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The Changing World of Frontier Technology | Lea Freeman | TEDxSDSU


let’s travel back in time for a moment

let’s travel back in time for a moment to 2007 george w bush was president

to 2007 george w bush was president

to 2007 george w bush was president Rihanna’s Umbrella topped the Billboard

Rihanna’s Umbrella topped the Billboard

Rihanna’s Umbrella topped the Billboard charts v Harry Potter movie had just

charts v Harry Potter movie had just

charts v Harry Potter movie had just been released and reality star Kim

been released and reality star Kim

been released and reality star Kim Kardashian had yet to rise to prominence

Kardashian had yet to rise to prominence

Kardashian had yet to rise to prominence somehow 2007 can feel both like it was a

somehow 2007 can feel both like it was a

somehow 2007 can feel both like it was a million years ago and like it was just

million years ago and like it was just

million years ago and like it was just yesterday but what you might not realize

yesterday but what you might not realize

yesterday but what you might not realize was that in 2007 one major invention

was that in 2007 one major invention

was that in 2007 one major invention catalyzed a shift in the way we live

catalyzed a shift in the way we live

catalyzed a shift in the way we live work and play of course on June 29 2007

work and play of course on June 29 2007

work and play of course on June 29 2007 the iPhone was released now the iPhone

the iPhone was released now the iPhone

the iPhone was released now the iPhone was not the first smartphone invented

was not the first smartphone invented

was not the first smartphone invented Steve Jobs didn’t invent the technology

Steve Jobs didn’t invent the technology

Steve Jobs didn’t invent the technology he just came out with the form factor

he just came out with the form factor

he just came out with the form factor that was most widely adopted and say

that was most widely adopted and say

that was most widely adopted and say Qualcomm employee I would be remiss if I

Qualcomm employee I would be remiss if I

Qualcomm employee I would be remiss if I didn’t mention the Qualcomm CDMA

didn’t mention the Qualcomm CDMA

didn’t mention the Qualcomm CDMA smartphone released in 1999 teen 99 or

smartphone released in 1999 teen 99 or

smartphone released in 1999 teen 99 or the much more recognizable and popular

the much more recognizable and popular

the much more recognizable and popular blackberry released the same year but it

blackberry released the same year but it

blackberry released the same year but it was the iPhone that began that laid the

was the iPhone that began that laid the

was the iPhone that began that laid the seeds for a foundation of change now a

seeds for a foundation of change now a

seeds for a foundation of change now a plot if you have a smartphone with you

plot if you have a smartphone with you

plot if you have a smartphone with you right now

a plot again if you’ve used your

a plot again if you’ve used your smartphone today to navigate to the

smartphone today to navigate to the

smartphone today to navigate to the speeder store your ticket or summon

speeder store your ticket or summon

speeder store your ticket or summon transportation so I’m certainly not

transportation so I’m certainly not

transportation so I’m certainly not bringing to your attention anything you

bringing to your attention anything you

bringing to your attention anything you don’t already know you’re aware you have

don’t already know you’re aware you have

don’t already know you’re aware you have a smartphone as do all of your friends

a smartphone as do all of your friends

a smartphone as do all of your friends and family but what you might not fully

and family but what you might not fully

and family but what you might not fully grasp is just how quickly and

grasp is just how quickly and

grasp is just how quickly and ubiquitously we’ve adopted this

ubiquitously we’ve adopted this

ubiquitously we’ve adopted this technology in just nine years we’ve

technology in just nine years we’ve

technology in just nine years we’ve gotten to the point where over 65

gotten to the point where over 65

gotten to the point where over 65 percent of adult Americans use a

percent of adult Americans use a

percent of adult Americans use a smartphone if that number seems low to

smartphone if that number seems low to

smartphone if that number seems low to you it’s because among college-educated

you it’s because among college-educated

you it’s because among college-educated and young adults that percentage is much

and young adults that percentage is much

and young adults that percentage is much higher in fact we were able to adopt

higher in fact we were able to adopt

higher in fact we were able to adopt this technology so quickly and so

this technology so quickly and so

this technology so quickly and so universally that we’ve catalyzed a shift

universally that we’ve catalyzed a shift

universally that we’ve catalyzed a shift in the way we do business we’ve shifted

in the way we do business we’ve shifted

in the way we do business we’ve shifted our economy to the on demand or sharing

our economy to the on demand or sharing

our economy to the on demand or sharing economy the on demand or sharing economy

economy the on demand or sharing economy

economy the on demand or sharing economy is a model in which goods and services

is a model in which goods and services

is a model in which goods and services are traded on the basis of access rather

are traded on the basis of access rather

are traded on the basis of access rather than ownership this means for

than ownership this means for

than ownership this means for participating in collaborative

participating in collaborative

participating in collaborative consumption where someone will rent out

consumption where someone will rent out

consumption where someone will rent out or sell something they’re not using to

or sell something they’re not using to

or sell something they’re not using to their peers whether it’s their car their

their peers whether it’s their car their

their peers whether it’s their car their house and item or even their time rather

house and item or even their time rather

house and item or even their time rather than the b2c business models of the past

than the b2c business models of the past

than the b2c business models of the past mobile applications have enabled trusted

mobile applications have enabled trusted

mobile applications have enabled trusted c2c transactions or consumer to consumer

let’s take a moment and talk about the

let’s take a moment and talk about the economic conditions that made this shift

economic conditions that made this shift

economic conditions that made this shift possible the on-demand

possible the on-demand

possible the on-demand economic revolution didn’t become

economic revolution didn’t become

economic revolution didn’t become possible because the kind of consumers

possible because the kind of consumers

possible because the kind of consumers who were willing to pay extra for

who were willing to pay extra for

who were willing to pay extra for convenience and on-demand services got

convenience and on-demand services got

convenience and on-demand services got smartphones those kind of consumers had

smartphones those kind of consumers had

smartphones those kind of consumers had already had them for a few years it was

already had them for a few years it was

already had them for a few years it was when everyone had a smartphone they were

when everyone had a smartphone they were

when everyone had a smartphone they were so abit with us that even low-income

so abit with us that even low-income

so abit with us that even low-income individuals had one that these services

individuals had one that these services

individuals had one that these services became popular second of all these

became popular second of all these

became popular second of all these services didn’t rise to popularity until

services didn’t rise to popularity until

services didn’t rise to popularity until 2009 2010 shortly after the traditional

2009 2010 shortly after the traditional

2009 2010 shortly after the traditional economy came crashing down following the

economy came crashing down following the

economy came crashing down following the Great Recession of 2009 both high

Great Recession of 2009 both high

Great Recession of 2009 both high skilled and low skilled workers alike

skilled and low skilled workers alike

skilled and low skilled workers alike found it difficult to find meaningful

found it difficult to find meaningful

found it difficult to find meaningful labor when you think about rideshare it

labor when you think about rideshare it

labor when you think about rideshare it doesn’t just enable on-demand access to

doesn’t just enable on-demand access to

doesn’t just enable on-demand access to transportation it enables an on-demand

transportation it enables an on-demand

transportation it enables an on-demand income something that was becoming

income something that was becoming

income something that was becoming increasingly valuable for this kind of

increasingly valuable for this kind of

increasingly valuable for this kind of economic model to work not only did both

economic model to work not only did both

economic model to work not only did both sides of the equation

sides of the equation

sides of the equation have to have access to this technology

have to have access to this technology

have to have access to this technology but they both had to see a value

but they both had to see a value

but they both had to see a value proposition in providing it so that’s

proposition in providing it so that’s

proposition in providing it so that’s where we stood just a few years ago

where we stood just a few years ago

where we stood just a few years ago smartphones were rapidly approaching

smartphones were rapidly approaching

smartphones were rapidly approaching their peak penetration and there existed

their peak penetration and there existed

their peak penetration and there existed a gap in the economy people were willing

a gap in the economy people were willing

a gap in the economy people were willing to pay for goods and services and people

to pay for goods and services and people

to pay for goods and services and people demanded them but there existed nothing

demanded them but there existed nothing

demanded them but there existed nothing to connect them fast forward to the

to connect them fast forward to the

to connect them fast forward to the present and online marketplaces have

present and online marketplaces have

present and online marketplaces have become abundant and the on-demand

become abundant and the on-demand

become abundant and the on-demand economy is thriving so where do we stand

economy is thriving so where do we stand

economy is thriving so where do we stand today especially with respect to machine

today especially with respect to machine

today especially with respect to machine learning and artificial intelligence we

learning and artificial intelligence we

learning and artificial intelligence we find ourselves on the precipice of the

find ourselves on the precipice of the

find ourselves on the precipice of the next economic revolution the shift to

next economic revolution the shift to

next economic revolution the shift to the automated economy one half of the

the automated economy one half of the

the automated economy one half of the rideshare value proposition is the

rideshare value proposition is the

rideshare value proposition is the supply side and labor is extremely

supply side and labor is extremely

supply side and labor is extremely expensive and volatile when we go back

expensive and volatile when we go back

expensive and volatile when we go back to what if instead of using your phone

to what if instead of using your phone

to what if instead of using your phone to summon someone to take you to your

to summon someone to take you to your

to summon someone to take you to your destination the car could take you there

destination the car could take you there

destination the car could take you there itself what if we cut out the middleman

itself what if we cut out the middleman

itself what if we cut out the middleman entirely and use automation to provide

entirely and use automation to provide

entirely and use automation to provide services

one example of artificial intelligence

one example of artificial intelligence is Siri at this point you’ve all likely

is Siri at this point you’ve all likely

is Siri at this point you’ve all likely used or seen someone use Siri to access

used or seen someone use Siri to access

used or seen someone use Siri to access data and in a lot of ways series very

data and in a lot of ways series very

data and in a lot of ways series very intelligent she can understand humans

intelligent she can understand humans

intelligent she can understand humans the way humans speak using

the way humans speak using

the way humans speak using colloquialisms or idioms and she has a

colloquialisms or idioms and she has a

colloquialisms or idioms and she has a bunch of built-in jokes when you ask her

bunch of built-in jokes when you ask her

bunch of built-in jokes when you ask her an opinion based question she’ll respond

an opinion based question she’ll respond

an opinion based question she’ll respond with a humorous quip or sarcastic pun as

with a humorous quip or sarcastic pun as

with a humorous quip or sarcastic pun as we continue to interact with Siri in

we continue to interact with Siri in

we continue to interact with Siri in more complex ways this anthropomorphize

more complex ways this anthropomorphize

more complex ways this anthropomorphize an artificial intelligent robot we begin

an artificial intelligent robot we begin

an artificial intelligent robot we begin to expect more and more from her and it

to expect more and more from her and it

to expect more and more from her and it is this expectation and comfort with

is this expectation and comfort with

is this expectation and comfort with this technology that will drive us into

this technology that will drive us into

this technology that will drive us into the automated revolution everything you

the automated revolution everything you

the automated revolution everything you do on your device your smartphone tablet

do on your device your smartphone tablet

do on your device your smartphone tablet or computer is data beat to be collected

or computer is data beat to be collected

or computer is data beat to be collected when we use the same device the same way

when we use the same device the same way

when we use the same device the same way for an extended period of time the

for an extended period of time the

for an extended period of time the computer or device can begin to

computer or device can begin to

computer or device can begin to recognize our patterns and predict our

recognize our patterns and predict our

recognize our patterns and predict our next move this is called longitudinal

next move this is called longitudinal

next move this is called longitudinal data so even today when I get my car

data so even today when I get my car

data so even today when I get my car after work my phone usually has a

after work my phone usually has a

after work my phone usually has a notification waiting for me it tells me

notification waiting for me it tells me

notification waiting for me it tells me the traffic between my office and my

the traffic between my office and my

the traffic between my office and my home so every day between around 5:00

home so every day between around 5:00

home so every day between around 5:00 and 6:00 p.m. it knows I’m gonna get in

and 6:00 p.m. it knows I’m gonna get in

and 6:00 p.m. it knows I’m gonna get in my car and make the same commute and it

my car and make the same commute and it

my car and make the same commute and it tells me the same thing every day

tells me the same thing every day

tells me the same thing every day traffic is heavy expect delays another

traffic is heavy expect delays another

traffic is heavy expect delays another famous example of artificial

famous example of artificial

famous example of artificial intelligence is IBM’s Watson Watson

intelligence is IBM’s Watson Watson

intelligence is IBM’s Watson Watson famously beat the world’s best chess

famously beat the world’s best chess

famously beat the world’s best chess player at his own game chess is a finite

player at his own game chess is a finite

player at his own game chess is a finite game though each move creates a finite

game though each move creates a finite

game though each move creates a finite series of possible other moves and so

series of possible other moves and so

series of possible other moves and so forth

forth

forth and the machines ability to see the

and the machines ability to see the

and the machines ability to see the entire board and see every option is

entire board and see every option is

entire board and see every option is incredible in some ways in this context

incredible in some ways in this context

incredible in some ways in this context it makes sense that the machine is

it makes sense that the machine is

it makes sense that the machine is smarter than humans because it isn’t

smarter than humans because it isn’t

smarter than humans because it isn’t bound by the confines of human memory

bound by the confines of human memory

bound by the confines of human memory and capacity but what a lot of consumers

and capacity but what a lot of consumers

and capacity but what a lot of consumers fail to understand is that the machine

fail to understand is that the machine

fail to understand is that the machine isn’t understanding it’s just parsing

isn’t understanding it’s just parsing

isn’t understanding it’s just parsing through options

through options

through options the next best move Watson’s brand of

the next best move Watson’s brand of

the next best move Watson’s brand of interfacial intelligence took an extra

interfacial intelligence took an extra

interfacial intelligence took an extra step though when it challenged jeopardy

step though when it challenged jeopardy

step though when it challenged jeopardy Victor’s Ken Jennings and Brad Rutter at

Victor’s Ken Jennings and Brad Rutter at

Victor’s Ken Jennings and Brad Rutter at their own game jeopardy is an incredibly

their own game jeopardy is an incredibly

their own game jeopardy is an incredibly complex game which requires a really

complex game which requires a really

complex game which requires a really deep understanding of the English

deep understanding of the English

deep understanding of the English language including jokes and puns Watson

language including jokes and puns Watson

language including jokes and puns Watson didn’t have access to the Internet

didn’t have access to the Internet

didn’t have access to the Internet instead it use deep learning and some

instead it use deep learning and some

instead it use deep learning and some downloaded data to sort through the

downloaded data to sort through the

downloaded data to sort through the clues using after it learned this

clues using after it learned this

clues using after it learned this excessive data

excessive data

excessive data Watson displayed its most probable

Watson displayed its most probable

Watson displayed its most probable answer on the game signaling device and

answer on the game signaling device and

answer on the game signaling device and handily beat its human competitors we’re

handily beat its human competitors we’re

handily beat its human competitors we’re now at the point that not only two

now at the point that not only two

now at the point that not only two machines beat the humans at machine-like

machines beat the humans at machine-like

machines beat the humans at machine-like games but machines can beat humans at an

games but machines can beat humans at an

games but machines can beat humans at an inherently human game the machine is

inherently human game the machine is

inherently human game the machine is actually kind of kicking our ass so

let’s talk about some ways where this

let’s talk about some ways where this technology will disrupt our daily life

technology will disrupt our daily life

technology will disrupt our daily life and years to come the self-driving car

and years to come the self-driving car

and years to come the self-driving car is an innovation that science fiction is

is an innovation that science fiction is

is an innovation that science fiction is predicting been predicting for years and

predicting been predicting for years and

predicting been predicting for years and I’ll be the first to tell you it’s not a

I’ll be the first to tell you it’s not a

I’ll be the first to tell you it’s not a matter of if it’s when driving is a

matter of if it’s when driving is a

matter of if it’s when driving is a really arduous and inefficient task for

really arduous and inefficient task for

really arduous and inefficient task for humans to complete it relies on a vast

humans to complete it relies on a vast

humans to complete it relies on a vast amount of human skill judgment and

amount of human skill judgment and

amount of human skill judgment and reflex human mistakes can cause vast

reflex human mistakes can cause vast

reflex human mistakes can cause vast delays and massive injuries

another challenge that the self-driving

another challenge that the self-driving car presents is the determination of a

car presents is the determination of a

car presents is the determination of a hierarchy when you’re driving there are

hierarchy when you’re driving there are

hierarchy when you’re driving there are often situations that arise where you

often situations that arise where you

often situations that arise where you have to make a split-second decision

have to make a split-second decision

have to make a split-second decision deciding what the best move will be for

deciding what the best move will be for

deciding what the best move will be for you next things can happen such as

you next things can happen such as

you next things can happen such as there’s a biker in the road if you

there’s a biker in the road if you

there’s a biker in the road if you swerve to hit it you’ll fall into a

swerve to hit it you’ll fall into a

swerve to hit it you’ll fall into a ditch and possibly injure yourself as a

ditch and possibly injure yourself as a

ditch and possibly injure yourself as a human we make these decisions really

human we make these decisions really

human we make these decisions really quickly and we don’t always make the

quickly and we don’t always make the

quickly and we don’t always make the right one but what is the right decision

right one but what is the right decision

right one but what is the right decision when it comes down to self-driving cars

when it comes down to self-driving cars

when it comes down to self-driving cars that answer will be programmed into the

that answer will be programmed into the

that answer will be programmed into the computer raising a lot of ethical

computer raising a lot of ethical

computer raising a lot of ethical questions unlike chess where there are

questions unlike chess where there are

questions unlike chess where there are rules that everyone follows in driving

rules that everyone follows in driving

rules that everyone follows in driving there are no rules there’s an infinite

there are no rules there’s an infinite

there are no rules there’s an infinite possibility of things that could happen

possibility of things that could happen

possibility of things that could happen an item can follow up a pickup truck a

an item can follow up a pickup truck a

an item can follow up a pickup truck a deer could run out into the road or

deer could run out into the road or

deer could run out into the road or someone could run a red light what’s the

someone could run a red light what’s the

someone could run a red light what’s the best move as we move forward with this

best move as we move forward with this

best move as we move forward with this technology this and many similar

technology this and many similar

technology this and many similar questions we’ll have to find the answer

questions we’ll have to find the answer

questions we’ll have to find the answer to another place where machines can cut

to another place where machines can cut

to another place where machines can cut out human labor is in delivery right now

out human labor is in delivery right now

out human labor is in delivery right now you can have food or items delivered by

you can have food or items delivered by

you can have food or items delivered by a human in a car or on a bike or you

a human in a car or on a bike or you

a human in a car or on a bike or you know any number of other transportation

know any number of other transportation

know any number of other transportation methods depending on where you live but

methods depending on where you live but

methods depending on where you live but in the next few years we’re going to

in the next few years we’re going to

in the next few years we’re going to expect to see drones take over this task

expect to see drones take over this task

expect to see drones take over this task a drone is an artificially intelligent

a drone is an artificially intelligent

a drone is an artificially intelligent robot that can use sensors to create a

robot that can use sensors to create a

robot that can use sensors to create a 3d model of its environment can use then

3d model of its environment can use then

3d model of its environment can use then use a trajectory to navigate through

use a trajectory to navigate through

use a trajectory to navigate through this environment and arrive at its

this environment and arrive at its

this environment and arrive at its destination as drone technology evolves

destination as drone technology evolves

destination as drone technology evolves there will be no needs for humans in

there will be no needs for humans in

there will be no needs for humans in this equation anymore lastly I’m going

this equation anymore lastly I’m going

this equation anymore lastly I’m going to talk about another place where

to talk about another place where

to talk about another place where machine labor can take over humans food

machine labor can take over humans food

machine labor can take over humans food preparation for years robots were able

preparation for years robots were able

preparation for years robots were able to complete any number of repetitive

to complete any number of repetitive

to complete any number of repetitive tasks over and over but when it needs to

tasks over and over but when it needs to

tasks over and over but when it needs to use artificial intelligence is when it

use artificial intelligence is when it

use artificial intelligence is when it needs to create custom made to order

needs to create custom made to order

needs to create custom made to order items like for example start out how to

items like for example start out how to

items like for example start out how to San Francisco momentum machines created

San Francisco momentum machines created

San Francisco momentum machines created a robot that can prepare a custom

a robot that can prepare a custom

a robot that can prepare a custom made-to-order burger at restaurant

made-to-order burger at restaurant

made-to-order burger at restaurant quality with fast food prices and speed

this is a pretty exciting proposition

this is a pretty exciting proposition but it’s not without controversy

co-founder Alexandra Sparta Costa said

co-founder Alexandra Sparta Costa said it himself this machine is not meant to

it himself this machine is not meant to

it himself this machine is not meant to make our employees more efficient it’s

make our employees more efficient it’s

make our employees more efficient it’s meant to completely obvious them we

meant to completely obvious them we

meant to completely obvious them we could debate the ethics of this

could debate the ethics of this

could debate the ethics of this statement ad nauseam and believe me it

statement ad nauseam and believe me it

statement ad nauseam and believe me it will be in the next few years but what

will be in the next few years but what

will be in the next few years but what history has shown us is that when

history has shown us is that when

history has shown us is that when technology can make humans work can make

technology can make humans work can make

technology can make humans work can make Goods be produced faster and cheaper it

Goods be produced faster and cheaper it

Goods be produced faster and cheaper it will prevail Google CEO sundar pichai

will prevail Google CEO sundar pichai

will prevail Google CEO sundar pichai said it himself machine learning is a

said it himself machine learning is a

said it himself machine learning is a core transformative way in which we’re

core transformative way in which we’re

core transformative way in which we’re rethinking everything we’re doing so

rethinking everything we’re doing so

rethinking everything we’re doing so what exactly sets humans apart from

what exactly sets humans apart from

what exactly sets humans apart from machines it’s our ability to think for

machines it’s our ability to think for

machines it’s our ability to think for ourselves to fully and truly understand

ourselves to fully and truly understand

ourselves to fully and truly understand the world around us and to behave

the world around us and to behave

the world around us and to behave rationally and at times irrationally

rationally and at times irrationally

rationally and at times irrationally just as we saw smartphones penetrate the

just as we saw smartphones penetrate the

just as we saw smartphones penetrate the economy and it shift the way we do

economy and it shift the way we do

economy and it shift the way we do business into the on-demand sharing

business into the on-demand sharing

business into the on-demand sharing model we can expect to have see machine

model we can expect to have see machine

model we can expect to have see machine learning have similar results nine years

learning have similar results nine years

learning have similar results nine years ago the iPhone was released where will

ago the iPhone was released where will

ago the iPhone was released where will we be in nine more thank you

”

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