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How to find CUSTOMERS – Evan and @SKellyCEO – Lunch & Earn


the next question is from artisan ours

the next question is from artisan ours is a great idea because i love what i do

is a great idea because i love what i do

is a great idea because i love what i do i found my passion i know what i want

i found my passion i know what i want

i found my passion i know what i want but when it comes to selling finding the

but when it comes to selling finding the

but when it comes to selling finding the right customers in spots right there

right customers in spots right there

right customers in spots right there yeah um i think obviously we talked

yeah um i think obviously we talked

yeah um i think obviously we talked about it last time around really

about it last time around really

about it last time around really believing and your passion and and the

believing and your passion and and the

believing and your passion and and the essence of sounds like in this business

essence of sounds like in this business

essence of sounds like in this business you got a product then you need to find

you got a product then you need to find

you got a product then you need to find out how do you connect the customs and i

out how do you connect the customs and i

out how do you connect the customs and i think the world of digital media is a

think the world of digital media is a

think the world of digital media is a great way to go and you can get

great way to go and you can get

great way to go and you can get immediate feedback you know in real time

immediate feedback you know in real time

immediate feedback you know in real time you could almost build products just in

you could almost build products just in

you could almost build products just in time thousands of customers through

time thousands of customers through

time thousands of customers through social media um that’s the best way

social media um that’s the best way

social media um that’s the best way honest if if you’ve got antennas social

honest if if you’ve got antennas social

honest if if you’ve got antennas social anti to listen to your customers and

anti to listen to your customers and

anti to listen to your customers and build and cause correct your product

build and cause correct your product

build and cause correct your product strategy to meet their needs you’re

strategy to meet their needs you’re

strategy to meet their needs you’re going to probably have a great business

going to probably have a great business

going to probably have a great business and your creates huge value just focus

and your creates huge value just focus

and your creates huge value just focus on the value you’re creating the problem

on the value you’re creating the problem

on the value you’re creating the problem you’re trying to solve from and continue

you’re trying to solve from and continue

you’re trying to solve from and continue to be disruptive if you do that you’re

to be disruptive if you do that you’re

to be disruptive if you do that you’re onto a winner I love it to add I would

onto a winner I love it to add I would

onto a winner I love it to add I would say all the greatest products that we’ve

say all the greatest products that we’ve

say all the greatest products that we’ve come up with I designed selfishly like

come up with I designed selfishly like

come up with I designed selfishly like there for me like I feel like why has

there for me like I feel like why has

there for me like I feel like why has nobody done this and I’m frustrated and

nobody done this and I’m frustrated and

nobody done this and I’m frustrated and I don’t want to make it but nobody’s

I don’t want to make it but nobody’s

I don’t want to make it but nobody’s done it and I need it selfishly and so I

done it and I need it selfishly and so I

done it and I need it selfishly and so I created and it it that’s always been

created and it it that’s always been

created and it it that’s always been like the biggest leak where I’ve tried

like the biggest leak where I’ve tried

like the biggest leak where I’ve tried to like just look at a market and try to

to like just look at a market and try to

to like just look at a market and try to figure out where is the best opportunity

figure out where is the best opportunity

figure out where is the best opportunity because I wasn’t deeply passionate about

because I wasn’t deeply passionate about

because I wasn’t deeply passionate about it it never became something massive and

it it never became something massive and

it it never became something massive and so this might be a curveball answer for

so this might be a curveball answer for

so this might be a curveball answer for you guys but I always design products

you guys but I always design products

you guys but I always design products around things that I love I feel I need

around things that I love I feel I need

around things that I love I feel I need in my life and in terms of the promotion

in my life and in terms of the promotion

in my life and in terms of the promotion this might even be a bigger curveball is

this might even be a bigger curveball is

this might even be a bigger curveball is uh I don’t do cold calling in Salesforce

uh I don’t do cold calling in Salesforce

uh I don’t do cold calling in Salesforce and that kind of stuff my business model

and that kind of stuff my business model

and that kind of stuff my business model is I kick up a ton of noise in my

is I kick up a ton of noise in my

is I kick up a ton of noise in my industry right through using soldier

industry right through using soldier

industry right through using soldier like I make a lot of noise in the

like I make a lot of noise in the

like I make a lot of noise in the entrepreneurial world people know me you

entrepreneurial world people know me you

entrepreneurial world people know me you may not know me in different worlds but

may not know me in different worlds but

may not know me in different worlds but I kick up a lot of dust in my industry

I kick up a lot of dust in my industry

I kick up a lot of dust in my industry and people notice and then people find

and people notice and then people find

and people notice and then people find me and I find that that’s way more

me and I find that that’s way more

me and I find that that’s way more effective because you have ideal clients

effective because you have ideal clients

effective because you have ideal clients coming to you as opposed to you reaching

coming to you as opposed to you reaching

coming to you as opposed to you reaching out and trying to spam people or cold

out and trying to spam people or cold

out and trying to spam people or cold call them and say please buy my product

call them and say please buy my product

call them and say please buy my product they put you

they put you

they put you much more powerful position so create

much more powerful position so create

much more powerful position so create awesome products because you’re making

awesome products because you’re making

awesome products because you’re making something that you passions believe in

something that you passions believe in

something that you passions believe in and then kick up a ton of noise in your

and then kick up a ton of noise in your

and then kick up a ton of noise in your industry to get the right clients coming

industry to get the right clients coming

industry to get the right clients coming to you yeah it’s interesting and in the

to you yeah it’s interesting and in the

to you yeah it’s interesting and in the last 10 years the world’s turned upside

last 10 years the world’s turned upside

last 10 years the world’s turned upside down because what what digital economy

down because what what digital economy

down because what what digital economy and us running our lives from the palm

and us running our lives from the palm

and us running our lives from the palm bar and the smartphones it means people

bar and the smartphones it means people

bar and the smartphones it means people are back in control their lives they

are back in control their lives they

are back in control their lives they build apps that meet their needs so it’s

build apps that meet their needs so it’s

build apps that meet their needs so it’s now the reality of most consumers

now the reality of most consumers

now the reality of most consumers control their own destiny control the

control their own destiny control the

control their own destiny control the root on the old days that kind of

root on the old days that kind of

root on the old days that kind of companies coming up with ideas and other

companies coming up with ideas and other

companies coming up with ideas and other spamming or sales and market and all

spamming or sales and market and all

spamming or sales and market and all that stuff you know just an

that stuff you know just an

that stuff you know just an interestingly from saje at about 75 cent

interestingly from saje at about 75 cent

interestingly from saje at about 75 cent of our entrepreneurs who cut them to a

of our entrepreneurs who cut them to a

of our entrepreneurs who cut them to a smile plugs have done their research

smile plugs have done their research

smile plugs have done their research about the product before they even come

about the product before they even come

about the product before they even come to our website so it’s kind of cool now

to our website so it’s kind of cool now

to our website so it’s kind of cool now that anybody whether it’s tripadvisor’s

that anybody whether it’s tripadvisor’s

that anybody whether it’s tripadvisor’s holidays whatever your group is whatever

holidays whatever your group is whatever

holidays whatever your group is whatever community is you guys are in control of

community is you guys are in control of

community is you guys are in control of your lives and so what that means for if

your lives and so what that means for if

your lives and so what that means for if you if you’ve got a great product

you if you’ve got a great product

you if you’ve got a great product solving either a big big problem or just

solving either a big big problem or just

solving either a big big problem or just solving your own frustrations if you put

solving your own frustrations if you put

solving your own frustrations if you put it out there it’s pretty likely people

it out there it’s pretty likely people

it out there it’s pretty likely people will find it they’ll find you’re not

will find it they’ll find you’re not

will find it they’ll find you’re not fine you’re pretty good yeah I think

fine you’re pretty good yeah I think

fine you’re pretty good yeah I think it’s important to to surround yourself

it’s important to to surround yourself

it’s important to to surround yourself with people who make you come alive and

with people who make you come alive and

with people who make you come alive and if you have a powerful mission people

if you have a powerful mission people

if you have a powerful mission people are gonna care about it right like

are gonna care about it right like

are gonna care about it right like Stevens here with me he’s a CEO a big

Stevens here with me he’s a CEO a big

Stevens here with me he’s a CEO a big company right and you wouldn’t think of

company right and you wouldn’t think of

company right and you wouldn’t think of him as a CEO of a big company the ways

him as a CEO of a big company the ways

him as a CEO of a big company the ways talking in this passionate entrepreneurs

talking in this passionate entrepreneurs

talking in this passionate entrepreneurs and when I when I saw him speak I’d say

and when I when I saw him speak I’d say

and when I when I saw him speak I’d say summit it’s like I got to get this guy

summit it’s like I got to get this guy

summit it’s like I got to get this guy in my channel we have to do something

in my channel we have to do something

in my channel we have to do something together to lowes entrepreneurs you got

together to lowes entrepreneurs you got

together to lowes entrepreneurs you got to find some way to get together and and

to find some way to get together and and

to find some way to get together and and it wasn’t there was never like a sales

it wasn’t there was never like a sales

it wasn’t there was never like a sales pitch involved it was just he’s it’s not

pitch involved it was just he’s it’s not

pitch involved it was just he’s it’s not a great message we have to get him

a great message we have to get him

a great message we have to get him involved and I think if you can speak

involved and I think if you can speak

involved and I think if you can speak with passion but what you’re doing you

with passion but what you’re doing you

with passion but what you’re doing you will start attracting people as long you

will start attracting people as long you

will start attracting people as long you start making some noise about it yeah I

start making some noise about it yeah I

start making some noise about it yeah I love it time but he’s told me a lot of

love it time but he’s told me a lot of

love it time but he’s told me a lot of sense and and through social mighty

sense and and through social mighty

sense and and through social mighty talking a lot of sense and an EVO Jays

talking a lot of sense and an EVO Jays

talking a lot of sense and an EVO Jays fan all good things so with social media

fan all good things so with social media

fan all good things so with social media there’s chemistry there’s magic where

there’s chemistry there’s magic where

there’s chemistry there’s magic where people come together form communities

people come together form communities

people come together form communities and you know it’s when we hire people as

and you know it’s when we hire people as

and you know it’s when we hire people as well we have people got

well we have people got

well we have people got passion the same energy the same belief

passion the same energy the same belief

passion the same energy the same belief and you know it is more than just

and you know it is more than just

and you know it is more than just business it’s about making a difference

business it’s about making a difference

business it’s about making a difference it’s about following your passions and

it’s about following your passions and

it’s about following your passions and many of you guys are out there following

many of you guys are out there following

many of you guys are out there following what you think’s a noble cause and we

what you think’s a noble cause and we

what you think’s a noble cause and we applaud that the absolutely employed so

applaud that the absolutely employed so

applaud that the absolutely employed so I think the world of digital has changed

I think the world of digital has changed

I think the world of digital has changed everything and things that took years

everything and things that took years

everything and things that took years happen in nanoseconds there I’m

happen in nanoseconds there I’m

happen in nanoseconds there I’m community to come together and solve

community to come together and solve

community to come together and solve problems together so that’s a rich

problems together so that’s a rich

problems together so that’s a rich territory for you to bring products to

territory for you to bring products to

territory for you to bring products to market meeting needs of people out there

market meeting needs of people out there

market meeting needs of people out there created value and building great

created value and building great

created value and building great businesses

”

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