not an idea for a TEDx talk I’ll start with my possum paw Paw’s sandal story
with my possum paw Paw’s sandal story
with my possum paw Paw’s sandal story then appeal to the paint those really
then appeal to the paint those really
then appeal to the paint those really milked it search for some meaning in
milked it search for some meaning in
milked it search for some meaning in something small dress the part and act
something small dress the part and act
something small dress the part and act like an expert talk about how technology
like an expert talk about how technology
like an expert talk about how technology can bring differences bridge differences
define conventional wisdom if they’re
define conventional wisdom if they’re not going to let the cat out of the bag
not going to let the cat out of the bag
not going to let the cat out of the bag embrace the bag so that was a TEDx talk
embrace the bag so that was a TEDx talk
embrace the bag so that was a TEDx talk and cat memes and if you remember just a
and cat memes and if you remember just a
and cat memes and if you remember just a few years ago tartar sauce the grumpy
few years ago tartar sauce the grumpy
few years ago tartar sauce the grumpy cat became one of the most popular memes
cat became one of the most popular memes
cat became one of the most popular memes that’s a screenshot from her Wikipedia
that’s a screenshot from her Wikipedia
that’s a screenshot from her Wikipedia page she’s a star she became a star from
page she’s a star she became a star from
page she’s a star she became a star from memes I don’t know about you but I want
memes I don’t know about you but I want
memes I don’t know about you but I want to be her
in a way that is not just my list but
in a way that is not just my list but actually thoughtful so let’s break it
actually thoughtful so let’s break it
actually thoughtful so let’s break it down with the basics what’s the mean
down with the basics what’s the mean
down with the basics what’s the mean according to professor Li more shipment
according to professor Li more shipment
according to professor Li more shipment a leading scholar on mimetics
a leading scholar on mimetics
a leading scholar on mimetics the means simply put is a form of
the means simply put is a form of
the means simply put is a form of digital participation this means that if
digital participation this means that if
digital participation this means that if you’re digitally connected with your
you’re digitally connected with your
you’re digitally connected with your phone your tablet or your computer you
phone your tablet or your computer you
phone your tablet or your computer you can mean the term meme was coined by
can mean the term meme was coined by
can mean the term meme was coined by Richard Dawkins and it’s a term that has
Richard Dawkins and it’s a term that has
Richard Dawkins and it’s a term that has beamed itself ever since in other words
beamed itself ever since in other words
beamed itself ever since in other words if a spread and become popularize it has
if a spread and become popularize it has
if a spread and become popularize it has become a part of culture itself memes
become a part of culture itself memes
become a part of culture itself memes don’t necessarily just happy image
don’t necessarily just happy image
don’t necessarily just happy image members which is the most common type of
members which is the most common type of
members which is the most common type of memes like the cat memes earlier memes
memes like the cat memes earlier memes
memes like the cat memes earlier memes can also be viral videos that are parody
can also be viral videos that are parody
can also be viral videos that are parody like the Harlem shake or Internet
like the Harlem shake or Internet
like the Harlem shake or Internet challenges like the ice bucket challenge
challenges like the ice bucket challenge
challenges like the ice bucket challenge with a fiber video or image macro what
with a fiber video or image macro what
with a fiber video or image macro what makes a meal on me is its behavior in
makes a meal on me is its behavior in
makes a meal on me is its behavior in culture how a spreads like a virus and
culture how a spreads like a virus and
culture how a spreads like a virus and like a virus it mutates it spreads it
like a virus it mutates it spreads it
like a virus it mutates it spreads it latches on to different hosts to thrive
latches on to different hosts to thrive
latches on to different hosts to thrive and it goes dry if it has desirable
and it goes dry if it has desirable
and it goes dry if it has desirable traits like a romanian function may the
traits like a romanian function may the
traits like a romanian function may the best man win
best man win
best man win so what are these desirable traits we
so what are these desirable traits we
so what are these desirable traits we looked into an array of memes and
looked into an array of memes and
looked into an array of memes and concluded that me and succeed because of
concluded that me and succeed because of
concluded that me and succeed because of three things
three things
three things what relatability those with relatable
what relatability those with relatable
what relatability those with relatable content were more likely to thrive to
content were more likely to thrive to
content were more likely to thrive to humor it’s got to be funny witty amusing
humor it’s got to be funny witty amusing
humor it’s got to be funny witty amusing or cute three timing it’s got to capture
or cute three timing it’s got to capture
or cute three timing it’s got to capture the zeitgeist at the moment Benoit CEO
the zeitgeist at the moment Benoit CEO
the zeitgeist at the moment Benoit CEO of the cheeseburger Network said about
of the cheeseburger Network said about
of the cheeseburger Network said about why you succeed it has to do with the
why you succeed it has to do with the
why you succeed it has to do with the cultural zeitgeist that the meat hits on
cultural zeitgeist that the meat hits on
cultural zeitgeist that the meat hits on and a new way of looking at something
and a new way of looking at something
and a new way of looking at something that’s popular entertainment we can
that’s popular entertainment we can
that’s popular entertainment we can relate to you may know Penhall from his
relate to you may know Penhall from his
relate to you may know Penhall from his memes miss I Can Has Cheezburger website
memes miss I Can Has Cheezburger website
memes miss I Can Has Cheezburger website which features copies ironically Benoit
which features copies ironically Benoit
which features copies ironically Benoit is allergic to cats
is allergic to cats
is allergic to cats think back to the election and how many
think back to the election and how many
think back to the election and how many means you saw about the candidates
means you saw about the candidates
means you saw about the candidates obviously there is a strong correlation
obviously there is a strong correlation
obviously there is a strong correlation between current culture and main
between current culture and main
between current culture and main popularity memes feed off the zeitgeist
popularity memes feed off the zeitgeist
popularity memes feed off the zeitgeist or cur
or cur
or cur political climate of course except memes
political climate of course except memes
political climate of course except memes during and after the Grammys Oscars and
during and after the Grammys Oscars and
during and after the Grammys Oscars and other award shows we all know Steve
other award shows we all know Steve
other award shows we all know Steve Harvey’s Miss Universe that evolved into
Harvey’s Miss Universe that evolved into
Harvey’s Miss Universe that evolved into an infamous meet building a poem with
an infamous meet building a poem with
an infamous meet building a poem with Danny Joe according to the co-founder of
Danny Joe according to the co-founder of
Danny Joe according to the co-founder of know your meme there are three key rules
know your meme there are three key rules
know your meme there are three key rules that make me successful first they are
that make me successful first they are
that make me successful first they are easy to copy
easy to copy
easy to copy almost immediately after a meme is
almost immediately after a meme is
almost immediately after a meme is created and posted on a social media
created and posted on a social media
created and posted on a social media website or the internet if it is
website or the internet if it is
website or the internet if it is relatable or funny or intriguing it is
relatable or funny or intriguing it is
relatable or funny or intriguing it is instantly shared by hundreds or
instantly shared by hundreds or
instantly shared by hundreds or thousands of Internet users take for
thousands of Internet users take for
thousands of Internet users take for example these memes this rendition of
example these memes this rendition of
example these memes this rendition of the Kermit versus evil Kermit meme is
the Kermit versus evil Kermit meme is
the Kermit versus evil Kermit meme is perhaps one of the most popular memes
perhaps one of the most popular memes
perhaps one of the most popular memes we’ve ever come across we are able to
we’ve ever come across we are able to
we’ve ever come across we are able to relate to it in almost every direction
relate to it in almost every direction
relate to it in almost every direction snip you late the content slightly to
snip you late the content slightly to
snip you late the content slightly to fit our own lives because of this factor
fit our own lives because of this factor
fit our own lives because of this factor the Kermit mean fits the second criteria
the Kermit mean fits the second criteria
the Kermit mean fits the second criteria for successful mean it’s possible to
for successful mean it’s possible to
for successful mean it’s possible to appreciate the room on multiple levels
appreciate the room on multiple levels
appreciate the room on multiple levels for one thing it’s funny but it also has
for one thing it’s funny but it also has
for one thing it’s funny but it also has the ability to fit into day-to-day
the ability to fit into day-to-day
the ability to fit into day-to-day situations on different levels lastly a
situations on different levels lastly a
situations on different levels lastly a successful meme should seem authentic or
successful meme should seem authentic or
successful meme should seem authentic or not fake the people who surf the web can
not fake the people who surf the web can
not fake the people who surf the web can often detect ideas that are trying to be
often detect ideas that are trying to be
often detect ideas that are trying to be displayed for something they are not
displayed for something they are not
displayed for something they are not however we will return to this point
however we will return to this point
however we will return to this point later on you saw a power to connect
later on you saw a power to connect
later on you saw a power to connect people the relatable content raise your
people the relatable content raise your
people the relatable content raise your hand if you have ever sent shared or
hand if you have ever sent shared or
hand if you have ever sent shared or tagged economy alright so a lot of
tagged economy alright so a lot of
tagged economy alright so a lot of people now raise your hand if you’ve
people now raise your hand if you’ve
people now raise your hand if you’ve ever created your own me I see there’s a
ever created your own me I see there’s a
ever created your own me I see there’s a lava flow raising your hands and no one
lava flow raising your hands and no one
lava flow raising your hands and no one really makes their own memes but that’s
really makes their own memes but that’s
really makes their own memes but that’s none of my business
none of my business
none of my business what is your business only the second
what is your business only the second
what is your business only the second piece of art yes imitation
piece of art yes imitation
piece of art yes imitation form of flattery but why not express
form of flattery but why not express
form of flattery but why not express yourself through original names we have
yourself through original names we have
yourself through original names we have the standard day and age have the world
the standard day and age have the world
the standard day and age have the world at our fingertips so we need to quit
at our fingertips so we need to quit
at our fingertips so we need to quit being lazy and start being original make
being lazy and start being original make
being lazy and start being original make your own name your own before we end our
your own name your own before we end our
your own name your own before we end our talk we do want to raise awareness about
talk we do want to raise awareness about
talk we do want to raise awareness about one issue that memes are unfortunately
one issue that memes are unfortunately
one issue that memes are unfortunately also contributing to in terms of the
also contributing to in terms of the
also contributing to in terms of the times in which we live today
times in which we live today
times in which we live today memes tend to be anonymous that’s more
memes tend to be anonymous that’s more
memes tend to be anonymous that’s more often than not
often than not
often than not no one is liable for a meme since it’s
no one is liable for a meme since it’s
no one is liable for a meme since it’s hard to trace back to its original
hard to trace back to its original
hard to trace back to its original creator making it easier to create fake
creator making it easier to create fake
creator making it easier to create fake memes with false information or even
memes with false information or even
memes with false information or even malicious memes that target another
malicious memes that target another
malicious memes that target another person or idea now we’ve all heard
person or idea now we’ve all heard
person or idea now we’ve all heard plenty of banner about the prevalence of
plenty of banner about the prevalence of
plenty of banner about the prevalence of fake news but have you ever thought
fake news but have you ever thought
fake news but have you ever thought about fake means I recently got into a
about fake means I recently got into a
about fake means I recently got into a political argument with someone and
political argument with someone and
political argument with someone and rather than trying to convince me with
rather than trying to convince me with
rather than trying to convince me with reliable and reliable news sources this
reliable and reliable news sources this
reliable and reliable news sources this opposing party sent me a chain of memes
opposing party sent me a chain of memes
opposing party sent me a chain of memes that were not only false or meant to
that were not only false or meant to
that were not only false or meant to trash my beliefs we can’t ignore the
trash my beliefs we can’t ignore the
trash my beliefs we can’t ignore the fact that the emergence of memes has
fact that the emergence of memes has
fact that the emergence of memes has changed our language there’s no way to
changed our language there’s no way to
changed our language there’s no way to really change that but we use TV to make
really change that but we use TV to make
really change that but we use TV to make it our responsibility to put memes into
it our responsibility to put memes into
it our responsibility to put memes into our proper place memes are for a quick
our proper place memes are for a quick
our proper place memes are for a quick amusement not profound insight memes
amusement not profound insight memes
amusement not profound insight memes have become tremendously popular over
have become tremendously popular over
have become tremendously popular over the past few years in fact according to
the past few years in fact according to
the past few years in fact according to Google they are now statistically more
Google they are now statistically more
Google they are now statistically more popular than Jesus so why we tell you
popular than Jesus so why we tell you
popular than Jesus so why we tell you all this sometimes people mean well but
all this sometimes people mean well but
all this sometimes people mean well but now let’s help them mean well we don’t
now let’s help them mean well we don’t
now let’s help them mean well we don’t want me to become notorious for tearing
want me to become notorious for tearing
want me to become notorious for tearing people apart we can all continue the
people apart we can all continue the
people apart we can all continue the spread of memes just without moving into
spread of memes just without moving into
spread of memes just without moving into the
the
the misinformation that is like the bad
misinformation that is like the bad
misinformation that is like the bad apple in our society I’m not gonna lie
apple in our society I’m not gonna lie
apple in our society I’m not gonna lie memes are great sometimes I’ll just
memes are great sometimes I’ll just
memes are great sometimes I’ll just scroll through Facebook and Tad my
scroll through Facebook and Tad my
scroll through Facebook and Tad my friends and needs that can release we
friends and needs that can release we
friends and needs that can release we can all do this and this approach them
can all do this and this approach them
can all do this and this approach them evening brings us closer people that are
evening brings us closer people that are
evening brings us closer people that are older to project to us so next time you
older to project to us so next time you
older to project to us so next time you see em you think about it is it false
see em you think about it is it false
see em you think about it is it false is it demeaning is its purpose to tear
is it demeaning is its purpose to tear
is it demeaning is its purpose to tear down another group of person or is it
down another group of person or is it
down another group of person or is it relatable fun and enriching thank you
relatable fun and enriching thank you
relatable fun and enriching thank you for listening
for listening
for listening Amin is really worth a thousand words
Amin is really worth a thousand words
Amin is really worth a thousand words [Music]
[Music]
[Music] [Applause]
”
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