welcome to their famous Friday I believe that whatever goal you have whatever
that whatever goal you have whatever
that whatever goal you have whatever mission you’re on whatever challenges in
mission you’re on whatever challenges in
mission you’re on whatever challenges in front of you somebody has already solved
front of you somebody has already solved
front of you somebody has already solved it so the fastest way to grow is to
it so the fastest way to grow is to
it so the fastest way to grow is to model success find what work for them
model success find what work for them
model success find what work for them and apply their strategies to your
and apply their strategies to your
and apply their strategies to your business so you can achieve similar
business so you can achieve similar
business so you can achieve similar success yourself today we’re going to
success yourself today we’re going to
success yourself today we’re going to learn from Arthur Blank and Bernie
learn from Arthur Blank and Bernie
learn from Arthur Blank and Bernie Marcus the cofounders of the Home Depot
Marcus the cofounders of the Home Depot
Marcus the cofounders of the Home Depot when blanket Marcus started Home Depot
when blanket Marcus started Home Depot
when blanket Marcus started Home Depot they wanted to make it the Sears of the
they wanted to make it the Sears of the
they wanted to make it the Sears of the home improvement industry people laughed
home improvement industry people laughed
home improvement industry people laughed at them and told them they could never
at them and told them they could never
at them and told them they could never do it
do it
do it and today Home Depot is more than twice
and today Home Depot is more than twice
and today Home Depot is more than twice the size of Sears here’s how they did it
the size of Sears here’s how they did it
the size of Sears here’s how they did it so in the 1970s Blanken Marcus were both
so in the 1970s Blanken Marcus were both
so in the 1970s Blanken Marcus were both executives at a home improvement company
executives at a home improvement company
executives at a home improvement company called handy Dan’s in Southern
called handy Dan’s in Southern
called handy Dan’s in Southern California
California
California then turnaround artist Sanford sigilyph
then turnaround artist Sanford sigilyph
then turnaround artist Sanford sigilyph bought the company and he was known for
bought the company and he was known for
bought the company and he was known for gutting executives out of the new
gutting executives out of the new
gutting executives out of the new companies that he bought blanket Marcus
companies that he bought blanket Marcus
companies that he bought blanket Marcus thought they were safe because handy Dan
thought they were safe because handy Dan
thought they were safe because handy Dan was making so much money that Sanford
was making so much money that Sanford
was making so much money that Sanford sigilyph would be stupid to fire them
sigilyph would be stupid to fire them
sigilyph would be stupid to fire them they were wrong and in 1978 he let them
they were wrong and in 1978 he let them
they were wrong and in 1978 he let them go so two decided now is a time to be
go so two decided now is a time to be
go so two decided now is a time to be entrepreneurs they were testing a
entrepreneurs they were testing a
entrepreneurs they were testing a discounting strategy in one of the Handy
discounting strategy in one of the Handy
discounting strategy in one of the Handy Dan’s locations before they were let go
Dan’s locations before they were let go
Dan’s locations before they were let go it was working and they wanted to expand
it was working and they wanted to expand
it was working and they wanted to expand it to the other hand e Dan’s
it to the other hand e Dan’s
it to the other hand e Dan’s but now they thought hey we could do
but now they thought hey we could do
but now they thought hey we could do this ourselves so they took over two
this ourselves so they took over two
this ourselves so they took over two former treasure island stores in
former treasure island stores in
former treasure island stores in suburban Atlanta and set up shop they
suburban Atlanta and set up shop they
suburban Atlanta and set up shop they started the business off of two rules
started the business off of two rules
started the business off of two rules great prices and great service they
great prices and great service they
great prices and great service they stocked the shelves slash the prices and
stocked the shelves slash the prices and
stocked the shelves slash the prices and personally hired all of the staff on
personally hired all of the staff on
personally hired all of the staff on opening day they gave their kids stacks
opening day they gave their kids stacks
opening day they gave their kids stacks of $1 bills to hand out to every new
of $1 bills to hand out to every new
of $1 bills to hand out to every new customer who came into the door they
customer who came into the door they
customer who came into the door they figured they’d be out of money by noon
figured they’d be out of money by noon
figured they’d be out of money by noon but by six o’clock their kids were still
but by six o’clock their kids were still
but by six o’clock their kids were still chasing people down in the parking lot
chasing people down in the parking lot
chasing people down in the parking lot begging them to come into the store it
begging them to come into the store it
begging them to come into the store it was a huge disaster they were so
was a huge disaster they were so
was a huge disaster they were so disappointed that Marcus’s wife wouldn’t
disappointed that Marcus’s wife wouldn’t
disappointed that Marcus’s wife wouldn’t let him shave for three days she didn’t
let him shave for three days she didn’t
let him shave for three days she didn’t want him to have a razor in his hand and
want him to have a razor in his hand and
want him to have a razor in his hand and she was afraid of what he might do
she was afraid of what he might do
she was afraid of what he might do by day three there was a little bit of
by day three there was a little bit of
by day three there was a little bit of hope one of the customers came back with
hope one of the customers came back with
hope one of the customers came back with some okra as a gift to the founders to
some okra as a gift to the founders to
some okra as a gift to the founders to say thank you for the great service that
say thank you for the great service that
say thank you for the great service that we had in your store even though none of
we had in your store even though none of
we had in your store even though none of their marketing efforts worked out word
their marketing efforts worked out word
their marketing efforts worked out word of mouth started to spread because they
of mouth started to spread because they
of mouth started to spread because they focus on great prices and great service
focus on great prices and great service
focus on great prices and great service people started to come back they started
people started to come back they started
people started to come back they started to tell the
to tell the
to tell the and they started to buy more blanking
and they started to buy more blanking
and they started to buy more blanking markets wanted people to feel safe and
markets wanted people to feel safe and
markets wanted people to feel safe and comfortable into being their own mr. and
comfortable into being their own mr. and
comfortable into being their own mr. and mrs. fix it so that you didn’t always
mrs. fix it so that you didn’t always
mrs. fix it so that you didn’t always have to call a plumber or a contractor
have to call a plumber or a contractor
have to call a plumber or a contractor to help you out
to help you out
to help you out they hired great and friendly staff that
they hired great and friendly staff that
they hired great and friendly staff that would help you figure out what you
would help you figure out what you
would help you figure out what you needed to solve the job they also held
needed to solve the job they also held
needed to solve the job they also held workshops and clinics to teach you how
workshops and clinics to teach you how
workshops and clinics to teach you how you could do things yourself and that
you could do things yourself and that
you could do things yourself and that focus on amazing service helped the
focus on amazing service helped the
focus on amazing service helped the company grow find something that you’re
company grow find something that you’re
company grow find something that you’re great at find something that you really
great at find something that you really
great at find something that you really believe in give people a reason to talk
believe in give people a reason to talk
believe in give people a reason to talk about you and come back and you might be
about you and come back and you might be
about you and come back and you might be on your way to building the next billion
on your way to building the next billion
on your way to building the next billion dollar business as well believe those of
dollar business as well believe those of
dollar business as well believe those of you watching like your video subscribe
you watching like your video subscribe
you watching like your video subscribe to the channels team or just like it
to the channels team or just like it
to the channels team or just like it thank you so much for watching and I’ll
thank you so much for watching and I’ll
thank you so much for watching and I’ll see you soon it’s cold it’s cold we got
see you soon it’s cold it’s cold we got
see you soon it’s cold it’s cold we got to go maybe we should do it again no oh
to go maybe we should do it again no oh
to go maybe we should do it again no oh wow look at their colors now should we
wow look at their colors now should we
wow look at their colors now should we do it again look at that okay that’s it
do it again look at that okay that’s it
do it again look at that okay that’s it we’re done believe sign up for the
we’re done believe sign up for the
we’re done believe sign up for the newsletter for more belief
”
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