hi I’m Evan Carmichael welcome to the edition of ask Evan today I’m going to
edition of ask Evan today I’m going to
edition of ask Evan today I’m going to be doing a review of one of the websites
be doing a review of one of the websites
be doing a review of one of the websites was part of my fiverr gig here we’re
was part of my fiverr gig here we’re
was part of my fiverr gig here we’re going to be reviewing a website giving
going to be reviewing a website giving
going to be reviewing a website giving my feedback so this one comes in from
my feedback so this one comes in from
my feedback so this one comes in from Marco pascua he says is an inspirational
Marco pascua he says is an inspirational
Marco pascua he says is an inspirational speaker from Vancouver and wanted me to
speaker from Vancouver and wanted me to
speaker from Vancouver and wanted me to check out his website called acute
check out his website called acute
check out his website called acute principles so let’s check it out and see
principles so let’s check it out and see
principles so let’s check it out and see what kind of feedback we can give him
what kind of feedback we can give him
what kind of feedback we can give him here so the website loads so it’s a it’s
here so the website loads so it’s a it’s
here so the website loads so it’s a it’s great that I can see who you are I love
great that I can see who you are I love
great that I can see who you are I love the picture here I see there’s a video
the picture here I see there’s a video
the picture here I see there’s a video here it’s called the cube principle so
here it’s called the cube principle so
here it’s called the cube principle so this is I like the tagline Marco
this is I like the tagline Marco
this is I like the tagline Marco presents the cute principle makes me
presents the cute principle makes me
presents the cute principle makes me want to learn a little bit more about
want to learn a little bit more about
want to learn a little bit more about what that is it’s a it’s kind of catchy
what that is it’s a it’s kind of catchy
what that is it’s a it’s kind of catchy get motivated and level up your life
get motivated and level up your life
get motivated and level up your life through laughter fun and inspiration so
through laughter fun and inspiration so
through laughter fun and inspiration so a good catchy tagline you’re curious a
a good catchy tagline you’re curious a
a good catchy tagline you’re curious a little learn a little bit more about
little learn a little bit more about
little learn a little bit more about what you do here logo is interesting
what you do here logo is interesting
what you do here logo is interesting create utilized best energy not sure
create utilized best energy not sure
create utilized best energy not sure that’s the best tag line but everything
that’s the best tag line but everything
that’s the best tag line but everything else up here is looking pretty good your
else up here is looking pretty good your
else up here is looking pretty good your font is really hard to read i’m noticing
font is really hard to read i’m noticing
font is really hard to read i’m noticing in the knife here home about speaking
in the knife here home about speaking
in the knife here home about speaking get out there the font is really
get out there the font is really
get out there the font is really difficult to read you may just want to
difficult to read you may just want to
difficult to read you may just want to do some compatibility testing with
do some compatibility testing with
do some compatibility testing with browsers i’m using chrome here to do all
browsers i’m using chrome here to do all
browsers i’m using chrome here to do all my video so you may want to check that
my video so you may want to check that
my video so you may want to check that out and make sure it’s working in
out and make sure it’s working in
out and make sure it’s working in different browsers as I scroll down it’s
different browsers as I scroll down it’s
different browsers as I scroll down it’s great that you have the video people can
great that you have the video people can
great that you have the video people can quickly learn about what you do is wish
quickly learn about what you do is wish
quickly learn about what you do is wish if you’re you said in your email at your
if you’re you said in your email at your
if you’re you said in your email at your speaker so it’s great to be able to see
speaker so it’s great to be able to see
speaker so it’s great to be able to see you speak you have a login here and a
you speak you have a login here and a
you speak you have a login here and a password or new user I don’t know why I
password or new user I don’t know why I
password or new user I don’t know why I would sign up for this so you probably
would sign up for this so you probably
would sign up for this so you probably want to put some information here about
want to put some information here about
want to put some information here about the benefits of becoming a member or
the benefits of becoming a member or
the benefits of becoming a member or signing up or what you get because that
signing up or what you get because that
signing up or what you get because that takes up a big chunk of your space here
takes up a big chunk of your space here
takes up a big chunk of your space here on your homepage and you want to make
on your homepage and you want to make
on your homepage and you want to make sure it’s really important it looks like
sure it’s really important it looks like
sure it’s really important it looks like it also stretches your page this banner
it also stretches your page this banner
it also stretches your page this banner doesn’t quite go all the way the top or
doesn’t quite go all the way the top or
doesn’t quite go all the way the top or to the right here and it may be because
to the right here and it may be because
to the right here and it may be because this section here is taking up too much
this section here is taking up too much
this section here is taking up too much space so something worth looking at at
space so something worth looking at at
space so something worth looking at at least but you know I’m assuming if your
least but you know I’m assuming if your
least but you know I’m assuming if your speaker you want to get people to hire
speaker you want to get people to hire
speaker you want to get people to hire you to speak so I would presume that
you to speak so I would presume that
you to speak so I would presume that that information you want to make more
that information you want to make more
that information you want to make more accessible and higher up than something
accessible and higher up than something
accessible and higher up than something like this a login where it’s a little
like this a login where it’s a little
like this a login where it’s a little bit
bit
bit choosing as to why somebody would want
choosing as to why somebody would want
choosing as to why somebody would want to log into your site so we talked about
to log into your site so we talked about
to log into your site so we talked about the font being hard the radii we see
the font being hard the radii we see
the font being hard the radii we see that more here as well I can kind of
that more here as well I can kind of
that more here as well I can kind of read what it’s all about but it’s a it
read what it’s all about but it’s a it
read what it’s all about but it’s a it may just be an issue with chrome or
may just be an issue with chrome or
may just be an issue with chrome or maybe a compatibility testing across the
maybe a compatibility testing across the
maybe a compatibility testing across the different browsers so let’s learn a bit
different browsers so let’s learn a bit
different browsers so let’s learn a bit more but you do Cuba’s an acronym stands
more but you do Cuba’s an acronym stands
more but you do Cuba’s an acronym stands for creatively utilize your best energy
for creatively utilize your best energy
for creatively utilize your best energy okay so now I understand what it means I
okay so now I understand what it means I
okay so now I understand what it means I didn’t get that from here so first you
didn’t get that from here so first you
didn’t get that from here so first you use create instead of creatively but you
use create instead of creatively but you
use create instead of creatively but you may want to make these capital letters
may want to make these capital letters
may want to make these capital letters so they stand out a little bit more to
so they stand out a little bit more to
so they stand out a little bit more to increase the font size a little bit so
increase the font size a little bit so
increase the font size a little bit so we understand the cube stands for
we understand the cube stands for
we understand the cube stands for creatively utilized your best energy
creatively utilized your best energy
creatively utilized your best energy that’s great see learn a little bit more
that’s great see learn a little bit more
that’s great see learn a little bit more what you’re doing q principle and comes
what you’re doing q principle and comes
what you’re doing q principle and comes the same kind of approach practical
the same kind of approach practical
the same kind of approach practical system that can be applied to these
system that can be applied to these
system that can be applied to these challenges a lot of you recognize a
challenges a lot of you recognize a
challenges a lot of you recognize a challenge successful what you need to
challenge successful what you need to
challenge successful what you need to overcome it and how to put positive
overcome it and how to put positive
overcome it and how to put positive energy into action help you reach any
energy into action help you reach any
energy into action help you reach any milestone so not bad it’s a little kind
milestone so not bad it’s a little kind
milestone so not bad it’s a little kind of high level a lot of people will say
of high level a lot of people will say
of high level a lot of people will say those things it’s try to maybe break
those things it’s try to maybe break
those things it’s try to maybe break down your Q principal a little bit more
down your Q principal a little bit more
down your Q principal a little bit more but I’m also not quite sure what you do
but I’m also not quite sure what you do
but I’m also not quite sure what you do if I just come to this page if you
if I just come to this page if you
if I just come to this page if you didn’t tell me that your speaker I’m not
didn’t tell me that your speaker I’m not
didn’t tell me that your speaker I’m not sure what you’re selling here are you
sure what you’re selling here are you
sure what you’re selling here are you selling coaching services are you
selling coaching services are you
selling coaching services are you selling your speaking are you selling
selling your speaking are you selling
selling your speaking are you selling books or CD programs so you may want to
books or CD programs so you may want to
books or CD programs so you may want to exclude explained here on your homepage
exclude explained here on your homepage
exclude explained here on your homepage what it is that you do so that when
what it is that you do so that when
what it is that you do so that when people come and visit maybe they’ll
people come and visit maybe they’ll
people come and visit maybe they’ll check out the video maybe they don’t see
check out the video maybe they don’t see
check out the video maybe they don’t see your top nav you want quickly in the
your top nav you want quickly in the
your top nav you want quickly in the homepage explain what it is that you do
homepage explain what it is that you do
homepage explain what it is that you do and why they should why they should
and why they should why they should
and why they should why they should don’t care so I’d also try to put more
don’t care so I’d also try to put more
don’t care so I’d also try to put more text on here because it’s not a lot of
text on here because it’s not a lot of
text on here because it’s not a lot of text and if you’re trying to rank in the
text and if you’re trying to rank in the
text and if you’re trying to rank in the search engines it’s good to have a lot
search engines it’s good to have a lot
search engines it’s good to have a lot more text on the page so it’ll track
more text on the page so it’ll track
more text on the page so it’ll track more visitors to come in so let’s learn
more visitors to come in so let’s learn
more visitors to come in so let’s learn a little bit more so that’s the end of
a little bit more so that’s the end of
a little bit more so that’s the end of the page here I see your twitter feed
the page here I see your twitter feed
the page here I see your twitter feed let’s look at your speaking and see what
let’s look at your speaking and see what
let’s look at your speaking and see what it’s all about here this is great that
it’s all about here this is great that
it’s all about here this is great that you can show so here’s a list of
you can show so here’s a list of
you can show so here’s a list of different things where you’ve done so
different things where you’ve done so
different things where you’ve done so speaking this is great at schools I can
speaking this is great at schools I can
speaking this is great at schools I can quickly click on play and watch any of
quickly click on play and watch any of
quickly click on play and watch any of these if I want to and it’s always good
these if I want to and it’s always good
these if I want to and it’s always good for anybody who does speaking to show
for anybody who does speaking to show
for anybody who does speaking to show examples of them speaking so that
examples of them speaking so that
examples of them speaking so that potential clients can see you in action
potential clients can see you in action
potential clients can see you in action and learn
and learn
and learn little bit over what you do on the right
little bit over what you do on the right
little bit over what you do on the right side here we’ve got this level up your
side here we’ve got this level up your
side here we’ve got this level up your life so I’m assuming this is one of your
life so I’m assuming this is one of your
life so I’m assuming this is one of your programs recognize a challenge assess
programs recognize a challenge assess
programs recognize a challenge assess what is needed to overcome it use their
what is needed to overcome it use their
what is needed to overcome it use their best energy to guarantee success so you
best energy to guarantee success so you
best energy to guarantee success so you know again kind of high-level a lot of
know again kind of high-level a lot of
know again kind of high-level a lot of people will say these kinds of things so
people will say these kinds of things so
people will say these kinds of things so it may be worthwhile looking at using
it may be worthwhile looking at using
it may be worthwhile looking at using some language it helps separate you from
some language it helps separate you from
some language it helps separate you from all the other guys who are coming and
all the other guys who are coming and
all the other guys who are coming and trying to pitch their programs I’d also
trying to pitch their programs I’d also
trying to pitch their programs I’d also clearly explained what the program like
clearly explained what the program like
clearly explained what the program like how long it is so if you’re being booked
how long it is so if you’re being booked
how long it is so if you’re being booked for a speaking gig clients want to know
for a speaking gig clients want to know
for a speaking gig clients want to know how long are you coming to speak for and
how long are you coming to speak for and
how long are you coming to speak for and who your target audience is so you’re
who your target audience is so you’re
who your target audience is so you’re targeting events you targeting
targeting events you targeting
targeting events you targeting corporations individuals you know who
corporations individuals you know who
corporations individuals you know who are you going after so the more clearly
are you going after so the more clearly
are you going after so the more clearly you can explain that the easier it’s
you can explain that the easier it’s
you can explain that the easier it’s going to be for your clients to
going to be for your clients to
going to be for your clients to self-identify and say yeah we should we
self-identify and say yeah we should we
self-identify and say yeah we should we got to hire this guy one of them on
got to hire this guy one of them on
got to hire this guy one of them on board and again you’d want more text on
board and again you’d want more text on
board and again you’d want more text on here to keep people on the page longer
here to keep people on the page longer
here to keep people on the page longer and help convince them to contact you
and help convince them to contact you
and help convince them to contact you but also to help you rank better in the
but also to help you rank better in the
but also to help you rank better in the search engines I’d also have some kind
search engines I’d also have some kind
search engines I’d also have some kind of call to action here I’m sure you have
of call to action here I’m sure you have
of call to action here I’m sure you have something up the top yeah contact but
something up the top yeah contact but
something up the top yeah contact but you want to have a call to action here
you want to have a call to action here
you want to have a call to action here so if somebody’s reading this they’ve
so if somebody’s reading this they’ve
so if somebody’s reading this they’ve landed on your speaking page there
landed on your speaking page there
landed on your speaking page there they’re kind of interesting to what you
they’re kind of interesting to what you
they’re kind of interesting to what you do if they read all this you want to
do if they read all this you want to
do if they read all this you want to just say is the next step you know email
just say is the next step you know email
just say is the next step you know email me or call me just to increase your
me or call me just to increase your
me or call me just to increase your conversions a little bit more on that
conversions a little bit more on that
conversions a little bit more on that side let’s see what else we have here
side let’s see what else we have here
side let’s see what else we have here let’s look at your blog so it looks like
let’s look at your blog so it looks like
let’s look at your blog so it looks like your blog you’re just using a frame and
your blog you’re just using a frame and
your blog you’re just using a frame and it looks like it’s a blogspot blog let’s
it looks like it’s a blogspot blog let’s
it looks like it’s a blogspot blog let’s check a look at it okay so look at this
check a look at it okay so look at this
check a look at it okay so look at this everything’s done in flash which is
everything’s done in flash which is
everything’s done in flash which is going to be harder to rank it’s still
going to be harder to rank it’s still
going to be harder to rank it’s still possible but a lot harder to rank so you
possible but a lot harder to rank so you
possible but a lot harder to rank so you may want to look at modifying that a
may want to look at modifying that a
may want to look at modifying that a little bit and if your content if I look
little bit and if your content if I look
little bit and if your content if I look here if I hover over here in the bottom
here if I hover over here in the bottom
here if I hover over here in the bottom left very bottom left of the screen I
left very bottom left of the screen I
left very bottom left of the screen I can see this it’s going to Marco
can see this it’s going to Marco
can see this it’s going to Marco possible blogspot CA if you’re creating
possible blogspot CA if you’re creating
possible blogspot CA if you’re creating content you want to try to put that on
content you want to try to put that on
content you want to try to put that on your website as much as possible so you
your website as much as possible so you
your website as much as possible so you can rank instead of having to go to a
can rank instead of having to go to a
can rank instead of having to go to a blogspot page so I think
blogspot page so I think
blogspot page so I think moving your blog over to have it as
moving your blog over to have it as
moving your blog over to have it as actually part of your page so you can
actually part of your page so you can
actually part of your page so you can increase your organic traffic to your
increase your organic traffic to your
increase your organic traffic to your site that will really help but it’s look
site that will really help but it’s look
site that will really help but it’s look at you’re creating some good content and
at you’re creating some good content and
at you’re creating some good content and long content here and that is a great
long content here and that is a great
long content here and that is a great way to help drive some doctor to your
way to help drive some doctor to your
way to help drive some doctor to your website so this is a good start and then
website so this is a good start and then
website so this is a good start and then maybe one more page with your
maybe one more page with your
maybe one more page with your testimonials again that people
testimonials again that people
testimonials again that people testimonies are great because it shows
testimonies are great because it shows
testimonies are great because it shows that you know clients are happy with
that you know clients are happy with
that you know clients are happy with what you’re doing still hard to read but
what you’re doing still hard to read but
what you’re doing still hard to read but you have some branding clients this is
you have some branding clients this is
you have some branding clients this is fantastic so you know bank of montreal
fantastic so you know bank of montreal
fantastic so you know bank of montreal huge bank up here in canada that’s a
huge bank up here in canada that’s a
huge bank up here in canada that’s a brand name client and see what else we
brand name client and see what else we
brand name client and see what else we have I don’t know sunshine foundation
have I don’t know sunshine foundation
have I don’t know sunshine foundation but looks good safeway safeway women’s
but looks good safeway safeway women’s
but looks good safeway safeway women’s networking group and down so this is
networking group and down so this is
networking group and down so this is great if you have a client like Bank of
great if you have a client like Bank of
great if you have a client like Bank of Montreal and somebody’s saying how great
Montreal and somebody’s saying how great
Montreal and somebody’s saying how great you are I put this on more than just
you are I put this on more than just
you are I put this on more than just your testimonials page don’t make people
your testimonials page don’t make people
your testimonials page don’t make people dig to find it I put it on the homepage
dig to find it I put it on the homepage
dig to find it I put it on the homepage and I put it on your speaking page as
and I put it on your speaking page as
and I put it on your speaking page as well so right away people can see that
well so right away people can see that
well so right away people can see that you’re serious that you have some major
you’re serious that you have some major
you’re serious that you have some major clients here’s you going up against
clients here’s you going up against
clients here’s you going up against people who have a website that may look
people who have a website that may look
people who have a website that may look great but they don’t actually have a
great but they don’t actually have a
great but they don’t actually have a great product or service to offer and
great product or service to offer and
great product or service to offer and because you look young that’s probably
because you look young that’s probably
because you look young that’s probably going to go a little bit against you and
going to go a little bit against you and
going to go a little bit against you and assume that you’re just getting started
assume that you’re just getting started
assume that you’re just getting started out I may not be able to offer a lot of
out I may not be able to offer a lot of
out I may not be able to offer a lot of value declines so showing that you’ve
value declines so showing that you’ve
value declines so showing that you’ve worked with Bank of Montreal and they’ve
worked with Bank of Montreal and they’ve
worked with Bank of Montreal and they’ve had a positive experience with you I put
had a positive experience with you I put
had a positive experience with you I put a quick quote on the homepage maybe a
a quick quote on the homepage maybe a
a quick quote on the homepage maybe a picture of Mark if you can find them
picture of Mark if you can find them
picture of Mark if you can find them somewhere do a linkedin search and the
somewhere do a linkedin search and the
somewhere do a linkedin search and the bank montrell logo and also on the
bank montrell logo and also on the
bank montrell logo and also on the speaking page and either rotate them
speaking page and either rotate them
speaking page and either rotate them through because you have a couple brand
through because you have a couple brand
through because you have a couple brand name clients here or just use one and
name clients here or just use one and
name clients here or just use one and have it static I think that could really
have it static I think that could really
have it static I think that could really help your conversions as well so
help your conversions as well so
help your conversions as well so hopefully there’s a few ideas in there
hopefully there’s a few ideas in there
hopefully there’s a few ideas in there for you Marco good website could be
for you Marco good website could be
for you Marco good website could be maybe a little bit better but hopefully
maybe a little bit better but hopefully
maybe a little bit better but hopefully that helps give you some ideas for those
that helps give you some ideas for those
that helps give you some ideas for those of you watching if you liked the video
of you watching if you liked the video
of you watching if you liked the video please give it a thumbs up below what
please give it a thumbs up below what
please give it a thumbs up below what makes want to do more of these for you
makes want to do more of these for you
makes want to do more of these for you and if you have a question about this
and if you have a question about this
and if you have a question about this website or a question what your own
website or a question what your own
website or a question what your own business feel free to leave it in
business feel free to leave it in
business feel free to leave it in comments below I always read those love
comments below I always read those love
comments below I always read those love seeing them come in and look forward to
seeing them come in and look forward to
seeing them come in and look forward to be able to answer them for you so take
be able to answer them for you so take
be able to answer them for you so take care and we’ll see you on the next
care and we’ll see you on the next
care and we’ll see you on the next episode
”
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