hello believe nation welcome to another edition of the Evan Carmichael show this
edition of the Evan Carmichael show this
edition of the Evan Carmichael show this show is all about helping you build your
show is all about helping you build your
show is all about helping you build your business up taking that dream that you
business up taking that dream that you
business up taking that dream that you have and make it into a success I’m
have and make it into a success I’m
have and make it into a success I’m excited today today I’m doing another
excited today today I’m doing another
excited today today I’m doing another mailbag episode I’m going to be talking
mailbag episode I’m going to be talking
mailbag episode I’m going to be talking about setting routines for your business
about setting routines for your business
about setting routines for your business how much to pay for rent what I would do
how much to pay for rent what I would do
how much to pay for rent what I would do if I at the start over from scratch and
if I at the start over from scratch and
if I at the start over from scratch and should you start a business on a loan or
should you start a business on a loan or
should you start a business on a loan or not I just want to get to your calls
not I just want to get to your calls
not I just want to get to your calls talking to use is my favorite part of
talking to use is my favorite part of
talking to use is my favorite part of the show all right so I got a question
the show all right so I got a question
the show all right so I got a question from one of my loyal news newsletter
from one of my loyal news newsletter
from one of my loyal news newsletter subscribers Colin who wrote in to say do
subscribers Colin who wrote in to say do
subscribers Colin who wrote in to say do you have any routine advice for the
you have any routine advice for the
you have any routine advice for the nocturnal now I’m a big believer in
nocturnal now I’m a big believer in
nocturnal now I’m a big believer in setting up routines I’m a huge fan
setting up routines I’m a huge fan
setting up routines I’m a huge fan because as entrepreneurs you can find
because as entrepreneurs you can find
because as entrepreneurs you can find that one day you’re on top of the world
that one day you’re on top of the world
that one day you’re on top of the world you’re killing your goals you’re out
you’re killing your goals you’re out
you’re killing your goals you’re out there hitting it hard and then the next
there hitting it hard and then the next
there hitting it hard and then the next day you’re up and you’re you’re you’re
day you’re up and you’re you’re you’re
day you’re up and you’re you’re you’re sluggish and slow and you don’t know
sluggish and slow and you don’t know
sluggish and slow and you don’t know where all that energy went and then you
where all that energy went and then you
where all that energy went and then you know maybe you watch a seminar or maybe
know maybe you watch a seminar or maybe
know maybe you watch a seminar or maybe you call in to a radio show or maybe you
you call in to a radio show or maybe you
you call in to a radio show or maybe you have this great meeting and that gets
have this great meeting and that gets
have this great meeting and that gets you energized again and believing in
you energized again and believing in
you energized again and believing in yourself and then you’re on fire but
yourself and then you’re on fire but
yourself and then you’re on fire but that may not happen until two in the
that may not happen until two in the
that may not happen until two in the afternoon or nine at night and then you
afternoon or nine at night and then you
afternoon or nine at night and then you don’t have a lot of time left in the day
don’t have a lot of time left in the day
don’t have a lot of time left in the day so I’m a huge fan of starting off the
so I’m a huge fan of starting off the
so I’m a huge fan of starting off the day with the routine that sets you up
day with the routine that sets you up
day with the routine that sets you up for success that gets you motivated and
for success that gets you motivated and
for success that gets you motivated and energized and wanting to go out there
energized and wanting to go out there
energized and wanting to go out there and kill it today for your business so
and kill it today for your business so
and kill it today for your business so call a rodent say do you have advice for
call a rodent say do you have advice for
call a rodent say do you have advice for the nocturnal because my advice was for
the nocturnal because my advice was for
the nocturnal because my advice was for morning routines so Colin this is a
morning routines so Colin this is a
morning routines so Colin this is a fantastic question and I’m just a big
fantastic question and I’m just a big
fantastic question and I’m just a big believer in whenever you wake up whether
believer in whenever you wake up whether
believer in whenever you wake up whether it’s whether you’re starting your day at
it’s whether you’re starting your day at
it’s whether you’re starting your day at noon because because you’re staying up
noon because because you’re staying up
noon because because you’re staying up till four in the morning or you’re
till four in the morning or you’re
till four in the morning or you’re starting your day at six in the morning
starting your day at six in the morning
starting your day at six in the morning setting that routine from the starts
setting that routine from the starts
setting that routine from the starts there are a few key elements that I’m a
there are a few key elements that I’m a
there are a few key elements that I’m a huge fan of one is gratitude but can I
huge fan of one is gratitude but can I
huge fan of one is gratitude but can I start the day with gratitude and if
start the day with gratitude and if
start the day with gratitude and if you’re waking up at noon start your day
you’re waking up at noon start your day
you’re waking up at noon start your day with gratitude and you know that that
with gratitude and you know that that
with gratitude and you know that that could be something as simple as you know
could be something as simple as you know
could be something as simple as you know writing down I have a little pad next to
writing down I have a little pad next to
writing down I have a little pad next to my desk and I write down when I wake up
my desk and I write down when I wake up
my desk and I write down when I wake up three things that I’m grateful for and I
three things that I’m grateful for and I
three things that I’m grateful for and I also send a quick text to my wife with a
also send a quick text to my wife with a
also send a quick text to my wife with a little cartoon happy face or something
little cartoon happy face or something
little cartoon happy face or something just just to say that that I’m thinking
just just to say that that I’m thinking
just just to say that that I’m thinking of her cuz she’s out the door before me
of her cuz she’s out the door before me
of her cuz she’s out the door before me and started the gratitude and love may
and started the gratitude and love may
and started the gratitude and love may sound cheesy may sound hokey may sound
sound cheesy may sound hokey may sound
sound cheesy may sound hokey may sound like a not not a practical business
like a not not a practical business
like a not not a practical business strategy but it really helps it helps
strategy but it really helps it helps
strategy but it really helps it helps the day you know if you’re starting the
the day you know if you’re starting the
the day you know if you’re starting the day with gratitude and love it just puts
day with gratitude and love it just puts
day with gratitude and love it just puts you in the right framework to be able to
you in the right framework to be able to
you in the right framework to be able to go out and achieve massive success with
go out and achieve massive success with
go out and achieve massive success with your business the next thing is music I
your business the next thing is music I
your business the next thing is music I gotta have music put music on that gets
gotta have music put music on that gets
gotta have music put music on that gets you moving that gets you bumping that
you moving that gets you bumping that
you moving that gets you bumping that gets your head bouncing around it’s so
gets your head bouncing around it’s so
gets your head bouncing around it’s so important because music can instantly
important because music can instantly
important because music can instantly change your state you may be in a state
change your state you may be in a state
change your state you may be in a state of being depressed and down on yourself
of being depressed and down on yourself
of being depressed and down on yourself and lock it in confidence and you put a
and lock it in confidence and you put a
and lock it in confidence and you put a song on and it gets you all energized
song on and it gets you all energized
song on and it gets you all energized and ready to go so again this applies
and ready to go so again this applies
and ready to go so again this applies whether you are a morning person and
whether you are a morning person and
whether you are a morning person and you’re waking up at 6am when you’re
you’re waking up at 6am when you’re
you’re waking up at 6am when you’re starting to go and kill it or if you’re
starting to go and kill it or if you’re
starting to go and kill it or if you’re a nocturnal person and you’re waking up
a nocturnal person and you’re waking up
a nocturnal person and you’re waking up at noon start with the same strategies
at noon start with the same strategies
at noon start with the same strategies the third biggest one is remember you’re
the third biggest one is remember you’re
the third biggest one is remember you’re wise why are you doing this why is it so
wise why are you doing this why is it so
wise why are you doing this why is it so important to you there’s a big wine a
important to you there’s a big wine a
important to you there’s a big wine a little wide the big why is that big
little wide the big why is that big
little wide the big why is that big overarching huge goal that you have this
overarching huge goal that you have this
overarching huge goal that you have this big mission you want to go and
big mission you want to go and
big mission you want to go and accomplish and the little wise are the
accomplish and the little wise are the
accomplish and the little wise are the kind of day-to-day things that that that
kind of day-to-day things that that that
kind of day-to-day things that that that customers are giving you feedback saying
customers are giving you feedback saying
customers are giving you feedback saying you helped change my life saying thank
you helped change my life saying thank
you helped change my life saying thank you so much when you get that positive
you so much when you get that positive
you so much when you get that positive recognition and reinforcement it helps
recognition and reinforcement it helps
recognition and reinforcement it helps make you want to keep going to helps you
make you want to keep going to helps you
make you want to keep going to helps you continue to believe in yourself and so
continue to believe in yourself and so
continue to believe in yourself and so having that routine even if you’re a
having that routine even if you’re a
having that routine even if you’re a nocturnal person know if you’re waking
nocturnal person know if you’re waking
nocturnal person know if you’re waking up at noon and you work until four in
up at noon and you work until four in
up at noon and you work until four in the morning don’t get your day started
the morning don’t get your day started
the morning don’t get your day started at eight at night because you get
at eight at night because you get
at eight at night because you get energized right start at noon start with
energized right start at noon start with
energized right start at noon start with gratitude start with music start by
gratitude start with music start by
gratitude start with music start by remembering you’re wise start by setting
remembering you’re wise start by setting
remembering you’re wise start by setting up a routine for yourself that gets you
up a routine for yourself that gets you
up a routine for yourself that gets you energized and motivated wanting to start
energized and motivated wanting to start
energized and motivated wanting to start the day and go out and kill it I want to
the day and go out and kill it I want to
the day and go out and kill it I want to get to the calls i have Denise
get to the calls i have Denise
get to the calls i have Denise underlined Denise where you found my nut
underlined Denise where you found my nut
underlined Denise where you found my nut can I help I’m in lake oswego oregon and
can I help I’m in lake oswego oregon and
can I help I’m in lake oswego oregon and i’ve been talking to you for a couple of
i’ve been talking to you for a couple of
i’ve been talking to you for a couple of months about juggling my for profit my
months about juggling my for profit my
months about juggling my for profit my nonprofit entity and the nonprofit
nonprofit entity and the nonprofit
nonprofit entity and the nonprofit snagged a big deal a television deal to
snagged a big deal a television deal to
snagged a big deal a television deal to do a show about our nonprofit and i
do a show about our nonprofit and i
do a show about our nonprofit and i don’t have a clue how to set up the deal
don’t have a clue how to set up the deal
don’t have a clue how to set up the deal so that we serve the nonprofit but me
so that we serve the nonprofit but me
so that we serve the nonprofit but me and my partner been bleeding money on
and my partner been bleeding money on
and my partner been bleeding money on this for 20 years we want a fair deal in
this for 20 years we want a fair deal in
this for 20 years we want a fair deal in a percentage instead of just a salary
a percentage instead of just a salary
a percentage instead of just a salary but
but
but any suggestions on how we set this up
any suggestions on how we set this up
any suggestions on how we set this up what’s a fair percentage for the
what’s a fair percentage for the
what’s a fair percentage for the nonprofit what should we take there’s
nonprofit what should we take there’s
nonprofit what should we take there’s going to be a lot of money because
going to be a lot of money because
going to be a lot of money because they’re doing to take it to network
they’re doing to take it to network
they’re doing to take it to network television but i want to set up the deal
television but i want to set up the deal
television but i want to set up the deal right now so they’re they’re doing a
right now so they’re they’re doing a
right now so they’re they’re doing a deal about the nonprofit yep there’s
deal about the nonprofit yep there’s
deal about the nonprofit yep there’s going to be a television show
going to be a television show
going to be a television show exclusively about the the nonprofit so
exclusively about the the nonprofit so
exclusively about the the nonprofit so how do we pay our cell back for all the
how do we pay our cell back for all the
how do we pay our cell back for all the money that we pour it into the
money that we pour it into the
money that we pour it into the for-profit manam cos it’s time to get
for-profit manam cos it’s time to get
for-profit manam cos it’s time to get something to happen how do your profit
something to happen how do your profit
something to happen how do your profit and nonprofit work together on not
and nonprofit work together on not
and nonprofit work together on not really I’ve just been juggling two
really I’ve just been juggling two
really I’ve just been juggling two causes so I set one up as a for-profit
causes so I set one up as a for-profit
causes so I set one up as a for-profit and I set one up as a non-profit and I’m
and I set one up as a non-profit and I’m
and I set one up as a non-profit and I’m committed to both and invested in both
committed to both and invested in both
committed to both and invested in both now the nonprofit snagged a big deal but
now the nonprofit snagged a big deal but
now the nonprofit snagged a big deal but I have partners and bills to pay in the
I have partners and bills to pay in the
I have partners and bills to pay in the for-profit front this is what I keep
for-profit front this is what I keep
for-profit front this is what I keep calling you about how do i how do I
calling you about how do i how do I
calling you about how do i how do I cross that bridge and share the money
cross that bridge and share the money
cross that bridge and share the money with everybody even though part of its
with everybody even though part of its
with everybody even though part of its for-profit entities do you take a salary
for-profit entities do you take a salary
for-profit entities do you take a salary from the nonprofit there’s been no money
from the nonprofit there’s been no money
from the nonprofit there’s been no money to take it away from anywhere I’ve been
to take it away from anywhere I’ve been
to take it away from anywhere I’ve been bleeding money for both of these for
bleeding money for both of these for
bleeding money for both of these for years now the nonprofit has a big deal
years now the nonprofit has a big deal
years now the nonprofit has a big deal on the table yeah so why not take a
on the table yeah so why not take a
on the table yeah so why not take a salary from it why not take some money
salary from it why not take some money
salary from it why not take some money from it I want to I but I want more than
from it I want to I but I want more than
from it I want to I but I want more than a salary i have a sweat equity partners
a salary i have a sweat equity partners
a salary i have a sweat equity partners to pay back so i can’t I don’t feel good
to pay back so i can’t I don’t feel good
to pay back so i can’t I don’t feel good about just paying myself I want to pull
about just paying myself I want to pull
about just paying myself I want to pull some money to pay off prior you know
some money to pay off prior you know
some money to pay off prior you know equity desk in the profit of the
equity desk in the profit of the
equity desk in the profit of the nonprofit well right now the only thing
nonprofit well right now the only thing
nonprofit well right now the only thing attracting money is the nonprofit so
attracting money is the nonprofit so
attracting money is the nonprofit so where I’m trying to keep both of them
where I’m trying to keep both of them
where I’m trying to keep both of them going forward but you can’t really pull
going forward but you can’t really pull
going forward but you can’t really pull money out of a non-profit to pay off
money out of a non-profit to pay off
money out of a non-profit to pay off your for-profit debt yeah no you can’t
your for-profit debt yeah no you can’t
your for-profit debt yeah no you can’t that’s that’s not that’s not really
that’s that’s not that’s not really
that’s that’s not that’s not really legit especially if they’re not related
legit especially if they’re not related
legit especially if they’re not related right i mean there’s nothing wrong with
right i mean there’s nothing wrong with
right i mean there’s nothing wrong with you getting paid to run the nonprofit
you getting paid to run the nonprofit
you getting paid to run the nonprofit you you deserve that you’re putting a
you you deserve that you’re putting a
you you deserve that you’re putting a lot of love into it it’s been years of
lot of love into it it’s been years of
lot of love into it it’s been years of sacrifice and and you went out and got
sacrifice and and you went out and got
sacrifice and and you went out and got this great deal and that’s amazing and
this great deal and that’s amazing and
this great deal and that’s amazing and so there’s nothing wrong with you being
so there’s nothing wrong with you being
so there’s nothing wrong with you being paid if you look at any nonprofit you
paid if you look at any nonprofit you
paid if you look at any nonprofit you look at the ceo’s you look at the fan
look at the ceo’s you look at the fan
look at the ceo’s you look at the fan there’s they’re getting paid to run
there’s they’re getting paid to run
there’s they’re getting paid to run those organizations it’s not like you’re
those organizations it’s not like you’re
those organizations it’s not like you’re taking millions and millions of dollars
taking millions and millions of dollars
taking millions and millions of dollars out but you need to get paid to be able
out but you need to get paid to be able
out but you need to get paid to be able to continue living but pulling money out
to continue living but pulling money out
to continue living but pulling money out to support partners in a for-profit
to support partners in a for-profit
to support partners in a for-profit business that has nothing to do with
business that has nothing to do with
business that has nothing to do with your nonprofit is is really sketchy you
your nonprofit is is really sketchy you
your nonprofit is is really sketchy you know if you’re going to have people
know if you’re going to have people
know if you’re going to have people eventually donate into your non non
eventually donate into your non non
eventually donate into your non non profit that’s going to cause a lot of
profit that’s going to cause a lot of
profit that’s going to cause a lot of concern so I just have to be okay with I
concern so I just have to be okay with I
concern so I just have to be okay with I get a salary right now because it’s
get a salary right now because it’s
get a salary right now because it’s taking off and the for-profit part
taking off and the for-profit part
taking off and the for-profit part partners have to ride with me until we
partners have to ride with me until we
partners have to ride with me until we have a profit I would try to think of is
have a profit I would try to think of is
have a profit I would try to think of is there a way that you can use the
there a way that you can use the
there a way that you can use the exposure from from the TV show to then
exposure from from the TV show to then
exposure from from the TV show to then potentially also help your for-profit
potentially also help your for-profit
potentially also help your for-profit company out you know if you if you
company out you know if you if you
company out you know if you if you become I don’t know if you want do what
become I don’t know if you want do what
become I don’t know if you want do what shark tank hey mate what all of those
shark tank hey mate what all of those
shark tank hey mate what all of those five main investors they get paid to be
five main investors they get paid to be
five main investors they get paid to be on that show but they make a lot of
on that show but they make a lot of
on that show but they make a lot of deals and money afterwards they get book
deals and money afterwards they get book
deals and money afterwards they get book deals their companies get a lot of
deals their companies get a lot of
deals their companies get a lot of exposure and so if your your your TV
exposure and so if your your your TV
exposure and so if your your your TV show may not be shark tank level yet you
show may not be shark tank level yet you
show may not be shark tank level yet you know you could work towards that but if
know you could work towards that but if
know you could work towards that but if you’re getting a lot of exposure and
you’re getting a lot of exposure and
you’re getting a lot of exposure and you’re on camera and their showcase and
you’re on camera and their showcase and
you’re on camera and their showcase and everything that you guys are doing that
everything that you guys are doing that
everything that you guys are doing that raises your profile which can help your
raises your profile which can help your
raises your profile which can help your for-profit business right right and and
for-profit business right right and and
for-profit business right right and and they’re interested in doing the show on
they’re interested in doing the show on
they’re interested in doing the show on the for-profit business so I believe you
the for-profit business so I believe you
the for-profit business so I believe you know a year from now they’ll both be
know a year from now they’ll both be
know a year from now they’ll both be flushed but it’s this interim where I’ve
flushed but it’s this interim where I’ve
flushed but it’s this interim where I’ve got money and my other partners don’t
got money and my other partners don’t
got money and my other partners don’t and I can’t really support all of them
and I can’t really support all of them
and I can’t really support all of them out of what I get so I’m just I’m
out of what I get so I’m just I’m
out of what I get so I’m just I’m feeling like it’s not fair for me to
feeling like it’s not fair for me to
feeling like it’s not fair for me to have this yet this beautiful income yet
have this yet this beautiful income yet
have this yet this beautiful income yet and I’ve got to get back yeah yeah it’s
and I’ve got to get back yeah yeah it’s
and I’ve got to get back yeah yeah it’s another limiting belief you know it’s uh
another limiting belief you know it’s uh
another limiting belief you know it’s uh you deserve it you did a lot of work to
you deserve it you did a lot of work to
you deserve it you did a lot of work to get this nonprofit up up and running and
get this nonprofit up up and running and
get this nonprofit up up and running and it has nothing to do with those partners
it has nothing to do with those partners
it has nothing to do with those partners in the other business you know they were
in the other business you know they were
in the other business you know they were helping you with the nonprofit than they
helping you with the nonprofit than they
helping you with the nonprofit than they deserve a salary as well for helping get
deserve a salary as well for helping get
deserve a salary as well for helping get this the show off the ground but you
this the show off the ground but you
this the show off the ground but you know they they shouldn’t be necessarily
know they they shouldn’t be necessarily
know they they shouldn’t be necessarily jealous of the what you’re doing and
jealous of the what you’re doing and
jealous of the what you’re doing and there could be an opportunity there for
there could be an opportunity there for
there could be an opportunity there for you to take the successful TV show you
you to take the successful TV show you
you to take the successful TV show you know with the nonprofit and turn that
know with the nonprofit and turn that
know with the nonprofit and turn that into an
into an
into an TV show with the for profit and that’s
TV show with the for profit and that’s
TV show with the for profit and that’s the way that the your partners can get
the way that the your partners can get
the way that the your partners can get get paid back as well I love that you
get paid back as well I love that you
get paid back as well I love that you have a sense of you want to do the right
have a sense of you want to do the right
have a sense of you want to do the right thing you want your partners to get paid
thing you want your partners to get paid
thing you want your partners to get paid off you’re not just you know in this for
off you’re not just you know in this for
off you’re not just you know in this for yourself and and you feel a sense of
yourself and and you feel a sense of
yourself and and you feel a sense of obligation to others which is a amazing
obligation to others which is a amazing
obligation to others which is a amazing quality in an entrepreneur because a lot
quality in an entrepreneur because a lot
quality in an entrepreneur because a lot of people don’t necessarily have that
of people don’t necessarily have that
of people don’t necessarily have that and they’re just in it for themselves
and they’re just in it for themselves
and they’re just in it for themselves but the the you know the flip side of
but the the you know the flip side of
but the the you know the flip side of going taking that too far is not having
going taking that too far is not having
going taking that too far is not having enough self worth and feeling like you
enough self worth and feeling like you
enough self worth and feeling like you deserve this right like yes a non-profit
deserve this right like yes a non-profit
deserve this right like yes a non-profit can be run like a business and can make
can be run like a business and can make
can be run like a business and can make money and yes as the owner and the
money and yes as the owner and the
money and yes as the owner and the founder you deserve to get paid for
founder you deserve to get paid for
founder you deserve to get paid for bringing success to the nonprofit right
bringing success to the nonprofit right
bringing success to the nonprofit right so you deserve that we’ve done a lot of
so you deserve that we’ve done a lot of
so you deserve that we’ve done a lot of work you’re helping a lot of people and
work you’re helping a lot of people and
work you’re helping a lot of people and you should feel proud thank you thank
you should feel proud thank you thank
you should feel proud thank you thank you your life always changes things all
you your life always changes things all
you your life always changes things all right Denise good luck and keep me
right Denise good luck and keep me
right Denise good luck and keep me posted i’m here every two weeks i think
posted i’m here every two weeks i think
posted i’m here every two weeks i think okay all right take care yeah and for
okay all right take care yeah and for
okay all right take care yeah and for everybody listening it’s awesome to have
everybody listening it’s awesome to have
everybody listening it’s awesome to have a conscience I believe you need to have
a conscience I believe you need to have
a conscience I believe you need to have a conscience it’s a conscious to your
a conscience it’s a conscious to your
a conscience it’s a conscious to your partner’s of conscience to your
partner’s of conscience to your
partner’s of conscience to your customers a conscious to to anybody
customers a conscious to to anybody
customers a conscious to to anybody who’s involved in your organization but
who’s involved in your organization but
who’s involved in your organization but you also have to think of yourself you
you also have to think of yourself you
you also have to think of yourself you also have to have self-worth you know
also have to have self-worth you know
also have to have self-worth you know you deserve to get paid for what you’re
you deserve to get paid for what you’re
you deserve to get paid for what you’re doing and if one business isn’t working
doing and if one business isn’t working
doing and if one business isn’t working out you know you’re going to try your
out you know you’re going to try your
out you know you’re going to try your best to make that work but you shouldn’t
best to make that work but you shouldn’t
best to make that work but you shouldn’t be sacrificing something from another
be sacrificing something from another
be sacrificing something from another business to go help your business that’s
business to go help your business that’s
business to go help your business that’s struggling so have some self-confidence
struggling so have some self-confidence
struggling so have some self-confidence know that what you’re doing is is
know that what you’re doing is is
know that what you’re doing is is valuable and you deserve to get paid for
valuable and you deserve to get paid for
valuable and you deserve to get paid for what you’re doing next up in the mailbag
what you’re doing next up in the mailbag
what you’re doing next up in the mailbag is a question from one of my youtube
is a question from one of my youtube
is a question from one of my youtube viewers Sally who wrote in to say I
viewers Sally who wrote in to say I
viewers Sally who wrote in to say I don’t have money would it be a bad idea
don’t have money would it be a bad idea
don’t have money would it be a bad idea to get a loan to start my own business
to get a loan to start my own business
to get a loan to start my own business this is a huge question one that so many
this is a huge question one that so many
this is a huge question one that so many entrepreneurs face as they’re trying to
entrepreneurs face as they’re trying to
entrepreneurs face as they’re trying to launch your business right you don’t
launch your business right you don’t
launch your business right you don’t have enough capital to start what do you
have enough capital to start what do you
have enough capital to start what do you do my answer yes it is a bad idea that
do my answer yes it is a bad idea that
do my answer yes it is a bad idea that started a business on alone I’m a huge
started a business on alone I’m a huge
started a business on alone I’m a huge believer in that you should not be
believer in that you should not be
believer in that you should not be spending money until you’re making money
spending money until you’re making money
spending money until you’re making money because everybody can spend money it’s
because everybody can spend money it’s
because everybody can spend money it’s easy to spend money right if I give you
easy to spend money right if I give you
easy to spend money right if I give you a 100
a 100
a 100 nalu’s you could find a hundred thousand
nalu’s you could find a hundred thousand
nalu’s you could find a hundred thousand different ways to do it anybody can
different ways to do it anybody can
different ways to do it anybody can spend money the hard part is to earn
spend money the hard part is to earn
spend money the hard part is to earn money and if you go out and just start a
money and if you go out and just start a
money and if you go out and just start a business with no background and no
business with no background and no
business with no background and no financing you’re probably going to fail
financing you’re probably going to fail
financing you’re probably going to fail right most businesses will fail right
right most businesses will fail right
right most businesses will fail right eighty percent of business in America
eighty percent of business in America
eighty percent of business in America fail in five years that’s probably going
fail in five years that’s probably going
fail in five years that’s probably going to be you those are the numbers so how
to be you those are the numbers so how
to be you those are the numbers so how do you avoid that you avoid it by not
do you avoid that you avoid it by not
do you avoid that you avoid it by not going out and taking a loan because you
going out and taking a loan because you
going out and taking a loan because you might be in debt for the rest of your
might be in debt for the rest of your
might be in debt for the rest of your life paying this off you’re going to
life paying this off you’re going to
life paying this off you’re going to make mistakes you’re going to go with
make mistakes you’re going to go with
make mistakes you’re going to go with the wrong product or service it won’t be
the wrong product or service it won’t be
the wrong product or service it won’t be perfect you you won’t have the right
perfect you you won’t have the right
perfect you you won’t have the right marketing strategy you all have the
marketing strategy you all have the
marketing strategy you all have the right price and strategy you won’t have
right price and strategy you won’t have
right price and strategy you won’t have the right partnerships and alliances set
the right partnerships and alliances set
the right partnerships and alliances set up there’s gonna be so many mistakes
up there’s gonna be so many mistakes
up there’s gonna be so many mistakes that you’re going to make that that
that you’re going to make that that
that you’re going to make that that could sink your business and leave you
could sink your business and leave you
could sink your business and leave you in a huge hole with debt so that’s
in a huge hole with debt so that’s
in a huge hole with debt so that’s that’s the negative so what do you do
that’s the negative so what do you do
that’s the negative so what do you do how do you get out of that instead I
how do you get out of that instead I
how do you get out of that instead I recommend going out and actually model
recommend going out and actually model
recommend going out and actually model in success so find a company that you
in success so find a company that you
in success so find a company that you love I don’t know what industry you’re
love I don’t know what industry you’re
love I don’t know what industry you’re in but find a company that you look up
in but find a company that you look up
in but find a company that you look up to that has 10 employees or less and
to that has 10 employees or less and
to that has 10 employees or less and entrepreneurs I want to be like that
entrepreneurs I want to be like that
entrepreneurs I want to be like that person and go work for them go get a job
person and go work for them go get a job
person and go work for them go get a job working for them if you’re getting a job
working for them if you’re getting a job
working for them if you’re getting a job it shouldn’t be just to give you a
it shouldn’t be just to give you a
it shouldn’t be just to give you a paycheck it should be to help you learn
paycheck it should be to help you learn
paycheck it should be to help you learn and understand how an industry works
and understand how an industry works
and understand how an industry works instead of paying to go take a class or
instead of paying to go take a class or
instead of paying to go take a class or go to university or take this training
go to university or take this training
go to university or take this training course you’re getting paid to learn
course you’re getting paid to learn
course you’re getting paid to learn about the business you’re getting paid
about the business you’re getting paid
about the business you’re getting paid to make mistakes you’re getting paid to
to make mistakes you’re getting paid to
to make mistakes you’re getting paid to make contacts it’s so important and then
make contacts it’s so important and then
make contacts it’s so important and then when you’re ready to go on launch your
when you’re ready to go on launch your
when you’re ready to go on launch your own business you already have a lot of
own business you already have a lot of
own business you already have a lot of your ducks lined up so find that company
your ducks lined up so find that company
your ducks lined up so find that company offer to work for them and then get as
offer to work for them and then get as
offer to work for them and then get as close to the entrepreneur founder as
close to the entrepreneur founder as
close to the entrepreneur founder as possible okay don’t just do what you’re
possible okay don’t just do what you’re
possible okay don’t just do what you’re hired to do you want to go in and get as
hired to do you want to go in and get as
hired to do you want to go in and get as close to the founder as possible take
close to the founder as possible take
close to the founder as possible take out as many projects as you can know as
out as many projects as you can know as
out as many projects as you can know as much about the business as possible give
much about the business as possible give
much about the business as possible give yourself as much exposure and training
yourself as much exposure and training
yourself as much exposure and training because that’s going to set you up for
because that’s going to set you up for
because that’s going to set you up for success when you go and launch your own
success when you go and launch your own
success when you go and launch your own company there aren’t too many
company there aren’t too many
company there aren’t too many entrepreneurs in the world who will say
entrepreneurs in the world who will say
entrepreneurs in the world who will say yeah I don’t need any extra help you
yeah I don’t need any extra help you
yeah I don’t need any extra help you know we’re good we’re fine you know
know we’re good we’re fine you know
know we’re good we’re fine you know I’m I have all this work but we don’t
I’m I have all this work but we don’t
I’m I have all this work but we don’t need people to help us out right if
need people to help us out right if
need people to help us out right if you’re if you’re a dedicated employee
you’re if you’re a dedicated employee
you’re if you’re a dedicated employee and you’re taking on extra work and it’s
and you’re taking on extra work and it’s
and you’re taking on extra work and it’s not about getting paid to do it right
not about getting paid to do it right
not about getting paid to do it right you can get us out as you do it and
you can get us out as you do it and
you can get us out as you do it and that’s fine but take on extra work
that’s fine but take on extra work
that’s fine but take on extra work weekends evenings volunteer right the
weekends evenings volunteer right the
weekends evenings volunteer right the whole point of this is your learning
whole point of this is your learning
whole point of this is your learning about the business and the entrepreneur
about the business and the entrepreneur
about the business and the entrepreneur founder will want to help right if they
founder will want to help right if they
founder will want to help right if they see dedicated employees who are trying
see dedicated employees who are trying
see dedicated employees who are trying to learn about the business and provide
to learn about the business and provide
to learn about the business and provide value back then then they’re going to
value back then then they’re going to
value back then then they’re going to give you more responsibility the second
give you more responsibility the second
give you more responsibility the second thing that that does is it also teaches
thing that that does is it also teaches
thing that that does is it also teaches you if you like the business a lot a lot
you if you like the business a lot a lot
you if you like the business a lot a lot of people will start a company and
of people will start a company and
of people will start a company and they’re you know you look at it from the
they’re you know you look at it from the
they’re you know you look at it from the outside say wow that’s such a cool idea
outside say wow that’s such a cool idea
outside say wow that’s such a cool idea I could make a lot of money there I
I could make a lot of money there I
I could make a lot of money there I could have a big impact there and then
could have a big impact there and then
could have a big impact there and then they get into it and they realized ah do
they get into it and they realized ah do
they get into it and they realized ah do you know what this isn’t for me you know
you know what this isn’t for me you know
you know what this isn’t for me you know it was maybe more of a hobby or just an
it was maybe more of a hobby or just an
it was maybe more of a hobby or just an idea but i’m not i’m not a huge fan of
idea but i’m not i’m not a huge fan of
idea but i’m not i’m not a huge fan of doing this if you’ve taken out a loan
doing this if you’ve taken out a loan
doing this if you’ve taken out a loan and started this business you’re at a
and started this business you’re at a
and started this business you’re at a lock right that’s a huge problem that
lock right that’s a huge problem that
lock right that’s a huge problem that you’ve just run into where if you go
you’ve just run into where if you go
you’ve just run into where if you go work with somebody else and you look at
work with somebody else and you look at
work with somebody else and you look at that entrepreneur and you get the side
that entrepreneur and you get the side
that entrepreneur and you get the side do I want to be like that person do I
do I want to be like that person do I
do I want to be like that person do I want that person’s lifestyle am I
want that person’s lifestyle am I
want that person’s lifestyle am I actually enjoying the work I’m doing or
actually enjoying the work I’m doing or
actually enjoying the work I’m doing or was it a case of just the grass looking
was it a case of just the grass looking
was it a case of just the grass looking greener on the other side so go get that
greener on the other side so go get that
greener on the other side so go get that job to learn from somebody at the same
job to learn from somebody at the same
job to learn from somebody at the same time you start part-time find a low-cost
time you start part-time find a low-cost
time you start part-time find a low-cost easy way to get started where you’re not
easy way to get started where you’re not
easy way to get started where you’re not investing a lot of a lot of money just
investing a lot of a lot of money just
investing a lot of a lot of money just to get your feet wet just understand how
to get your feet wet just understand how
to get your feet wet just understand how your customers work even if it’s free or
your customers work even if it’s free or
your customers work even if it’s free or even it’s not at cost again I don’t know
even it’s not at cost again I don’t know
even it’s not at cost again I don’t know what your business is but you want to
what your business is but you want to
what your business is but you want to just build up momentum build up
just build up momentum build up
just build up momentum build up experience build up a database of
experience build up a database of
experience build up a database of customers build yourself up so that when
customers build yourself up so that when
customers build yourself up so that when you are ready to go and launch full time
you are ready to go and launch full time
you are ready to go and launch full time one you’ve got the experience and
one you’ve got the experience and
one you’ve got the experience and working at the job and to you have the
working at the job and to you have the
working at the job and to you have the experience i’m working with some
experience i’m working with some
experience i’m working with some customers understanding what they like
customers understanding what they like
customers understanding what they like what they want what they’re buying and
what they want what they’re buying and
what they want what they’re buying and having people to be able to settle 24
having people to be able to settle 24
having people to be able to settle 24 when you launch its way less risky and
when you launch its way less risky and
when you launch its way less risky and way smarter than just jumping online
way smarter than just jumping online
way smarter than just jumping online cashing in your retirement savings or
cashing in your retirement savings or
cashing in your retirement savings or taking out a loan to launch that
taking out a loan to launch that
taking out a loan to launch that business okay it’s so important because
business okay it’s so important because
business okay it’s so important because again so many companies fail and I don’t
again so many companies fail and I don’t
again so many companies fail and I don’t want that to be you I want to share an
want that to be you I want to share an
want that to be you I want to share an example that I think
example that I think
example that I think help you there’s a vegan bakery here in
help you there’s a vegan bakery here in
help you there’s a vegan bakery here in Toronto called bunners and it’s a new
Toronto called bunners and it’s a new
Toronto called bunners and it’s a new bakery and it was started by an
bakery and it was started by an
bakery and it was started by an entrepreneur named ashley and i first
entrepreneur named ashley and i first
entrepreneur named ashley and i first met Ashley in the basement of a church
met Ashley in the basement of a church
met Ashley in the basement of a church the church was having a bake sale and
the church was having a bake sale and
the church was having a bake sale and she was there selling her gluten-free
she was there selling her gluten-free
she was there selling her gluten-free butter tarts and I was taking
butter tarts and I was taking
butter tarts and I was taking gluten-free butter tarts I gotta try
gluten-free butter tarts I gotta try
gluten-free butter tarts I gotta try these he sound amazing and so I went to
these he sound amazing and so I went to
these he sound amazing and so I went to go see her and a lot of people when
go see her and a lot of people when
go see her and a lot of people when they’re first starting a bakery they
they’re first starting a bakery they
they’re first starting a bakery they want to they want to have a Bake Shop
want to they want to have a Bake Shop
want to they want to have a Bake Shop Rite they want to invest in the kitchen
Rite they want to invest in the kitchen
Rite they want to invest in the kitchen they want to invest in a retail
they want to invest in a retail
they want to invest in a retail storefront that costs a lot of money and
storefront that costs a lot of money and
storefront that costs a lot of money and she could have gone out and taking out a
she could have gone out and taking out a
she could have gone out and taking out a loan and tried to launch it up but she
loan and tried to launch it up but she
loan and tried to launch it up but she probably would have made a ton of
probably would have made a ton of
probably would have made a ton of mistakes and would have failed so she
mistakes and would have failed so she
mistakes and would have failed so she started the smart way she started on
started the smart way she started on
started the smart way she started on evenings on weekends in church basements
evenings on weekends in church basements
evenings on weekends in church basements at big sales and she learned what
at big sales and she learned what
at big sales and she learned what recipes did well what people wanted to
recipes did well what people wanted to
recipes did well what people wanted to buy she learned she learned how to build
buy she learned she learned how to build
buy she learned she learned how to build a list of customers who could then
a list of customers who could then
a list of customers who could then continue to repeat and buy from her she
continue to repeat and buy from her she
continue to repeat and buy from her she learned how to improve the process of
learned how to improve the process of
learned how to improve the process of making her cupcakes and her muffins and
making her cupcakes and her muffins and
making her cupcakes and her muffins and her butter tarts she learned and then as
her butter tarts she learned and then as
her butter tarts she learned and then as she gained customers and as she started
she gained customers and as she started
she gained customers and as she started making money she then opened up her
making money she then opened up her
making money she then opened up her first location and it was a big success
first location and it was a big success
first location and it was a big success she had her first location that did well
she had her first location that did well
she had her first location that did well then she’ll weather per second locations
then she’ll weather per second locations
then she’ll weather per second locations which has got to now then she Lola did a
which has got to now then she Lola did a
which has got to now then she Lola did a cookbook she sells wholesale she’s won
cookbook she sells wholesale she’s won
cookbook she sells wholesale she’s won all sorts of awards for the best new
all sorts of awards for the best new
all sorts of awards for the best new bake shop best dessert shop having the
bake shop best dessert shop having the
bake shop best dessert shop having the best muffin in the City of Toronto and
best muffin in the City of Toronto and
best muffin in the City of Toronto and that’s not even vegan it’s not best
that’s not even vegan it’s not best
that’s not even vegan it’s not best vegan dessert shop it’s best dessert
vegan dessert shop it’s best dessert
vegan dessert shop it’s best dessert shop best new bake shop in the city
shop best new bake shop in the city
shop best new bake shop in the city because she gained a lot of experience
because she gained a lot of experience
because she gained a lot of experience starting part time starting evenings and
starting part time starting evenings and
starting part time starting evenings and weekends starting to learn the model
weekends starting to learn the model
weekends starting to learn the model learn the market learn the customers so
learn the market learn the customers so
learn the market learn the customers so don’t start your business on a loan
don’t start your business on a loan
don’t start your business on a loan please don’t start a business by cashing
please don’t start a business by cashing
please don’t start a business by cashing in your retirement savings it’s so risky
in your retirement savings it’s so risky
in your retirement savings it’s so risky your chances of failure go up
your chances of failure go up
your chances of failure go up dramatically because you’re going to
dramatically because you’re going to
dramatically because you’re going to make so many mistakes instead go learn
make so many mistakes instead go learn
make so many mistakes instead go learn from somebody who’s done it go learn
from somebody who’s done it go learn
from somebody who’s done it go learn from them get the experience get the
from them get the experience get the
from them get the experience get the track record get some connections make
track record get some connections make
track record get some connections make your mistakes while getting paid and
your mistakes while getting paid and
your mistakes while getting paid and then start part-time find an easy low
then start part-time find an easy low
then start part-time find an easy low cost cheap way to get started
cost cheap way to get started
cost cheap way to get started making mistakes early that’s not cost
making mistakes early that’s not cost
making mistakes early that’s not cost you a lot of money and slowly build up
you a lot of money and slowly build up
you a lot of money and slowly build up to the point when when you do launch
to the point when when you do launch
to the point when when you do launch full time you’re going to be a huge
full time you’re going to be a huge
full time you’re going to be a huge success next question up is from tour
success next question up is from tour
success next question up is from tour who wrote in to say if you were starting
who wrote in to say if you were starting
who wrote in to say if you were starting your business all over again from
your business all over again from
your business all over again from scratch with the knowledge you have now
scratch with the knowledge you have now
scratch with the knowledge you have now but no one knew who you were how would
but no one knew who you were how would
but no one knew who you were how would you start getting organic traffic to
you start getting organic traffic to
you start getting organic traffic to your website and start branding yourself
your website and start branding yourself
your website and start branding yourself this is a great question and I think
this is a great question and I think
this is a great question and I think about it a lot I often think about if I
about it a lot I often think about if I
about it a lot I often think about if I was starting up again how would I how
was starting up again how would I how
was starting up again how would I how would I kick my own butt what would I be
would I kick my own butt what would I be
would I kick my own butt what would I be doing differently and my number one
doing differently and my number one
doing differently and my number one strategy would be I would be all in on
strategy would be I would be all in on
strategy would be I would be all in on YouTube and so that’s what I’m doing
YouTube and so that’s what I’m doing
YouTube and so that’s what I’m doing right now if I had to pick one social
right now if I had to pick one social
right now if I had to pick one social media platform to brand myself to get my
media platform to brand myself to get my
media platform to brand myself to get my message out there it would be to YouTube
message out there it would be to YouTube
message out there it would be to YouTube one because it connects to people better
one because it connects to people better
one because it connects to people better random people see your message on video
random people see your message on video
random people see your message on video it’s going to resonate way more than
it’s going to resonate way more than
it’s going to resonate way more than just seeing a tweet or a picture on
just seeing a tweet or a picture on
just seeing a tweet or a picture on facebook and the content last so much
facebook and the content last so much
facebook and the content last so much longer I’m still getting use an
longer I’m still getting use an
longer I’m still getting use an engagement from videos that I put up
engagement from videos that I put up
engagement from videos that I put up years ago I’m not getting that on
years ago I’m not getting that on
years ago I’m not getting that on Twitter right if it’s over a day old
Twitter right if it’s over a day old
Twitter right if it’s over a day old it’s gone people forget about it so I
it’s gone people forget about it so I
it’s gone people forget about it so I would be all in on YouTube YouTube has
would be all in on YouTube YouTube has
would be all in on YouTube YouTube has got me sales it’s got any speaking
got me sales it’s got any speaking
got me sales it’s got any speaking opportunities has got me newsletter
opportunities has got me newsletter
opportunities has got me newsletter subscribers has gotten me a lot of
subscribers has gotten me a lot of
subscribers has gotten me a lot of momentum so that’s the first one second
momentum so that’s the first one second
momentum so that’s the first one second thing I’d be doing if i was starting
thing I’d be doing if i was starting
thing I’d be doing if i was starting over from scratch is looking at alliance
over from scratch is looking at alliance
over from scratch is looking at alliance partners alright the fastest way to grow
partners alright the fastest way to grow
partners alright the fastest way to grow is to find people who are already
is to find people who are already
is to find people who are already connected to your target audience and
connected to your target audience and
connected to your target audience and find a way to partner with them so if i
find a way to partner with them so if i
find a way to partner with them so if i was trying to build buzz about my
was trying to build buzz about my
was trying to build buzz about my website i would look at who else is
website i would look at who else is
website i would look at who else is targeting my audience who else is a has
targeting my audience who else is a has
targeting my audience who else is a has a popular website who else has a popular
a popular website who else has a popular
a popular website who else has a popular blog who else has a popular youtube
blog who else has a popular youtube
blog who else has a popular youtube channel that i could partner up with and
channel that i could partner up with and
channel that i could partner up with and do a guest video for them or do a guest
do a guest video for them or do a guest
do a guest video for them or do a guest blog post for them if you’re looking at
blog post for them if you’re looking at
blog post for them if you’re looking at youtube a service i would recommend
youtube a service i would recommend
youtube a service i would recommend checking out that’s totally free it’s
checking out that’s totally free it’s
checking out that’s totally free it’s called Fame bit f.a.m ebit com where
called Fame bit f.a.m ebit com where
called Fame bit f.a.m ebit com where it’s basically YouTube collaborators you
it’s basically YouTube collaborators you
it’s basically YouTube collaborators you can post your channel and say hey here’s
can post your channel and say hey here’s
can post your channel and say hey here’s my channel I’m looking for
my channel I’m looking for
my channel I’m looking for collaborations in this genre and other
collaborations in this genre and other
collaborations in this genre and other youtubers who have an audience will
youtubers who have an audience will
youtubers who have an audience will submit proposals and you can do guest
submit proposals and you can do guest
submit proposals and you can do guest posts guess videos on each other’s
posts guess videos on each other’s
posts guess videos on each other’s channel and so I’ve gotten a lot of new
channel and so I’ve gotten a lot of new
channel and so I’ve gotten a lot of new subscribers to my channel by doing that
subscribers to my channel by doing that
subscribers to my channel by doing that and given me more exposure so think
and given me more exposure so think
and given me more exposure so think about who already has retired
about who already has retired
about who already has retired audience and how can you partner up with
audience and how can you partner up with
audience and how can you partner up with them to reach their audience and get
them to reach their audience and get
them to reach their audience and get them to introduce you to them and the
them to introduce you to them and the
them to introduce you to them and the third thing is media find media outlets
third thing is media find media outlets
third thing is media find media outlets who are again targeting your target
who are again targeting your target
who are again targeting your target audience and instead of trying to go up
audience and instead of trying to go up
audience and instead of trying to go up to your customers one at a time at a
to your customers one at a time at a
to your customers one at a time at a time at a time you can use the media to
time at a time you can use the media to
time at a time you can use the media to spread your message to thousands or
spread your message to thousands or
spread your message to thousands or hundreds of thousands or millions when I
hundreds of thousands or millions when I
hundreds of thousands or millions when I was first starting up and this is what i
was first starting up and this is what i
was first starting up and this is what i would do all over again I made a list of
would do all over again I made a list of
would do all over again I made a list of all the meeting who covered small
all the meeting who covered small
all the meeting who covered small business entrepreneurship because that
business entrepreneurship because that
business entrepreneurship because that was my audience and every two weeks I’d
was my audience and every two weeks I’d
was my audience and every two weeks I’d read a news story for them and every two
read a news story for them and every two
read a news story for them and every two weeks I get picked up by at least one
weeks I get picked up by at least one
weeks I get picked up by at least one outlet and so I was guests on radio
outlet and so I was guests on radio
outlet and so I was guests on radio shows on TV shows I was in newspapers
shows on TV shows I was in newspapers
shows on TV shows I was in newspapers and magazines I used a paid service
and magazines I used a paid service
and magazines I used a paid service called PR leads.com and they you know
called PR leads.com and they you know
called PR leads.com and they you know send leads from reporters who are
send leads from reporters who are
send leads from reporters who are looking for experts and as a result I
looking for experts and as a result I
looking for experts and as a result I got into New York Times I got into the
got into New York Times I got into the
got into New York Times I got into the wall street journal i got into forbes
wall street journal i got into forbes
wall street journal i got into forbes and so I got picked up a lot and again
and so I got picked up a lot and again
and so I got picked up a lot and again that helps you reach a lot of critical
that helps you reach a lot of critical
that helps you reach a lot of critical mass really quickly so that’s what I
mass really quickly so that’s what I
mass really quickly so that’s what I would do tour if I was starting out all
would do tour if I was starting out all
would do tour if I was starting out all over again brand new from scratch I
over again brand new from scratch I
over again brand new from scratch I would go all in on YouTube fine alliance
would go all in on YouTube fine alliance
would go all in on YouTube fine alliance partners to connect with and then use
partners to connect with and then use
partners to connect with and then use the media to help spread my message and
the media to help spread my message and
the media to help spread my message and get people to my website I went into the
get people to my website I went into the
get people to my website I went into the calls I have Tim on the line Tim where
calls I have Tim on the line Tim where
calls I have Tim on the line Tim where are you from and how can I help good
are you from and how can I help good
are you from and how can I help good morning Evan I’m in Colorado all right
morning Evan I’m in Colorado all right
morning Evan I’m in Colorado all right welcome to the program what’s going on
welcome to the program what’s going on
welcome to the program what’s going on Hey well you know here’s I’m getting
Hey well you know here’s I’m getting
Hey well you know here’s I’m getting ready to launch a new consumer product
ready to launch a new consumer product
ready to launch a new consumer product and while I was doing my research I
and while I was doing my research I
and while I was doing my research I found a guy on linkedin who’s like a
found a guy on linkedin who’s like a
found a guy on linkedin who’s like a real heavy hitter in the business I’m
real heavy hitter in the business I’m
real heavy hitter in the business I’m going for and just out of the blue I
going for and just out of the blue I
going for and just out of the blue I just contacted him and that started a
just contacted him and that started a
just contacted him and that started a month-long dialogue between us and I
month-long dialogue between us and I
month-long dialogue between us and I can’t afford his services but I’m
can’t afford his services but I’m
can’t afford his services but I’m thinking of offering him an equity stake
thinking of offering him an equity stake
thinking of offering him an equity stake in my company as an enticement to to
in my company as an enticement to to
in my company as an enticement to to join me and I just want to know and her
join me and I just want to know and her
join me and I just want to know and her feelings are on and cuz this guy is I
feelings are on and cuz this guy is I
feelings are on and cuz this guy is I mean he’s got officers in london and
mean he’s got officers in london and
mean he’s got officers in london and singapore and he could be really helpful
singapore and he could be really helpful
singapore and he could be really helpful to me yeah so this is a really big
to me yeah so this is a really big
to me yeah so this is a really big question you know getting an equity
question you know getting an equity
question you know getting an equity partner is like getting married it’s is
partner is like getting married it’s is
partner is like getting married it’s is really important if you get the wrong
really important if you get the wrong
really important if you get the wrong person
person
person really screw over your company and it’s
really screw over your company and it’s
really screw over your company and it’s great to look at their skill sets at
great to look at their skill sets at
great to look at their skill sets at what they bring but you also have to
what they bring but you also have to
what they bring but you also have to look on the values perspective right
look on the values perspective right
look on the values perspective right like do you see eye to eye with the type
like do you see eye to eye with the type
like do you see eye to eye with the type of person you are right the things you
of person you are right the things you
of person you are right the things you believe in the values that you share or
believe in the values that you share or
believe in the values that you share or don’t share because it’s all great at
don’t share because it’s all great at
don’t share because it’s all great at the early stage when you where there’s
the early stage when you where there’s
the early stage when you where there’s nothing but potential but when things go
nothing but potential but when things go
nothing but potential but when things go wrong there’s a lot of arguments and
wrong there’s a lot of arguments and
wrong there’s a lot of arguments and fights in how you’re going to deal with
fights in how you’re going to deal with
fights in how you’re going to deal with that with an equity partner one thing I
that with an equity partner one thing I
that with an equity partner one thing I would definitely look at is having a way
would definitely look at is having a way
would definitely look at is having a way to have him earn in so is he interested
to have him earn in so is he interested
to have him earn in so is he interested in equity have you brought this up with
in equity have you brought this up with
in equity have you brought this up with this is just an idea that you’re
this is just an idea that you’re
this is just an idea that you’re thinking about yeah he’s actually he’s
thinking about yeah he’s actually he’s
thinking about yeah he’s actually he’s offered because he really I found a real
offered because he really I found a real
offered because he really I found a real specific niche market and he was like
specific niche market and he was like
specific niche market and he was like congratulations nobody’s found that so
congratulations nobody’s found that so
congratulations nobody’s found that so he’s excited about the product we’ve
he’s excited about the product we’ve
he’s excited about the product we’ve skyped a few times so you know I
skyped a few times so you know I
skyped a few times so you know I actually you know face to face it could
actually you know face to face it could
actually you know face to face it could get a good read on him and you know so
get a good read on him and you know so
get a good read on him and you know so yeah he brings a lot to the table and he
yeah he brings a lot to the table and he
yeah he brings a lot to the table and he is interested in an equity stake because
is interested in an equity stake because
is interested in an equity stake because he likes the product so and like I said
he likes the product so and like I said
he likes the product so and like I said he’s you know he’s very big in the
he’s you know he’s very big in the
he’s you know he’s very big in the industry so I’m excited yeah I’m more
industry so I’m excited yeah I’m more
industry so I’m excited yeah I’m more than willing and e on the face of it he
than willing and e on the face of it he
than willing and e on the face of it he said his contribution is he’ll drop a
said his contribution is he’ll drop a
said his contribution is he’ll drop a business plan then he believes he can
business plan then he believes he can
business plan then he believes he can bring more investors into into the
bring more investors into into the
bring more investors into into the product so and it’s great it sounds like
product so and it’s great it sounds like
product so and it’s great it sounds like you kind of already made up your mind on
you kind of already made up your mind on
you kind of already made up your mind on it and now we’re trying to figure out
it and now we’re trying to figure out
it and now we’re trying to figure out how to reduce your risk know what I
how to reduce your risk know what I
how to reduce your risk know what I would do is is structure something where
would do is is structure something where
would do is is structure something where he earns in so he either buys in and
he earns in so he either buys in and
he earns in so he either buys in and he’s paying you cash or he’s earning in
he’s paying you cash or he’s earning in
he’s paying you cash or he’s earning in and he’s bringing you something so a
and he’s bringing you something so a
and he’s bringing you something so a business plan great but I want to see
business plan great but I want to see
business plan great but I want to see him bring you customers I want to see
him bring you customers I want to see
him bring you customers I want to see him bring you investors and you can have
him bring you investors and you can have
him bring you investors and you can have milestones and I’ve done this in the
milestones and I’ve done this in the
milestones and I’ve done this in the past with with other businesses where
past with with other businesses where
past with with other businesses where you know I had a superstar sales guy
you know I had a superstar sales guy
you know I had a superstar sales guy come in who wanted to be you know head
come in who wanted to be you know head
come in who wanted to be you know head of sales and owner in the business I
of sales and owner in the business I
of sales and owner in the business I said okay great you know when you get
said okay great you know when you get
said okay great you know when you get this much in sales you get your first
this much in sales you get your first
this much in sales you get your first five percent of the company when we read
five percent of the company when we read
five percent of the company when we read you this much you get ten percent this
you this much you get ten percent this
you this much you get ten percent this much 15 in this much 20 and that was our
much 15 in this much 20 and that was our
much 15 in this much 20 and that was our cap so I don’t know what you’re thinking
cap so I don’t know what you’re thinking
cap so I don’t know what you’re thinking about giving up but let him earn in like
about giving up but let him earn in like
about giving up but let him earn in like make him show that
make him show that
make him show that he is giving you value and real tangible
he is giving you value and real tangible
he is giving you value and real tangible value besides just you know drawing up
value besides just you know drawing up
value besides just you know drawing up plans and presentations if you think
plans and presentations if you think
plans and presentations if you think it’s in the form of customers or
it’s in the form of customers or
it’s in the form of customers or investors or something else but
investors or something else but
investors or something else but something that is giving actual
something that is giving actual
something that is giving actual practical value and write that into into
practical value and write that into into
practical value and write that into into the shareholders agreement where you
the shareholders agreement where you
the shareholders agreement where you know he will earn this equity when he
know he will earn this equity when he
know he will earn this equity when he reaches these milestones I like that
reaches these milestones I like that
reaches these milestones I like that that’s a good that’s a good thought
that’s a good that’s a good thought
that’s a good that’s a good thought because his when he came back to me his
because his when he came back to me his
because his when he came back to me his his charge if I had paid for his service
his charge if I had paid for his service
his charge if I had paid for his service was twenty five thousand dollars then if
was twenty five thousand dollars then if
was twenty five thousand dollars then if I had 25,000 I would have spent it right
I had 25,000 I would have spent it right
I had 25,000 I would have spent it right okay yeah and so how much are you
okay yeah and so how much are you
okay yeah and so how much are you willing to give up with your business
willing to give up with your business
willing to give up with your business for twenty five thousand dollars right
for twenty five thousand dollars right
for twenty five thousand dollars right 25,000 it’s a lot of money but it’s also
25,000 it’s a lot of money but it’s also
25,000 it’s a lot of money but it’s also not a lot of money if you’re thinking
not a lot of money if you’re thinking
not a lot of money if you’re thinking about where this company will grow you
about where this company will grow you
about where this company will grow you know if you’re giving up a quarter of
know if you’re giving up a quarter of
know if you’re giving up a quarter of your business for this that means your
your business for this that means your
your business for this that means your company’s only worth a hundred thousand
company’s only worth a hundred thousand
company’s only worth a hundred thousand dollars you know that is that legit
dollars you know that is that legit
dollars you know that is that legit reasonable it’s a it’s a tough decision
reasonable it’s a it’s a tough decision
reasonable it’s a it’s a tough decision but having him earned in is your first
but having him earned in is your first
but having him earned in is your first step the next thing that I want you to
step the next thing that I want you to
step the next thing that I want you to do you have a corporation set up yes
do you have a corporation set up yes
do you have a corporation set up yes okay you have a shareholders agreement
okay you have a shareholders agreement
okay you have a shareholders agreement not yet i did i’m the only registered it
not yet i did i’m the only registered it
not yet i did i’m the only registered it than my millet i don’t have a board i’m
than my millet i don’t have a board i’m
than my millet i don’t have a board i’m just a only guy in my LLC right now got
just a only guy in my LLC right now got
just a only guy in my LLC right now got it okay what you want to make sure you
it okay what you want to make sure you
it okay what you want to make sure you have is a shotgun clause and a piggyback
have is a shotgun clause and a piggyback
have is a shotgun clause and a piggyback clause and you’ll you’ll need to you
clause and you’ll you’ll need to you
clause and you’ll you’ll need to you know you could i guess we searched it
know you could i guess we searched it
know you could i guess we searched it online i would talk to a lawyer just to
online i would talk to a lawyer just to
online i would talk to a lawyer just to make sure everything is ironed out
make sure everything is ironed out
make sure everything is ironed out perfectly but a shotgun clause basically
perfectly but a shotgun clause basically
perfectly but a shotgun clause basically allows one person to buy out another
allows one person to buy out another
allows one person to buy out another person so it it in case you guys get to
person so it it in case you guys get to
person so it it in case you guys get to some kind of disagreement and and
some kind of disagreement and and
some kind of disagreement and and there’s an impact and you can’t get
there’s an impact and you can’t get
there’s an impact and you can’t get through it you can say okay well I’m
through it you can say okay well I’m
through it you can say okay well I’m going to buy you out at this price or
going to buy you out at this price or
going to buy you out at this price or you get the bar me out at the same
you get the bar me out at the same
you get the bar me out at the same valuation so it makes sure that you can
valuation so it makes sure that you can
valuation so it makes sure that you can you can split if you need to right okay
you can split if you need to right okay
you can split if you need to right okay the other is a piggyback clause which if
the other is a piggyback clause which if
the other is a piggyback clause which if you ever want to sell the business for
you ever want to sell the business for
you ever want to sell the business for example he can’t block it he has to come
example he can’t block it he has to come
example he can’t block it he has to come along with it so I don’t know what your
along with it so I don’t know what your
along with it so I don’t know what your end goal is maybe maybe you want to sell
end goal is maybe maybe you want to sell
end goal is maybe maybe you want to sell to nestle or Microsoft or whatever
to nestle or Microsoft or whatever
to nestle or Microsoft or whatever is you know and he may said no I don’t
is you know and he may said no I don’t
is you know and he may said no I don’t want to sell as a minority shareholder
want to sell as a minority shareholder
want to sell as a minority shareholder he can block a potential sale and so the
he can block a potential sale and so the
he can block a potential sale and so the piggyback means you have to come along
piggyback means you have to come along
piggyback means you have to come along with it I love the old of those yeah I
with it I love the old of those yeah I
with it I love the old of those yeah I mean a simple talk with the lawyer will
mean a simple talk with the lawyer will
mean a simple talk with the lawyer will help you identify those issues and make
help you identify those issues and make
help you identify those issues and make sure those are written in but that that
sure those are written in but that that
sure those are written in but that that helps protect your risk right that helps
helps protect your risk right that helps
helps protect your risk right that helps protect you from having this potential
protect you from having this potential
protect you from having this potential deadbeat partner that’s the worst case
deadbeat partner that’s the worst case
deadbeat partner that’s the worst case right you have a deadbeat partner who’s
right you have a deadbeat partner who’s
right you have a deadbeat partner who’s just holding you back and it’s not
just holding you back and it’s not
just holding you back and it’s not contributing anything so that helps you
contributing anything so that helps you
contributing anything so that helps you you know mitigate that risk where you
you know mitigate that risk where you
you know mitigate that risk where you know if the upside goes well then you
know if the upside goes well then you
know if the upside goes well then you have nothing to worry about everything
have nothing to worry about everything
have nothing to worry about everything everybody’s happy perfect thank you
everybody’s happy perfect thank you
everybody’s happy perfect thank you honey all right no problem good luck to
honey all right no problem good luck to
honey all right no problem good luck to him thank you sir five great and for
him thank you sir five great and for
him thank you sir five great and for everybody listening you know
everybody listening you know
everybody listening you know partnerships can be great you can have a
partnerships can be great you can have a
partnerships can be great you can have a lot of success with them but make sure
lot of success with them but make sure
lot of success with them but make sure you’re bringing on the right partner do
you’re bringing on the right partner do
you’re bringing on the right partner do your homework to make sure you get the
your homework to make sure you get the
your homework to make sure you get the right values you both believe in the
right values you both believe in the
right values you both believe in the same thing as well as a vision and
same thing as well as a vision and
same thing as well as a vision and mission of the business and then protect
mission of the business and then protect
mission of the business and then protect yourself have them earning don’t just
yourself have them earning don’t just
yourself have them earning don’t just give away equity for free have them earn
give away equity for free have them earn
give away equity for free have them earn in and have the shotgun clause and
in and have the shotgun clause and
in and have the shotgun clause and piggyback clause in your agreement so
piggyback clause in your agreement so
piggyback clause in your agreement so that if anything goes wrong you’ve
that if anything goes wrong you’ve
that if anything goes wrong you’ve protected your downside you don’t have a
protected your downside you don’t have a
protected your downside you don’t have a lot of risk going into it it’s it’s
lot of risk going into it it’s it’s
lot of risk going into it it’s it’s scary and exciting all the ones so Tim
scary and exciting all the ones so Tim
scary and exciting all the ones so Tim best of luck the next question I got was
best of luck the next question I got was
best of luck the next question I got was from a YouTube viewer called gabs who
from a YouTube viewer called gabs who
from a YouTube viewer called gabs who wrote in to say hi evan i’m planning to
wrote in to say hi evan i’m planning to
wrote in to say hi evan i’m planning to start a small business process
start a small business process
start a small business process outsourcing business and my friend has
outsourcing business and my friend has
outsourcing business and my friend has an established call center office i’m
an established call center office i’m
an established call center office i’m planning to partner up with them i got
planning to partner up with them i got
planning to partner up with them i got all the important things like clients
all the important things like clients
all the important things like clients and everything he has a facility that i
and everything he has a facility that i
and everything he has a facility that i will rent and the back office for my
will rent and the back office for my
will rent and the back office for my campaign I want to know how much
campaign I want to know how much
campaign I want to know how much percentage can I give him regarding my
percentage can I give him regarding my
percentage can I give him regarding my gross sales thanks this is a great
gross sales thanks this is a great
gross sales thanks this is a great question how much should you pay for
question how much should you pay for
question how much should you pay for rent depending on your gross sales now
rent depending on your gross sales now
rent depending on your gross sales now this depends on every industry every
this depends on every industry every
this depends on every industry every industry is a little bit different you
industry is a little bit different you
industry is a little bit different you know if you’re in the retail clothing
know if you’re in the retail clothing
know if you’re in the retail clothing business you’re going to have a high
business you’re going to have a high
business you’re going to have a high rent it’s going to be a big part of your
rent it’s going to be a big part of your
rent it’s going to be a big part of your your gross sales because you need foot
your gross sales because you need foot
your gross sales because you need foot traffic so the rents can be expensive if
traffic so the rents can be expensive if
traffic so the rents can be expensive if you’re a legal services business then
you’re a legal services business then
you’re a legal services business then it’s not going to be as expensive right
it’s not going to be as expensive right
it’s not going to be as expensive right because you don’t need as much foot
because you don’t need as much foot
because you don’t need as much foot traffic so you’re gonna you can afford
traffic so you’re gonna you can afford
traffic so you’re gonna you can afford to get non retail space what I want you
to get non retail space what I want you
to get non retail space what I want you to do is try to stay under 10
to do is try to stay under 10
to do is try to stay under 10 okay you want less than ten percent of
okay you want less than ten percent of
okay you want less than ten percent of your sales to go to rent if you’re
your sales to go to rent if you’re
your sales to go to rent if you’re getting a lot higher than that it’s
getting a lot higher than that it’s
getting a lot higher than that it’s going to be hard to stay in business
going to be hard to stay in business
going to be hard to stay in business ideally you want to be in the five
ideally you want to be in the five
ideally you want to be in the five percent range or less now that may take
percent range or less now that may take
percent range or less now that may take a little bit of time as you build up
a little bit of time as you build up
a little bit of time as you build up your business but what I would say is if
your business but what I would say is if
your business but what I would say is if you’re going to partner with the sky
you’re going to partner with the sky
you’re going to partner with the sky don’t make it a fixed percentage because
don’t make it a fixed percentage because
don’t make it a fixed percentage because as you grow a company the amount of
as you grow a company the amount of
as you grow a company the amount of right that you pay as a percentage of
right that you pay as a percentage of
right that you pay as a percentage of your sales should go down right the
your sales should go down right the
your sales should go down right the amount of rent that your pain should be
amount of rent that your pain should be
amount of rent that your pain should be constant but the amount of sales that
constant but the amount of sales that
constant but the amount of sales that you’re making should be going up right
you’re making should be going up right
you’re making should be going up right so that percentage should be decreasing
so that percentage should be decreasing
so that percentage should be decreasing so I wouldn’t give him a fixed
so I wouldn’t give him a fixed
so I wouldn’t give him a fixed percentage right I would I wouldn’t say
percentage right I would I wouldn’t say
percentage right I would I wouldn’t say ten percent of my sales goes to you
ten percent of my sales goes to you
ten percent of my sales goes to you every month because of rent you’re
every month because of rent you’re
every month because of rent you’re bringing a lot more to the table and
bringing a lot more to the table and
bringing a lot more to the table and that’s going to cost you a lot more
that’s going to cost you a lot more
that’s going to cost you a lot more money as it go down the road I would try
money as it go down the road I would try
money as it go down the road I would try to figure out a set rate for how much
to figure out a set rate for how much
to figure out a set rate for how much that rent would be I would also think is
that rent would be I would also think is
that rent would be I would also think is this really a partnership that you want
this really a partnership that you want
this really a partnership that you want if you’re bringing most of the stuff
if you’re bringing most of the stuff
if you’re bringing most of the stuff you’re bringing the important stuff
you’re bringing the important stuff
you’re bringing the important stuff right you’re bringing the the work
right you’re bringing the the work
right you’re bringing the the work you’re bringing the clients he’s just
you’re bringing the clients he’s just
you’re bringing the clients he’s just given you a space to do it in I wouldn’t
given you a space to do it in I wouldn’t
given you a space to do it in I wouldn’t be giving him a percentage of my
be giving him a percentage of my
be giving him a percentage of my business that’s not enough right you’re
business that’s not enough right you’re
business that’s not enough right you’re that’s something that you can you can
that’s something that you can you can
that’s something that you can you can even start from home if you wanted to
even start from home if you wanted to
even start from home if you wanted to write he’s not given enough to the
write he’s not given enough to the
write he’s not given enough to the business to justify a partnership now if
business to justify a partnership now if
business to justify a partnership now if he’s bringing you clients if he’s given
he’s bringing you clients if he’s given
he’s bringing you clients if he’s given you a lot more than just a location then
you a lot more than just a location then
you a lot more than just a location then you can talk okay hopefully that helps i
you can talk okay hopefully that helps i
you can talk okay hopefully that helps i want to get to the calls i have time for
want to get to the calls i have time for
want to get to the calls i have time for one last caller who do I have on the
one last caller who do I have on the
one last caller who do I have on the line Michelle Michelle where are you
line Michelle Michelle where are you
line Michelle Michelle where are you from and how can I help I’m from New
from and how can I help I’m from New
from and how can I help I’m from New Jersey and I have a question I’m
Jersey and I have a question I’m
Jersey and I have a question I’m starting up an independent consulting
starting up an independent consulting
starting up an independent consulting for health and fitness and I wanted to
for health and fitness and I wanted to
for health and fitness and I wanted to know what is the most effective means to
know what is the most effective means to
know what is the most effective means to reach potential clients yeah if this is
reach potential clients yeah if this is
reach potential clients yeah if this is tough because you’re in a super
tough because you’re in a super
tough because you’re in a super competitive industry I’d be looking at
competitive industry I’d be looking at
competitive industry I’d be looking at two things one you need to stand out
two things one you need to stand out
two things one you need to stand out right like what what makes your fitness
right like what what makes your fitness
right like what what makes your fitness program better different than everybody
program better different than everybody
program better different than everybody else because there are so many people in
else because there are so many people in
else because there are so many people in that business what makes your program
that business what makes your program
that business what makes your program different whether it’s a training method
different whether it’s a training method
different whether it’s a training method whether you’re targeting a certain group
whether you’re targeting a certain group
whether you’re targeting a certain group you know if you’re targeting older men a
you know if you’re targeting older men a
you know if you’re targeting older men a younger women or
younger women or
younger women or whatever it is you need to have an itch
whatever it is you need to have an itch
whatever it is you need to have an itch that you can go after that’s different
that you can go after that’s different
that you can go after that’s different from everybody else is there anything
from everybody else is there anything
from everybody else is there anything you have in mind well actually I’m
you have in mind well actually I’m
you have in mind well actually I’m working with a company but as an
working with a company but as an
working with a company but as an independent consultant they they kind of
independent consultant they they kind of
independent consultant they they kind of already have the product it’s just my my
already have the product it’s just my my
already have the product it’s just my my job to build my own independent business
job to build my own independent business
job to build my own independent business through the company of you know
through the company of you know
through the company of you know attracting people to come to the to my
attracting people to come to the to my
attracting people to come to the to my website attracting people to come in and
website attracting people to come in and
website attracting people to come in and want to buy the product under my website
want to buy the product under my website
want to buy the product under my website that’s how I make the Commission’s is
that’s how I make the Commission’s is
that’s how I make the Commission’s is also lots of people buying the products
also lots of people buying the products
also lots of people buying the products for me and not through the company
for me and not through the company
for me and not through the company directly so is it is it network
directly so is it is it network
directly so is it is it network marketing affiliate marketing yeah yeah
marketing affiliate marketing yeah yeah
marketing affiliate marketing yeah yeah okay so the first thing I would do there
okay so the first thing I would do there
okay so the first thing I would do there then is do you use the product
then is do you use the product
then is do you use the product absolutely okay great well a lot of
absolutely okay great well a lot of
absolutely okay great well a lot of people don’t so that’s that’s good uh
people don’t so that’s that’s good uh
people don’t so that’s that’s good uh you got to build a personal brand and I
you got to build a personal brand and I
you got to build a personal brand and I would start thinking about showing how
would start thinking about showing how
would start thinking about showing how you use the product and why it’s so
you use the product and why it’s so
you use the product and why it’s so great most of the people who are selling
great most of the people who are selling
great most of the people who are selling network marketing affiliate marketing
network marketing affiliate marketing
network marketing affiliate marketing stuff they use they just use the basic
stuff they use they just use the basic
stuff they use they just use the basic website that the company gives them and
website that the company gives them and
website that the company gives them and they’re trying to drive traffic to that
they’re trying to drive traffic to that
they’re trying to drive traffic to that and they usually have very few options
and they usually have very few options
and they usually have very few options of what they can do where I’d love to
of what they can do where I’d love to
of what they can do where I’d love to see you have your own site where you’re
see you have your own site where you’re
see you have your own site where you’re sharing how you’re using it and the
sharing how you’re using it and the
sharing how you’re using it and the great benefits that you are getting from
great benefits that you are getting from
great benefits that you are getting from using that product you know you could be
using that product you know you could be
using that product you know you could be sharing fitness tips alongside it your
sharing fitness tips alongside it your
sharing fitness tips alongside it your workout routines along sign it whatever
workout routines along sign it whatever
workout routines along sign it whatever it is how you’re using and how people
it is how you’re using and how people
it is how you’re using and how people can benefit from it and start building
can benefit from it and start building
can benefit from it and start building yourself up as as an expert as a brand
yourself up as as an expert as a brand
yourself up as as an expert as a brand in that industry and you just happen to
in that industry and you just happen to
in that industry and you just happen to be selling XYZ product mm-hmm so have
be selling XYZ product mm-hmm so have
be selling XYZ product mm-hmm so have you done a YouTube video for example I
you done a YouTube video for example I
you done a YouTube video for example I have not some of my students because I
have not some of my students because I
have not some of my students because I am also full time as a teacher so my
am also full time as a teacher so my
am also full time as a teacher so my students have said you should make a
students have said you should make a
students have said you should make a video and put it up and I’m like okay
video and put it up and I’m like okay
video and put it up and I’m like okay how maybe they can help this is a good
how maybe they can help this is a good
how maybe they can help this is a good start I’m thinking of asking them to
start I’m thinking of asking them to
start I’m thinking of asking them to because they seem to have the idea to do
because they seem to have the idea to do
because they seem to have the idea to do it yeah I know you should um what I
it yeah I know you should um what I
it yeah I know you should um what I would be thinking about is what what is
would be thinking about is what what is
would be thinking about is what what is are the major benefits that you got from
are the major benefits that you got from
are the major benefits that you got from using this product and then how can you
using this product and then how can you
using this product and then how can you make that demonstrable right how can you
make that demonstrable right how can you
make that demonstrable right how can you a video that highlights how you’re using
a video that highlights how you’re using
a video that highlights how you’re using the products and not just like a not
the products and not just like a not
the products and not just like a not just a sales pitch not just hey this
just a sales pitch not just hey this
just a sales pitch not just hey this product is great because XYZ people can
product is great because XYZ people can
product is great because XYZ people can see through that but letting your
see through that but letting your
see through that but letting your passion for the product and how it’s
passion for the product and how it’s
passion for the product and how it’s helped you improve your life shine
helped you improve your life shine
helped you improve your life shine through with the video and not just one
through with the video and not just one
through with the video and not just one video but a series right you do one and
video but a series right you do one and
video but a series right you do one and every week you forgot a new one coming
every week you forgot a new one coming
every week you forgot a new one coming out can help to start build some
out can help to start build some
out can help to start build some traction and momentum around what you’re
traction and momentum around what you’re
traction and momentum around what you’re doing I like that idea one video a week
doing I like that idea one video a week
doing I like that idea one video a week I like that thank you yeah and if you
I like that thank you yeah and if you
I like that thank you yeah and if you have students who can help and they’re
have students who can help and they’re
have students who can help and they’re they’re young and tech savvy and have
they’re young and tech savvy and have
they’re young and tech savvy and have the gear and you know it’s a great it’s
the gear and you know it’s a great it’s
the gear and you know it’s a great it’s a great start the other thing I would do
a great start the other thing I would do
a great start the other thing I would do is start thinking about just like some
is start thinking about just like some
is start thinking about just like some of the previous callers who can you
of the previous callers who can you
of the previous callers who can you partner with that you can help make that
partner with that you can help make that
partner with that you can help make that connection so who else like who’s your
connection so who else like who’s your
connection so who else like who’s your target audience and then who else is
target audience and then who else is
target audience and then who else is targeting that same audience but was
targeting that same audience but was
targeting that same audience but was something else in your local community
something else in your local community
something else in your local community and how can you partner up with them as
and how can you partner up with them as
and how can you partner up with them as part of what you have to do is also
part of what you have to do is also
part of what you have to do is also build your your downline right yeah yeah
build your your downline right yeah yeah
build your your downline right yeah yeah and so you’ll actually typically make
and so you’ll actually typically make
and so you’ll actually typically make more from building a downline than from
more from building a downline than from
more from building a downline than from selling it yourself and so it’s starting
selling it yourself and so it’s starting
selling it yourself and so it’s starting by selling yourself and then developing
by selling yourself and then developing
by selling yourself and then developing the system that then you can give to
the system that then you can give to
the system that then you can give to other people and by you learning how to
other people and by you learning how to
other people and by you learning how to do video you can show other people how
do video you can show other people how
do video you can show other people how to do video as well and give them the
to do video as well and give them the
to do video as well and give them the marketing engine to go out and start
marketing engine to go out and start
marketing engine to go out and start selling cool I’m excited for you I bet
selling cool I’m excited for you I bet
selling cool I’m excited for you I bet cha I you know I’m absorbing all this
cha I you know I’m absorbing all this
cha I you know I’m absorbing all this and it makes sense and I think maybe my
and it makes sense and I think maybe my
and it makes sense and I think maybe my students are on track and now that
students are on track and now that
students are on track and now that you’re saying it it makes me want to say
you’re saying it it makes me want to say
you’re saying it it makes me want to say okay I think this weekend I’m going to
okay I think this weekend I’m going to
okay I think this weekend I’m going to start by making a video and maybe start
start by making a video and maybe start
start by making a video and maybe start with laying out all the clothes that
with laying out all the clothes that
with laying out all the clothes that don’t fit me no more and showing
don’t fit me no more and showing
don’t fit me no more and showing everybody right now we’ve got to wrap up
everybody right now we’ve got to wrap up
everybody right now we’ve got to wrap up the show but thank you for calling in
the show but thank you for calling in
the show but thank you for calling in make it happen this weekend I love it
make it happen this weekend I love it
make it happen this weekend I love it get that momentum going thank you for
get that momentum going thank you for
get that momentum going thank you for calling in hey another great show in the
calling in hey another great show in the
calling in hey another great show in the books thank you guys all for listening
books thank you guys all for listening
books thank you guys all for listening thank you to my producers Christy and
thank you to my producers Christy and
thank you to my producers Christy and Josh you guys rock I will see you all
Josh you guys rock I will see you all
Josh you guys rock I will see you all again in two weeks continue to believe
again in two weeks continue to believe
again in two weeks continue to believe and we’ll see you soon if you want more
and we’ll see you soon if you want more
and we’ll see you soon if you want more entrepreneur goodness check out the link
entrepreneur goodness check out the link
entrepreneur goodness check out the link to my newsletter below see you there
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