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Should you optimize for Yahoo and Bing? – Ask Evan


hi I’m Evan Carmichael welcome to

hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s

another edition of ask Evan in today’s

another edition of ask Evan in today’s video I’m going to answer a question

video I’m going to answer a question

video I’m going to answer a question from one of our forum leaders GT who is

from one of our forum leaders GT who is

from one of our forum leaders GT who is asking about search engine optimization

asking about search engine optimization

asking about search engine optimization for Yahoo and Bing and is it worth the

for Yahoo and Bing and is it worth the

for Yahoo and Bing and is it worth the effort or not so GT I can tell you what

effort or not so GT I can tell you what

effort or not so GT I can tell you what we do here most of our traffic comes

we do here most of our traffic comes

we do here most of our traffic comes from google so ninety percent of our

from google so ninety percent of our

from google so ninety percent of our search engine traffic comes from google

search engine traffic comes from google

search engine traffic comes from google so we don’t really spend a lot of time

so we don’t really spend a lot of time

so we don’t really spend a lot of time focusing on yahoo and bing now most of

focusing on yahoo and bing now most of

focusing on yahoo and bing now most of the optimization techniques are going to

the optimization techniques are going to

the optimization techniques are going to be the same regardless so you don’t have

be the same regardless so you don’t have

be the same regardless so you don’t have to spend a lot of time necessarily

to spend a lot of time necessarily

to spend a lot of time necessarily focusing on the other search engines you

focusing on the other search engines you

focusing on the other search engines you still need quality content you still

still need quality content you still

still need quality content you still need on-site optimization you still need

need on-site optimization you still need

need on-site optimization you still need to have links come into your site there

to have links come into your site there

to have links come into your site there may be some slight nuances and

may be some slight nuances and

may be some slight nuances and differences between them and how I would

differences between them and how I would

differences between them and how I would judge if you should spend that time or

judge if you should spend that time or

judge if you should spend that time or not is to look at your analytics and see

not is to look at your analytics and see

not is to look at your analytics and see where you’re getting traffic from so if

where you’re getting traffic from so if

where you’re getting traffic from so if you are seeing that you get traffic from

you are seeing that you get traffic from

you are seeing that you get traffic from yahoo and bing do a quick search for

yahoo and bing do a quick search for

yahoo and bing do a quick search for those keywords that your ranking for and

those keywords that your ranking for and

those keywords that your ranking for and see where you’re writing for it so if

see where you’re writing for it so if

see where you’re writing for it so if you know a keyword is giving you traffic

you know a keyword is giving you traffic

you know a keyword is giving you traffic from yahoo go to yahoo do the search and

from yahoo go to yahoo do the search and

from yahoo go to yahoo do the search and see where you come up if you’re at the

see where you come up if you’re at the

see where you come up if you’re at the bottom of page one or on page two or

bottom of page one or on page two or

bottom of page one or on page two or further down that could be a significant

further down that could be a significant

further down that could be a significant opportunity to do some optimization to

opportunity to do some optimization to

opportunity to do some optimization to get higher ranked so you know you’re

get higher ranked so you know you’re

get higher ranked so you know you’re getting traffic from what already and if

getting traffic from what already and if

getting traffic from what already and if you were on you know one two or three

you were on you know one two or three

you were on you know one two or three instead of very similar on page two or

instead of very similar on page two or

instead of very similar on page two or three then that could be an opportunity

three then that could be an opportunity

three then that could be an opportunity to get a lot more traffic if you do the

to get a lot more traffic if you do the

to get a lot more traffic if you do the search annuity number one or two then

search annuity number one or two then

search annuity number one or two then you’re not going to be able to really

you’re not going to be able to really

you’re not going to be able to really get a huge return on that investment

get a huge return on that investment

get a huge return on that investment that you put into your efforts because

that you put into your efforts because

that you put into your efforts because you’re already ranking at the top so I

you’re already ranking at the top so I

you’re already ranking at the top so I hope that helps again we do that same

hope that helps again we do that same

hope that helps again we do that same process for for google if we see that

process for for google if we see that

process for for google if we see that you know we’re ranking you know number

you know we’re ranking you know number

you know we’re ranking you know number ten or on page 24 keyword that’s

ten or on page 24 keyword that’s

ten or on page 24 keyword that’s generating traffic then maybe it’s worth

generating traffic then maybe it’s worth

generating traffic then maybe it’s worth spending some extra effort to optimize

spending some extra effort to optimize

spending some extra effort to optimize it to get closer to the one two or three

it to get closer to the one two or three

it to get closer to the one two or three position so we can get more traffic

position so we can get more traffic

position so we can get more traffic that’s what we do I hope that helps GT

that’s what we do I hope that helps GT

that’s what we do I hope that helps GT if you guys liked the video please give

if you guys liked the video please give

if you guys liked the video please give a thumbs up or a

a thumbs up or a

a thumbs up or a a comment below I love hearing you guys

a comment below I love hearing you guys

a comment below I love hearing you guys have to say makes me want to do more of

have to say makes me want to do more of

have to say makes me want to do more of these videos so you know please make

these videos so you know please make

these videos so you know please make sure to leave some feedback and

sure to leave some feedback and

sure to leave some feedback and hopefully we’ll see you in the next

hopefully we’ll see you in the next

hopefully we’ll see you in the next episode

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