everyone says I want that next level but they don’t understand energy is the
they don’t understand energy is the
they don’t understand energy is the requirement to get there and when we
requirement to get there and when we
requirement to get there and when we measured energy in our studies its we’re
measured energy in our studies its we’re
measured energy in our studies its we’re talking about really mental energy
talking about really mental energy
talking about really mental energy emotional energy and physical energy and
emotional energy and physical energy and
emotional energy and physical energy and it was a huge turning point in my life
it was a huge turning point in my life
it was a huge turning point in my life when I started realizing these things
when I started realizing these things
when I started realizing these things because you know that whole thing that
because you know that whole thing that
because you know that whole thing that we as entrepreneurs we want to wait for
we as entrepreneurs we want to wait for
we as entrepreneurs we want to wait for maybe one day I’ll feel energized or
maybe one day I’ll feel energized or
maybe one day I’ll feel energized or maybe one day I’ll feel joy or maybe one
maybe one day I’ll feel joy or maybe one
maybe one day I’ll feel joy or maybe one day I can have fun after you know all
day I can have fun after you know all
day I can have fun after you know all the money’s in the bank and you know you
the money’s in the bank and you know you
the money’s in the bank and you know you got you got the house or the cars or the
got you got the house or the cars or the
got you got the house or the cars or the money or the you know the stuff and then
money or the you know the stuff and then
money or the you know the stuff and then people go on then I’m gonna be really a
people go on then I’m gonna be really a
people go on then I’m gonna be really a fun person it’s like no if you’re not a
fun person it’s like no if you’re not a
fun person it’s like no if you’re not a fun person when you’re broke you’re not
fun person when you’re broke you’re not
fun person when you’re broke you’re not going to be that much more fun when
going to be that much more fun when
going to be that much more fun when you’re rich and I think that people have
you’re rich and I think that people have
you’re rich and I think that people have to learn to bring the joy it’s one of
to learn to bring the joy it’s one of
to learn to bring the joy it’s one of our little tag lines on our shirts all
our little tag lines on our shirts all
our little tag lines on our shirts all right bring the joy and that says you
right bring the joy and that says you
right bring the joy and that says you know you don’t have joy just like I
know you don’t have joy just like I
know you don’t have joy just like I don’t think people have happiness I
don’t think people have happiness I
don’t think people have happiness I don’t think people have sadness either I
don’t think people have sadness either I
don’t think people have sadness either I think that we are generating the
think that we are generating the
think that we are generating the emotions and the feelings that we
emotions and the feelings that we
emotions and the feelings that we experience in life and soon as we own
experience in life and soon as we own
experience in life and soon as we own that responsibility life gets really fun
that responsibility life gets really fun
that responsibility life gets really fun because now we can choose it and I’ll
because now we can choose it and I’ll
because now we can choose it and I’ll give you an example last night I spoke
give you an example last night I spoke
give you an example last night I spoke to 12,000 people on stage here in LA at
to 12,000 people on stage here in LA at
to 12,000 people on stage here in LA at the Convention Center and it was
the Convention Center and it was
the Convention Center and it was terrifying because pit bull was opening
terrifying because pit bull was opening
terrifying because pit bull was opening I’m backstage and I feel the cortisol
I’m backstage and I feel the cortisol
I’m backstage and I feel the cortisol dropping I feel myself getting tense you
dropping I feel myself getting tense you
dropping I feel myself getting tense you know pit bull talks for me like 10
know pit bull talks for me like 10
know pit bull talks for me like 10 minutes and then he does a four-song set
minutes and then he does a four-song set
minutes and then he does a four-song set whoa okay when he finished his four song
whoa okay when he finished his four song
whoa okay when he finished his four song set I got to come and hit the stage and
set I got to come and hit the stage and
set I got to come and hit the stage and do 90 minutes and I’m backstage and the
do 90 minutes and I’m backstage and the
do 90 minutes and I’m backstage and the emotion of my life at that moment is
emotion of my life at that moment is
emotion of my life at that moment is terror is is is stress because do they
terror is is is stress because do they
terror is is is stress because do they have my video they don’t have the video
have my video they don’t have the video
have my video they don’t have the video the keynotes not working all this other
the keynotes not working all this other
the keynotes not working all this other stuff is going on I mean it was just
stuff is going on I mean it was just
stuff is going on I mean it was just like really intense but when I hit that
like really intense but when I hit that
like really intense but when I hit that stage I’m responsible for my emotion and
stage I’m responsible for my emotion and
stage I’m responsible for my emotion and my feelings you know feelings come up to
my feelings you know feelings come up to
my feelings you know feelings come up to people so of course I’m I’m having
people so of course I’m I’m having
people so of course I’m I’m having anxiety in that moment I’m kind of
anxiety in that moment I’m kind of
anxiety in that moment I’m kind of freaked out I have to in that moment
freaked out I have to in that moment
freaked out I have to in that moment determine the feeling I’m after and we
determine the feeling I’m after and we
determine the feeling I’m after and we talk about that in the book is that we
talk about that in the book is that we
talk about that in the book is that we have to determine the feeling that we
have to determine the feeling that we
have to determine the feeling that we are after and live into that feeling not
are after and live into that feeling not
are after and live into that feeling not hope it lands on us
hope it lands on us
hope it lands on us and that’s when someone starts getting
and that’s when someone starts getting
and that’s when someone starts getting real mastery in life because I knew I
real mastery in life because I knew I
real mastery in life because I knew I had hit that stage and there couldn’t be
had hit that stage and there couldn’t be
had hit that stage and there couldn’t be the stress on me there couldn’t be the
the stress on me there couldn’t be the
the stress on me there couldn’t be the anxiety on me I had to bring joy out a
anxiety on me I had to bring joy out a
anxiety on me I had to bring joy out a lot of stage at level you know 10x walk
lot of stage at level you know 10x walk
lot of stage at level you know 10x walk us through the mechanisms of that so and
us through the mechanisms of that so and
us through the mechanisms of that so and it’s something that you cover very well
it’s something that you cover very well
it’s something that you cover very well in the book is there’s a process in fact
in the book is there’s a process in fact
in the book is there’s a process in fact the book is high performing habits right
the book is high performing habits right
the book is high performing habits right and yet you really go into the habits
and yet you really go into the habits
and yet you really go into the habits the mechanisms the things you can do say
the mechanisms the things you can do say
the mechanisms the things you can do say orchestrate in your life which i think
orchestrate in your life which i think
orchestrate in your life which i think is really the core what makes the book
is really the core what makes the book
is really the core what makes the book so powerful so in that moment you’re
so powerful so in that moment you’re
so powerful so in that moment you’re backstage what are you actually doing
backstage what are you actually doing
backstage what are you actually doing yeah
yeah
yeah first I’m closing my eyes and say where
first I’m closing my eyes and say where
first I’m closing my eyes and say where is this emotion coming from and I
is this emotion coming from and I
is this emotion coming from and I realized in my mind it’s like oh it’s
realized in my mind it’s like oh it’s
realized in my mind it’s like oh it’s because I’m thinking I have to go follow
because I’m thinking I have to go follow
because I’m thinking I have to go follow pitbull and that’s where people fail in
pitbull and that’s where people fail in
pitbull and that’s where people fail in life
life
life well my Instagram is not like hers or
well my Instagram is not like hers or
well my Instagram is not like hers or you know I’m not as famous as him you
you know I’m not as famous as him you
you know I’m not as famous as him you know we have all these comparisons that
know we have all these comparisons that
know we have all these comparisons that cause us cortisol or anxiety that shut
cause us cortisol or anxiety that shut
cause us cortisol or anxiety that shut us down and then we stopped performing
us down and then we stopped performing
us down and then we stopped performing our best because we’re trying to follow
our best because we’re trying to follow
our best because we’re trying to follow somebody versus just go do our thing so
somebody versus just go do our thing so
somebody versus just go do our thing so I identified that’s oh that’s where I’m
I identified that’s oh that’s where I’m
I identified that’s oh that’s where I’m at okay what’s that causing that’s
at okay what’s that causing that’s
at okay what’s that causing that’s causing that cortisol adrenaline
causing that cortisol adrenaline
causing that cortisol adrenaline that I don’t want right now so what do I
that I don’t want right now so what do I
that I don’t want right now so what do I need to do in the fastest ways to get
need to do in the fastest ways to get
need to do in the fastest ways to get yourself back is usually you know breath
yourself back is usually you know breath
yourself back is usually you know breath and movement so we teach a hyper
and movement so we teach a hyper
and movement so we teach a hyper teachers program high performance
teachers program high performance
teachers program high performance Academy it’s like one of the crowd
Academy it’s like one of the crowd
Academy it’s like one of the crowd favorites on day three usually we have
favorites on day three usually we have
favorites on day three usually we have 2,000 people there and about 40% of the
2,000 people there and about 40% of the
2,000 people there and about 40% of the audience is international so day three
audience is international so day three
audience is international so day three their jet lag is just whooping them
their jet lag is just whooping them
their jet lag is just whooping them right and I always predictable I know
right and I always predictable I know
right and I always predictable I know exactly about but 1:00 in the afternoon
exactly about but 1:00 in the afternoon
exactly about but 1:00 in the afternoon day three they start bonking so I do
day three they start bonking so I do
day three they start bonking so I do this breath scaling thing where I teach
this breath scaling thing where I teach
this breath scaling thing where I teach them to breathe in through their nose I
them to breathe in through their nose I
them to breathe in through their nose I can bring breathing in the ocean like in
can bring breathing in the ocean like in
can bring breathing in the ocean like in the breathe out okay and that’s kind of
the breathe out okay and that’s kind of
the breathe out okay and that’s kind of the top level so we just start breathing
the top level so we just start breathing
the top level so we just start breathing normal and they gets more and more and
normal and they gets more and more and
normal and they gets more and more and more and more and more and more intense
more and more and more and more intense
more and more and more and more intense until you’re at the top it’s literally
I sustained that like 60 seconds and
I sustained that like 60 seconds and what it is it’s like a hit up like
what it is it’s like a hit up like
what it is it’s like a hit up like oxygen you know like like cocaine to the
oxygen you know like like cocaine to the
oxygen you know like like cocaine to the brain for oxygen and what it’s also
brain for oxygen and what it’s also
brain for oxygen and what it’s also lightheaded or anything no cuz I’ve done
lightheaded or anything no cuz I’ve done
lightheaded or anything no cuz I’ve done it so much right I don’t I don’t push
it so much right I don’t I don’t push
it so much right I don’t I don’t push myself to get lightheaded
myself to get lightheaded
myself to get lightheaded I pushed myself to fully oxygenate the
I pushed myself to fully oxygenate the
I pushed myself to fully oxygenate the body but what you do soon as you do that
body but what you do soon as you do that
body but what you do soon as you do that and the most important thing is for
and the most important thing is for
and the most important thing is for those who are gonna try this at home you
those who are gonna try this at home you
those who are gonna try this at home you scale up to it then you scale down to
scale up to it then you scale down to
scale up to it then you scale down to find your regular breath again and you
find your regular breath again and you
find your regular breath again and you need to not be standing there with your
need to not be standing there with your
need to not be standing there with your knees locked and if you ever feel dizzy
knees locked and if you ever feel dizzy
knees locked and if you ever feel dizzy sit down so but I do that and all this
sit down so but I do that and all this
sit down so but I do that and all this that you feel an incredible amount of
that you feel an incredible amount of
that you feel an incredible amount of energy in your body your mind just goes
energy in your body your mind just goes
energy in your body your mind just goes super sharp and the added benefit of
super sharp and the added benefit of
super sharp and the added benefit of that much oxygen oxygen intake lowers
that much oxygen oxygen intake lowers
that much oxygen oxygen intake lowers cortisol that’s interesting all right we
cortisol that’s interesting all right we
cortisol that’s interesting all right we know from meditative practices when you
know from meditative practices when you
know from meditative practices when you deep breathe we tend to lower cortisol
deep breathe we tend to lower cortisol
deep breathe we tend to lower cortisol or lower that sense of anxiety even if
or lower that sense of anxiety even if
or lower that sense of anxiety even if we don’t get the full mechanism of the
we don’t get the full mechanism of the
we don’t get the full mechanism of the hormone release then all of a sudden
hormone release then all of a sudden
hormone release then all of a sudden it’s like I’m in my zone I’m ready to go
it’s like I’m in my zone I’m ready to go
it’s like I’m in my zone I’m ready to go then I do full body chi gong looks like
then I do full body chi gong looks like
then I do full body chi gong looks like a chi gong and a cupping activity in chi
a chi gong and a cupping activity in chi
a chi gong and a cupping activity in chi gong is basically like you are you’re
gong is basically like you are you’re
gong is basically like you are you’re padding up one inch at a time in
padding up one inch at a time in
padding up one inch at a time in different parts of your body like this
different parts of your body like this
different parts of your body like this all over so you do arms your legs your
all over so you do arms your legs your
all over so you do arms your legs your back nope what that’s doing is opening
back nope what that’s doing is opening
back nope what that’s doing is opening the meridians in your body and now my
the meridians in your body and now my
the meridians in your body and now my body my mind is open my body is fully
body my mind is open my body is fully
body my mind is open my body is fully ready to serve and now it’s like let’s
ready to serve and now it’s like let’s
ready to serve and now it’s like let’s get it I’m excited because now it’s just
get it I’m excited because now it’s just
get it I’m excited because now it’s just like I identified the source of the
like I identified the source of the
like I identified the source of the anxiety got rid of it took care of the
anxiety got rid of it took care of the
anxiety got rid of it took care of the mechanism the body that was also making
mechanism the body that was also making
mechanism the body that was also making me feel like crap and then it’s been
me feel like crap and then it’s been
me feel like crap and then it’s been it’s exciting I mean people see me on
it’s exciting I mean people see me on
it’s exciting I mean people see me on this big stage and they think oh or they
this big stage and they think oh or they
this big stage and they think oh or they see you and they think oh well you must
see you and they think oh well you must
see you and they think oh well you must always be in the perfect state or the
always be in the perfect state or the
always be in the perfect state or the perfect energy and he’s always gonna be
perfect energy and he’s always gonna be
perfect energy and he’s always gonna be great and that’s not true you know great
great and that’s not true you know great
great and that’s not true you know great athletes great performers an executive
athletes great performers an executive
athletes great performers an executive walking an important meeting you got to
walking an important meeting you got to
walking an important meeting you got to go deal with your kid who’s struggling
go deal with your kid who’s struggling
go deal with your kid who’s struggling with math when we walk into those
with math when we walk into those
with math when we walk into those situations we have to set intention for
situations we have to set intention for
situations we have to set intention for what we want to do in that situation
what we want to do in that situation
what we want to do in that situation and we have to release tension and so
and we have to release tension and so
and we have to release tension and so the practices in high performance habits
the practices in high performance habits
the practices in high performance habits that that was the second big finding
that that was the second big finding
that that was the second big finding that we had was high performers are
that we had was high performers are
that we had was high performers are generating the energy and that means
generating the energy and that means
generating the energy and that means mental emotional physical energy that
mental emotional physical energy that
mental emotional physical energy that they feel is necessary to serve with
they feel is necessary to serve with
they feel is necessary to serve with excellence in a certain situation like
excellence in a certain situation like
excellence in a certain situation like they’re so conscious of it and I know
they’re so conscious of it and I know
they’re so conscious of it and I know that’s common sense for people but it’s
that’s common sense for people but it’s
that’s common sense for people but it’s not always common practice yeah you know
not always common practice yeah you know
not always common practice yeah you know it’s like a lot of people just wander
it’s like a lot of people just wander
it’s like a lot of people just wander into that situation I’m the guy says you
into that situation I’m the guy says you
into that situation I’m the guy says you know what get more intentional release
know what get more intentional release
know what get more intentional release the tension you have walk-in is your
the tension you have walk-in is your
the tension you have walk-in is your highest self because that’s something
highest self because that’s something
highest self because that’s something you’ll never regret what we found it so
you’ll never regret what we found it so
you’ll never regret what we found it so in high performance habits what we did
in high performance habits what we did
in high performance habits what we did like you mentioned that we do the
like you mentioned that we do the
like you mentioned that we do the world’s largest study of high performers
world’s largest study of high performers
world’s largest study of high performers data from over 190 countries from what
data from over 190 countries from what
data from over 190 countries from what it essentially turns out to be like
it essentially turns out to be like
it essentially turns out to be like people who are in that top 15% of
people who are in that top 15% of
people who are in that top 15% of whatever they do and we found that there
whatever they do and we found that there
whatever they do and we found that there was basically personal habits and social
was basically personal habits and social
was basically personal habits and social habits and then the personal habits was
habits and then the personal habits was
habits and then the personal habits was you know like seek clarity generate
you know like seek clarity generate
you know like seek clarity generate energy and that third one was raised
energy and that third one was raised
energy and that third one was raised necessity which was something I didn’t
necessity which was something I didn’t
necessity which was something I didn’t even know really was a thing
even know really was a thing
even know really was a thing psychologically as important as it
psychologically as important as it
psychologically as important as it turned out to be and necessity is kind
turned out to be and necessity is kind
turned out to be and necessity is kind of short for a performance necessity or
of short for a performance necessity or
of short for a performance necessity or what we call psychological necessity
what we call psychological necessity
what we call psychological necessity which means there is a moment in which
which means there is a moment in which
which means there is a moment in which you are serving people or you’re trying
you are serving people or you’re trying
you are serving people or you’re trying to achieve your goal or your dream in
to achieve your goal or your dream in
to achieve your goal or your dream in which now it is not a preference it’s a
which now it is not a preference it’s a
which now it is not a preference it’s a must right but to use better languaging
must right but to use better languaging
must right but to use better languaging it’s it becomes necessary for us to
it’s it becomes necessary for us to
it’s it becomes necessary for us to excel in this like it’s not a hope
excel in this like it’s not a hope
excel in this like it’s not a hope anymore it’s not it should do it it
anymore it’s not it should do it it
anymore it’s not it should do it it becomes so necessary that it connects
becomes so necessary that it connects
becomes so necessary that it connects with our identity that we feel it is
with our identity that we feel it is
with our identity that we feel it is necessary for me to deliver with
necessary for me to deliver with
necessary for me to deliver with excellence here because that is Who I am
excellence here because that is Who I am
excellence here because that is Who I am it’s necessary for me to deliver with
it’s necessary for me to deliver with
it’s necessary for me to deliver with excellence here because somebody needs
excellence here because somebody needs
excellence here because somebody needs me to do well it’s necessary for me to
me to do well it’s necessary for me to
me to do well it’s necessary for me to do well here because this topic this
do well here because this topic this
do well here because this topic this thing I’m doing I’m passionate about
thing I’m doing I’m passionate about
thing I’m doing I’m passionate about this I care about this I want to master
this I care about this I want to master
this I care about this I want to master this I’m obsessed with this and it’s
this I’m obsessed with this and it’s
this I’m obsessed with this and it’s necessary for me to do well because of
necessary for me to do well because of
necessary for me to do well because of the time it’s it’s a deadline or it’s go
the time it’s it’s a deadline or it’s go
the time it’s it’s a deadline or it’s go time or and when all those come together
time or and when all those come together
time or and when all those come together that’s for that personal side of this is
that’s for that personal side of this is
that’s for that personal side of this is my identity and obsessed about it and
my identity and obsessed about it and
my identity and obsessed about it and that other side where it’s like somebody
that other side where it’s like somebody
that other side where it’s like somebody needs me and there is a real deadline
needs me and there is a real deadline
needs me and there is a real deadline right in the middle
right in the middle
right in the middle that’s performance necessity and we when
that’s performance necessity and we when
that’s performance necessity and we when we hit that the game
we hit that the game
we hit that the game changer game-changer but it is
changer game-changer but it is
changer game-changer but it is uncomfortable because people don’t want
uncomfortable because people don’t want
uncomfortable because people don’t want to exude that much passion which it
to exude that much passion which it
to exude that much passion which it becomes obsession because they’re
becomes obsession because they’re
becomes obsession because they’re fearful of their obsessions well if I’m
fearful of their obsessions well if I’m
fearful of their obsessions well if I’m obsessed about this topic it’s gonna
obsessed about this topic it’s gonna
obsessed about this topic it’s gonna take away from my family from my time
take away from my family from my time
take away from my family from my time it’s gonna introduce a lot of you know
it’s gonna introduce a lot of you know
it’s gonna introduce a lot of you know fear or unknown to me so they back off
fear or unknown to me so they back off
fear or unknown to me so they back off but I tell people all the time there is
but I tell people all the time there is
but I tell people all the time there is a difference between passion and
a difference between passion and
a difference between passion and obsession and high performers have
obsession and high performers have
obsession and high performers have obsession about the topic right they are
obsession about the topic right they are
obsession about the topic right they are obsessed about the topic in which
obsessed about the topic in which
obsessed about the topic in which they’re trying to learn master grow into
they’re trying to learn master grow into
they’re trying to learn master grow into and so that obsession is real I tell
and so that obsession is real I tell
and so that obsession is real I tell people the difference here’s how you
people the difference here’s how you
people the difference here’s how you know the difference between the two when
know the difference between the two when
know the difference between the two when you’re passionate everybody cheers you
you’re passionate everybody cheers you
you’re passionate everybody cheers you want they’re stoked for you oh you found
want they’re stoked for you oh you found
want they’re stoked for you oh you found your passion awesome
your passion awesome
your passion awesome follow your passion live with passion be
follow your passion live with passion be
follow your passion live with passion be passionate chase your passions
passionate chase your passions
passionate chase your passions everything like passion passion passion
everything like passion passion passion
everything like passion passion passion passion passion is good like the world
passion passion is good like the world
passion passion is good like the world to be like yeah it happens right when
to be like yeah it happens right when
to be like yeah it happens right when you’re obsessed they’re like why you
you’re obsessed they’re like why you
you’re obsessed they’re like why you gonna be so crazy why can’t she be
gonna be so crazy why can’t she be
gonna be so crazy why can’t she be satisfied why do you always got to get
satisfied why do you always got to get
satisfied why do you always got to get things so perfect why you spend so much
things so perfect why you spend so much
things so perfect why you spend so much time here when you’re obsessed people
time here when you’re obsessed people
time here when you’re obsessed people think you’re nuts
think you’re nuts
think you’re nuts so it’s different and it’s like I was
so it’s different and it’s like I was
so it’s different and it’s like I was tell you if no one thinks you’re crazy
tell you if no one thinks you’re crazy
tell you if no one thinks you’re crazy you’re not yet operating to the outer
you’re not yet operating to the outer
you’re not yet operating to the outer limits of your potential you’re not
limits of your potential you’re not
limits of your potential you’re not there yet because somebody in your life
there yet because somebody in your life
there yet because somebody in your life should say man you really care about
should say man you really care about
should say man you really care about this in a like a crazy way and when you
this in a like a crazy way and when you
this in a like a crazy way and when you get there you know you found your thing
get there you know you found your thing
get there you know you found your thing and not ever you find nobody finds that
and not ever you find nobody finds that
and not ever you find nobody finds that I think that’s also why it’s scary some
I think that’s also why it’s scary some
I think that’s also why it’s scary some people go well I’m passionate or I’m
people go well I’m passionate or I’m
people go well I’m passionate or I’m happy but I don’t really obsess about
happy but I don’t really obsess about
happy but I don’t really obsess about anything you know most people obsess
anything you know most people obsess
anything you know most people obsess about you know their shows on Netflix
about you know their shows on Netflix
about you know their shows on Netflix more than their life I know people who
more than their life I know people who
more than their life I know people who obsess more about their their you know
obsess more about their their you know
obsess more about their their you know thread count in their sheets at their
thread count in their sheets at their
thread count in their sheets at their house than they do about the impact of
house than they do about the impact of
house than they do about the impact of making in the world why do you think
making in the world why do you think
making in the world why do you think people can slip into an obsession over
people can slip into an obsession over
people can slip into an obsession over Netflix or whatever or thread count but
Netflix or whatever or thread count but
Netflix or whatever or thread count but they don’t do that
they don’t do that
they don’t do that for something that could really change
for something that could really change
for something that could really change their life feedback that simply says not
their life feedback that simply says not
their life feedback that simply says not what I expected you to say what do you
what I expected you to say what do you
what I expected you to say what do you mean by that because you know buying
mean by that because you know buying
mean by that because you know buying something or getting pulled into Netflix
something or getting pulled into Netflix
something or getting pulled into Netflix being obsessed about something that
being obsessed about something that
being obsessed about something that gives you no feedback it’s not scary a
gives you no feedback it’s not scary a
gives you no feedback it’s not scary a real obsession like trying to make an
real obsession like trying to make an
real obsession like trying to make an impact
impact
impact in the world you’re getting feedback you
in the world you’re getting feedback you
in the world you’re getting feedback you try and make a difference in somebody’s
try and make a difference in somebody’s
try and make a difference in somebody’s life they’re gonna tell you that doesn’t
life they’re gonna tell you that doesn’t
life they’re gonna tell you that doesn’t resonate with me Brendan you try to make
resonate with me Brendan you try to make
resonate with me Brendan you try to make a difference in a non-profit you try to
a difference in a non-profit you try to
a difference in a non-profit you try to change the world you try to start
change the world you try to start
change the world you try to start something like this and the views come
something like this and the views come
something like this and the views come or they don’t come there’s feedback and
or they don’t come there’s feedback and
or they don’t come there’s feedback and people are terrified it’s one of the
people are terrified it’s one of the
people are terrified it’s one of the four central fears we all have is
four central fears we all have is
four central fears we all have is rejection we’re terrified like to be
rejection we’re terrified like to be
rejection we’re terrified like to be rejected and think about if you really
rejected and think about if you really
rejected and think about if you really want to make an impact you’re going to
want to make an impact you’re going to
want to make an impact you’re going to get a lot of judgement you’re gonna get
get a lot of judgement you’re gonna get
get a lot of judgement you’re gonna get a lot of hate and ultimately gonna get
a lot of hate and ultimately gonna get
a lot of hate and ultimately gonna get rejection people are gonna like just dis
rejection people are gonna like just dis
rejection people are gonna like just dis Sonia people are gonna say that’s not
Sonia people are gonna say that’s not
Sonia people are gonna say that’s not good enough you’re gonna say who do you
good enough you’re gonna say who do you
good enough you’re gonna say who do you think you are and people are so worried
think you are and people are so worried
think you are and people are so worried about that that they stop and so it’s
about that that they stop and so it’s
about that that they stop and so it’s easier things that don’t give you
easier things that don’t give you
easier things that don’t give you feedback watching Netflix don’t give you
feedback watching Netflix don’t give you
feedback watching Netflix don’t give you no feedback it’s easy there’s more
no feedback it’s easy there’s more
no feedback it’s easy there’s more disappointment there even if you don’t
disappointment there even if you don’t
disappointment there even if you don’t like the show what do you do you just go
like the show what do you do you just go
like the show what do you do you just go on to the next show there’s no there’s
on to the next show there’s no there’s
on to the next show there’s no there’s no disappointment there you know I think
no disappointment there you know I think
no disappointment there you know I think trying to make an impact there’s a lot
trying to make an impact there’s a lot
trying to make an impact there’s a lot of disappointment and fear and potential
of disappointment and fear and potential
of disappointment and fear and potential for rejection so people don’t get
for rejection so people don’t get
for rejection so people don’t get obsessed about making a difference in
obsessed about making a difference in
obsessed about making a difference in making an impact because it can hurt
making an impact because it can hurt
making an impact because it can hurt when I started my career and I really
when I started my career and I really
when I started my career and I really decided to go all-in with writing and
decided to go all-in with writing and
decided to go all-in with writing and online training this is like 2000
online training this is like 2000
online training this is like 2000 probably six I’d gone broke completely
probably six I’d gone broke completely
probably six I’d gone broke completely bankrupt and failed
bankrupt and failed
bankrupt and failed I left my corporate job I had this cushy
I left my corporate job I had this cushy
I left my corporate job I had this cushy kind of corporate job as a consultant
kind of corporate job as a consultant
kind of corporate job as a consultant good job left it to right and I didn’t
good job left it to right and I didn’t
good job left it to right and I didn’t know how to make it as a writer I want
know how to make it as a writer I want
know how to make it as a writer I want to do seminars workshops didn’t know how
to do seminars workshops didn’t know how
to do seminars workshops didn’t know how to do that so I was pretty much a hot
to do that so I was pretty much a hot
to do that so I was pretty much a hot mess ran out of money
mess ran out of money
mess ran out of money I got nothing then my name nothing kind
I got nothing then my name nothing kind
I got nothing then my name nothing kind of no positive prospects no one’s
of no positive prospects no one’s
of no positive prospects no one’s calling me except the guys who want the
calling me except the guys who want the
calling me except the guys who want the money and one night I’m writing and the
money and one night I’m writing and the
money and one night I’m writing and the apartments was small on the bed I had my
apartments was small on the bed I had my
apartments was small on the bed I had my bills my vision boards all my research
bills my vision boards all my research
bills my vision boards all my research on my journals like the bed was
on my journals like the bed was
on my journals like the bed was basically the desk the extended desk and
basically the desk the extended desk and
basically the desk the extended desk and my lady comes in Denice and she walks
my lady comes in Denice and she walks
my lady comes in Denice and she walks past me but she sees I’m like trying to
past me but she sees I’m like trying to
past me but she sees I’m like trying to write so it doesn’t want to stir me
write so it doesn’t want to stir me
write so it doesn’t want to stir me chuco’s crawls under the covers of the
chuco’s crawls under the covers of the
chuco’s crawls under the covers of the bed and I’m just typing kind of casually
bed and I’m just typing kind of casually
bed and I’m just typing kind of casually typing away
typing away
typing away and I look over and I see my woman
and I look over and I see my woman
and I look over and I see my woman sleeping under my bills and it was just
sleeping under my bills and it was just
sleeping under my bills and it was just like you know because none of us want to
like you know because none of us want to
like you know because none of us want to see our you know our family suffer
see our you know our family suffer
see our you know our family suffer because we are not performing and I was
because we are not performing and I was
because we are not performing and I was just like I gotta figure this out and
just like I gotta figure this out and
just like I gotta figure this out and I’m telling you I wrote more that night
I’m telling you I wrote more that night
I’m telling you I wrote more that night than any night in my entire life next
than any night in my entire life next
than any night in my entire life next day I wrote more than ever
day I wrote more than ever
day I wrote more than ever that bird life just golden ticket which
that bird life just golden ticket which
that bird life just golden ticket which came a best-seller and in you know 18
came a best-seller and in you know 18
came a best-seller and in you know 18 months later because I was like I’m
months later because I was like I’m
months later because I was like I’m gonna figure out this online thing I
gonna figure out this online thing I
gonna figure out this online thing I mean throughout marketing I’m gonna
mean throughout marketing I’m gonna
mean throughout marketing I’m gonna figure out how to teach I’m gonna go to
figure out how to teach I’m gonna go to
figure out how to teach I’m gonna go to train and get paid for it because I’d
train and get paid for it because I’d
train and get paid for it because I’d never really unpaid for those things I
never really unpaid for those things I
never really unpaid for those things I said I’m gonna figure out this industry
said I’m gonna figure out this industry
said I’m gonna figure out this industry and I’m gonna make it 18 months later
and I’m gonna make it 18 months later
and I’m gonna make it 18 months later after her crawling under the bills I
after her crawling under the bills I
after her crawling under the bills I made four point six million dollars
made four point six million dollars
made four point six million dollars online total transformation people like
online total transformation people like
online total transformation people like how did you do it I’m like she gave me
how did you do it I’m like she gave me
how did you do it I’m like she gave me and she was my necessity I was not going
and she was my necessity I was not going
and she was my necessity I was not going to let my woman be in that situation and
to let my woman be in that situation and
to let my woman be in that situation and she believed in me she supported me if
she believed in me she supported me if
she believed in me she supported me if she married me and you know but that was
she married me and you know but that was
she married me and you know but that was since she was my drive and the second
since she was my drive and the second
since she was my drive and the second part was I went all-in with my identity
part was I went all-in with my identity
part was I went all-in with my identity I said I am going to be a great writer
I said I am going to be a great writer
I said I am going to be a great writer and I am going to be one of the greatest
and I am going to be one of the greatest
and I am going to be one of the greatest online trainers there ever was strengths
online trainers there ever was strengths
online trainers there ever was strengths are not highly correlated with long-term
are not highly correlated with long-term
are not highly correlated with long-term success right there’s not a lot of data
success right there’s not a lot of data
success right there’s not a lot of data and there is not a lot of research that
and there is not a lot of research that
and there is not a lot of research that has shown it leads to long-term success
has shown it leads to long-term success
has shown it leads to long-term success with the positive outcomes associated
with the positive outcomes associated
with the positive outcomes associated with what we care about in psychology
with what we care about in psychology
with what we care about in psychology which is we care about happiness we care
which is we care about happiness we care
which is we care about happiness we care about health and care about your
about health and care about your
about health and care about your positive relationships and this myth
positive relationships and this myth
positive relationships and this myth that would just follow our strengths to
that would just follow our strengths to
that would just follow our strengths to you know to the promised land is just
you know to the promised land is just
you know to the promised land is just not true when you actually talk with
not true when you actually talk with
not true when you actually talk with high performers because my favorite
high performers because my favorite
high performers because my favorite question then if it was down this just
question then if it was down this just
question then if it was down this just go after to anyone who’s good and say
go after to anyone who’s good and say
go after to anyone who’s good and say were you always good at that and then be
were you always good at that and then be
were you always good at that and then be like no thank me like not at all
like no thank me like not at all
like no thank me like not at all you always have an inclination to do
you always have an inclination to do
you always have an inclination to do every element of doing what you’re doing
every element of doing what you’re doing
every element of doing what you’re doing really well no like me man I sucked on
really well no like me man I sucked on
really well no like me man I sucked on stage this year I’ve talked to 60,000
stage this year I’ve talked to 60,000
stage this year I’ve talked to 60,000 people live this is really important
people live this is really important
people live this is really important because this idea that we’re just our
because this idea that we’re just our
because this idea that we’re just our strengths are gonna give us everything
strengths are gonna give us everything
strengths are gonna give us everything it’s just it’s just not true I sucked
it’s just it’s just not true I sucked
it’s just it’s just not true I sucked speaking on stage matter fact I was
speaking on stage matter fact I was
speaking on stage matter fact I was terrified of it terrified but one reason
terrified of it terrified but one reason
terrified of it terrified but one reason I love your show is because I had that
I love your show is because I had that
I love your show is because I had that intention of I want to make an impact
intention of I want to make an impact
intention of I want to make an impact and with someone actually asked and and
and with someone actually asked and and
and with someone actually asked and and kind of owns that like when they say do
kind of owns that like when they say do
kind of owns that like when they say do I want to make an impact and the answer
I want to make an impact and the answer
I want to make an impact and the answer is yes and they own it they realize
is yes and they own it they realize
is yes and they own it they realize they’re gonna have to develop they can
they’re gonna have to develop they can
they’re gonna have to develop they can no longer leave their growth to mediate
no longer leave their growth to mediate
no longer leave their growth to mediate you know to to to randomness because if
you know to to to randomness because if
you know to to to randomness because if they do they’ll always be mediocre and
they do they’ll always be mediocre and
they do they’ll always be mediocre and they realize I got to become something
they realize I got to become something
they realize I got to become something entirely above both of those that’s what
entirely above both of those that’s what
entirely above both of those that’s what most people don’t see they’re like it’s
most people don’t see they’re like it’s
most people don’t see they’re like it’s we’ve made this binary false
we’ve made this binary false
we’ve made this binary false conversation right it’s a it’s it’s not
conversation right it’s a it’s it’s not
conversation right it’s a it’s it’s not a true sort of choice here it’s a false
a true sort of choice here it’s a false
a true sort of choice here it’s a false dichotomy we call it right it’s not
dichotomy we call it right it’s not
dichotomy we call it right it’s not strengths or weaknesses many of you if
strengths or weaknesses many of you if
strengths or weaknesses many of you if you have a big dream a huge goal you got
you have a big dream a huge goal you got
you have a big dream a huge goal you got to become something entirely above and
to become something entirely above and
to become something entirely above and beyond any strengths you even know about
beyond any strengths you even know about
beyond any strengths you even know about feel or own and go way beyond any
feel or own and go way beyond any
feel or own and go way beyond any weaknesses you’ve ever even addressed or
weaknesses you’ve ever even addressed or
weaknesses you’ve ever even addressed or even you know about because you’re gonna
even you know about because you’re gonna
even you know about because you’re gonna discover so many new strengths and so
discover so many new strengths and so
discover so many new strengths and so many new weaknesses on the path that
many new weaknesses on the path that
many new weaknesses on the path that it’s almost irrelevant what they are now
it’s almost irrelevant what they are now
it’s almost irrelevant what they are now it’s what’s the goal and build into that
it’s what’s the goal and build into that
it’s what’s the goal and build into that you know I did know how to write I get a
you know I did know how to write I get a
you know I did know how to write I get a lot of critics who are like literary
lot of critics who are like literary
lot of critics who are like literary guys about my books because every book
guys about my books because every book
guys about my books because every book is different right six books all of them
is different right six books all of them
is different right six books all of them different and the reason they all read
different and the reason they all read
different and the reason they all read differently is I am challenging myself
differently is I am challenging myself
differently is I am challenging myself as a writer to develop to get better
as a writer to develop to get better
as a writer to develop to get better every book I write I’m gonna write this
every book I write I’m gonna write this
every book I write I’m gonna write this like nothing I’ve ever written before
like nothing I’ve ever written before
like nothing I’ve ever written before and I go to work at building a new skill
and I go to work at building a new skill
and I go to work at building a new skill set to be able to write like manifesto I
set to be able to write like manifesto I
set to be able to write like manifesto I researched for two and a half years just
researched for two and a half years just
researched for two and a half years just how to write it Wow not what to write
how to write it Wow not what to write
how to write it Wow not what to write how how do I get that pentameter how do
how how do I get that pentameter how do
how how do I get that pentameter how do i what was the rhythm in which
i what was the rhythm in which
i what was the rhythm in which revolutionist rhetoric was spoken in or
revolutionist rhetoric was spoken in or
revolutionist rhetoric was spoken in or written
written
written and just to understand that took me two
and just to understand that took me two
and just to understand that took me two and a half years so I had no conceptual
and a half years so I had no conceptual
and a half years so I had no conceptual understanding of it it wasn’t a strength
understanding of it it wasn’t a strength
understanding of it it wasn’t a strength I didn’t even it wasn’t even on my radar
I didn’t even it wasn’t even on my radar
I didn’t even it wasn’t even on my radar when you get the life is really short
when you get the life is really short
when you get the life is really short and you felt that before but either by
and you felt that before but either by
and you felt that before but either by you were threatened or you’ve had
you were threatened or you’ve had
you were threatened or you’ve had something near dear near and dear died
something near dear near and dear died
something near dear near and dear died but when you have that real essence in
but when you have that real essence in
but when you have that real essence in you that says life is short have
you that says life is short have
you that says life is short have reverence for it live it that’s a really
reverence for it live it that’s a really
reverence for it live it that’s a really big thing I got that at 19 and I learned
big thing I got that at 19 and I learned
big thing I got that at 19 and I learned specifically that if we have a moment of
specifically that if we have a moment of
specifically that if we have a moment of cognition before the end of our life we
cognition before the end of our life we
cognition before the end of our life we tend to ask questions to evaluate if
tend to ask questions to evaluate if
tend to ask questions to evaluate if we’re happy so if I have any impact in
we’re happy so if I have any impact in
we’re happy so if I have any impact in the world it’s gonna come from that
the world it’s gonna come from that
the world it’s gonna come from that experience where I learned that the
experience where I learned that the
experience where I learned that the ultimate lesson is determine what the
ultimate lesson is determine what the
ultimate lesson is determine what the questions you’re going to ask at the end
questions you’re going to ask at the end
questions you’re going to ask at the end of your life are going to be find out
of your life are going to be find out
of your life are going to be find out those questions what will you ask at the
those questions what will you ask at the
those questions what will you ask at the end of your life to evaluate your life
end of your life to evaluate your life
end of your life to evaluate your life so that you would know if you were happy
so that you would know if you were happy
so that you would know if you were happy with your life like figure out those
with your life like figure out those
with your life like figure out those questions and then live each day
questions and then live each day
questions and then live each day intentionally so you’re happy with the
intentionally so you’re happy with the
intentionally so you’re happy with the answers at the end for me the answers
answers at the end for me the answers
answers at the end for me the answers are the questions I had were did I live
are the questions I had were did I live
are the questions I had were did I live which I hadn’t been living my life I’ve
which I hadn’t been living my life I’ve
which I hadn’t been living my life I’ve been thinking about taking my life did I
been thinking about taking my life did I
been thinking about taking my life did I love no my heart was broken and I put up
love no my heart was broken and I put up
love no my heart was broken and I put up all these walls to keep out other people
all these walls to keep out other people
all these walls to keep out other people and I always say you know sometimes the
and I always say you know sometimes the
and I always say you know sometimes the walls we put up to keep out the bad guys
walls we put up to keep out the bad guys
walls we put up to keep out the bad guys prevent the good guys from getting in
prevent the good guys from getting in
prevent the good guys from getting in and suddenly in our own self-protection
and suddenly in our own self-protection
and suddenly in our own self-protection we block out the very thing we want
we block out the very thing we want
we block out the very thing we want which is connection and I learned that I
which is connection and I learned that I
which is connection and I learned that I would ask did I matter
would ask did I matter
would ask did I matter you know 22 years ago on a dark
you know 22 years ago on a dark
you know 22 years ago on a dark Caribbean night I’m standing on the
Caribbean night I’m standing on the
Caribbean night I’m standing on the crumpled hood of a car and bleeding out
crumpled hood of a car and bleeding out
crumpled hood of a car and bleeding out my friend I just wrecked a car he’s
my friend I just wrecked a car he’s
my friend I just wrecked a car he’s screaming at top of his lungs he’s
screaming at top of his lungs he’s
screaming at top of his lungs he’s bleeding we don’t forget to live and I’m
bleeding we don’t forget to live and I’m
bleeding we don’t forget to live and I’m standing on her this car looking down
standing on her this car looking down
standing on her this car looking down all this blood and I’m in terror and I
all this blood and I’m in terror and I
all this blood and I’m in terror and I just remember looking down the hood and
just remember looking down the hood and
just remember looking down the hood and just thinking did I even matter you know
just thinking did I even matter you know
just thinking did I even matter you know and I hated the answer at that time life
and I hated the answer at that time life
and I hated the answer at that time life because I’m 19 year old kid I didn’t
because I’m 19 year old kid I didn’t
because I’m 19 year old kid I didn’t know about impact Theory for real I
know about impact Theory for real I
know about impact Theory for real I didn’t know to think about that you do
didn’t know to think about that you do
didn’t know to think about that you do something you know young kids
something you know young kids
something you know young kids they don’t know to think about that I
they don’t know to think about that I
they don’t know to think about that I didn’t know to think about legacy
didn’t know to think about legacy
didn’t know to think about legacy meaning did I matter I didn’t think I
meaning did I matter I didn’t think I
meaning did I matter I didn’t think I did but the good news is I’m a good
did but the good news is I’m a good
did but the good news is I’m a good learner and I felt like I got a second
learner and I felt like I got a second
learner and I felt like I got a second chance from God that night and I learned
chance from God that night and I learned
chance from God that night and I learned that it was really important for me to
that it was really important for me to
that it was really important for me to figure out how do I live and how do I
figure out how do I live and how do I
figure out how do I live and how do I love and how do i matter in such a way
love and how do i matter in such a way
love and how do i matter in such a way that if I face my death again I’ll know
that if I face my death again I’ll know
that if I face my death again I’ll know I’ve earned the second chance and so
I’ve earned the second chance and so
I’ve earned the second chance and so what I want to tell people and the
what I want to tell people and the
what I want to tell people and the impact I want is I just want people no
impact I want is I just want people no
impact I want is I just want people no no your questions man live intentionally
no your questions man live intentionally
no your questions man live intentionally and earn the life that you’ve been given
and earn the life that you’ve been given
and earn the life that you’ve been given because this moment is a blessing so
because this moment is a blessing so
because this moment is a blessing so earn this moment and live intentionally
”
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