
these companies were not too big to fail welcome to watchmojo.com and today we’ll
welcome to watchmojo.com and today we’ll
welcome to watchmojo.com and today we’ll be counting down our picks for the top
be counting down our picks for the top
be counting down our picks for the top ten brands that failed number ten Lehman
ten brands that failed number ten Lehman
ten brands that failed number ten Lehman Brothers kicking off our list is the
Brothers kicking off our list is the
Brothers kicking off our list is the largest bankruptcy in United States
largest bankruptcy in United States
largest bankruptcy in United States history both a casualty and a cause of
history both a casualty and a cause of
history both a casualty and a cause of the subprime mortgage crisis this
the subprime mortgage crisis this
the subprime mortgage crisis this financial services firm was a victim of
financial services firm was a victim of
financial services firm was a victim of its own greed losses piled up stocks
its own greed losses piled up stocks
its own greed losses piled up stocks took a nosedive but the government
took a nosedive but the government
took a nosedive but the government decided not to pass the burden onto
decided not to pass the burden onto
decided not to pass the burden onto taxpayers I never once considered that
taxpayers I never once considered that
taxpayers I never once considered that it was appropriate to put taxpayer money
it was appropriate to put taxpayer money
it was appropriate to put taxpayer money on the line
on the line
on the line in resolving Lehman Brothers Lehman
in resolving Lehman Brothers Lehman
in resolving Lehman Brothers Lehman Brothers was the biggest but definitely
Brothers was the biggest but definitely
Brothers was the biggest but definitely not the only company to fail during this
not the only company to fail during this
not the only company to fail during this recession number 9 Joseph Schlitz
recession number 9 Joseph Schlitz
recession number 9 Joseph Schlitz Brewing Company
Brewing Company
Brewing Company Slick’s was the beer that made Milwaukee
Slick’s was the beer that made Milwaukee
Slick’s was the beer that made Milwaukee famous and during the early 20th century
famous and during the early 20th century
famous and during the early 20th century it was a top beer in the US but they
it was a top beer in the US but they
it was a top beer in the US but they changed the formula to save money and it
changed the formula to save money and it
changed the formula to save money and it was a disaster go figure
was a disaster go figure
was a disaster go figure after some devastating workers strikes
after some devastating workers strikes
after some devastating workers strikes Slits was sold and faded from popularity
Slits was sold and faded from popularity
Slits was sold and faded from popularity today the brand is owned by paps
today the brand is owned by paps
today the brand is owned by paps who has recreated the original recipe
who has recreated the original recipe
who has recreated the original recipe and is selling the Scalia in a bottle
and is selling the Scalia in a bottle
and is selling the Scalia in a bottle [Music]
[Music]
[Music] number eight Atari Inc our cake games
number eight Atari Inc our cake games
number eight Atari Inc our cake games would never be the same after Atari and
would never be the same after Atari and
would never be the same after Atari and pong Atari also had one of the most
pong Atari also had one of the most
pong Atari also had one of the most popular consoles available but consumer
popular consoles available but consumer
popular consoles available but consumer confidence plummeted thanks to a market
confidence plummeted thanks to a market
confidence plummeted thanks to a market full of crappy games and Atari CT was at
full of crappy games and Atari CT was at
full of crappy games and Atari CT was at the top of that list discovering the
the top of that list discovering the
the top of that list discovering the best thing on earth
best thing on earth
best thing on earth friends the ensuing video game crash of
friends the ensuing video game crash of
friends the ensuing video game crash of 1983 claims many victims including Atari
1983 claims many victims including Atari
1983 claims many victims including Atari while the name still exists today it is
while the name still exists today it is
while the name still exists today it is not a powerful company of yesterday
not a powerful company of yesterday
not a powerful company of yesterday [Music]
[Music]
[Music] number 7 Circuit City at Circuit City we
number 7 Circuit City at Circuit City we
number 7 Circuit City at Circuit City we have service you can depend on
have service you can depend on
have service you can depend on electronic superstores followed their
electronic superstores followed their
electronic superstores followed their roadmap but that wasn’t enough to keep
roadmap but that wasn’t enough to keep
roadmap but that wasn’t enough to keep Circuit City afloat in convenient
Circuit City afloat in convenient
Circuit City afloat in convenient locations bad customer service and not
locations bad customer service and not
locations bad customer service and not targeting gamers were just some of their
targeting gamers were just some of their
targeting gamers were just some of their mistakes
mistakes
mistakes however they were still the number two
however they were still the number two
however they were still the number two electronic store in America when they
electronic store in America when they
electronic store in America when they filed for bankruptcy in 2008 then
filed for bankruptcy in 2008 then
filed for bankruptcy in 2008 then liquidated their assets and closed all
liquidated their assets and closed all
liquidated their assets and closed all stores RadioShack is a similar company
stores RadioShack is a similar company
stores RadioShack is a similar company whose stock prices imply is on a similar
whose stock prices imply is on a similar
whose stock prices imply is on a similar path number 6 blockbuster technically
path number 6 blockbuster technically
path number 6 blockbuster technically this brand hasn’t fallen off the face of
this brand hasn’t fallen off the face of
this brand hasn’t fallen off the face of the earth yet but failing to adapt to
the earth yet but failing to adapt to
the earth yet but failing to adapt to changing trends new services like
changing trends new services like
changing trends new services like Netflix and escalating internet piracy
Netflix and escalating internet piracy
Netflix and escalating internet piracy mean blockbuster is likely uh turing its
mean blockbuster is likely uh turing its
mean blockbuster is likely uh turing its final death rattle here are the recent
final death rattle here are the recent
final death rattle here are the recent headlines 2010 bankruptcy 2011 fought
headlines 2010 bankruptcy 2011 fought
headlines 2010 bankruptcy 2011 fought fight DISH Network 2012 gave up
fight DISH Network 2012 gave up
fight DISH Network 2012 gave up competing with Netflix the end of late
competing with Netflix the end of late
competing with Netflix the end of late fees did nothing to stop the end of this
fees did nothing to stop the end of this
fees did nothing to stop the end of this company the end of late fees the start
company the end of late fees the start
company the end of late fees the start of more
of more
of more the new blockbuster number five research
the new blockbuster number five research
the new blockbuster number five research in motion rim targeted professionals
in motion rim targeted professionals
in motion rim targeted professionals with their BlackBerry smartphone but
with their BlackBerry smartphone but
with their BlackBerry smartphone but once the iPhone came to town CrackBerry
once the iPhone came to town CrackBerry
once the iPhone came to town CrackBerry was decidedly less addictive by sticking
was decidedly less addictive by sticking
was decidedly less addictive by sticking with what made them famous and not
with what made them famous and not
with what made them famous and not focusing on games like Apple they sealed
focusing on games like Apple they sealed
focusing on games like Apple they sealed their fate earnings dropped CEOs left
their fate earnings dropped CEOs left
their fate earnings dropped CEOs left and things looked bleak but the booming
and things looked bleak but the booming
and things looked bleak but the booming smartphone market means that by pursuing
smartphone market means that by pursuing
smartphone market means that by pursuing emerging markets like South America and
emerging markets like South America and
emerging markets like South America and Africa RIM could have a bright future
Africa RIM could have a bright future
Africa RIM could have a bright future after all number four Oldsmobiles olds
after all number four Oldsmobiles olds
after all number four Oldsmobiles olds was a pioneer in many respects and one
was a pioneer in many respects and one
was a pioneer in many respects and one of the oldest auto brands around when
of the oldest auto brands around when
of the oldest auto brands around when General Motors shut it down in 2004 it
General Motors shut it down in 2004 it
General Motors shut it down in 2004 it was the first of many brand deaths of GM
was the first of many brand deaths of GM
was the first of many brand deaths of GM Hummer Pontiac and Saturn all met their
Hummer Pontiac and Saturn all met their
Hummer Pontiac and Saturn all met their ends during the chapter 11
ends during the chapter 11
ends during the chapter 11 reorganization ironically it was
reorganization ironically it was
reorganization ironically it was competition from other GM brands that
competition from other GM brands that
competition from other GM brands that helped lead to the downfall of
helped lead to the downfall of
helped lead to the downfall of Oldsmobile this is about getting down to
Oldsmobile this is about getting down to
Oldsmobile this is about getting down to business
business
business because the only chapter we’re focused
because the only chapter we’re focused
because the only chapter we’re focused on is chapter 1
on is chapter 1
on is chapter 1 number three Kodak this company’s Kodak
number three Kodak this company’s Kodak
number three Kodak this company’s Kodak moment is long over in its heyday Kodak
moment is long over in its heyday Kodak
moment is long over in its heyday Kodak dominated the US film and camera market
dominated the US film and camera market
dominated the US film and camera market they practically invented the digital
they practically invented the digital
they practically invented the digital camera – but waited too long to pursue
camera – but waited too long to pursue
camera – but waited too long to pursue the technology because they worried it
the technology because they worried it
the technology because they worried it would kill film sales in 2012 they filed
would kill film sales in 2012 they filed
would kill film sales in 2012 they filed for bankruptcy sold off many divisions
for bankruptcy sold off many divisions
for bankruptcy sold off many divisions and stopped making digital cameras
and stopped making digital cameras
and stopped making digital cameras altogether Polaroid almost met the same
altogether Polaroid almost met the same
altogether Polaroid almost met the same fate
fate
fate but nostalgic hipsters kept it alive
but nostalgic hipsters kept it alive
but nostalgic hipsters kept it alive number two bulwarks everybody needs
number two bulwarks everybody needs
number two bulwarks everybody needs [Music]
the Woolworth brothers and their chain
the Woolworth brothers and their chain of five and dime stores established the
of five and dime stores established the
of five and dime stores established the sales merchandising and customer service
sales merchandising and customer service
sales merchandising and customer service standards in practice today by the
standards in practice today by the
standards in practice today by the company’s hundredth anniversary it was
company’s hundredth anniversary it was
company’s hundredth anniversary it was the world’s biggest department store
the world’s biggest department store
the world’s biggest department store chain but mounting pressure from
chain but mounting pressure from
chain but mounting pressure from competitors like Walmart caused its
competitors like Walmart caused its
competitors like Walmart caused its decline
decline
decline Woolworths was officially declared
Woolworths was officially declared
Woolworths was officially declared defunct in 1997 but it still exists
defunct in 1997 but it still exists
defunct in 1997 but it still exists today under the name footlocker number
today under the name footlocker number
today under the name footlocker number one Pan American World Airways taking
one Pan American World Airways taking
one Pan American World Airways taking the top spot on our list is the world’s
the top spot on our list is the world’s
the top spot on our list is the world’s most experienced airline innovations
most experienced airline innovations
most experienced airline innovations unparalleled luxury and hot stewardesses
unparalleled luxury and hot stewardesses
unparalleled luxury and hot stewardesses made Pan Am an industry leader and a
made Pan Am an industry leader and a
made Pan Am an industry leader and a symbol of American pride however a
symbol of American pride however a
symbol of American pride however a deadly terrorist bombing plus increasing
deadly terrorist bombing plus increasing
deadly terrorist bombing plus increasing competition and fuel prices after the
competition and fuel prices after the
competition and fuel prices after the Gulf War took their toll the company
Gulf War took their toll the company
Gulf War took their toll the company folded in 1991 unfortunately we simply
folded in 1991 unfortunately we simply
folded in 1991 unfortunately we simply did not have the financial strength to
did not have the financial strength to
did not have the financial strength to absorb the enormous ly adverse impact of
absorb the enormous ly adverse impact of
absorb the enormous ly adverse impact of these external events 20 years later
these external events 20 years later
these external events 20 years later Pan Am inspired a nostalgic TV show
Pan Am inspired a nostalgic TV show
Pan Am inspired a nostalgic TV show which also failed do you agree with our
which also failed do you agree with our
which also failed do you agree with our list which of your favorite brands has
list which of your favorite brands has
list which of your favorite brands has failed for more entertaining top 10s be
failed for more entertaining top 10s be
failed for more entertaining top 10s be sure to subscribe to watchmojo.com
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