I grew up in our Western world in the countryside of salsa friends at home we
countryside of salsa friends at home we
countryside of salsa friends at home we are the quite simple life but it was a
are the quite simple life but it was a
are the quite simple life but it was a comfortable life
comfortable life
comfortable life we had a small car water was flowing
we had a small car water was flowing
we had a small car water was flowing from the tap mum and dad were not
from the tap mum and dad were not
from the tap mum and dad were not especially conception oriented people
especially conception oriented people
especially conception oriented people but we were somehow as also families for
but we were somehow as also families for
but we were somehow as also families for my but I observes that my comfort
my but I observes that my comfort
my but I observes that my comfort increased along the earth for my first
increased along the earth for my first
increased along the earth for my first job I moved to the city at first to
job I moved to the city at first to
job I moved to the city at first to Paris then to the south of Germany and
Paris then to the south of Germany and
Paris then to the south of Germany and now to the high north I got married and
now to the high north I got married and
now to the high north I got married and we raised the family with three children
we raised the family with three children
we raised the family with three children my husband and I were working for a big
my husband and I were working for a big
my husband and I were working for a big German company we had some money and
German company we had some money and
German company we had some money and what do you do when you have money you
what do you do when you have money you
what do you do when you have money you spend it the spirit for sins which I’ll
spend it the spirit for sins which I’ll
spend it the spirit for sins which I’ll make which make our modern life did
make which make our modern life did
make which make our modern life did exactly what we did a beak or a VW bus
exactly what we did a beak or a VW bus
exactly what we did a beak or a VW bus for our tools in the forest aboard as we
for our tools in the forest aboard as we
for our tools in the forest aboard as we are living as a coast and from time to
are living as a coast and from time to
are living as a coast and from time to time a shopping Saturday we were no
time a shopping Saturday we were no
time a shopping Saturday we were no different than anybody else looking for
different than anybody else looking for
different than anybody else looking for cheap flights ordering stuff online and
cheap flights ordering stuff online and
cheap flights ordering stuff online and as we add some ecological sounds we
as we add some ecological sounds we
as we add some ecological sounds we threw our plastic packaging garbage in
threw our plastic packaging garbage in
threw our plastic packaging garbage in the yellow bags for recycling a good
the yellow bags for recycling a good
the yellow bags for recycling a good example for children
but we were not satisfied we have all
but we were not satisfied we have all these bitches
these bitches
these bitches and so documentaries about global
and so documentaries about global
and so documentaries about global warming about trash everywhere and also
warming about trash everywhere and also
warming about trash everywhere and also about the decrease of biodiversity
about the decrease of biodiversity
about the decrease of biodiversity diversity did you hear about a seventh
diversity did you hear about a seventh
diversity did you hear about a seventh continent it is in the Pacific
continent it is in the Pacific
continent it is in the Pacific it’s a diam island made of trash it’s
it’s a diam island made of trash it’s
it’s a diam island made of trash it’s now more visible than ever and I could
now more visible than ever and I could
now more visible than ever and I could also so one in my home when filling up
also so one in my home when filling up
also so one in my home when filling up my yellow bag I think that probably all
my yellow bag I think that probably all
my yellow bag I think that probably all this environment are disasters as the
this environment are disasters as the
this environment are disasters as the consequences of our modern life the time
consequences of our modern life the time
consequences of our modern life the time we spent enjoying the nature in our
we spent enjoying the nature in our
we spent enjoying the nature in our vacation suddenly appeared as a form of
vacation suddenly appeared as a form of
vacation suddenly appeared as a form of conception in the same way as a rest of
conception in the same way as a rest of
conception in the same way as a rest of our life a consumer of nature a
our life a consumer of nature a
our life a consumer of nature a footprint in big shoes but we have
footprint in big shoes but we have
footprint in big shoes but we have children which future would we offer
children which future would we offer
children which future would we offer them on the other hand what could I do
them on the other hand what could I do
them on the other hand what could I do of course I am dreaming dream of
of course I am dreaming dream of
of course I am dreaming dream of changing the world but can I change the
changing the world but can I change the
changing the world but can I change the thing I am reality and if yes why do
thing I am reality and if yes why do
thing I am reality and if yes why do where to start during that time my
where to start during that time my
where to start during that time my husband and I were working for a big
husband and I were working for a big
husband and I were working for a big project and killed this project
project and killed this project
project and killed this project unfortunately aborted I was 40 and I
unfortunately aborted I was 40 and I
unfortunately aborted I was 40 and I thought maybe it is great okay great
thought maybe it is great okay great
thought maybe it is great okay great occasion to work freelance so why not
occasion to work freelance so why not
occasion to work freelance so why not use its opportunity to implement
use its opportunity to implement
use its opportunity to implement something good and useful for our planet
something good and useful for our planet
something good and useful for our planet by coincidence
by coincidence
by coincidence I read in a French newspaper an article
I read in a French newspaper an article
I read in a French newspaper an article about BR Johnson I don’t know if you are
about BR Johnson I don’t know if you are
about BR Johnson I don’t know if you are familiar with their bare Johnson is a
familiar with their bare Johnson is a
familiar with their bare Johnson is a lady would
lady would
lady would lives in California and with a family
lives in California and with a family
lives in California and with a family she she lived since 2008 without
she she lived since 2008 without
she she lived since 2008 without producing waste or at most just a small
producing waste or at most just a small
producing waste or at most just a small job per year this was a huge trigger for
job per year this was a huge trigger for
job per year this was a huge trigger for me I soon read a book zero raced home
me I soon read a book zero raced home
me I soon read a book zero raced home and this topic of waste reduction did
and this topic of waste reduction did
and this topic of waste reduction did not leave me alone anymore I am for
not leave me alone anymore I am for
not leave me alone anymore I am for myself about both shopping and came
myself about both shopping and came
myself about both shopping and came across the first and packaged shop
across the first and packaged shop
across the first and packaged shop opened by Katherine Conway in London for
opened by Katherine Conway in London for
opened by Katherine Conway in London for ten years in 2006 I found my idea I
ten years in 2006 I found my idea I
ten years in 2006 I found my idea I would open a similar shop in Germany I
would open a similar shop in Germany I
would open a similar shop in Germany I was so exciting imagine your job will
was so exciting imagine your job will
was so exciting imagine your job will end you want to do something useful and
end you want to do something useful and
end you want to do something useful and where society I just found a solution
where society I just found a solution
where society I just found a solution for me it was about reality my own
for me it was about reality my own
for me it was about reality my own dreams to ease my conscience but now I
dreams to ease my conscience but now I
dreams to ease my conscience but now I can I have a solution to reduce waste
can I have a solution to reduce waste
can I have a solution to reduce waste and dreamed of my self as a savior of
and dreamed of my self as a savior of
and dreamed of my self as a savior of the world the implicit grocery concept
the world the implicit grocery concept
the world the implicit grocery concept was known abroad but not yet in Germany
was known abroad but not yet in Germany
was known abroad but not yet in Germany I had to face either
I had to face either
I had to face either Ostara skepticism or smiles by the banks
Ostara skepticism or smiles by the banks
Ostara skepticism or smiles by the banks by the lessors and also by my friends
by the lessors and also by my friends
by the lessors and also by my friends your sweet little girl Mary but I
your sweet little girl Mary but I
your sweet little girl Mary but I insisted the idea was so great that I
insisted the idea was so great that I
insisted the idea was so great that I could not imagine that people who ignore
could not imagine that people who ignore
could not imagine that people who ignore it and beginning of 2014 I open my shop
it and beginning of 2014 I open my shop
it and beginning of 2014 I open my shop in kill all the parts loser
in kill all the parts loser
in kill all the parts loser novelties good which means and packaged
novelties good which means and packaged
novelties good which means and packaged loose sustainable and good it was a
loose sustainable and good it was a
loose sustainable and good it was a first shop of this type in all Germany
first shop of this type in all Germany
first shop of this type in all Germany in my shop you can buy everything
in my shop you can buy everything
in my shop you can buy everything without one-way packaging you know the
without one-way packaging you know the
without one-way packaging you know the thing you take off and threw away you
thing you take off and threw away you
thing you take off and threw away you just have to bring your own container
just have to bring your own container
just have to bring your own container and by as much or as little as you need
my shop you will not found found any
my shop you will not found found any shiny packaging of publicity only pure
shiny packaging of publicity only pure
shiny packaging of publicity only pure and naked product and believe me I like
and naked product and believe me I like
and naked product and believe me I like to cook and I tested them all the
to cook and I tested them all the
to cook and I tested them all the experience worked the consumer was
experience worked the consumer was
experience worked the consumer was seduced by the new come by the new
seduced by the new come by the new
seduced by the new come by the new concept but there was some something
concept but there was some something
concept but there was some something else I realized that unpackaged and
else I realized that unpackaged and
else I realized that unpackaged and zero-waste have a lot of charm living
zero-waste have a lot of charm living
zero-waste have a lot of charm living with less can be alive with more somehow
with less can be alive with more somehow
with less can be alive with more somehow a conception slowed down without
a conception slowed down without
a conception slowed down without sacrifice but it was not that easy from
sacrifice but it was not that easy from
sacrifice but it was not that easy from the beginning it was just a little earn
the beginning it was just a little earn
the beginning it was just a little earn no contact and I have one example when
no contact and I have one example when
no contact and I have one example when you say goods you first have to order
you say goods you first have to order
you say goods you first have to order them and suppliers like long
them and suppliers like long
them and suppliers like long relationships and contract and I I just
relationships and contract and I I just
relationships and contract and I I just had wanted to stop I just wanted to
had wanted to stop I just wanted to
had wanted to stop I just wanted to start there were no interested in the
start there were no interested in the
start there were no interested in the little amount I was planning to buy
little amount I was planning to buy
little amount I was planning to buy every month I have to beg for products
every month I have to beg for products
every month I have to beg for products birthday Ida stretch and all the shops
birthday Ida stretch and all the shops
birthday Ida stretch and all the shops began to open this changed now I don’t
began to open this changed now I don’t
began to open this changed now I don’t have to back anymore they are now
have to back anymore they are now
have to back anymore they are now interested in this the entries
interested in this the entries
interested in this the entries determined the concept and they also
determined the concept and they also
determined the concept and they also began to discuss about solution in
began to discuss about solution in
began to discuss about solution in reducing packaging in their in their
reducing packaging in their in their
reducing packaging in their in their deliveries they also implemented some
deliveries they also implemented some
deliveries they also implemented some new products without packaging on the
new products without packaging on the
new products without packaging on the market for example bamboo toilet paper
market for example bamboo toilet paper
market for example bamboo toilet paper solid shampoos and even cucumber without
solid shampoos and even cucumber without
solid shampoos and even cucumber without one-way packaging
one-way packaging
one-way packaging all the same applied to supermarket
all the same applied to supermarket
all the same applied to supermarket chain not long ago I was invited by a
chain not long ago I was invited by a
chain not long ago I was invited by a supermarket consultants they won’t asked
supermarket consultants they won’t asked
supermarket consultants they won’t asked me to be part of a sturdy foreign
me to be part of a sturdy foreign
me to be part of a sturdy foreign package shops and now some established
package shops and now some established
package shops and now some established supermarket also added some bulk
supermarket also added some bulk
supermarket also added some bulk department in their store in fact to see
department in their store in fact to see
department in their store in fact to see the world own package spread everywhere
the world own package spread everywhere
the world own package spread everywhere in the same way as organic in the last
in the same way as organic in the last
in the same way as organic in the last 30 years living locally the concept as a
30 years living locally the concept as a
30 years living locally the concept as a great resonance and media started to
great resonance and media started to
great resonance and media started to report about it
report about it
report about it a on TV invited me National Geographic
a on TV invited me National Geographic
a on TV invited me National Geographic wrote about me all the shop I appeared
wrote about me all the shop I appeared
wrote about me all the shop I appeared in Brigitta
in Brigitta
in Brigitta UNAM Teddy F India and in some other
UNAM Teddy F India and in some other
UNAM Teddy F India and in some other specialized press in total moles and 70
specialized press in total moles and 70
specialized press in total moles and 70 articles were written about to contact
articles were written about to contact
articles were written about to contact the shop or me this huge media coverage
the shop or me this huge media coverage
the shop or me this huge media coverage add a great impact and a similar shop
add a great impact and a similar shop
add a great impact and a similar shop open a short time later in Berlin and
open a short time later in Berlin and
open a short time later in Berlin and this amplified certain package wave I
this amplified certain package wave I
this amplified certain package wave I also up my doors for project to school
also up my doors for project to school
also up my doors for project to school closes groups students and since the
closes groups students and since the
closes groups students and since the beginning
beginning
beginning I supported more than 20 students in
I supported more than 20 students in
I supported more than 20 students in their master or bachelors thesis on
their master or bachelors thesis on
their master or bachelors thesis on different topic like and packaged
different topic like and packaged
different topic like and packaged shopping sustainable consumption and
shopping sustainable consumption and
shopping sustainable consumption and also about circular economy the concept
also about circular economy the concept
also about circular economy the concept seems to be fascinating but there was
seems to be fascinating but there was
seems to be fascinating but there was something else I thought now it’s
something else I thought now it’s
something else I thought now it’s frivolous time to spread the idea and
frivolous time to spread the idea and
frivolous time to spread the idea and the philosophy behind it I received a
the philosophy behind it I received a
the philosophy behind it I received a lot of email from people where we were
lot of email from people where we were
lot of email from people where we were entirety
entirety
entirety in the concept and want to open similar
in the concept and want to open similar
in the concept and want to open similar shops so I decided to share my
shops so I decided to share my
shops so I decided to share my experience through workshops this has a
experience through workshops this has a
experience through workshops this has a big success so far more than 100 people
big success so far more than 100 people
big success so far more than 100 people came to the workshops some of them were
came to the workshops some of them were
came to the workshops some of them were some advanced in their planning and had
some advanced in their planning and had
some advanced in their planning and had a business plan also came only with nice
a business plan also came only with nice
a business plan also came only with nice idea in their mind during the workshops
idea in their mind during the workshops
idea in their mind during the workshops I confronted them with a reality that
I confronted them with a reality that
I confronted them with a reality that opening and packaged grocery and being
opening and packaged grocery and being
opening and packaged grocery and being independent can be quite hard in the
independent can be quite hard in the
independent can be quite hard in the first years let us see the business
first years let us see the business
first years let us see the business you constantly have to optimize your
you constantly have to optimize your
you constantly have to optimize your assortment your processes your marketing
assortment your processes your marketing
assortment your processes your marketing idealism it’s very nice but
idealism it’s very nice but
idealism it’s very nice but unfortunately not enough better
unfortunately not enough better
unfortunately not enough better workshops bought fruits since the
workshops bought fruits since the
workshops bought fruits since the beginning in March 2015 16 of the
beginning in March 2015 16 of the
beginning in March 2015 16 of the participants of already open a shop 15
participants of already open a shop 15
participants of already open a shop 15 in Germany and one in Sweden
in Germany and one in Sweden
in Germany and one in Sweden I forget something very important about
I forget something very important about
I forget something very important about my customer I want to tell you this in
my customer I want to tell you this in
my customer I want to tell you this in the shop introducing is Santa kusuma are
the shop introducing is Santa kusuma are
the shop introducing is Santa kusuma are not only young people following a new
not only young people following a new
not only young people following a new trend from the beginning this was a very
trend from the beginning this was a very
trend from the beginning this was a very good social mix from older people
good social mix from older people
good social mix from older people remembering the ancient time of Santa
remembering the ancient time of Santa
remembering the ancient time of Santa Emma shop through two families with
Emma shop through two families with
Emma shop through two families with young children therefore junkies and
young children therefore junkies and
young children therefore junkies and also businessman in suits that was
also businessman in suits that was
also businessman in suits that was really a good social mix the mfx grocery
really a good social mix the mfx grocery
really a good social mix the mfx grocery was for me a starting point in the last
was for me a starting point in the last
was for me a starting point in the last years I continued to inform myself about
years I continued to inform myself about
years I continued to inform myself about the trash plastic reduction and also
the trash plastic reduction and also
the trash plastic reduction and also more deeply about the limits of our
more deeply about the limits of our
more deeply about the limits of our economic model I was involved in the
economic model I was involved in the
economic model I was involved in the plastic free
plastic free
plastic free and fur or plastic bag treat plastic bag
and fur or plastic bag treat plastic bag
and fur or plastic bag treat plastic bag free city for kill and I also adapted to
free city for kill and I also adapted to
free city for kill and I also adapted to myself as zero waste lifestyle and with
myself as zero waste lifestyle and with
myself as zero waste lifestyle and with the community growing up and kill we
the community growing up and kill we
the community growing up and kill we created beginning of this year the
created beginning of this year the
created beginning of this year the Association zero waste kill we promote a
Association zero waste kill we promote a
Association zero waste kill we promote a zero waste lifestyle as well as the rest
zero waste lifestyle as well as the rest
zero waste lifestyle as well as the rest reduction in cities and in business
reduction in cities and in business
reduction in cities and in business areas but this year was even more
areas but this year was even more
areas but this year was even more exciting from more than 150 green
exciting from more than 150 green
exciting from more than 150 green starters I want one of one of the three
starters I want one of one of the three
starters I want one of one of the three nominees in the category social
nominees in the category social
nominees in the category social entrepreneur from this German
entrepreneur from this German
entrepreneur from this German sustainable award the next economy award
yes during the last year I questioned
yes during the last year I questioned myself many times I all the thing I am
myself many times I all the thing I am
myself many times I all the thing I am doing just a drop of water in the ocean
doing just a drop of water in the ocean
doing just a drop of water in the ocean are there to satisfy my ego the answer
are there to satisfy my ego the answer
are there to satisfy my ego the answer is yes it is a drop of water and yes it
is yes it is a drop of water and yes it
is yes it is a drop of water and yes it satisfies my ego but is also about my
satisfies my ego but is also about my
satisfies my ego but is also about my contribution for the future of my kids
contribution for the future of my kids
contribution for the future of my kids and the next generation I follows my
and the next generation I follows my
and the next generation I follows my dream and now I can show that it is
dream and now I can show that it is
dream and now I can show that it is possible to go back to more sustainable
possible to go back to more sustainable
possible to go back to more sustainable models and to go back to a part where
models and to go back to a part where
models and to go back to a part where our footprint can be absorbed and I have
our footprint can be absorbed and I have
our footprint can be absorbed and I have something for you
something for you
something for you my contribution might seem small but any
my contribution might seem small but any
my contribution might seem small but any contribution can be seen as a siege and
contribution can be seen as a siege and
contribution can be seen as a siege and seeds become trees and trees become a
seeds become trees and trees become a
seeds become trees and trees become a forest
forest
forest my concept true stretch may add a social
my concept true stretch may add a social
my concept true stretch may add a social impact make people rethink so even if
impact make people rethink so even if
impact make people rethink so even if you are 100 centimeter I meaning small
you are 100 centimeter I meaning small
you are 100 centimeter I meaning small don’t forget that you can still change
don’t forget that you can still change
don’t forget that you can still change the world around you
”
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