It took a long time to come up with a fun and creative way to start a modern-
In fact it took months.
But I did not get anything, so let’s start.
Colors!
Perhaps not an interesting subject for most people, if not for all people.
However, the colors surround us from each side, and affect our eyes and vision.
On the subject of colors, there are some things I can talk about.
I can talk about color theory,
And how a combination of specific colors is used to produce specific effects in art.
I can talk about color associations, how to link specific colors to objects,
Which may vary from country to country and from culture to culture.
But today I will talk about color psychology,
A field that studies color spectra as a determinant of human behavior.
I know that color psychology seems already a bit fishy.
I mean, how can something as simple as color only
It really affects us so much.
Well, the orange color makes you more hungry,
While blue inhibits appetite.
It was found that the pink color calms the prisoners violently,
While looking for large amounts of yellow color makes the children cry.
These are just a few ways in which colors affect us.
So, I decided to make a small experiment.
Three different plates were painted and then a duplicate copy of each plate was painted
The colors were the only variable in each panel.
In the first panel, you change colors that shade the entire painting.
In the second panel, you change the color of the full monochrome.
In the third panel, you change only one color of two colors.
Each pair of paintings was presented to some
I asked them a question related to each of them.
In the first pair of pictures, I asked: “Which one looks more appetizing?”
Assuming that most of them will choose a warm color palette.
Warm colors open up more appetite than cold colors do.
90% of people chose painting with warm colors.
In the second pair of paintings, I asked: “Which plate is more calm?”
Assuming that most people will choose pink painting
Where it was found that pink color is soothing.
70% of the people chose a painting with a pink color.
“Who do you feel most afraid of?” She asked.
Assuming that most of them will choose red
Where our minds deal with the red color on the basis that it is the color of danger.
75% of people chose red color.
Well, these are some examples of how some colors affect us.
But why does this affect us so much?
What is the scientific explanation for that?
Well, that’s about our selves, it’s all about the brain.
You know that light travels through waves,
Each color has a different wavelength.
These different wavelengths reach our eyes in different ways
And pass through our eyes with electric impulses
To reach our brain, specifically to the pituitary gland –
That thing is there.
Here is information about the pituitary gland:
They affect different functions in our bodies
Such as sleep and behavioral patterns,
Appetite, metabolism, body temperature,
for example, and not as a limitation.
So, this is how and why the effect of some colors on us,
But how can this be exploited in practical life?
Well, it’s used in a variety of things
Including advertising, decorative design and fashion design,
And all the things that you see.
So, those were the basics of color psychology,
But one thing makes studying color psychology really difficult.
This is what I mentioned earlier about color associations.
The way a person ties color to something
Clearly affect his vision and react around him.
I will strike you for example.
Yellow is often associated with happiness.
This is what most people see.
But imagine this scene with me for a moment.
There is a mother with her baby in the front patio
The child was playing the reel.
The ball fell from the child and rolled towards the street.
Suddenly, a yellow-colored car came very fast and shocked the child.
The mother saw only a blur of yellow
But she saw her injured child immediately afterwards.
The child,
But the mother and forever will tie the yellow color
And her injured child
Rather than happiness.
However, color psychology is a subject that motivates you to think.
Thank.
(clap)
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