest in your relationships you cannot
invest in your relationships you cannot make it alone in this world you need
make it alone in this world you need
make it alone in this world you need friends and collaborators and while you
friends and collaborators and while you
friends and collaborators and while you use your friends and collaborators to
use your friends and collaborators to
use your friends and collaborators to reach somewhere you also need to give
reach somewhere you also need to give
reach somewhere you also need to give back and help them realize their dreams
back and help them realize their dreams
back and help them realize their dreams so it’s a give and take so invest in
so it’s a give and take so invest in
so it’s a give and take so invest in your relationships to luck in timing
your relationships to luck in timing
your relationships to luck in timing however talented you are you
however talented you are you
however talented you are you to have luck in climbing on your side to
to have luck in climbing on your side to
to have luck in climbing on your side to learn how to identify opportunities and
learn how to identify opportunities and
learn how to identify opportunities and take that charts three is to keep doing
take that charts three is to keep doing
take that charts three is to keep doing unless you keep doing you will never
unless you keep doing you will never
unless you keep doing you will never know your successes and failures and you
know your successes and failures and you
know your successes and failures and you can never innovate and fourth and unsaid
can never innovate and fourth and unsaid
can never innovate and fourth and unsaid rule is necessary necessity is the
rule is necessary necessity is the
rule is necessary necessity is the mother of all not innovation but not
mother of all not innovation but not
mother of all not innovation but not invention but innovation so if your back
invention but innovation so if your back
invention but innovation so if your back is against the wall
is against the wall
is against the wall that’s when you truly innovate think of
that’s when you truly innovate think of
that’s when you truly innovate think of the last time you are in a tight spot
the last time you are in a tight spot
the last time you are in a tight spot that’s the same intensity you need to
that’s the same intensity you need to
that’s the same intensity you need to have to make things happen before I
have to make things happen before I
have to make things happen before I conclude I would like to acknowledge my
conclude I would like to acknowledge my
conclude I would like to acknowledge my team and my lovely wife of Shawn who
team and my lovely wife of Shawn who
team and my lovely wife of Shawn who constantly inspires me and motivates me
constantly inspires me and motivates me
constantly inspires me and motivates me and keeps me it reminds me to have fun
and keeps me it reminds me to have fun
and keeps me it reminds me to have fun she told me something with which I would
she told me something with which I would
she told me something with which I would like to close she said I said the day
like to close she said I said the day
like to close she said I said the day what feeds your soul also feeds your
what feeds your soul also feeds your
what feeds your soul also feeds your stomach that’s when you’ve truly
stomach that’s when you’ve truly
stomach that’s when you’ve truly innovated until then the hustle
innovated until then the hustle
innovated until then the hustle continues thank you
continues thank you
continues thank you [Applause]
[Applause]
[Applause] you
”
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