welcome to another edition of the ass every show this is episode number six
every show this is episode number six
every show this is episode number six and I’m here to answer your business
and I’m here to answer your business
and I’m here to answer your business questions to help your company grow so
questions to help your company grow so
questions to help your company grow so let’s kick it off first up is Shannon
let’s kick it off first up is Shannon
let’s kick it off first up is Shannon Shannon rights in she’s from my
Shannon rights in she’s from my
Shannon rights in she’s from my newsletter list sure I didn’t say Evan
newsletter list sure I didn’t say Evan
newsletter list sure I didn’t say Evan thank you I’ve been told on more than
thank you I’ve been told on more than
thank you I’ve been told on more than one occasion that I’m not asking what
one occasion that I’m not asking what
one occasion that I’m not asking what I’m worth I had a publishing company for
I’m worth I had a publishing company for
I’m worth I had a publishing company for seven years but I never got to the point
seven years but I never got to the point
seven years but I never got to the point of taking a salary because I wanted to
of taking a salary because I wanted to
of taking a salary because I wanted to offer my authors twice the royalty of
offer my authors twice the royalty of
offer my authors twice the royalty of standard publishers now that I’m working
standard publishers now that I’m working
standard publishers now that I’m working as a freelance editor and blogging
as a freelance editor and blogging
as a freelance editor and blogging specialist I’m really having a hard time
specialist I’m really having a hard time
specialist I’m really having a hard time asking for what I believe are morph I
asking for what I believe are morph I
asking for what I believe are morph I work in the sewing industry with a lot
work in the sewing industry with a lot
work in the sewing industry with a lot of stay-at-home mom so I find myself
of stay-at-home mom so I find myself
of stay-at-home mom so I find myself empathizing with their situations and
empathizing with their situations and
empathizing with their situations and lowering my prices to not offend anyone
lowering my prices to not offend anyone
lowering my prices to not offend anyone my father told me a couple years ago
my father told me a couple years ago
my father told me a couple years ago that I was afraid of money I’m starting
that I was afraid of money I’m starting
that I was afraid of money I’m starting to believe that maybe he was onto
to believe that maybe he was onto
to believe that maybe he was onto something I always feel like I’m caught
something I always feel like I’m caught
something I always feel like I’m caught somewhere in between my dreams of
somewhere in between my dreams of
somewhere in between my dreams of success and not want to take advantage
success and not want to take advantage
success and not want to take advantage of others my question do you have any
of others my question do you have any
of others my question do you have any suggestions on how i can value my
suggestions on how i can value my
suggestions on how i can value my services properly and not feel guilty
services properly and not feel guilty
services properly and not feel guilty you Thank You Shan Shannon ah I really
you Thank You Shan Shannon ah I really
you Thank You Shan Shannon ah I really feel for you because I feel I feel the
feel for you because I feel I feel the
feel for you because I feel I feel the love in what you’re doing I feel the
love in what you’re doing I feel the
love in what you’re doing I feel the passion in what you’re trying to
passion in what you’re trying to
passion in what you’re trying to accomplish but you definitely have
accomplish but you definitely have
accomplish but you definitely have issues around money and and the mindset
issues around money and and the mindset
issues around money and and the mindset of an entrepreneur and I mean I have an
of an entrepreneur and I mean I have an
of an entrepreneur and I mean I have an entire zucca guide on on mindset i
entire zucca guide on on mindset i
entire zucca guide on on mindset i haven’t make sure you have the right one
haven’t make sure you have the right one
haven’t make sure you have the right one and what to do but for this case look at
and what to do but for this case look at
and what to do but for this case look at some of the things you’re saying okay
some of the things you’re saying okay
some of the things you’re saying okay you find yourself empathizing with their
you find yourself empathizing with their
you find yourself empathizing with their situation and lowering your prices it’s
situation and lowering your prices it’s
situation and lowering your prices it’s okay to emphasize with people right
okay to emphasize with people right
okay to emphasize with people right that’s that’s great that’s an amazing
that’s that’s great that’s an amazing
that’s that’s great that’s an amazing skill to have but that doesn’t mean you
skill to have but that doesn’t mean you
skill to have but that doesn’t mean you have to lower your prices you say you’re
have to lower your prices you say you’re
have to lower your prices you say you’re lowering your price is to not offend
lowering your price is to not offend
lowering your price is to not offend anyone like being charged what your
anyone like being charged what your
anyone like being charged what your worth is going to offend somebody right
worth is going to offend somebody right
worth is going to offend somebody right they may not be able to afford you and
they may not be able to afford you and
they may not be able to afford you and that’s this a lot of people can’t afford
that’s this a lot of people can’t afford
that’s this a lot of people can’t afford what I do but I don’t believe that my
what I do but I don’t believe that my
what I do but I don’t believe that my prices are offensive right and so that’s
prices are offensive right and so that’s
prices are offensive right and so that’s right just in how you use your language
right just in how you use your language
right just in how you use your language right there you’re you’re limiting
right there you’re you’re limiting
right there you’re you’re limiting yourself you believe that by having a
yourself you believe that by having a
yourself you believe that by having a high price is going to offend people
high price is going to offend people
high price is going to offend people it’s going to make it hard for you to
it’s going to make it hard for you to
it’s going to make it hard for you to ever be charged what you’re worth then
ever be charged what you’re worth then
ever be charged what you’re worth then you ask
you ask
you ask how can I value my services properly and
how can I value my services properly and
how can I value my services properly and not feel guilty like you should feel
not feel guilty like you should feel
not feel guilty like you should feel guilty for getting what you’re worth
guilty for getting what you’re worth
guilty for getting what you’re worth right value your services properly makes
right value your services properly makes
right value your services properly makes you feel guilty so that means you’re
you feel guilty so that means you’re
you feel guilty so that means you’re never going to value services properly
never going to value services properly
never going to value services properly what you first have to understand is
what you first have to understand is
what you first have to understand is that you are adding a lot of value to
that you are adding a lot of value to
that you are adding a lot of value to somebody’s life right you’re helping
somebody’s life right you’re helping
somebody’s life right you’re helping make their lives or their businesses
make their lives or their businesses
make their lives or their businesses better you have to really truly fully
better you have to really truly fully
better you have to really truly fully believe that until you do you’re not
believe that until you do you’re not
believe that until you do you’re not gonna be able to charge that next level
gonna be able to charge that next level
gonna be able to charge that next level of pricing you’re not gonna be able to
of pricing you’re not gonna be able to
of pricing you’re not gonna be able to charge five times what you’re currently
charge five times what you’re currently
charge five times what you’re currently charged you’re never going to be charged
charged you’re never going to be charged
charged you’re never going to be charged with your work so it starts it starts
with your work so it starts it starts
with your work so it starts it starts with yourself understanding that you add
with yourself understanding that you add
with yourself understanding that you add value that you are worth something I
value that you are worth something I
value that you are worth something I don’t know where this comes from back in
don’t know where this comes from back in
don’t know where this comes from back in your history maybe it’s from your
your history maybe it’s from your
your history maybe it’s from your parents maybe some a childhood
parents maybe some a childhood
parents maybe some a childhood experience but this comes down to being
experience but this comes down to being
experience but this comes down to being to having a sense of worth in to having
to having a sense of worth in to having
to having a sense of worth in to having a sense of self confidence and being
a sense of self confidence and being
a sense of self confidence and being able to ask others to help you right so
able to ask others to help you right so
able to ask others to help you right so it comes from you first acknowledging
it comes from you first acknowledging
it comes from you first acknowledging that you are important that you’re
that you are important that you’re
that you are important that you’re creating valuable work and that you’re
creating valuable work and that you’re
creating valuable work and that you’re worth something because you’re having an
worth something because you’re having an
worth something because you’re having an impact on people’s lives the second
impact on people’s lives the second
impact on people’s lives the second component to this is I have a feeling
component to this is I have a feeling
component to this is I have a feeling and looking at your your history here
and looking at your your history here
and looking at your your history here because of this mindset of yours you
because of this mindset of yours you
because of this mindset of yours you then tend to work with other people who
then tend to work with other people who
then tend to work with other people who don’t have money you surround yourself
don’t have money you surround yourself
don’t have money you surround yourself with people who don’t have money because
with people who don’t have money because
with people who don’t have money because that’s because that’s the belief system
that’s because that’s the belief system
that’s because that’s the belief system you set up for yourself so you you
you set up for yourself so you you
you set up for yourself so you you attract people who are in that similar
attract people who are in that similar
attract people who are in that similar mindset to you which is gonna always
mindset to you which is gonna always
mindset to you which is gonna always hurt you right if you’re if you’re
hurt you right if you’re if you’re
hurt you right if you’re if you’re targeting lose your first group
targeting lose your first group
targeting lose your first group traditional authors who who weren’t
traditional authors who who weren’t
traditional authors who who weren’t making one of you trying to give them
making one of you trying to give them
making one of you trying to give them more money and now you’re working with
more money and now you’re working with
more money and now you’re working with stay-at-home moms in the sewing industry
stay-at-home moms in the sewing industry
stay-at-home moms in the sewing industry these are people who don’t necessarily
these are people who don’t necessarily
these are people who don’t necessarily have a lot of money maybe they can’t
have a lot of money maybe they can’t
have a lot of money maybe they can’t afford your services right you don’t
afford your services right you don’t
afford your services right you don’t need to decrease the price of what
need to decrease the price of what
need to decrease the price of what you’re selling so that you can attract
you’re selling so that you can attract
you’re selling so that you can attract this market you need to go and find a
this market you need to go and find a
this market you need to go and find a different market right if you are a top
different market right if you are a top
different market right if you are a top and high high caliber what
and high high caliber what
and high high caliber what editor and vlogger if you’re really a
editor and vlogger if you’re really a
editor and vlogger if you’re really a specialist like you call yourself then
specialist like you call yourself then
specialist like you call yourself then maybe stay at home moms who are doing
maybe stay at home moms who are doing
maybe stay at home moms who are doing sewing websites maybe they can’t afford
sewing websites maybe they can’t afford
sewing websites maybe they can’t afford you maybe it’s just not the market and
you maybe it’s just not the market and
you maybe it’s just not the market and that may hurt that may hurt you that may
that may hurt that may hurt you that may
that may hurt that may hurt you that may feel like you know I love these I love
feel like you know I love these I love
feel like you know I love these I love this group I love working with these
this group I love working with these
this group I love working with these people but if they can’t afford to pay
people but if they can’t afford to pay
people but if they can’t afford to pay you then you have to just find another
you then you have to just find another
you then you have to just find another way to stand and you can always have a
way to stand and you can always have a
way to stand and you can always have a portion of your business that helps
portion of your business that helps
portion of your business that helps support these people and maybe it’s
support these people and maybe it’s
support these people and maybe it’s further reduced fee movies even for free
further reduced fee movies even for free
further reduced fee movies even for free but you need to live to write it’s great
but you need to live to write it’s great
but you need to live to write it’s great to have a charitable heart and to want
to have a charitable heart and to want
to have a charitable heart and to want to help people but you have to make
to help people but you have to make
to help people but you have to make money and the more money that you can
money and the more money that you can
money and the more money that you can make the more people you’re going to be
make the more people you’re going to be
make the more people you’re going to be able to help so you have to make sure
able to help so you have to make sure
able to help so you have to make sure that you are around that you’re
that you are around that you’re
that you are around that you’re surviving that you’re thriving that
surviving that you’re thriving that
surviving that you’re thriving that you’re successful and happy I came
you’re successful and happy I came
you’re successful and happy I came across this with my business I you know
across this with my business I you know
across this with my business I you know I sell entrepreneurs i said i sell the
I sell entrepreneurs i said i sell the
I sell entrepreneurs i said i sell the people like you right i sell that I love
people like you right i sell that I love
people like you right i sell that I love entrepreneurs I empathize so much with
entrepreneurs I empathize so much with
entrepreneurs I empathize so much with entrepreneurs cuz I was that person
entrepreneurs cuz I was that person
entrepreneurs cuz I was that person making three hundred dollars a month and
making three hundred dollars a month and
making three hundred dollars a month and eating beans for lunch every day and now
eating beans for lunch every day and now
eating beans for lunch every day and now it’ll survive and wanting to quit and
it’ll survive and wanting to quit and
it’ll survive and wanting to quit and feeling like garbage when my business
feeling like garbage when my business
feeling like garbage when my business didn’t work out and I don’t want to see
didn’t work out and I don’t want to see
didn’t work out and I don’t want to see other people go through that I want to
other people go through that I want to
other people go through that I want to try to help them out I could be with
try to help them out I could be with
try to help them out I could be with entrepreneurs 24 hours a day talking
entrepreneurs 24 hours a day talking
entrepreneurs 24 hours a day talking business I love it I just can’t get
business I love it I just can’t get
business I love it I just can’t get enough of it but here’s the big but
enough of it but here’s the big but
enough of it but here’s the big but entrepreneurs don’t have a lot of money
entrepreneurs don’t have a lot of money
entrepreneurs don’t have a lot of money right you guys don’t have a lot of money
right you guys don’t have a lot of money
right you guys don’t have a lot of money so so selling products selling coaching
so so selling products selling coaching
so so selling products selling coaching services selling anything becomes
services selling anything becomes
services selling anything becomes difficult because that that hundred
difficult because that that hundred
difficult because that that hundred dollars that I’m asking you to spend
dollars that I’m asking you to spend
dollars that I’m asking you to spend that’s critical to you right that’s not
that’s critical to you right that’s not
that’s critical to you right that’s not like going to IBM and saying hey I need
like going to IBM and saying hey I need
like going to IBM and saying hey I need a hundred bucks for a campaign that’s
a hundred bucks for a campaign that’s
a hundred bucks for a campaign that’s that’s like that’s that’s maybe food for
that’s like that’s that’s maybe food for
that’s like that’s that’s maybe food for you right that’s a big deal and so the
you right that’s a big deal and so the
you right that’s a big deal and so the way that I’ve modeled my business now is
way that I’ve modeled my business now is
way that I’ve modeled my business now is is at scale right instead of helping one
is at scale right instead of helping one
is at scale right instead of helping one entrepreneur at a time I’m helping
entrepreneur at a time I’m helping
entrepreneur at a time I’m helping millions at a time making YouTube
millions at a time making YouTube
millions at a time making YouTube channel videos i can reach millions of
channel videos i can reach millions of
channel videos i can reach millions of people i work with big brains that are
people i work with big brains that are
people i work with big brains that are trying to reach the entrepreneur
trying to reach the entrepreneur
trying to reach the entrepreneur community and i can i could charge
community and i can i could charge
community and i can i could charge microsoft and i can charge dell and i
microsoft and i can charge dell and i
microsoft and i can charge dell and i can charge these big companies who are
can charge these big companies who are
can charge these big companies who are trying to reach entrepreneurs
trying to reach entrepreneurs
trying to reach entrepreneurs so if you maybe find another way to
so if you maybe find another way to
so if you maybe find another way to stand right who else is trying to reach
stand right who else is trying to reach
stand right who else is trying to reach this community who’s a bigger company
this community who’s a bigger company
this community who’s a bigger company that you can work with the help them
that you can work with the help them
that you can work with the help them reach the stay-at-home moms the sewing
reach the stay-at-home moms the sewing
reach the stay-at-home moms the sewing community how can you write for them
community how can you write for them
community how can you write for them right and you can still have a portion
right and you can still have a portion
right and you can still have a portion of your business that relates to helping
of your business that relates to helping
of your business that relates to helping out these save her moms because that’s
out these save her moms because that’s
out these save her moms because that’s your that means something to you but if
your that means something to you but if
your that means something to you but if that’s always your core and these people
that’s always your core and these people
that’s always your core and these people don’t have money then no matter how much
don’t have money then no matter how much
don’t have money then no matter how much you love them but they can’t afford you
you love them but they can’t afford you
you love them but they can’t afford you they’re not going to be offended by your
they’re not going to be offended by your
they’re not going to be offended by your prices I just can’t afford you and so
prices I just can’t afford you and so
prices I just can’t afford you and so it’s not on you to drop your prices to
it’s not on you to drop your prices to
it’s not on you to drop your prices to meet them it’s on you to find clients
meet them it’s on you to find clients
meet them it’s on you to find clients you’ll pay you what you’re worth so
you’ll pay you what you’re worth so
you’ll pay you what you’re worth so maybe a long answer but I think a really
maybe a long answer but I think a really
maybe a long answer but I think a really important one to recap 1 understand that
important one to recap 1 understand that
important one to recap 1 understand that you are worth something that you add a
you are worth something that you add a
you are worth something that you add a lot of value that you’re helping people
lot of value that you’re helping people
lot of value that you’re helping people that you are valuable person and believe
that you are valuable person and believe
that you are valuable person and believe that and look in this your self in the
that and look in this your self in the
that and look in this your self in the mirror and tell yourself that and and
mirror and tell yourself that and and
mirror and tell yourself that and and read the quotes of customers who’ve had
read the quotes of customers who’ve had
read the quotes of customers who’ve had such great experience working with you
such great experience working with you
such great experience working with you and read that over and over again remind
and read that over and over again remind
and read that over and over again remind yourself of that and then to start start
yourself of that and then to start start
yourself of that and then to start start going after customers who can afford you
going after customers who can afford you
going after customers who can afford you you can really pay you what you’re worth
you can really pay you what you’re worth
you can really pay you what you’re worth because once you start charging the
because once you start charging the
because once you start charging the dollars that make you feel feel like a
dollars that make you feel feel like a
dollars that make you feel feel like a feel like a respected human being you
feel like a respected human being you
feel like a respected human being you know like that to work at such low
know like that to work at such low
know like that to work at such low prices beats on your confidence so to
prices beats on your confidence so to
prices beats on your confidence so to work with the right clients will will
work with the right clients will will
work with the right clients will will help you rise up will help you become a
help you rise up will help you become a
help you rise up will help you become a way better entrepreneur and give you
way better entrepreneur and give you
way better entrepreneur and give you greater abilities to then go and work
greater abilities to then go and work
greater abilities to then go and work with these these entrepreneur part-time
with these these entrepreneur part-time
with these these entrepreneur part-time moms who are in the sewing community
moms who are in the sewing community
moms who are in the sewing community that you love as well okay next up is
that you love as well okay next up is
that you love as well okay next up is harsh eat who wrote in to say I’m not
harsh eat who wrote in to say I’m not
harsh eat who wrote in to say I’m not worried about competitors as are only a
worried about competitors as are only a
worried about competitors as are only a few and they lag far behind us in terms
few and they lag far behind us in terms
few and they lag far behind us in terms of technical competence the main
of technical competence the main
of technical competence the main challenge is to reach new customers or
challenge is to reach new customers or
challenge is to reach new customers or in other terms our customers don’t even
in other terms our customers don’t even
in other terms our customers don’t even know that the service providers like us
know that the service providers like us
know that the service providers like us exist I’d be grateful if you can give me
exist I’d be grateful if you can give me
exist I’d be grateful if you can give me a few tips for the same so how to reach
a few tips for the same so how to reach
a few tips for the same so how to reach them thanks our sheet now I’ve gone back
them thanks our sheet now I’ve gone back
them thanks our sheet now I’ve gone back and forth the Hershey a little bit on
and forth the Hershey a little bit on
and forth the Hershey a little bit on email to get a better understanding of
email to get a better understanding of
email to get a better understanding of his business basically he helps
his business basically he helps
his business basically he helps companies with really really old
companies with really really old
companies with really really old technology come into the modern era and
technology come into the modern era and
technology come into the modern era and the company that used to provided is out
the company that used to provided is out
the company that used to provided is out of business they’re not around anymore
of business they’re not around anymore
of business they’re not around anymore and companies are struggling to figure
and companies are struggling to figure
and companies are struggling to figure out do I do it myself do I keep with his
out do I do it myself do I keep with his
out do I do it myself do I keep with his old technology to upgrade what to do
old technology to upgrade what to do
old technology to upgrade what to do next and so a couple of thoughts here
next and so a couple of thoughts here
next and so a couple of thoughts here her she first first I hate being in a
her she first first I hate being in a
her she first first I hate being in a shrinking market just as a general rule
shrinking market just as a general rule
shrinking market just as a general rule that there’s there’s opportunities but I
that there’s there’s opportunities but I
that there’s there’s opportunities but I hate being in a shrinking market so
hate being in a shrinking market so
hate being in a shrinking market so you’re helping transition companies from
you’re helping transition companies from
you’re helping transition companies from old technology the specific old
old technology the specific old
old technology the specific old technology to new technology and once
technology to new technology and once
technology to new technology and once all those customers are gone that’s it
all those customers are gone that’s it
all those customers are gone that’s it right that there’s no one else who has
right that there’s no one else who has
right that there’s no one else who has that all techno they’re not making any
that all techno they’re not making any
that all techno they’re not making any more so just as an overall feeling I
more so just as an overall feeling I
more so just as an overall feeling I think you should be focusing on a bigger
think you should be focusing on a bigger
think you should be focusing on a bigger market not just upgrading these old guys
market not just upgrading these old guys
market not just upgrading these old guys but anyway that’s my that’s my first
but anyway that’s my that’s my first
but anyway that’s my that’s my first thought I hate being part of a shrinking
thought I hate being part of a shrinking
thought I hate being part of a shrinking market if you’re good trying to grow
market if you’re good trying to grow
market if you’re good trying to grow business being something that is growing
business being something that is growing
business being something that is growing that’s exploding and try to be the best
that’s exploding and try to be the best
that’s exploding and try to be the best in the world of it but to answer your
in the world of it but to answer your
in the world of it but to answer your question what I would do because these
question what I would do because these
question what I would do because these guys are hard to reach is no distributor
guys are hard to reach is no distributor
guys are hard to reach is no distributor to go through it’s hard to make alliance
to go through it’s hard to make alliance
to go through it’s hard to make alliance partners to reach these guys I would use
partners to reach these guys I would use
partners to reach these guys I would use the media I would position yourself as
the media I would position yourself as
the media I would position yourself as an expert I would create content for all
an expert I would create content for all
an expert I would create content for all of the major publications articles
of the major publications articles
of the major publications articles magazines that your customers are
magazines that your customers are
magazines that your customers are reading because you don’t know how to
reading because you don’t know how to
reading because you don’t know how to reach these guys individually right
reach these guys individually right
reach these guys individually right there’s no director you can call up and
there’s no director you can call up and
there’s no director you can call up and say hey here’s what we do right it may
say hey here’s what we do right it may
say hey here’s what we do right it may be hard to get a trade show for them
be hard to get a trade show for them
be hard to get a trade show for them it’s hard to find that alliance partner
it’s hard to find that alliance partner
it’s hard to find that alliance partner or distributor or supplier so your best
or distributor or supplier so your best
or distributor or supplier so your best bet is to use the media positions owns
bet is to use the media positions owns
bet is to use the media positions owns an expert right content regularly
an expert right content regularly
an expert right content regularly talking about the importance of
talking about the importance of
talking about the importance of upgrading how to do it the steps
upgrading how to do it the steps
upgrading how to do it the steps involved you can use case studies each
involved you can use case studies each
involved you can use case studies each one can be different angles different
one can be different angles different
one can be different angles different stores if we’re things you preach the
stores if we’re things you preach the
stores if we’re things you preach the companies so that when they come and
companies so that when they come and
companies so that when they come and read these articles they feel like yeah
read these articles they feel like yeah
read these articles they feel like yeah that’s my problem I want to talk to
that’s my problem I want to talk to
that’s my problem I want to talk to these guys so if you have it if you have
these guys so if you have it if you have
these guys so if you have it if you have this problems for all you guys on the
this problems for all you guys on the
this problems for all you guys on the only entrepreneur’s watching if you have
only entrepreneur’s watching if you have
only entrepreneur’s watching if you have this problem where you have this huge
this problem where you have this huge
this problem where you have this huge potential audience but they’re scattered
potential audience but they’re scattered
potential audience but they’re scattered everywhere and there’s no easy way to
everywhere and there’s no easy way to
everywhere and there’s no easy way to connect with them you don’t have a
connect with them you don’t have a
connect with them you don’t have a directory it’s hard to take out
directory it’s hard to take out
directory it’s hard to take out advertising again so how do you reach
advertising again so how do you reach
advertising again so how do you reach these guys use the media what public
these guys use the media what public
these guys use the media what public are they reading what YouTube channels
are they reading what YouTube channels
are they reading what YouTube channels are they watching what TV shows are they
are they watching what TV shows are they
are they watching what TV shows are they tuning into and create content position
tuning into and create content position
tuning into and create content position yourself as the expert talking about
yourself as the expert talking about
yourself as the expert talking about exactly what you do the problems that
exactly what you do the problems that
exactly what you do the problems that people are facing the the best results
people are facing the the best results
people are facing the the best results that you’ve achieved for people case
that you’ve achieved for people case
that you’ve achieved for people case studies continue to share that loop and
studies continue to share that loop and
studies continue to share that loop and as people get exposed to it they’ll come
as people get exposed to it they’ll come
as people get exposed to it they’ll come to you you want to create a poll where
to you you want to create a poll where
to you you want to create a poll where they want to come to you and reach out
they want to come to you and reach out
they want to come to you and reach out to you instead of you trying to find
to you instead of you trying to find
to you instead of you trying to find them one by one okay next up to tou yang
them one by one okay next up to tou yang
them one by one okay next up to tou yang from my newsletter list wrote in to say
from my newsletter list wrote in to say
from my newsletter list wrote in to say hi Evan to hear again you are the man
hi Evan to hear again you are the man
hi Evan to hear again you are the man thank you too i appreciate that i have a
thank you too i appreciate that i have a
thank you too i appreciate that i have a question about friends and family angel
question about friends and family angel
question about friends and family angel funding confounders take a small salary
funding confounders take a small salary
funding confounders take a small salary from the investment is it common to do
from the investment is it common to do
from the investment is it common to do this I know my product works by
this I know my product works by
this I know my product works by distilling to work full time to pay my
distilling to work full time to pay my
distilling to work full time to pay my bills until I find some type of
bills until I find some type of
bills until I find some type of partnership to generate revenue if I
partnership to generate revenue if I
partnership to generate revenue if I receive funding of twenty to fifty
receive funding of twenty to fifty
receive funding of twenty to fifty thousand it’s too small and will go
thousand it’s too small and will go
thousand it’s too small and will go towards product development but if I
towards product development but if I
towards product development but if I receive 100 to 250 thousand and up then
receive 100 to 250 thousand and up then
receive 100 to 250 thousand and up then I can see using a small amount of salary
I can see using a small amount of salary
I can see using a small amount of salary product development and more would love
product development and more would love
product development and more would love to know your thoughts thanks again to
to know your thoughts thanks again to
to know your thoughts thanks again to this is a great question and when you
this is a great question and when you
this is a great question and when you are looking for funding angels
are looking for funding angels
are looking for funding angels especially hate wanting to see a lot of
especially hate wanting to see a lot of
especially hate wanting to see a lot of money going to salaries now you you know
money going to salaries now you you know
money going to salaries now you you know you are expected to make a living from
you are expected to make a living from
you are expected to make a living from this but they hate that it’s coming from
this but they hate that it’s coming from
this but they hate that it’s coming from their own money right and they’re
their own money right and they’re
their own money right and they’re thinking if you can’t find a way to make
thinking if you can’t find a way to make
thinking if you can’t find a way to make this your full-time thing if you’re not
this your full-time thing if you’re not
this your full-time thing if you’re not that committed to it then why should I
that committed to it then why should I
that committed to it then why should I give you dollars to go out and do it
give you dollars to go out and do it
give you dollars to go out and do it right what angels want to see is that
right what angels want to see is that
right what angels want to see is that you are already working on this
you are already working on this
you are already working on this full-time you’re you’re in it you’re
full-time you’re you’re in it you’re
full-time you’re you’re in it you’re invested you’re all in on this it has to
invested you’re all in on this it has to
invested you’re all in on this it has to work that’s when an angel wants to give
work that’s when an angel wants to give
work that’s when an angel wants to give you their money the thing to think about
you their money the thing to think about
you their money the thing to think about here is yeah okay you can take out you
here is yeah okay you can take out you
here is yeah okay you can take out you can take out a small salary you know the
can take out a small salary you know the
can take out a small salary you know the bigger the percentage compared to how
bigger the percentage compared to how
bigger the percentage compared to how much you’re asking for the more our
much you’re asking for the more our
much you’re asking for the more our girls you’re going to get I remember in
girls you’re going to get I remember in
girls you’re going to get I remember in my VC days I had a company come that
my VC days I had a company come that
my VC days I had a company come that pitched us they want a half a million
pitched us they want a half a million
pitched us they want a half a million dollars for their business there are
dollars for their business there are
dollars for their business there are four founders each of them we’re going
four founders each of them we’re going
four founders each of them we’re going to take a hundred thousand dollar salary
to take a hundred thousand dollar salary
to take a hundred thousand dollar salary and the last hundred thousand I’ll
and the last hundred thousand I’ll
and the last hundred thousand I’ll should be used to grow the business
should be used to grow the business
should be used to grow the business are you are you nuts you think anybody’s
are you are you nuts you think anybody’s
are you are you nuts you think anybody’s going to fund that are you what are you
going to fund that are you what are you
going to fund that are you what are you smoking right but this was a real plan
smoking right but this was a real plan
smoking right but this was a real plan that people are trying to push through
that people are trying to push through
that people are trying to push through and so obviously they got rejected the
and so obviously they got rejected the
and so obviously they got rejected the more money you asked for so they are
more money you asked for so they are
more money you asked for so they are great it’d be great to have $250,000 and
great it’d be great to have $250,000 and
great it’d be great to have $250,000 and pay yourself a
pay yourself a
pay yourself a twenty-five-thousand-dollar salary and
twenty-five-thousand-dollar salary and
twenty-five-thousand-dollar salary and you know it’s only ten percent of the
you know it’s only ten percent of the
you know it’s only ten percent of the total funding it’s easier to swallow but
total funding it’s easier to swallow but
total funding it’s easier to swallow but to get $250,000 how much of the company
to get $250,000 how much of the company
to get $250,000 how much of the company you’re going to have to give up are you
you’re going to have to give up are you
you’re going to have to give up are you even worth 250 thousand dollars at all
even worth 250 thousand dollars at all
even worth 250 thousand dollars at all right now right angels will take a huge
right now right angels will take a huge
right now right angels will take a huge cut of your business because it’s the
cut of your business because it’s the
cut of your business because it’s the riskiest time if you don’t have your
riskiest time if you don’t have your
riskiest time if you don’t have your product done if you have zero sales
product done if you have zero sales
product done if you have zero sales that’s the riskiest time to get angel
that’s the riskiest time to get angel
that’s the riskiest time to get angel investment they may not even think your
investment they may not even think your
investment they may not even think your business is worth 250 thousand dollars
business is worth 250 thousand dollars
business is worth 250 thousand dollars as a whole so that’s your challenge
as a whole so that’s your challenge
as a whole so that’s your challenge angels see so many deals see so many
angels see so many deals see so many
angels see so many deals see so many opportunities see so many people coming
opportunities see so many people coming
opportunities see so many people coming at them and the people who you’re
at them and the people who you’re
at them and the people who you’re competing against they’re doing this
competing against they’re doing this
competing against they’re doing this full time right there they’re making
full time right there they’re making
full time right there they’re making sales they’re out there hustling your
sales they’re out there hustling your
sales they’re out there hustling your best bet honestly is to go out and find
best bet honestly is to go out and find
best bet honestly is to go out and find a way to make this happen on your own
a way to make this happen on your own
a way to make this happen on your own the boots drop it up to get something to
the boots drop it up to get something to
the boots drop it up to get something to get customers coming in not to the point
get customers coming in not to the point
get customers coming in not to the point where you’re you’re making a big well
where you’re you’re making a big well
where you’re you’re making a big well you’re where you don’t need help you
you’re where you don’t need help you
you’re where you don’t need help you know that’s why you’re going to an angel
know that’s why you’re going to an angel
know that’s why you’re going to an angel but they’re going to kill you on your
but they’re going to kill you on your
but they’re going to kill you on your valuation and if you’re not working
valuation and if you’re not working
valuation and if you’re not working full-time in the business then honestly
full-time in the business then honestly
full-time in the business then honestly if you’re meeting angels right now I
if you’re meeting angels right now I
if you’re meeting angels right now I would just ask for them for advice not
would just ask for them for advice not
would just ask for them for advice not ask for money just get on their radar
ask for money just get on their radar
ask for money just get on their radar screen let them see your hustle and your
screen let them see your hustle and your
screen let them see your hustle and your drive after their business advice and if
drive after their business advice and if
drive after their business advice and if they really like you and and you keep
they really like you and and you keep
they really like you and and you keep them posted with your progress they’re
them posted with your progress they’re
them posted with your progress they’re going to want to invest with you but
going to want to invest with you but
going to want to invest with you but honestly I think you’re too soon right
honestly I think you’re too soon right
honestly I think you’re too soon right now you have to find a way to get this
now you have to find a way to get this
now you have to find a way to get this thing off the ground yourself start
thing off the ground yourself start
thing off the ground yourself start getting some paying customers in so that
getting some paying customers in so that
getting some paying customers in so that you can you can leave your job because
you can you can leave your job because
you can you can leave your job because you want to see that you’re working full
you want to see that you’re working full
you want to see that you’re working full time at your business it kind of sucks
time at your business it kind of sucks
time at your business it kind of sucks and I know maybe not the news you wanted
and I know maybe not the news you wanted
and I know maybe not the news you wanted to hear but being from that industry
to hear but being from that industry
to hear but being from that industry having helped raise capital for
having helped raise capital for
having helped raise capital for entrepreneurs at different stages it’s
entrepreneurs at different stages it’s
entrepreneurs at different stages it’s probably your best bet bootstrap it up
probably your best bet bootstrap it up
probably your best bet bootstrap it up you can make it just fine
you can make it just fine
you can make it just fine different way man you don’t need to
different way man you don’t need to
different way man you don’t need to spend fifty thousand dollars they get
spend fifty thousand dollars they get
spend fifty thousand dollars they get this business off the ground find
this business off the ground find
this business off the ground find another way a cheaper way bootstrap it
another way a cheaper way bootstrap it
another way a cheaper way bootstrap it up to get some money in the door so you
up to get some money in the door so you
up to get some money in the door so you can pay yourself a small Sylar you can
can pay yourself a small Sylar you can
can pay yourself a small Sylar you can quit your job do this full time and then
quit your job do this full time and then
quit your job do this full time and then go get angel investors next up sire 3000
go get angel investors next up sire 3000
go get angel investors next up sire 3000 one of my YouTube fans commented on one
one of my YouTube fans commented on one
one of my YouTube fans commented on one of my old s videos wanted to know hope
of my old s videos wanted to know hope
of my old s videos wanted to know hope you can help me with this one man I
you can help me with this one man I
you can help me with this one man I don’t live in the US and I want to know
don’t live in the US and I want to know
don’t live in the US and I want to know whether I have to pay any taxes to the
whether I have to pay any taxes to the
whether I have to pay any taxes to the IRS as well as I will have to give the
IRS as well as I will have to give the
IRS as well as I will have to give the government of my country hope I made
government of my country hope I made
government of my country hope I made myself clear enough thanks in advance
myself clear enough thanks in advance
myself clear enough thanks in advance for your attention so you only pay taxes
for your attention so you only pay taxes
for your attention so you only pay taxes in your country and the companies will
in your country and the companies will
in your country and the companies will only collect taxes from people who are
only collect taxes from people who are
only collect taxes from people who are in their country so an example if I’m
in their country so an example if I’m
in their country so an example if I’m selling a product in Canada to Canadians
selling a product in Canada to Canadians
selling a product in Canada to Canadians I have to charge them tax right if I am
I have to charge them tax right if I am
I have to charge them tax right if I am hiring somebody here local and canada i
hiring somebody here local and canada i
hiring somebody here local and canada i have to pay payroll tax but if i’m
have to pay payroll tax but if i’m
have to pay payroll tax but if i’m hiring somebody from the philippines or
hiring somebody from the philippines or
hiring somebody from the philippines or from pakistan or from europe or wherever
from pakistan or from europe or wherever
from pakistan or from europe or wherever then i’m not paying their taxes they’re
then i’m not paying their taxes they’re
then i’m not paying their taxes they’re paying their own taxes in their own
paying their own taxes in their own
paying their own taxes in their own country and they’re not paying taxes to
country and they’re not paying taxes to
country and they’re not paying taxes to canada right if I hire if I hire
canada right if I hire if I hire
canada right if I hire if I hire Christina who’s in Montenegro hey
Christina who’s in Montenegro hey
Christina who’s in Montenegro hey Christina how’s montenegro hope it’s
Christina how’s montenegro hope it’s
Christina how’s montenegro hope it’s super sunny and warm she’s paying taxes
super sunny and warm she’s paying taxes
super sunny and warm she’s paying taxes there right so wherever you reside
there right so wherever you reside
there right so wherever you reside that’s where you pay your income taxes
that’s where you pay your income taxes
that’s where you pay your income taxes and wherever your employer resides
and wherever your employer resides
and wherever your employer resides they’re not paying those income taxes
they’re not paying those income taxes
they’re not paying those income taxes for you so if you’re no desk you’re
for you so if you’re no desk you’re
for you so if you’re no desk you’re trying to get a job you will only be
trying to get a job you will only be
trying to get a job you will only be paying taxes to your local government
paying taxes to your local government
paying taxes to your local government and not to the IRS okay next up is
and not to the IRS okay next up is
and not to the IRS okay next up is Dennis from a news newsletter list
Dennis from a news newsletter list
Dennis from a news newsletter list writing to say it’s true I wake up this
writing to say it’s true I wake up this
writing to say it’s true I wake up this morning to do something that I don’t
morning to do something that I don’t
morning to do something that I don’t like but what else is there for me I
like but what else is there for me I
like but what else is there for me I don’t have enough capital start my own
don’t have enough capital start my own
don’t have enough capital start my own business knows not enough solid support
business knows not enough solid support
business knows not enough solid support my desire of freedom where should I run
my desire of freedom where should I run
my desire of freedom where should I run to Evan yes I have great ideas on how to
to Evan yes I have great ideas on how to
to Evan yes I have great ideas on how to grow economically but these tough
grow economically but these tough
grow economically but these tough handles in life can allow me to reach
handles in life can allow me to reach
handles in life can allow me to reach their helped me realize my dream brother
their helped me realize my dream brother
their helped me realize my dream brother Dennis Dennis I feel for you man and
Dennis Dennis I feel for you man and
Dennis Dennis I feel for you man and when you are waking up every day and
when you are waking up every day and
when you are waking up every day and going to a job that you hate and sucks
going to a job that you hate and sucks
going to a job that you hate and sucks and you know is beneath you and you know
and you know is beneath you and you know
and you know is beneath you and you know you have your ideas you want to take off
you have your ideas you want to take off
you have your ideas you want to take off you don’t know how to realize them it’s
you don’t know how to realize them it’s
you don’t know how to realize them it’s it’s soul crushing it feels terrible
it’s soul crushing it feels terrible
it’s soul crushing it feels terrible right you feel like you want to do so
right you feel like you want to do so
right you feel like you want to do so much more and you’re just can’t get out
much more and you’re just can’t get out
much more and you’re just can’t get out of this rut that you ring to help you
of this rut that you ring to help you
of this rut that you ring to help you get started I’m assuming you know what
get started I’m assuming you know what
get started I’m assuming you know what you want to do you have your idea you
you want to do you have your idea you
you want to do you have your idea you have this past you want to follow to
have this past you want to follow to
have this past you want to follow to help you get started to go from where
help you get started to go from where
help you get started to go from where you are now to taking your first steps
you are now to taking your first steps
you are now to taking your first steps to start in your business two really
to start in your business two really
to start in your business two really important things one is if you’re going
important things one is if you’re going
important things one is if you’re going to have a job and I talked about this in
to have a job and I talked about this in
to have a job and I talked about this in my zucca guide work to learn Christina
my zucca guide work to learn Christina
my zucca guide work to learn Christina we could pop that up there if you’re
we could pop that up there if you’re
we could pop that up there if you’re going to have a job you want to do
going to have a job you want to do
going to have a job you want to do something where you’re going to learn so
something where you’re going to learn so
something where you’re going to learn so whatever your idea is for whatever
whatever your idea is for whatever
whatever your idea is for whatever business that you want to start the job
business that you want to start the job
business that you want to start the job you take should teach you about that
you take should teach you about that
you take should teach you about that role right if you want to start
role right if you want to start
role right if you want to start something in the auto industry go get a
something in the auto industry go get a
something in the auto industry go get a job in the auto industry don’t get a job
job in the auto industry don’t get a job
job in the auto industry don’t get a job in the computer industry or in the
in the computer industry or in the
in the computer industry or in the cleaning industry or the food service
cleaning industry or the food service
cleaning industry or the food service industry right get a job in cars to
industry right get a job in cars to
industry right get a job in cars to learn about the industry to make
learn about the industry to make
learn about the industry to make mistakes while getting paid to make
mistakes while getting paid to make
mistakes while getting paid to make important contacts and connections to
important contacts and connections to
important contacts and connections to get as close as as you can to the
get as close as as you can to the
get as close as as you can to the founder of that business and work with
founder of that business and work with
founder of that business and work with them and learn from them so that when
them and learn from them so that when
them and learn from them so that when you go and launch your own company
you go and launch your own company
you go and launch your own company you’ll hit the ground running you’ll
you’ll hit the ground running you’ll
you’ll hit the ground running you’ll have you’ll make a lot less mistakes you
have you’ll make a lot less mistakes you
have you’ll make a lot less mistakes you won’t need as much money to do it so
won’t need as much money to do it so
won’t need as much money to do it so you’re getting paid to learn about how
you’re getting paid to learn about how
you’re getting paid to learn about how to become an entrepreneur in that
to become an entrepreneur in that
to become an entrepreneur in that business and you may find out that you
business and you may find out that you
business and you may find out that you know what this business isn’t for me you
know what this business isn’t for me you
know what this business isn’t for me you may find out that this isn’t what I
may find out that this isn’t what I
may find out that this isn’t what I thought it was I hate this industry I
thought it was I hate this industry I
thought it was I hate this industry I don’t want to be here and you just saved
don’t want to be here and you just saved
don’t want to be here and you just saved yourself a really expensive lesson so
yourself a really expensive lesson so
yourself a really expensive lesson so that’s one whatever job you’re in find
that’s one whatever job you’re in find
that’s one whatever job you’re in find something that is related to the
something that is related to the
something that is related to the industry that you want to join second is
industry that you want to join second is
industry that you want to join second is get started small start small right now
get started small start small right now
get started small start small right now okay so you can’t afford the quick
okay so you can’t afford the quick
okay so you can’t afford the quick full-time great you can’t afford to open
full-time great you can’t afford to open
full-time great you can’t afford to open up your own store fine what can you do
up your own store fine what can you do
up your own store fine what can you do now for half an hour day to start I
now for half an hour day to start I
now for half an hour day to start I don’t know what your business is but
don’t know what your business is but
don’t know what your business is but there has to be a way to spend half an
there has to be a way to spend half an
there has to be a way to spend half an hour every day and don’t give up on your
hour every day and don’t give up on your
hour every day and don’t give up on your dreams you have half an hour every
dreams you have half an hour every
dreams you have half an hour every single day to do something on your
single day to do something on your
single day to do something on your business you can find half an hour today
business you can find half an hour today
business you can find half an hour today and tomorrow and the next day every
and tomorrow and the next day every
and tomorrow and the next day every single day to focus on your business if
single day to focus on your business if
single day to focus on your business if you can’t find half an hour in the day
you can’t find half an hour in the day
you can’t find half an hour in the day to work on your business to to reach
to work on your business to to reach
to work on your business to to reach your dreams you say are your dreams then
your dreams you say are your dreams then
your dreams you say are your dreams then you don’t deserve to have your
you don’t deserve to have your
you don’t deserve to have your dreams they’re just going to stay a
dreams they’re just going to stay a
dreams they’re just going to stay a dream you have to put the time in and
dream you have to put the time in and
dream you have to put the time in and half an hour a day you have so what can
half an hour a day you have so what can
half an hour a day you have so what can you do for half an hour every single day
you do for half an hour every single day
you do for half an hour every single day to start working on your business start
to start working on your business start
to start working on your business start talking to potential customers start
talking to potential customers start
talking to potential customers start building your website start making some
building your website start making some
building your website start making some leads and some progress and learning
leads and some progress and learning
leads and some progress and learning from people and making connections and
from people and making connections and
from people and making connections and going to trade shows start building it
going to trade shows start building it
going to trade shows start building it up until you get to the point where you
up until you get to the point where you
up until you get to the point where you have something that you’ve create enough
have something that you’ve create enough
have something that you’ve create enough value where someone’s willing to pay you
value where someone’s willing to pay you
value where someone’s willing to pay you and maybe your first jobs are free
and maybe your first jobs are free
and maybe your first jobs are free because you need experience or maybe
because you need experience or maybe
because you need experience or maybe your first jobs are at a really low wage
your first jobs are at a really low wage
your first jobs are at a really low wage minimum wage whatever you’re getting
minimum wage whatever you’re getting
minimum wage whatever you’re getting experience and as you add more value as
experience and as you add more value as
experience and as you add more value as you add to a portfolio you can start
you add to a portfolio you can start
you add to a portfolio you can start adding adding adding the bills up and
adding adding adding the bills up and
adding adding adding the bills up and ideally you keep your job until you
ideally you keep your job until you
ideally you keep your job until you build your business up to the point
build your business up to the point
build your business up to the point where you can afford to pay yourself
where you can afford to pay yourself
where you can afford to pay yourself full time right MIT you’re not making a
full time right MIT you’re not making a
full time right MIT you’re not making a rich right you don’t quit when your
rich right you don’t quit when your
rich right you don’t quit when your business is making a million dollars but
business is making a million dollars but
business is making a million dollars but you want to be able to make a you
you want to be able to make a you
you want to be able to make a you survive something to survive on right we
survive something to survive on right we
survive something to survive on right we don’t want them to shut the lights on
don’t want them to shut the lights on
don’t want them to shut the lights on for you you know because you haven’t
for you you know because you haven’t
for you you know because you haven’t paid your electricity bill so one take
paid your electricity bill so one take
paid your electricity bill so one take that job where you’re learning something
that job where you’re learning something
that job where you’re learning something and then to start small start part-time
and then to start small start part-time
and then to start small start part-time build something up now you can get this
build something up now you can get this
build something up now you can get this started if the dream is important to you
started if the dream is important to you
started if the dream is important to you the dream was really important to you
the dream was really important to you
the dream was really important to you instead of sitting in the car driving to
instead of sitting in the car driving to
instead of sitting in the car driving to work every day talking and thinking
work every day talking and thinking
work every day talking and thinking about how much you hate this job make
about how much you hate this job make
about how much you hate this job make sure you’re spending time every day to
sure you’re spending time every day to
sure you’re spending time every day to move closer to your goal this should
move closer to your goal this should
move closer to your goal this should inspire you and if you don’t have the
inspire you and if you don’t have the
inspire you and if you don’t have the time to do that then you don’t deserve
time to do that then you don’t deserve
time to do that then you don’t deserve the life of your dreams it’s a it’s a
the life of your dreams it’s a it’s a
the life of your dreams it’s a it’s a harsh way to end ask Evan number six but
harsh way to end ask Evan number six but
harsh way to end ask Evan number six but some real truth we’ll talk there for
some real truth we’ll talk there for
some real truth we’ll talk there for entrepreneurs we’re done thank you guys
entrepreneurs we’re done thank you guys
entrepreneurs we’re done thank you guys so much for watching another awesome
so much for watching another awesome
so much for watching another awesome episode let me know you guys think you
episode let me know you guys think you
episode let me know you guys think you have a question leave it below in the
have a question leave it below in the
have a question leave it below in the comments you want see more videos like
comments you want see more videos like
comments you want see more videos like this subscribe to the China thanks for
this subscribe to the China thanks for
this subscribe to the China thanks for watching I’m going to have some
watching I’m going to have some
watching I’m going to have some clementines and I’ll see you soon
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inspiring motivational believe advice
inspiring motivational believe advice every single week to your inbox hi i’m
every single week to your inbox hi i’m
every single week to your inbox hi i’m jason j reyez fonseka of ra’s online
jason j reyez fonseka of ra’s online
jason j reyez fonseka of ra’s online calm and i want to say Evan Carmichael’s
calm and i want to say Evan Carmichael’s
calm and i want to say Evan Carmichael’s newsletter is consistent fun inspiring
newsletter is consistent fun inspiring
newsletter is consistent fun inspiring XD only newsletter I prioritize and look
XD only newsletter I prioritize and look
XD only newsletter I prioritize and look forward to period
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