
[Music] I want to say that I realize we have
I want to say that I realize we have
I want to say that I realize we have these papers technically still being
these papers technically still being
these papers technically still being published so when I talk about them
published so when I talk about them
published so when I talk about them being vanished I fully realize they’re
being vanished I fully realize they’re
being vanished I fully realize they’re small copies floating around okay I’m
small copies floating around okay I’m
small copies floating around okay I’m talking about the seven-day-a-week big
talking about the seven-day-a-week big
talking about the seven-day-a-week big thick one okay that one because this is
thick one okay that one because this is
thick one okay that one because this is what happened down the digital click
what happened down the digital click
what happened down the digital click hole click click click
hole click click click
hole click click click goodbye papers right I’m a class this is
goodbye papers right I’m a class this is
goodbye papers right I’m a class this is my media life now this photo is a
my media life now this photo is a
my media life now this photo is a project by Birmingham photographer
project by Birmingham photographer
project by Birmingham photographer charity ponter where she photographs
charity ponter where she photographs
charity ponter where she photographs artists dream selves and so if you go to
artists dream selves and so if you go to
artists dream selves and so if you go to charity you can have yourself
charity you can have yourself
charity you can have yourself photographed however you like and I
photographed however you like and I
photographed however you like and I really like that idea of about dreams
really like that idea of about dreams
really like that idea of about dreams but it got me to thinking about my media
but it got me to thinking about my media
but it got me to thinking about my media life and what media was like in the in
life and what media was like in the in
life and what media was like in the in the 18th and 19th century and that got
the 18th and 19th century and that got
the 18th and 19th century and that got me to thinking of how different things
me to thinking of how different things
me to thinking of how different things are today for example it was possible to
are today for example it was possible to
are today for example it was possible to hold things with each hand because you
hold things with each hand because you
hold things with each hand because you didn’t have a cell phone in one write
didn’t have a cell phone in one write
didn’t have a cell phone in one write this image in charity is 28 this image
this image in charity is 28 this image
this image in charity is 28 this image is actually bound for a book it’s not an
is actually bound for a book it’s not an
is actually bound for a book it’s not an electronic form like you see it here
electronic form like you see it here
electronic form like you see it here today but she’s her second book so I’m
today but she’s her second book so I’m
today but she’s her second book so I’m very much working with artists who
very much working with artists who
very much working with artists who believe in the print media you know 30
believe in the print media you know 30
believe in the print media you know 30 years ago media and communication would
years ago media and communication would
years ago media and communication would have been very different if I had been
have been very different if I had been
have been very different if I had been speaking with you we would just be here
speaking with you we would just be here
speaking with you we would just be here in this room right I’d like you to try
in this room right I’d like you to try
in this room right I’d like you to try to consider that possibility we would be
to consider that possibility we would be
to consider that possibility we would be gathered as a group to listen to ideas
gathered as a group to listen to ideas
gathered as a group to listen to ideas no cell phone no internet no 24/7 news
no cell phone no internet no 24/7 news
no cell phone no internet no 24/7 news hole or anything just us sharing ideas
hole or anything just us sharing ideas
hole or anything just us sharing ideas and you would be totally present here
and you would be totally present here
and you would be totally present here with me and I would have the opportunity
with me and I would have the opportunity
with me and I would have the opportunity to earn your attention but in the only
to earn your attention but in the only
to earn your attention but in the only way we could communicate outside the
way we could communicate outside the
way we could communicate outside the room be with phone or in that would be
room be with phone or in that would be
room be with phone or in that would be like have a cord phone right or send a
like have a cord phone right or send a
like have a cord phone right or send a note out and if you wanted photographs
note out and if you wanted photographs
note out and if you wanted photographs of it I mean you’d have to wait weeks I
of it I mean you’d have to wait weeks I
of it I mean you’d have to wait weeks I just want to bring that context of what
just want to bring that context of what
just want to bring that context of what communication was for thousands of years
communication was for thousands of years
communication was for thousands of years because it’s going to give you an idea
because it’s going to give you an idea
because it’s going to give you an idea of what we lost in Birmingham mobile and
of what we lost in Birmingham mobile and
of what we lost in Birmingham mobile and Huntsville when we lost the paper and
Huntsville when we lost the paper and
Huntsville when we lost the paper and you know how print media is different
you know how print media is different
you know how print media is different when you’re ready to to
when you’re ready to to
when you’re ready to to except information and that’s why it
except information and that’s why it
except information and that’s why it perform has the bedrock for Alabama’s
perform has the bedrock for Alabama’s
perform has the bedrock for Alabama’s information streams telling the stories
information streams telling the stories
information streams telling the stories of the vanishing newspapers and yes I
of the vanishing newspapers and yes I
of the vanishing newspapers and yes I said that vanishing newspapers in
said that vanishing newspapers in
said that vanishing newspapers in Alabama is very important its PAC
Alabama is very important its PAC
Alabama is very important its PAC impacted our state and workforce in a
impacted our state and workforce in a
impacted our state and workforce in a variety of ways that aren’t good you
variety of ways that aren’t good you
variety of ways that aren’t good you know we’ve really decimated our media
know we’ve really decimated our media
know we’ve really decimated our media industry here in my opinion and I find
industry here in my opinion and I find
industry here in my opinion and I find this really interesting I walked by this
this really interesting I walked by this
this really interesting I walked by this when I went to work with the news every
when I went to work with the news every
when I went to work with the news every day I walked by it when I went out for
day I walked by it when I went out for
day I walked by it when I went out for lunch I walked by it when I had meetings
lunch I walked by it when I had meetings
lunch I walked by it when I had meetings and the next photograph you see of me on
and the next photograph you see of me on
and the next photograph you see of me on four stories up from this okay
four stories up from this okay
four stories up from this okay this building now has an insurance
this building now has an insurance
this building now has an insurance company in it I’m going to be started
company in it I’m going to be started
company in it I’m going to be started right so I’m sorry I’ve waited to talk
right so I’m sorry I’ve waited to talk
right so I’m sorry I’ve waited to talk to this I’m from some friends that say
to this I’m from some friends that say
to this I’m from some friends that say just get it out of your system Amy it’s
just get it out of your system Amy it’s
just get it out of your system Amy it’s been five years I’m like come on my
been five years I’m like come on my
been five years I’m like come on my paper back right so the other thing
paper back right so the other thing
paper back right so the other thing we’re going to talk about is what’s
we’re going to talk about is what’s
we’re going to talk about is what’s happened because it’s interesting it
happened because it’s interesting it
happened because it’s interesting it doesn’t say freedom of speech of the
doesn’t say freedom of speech of the
doesn’t say freedom of speech of the press as long as the advertising revenue
press as long as the advertising revenue
press as long as the advertising revenue stream can support it or as long as the
stream can support it or as long as the
stream can support it or as long as the the advance publication chooses to
the advance publication chooses to
the advance publication chooses to publish it it’s technically one of our
publish it it’s technically one of our
publish it it’s technically one of our rides correct so our story remains an
rides correct so our story remains an
rides correct so our story remains an evolving one I believe we lost
evolving one I believe we lost
evolving one I believe we lost irreplaceable community narratives
irreplaceable community narratives
irreplaceable community narratives across the state past present and future
across the state past present and future
across the state past present and future when the newspapers ceased to publish in
when the newspapers ceased to publish in
when the newspapers ceased to publish in Birmingham Mobile in Huntsville in 2012
Birmingham Mobile in Huntsville in 2012
Birmingham Mobile in Huntsville in 2012 but we could also be the first state as
but we could also be the first state as
but we could also be the first state as we all are in a digital era to figure
we all are in a digital era to figure
we all are in a digital era to figure out how to get our print back how do we
out how to get our print back how do we
out how to get our print back how do we get a fundamentally reliable print
get a fundamentally reliable print
get a fundamentally reliable print narrative back into our community
narrative back into our community
narrative back into our community because I believe print should be one of
because I believe print should be one of
because I believe print should be one of my options for informing myself
my options for informing myself
my options for informing myself currently we are swimming in a spaghetti
currently we are swimming in a spaghetti
currently we are swimming in a spaghetti of information streams our opportunity
of information streams our opportunity
of information streams our opportunity here in Alabama is to identify the
here in Alabama is to identify the
here in Alabama is to identify the important ones and figure out how to
important ones and figure out how to
important ones and figure out how to connect ourselves inform ourselves
connect ourselves inform ourselves
connect ourselves inform ourselves become a community but also preserve our
become a community but also preserve our
become a community but also preserve our narrative for future history keep in
narrative for future history keep in
narrative for future history keep in mind that I’m a researcher I’m the geeky
mind that I’m a researcher I’m the geeky
mind that I’m a researcher I’m the geeky people right and the first place we go
people right and the first place we go
people right and the first place we go is the newspaper so five years ago we
is the newspaper so five years ago we
is the newspaper so five years ago we stopped our narrative in Birmingham
stopped our narrative in Birmingham
stopped our narrative in Birmingham Huntsville mobile for people like me so
Huntsville mobile for people like me so
Huntsville mobile for people like me so that’s probably why get really worked up
that’s probably why get really worked up
that’s probably why get really worked up about this anyway I have always loved
about this anyway I have always loved
about this anyway I have always loved reading the newspaper this is my media
reading the newspaper this is my media
reading the newspaper this is my media life seven years ago and this
life seven years ago and this
life seven years ago and this we’re stories up from from the the slide
we’re stories up from from the the slide
we’re stories up from from the the slide I just showed you first minute and we’re
I just showed you first minute and we’re
I just showed you first minute and we’re launching the business section we didn’t
launching the business section we didn’t
launching the business section we didn’t want a lot of wonderful things in 2010
want a lot of wonderful things in 2010
want a lot of wonderful things in 2010 in my opinion but we’re relaunching the
in my opinion but we’re relaunching the
in my opinion but we’re relaunching the business section and I left Fox six for
business section and I left Fox six for
business section and I left Fox six for one reason only I believed in the
one reason only I believed in the
one reason only I believed in the newspaper I saw it in the research I
newspaper I saw it in the research I
newspaper I saw it in the research I knew it informed us and I thought I’m
knew it informed us and I thought I’m
knew it informed us and I thought I’m going to go work for the paper and my
going to go work for the paper and my
going to go work for the paper and my friends at the station are like have you
friends at the station are like have you
friends at the station are like have you lost your mind they’re dead trees and
lost your mind they’re dead trees and
lost your mind they’re dead trees and I’m like I really think that they reach
I’m like I really think that they reach
I’m like I really think that they reach more people than we do so it shocks me
more people than we do so it shocks me
more people than we do so it shocks me that everyone that was in this building
that everyone that was in this building
that everyone that was in this building all the by lines it’s going on I mean
all the by lines it’s going on I mean
all the by lines it’s going on I mean it’s just vanished from downtown
it’s just vanished from downtown
it’s just vanished from downtown Birmingham Alabama is the first state in
Birmingham Alabama is the first state in
Birmingham Alabama is the first state in the nation where this has happened half
the nation where this has happened half
the nation where this has happened half of our population half of our population
of our population half of our population
of our population half of our population more than 2 million people do not have
more than 2 million people do not have
more than 2 million people do not have access to a daily paper Birmingham
access to a daily paper Birmingham
access to a daily paper Birmingham mobile and Huntsville is gone Tuscaloosa
mobile and Huntsville is gone Tuscaloosa
mobile and Huntsville is gone Tuscaloosa News I can see in the pig right so I do
News I can see in the pig right so I do
News I can see in the pig right so I do have access to the Tuscaloosa news in
have access to the Tuscaloosa news in
have access to the Tuscaloosa news in Birmingham so in my opinion half the
Birmingham so in my opinion half the
Birmingham so in my opinion half the population is totally uninformed four
population is totally uninformed four
population is totally uninformed four days of the week in terms of Birmingham
days of the week in terms of Birmingham
days of the week in terms of Birmingham Huntsville and ‘mobile and only slightly
Huntsville and ‘mobile and only slightly
Huntsville and ‘mobile and only slightly inform the other three right so by
inform the other three right so by
inform the other three right so by default and perhaps serendipity Alabama
default and perhaps serendipity Alabama
default and perhaps serendipity Alabama is the first state in the nation to face
is the first state in the nation to face
is the first state in the nation to face this digital to face this digital news
this digital to face this digital news
this digital to face this digital news transition without the newspapers that
transition without the newspapers that
transition without the newspapers that have formed our narratives for hundreds
have formed our narratives for hundreds
have formed our narratives for hundreds of years I mean the Birmingham news have
of years I mean the Birmingham news have
of years I mean the Birmingham news have been writing about Birmingham for 125
been writing about Birmingham for 125
been writing about Birmingham for 125 years when we cease to publish it
years when we cease to publish it
years when we cease to publish it correct right
correct right
correct right so um we’re going to talk about now is
so um we’re going to talk about now is
so um we’re going to talk about now is how important the newspaper is to the
how important the newspaper is to the
how important the newspaper is to the bedrock information stream in any market
bedrock information stream in any market
bedrock information stream in any market and you know I have a lot of friends in
and you know I have a lot of friends in
and you know I have a lot of friends in television and after all this happened
television and after all this happened
television and after all this happened we would go out to lunch and they’re
we would go out to lunch and they’re
we would go out to lunch and they’re like you know we can’t do the news
like you know we can’t do the news
like you know we can’t do the news without the paper and I’m like I didn’t
without the paper and I’m like I didn’t
without the paper and I’m like I didn’t stop publishing it right so I wanted to
stop publishing it right so I wanted to
stop publishing it right so I wanted to talk a little bit about this the daily
talk a little bit about this the daily
talk a little bit about this the daily newspapers in any market feed the
newspapers in any market feed the
newspapers in any market feed the information stream okay because you’ve
information stream okay because you’ve
information stream okay because you’ve got Barnett right covering County you’ve
got Barnett right covering County you’ve
got Barnett right covering County you’ve got the special masters report being
got the special masters report being
got the special masters report being read you’ve got this whole staff of
read you’ve got this whole staff of
read you’ve got this whole staff of people and what happens is that the TV
people and what happens is that the TV
people and what happens is that the TV and radio stations they will pick that
and radio stations they will pick that
and radio stations they will pick that up newspaper people don’t like that
up newspaper people don’t like that
up newspaper people don’t like that right but that’s what happens and then
right but that’s what happens and then
right but that’s what happens and then it gets rebroadcast again and all it is
it gets rebroadcast again and all it is
it gets rebroadcast again and all it is it does is improve the dissemination of
it does is improve the dissemination of
it does is improve the dissemination of a story
a story
a story so what happens when you take your daily
so what happens when you take your daily
so what happens when you take your daily newspaper away okay
newspaper away okay
newspaper away okay so what’s coming out of your information
so what’s coming out of your information
so what’s coming out of your information streams now in Birmingham Oberlin
streams now in Birmingham Oberlin
streams now in Birmingham Oberlin Huntsville and you know it feels like
Huntsville and you know it feels like
Huntsville and you know it feels like that on sometimes in the tape I had to
that on sometimes in the tape I had to
that on sometimes in the tape I had to do to do this I literally had to put my
do to do this I literally had to put my
do to do this I literally had to put my husband’s death on Facebook for four
husband’s death on Facebook for four
husband’s death on Facebook for four weeks to try to get the information out
weeks to try to get the information out
weeks to try to get the information out so this is really what has been going on
so this is really what has been going on
so this is really what has been going on in the market but further I want to talk
in the market but further I want to talk
in the market but further I want to talk about exactly what’s happened these are
about exactly what’s happened these are
about exactly what’s happened these are statistics I am a nerd okay these I felt
statistics I am a nerd okay these I felt
statistics I am a nerd okay these I felt were really important when I look at the
were really important when I look at the
were really important when I look at the Bureau of Labor and Statistics database
Bureau of Labor and Statistics database
Bureau of Labor and Statistics database and if you want a party I can show you
and if you want a party I can show you
and if you want a party I can show you how to do it right 2010 to 2014 Alabama
how to do it right 2010 to 2014 Alabama
how to do it right 2010 to 2014 Alabama has lost editors the people that make
has lost editors the people that make
has lost editors the people that make sure I’m right that it’s typed right
sure I’m right that it’s typed right
sure I’m right that it’s typed right that it’s correct that we asked the
that it’s correct that we asked the
that it’s correct that we asked the question 15 times national average we
question 15 times national average we
question 15 times national average we have lost editors in this state at 15
have lost editors in this state at 15
have lost editors in this state at 15 times the national average Botox at
times the national average Botox at
times the national average Botox at eight times the national average who
eight times the national average who
eight times the national average who needs pictures PR people at four times
needs pictures PR people at four times
needs pictures PR people at four times the national average and this is really
the national average and this is really
the national average and this is really problematic all right
problematic all right
problematic all right PR people let’s just focus on them for
PR people let’s just focus on them for
PR people let’s just focus on them for just a second the average PR person has
just a second the average PR person has
just a second the average PR person has a daily newspaper which we don’t right
a daily newspaper which we don’t right
a daily newspaper which we don’t right now places about 10 stories a week then
now places about 10 stories a week then
now places about 10 stories a week then we lost more than a thousand of them but
we lost more than a thousand of them but
we lost more than a thousand of them but I’m going to keep it a thousand to keep
I’m going to keep it a thousand to keep
I’m going to keep it a thousand to keep the math easy right so 10,000 stories a
the math easy right so 10,000 stories a
the math easy right so 10,000 stories a week times a thousand PR people we lost
week times a thousand PR people we lost
week times a thousand PR people we lost times 52 weeks means over half of the
times 52 weeks means over half of the
times 52 weeks means over half of the 500,000 plus stories or press releases
500,000 plus stories or press releases
500,000 plus stories or press releases or story ideas that were never pitched
or story ideas that were never pitched
or story ideas that were never pitched so to me these are the stories that were
so to me these are the stories that were
so to me these are the stories that were never written or published in Alabama to
never written or published in Alabama to
never written or published in Alabama to me it’s the business opening she knows
me it’s the business opening she knows
me it’s the business opening she knows cityscene that kind of local business
cityscene that kind of local business
cityscene that kind of local business they were just never published so one of
they were just never published so one of
they were just never published so one of the days and you know I will say that I
the days and you know I will say that I
the days and you know I will say that I have to journalism colleagues that
have to journalism colleagues that
have to journalism colleagues that disagree with my conclusion about what
disagree with my conclusion about what
disagree with my conclusion about what I’m about to say and I’ll point there
I’m about to say and I’ll point there
I’m about to say and I’ll point there their reasons out but we used to
their reasons out but we used to
their reasons out but we used to circulate a hundred and three thousand
circulate a hundred and three thousand
circulate a hundred and three thousand Birmingham News’s on Saturday
Birmingham News’s on Saturday
Birmingham News’s on Saturday traditionally home to high school sports
traditionally home to high school sports
traditionally home to high school sports information unavailable elsewhere so I
information unavailable elsewhere so I
information unavailable elsewhere so I look in Scarborough dad and I’m just
look in Scarborough dad and I’m just
look in Scarborough dad and I’m just trying to see if this has changed
trying to see if this has changed
trying to see if this has changed anything and we’ve lost a hundred
anything and we’ve lost a hundred
anything and we’ve lost a hundred thousand high school football fans in
thousand high school football fans in
thousand high school football fans in Burma
Burma
Burma over the past four years I mean high
over the past four years I mean high
over the past four years I mean high school football not possible now Tom
school football not possible now Tom
school football not possible now Tom Ehrenburg who is studying here thinks he
Ehrenburg who is studying here thinks he
Ehrenburg who is studying here thinks he thought it was security and my friend
thought it was security and my friend
thought it was security and my friend Cynthia Gould who does fighting for you
Cynthia Gould who does fighting for you
Cynthia Gould who does fighting for you at 3340 thought it was money too too
at 3340 thought it was money too too
at 3340 thought it was money too too much you know to get into the games but
much you know to get into the games but
much you know to get into the games but I’m telling you high school sports
I’m telling you high school sports
I’m telling you high school sports should be fairly consistent you know and
should be fairly consistent you know and
should be fairly consistent you know and and the print experience is just so
and the print experience is just so
and the print experience is just so important historically it’s it’s for any
important historically it’s it’s for any
important historically it’s it’s for any community it’s it’s defined the spatial
community it’s it’s defined the spatial
community it’s it’s defined the spatial geographic political cultural
geographic political cultural
geographic political cultural institutional anything that’s going on
institutional anything that’s going on
institutional anything that’s going on in the community I happened to find a
in the community I happened to find a
in the community I happened to find a part box of party glasses know the story
part box of party glasses know the story
part box of party glasses know the story right but they were packed with this
right but they were packed with this
right but they were packed with this Obama wins and I’m like wow Erik Velasco
Obama wins and I’m like wow Erik Velasco
Obama wins and I’m like wow Erik Velasco right here he’s writing about the race
right here he’s writing about the race
right here he’s writing about the race for the top court is too close to call
for the top court is too close to call
for the top court is too close to call have I seen any of that information in
have I seen any of that information in
have I seen any of that information in four years no and speaking of that in
four years no and speaking of that in
four years no and speaking of that in 2014 Alabama’s voter turnout was the
2014 Alabama’s voter turnout was the
2014 Alabama’s voter turnout was the lowest it had been in twenty eight years
lowest it had been in twenty eight years
lowest it had been in twenty eight years at forty one percent
at forty one percent
at forty one percent scarborough research is showing that
scarborough research is showing that
scarborough research is showing that people say they always what vote in
people say they always what vote in
people say they always what vote in local elections that is also declining
local elections that is also declining
local elections that is also declining and I can kind of on a sample of one and
and I can kind of on a sample of one and
and I can kind of on a sample of one and I get that but no I don’t really know
I get that but no I don’t really know
I get that but no I don’t really know what’s going on in the court races maybe
what’s going on in the court races maybe
what’s going on in the court races maybe somebody else in Birmingham test anyway
somebody else in Birmingham test anyway
somebody else in Birmingham test anyway I do I feel like I’m not informed
I do I feel like I’m not informed
I do I feel like I’m not informed because I’m not getting this I’m not
because I’m not getting this I’m not
because I’m not getting this I’m not getting the content they used to come
getting the content they used to come
getting the content they used to come through professional journalists with a
through professional journalists with a
through professional journalists with a time-tested vetting process and then it
time-tested vetting process and then it
time-tested vetting process and then it showed up on my door my 24 year old son
showed up on my door my 24 year old son
showed up on my door my 24 year old son says why can’t we get a paper delivered
says why can’t we get a paper delivered
says why can’t we get a paper delivered and I’m like you know you know I’m
and I’m like you know you know I’m
and I’m like you know you know I’m working on this speech right you’ve
working on this speech right you’ve
working on this speech right you’ve watched me live this right you know I’m
watched me live this right you know I’m
watched me live this right you know I’m no longer down in that building and what
no longer down in that building and what
no longer down in that building and what was interesting to me too and those of
was interesting to me too and those of
was interesting to me too and those of you ghetto geeks
you ghetto geeks
you ghetto geeks check out the Pew Research 2016 study on
check out the Pew Research 2016 study on
check out the Pew Research 2016 study on media fifty one percent of every
media fifty one percent of every
media fifty one percent of every newspaper consumer says keep the digital
newspaper consumer says keep the digital
newspaper consumer says keep the digital I want it exclusively in print let me
I want it exclusively in print let me
I want it exclusively in print let me say that again half of people who
say that again half of people who
say that again half of people who consume newspaper content just want the
consume newspaper content just want the
consume newspaper content just want the print keep the digital okay so it’s been
print keep the digital okay so it’s been
print keep the digital okay so it’s been really interesting and when we lost
really interesting and when we lost
really interesting and when we lost everybody we lost and I was in the
everybody we lost and I was in the
everybody we lost and I was in the building the day we all find out whether
building the day we all find out whether
building the day we all find out whether or not we kept our jobs all that kind of
or not we kept our jobs all that kind of
or not we kept our jobs all that kind of stuff it’s like the information
stuff it’s like the information
stuff it’s like the information just kind of left and I think that
just kind of left and I think that
just kind of left and I think that that’s just really important to
that’s just really important to
that’s just really important to understand all the institutional people
understand all the institutional people
understand all the institutional people hundreds of people that knew where
hundreds of people that knew where
hundreds of people that knew where everything went so um this is just
everything went so um this is just
everything went so um this is just really kind of interesting to me how
really kind of interesting to me how
really kind of interesting to me how many of you have a special paper that
many of you have a special paper that
many of you have a special paper that you say for yourself
you say for yourself
you say for yourself anybody have newspaper clippings at home
anybody have newspaper clippings at home
anybody have newspaper clippings at home okay what do you do now I mean I don’t
okay what do you do now I mean I don’t
okay what do you do now I mean I don’t know you put the iPad iPad on the wall
know you put the iPad iPad on the wall
know you put the iPad iPad on the wall yeah I’m just just not really sure what
yeah I’m just just not really sure what
yeah I’m just just not really sure what happens so we’re going to do a little
happens so we’re going to do a little
happens so we’re going to do a little bit of comp theory just a little enough
bit of comp theory just a little enough
bit of comp theory just a little enough to be dangerous okay we had five senses
to be dangerous okay we had five senses
to be dangerous okay we had five senses you know what they are we won’t go
you know what they are we won’t go
you know what they are we won’t go through that and they’re usually used to
through that and they’re usually used to
through that and they’re usually used to do things like Oh spoken word writing
do things like Oh spoken word writing
do things like Oh spoken word writing dance song and drawing the sunset what
dance song and drawing the sunset what
dance song and drawing the sunset what have you and there was a somebody I
have you and there was a somebody I
have you and there was a somebody I studied in on which the schools named
studied in on which the schools named
studied in on which the schools named Marshall McLuhan and he talked about hot
Marshall McLuhan and he talked about hot
Marshall McLuhan and he talked about hot and cool media and he felt like like
and cool media and he felt like like
and cool media and he felt like like that that really was a difference he
that that really was a difference he
that that really was a difference he wrote in the 60s about this and so
wrote in the 60s about this and so
wrote in the 60s about this and so what’s happened is a hot medium like
what’s happened is a hot medium like
what’s happened is a hot medium like demand your central nervous system it
demand your central nervous system it
demand your central nervous system it blinks it stimulates you know it’s
blinks it stimulates you know it’s
blinks it stimulates you know it’s demanding your central nervous system
demanding your central nervous system
demanding your central nervous system and you don’t really have a choice about
and you don’t really have a choice about
and you don’t really have a choice about whether or not to participate you know
whether or not to participate you know
whether or not to participate you know when Fox 6 News says stay right there
when Fox 6 News says stay right there
when Fox 6 News says stay right there you know you’re like this we’re print
you know you’re like this we’re print
you know you’re like this we’re print extends it through the alphabet and in
extends it through the alphabet and in
extends it through the alphabet and in fact historians can trace the rise of
fact historians can trace the rise of
fact historians can trace the rise of Western civilization to three things
Western civilization to three things
Western civilization to three things right the wheel we got that paper
right the wheel we got that paper
right the wheel we got that paper because stick carrying the stone tablets
because stick carrying the stone tablets
because stick carrying the stone tablets around got heavy right and the printing
around got heavy right and the printing
around got heavy right and the printing press and that these three things
press and that these three things
press and that these three things pivotally changed the world okay but we
pivotally changed the world okay but we
pivotally changed the world okay but we don’t have the printing press in Alabama
don’t have the printing press in Alabama
don’t have the printing press in Alabama right now it’s silent at least at least
right now it’s silent at least at least
right now it’s silent at least at least in my market it is so um you know print
in my market it is so um you know print
in my market it is so um you know print is definitely a cool medium in the sense
is definitely a cool medium in the sense
is definitely a cool medium in the sense of how it engages your body biologically
of how it engages your body biologically
of how it engages your body biologically and I think that that’s important to
and I think that that’s important to
and I think that that’s important to make a distinction as we move forward to
make a distinction as we move forward to
make a distinction as we move forward to talk about our favorite media extension
talk about our favorite media extension
talk about our favorite media extension today this is our favorite media
today this is our favorite media
today this is our favorite media extension today our mobile phone I don’t
extension today our mobile phone I don’t
extension today our mobile phone I don’t know if I’m in the minority or not but I
know if I’m in the minority or not but I
know if I’m in the minority or not but I still use a landline to find the darn
still use a landline to find the darn
still use a landline to find the darn thing right but I see this right and I’m
thing right but I see this right and I’m
thing right but I see this right and I’m like really we used to have two hands so
like really we used to have two hands so
like really we used to have two hands so I want to talk about this media
I want to talk about this media
I want to talk about this media extension for a while and immediate
extension for a while and immediate
extension for a while and immediate extension is anything that takes you out
extension is anything that takes you out
extension is anything that takes you out of your present surroundings and put
of your present surroundings and put
of your present surroundings and put to some place you’re not we’re not going
to some place you’re not we’re not going
to some place you’re not we’re not going to have the conversation today about
to have the conversation today about
to have the conversation today about whether it’s actual communication but I
whether it’s actual communication but I
whether it’s actual communication but I think it’s important to understand then
think it’s important to understand then
think it’s important to understand then that we love our phones in preparing for
that we love our phones in preparing for
that we love our phones in preparing for this speech because I use mine basically
this speech because I use mine basically
this speech because I use mine basically to do business and email some of the
to do business and email some of the
to do business and email some of the things you can do with your cell phone
things you can do with your cell phone
things you can do with your cell phone via app truly shocked me and I didn’t
via app truly shocked me and I didn’t
via app truly shocked me and I didn’t want to know how that process would be
want to know how that process would be
want to know how that process would be finished right fertility testing with
finished right fertility testing with
finished right fertility testing with the one that came across and I’m like I
the one that came across and I’m like I
the one that came across and I’m like I don’t even want to know right so now we
don’t even want to know right so now we
don’t even want to know right so now we have we have everything we need to know
have we have everything we need to know
have we have everything we need to know everything we want to see everyone we
everything we want to see everyone we
everything we want to see everyone we want to talk to we don’t really care
want to talk to we don’t really care
want to talk to we don’t really care whether it’s vetted as long as it makes
whether it’s vetted as long as it makes
whether it’s vetted as long as it makes it feel good right and now we carry
it feel good right and now we carry
it feel good right and now we carry everything around with us and I think
everything around with us and I think
everything around with us and I think one of the things that gets lost in this
one of the things that gets lost in this
one of the things that gets lost in this conversation is the editorial discussion
conversation is the editorial discussion
conversation is the editorial discussion right public versus private property
right public versus private property
right public versus private property whether or not we can use your photo I
whether or not we can use your photo I
whether or not we can use your photo I mean none of that’s happening to our
mean none of that’s happening to our
mean none of that’s happening to our information and it doesn’t happen on
information and it doesn’t happen on
information and it doesn’t happen on these devices everything comes across as
these devices everything comes across as
these devices everything comes across as looking the same but it’s not so I have
looking the same but it’s not so I have
looking the same but it’s not so I have friends going I’m just looking
friends going I’m just looking
friends going I’m just looking Washington Post in the New York Times
Washington Post in the New York Times
Washington Post in the New York Times but realistically we need a better
but realistically we need a better
but realistically we need a better strategy to be informed in that this is
strategy to be informed in that this is
strategy to be informed in that this is our biggest problem I’ve never seen a
our biggest problem I’ve never seen a
our biggest problem I’ve never seen a thousand-dollar bill I found it on the
thousand-dollar bill I found it on the
thousand-dollar bill I found it on the internet I thought everyone would like
internet I thought everyone would like
internet I thought everyone would like to see it too so we’ve all seen a
to see it too so we’ve all seen a
to see it too so we’ve all seen a thousand dollar bill right um what’s
thousand dollar bill right um what’s
thousand dollar bill right um what’s happened is that there used to be a wall
happened is that there used to be a wall
happened is that there used to be a wall between advertising and journalism a
between advertising and journalism a
between advertising and journalism a very very very very tough wall you know
very very very very tough wall you know
very very very very tough wall you know we’re the journalists and we’re making
we’re the journalists and we’re making
we’re the journalists and we’re making the money and and and never the two
the money and and and never the two
the money and and and never the two shall meet unless this happens right
shall meet unless this happens right
shall meet unless this happens right okay so now what’s happened is in the 60
okay so now what’s happened is in the 60
okay so now what’s happened is in the 60 billion dollars that is now digital
billion dollars that is now digital
billion dollars that is now digital advertising that’s out there to be had
advertising that’s out there to be had
advertising that’s out there to be had it’s not going to the local media
it’s not going to the local media
it’s not going to the local media two-thirds of all digital advertising
two-thirds of all digital advertising
two-thirds of all digital advertising goes to the top five companies Google
goes to the top five companies Google
goes to the top five companies Google Yahoo Bing Microsoft and Facebook if the
Yahoo Bing Microsoft and Facebook if the
Yahoo Bing Microsoft and Facebook if the top four if that’s only for add Twitter
top four if that’s only for add Twitter
top four if that’s only for add Twitter so the hot the big deep revenue streams
so the hot the big deep revenue streams
so the hot the big deep revenue streams that used to finance everything and keep
that used to finance everything and keep
that used to finance everything and keep the journalists going and send the sales
the journalists going and send the sales
the journalists going and send the sales the clients on the fancy trips all that
the clients on the fancy trips all that
the clients on the fancy trips all that is gone now what okay so we need to
is gone now what okay so we need to
is gone now what okay so we need to figure I think we need to figure out a
figure I think we need to figure out a
figure I think we need to figure out a way to be informed again I’d like to
way to be informed again I’d like to
way to be informed again I’d like to propose something
propose something
propose something and what I like to call it is
and what I like to call it is
and what I like to call it is collaborative journalism what do we do
collaborative journalism what do we do
collaborative journalism what do we do now i I think that between all the
now i I think that between all the
now i I think that between all the technology we have all the institutions
technology we have all the institutions
technology we have all the institutions we have the fact that we still have the
we have the fact that we still have the
we have the fact that we still have the wheel the paper and the printing press
wheel the paper and the printing press
wheel the paper and the printing press that we ought to be able to figure out
that we ought to be able to figure out
that we ought to be able to figure out something and I hope that we do at some
something and I hope that we do at some
something and I hope that we do at some point because the content is out there I
point because the content is out there I
point because the content is out there I had lunch with my friend Barnett right I
had lunch with my friend Barnett right I
had lunch with my friend Barnett right I don’t know how many of you know Barnett
don’t know how many of you know Barnett
don’t know how many of you know Barnett and he he was the one reading the
and he he was the one reading the
and he he was the one reading the special masters report he wrote about
special masters report he wrote about
special masters report he wrote about the bankruptcy and everything and he’s
the bankruptcy and everything and he’s
the bankruptcy and everything and he’s now editor for the Birmingham Times and
now editor for the Birmingham Times and
now editor for the Birmingham Times and he ran a story on human trafficking I
he ran a story on human trafficking I
he ran a story on human trafficking I happen to see on Facebook one hundred
happen to see on Facebook one hundred
happen to see on Facebook one hundred and fifty nine billion dollar human
and fifty nine billion dollar human
and fifty nine billion dollar human trafficking industry runs through
trafficking industry runs through
trafficking industry runs through downtown Birmingham on I 20 59 I saw it
downtown Birmingham on I 20 59 I saw it
downtown Birmingham on I 20 59 I saw it on Facebook I go to lunch with him and
on Facebook I go to lunch with him and
on Facebook I go to lunch with him and he says my website crashed what paper
he says my website crashed what paper
he says my website crashed what paper rolled out I might Barnett those stories
rolled out I might Barnett those stories
rolled out I might Barnett those stories should flow over right I had no idea so
should flow over right I had no idea so
should flow over right I had no idea so it’s really important that to understand
it’s really important that to understand
it’s really important that to understand that this content is still being
that this content is still being
that this content is still being generated
generated
generated Barnett’s publishing a paper there are
Barnett’s publishing a paper there are
Barnett’s publishing a paper there are former news people publishing Alabama
former news people publishing Alabama
former news people publishing Alabama news centers there are smaller papers
news centers there are smaller papers
news centers there are smaller papers why can’t we reverse publish and put
why can’t we reverse publish and put
why can’t we reverse publish and put something out there I mean I really
something out there I mean I really
something out there I mean I really think it’s incumbent upon us to find a
think it’s incumbent upon us to find a
think it’s incumbent upon us to find a way to get our narrative back now I
way to get our narrative back now I
way to get our narrative back now I don’t know if anybody else has the same
don’t know if anybody else has the same
don’t know if anybody else has the same passion for it but I certainly do and
passion for it but I certainly do and
passion for it but I certainly do and you know it’s really kind of interesting
you know it’s really kind of interesting
you know it’s really kind of interesting my two passions have now intersected
my two passions have now intersected
my two passions have now intersected glass and I do run a glass studio and I
glass and I do run a glass studio and I
glass and I do run a glass studio and I am making a living doing it
am making a living doing it
am making a living doing it yay and media because everything is now
yay and media because everything is now
yay and media because everything is now a glass screen we are all glass artists
a glass screen we are all glass artists
a glass screen we are all glass artists we’re all communicating on a glass
we’re all communicating on a glass
we’re all communicating on a glass screen 24/7 and I think it raises the
screen 24/7 and I think it raises the
screen 24/7 and I think it raises the question it now that we all can
question it now that we all can
question it now that we all can participate
participate
participate now that we’re all global content
now that we’re all global content
now that we’re all global content generators on the web exactly what do we
generators on the web exactly what do we
generators on the web exactly what do we put out there first of all and secondly
put out there first of all and secondly
put out there first of all and secondly how do we connect to ourselves in each
how do we connect to ourselves in each
how do we connect to ourselves in each other in a meaningful way and thirdly
other in a meaningful way and thirdly
other in a meaningful way and thirdly how do we preserve it for future
how do we preserve it for future
how do we preserve it for future generations because print is cool media
generations because print is cool media
generations because print is cool media thank you
”
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