
[Applause] [Music]
if you’re an engineer you want a good
if you’re an engineer you want a good job connect with somebody of a good MNC
job connect with somebody of a good MNC
job connect with somebody of a good MNC you might just land up with a job
you might just land up with a job
you might just land up with a job everybody out here who are in the third
everybody out here who are in the third
everybody out here who are in the third of the fourth year or probably in the
of the fourth year or probably in the
of the fourth year or probably in the juniors but any day fill in their CV
juniors but any day fill in their CV
juniors but any day fill in their CV than a company they would want to hi
than a company they would want to hi
than a company they would want to hi everybody I’m talking to you guys yeah
everybody I’m talking to you guys yeah
everybody I’m talking to you guys yeah so they would want to fill in the CV
so they would want to fill in the CV
so they would want to fill in the CV than a company they would want that
than a company they would want that
than a company they would want that company to select them at a good pay
company to select them at a good pay
company to select them at a good pay high pay scale in today’s science HR
high pay scale in today’s science HR
high pay scale in today’s science HR company they do look into your LinkedIn
company they do look into your LinkedIn
company they do look into your LinkedIn they do look at look into your Facebook
they do look at look into your Facebook
they do look at look into your Facebook so everybody out here who all use
so everybody out here who all use
so everybody out here who all use Facebook and I see some hands off
Facebook and I see some hands off
Facebook and I see some hands off Facebook that’s a 90 percent of them how
Facebook that’s a 90 percent of them how
Facebook that’s a 90 percent of them how many of you have a LinkedIn account you
many of you have a LinkedIn account you
many of you have a LinkedIn account you guys are doing it really smart and how
guys are doing it really smart and how
guys are doing it really smart and how many are active on Instagram that’s
many are active on Instagram that’s
many are active on Instagram that’s quite a good number so do you know 1
quite a good number so do you know 1
quite a good number so do you know 1 billion people log onto Facebook every
billion people log onto Facebook every
billion people log onto Facebook every day there are some 30 billion messages
day there are some 30 billion messages
day there are some 30 billion messages exchanged on whatsapp and there’s one
exchanged on whatsapp and there’s one
exchanged on whatsapp and there’s one person who joins in LinkedIn every
person who joins in LinkedIn every
person who joins in LinkedIn every second did you get it like 18 or 90
second did you get it like 18 or 90
second did you get it like 18 or 90 percent of the people are already logged
percent of the people are already logged
percent of the people are already logged logging in every day so I very rightly
logging in every day so I very rightly
logging in every day so I very rightly heard that we don’t have a choice
heard that we don’t have a choice
heard that we don’t have a choice whether we do social or not the choice
whether we do social or not the choice
whether we do social or not the choice is how we do it if you do if you are
is how we do it if you do if you are
is how we do it if you do if you are doing it smart
doing it smart
doing it smart like for example I have mr. Bhuvan bum
like for example I have mr. Bhuvan bum
like for example I have mr. Bhuvan bum out here in the audience can have a
out here in the audience can have a
out here in the audience can have a round of applause for the one cavia
round of applause for the one cavia
round of applause for the one cavia we are sitar solaria we probably have
we are sitar solaria we probably have
we are sitar solaria we probably have mr. Sharma backstage these three are
mr. Sharma backstage these three are
mr. Sharma backstage these three are YouTube sensations you see them they are
YouTube sensations you see them they are
YouTube sensations you see them they are here at a level at a stage where
here at a level at a stage where
here at a level at a stage where everybody of you recognize them it’s
everybody of you recognize them it’s
everybody of you recognize them it’s because of YouTube and Facebook
because of YouTube and Facebook
because of YouTube and Facebook he makes them take some crazy videos on
he makes them take some crazy videos on
he makes them take some crazy videos on his cell phone he edited it in in a way
his cell phone he edited it in in a way
his cell phone he edited it in in a way very smart and crisp way that
very smart and crisp way that
very smart and crisp way that seven-minute video hits you right
not been there you would have been
not been there you would have been untouched with PBG wines Siddhartha
untouched with PBG wines Siddhartha
untouched with PBG wines Siddhartha latias cover or anything for that a IP
latias cover or anything for that a IP
latias cover or anything for that a IP TV f any of that thing do you understand
TV f any of that thing do you understand
TV f any of that thing do you understand how many of you have heard TJ Valley
how many of you have heard TJ Valley
how many of you have heard TJ Valley barboonia the song not many of you do
barboonia the song not many of you do
barboonia the song not many of you do you don’t like posh area you like matcha
you don’t like posh area you like matcha
you don’t like posh area you like matcha you won’t imagine he spent five lakh
you won’t imagine he spent five lakh
you won’t imagine he spent five lakh rupees on the on the music video in the
rupees on the on the music video in the
rupees on the on the music video in the recording and some 50 lakh rupees only
recording and some 50 lakh rupees only
recording and some 50 lakh rupees only on the promotion’s that strong verge
on the promotion’s that strong verge
on the promotion’s that strong verge 2015’s biggest track so here I would
2015’s biggest track so here I would
2015’s biggest track so here I would like to bore you a little I’ll tell you
like to bore you a little I’ll tell you
like to bore you a little I’ll tell you a couple of stories one story is often
a couple of stories one story is often
a couple of stories one story is often aunt who lives in Mirat I know her since
aunt who lives in Mirat I know her since
aunt who lives in Mirat I know her since probably 10 years from now she is an
probably 10 years from now she is an
probably 10 years from now she is an amazing amazing cook so I have so
amazing amazing cook so I have so
amazing amazing cook so I have so whenever we are in Meerut we want to
whenever we are in Meerut we want to
whenever we are in Meerut we want to visit her place to have good dinner sir
visit her place to have good dinner sir
visit her place to have good dinner sir we would we would want to go here
we would we would want to go here
we would we would want to go here because they would she would serve us
because they would she would serve us
because they would she would serve us like amazingly I also like you too you
like amazingly I also like you too you
like amazingly I also like you too you cook really well you can probably put
cook really well you can probably put
cook really well you can probably put your tissues your recipes online and
your tissues your recipes online and
your tissues your recipes online and there’ll be a lot of work is like a lot
there’ll be a lot of work is like a lot
there’ll be a lot of work is like a lot of mothers out there a lot of young
of mothers out there a lot of young
of mothers out there a lot of young ladies out there would want to see
ladies out there would want to see
ladies out there would want to see whatever you are making it might just
whatever you are making it might just
whatever you are making it might just try their luck at it and serve their
try their luck at it and serve their
try their luck at it and serve their families with it the only constraint the
families with it the only constraint the
families with it the only constraint the only problem work at whatever delicious
only problem work at whatever delicious
only problem work at whatever delicious food she cooked it remained in the four
food she cooked it remained in the four
food she cooked it remained in the four walls of a kitchen only her family’s and
walls of a kitchen only her family’s and
walls of a kitchen only her family’s and her friends could actually taste it her
her friends could actually taste it her
her friends could actually taste it her son incidentally was that he was really
son incidentally was that he was really
son incidentally was that he was really smart he studies in SLCC he said mom I
smart he studies in SLCC he said mom I
smart he studies in SLCC he said mom I think you should totally make up a
think you should totally make up a
think you should totally make up a couple of videos show what exactly you
couple of videos show what exactly you
couple of videos show what exactly you are putting will edit it in a very smart
are putting will edit it in a very smart
are putting will edit it in a very smart way will put it on Facebook in the FIR
way will put it on Facebook in the FIR
way will put it on Facebook in the FIR after the first video she add from 75
after the first video she add from 75
after the first video she add from 75 views out of the third video she has
views out of the third video she has
views out of the third video she has some 250 views and when she after three
some 250 views and when she after three
some 250 views and when she after three months she had some 10 to 12 videos on
months she had some 10 to 12 videos on
months she had some 10 to 12 videos on her on her Facebook page she had some
her on her Facebook page she had some
her on her Facebook page she had some 2,000 views and today’s kind people
2,000 views and today’s kind people
2,000 views and today’s kind people write to her they want her to feature in
write to her they want her to feature in
write to her they want her to feature in the Mac is in different ladies magazine
the Mac is in different ladies magazine
the Mac is in different ladies magazine and I think it’s a big thing for a lady
and I think it’s a big thing for a lady
and I think it’s a big thing for a lady who’s sitting at home was a homemaker
who’s sitting at home was a homemaker
who’s sitting at home was a homemaker she’s making her videos at in her own
she’s making her videos at in her own
she’s making her videos at in her own kitchen and actually going to the masses
kitchen and actually going to the masses
kitchen and actually going to the masses it isn’t it a right platform like when
it isn’t it a right platform like when
it isn’t it a right platform like when somebody can sit in the own house and
somebody can sit in the own house and
somebody can sit in the own house and still reach the world same way III at a
still reach the world same way III at a
still reach the world same way III at a recent talk I met this beatboxer whose
recent talk I met this beatboxer whose
recent talk I met this beatboxer whose message Avianca Julia
message Avianca Julia
message Avianca Julia I mean lint this guy from Jaipur he’s
I mean lint this guy from Jaipur he’s
I mean lint this guy from Jaipur he’s spontaneous as you know it he’s very
spontaneous as you know it he’s very
spontaneous as you know it he’s very spontaneous and any he’s probably
spontaneous and any he’s probably
spontaneous and any he’s probably India’s first for folk beatboxer he said
India’s first for folk beatboxer he said
India’s first for folk beatboxer he said recently did a track formica things like
recently did a track formica things like
recently did a track formica things like he was he did a covered beatboxing track
he was he did a covered beatboxing track
he was he did a covered beatboxing track for me cussing and my cuts in himself
for me cussing and my cuts in himself
for me cussing and my cuts in himself shaded and guess what where did he land
shaded and guess what where did he land
shaded and guess what where did he land himself after the video he got selected
himself after the video he got selected
himself after the video he got selected for the India’s Got Talent so from a
for the India’s Got Talent so from a
for the India’s Got Talent so from a talk show to color vision India’s Got
talk show to color vision India’s Got
talk show to color vision India’s Got Talent I think YouTube and Facebook is
Talent I think YouTube and Facebook is
Talent I think YouTube and Facebook is playing a very pivotal role okay all
playing a very pivotal role okay all
playing a very pivotal role okay all right so let’s do a little boring stuff
right so let’s do a little boring stuff
right so let’s do a little boring stuff here again how many of you know ALS the
here again how many of you know ALS the
here again how many of you know ALS the ALS ice bucket challenge who all know
ALS ice bucket challenge who all know
ALS ice bucket challenge who all know the ice bucket challenge see you you’ve
the ice bucket challenge see you you’ve
the ice bucket challenge see you you’ve given me the answer nobody knows about
given me the answer nobody knows about
given me the answer nobody knows about ALS because the people around us are not
ALS because the people around us are not
ALS because the people around us are not disease with it but we do know about the
disease with it but we do know about the
disease with it but we do know about the ice bucket challenge because we saw it
ice bucket challenge because we saw it
ice bucket challenge because we saw it all over Facebook right am I right or
all over Facebook right am I right or
all over Facebook right am I right or wrong I need some response here so I saw
wrong I need some response here so I saw
wrong I need some response here so I saw a majority of the hands coming out with
a majority of the hands coming out with
a majority of the hands coming out with the ice bucket challenge because not
the ice bucket challenge because not
the ice bucket challenge because not that ALS wasn’t there before 2014 not
that ALS wasn’t there before 2014 not
that ALS wasn’t there before 2014 not that it just Gordon according to the
that it just Gordon according to the
that it just Gordon according to the world at in 2014 or 15 what really
world at in 2014 or 15 what really
world at in 2014 or 15 what really happened was people who were deceased
happened was people who were deceased
happened was people who were deceased with ALS or who were around people who
with ALS or who were around people who
with ALS or who were around people who were diseased knew about the disease
were diseased knew about the disease
were diseased knew about the disease there was a lot of money which was
there was a lot of money which was
there was a lot of money which was involved in further research of it but
involved in further research of it but
involved in further research of it but this whole idea of involving ice bucket
this whole idea of involving ice bucket
this whole idea of involving ice bucket challenge with ALS was only a very very
challenge with ALS was only a very very
challenge with ALS was only a very very very smart marketing gimmick where
very smart marketing gimmick where
very smart marketing gimmick where somebody challenges three friends of his
somebody challenges three friends of his
somebody challenges three friends of his the other people within 24 hours has to
the other people within 24 hours has to
the other people within 24 hours has to put a bucket full of ice water on the
put a bucket full of ice water on the
put a bucket full of ice water on the head and if he fails to do that
head and if he fails to do that
head and if he fails to do that he has to financially donate for the ALS
he has to financially donate for the ALS
he has to financially donate for the ALS research it became a reagent 2015 people
research it became a reagent 2015 people
research it became a reagent 2015 people like Bill Clinton Brad Pitt everybody
like Bill Clinton Brad Pitt everybody
like Bill Clinton Brad Pitt everybody did it some people did it some people
did it some people did it some people
did it some people did it some people donated some people actually did the
donated some people actually did the
donated some people actually did the bucket part and also donated
bucket part and also donated
bucket part and also donated they made in the year 2014 and 15 they
they made in the year 2014 and 15 they
they made in the year 2014 and 15 they made a difference of ninety-five point
made a difference of ninety-five point
made a difference of ninety-five point five million dollars which is a huge
five million dollars which is a huge
five million dollars which is a huge amount for a research you wouldn’t have
amount for a research you wouldn’t have
amount for a research you wouldn’t have known about it
known about it
known about it trust me you wouldn’t have known about
trust me you wouldn’t have known about
trust me you wouldn’t have known about it had it not been on Facebook because
it had it not been on Facebook because
it had it not been on Facebook because of the ice bucket challenge
of the ice bucket challenge
of the ice bucket challenge ah I would also like to tell you about
ah I would also like to tell you about
ah I would also like to tell you about this whole concept of visibility is
this whole concept of visibility is
this whole concept of visibility is equal to Y reality so till tonight let
equal to Y reality so till tonight let
equal to Y reality so till tonight let us say for example PBT wines so I have
us say for example PBT wines so I have
us say for example PBT wines so I have he’s one of my very dear friends I think
he’s one of my very dear friends I think
he’s one of my very dear friends I think he liked the work that he does so I
he liked the work that he does so I
he liked the work that he does so I think in my talk I’m really sorry I’m
think in my talk I’m really sorry I’m
think in my talk I’m really sorry I’m taking a credit here sorry but
taking a credit here sorry but
taking a credit here sorry but nevertheless BVT wines how do you make
nevertheless BVT wines how do you make
nevertheless BVT wines how do you make those videos and capital in his phone
those videos and capital in his phone
those videos and capital in his phone and not share it with anybody it
and not share it with anybody it
and not share it with anybody it wouldn’t have gone viral it is miserable
wouldn’t have gone viral it is miserable
wouldn’t have gone viral it is miserable on Facebook it’s been a year it is
on Facebook it’s been a year it is
on Facebook it’s been a year it is visible on Facebook and again it’s viral
visible on Facebook and again it’s viral
visible on Facebook and again it’s viral everybody see that there’s some thirty
everybody see that there’s some thirty
everybody see that there’s some thirty five million views on the recent video
five million views on the recent video
five million views on the recent video that thirty five lakh views of the
that thirty five lakh views of the
that thirty five lakh views of the recent video makers or even extra zero
recent video makers or even extra zero
recent video makers or even extra zero but I I personally think that if your
but I I personally think that if your
but I I personally think that if your product whatever till whatever product
product whatever till whatever product
product whatever till whatever product whatever entreprise whatever idea you
whatever entreprise whatever idea you
whatever entreprise whatever idea you have if it is visible if it is out there
have if it is visible if it is out there
have if it is visible if it is out there if it is reaching to the right masses I
if it is reaching to the right masses I
if it is reaching to the right masses I think it will definitely go viral what
think it will definitely go viral what
think it will definitely go viral what do you think you guys are you with me
do you think you guys are you with me
do you think you guys are you with me I’m boring you know I’m very sorry but
I’m boring you know I’m very sorry but
I’m boring you know I’m very sorry but so also I would say that a lot of people
so also I would say that a lot of people
so also I would say that a lot of people you as I mentioned like cidade mentioned
you as I mentioned like cidade mentioned
you as I mentioned like cidade mentioned Justin Bieber Justin Bieber YouTube
Justin Bieber Justin Bieber YouTube
Justin Bieber Justin Bieber YouTube sensation Gangnam style psy guys again a
sensation Gangnam style psy guys again a
sensation Gangnam style psy guys again a youtube sensation kolavari di Etheridge
youtube sensation kolavari di Etheridge
youtube sensation kolavari di Etheridge guys again a YouTube sensation
guys again a YouTube sensation
guys again a YouTube sensation I think these platforms act as a stage
I think these platforms act as a stage
I think these platforms act as a stage where anybody can reach out to the world
where anybody can reach out to the world
where anybody can reach out to the world for example I don’t know hotel chain I
for example I don’t know hotel chain I
for example I don’t know hotel chain I need to market my product pan India and
need to market my product pan India and
need to market my product pan India and I can invest some millions of money in
I can invest some millions of money in
I can invest some millions of money in newspaper articles in radio ads on
newspaper articles in radio ads on
newspaper articles in radio ads on television articles a distance but
television articles a distance but
television articles a distance but instead I can pay 300 rupees and still
instead I can pay 300 rupees and still
instead I can pay 300 rupees and still reach out today to the whole India
reach out today to the whole India
reach out today to the whole India through my Facebook through one click
through my Facebook through one click
through my Facebook through one click right so I think it’s a very
right so I think it’s a very
right so I think it’s a very cost-efficient idea you can market your
cost-efficient idea you can market your
cost-efficient idea you can market your product you can sell your product you
product you can sell your product you
product you can sell your product you can sell yourself you are your skill you
can sell yourself you are your skill you
can sell yourself you are your skill you can sell it all all right guys thanks a
can sell it all all right guys thanks a
can sell it all all right guys thanks a lot
lot
lot the journey has been amazing I would
the journey has been amazing I would
the journey has been amazing I would really like to thank the TEDx Ju IT team
really like to thank the TEDx Ju IT team
really like to thank the TEDx Ju IT team jyc and CEC for having me here and all
jyc and CEC for having me here and all
jyc and CEC for having me here and all of you for being a patient audience and
of you for being a patient audience and
of you for being a patient audience and Pinero sunday off morning thanks
”
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